Behind the Numbers: an EMARKETER Podcast

By eMarketer

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Episodes: 100

Description

EMARKETER’s Behind the Numbers daily podcast helps marketers, retailers, and advertisers better understand the ever-changing world of digital media. Our analysts discuss a wide variety of thought-provoking topics, from AI’s impact on everything, to the shapeshifting universe of social media, to consumers’ shopping habits, and much more. Tune in to new episodes published Monday through Friday wherever you listen to podcasts.

Episode Date
Around the World: What Amazon’s “Just Walk Out” Rollback Tells Us About The Future of The In-Store Experience | Apr 29, 2024
Apr 29, 2024
The Weekly Listen: The TikTok Ban Gets Signed Into Law, Is AI Ready to Change Search, and Social Commerce's Ceiling | Apr 26, 2024
Apr 26, 2024
The Daily: How Netflix Surprised Folks, How Much Advertising Will Move the Needle, and What its "Next Act" Will Be | Apr 25, 2024
Apr 25, 2024
Reimagining Retail: The Unofficial Most Interesting Retailers List (April) | Apr 24, 2024
Apr 24, 2024
The Daily: GenAI's Economic Impact, Part 2—The Effect on Jobs, Apple's GenAI Strategy and AI's Measurement Problem | Apr 23, 2024
Apr 23, 2024
The Daily: GenAI's Economic Impact, Part 1—The Economy, Amazon's AI Investments and ChatGPT in The Physical World | Apr 22, 2024
Apr 22, 2024
The Weekly Listen: What Replaces "Just Walk Out" as The Future of Retail, The Atlantic's Come Back, and Igniting TV Shopping | Apr 19, 2024
Apr 19, 2024
The Daily: How to Make Your Brand the Right Amount of Safe, Vertical Video Ads for TV, and Hulu Content on Disney+ | Apr 18, 2024
Apr 18, 2024
Reimagining Retail: How to Reduce Friction at the Point of Sale and Predictions for the Future of Retail Payments | Apr 17, 2024
Apr 17, 2024
The Daily: GenAI and Healthcare, Part 2—How Physicians Are Using GenAI for Patient Care and a 'DIY Health Clinic-in-a-Box' | Apr 16, 2024
Apr 16, 2024
The Daily: GenAI and Healthcare, Part 1—How Consumers Are Using GenAI to Look Up Health Information and How Physicians Feel | Apr 15, 2024
Apr 15, 2024
The Weekly Listen: Caitlin Clark's Effect on March Madness, a Women's Sports Revolution, and Who Will Rule the New Pay TV World? | Apr 12, 2024
Apr 12, 2024
The Daily: How Marketers Are Using GenAI, Where We Pay Most Attention to Social Media Ads, and Chase's Retail Media Network | Apr 11, 2024
Apr 11, 2024
Reimagining Retail: The Beauty Path to Purchase and How Social Media Trends Have Influenced Beauty Products and Marketing | Apr 10, 2024
Apr 10, 2024
The Banking & Payments Show: The Crypto Renaissance | Apr 9, 2024
Apr 09, 2024
The Daily: How Hispanic Americans Use Media Differently, Who Uses Social Media the Most, and How Kids Use the Internet | Apr 8, 2024
Apr 08, 2024
The Weekly Listen: Should Teens Need Permission to Access Social Media, Spotify's Video Moves, and The Path for Ride-Hailing | Apr 5, 2024
Apr 05, 2024
The Daily: The Most Interesting Ways We Wre Changing How We Spend Time with Media—a TV Surprise, TikTok Content, and More | Apr 3, 2024
Apr 04, 2024
Reimagining Retail: Where In-Store Retail Media is Headed and Activations That Are Moving The Needle | Apr 3, 2024
Apr 03, 2024
The Daily: Publishers Future, Part 2—What's Next for Publishing, AI Disclosure and Spotify's Video Learning | Apr 2, 2024
Apr 02, 2024
The Daily: Publishers Future, Part 1—What To Do About the GenAI Issue, BeReal's Next Move, and X Pivots to CTV | Apr 1, 2024
Apr 01, 2024
