Marketing Geeks

By Justin Womack - Marketing SEO

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Description

Justin Womack and Andros Sturgeon geek out on the latest marketing trends, technology news, and pop culture happenings. Whether you are interested in internet marketing, influencer marketing, copywriting, or psychological tactics, you are going to love this show. We cover social media, email marketing, online sales funnels, and all things marketing on this show. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support

Episode Date
Ep 28 - Online Marketing Trends and Digital Marketing Predictions for 2019 with the Marketing Geeks!
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Welcome to the 28th edition of the Marketing Geeks podcast featuring your hosts, Justin Womack and Andros T. Sturgeon. In this episode, the Marketing Geeks pull out their crystal ball and risk their reputations to give you their predictions for 2019 marketing trends, 2019 top advertising platforms, and, of course, the top grossing movies of 2019. In a world where marketing has become mainstream and attention has become the number one commodity, what predictions will the Marketing Geeks make? Will they get them right or are they all nonsense? Tune in to the episode to learn the shocking truths and make sure to come back in December 2019 or January 2020 to tell us how deadly accurate these predictions really were. Moving on, I have one quick plug followed by details of our upcoming webinar and our contact info. If you want to send holiday cards in bulk and surprise your best clients with personalized gifts that feature an image or logo on them, check out the software www.BannerSeason.com (Invitation Code = START). BannerSeason will let you create personal products like ornaments, golf balls, coffee mugs, water bottles, cards, or even brownies that you can send out online. The software even sends direct mail when you simply upload a Word document. Go to www.BannerSeason.com and enter invitation code START. If you do it and tell me about it, I will give you multiple shout outs on the show (so that's greater than or equal to two shout outs). We have announced that our next webinar will cover the topics of Google AdWords and YouTube Ads. If you would like to join us for the upcoming webinar on December 20th, 2018 at 1:00pm Pacific Standard Time, please register at the link below: Google AdWords and YouTube Ads Webinar Registration Link: zoom.us/webinar/register/WN_Qj2-X9v9RW27h_Q9QDSEOA Remember, if you click the link at the bottom of this page and become a $5 donor, you will receive recordings of all of our webinars. We will also give you a shout out on the show. *Make sure to shoot us an email or message Justin Womack on social media to confirm your subscription. I need your email address to deliver the webinar content and I don't automatically get when you subscribe as a donor. For $1, we will say thank you and give you a shout out on the show. Donors who donate $20 per month will receive all webinar recordings, multiple shout outs, and a private group coaching call for one hour each month with Andros Sturgeon and Justin Womack. If you go crazy and do it soon, the call will be small and you can get personal time with us for a fraction of our normal rates. We are constantly looking for new topics and ideas for future shows. If you have a marketing question related to traditional marketing, digital marketing, or some other form of marketing, please reach out to us and send your suggestions. We take your suggestions seriously and will likely turn your idea into a show. Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ We love our listeners and value each and every one of you. Thank you for listening and supporting the show. Please subscribe, rate, and review to the Marketing Geeks podcast on Apple Podcasts (iTunes), Google Podcasts (GooglePlay), Stitcher, TuneIn, Spotify, iHeartRadio, and pretty much every podcast network out there. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Dec 13, 2018
Ep 27 - Email Marketing - Get Out of the Spam Box and Into the Inbox...