The Weekly Listen: Is Apple Too Big, Can Aldi Be the Next Walmart, and Is Drone Delivery About to Get Real? | Mar 29, 2024
Mar 29, 2024
Around the World: New Rules on Digital Antitrust, Competition, and User Protection | Mar 28, 2024
Mar 28, 2024
Reimagining Retail: The Unofficial Most Interesting Retailers List (March) | Mar 27, 2024
Mar 27, 2024
The Daily: A New TikTok Ban, Part 2—What a TikTok-Less America Looks Like, Who Might Buy Them, and Marketers Considerations | Mar 26, 2024N
Mar 26, 2024
The Daily: A New TikTok Ban, Part 1—What's Going On, Do American's Want One, and The Likelihood of a Ban Happening | Mar 25, 2024
Mar 25, 2024
The Weekly Listen: Why Awards Shows Are Actually a Huge Deal, Netflix's Sports Play, and Can "News" Survive Online? | Mar 22, 2024
Mar 22, 2024
The Daily: What Does Watching TV Mean Anymore, Live is the New Streaming, and The Real Reason Walmart Bought Vizio | Mar 21, 2024
Mar 21, 2024
Reimagining Retail: The Most—and Least—Important Takeaways From Shoptalk 2024 | Mar 20, 2024
Mar 20, 2024
The Daily: Is Copyright GenAI's Kryptonite, How 'Fair Use' Comes Into Play, and What Happens to the Creative Arts? | Mar 19, 2024
Mar 19, 2024
The Daily: Young People's Internet Habits, 20-Somethings Saying 'No' to TikTok, and Will a New TikTok Ban Pass? | Mar 18, 2024
Mar 18, 2024
The Weekly Listen: How Finding Products Online Could Evolve, Ads Coming to Chatbots, and Target's New Paid Membership | Mar 15, 2024
Mar 15, 2024
The Daily: Where Folks Spend Their TV Money, the US Ad Market's Start to The Year, and The WWE Puts Ads Front and Center | Mar 14, 2024
Mar 14, 2024
Reimagining Retail: Walmart—The Purchase of Vizio, Why It Needs More Stores, and What The Retail Giant Will Do Next | Mar 13, 2024
Mar 13, 2024
The Daily: How the EU's AI Act Is—and Isn't—Informing US Legislation, The Era of BadGPTs, and a BNPL Credit Card | Mar 12, 2024
Mar 12, 2024
The Daily: What Will TikTok Turn Into Next, Threads vs. X, and Snap Distancing Itself from Social Media | Mar 11, 2024
Mar 11, 2024
The Weekly Listen: What Went Wrong With Online Ads, Is The Streaming Boom Over, and How the First Amendment Applies to Social Media | Mar 8, 2024
Mar 08, 2024
The Daily: Disney's Next Moves, Where Roku Stands, and What YouTube Premium Has Proven | Mar 7, 2024
Mar 07, 2024
Reimagining Retail: How the $100 Billion Resale Market is Evolving and What Retailers Should Be Thinking About | Mar 6, 2024
Mar 06, 2024
The Daily: What Happens When You Merge Humans with AI Chips, ChatGPT Gets a Memory, and Gemini's Rough Start | Mar 5, 2024
Mar 05, 2024
The Daily: What's Behind The Upswing in Social Ad Spending, Can X Claw Back Some Share, and NYC Sues The Social Giants | Mar 4, 2024
Mar 04, 2024
The Weekly Listen: The End of Search as We Know It, The Purpose of GenAI, and Ikea's Plans to Save the Mall | Mar 1, 2024
Mar 01, 2024
The Daily: Young People's Evolving Relationship with Social Media and How Usage is at a Crossroads | Feb 29, 2024
Feb 29, 2024
Reimagining Retail: The Unofficial Most Interesting Retailers List (February) | Feb 28, 2024
Feb 28, 2024
The Daily: How Building Creatives is Changing; Marketers' 2024 GenAI Priorities; and Goodbye Cookies, Hello *Blank* | Feb 27, 2024
Feb 27, 2024
Around the World: Sports Advertising Opportunities Outside of the Super Bowl | Feb 26, 2024
Feb 26, 2024
The Weekly Listen: The Best Apple Vision Pro Experiences, Instant AI-Generated Videos, and Who's Ready for Shoppable Media? | Feb 23, 2024
Feb 23, 2024
The Daily: What to Expect from the US Ad Market in 2024, Google Introduces Gemini, and How Often AI Chatbots Hallucinate | Feb 22, 2024