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Welcome to Episode #27 of the Marketing Geeks. Today, we are going all in on the subject of email marketing and we are focusing deeply on the subject of deliverability. If you have ever wondered why your emails end up in the spam box and not the inbox, you may regret asking that question. We are going to go intensely deep on the subject and scare you away forever. We will cover things like SPF, DKIM, and dmarc records, writing effective headlines, email marketing platforms, analytics tracking, and creating automation through autoresponders. It’s a great episode and if you love email marketing and just listening to knowledge bombs being dropped by the marketing geeks, you are going to love the show. I’m writing this description at 2:42am so that’s about all I have to say about email marketing right now. If you have taken the time to read to this point, reach out and tell me about it. I would love to know how many of you actually read these. Email me at realmarketinggeeks@gmail.com or message me on Facebook or LinkedIn at www.facebook.com/justinwomack.marketing.and.podcasting or www.linkedin.com/in/justinwomack1/ . I want to hear from the fans that read the descriptions. One quick plug: If you want to holiday cards in bulk and surprise your best clients with personalized gifts that feature their logo on them, check out the software www.BannerSeason.com (Invitation Code = START). BannerSeason will let you create personal products like ornaments, golf balls, coffee mugs, water bottles, cards, or even brownies that you can send out online. The software even allows for uploading Word document and sending direct mail. Go to www.BannerSeason.com and enter invitation code START. If you do it and tell me about it, I will give you a shout out on the show. We have announced that our next webinar will cover the topics of Google AdWords and YouTube Ads. If you would like to join us for the upcoming webinar on December 20th, 2018 at 1:00pm Pacific Standard Time, please register at the link below. Google AdWords and YouTube Ads Webinar Registration Link: zoom.us/webinar/register/WN_Qj2-X9v9RW27h_Q9QDSEOA Remember, if you click the link at the bottom of this page and become a $5 donor, you will receive recordings of all of our webinars. We will also give you a shout out on the show. For $1, we will say thank you and give you a shout out only. Donors who donate $20 per month will receive all webinar recordings, a shout out, and a private group coaching call for one hour each month with Andros Sturgeon and Justin Womack. We are constantly looking for new topics and ideas for future shows. If you have a marketing question related to traditional marketing, digital marketing, or some other form of marketing, please reach out to us and send your suggestions. We take your suggestions seriously and will likely turn your idea into a show. Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ We love our listeners and value each and every one of you. Thank you for listening and supporting the show. Please subscribe, rate, and review to the Marketing Geeks podcast on Apple Podcasts (iTunes), Google Podcasts (GooglePlay), Stitcher, TuneIn, Spotify, iHeartRadio, and pretty much every podcast network out there. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Dec 07, 2018
Ep 26 We'll Do It Live Streaming - Facebook Live, Instagram Live & Software that Ignites Live Video
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Welcome to the Marketing Geeks podcast and our episode focused on the magic of live streaming in your marketing and outreach. Live video used to be restricted to only major news networks and enterprise level businesses, but now, anyone with a phone has a television studio in their pocket. In this show, we will cover the platforms of Facebook Live, Instagram Live, Twitch, Twitter Live, Mixer, YouTube Live, Periscope, and more. Also, if you surf social media frequently, you have probably seen live video presentations that incorporate special effects, screen sharing, and split screen interviews. We will reveal our top recommendations for free and paid live streaming adjunct software that will help you to create your own high level and professional live stream videos. Some of the platforms covered include BeLive.Tv, GoLightStream.com, OBS or Open Broadcasting Software, and Zoom Webinar. Each of these platforms provides awesome functionality to spice up live streams. It's incredible content and if you want to dominate the live streaming space, you are going to want to learn these tips, tricks, and secrets that we reveal in this very rare episode that will disappear in the future one day. Listen to it now or risk missing out forever because who knows what will happen. Thank you to our listeners that showed up for our Instagram Marketing Webinar this past Wednesday. We have announced that our next webinar will cover the topics of Google AdWords and YouTube Ads. If you would like to join us for the upcoming webinar on December 20th, 2018 at 1:00pm Pacific Standard Time, please register at the link below. Google AdWords and YouTube Ads Webinar Registration Link: https://zoom.us/webinar/register/WN_Qj2-X9v9RW27h_Q9QDSEOA Remember, if you click the link at the bottom of this page and become a $5 donor, you will receive recordings of all of our webinars. We will also give you a shout out on the show. For $1, we will say thank you and give you a shout out only. Donors who donate $20 per month will receive all webinar recordings, a shout out, and a private group coaching call for one hour each month with Andros Sturgeon and Justin Womack. If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below. We are constantly looking for new topics and ideas for future shows. If you have a marketing question related to traditional marketing, digital marketing, or some other form of marketing, please reach out to us and send your suggestions. We take your suggestions seriously and will likely turn your idea into a show. Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Andros doesn't use Facebook, but if you want to friend the Marketing Geeks on Facebook, I am going to share his Facebook link anyways. He doesn't know I'm doing this so make sure to private message him and tell him you found his link in the show notes. Justin Womack: https://www.facebook.com/justinwomack.marketing.and.podcasting Andros Sturgeon: https://www.facebook.com/andros.sturgeon We love our listeners and value each and every one of you. Thank you for listening and supporting the show. Please subscribe, rate, and review to the Marketing Geeks podcast on Apple Podcasts (iTunes), Google Podcasts (GooglePlay), Stitcher, TuneIn, Spotify, iHeartRadio, and pretty much every podcast network out there. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Nov 30, 2018
Ep 25 - Facebook Marketing, Facebook Ads, & Organic Social Media Marketing to Be An Influencer...
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In episode #25 of the Marketing Geeks Podcast with Justin Womack and Andros Sturgeon, the subjects of Facebook Marketing, Instagram Marketing, and Social Media Marketing are discussed in depth. We explore the top social media strategies, techniques, and tips to perform elite level marketing that gets you noticed and can slowly transition you to influencer status. Toward the beginning of the show, we covered a gift giving software called BannerSeason which allows you to give personalized cards, gifts, and swag via the clicks of a mouse. This software is similar to RocketNotes if you are already using that, but this includes a referral program where you can get paid to sign people up. You will need an invitation code and if you go to www.FastEasyCards.com , you will have the invitation code auto-populated. Go to www.FastEasyCards.com to check out the platform and start sending your Christmas cards, personalized client gifts, and personalized gifts for your friends and family. You will be blown away by how much people love this stuff. You can put your logo on mugs, brownies, tape measures, water bottles, and more. Andros and Justin share tips on organic social media on Facebook as well as effective techniques for utilizing Facebook Advertising or even Instagram Advertising to grow a business and build a brand. This episode is chalked full of marketing content and you are going to love learning the ins and outs of using Facebook for business. Plus, we have a few current event marketing stories, we cover the latest geek movie news, and we are treated to a new edition of the Andros Sturgeon business and marketing book review so that you can become a marketing genius without having to read all of these books. In today's book report, Andros covers the book "Blitz Scaling: The Lightning Fast Path to Building Massively Valuable Companies" written by Reid Hoffman and Chris Yeh. The book also features a forward written by Microsoft founder, Bill Gates. Check out the segment and if you want to read the book for yourself, you can use our affiliate link and grab it on Amazon at the link below: https://amzn.to/2DOPNCV We will probably make $0.50 if you click that link and purchase. Also, the Instagram Marketing live webinar is coming up on November 28th at 1:00pm PST. If you want to attend the webinar or watch the replay, register below. You will need to register to get access to the limited 72 hour replay. After that, only donors to the show of $4.99 per month of higher will have access. Register for Instagram Marketing Webinar: http://zoom.us/webinar/register/WN_yPmn0yvhSsuFnbzY0bFk_Q Also, donors who donate $20 per month will receive all webinar recordings and a private group coaching call for one hour each month with Andros Sturgeon and Justin Womack. If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below. Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Nov 21, 2018
Ep 24 - Consistency and Commitments as a Marketing Influence Pattern...
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Welcome to Episode 24 of the Marketing Geeks and Part-6 of our six part series on influence patterns featured in the book "Influence" by Robert Cialdini. If you are new to the podcast, go back and listen to our last 4 episodes which covered the influence patterns of authority, reciprocity, scarcity, social compliance / social proof, and liking. Today, we cover the 6th influence pattern of consistency, commitments, and micro-commitments. This has also been called the principle of behavioral consistency. Check out this episode for a full description of how this influence pattern can work for you and where you can apply it to improve your marketing, increase your sales, and grow your business. Remember, all of these influence patterns come from Robert Cialdini's book "Influence" which you can get on Amazon. Use our affiliate link here if you are going to buy it anyways so you can help support the show. Go here to grab the book, Kindle edition, or audio book: amzn.to/2ERIPOG Also, we have announced that are next webinar will be cover the topic of "Instagram Marketing" and it will take place on November 28th at 1:00pm Pacific Standard Time. Mark your calendars, check your time zones, and make sure to show up because it will be live. Register for the Instagram Marketing Webinar Here: zoom.us/webinar/register/WN_yPmn0yvhSsuFnbzY0bFk_Q If you can't make the webinar, donors that donate $5 per month are eligible to receive all webinar recordings. Otherwise, you have to be there live to get the content. Donors who donate $20 per month will receive all webinar recordings and a private group coaching call for one hour each month with Andros Sturgeon and Justin Womack. If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below. Be sure to follow Justin Womack's two cats, Ace and Nala Kitties, on Instagram. You can follow them at: https://www.instagram.com/acenalakitties/ Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Nov 16, 2018
EP 23 - HOW TO BE LIKED, WIN FRIENDS, AND INFLUENCE PEOPLE [HINT: MARKETING EXPERTS DO THIS]
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Welcome to the top rated business podcast, Marketing Geeks, and to our 23rd episode of the show. In today's episode, we are into Part 5 of our 6 Part Series on identifying the Six Major Influence Patterns as illustrated in the book, "Influence," by Robert Cialdini. Special shout out to this episode's sponsor, Virra Marketing. Please visit their website at http://virramarketing.com/ If you are new to the podcast, go back and listen to our last 4 episodes which covered the influence patterns of authority, reciprocity, scarcity, and social compliance / social proof. Today, we cover the 5th influence pattern of liking. The reality is that people like to do business with people that they know, like, and trust. If people like you, or better yet, they believe that they like you, then you are in a much stronger position to have influence and potentially make a sale. We will cover methodologies for building strong subconscious rapports, strategies for being liked, and little known secrets that only the elite marketing experts of the world know. Remember, all of these influence patterns come from Robert Cialdini's book "Influence" which