Feb 22, 2024
Reimagining Retail: How AI Can Help with Hyperpersonalization and Promising Examples of AI in Retail | Feb 21, 2024
Feb 21, 2024
The Daily: Can Spotify Become The 'Audio App' and What it Will Take to Get There | Feb 20, 2024
Feb 20, 2024
The Weekly Listen: Takeaways from Super Bowl LVIII; Fox, ESPN, and WBD New Mega Sports Streaming Service; and More | Feb 16, 2024
Feb 16, 2024
The Daily: Why Snap's Decent Numbers Failed to Impress and If Snapchat+ Growth is Proving Folks Will Pay for Social Media | Feb 15, 2024
Feb 15, 2024
Reimagining Retail: How Different Buying Alcohol Is Online and How Consumption Habits Are Changing | Feb 14, 2024
Feb 14, 2024
The Daily: How Amazon Was Able to Sell More, Its New AI Shopping Assistant, and Just How Large is Amazon's Ad Business? | Feb 13, 2024
Feb 13, 2024
The Daily: Has Meta Turned Things Around, What's Next for Instagram, and Where Are We At With Threads? | Feb 12, 2024
Feb 12, 2024
The Weekly Listen: Amazon's New AI Shopping Assistant, Targeted Ads at The Gym, and Miniaturizing TV | Feb 9, 2024
Feb 09, 2024
The Daily: Facebook Turns 20—The Highs and Lows of the Social Giant and What the Next 10 Years Hold | Feb 8, 2024
Feb 08, 2024
Reimagining Retail: How Shopping on Our Mobile Devices is Changing and Why Car Commerce Actually Makes Sense | Feb 7, 2024
Feb 07, 2024
The Daily: How Google's Q4 Influences Its 2024, YouTube's Turnaround, and The Trials That Could Change Everything | Feb 6, 2024
Feb 06, 2024
The Daily: The Race to Create Artificial General Intelligence, Real 'Ready Player One', and Controlling Your Smart Home | Feb 5, 2024
Feb 05, 2024
The Weekly Listen: How Prime Video with Ads Changes Things, Honest Advertising, and Inevitable Face Computers | Feb 2, 2024
Feb 02, 2024
The Daily: How Netflix Has Roared Back to Life and A Milestone for Ad-Supported Video Streaming | Feb 1, 2024
Feb 01, 2024
Reimagining Retail: The Unofficial Most Interesting Retailers List (January) | Jan 31, 2024
Jan 31, 2024
The Daily: The Great BtN Take Off—2024 Social Trends, Social Commerce Search and LinkedIn's Day in the Sun | Jan 30, 2024
Jan 30, 2024
Around the World: 2024 Global Predictions ('Shark Tank'-style)—Retail Media Rivals, Metaverse Shopping Experiences, and More | Jan 29, 2024
Jan 29, 2024
The Weekly Listen: Using AI to Enhance Shopping, Ads on Smart Carts, and The Problems with In-Store Retail Media | Jan 26, 2024
Jan 26, 2024
The Daily: AI in 2024—Multimodal Chatbots, The Copyright Battlefield, and How AI Might Influence the Election | Jan 25, 2024
Jan 25, 2024
Reimagining Retail: Retailers to Watch in 2024—Most Likely to Reinvent Itself, Go Viral, or Make It in Media | Jan 24, 2024
Jan 24, 2024
The Daily: The Digital Habits of US Generations—Gen X's Approach, Millennials' Money, and Gen Z on Social Media | Jan 23, 2024
Jan 23, 2024
The Daily: 2024 Forecast Trends—Gaming Ad Revenues Grow Pp, Ride-Sharing Flies High, and Taking Shoppable Media Seriously | Jan 22, 2024
Jan 22, 2024
The Weekly Listen: The (non-AI) Standout Tech at CES 2024, The Largest TV Audiences, and Shopping with a Chatbot | Jan 19, 2024
Jan 19, 2024
The Daily: The Great BtN Take Off—2024 Health Trends, Healthcare Becomes Hyper-Partisan, and Alternative Forms of Care | Jan 18, 2024
Jan 18, 2024
Reimagining Retail: The Most—and Least—Important Takeaways from NRF 2024 | Jan 17, 2024
Jan 17, 2024
The Daily: The Great BtN Take Off—2024 Video Trends, Amazon Becoming No. 2, AI-created Video, and Streaming Consolidation | Jan 16, 2024
Jan 16, 2024