you can get on Amazon. Use our affiliate link here if you are going to buy it anyways so you can help support the show. Go here to grab the book, Kindle edition, or audio book: amzn.to/2ERIPOG Also, we have announced that are next webinar will be cover the topic of "Instagram Marketing" and it will take place on November 28th at 1:00pm Pacific Standard Time. Mark your calendars, check your time zones, and make sure to show up because it will be live. Register for the Instagram Marketing Webinar Here: https://zoom.us/webinar/register/WN_yPmn0yvhSsuFnbzY0bFk_Q If you can't make the webinar, donors that donate $5 per month are eligible to receive all webinar recordings. Otherwise, you have to be there live to get the content. Donors who donate $20 per month will receive all webinar recordings and a private group coaching call for one hour each month with Andros Sturgeon and Justin Womack. If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below. Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Nov 09, 2018
EP 22 - MARKETING WITH SOCIAL PROOF AND SOCIAL CONSENSUS
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Welcome to episode 22 of the hit podcast Marketing Geeks featuring your hosts, Justin Womack and Andros Sturgeon. Today, we enter part 4 out of our 6 part mini-series where we delve into the six major patterns of influence as illustrated in the awesome marketing book, "Influence," written by Robert Cialdini. Part 4 of the Influence series is all about how marketers use social consensus and social proof to influence their audiences. Listen in for our full discussion of how this shows up in real world marketing as well as why and how the influence pattern works. Want to get Robert Cialdini's "Influence" book on Amazon. Use our affiliate link here if you are going to buy it so you can help support the show. Visit here: amzn.to/2ERIPOG Additionally, we cover the latest marketing news and geek news as well as our newest book report segment where we go through the book, "Jab, Jab, Jab, Right Hook," by the incredible Gary Vaynerchuk. You won't want to miss our discussion and breakdown of the content from this book toward the end of this episode. To get a copy of "Jab, Jab, Jab, Right Hook" from Amazon, follow our affiliate link here https://amzn.to/2DkDbmQ As always, please rate, review, and subscribe to the podcast. We love our listeners and would appreciate anything you can do to help spread the word about the show. If you would like to support the show with a donation, we have launched a Patreon page offering special bonuses to donors. Check it out at www.patreon.com/marketinggeeks Donors that donate $1 per month will get a featured shout out on the show. Donors who donate $5 per month will get the shout out plus access to all webinar recordings. Donors who donate $20 per month will receive a shout out, webinar recordings, and a private group coaching call for one hour per month with Andros Sturgeon and Justin Womack. If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below. Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Nov 04, 2018
Ep 21 - Marketing with Scarcity - The Third Pattern of Influence
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In today's episode of Marketing Geeks, Justin Womack and Andros T. Sturgeon discuss the topic of marketing with the influence tactic of scarcity. This is part 3 of our 6 part influence tactics series where we break down each of the 6 influence patterns as listed in the book "Influence" by Robert Cialdini. Additionally, the geeks cover current marketing news including Facebook's admission that they are looking into copying the features of Music.Ly / Tik Tok and the story that Michael Jordan has entered the esports world. Finally, Andros will share a report on the book "How to Win Friends and Influence People" by Dale Carnegie. If you are looking to sound a little smarter and dominate your Thanksgiving dinner conversations, you won't want to miss this. Want to get Robert Cialdini's "Influence" book on Amazon. Use our affiliate link here if you are going to buy it so you can help support the show. Visit here: amzn.to/2ERIPOG As always, please rate, review, and subscribe to the podcast. We love our listeners and would appreciate anything you can do to help spread the word about the show. If you would like to support the show with a donation, we have launched a Patreon page offering special bonuses to donors. Check it out at www.patreon.com/marketinggeeks If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below. Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Oct 28, 2018
Ep 20 - Marketing and the Law of Reciprocity
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Welcome to Episode #20 of the Marketing Geeks podcast starring Andros Sturgeon and Justin Womack. Today, we enter part 2 of our influence series looking at the law of reciprocity. This is a part of the 6 pillars of influence as cited in the Robert Cialdini book aptly titled “Influence.” Throughout this show, we cover all the current geek news, we introduce a brand new marketing book segment, and we just continue to give massive value. Listen in and enjoy the show. For those of you interested in the relationship marketing software called Rocket Notes, you can sign up for a free account by visiting the website https://www.rocketnotes.com and entering invitation code “PODCAST.” You can use the software for free and will only pay when you actually use it to send cards, gifts, or custom swag items. This software does integrate with CRMs like Infusionsoft and Salesforce. Want to get Robert Cialdini's "Influence" book on Amazon. Use our affiliate link here if you are going to buy it so you can help support the show. Visit here: https://amzn.to/2ERIPOG As always, please rate, review, and subscribe to the podcast. We love our listeners and would appreciate anything you can do to help spread the word about the show. If you would like to support the show with a donation, we have launched a Patreon page offering special bonuses to donors. Check it out at www.patreon.com/marketinggeeks If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below. Connect with us on LinkedIn: Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Oct 19, 2018
Ep 19 - How to Build Credibility and Become an Authority...
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Welcome to episode #19 of Marketing Geeks with Justin Womack and Andros Sturgeon. Today, we have a very special episode where we do a deep dive into the subject of how to build authority as a business owner or entrepreneur. In the context of this discussion, building authority means creating trust and establishing credibility with your target audience. The reality is that times have changed. What used to be a society that valued only college degrees and credentials has shifted into something different. In today's times, there are several strategies that all business owners should adopt to quickly and effectively build authority in their area of expertise. These tactics will help you be seen in the light of an expert and will make it much easier to conduct sales conversations later on. Also in this episode, we cover current marketing and geek news with some very exciting surprises. Want to get Robert Cialdini's "Influence" book on Amazon. Use our affiliate link here if you are going to buy it so you can help support the show. Visit here: amzn.to/2ERIPOG As always, please rate, review, and subscribe to the podcast. We love our listeners and would appreciate anything you can do to help spread the word about the show. If you would like to support the show with a donation, we have launched a Patreon page offering special bonuses to donors. Check it out at https://www.patreon.com/marketinggeeks If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below. Connect with us on LinkedIn: Justin Womack - https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon - https://www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Oct 09, 2018
Ep 18 - Amazon Takes Over the World...
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Welcome to Episode 18 of Marketing Geeks with your hosts Andros Sturgeon and Justin Womack. We are just one week out of our upcoming FREE webinar training on Video Marketing. If you would like to reserve your spot and attend the training, please register at the following link: https://zoom.us/webinar/register/WN_uw0W2WH3S4SZlLb1QCKb7w It will be informative and a lot of fun so be there this coming Monday. In today's episode, we talk about Adobe Spark, the power of Amazon, and all the latest in the marketing news world including several big mergers taking place now. It's a great episode loaded with news and content. Listen in and enjoy the show. Connect with the Marketing Geeks on LinkedIn Andros Sturgeon: https://www.linkedin.com/in/androssturgeon/ Justin Womack: https://www.linkedin.com/in/justinwomack1/ Email us at realmarketinggeeks@gmail.com We love your comments, questions, and feedback. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Sep 29, 2018
Ep 17 - Secrets of Video Marketing & a Joker Origin Story?