The Weekly Listen: Challenging Google’s Search Dominance, Saying Farewell to Cookies, and Can Apple Move the VR Needle? | Jan 12, 2024
Jan 12, 2024
The Daily: The Great BtN Take Off—2024 Ad Trends, The Media-GenAI war, Ad Quality, and Brand Challenges | Jan 11, 2024
Jan 11, 2024
Reimagining Retail: Lessons from The 2023 Holiday Shopping Season and Some Way-Too-Early Predictions for The 2024 Holidays | Jan 10, 2024
Jan 10, 2024
The Daily: The Great BtN Take Off—2024 mobile trends, shoppable media, mobile ad dollar shifts, and foldable phones | Jan 9, 2024
Jan 09, 2024
The Daily: The Great BtN Take Off—2024 Tech Trends, AI Smartphones, Immersive Media, and GenAI’s Misinformation | Jan 8, 2024
Jan 08, 2024
The Weekly Listen: Conversational Voice Assistants, Digitally Cloning Yourself, and AI Search Destroying Online Traffic | Jan 5, 2024
Jan 05, 2024
The Daily: Digital Life in 2024—How Consumers Will Spend Their Time (and Money), and The Opportunities for Advertisers | Jan 4, 2024
Jan 04, 2024
Reimagining Retail: 2024 Retail Trends (Shark Tank style)—The In-Store Renaissance, Livestream Shopping, and Buying RMNs | Jan 3, 2024
Jan 03, 2024
The Daily: The Great BtN Take Off—2024 Trends, GenAI and Search, Prime Video Drives CTV, and Short-Video’s Reckoning | Jan 2, 2024
Jan 02, 2024
The Weekly Listen: The Beginning of Amazon’s Decline, Pairing Shopping With Streaming, and ChatGPT’s Giant Publisher Deal | Dec 22, 2023
Dec 22, 2023
The Daily: The Great Big Monthly Advertising, Media, and Retail Quiz Finals—X in 2024, Cars Online, and The Ad Market | Dec 21, 2023
Dec 21, 2023
Reimagining Retail: 2023 Retail Awards—The Most Must-Visit Store, The Retailer You Need to Know, and The Comeback Story of The Year | Dec 20, 2023
Dec 20, 2023
The Daily: The Future of Real-Time Insights, Reading Consumer Confidence, and The 2024 Cookieless Future Looms Large | Dec 19, 2023
Dec 19, 2023
Around the World: The International Forecasts of Past (2023), Present (now), and Future (2024) | Dec 18, 2023
Dec 18, 2023
The Weekly Listen: The Shockwaves of Epic Games’ Win Over Google, McDonald’s New Restaurant Brand, and Keeping Up with AI | Dec 15, 2023
Dec 15, 2023
The Daily: The Dos and Don’ts of Using Generative AI In The Workplace, and How Employees Feel About It | Dec 14, 2023
Dec 14, 2023
Reimagining Retail: How retail data helps inform campaigns | Dec 13, 2023
Dec 13, 2023
The Daily: Very Specific 2024 Predictions (Part 2)—Which Car Company Amazon Could Buy, AI controversies, and A Privacy Lawsuit | Dec 12, 2023
Dec 12, 2023
The Daily: Very Specific 2024 Predictions (Part 1)—Which SVOD Apple Could buy, Metaverse Playgrounds, and The DOJ-Google Suit | Dec 11, 2023
Dec 11, 2023
The Weekly Listen: How Much Can Tech Help the Travel Rebound, What the NFL + Shopping Equals, and ChatGPT in 2024 | Dec 8, 2023
Dec 08, 2023
The Daily: How the US Ad Market Will Finish the Year, Ad Blocking’s Uptick, and A Cord-Cutting Milestone | Dec 7, 2023
Dec 07, 2023
Reimagining Retail: What To Expect From The Rest Of The Holiday Season | Dec 6, 2023
Dec 06, 2023
The Daily: The Ride-Hailing Ad Opportunity, the Direction of Self-Checkout, and Amazon Trialing Humanoid Robots | Dec 5, 2023
Dec 05, 2023
The Daily: What the OpenAI Debacle Means for AI’s Future, Building GPT-5, and Short-Form Video Creation Using AI | Dec 4, 2023
Dec 04, 2023
The Weekly Listen: Can X/Twitter Climb Out of The New Hole It’s Dug, Buying Cars on Amazon, and Targeted Ads on Planes | Dec 1, 2023
Dec 01, 2023
The Daily: November’s Great Big Monthly Advertising, Media, and Retail Quiz—AI Pins, Social Buying, and Amazon Ads | Nov 30, 2023
Nov 30, 2023