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Welcome to the 17th edition of the greatest marketing podcast online, 'Marketing Geeks' with your hosts, Andros Sturgeon and Justin Womack. In today's episode, the geeks tackle news of a stand-alone Joker origin movie, the recasting of Superman in the DCEU, and CBD infused CocaCola drinks. In the main content chunk, we will discuss the top secrets of video marketing including little-known hacks that only Andros Sturgeon knows about. You won't want to miss this segment. On October 1st, 2018, at 1:30pm PDT, we will be hosting a live webinar to elaborate deeper on video marketing including SEO tactics and easy ways to create powerful videos. Register here for the FREE Webinar on October 1st: https://zoom.us/webinar/register/WN_uw0W2WH3S4SZlLb1QCKb7w Connect with the Marketing Geeks hosts on LinkedIn: Andros Sturgeon: https://www.linkedin.com/in/androssturgeon/ Justin Womack: https://www.linkedin.com/in/justinwomack1/ Email your questions to realmarketinggeeks@gmail.com Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Sep 20, 2018
Ep 16 - Marketing to Millennials
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Welcome to the 16th episode of the legendary podcast known as 'Marketing Geeks.' Andros Sturgeon and Justin Womack return to your streaming device to deliver brand new content as only they can. In today's episode, the geeks discuss the changing landscape of social media and advertising, and how it all relates to the behaviors of millennials. Millennials are ignoring ads, abandoning Facebook, and altering the rules when it comes to traditional marketing. So, how do you reach this generation of people that are soon reaching the pinnacle of their spending power? Tune in to this special episode to get the answers you seek. As always, we ask that you please subscribe, rate, and review the show. We value your feedback and invite you to contact us via email or on LinkedIn. Email us at realmarketinggeeks@gmail.com Connect with us on LinkedIn: Justin Womack - https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon - https://www.linkedin.com/in/androssturgeon/ Thank you! Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Sep 11, 2018
Ep 15 - The History of Burning Man Through Organic Marketing
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Welcome back to a brand new episode of Marketing Geeks where Andros Sturgeon returns from his hiatus at Burning Man to rejoin Justin Womack on the show. In today's episode, we will discuss the origins of Burning Man including its roots in organic marketing and takeaways that Andros learned from his spiritual journey at the actual event. We will cover the Colin Kaepernick Nike Ad, Elon Musk on the Joe Rogan Podcast, and even Andros' late-coming review of 'Solo: A Star Wars Story.' It's a fun episode with lots of great marketing wisdom. As always, please subscribe, rate, and review the show. If you are a super fan, feel free to donate as well. We will be adding special bonuses to all donors to the show. If you have questions, reach out to us directly at realmarketinggeeks@gmail.com and connect with us on LinkedIn. We love our 7 listeners and we do the show for you all. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Sep 08, 2018
Ep 14 - The Art of the Sales Funnel
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Andros Sturgeon is away at Burning Man this week leaving Justin Womack to pull solo duty on today's special episode. This is the 14th episode of the top-rated iTunes podcast, Marketing Geeks, and to make it special, Justin Womack brings you pretty much pure content. In today's episode, you will learn about sales funnels in online marketing and how they relate to the process of customer value optimization. Justin will walk you through the three main ways to boost revenue in your business through funnels and then take you step-by-step through this optimization blueprint. There's a ton of great content and you're going to love the show. If you want to learn more about the relationship marketing tools mentioned at the end, you can check out one of them, RocketNotes, by clicking the link below and using our special invite code "podcast." Go to www.rocketnotes.com and use invitation code "podcast" to create a free account where you can sent personalized cards, gifts, and swag. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Sep 02, 2018
Ep13 - The Intersection of Burning Man & Affiliate Marketing
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In the latest edition of Marketing Geeks, Justin Womack & Andros Sturgeon tackle all of the hard hitting geek news of the world. Tune in to hear about Andros' upcoming trip to Burning Man, the return of Rick & Morty, your Top Gun 2 update, and a special discussion of affiliate marketing. Today's main subject will be that of affiliate marketing in business and it begins at the [21min, 42sec] mark for those of you that are just here for the content. Learn exactly what affiliate marketing is and a few ideas and strategies to take advantage. We talked about the Clickfunnels Affiliate Bootcamp Course in this episode which is a part of a two-tier affiliate structure. If you'd like to learn more about affiliate marketing and become a Clickfunnels affiliate, sign up below. https://bit.ly/2LlJqGH If you'd like to sell WebinarJam or Everwebinar, they have a two-tier program as well. Here is a link to become an affiliate: https://bit.ly/2BJ06IA Email us at realmarketinggeeks@gmail.com Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Aug 24, 2018
Ep 12 - How HR Managers Recruit and Hire from LinkedIn...
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In Ep #12 of Marketing Geeks, Andros Sturgeon & Justin Womack are joined by a very special guest. Iris Gerrits, an HR director from a multi-national company, stops by the show to talk about how HR professionals find and hire people both online and offline. We tackle questions such as how to get back into the workforce after being an entrepreneur, how to use your age to your advantage, and whether prospects should reach out to an HR manager directly or not. Find out these answers and more in this incredible and SHOCKING episode. Viewer discretion is advised. Please share your comments, questions, and frustrations with us. You can email the show directly at realmarketinggeeks@gmail.com and we will choose a handful of questions / comments to be featured on each of our new episodes. Connect with us on LinkedIn: Justin Womack: https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon: https://www.linkedin.com/in/androssturgeon/ Iris Gerrits: https://www.linkedin.com/in/irisdekker/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Aug 19, 2018
Ep 11 - The Secret Lives of Webinars
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The Marketing Geeks return with an all new episode focused on the latest geek news & our topic of the week, Webinars for Business. We start the show with a very special news segment discussing the fall of MoviePass, what's up with "Die Hard: Year One," & the rumors of Idris Elba taking up the James Bond mantle. Plus, you will hear Andros Sturgeon's familial connection to the Star Trek universe. [31:20] This is the time stamp of where we dive deep into the topic of webinars, how they work, & why you should use them in your business. EverWebinar 60 Day Trial for $1: https://justin2819.krtra.com/t/gkzi96IDSKYf WebinarJam 60 day Trial for $1: https://justin2819.krtra.com/t/MQlKFm9O2aZa If you love marketing, movies, and geek news, you are going to seriously enjoy this episode. As always, please rate, review, & subscribe to the podcast and reach out with your comments. Email us at realmarketinggeeks@gmail.com If you send us questions, we will address them on our next show!!! Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Aug 12, 2018
Ep 10 - Apple Hits $1 Trillion and Humans Face Extinction?
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Welcome to the milestone 10th episode of the hit podcast 'Marketing Geeks.' Andros Sturgeon and Justin Womack return for a brand new episode riddled with marketing news, updates, and current events. As a reminder, you are invited to join us for a free live training on "Creating a Master LinkedIn Profile" on August 7th, 2018. Go to www.linkedinmasterycourse.com to grab your free seat and for full details. We start this episode by discussing the historic accomplishment of Apple as they became the first company in history to reach a $1 Trillion market cap. Tune in to listen to our debate over Steve Jobs' legacy, Tik Tok purchasing Music.Ly (ask someone under the age of 21), and the existential threat of sex robots to the human species [See Source Below]. https://www.dailystar.co.uk/news/latest-news/720731/sex-robot-doll-japan-extinct-birth-rate-web-clock-endangered-species Enjoy the episode and please share your comments, feedback, complaints, and trolling responsibly. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Aug 04, 2018
Ep 9 - The Real Reason Facebook Stock Just Crashed...
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In the 9th episode of the Marketing Geeks podcast, Andros Sturgeon, Justin Womack, and the "Fashionable Chic," Gwendoline, start the show analyzing the crash of Facebook stock. Mark Zuckerberg lost approximately $16B in just a few hours. So, what are the ramifications of this? How does this effect marketers? Does Facebook still have a future? These are all questions we tackle and more in this very special episode. Plus, we are graced with the introductory segment to Andros Sturgeon's brand new segment, "Conspiracy Theories." It's a wild show with electrifying conversation and shocking results. You won't believe what Andros says at 12 minutes into the podcast. You just won't believe it. As always, connect with us on LinkedIn and share your feedback. Justin Womack: https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon: https://www.linkedin.com/in/androssturgeon/ Don't forget to subscribe, comment, & share. We read your reviews, even the two star ones, and we love you for them. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jul 27, 2018
Ep 8 - The Thrilling LinkedIn Trilogy Conclusion [Part 3]
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Welcome to episode 8 of the top-rated, highly regarded, and future award-winning podcast, Marketing Geeks. In today's episode, we wrap up our trilogy of LinkedIn related marketing content. In this session, we discuss publishing on LinkedIn, how to best perform outreach, and what it means to lead with value. As always, we keep our fingers close on current events and we tackle the James Gunn tweet-firing, our spoiler free 'Antman and the Wasp' review, and what's coming out of San Diego Comic Con right now. For those of you interested in accelerating your LinkedIn presence and creating a master LinkedIn profile, we would like to invite you to our upcoming FREE webinar coming up on August 1st. You can register for the free training at www.linkedinmasterycourse.com We love to hear your feedback and we encourage all of our listeners to connect to us on LinkedIn: Andros Sturgeon: https://www.linkedin.com/in/androssturgeon/ Justin Womack: https://www.linkedin.com/in/justinwomack1 Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jul 23, 2018
Ep 7 - The Hidden Secrets of the LinkedIn Profile [Part 2]
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In this episode, the marketing geeks tackle "Part 2" of a three week mini-series on LinkedIn marketing. Justin Womack, Andros Sturgeon, and "fashionable chic," Gwendolyn, dive into exactly what it takes to create a LinkedIn profile that will draw attention from hiring managers and prospective clients. Gwendolyn joins the show traveling abroad in London and has quite a story to share with our listeners. We will also tackle Papa John's ouster from his own company, the seeming demise of MoviePass, and just about anything else that crosses our brains. Enjoy the show and stay tuned next week for the thrilling conclusion of the LinkedIn trilogy. For a full training on "How to Create a Master LinkedIn Profile," register for our upcoming FREE webinar at www.linkedinmasterycourse.com . The webinar will be a live presentation taking place on August 1st at 2pm (PST) with all three of the marketing geeks. Episode Resources: GlassDoor - www.glassdoor.com Word Clouds - www.wordclouds.com Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jul 19, 2018
Ep 6 - Are You LinkedIn with the Cool Kids? [Part 1]
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The Marketing Geeks and the Fashionable Chic return for Episode 6 of the fastest growing podcast in the world. In today’s episode, we tackle the world of LinkedIn and why it still matters to have a strong presence on the platform. If you would like to accelerate your LinkedIn game and learn how to build a master profile, register for our upcoming live training which is absoulutely FREE by visiting the website www.linkedinmasterycourse.com . This podcast episode is part 1 of a 3 part mini-series in which the marketing geeks will break down the tactics and strategy to leverage LinkedIn as either a job-seeker or business owner. Listen to the episode and please subscribe, rate, and review the podcast. We value our listeners and want you to spread the word. Connect with us on LinkedIn: Justin Womack - https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon - https://www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jul 13, 2018
Ep 5 - Do You Copy?
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Thank you for continuing to listen to the fastest growing podcast in the nation, "Marketing Geeks." In this episode, Justin Womack, Andros Sturgeon, and Lisa [The Fashionable Chic] dig deep into the foundations of copywriting. What makes effective sales copy? How does it work? Where can I learn this stuff? These are all questions we get from our avid listener base each and every day, and finally, you're going to get your answers. Imagine what will be possible in your life when struggles with copywriting are simply a thing of the past. Listen in and enjoy the show! Contact the Geek Squad: Justin Womack: https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon: https://www.linkedin.com/in/androssturgeon/ Episode Resource Links: Get the book, "The Ultimate Sales Letter," by Dan S. Kennedy on Amazon: https://amzn.to/2NqB4j2 Get the Hemingway Editor for your sales copy: http://www.hemingwayapp.com/ Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jul 05, 2018
Ep 4 - Top Secret Pillars of Influence - Ltd to 10 Listeners
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Act now or risk missing out on this very special and hard to find episode of Marketing Geeks which is all about the secrets of influence. In this episode, you will learn the 6 pillars of influence as revealed in the aptly titled book, "Influence," by Robert Cialdini. Listen to the episode your friends, colleagues, and neighbors are calling amazing and fantastic. This episode is available for a limited time and only to the first 10 listeners so make sure to download fast. Want to contact the Marketing Geeks and Fashionable Chic with your questions, suggestions, complaints, or comments: Connect with us on LinkedIn: Justin Womack: https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon: https://www.linkedin.com/in/androssturgeon/ Amazon Resource List: Get Robert Cialdini's books "Influence" and "Pre-Suasion:" Influence: https://amzn.to/2MHtEa4 Pre-Suasion: https://amzn.to/2MIZwLs Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jul 03, 2018
Ep 3 - Where the Hedgehogs Roam...
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Welcome to Episode 3 of the now (at least temporarily) #1 rated podcast in the world for iTunes Business -> Management & Marketing. In today's episode, Andros Sturgeon & Justin Womack are joined by special guest, "the Fashionable Chic," who has come on the show to rein us in & talk about leadership theory. The question of the day is this, "What are you deeply passionate about and how does that tie into your business?" Lisa is presently studying for her PHD in leadership and goes into discussing Isaiah Berlin's parable "The Hedgehog and the Fox." She relates this parable to business leadership styles and how certain styles can move companies from "Good to Great." Subscribe, review, and enjoy. Connect & message us on LinkedIn: https://www.linkedin.com/in/justinwomack1/ https://www.linkedin.com/in/androssturgeon AMAZON RESOURCE LIST Get "The Hedgehog and the Fox" essay by Isaiah Berlin: https://amzn.to/2IDufqO Get "Good to Great" by Jim Collins: https://amzn.to/2L3QTPb Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jun 30, 2018
Ep 2 - Hoarding, Disney Conspiracies, and Marketing
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In episode #2 of the future award winning "Marketing Geeks" podcast, Andros Sturgeon and Justin Womack discuss the psychology behind hoarding, the Disney conspiracy, and lots of other nuggets of wisdom. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jun 26, 2018
Ep 1 - Fatherhood, Marketing, and Movies
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Welcome to the historic first episode of The Marketing Geeks with Andros Sturgeon and Justin Womack. We are REAL marketing geeks and aficionados of business, advertising, movies, and pop culture. Become a supporter of this podcast: https://anchor.fm/marketing-geeks/support
Jun 21, 2018