Floor 9

By IPG Media Lab

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Category: Technology

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Subscribers: 3
Reviews: 0
Episodes: 157

Description

Floor 9 is where technology and culture collide. We discuss how major tech companies and industry disruptors are driving today’s culture and the impact their products have on media attention and consumer behavior. In a society where attention is the most coveted resource, we provide thoughtful analysis and insights on the shifting media and industry landscapes and what brands can do to stay ahead. Made by the IPG Media Lab.

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Episode Date
Episode 154: Outlook 2024 Deep-Dive
Feb 16, 2024
Episode 153: CES 2024 Recap
Jan 26, 2024
Episode 152: 2023 Trend Recap
Dec 22, 2023
Episode 151: 2023 Holiday Shopping Trends
Dec 01, 2023
Episode 150: Generative AI & Its Impact on Advertising
Oct 23, 2023
Episode 149: Podcasters as Influencers (Ft. Kara Manatt from MAGNA & Edwin Wong from Vox Media)
Aug 10, 2023
Episode 148: Apple WWDC 2023 Recap
Jun 10, 2023
Episode 147: CES 2023 Trend Recap
Jan 17, 2023
Episode 146: Holiday Special - Innovation Gift Exchange
Dec 16, 2022
Episode 145: Holiday Shopping & Streaming Update
Nov 17, 2022
Episode 144: Direct Mail 2.0 (Ft. Dave Fink from Postie & Lauren Banks from USPS)
Oct 13, 2022
Episode 143: One-Way Ticket to Dynamic Island (Apple Event Recap)
Sep 09, 2022
Episode 142: The Glow-Up of Microsoft Ads (Ft. Jennifer Solomon-Baum)
Aug 22, 2022
Episode 141: The Metaverse Mid-Year Check-In (Ft. Joshua Lowcock)
Jul 26, 2022
Episode 140: Apple’s 2022 WWDC Recap
Jun 08, 2022
Episode 139: The State of Podcast Advertising (Ft. Alyssa Meyers from Morning Brew)
Jun 01, 2022
Episode 138: 2022 Google I/O Event Recap
May 17, 2022
Episode 137: The Rise of “Storeless” Commerce (Ft. Randall & Chris from IAB)
May 12, 2022
Episode 136: What Marketers Should Know about Snap Partner Summit 2022
May 02, 2022
Episode 135: Brand Safety and Responsibility in Times of War
Mar 24, 2022
Episode 134: Apple Event Recap & Metaverse News
Mar 11, 2022
Episode 133: Outlook 2022 Trends, Part 2
Feb 09, 2022
Episode 132: Outlook 2022 Trends, Part 1
Feb 01, 2022
Episode 131: CES 2022 Trend Recap (with the entire Lab team!)
Jan 12, 2022
Episode 130: Ghosts of Outlook’s Past (2021 Holiday Special)
Dec 17, 2021
Episode 129: NFTs, DeFi, and Barbados (featuring Kenton Langstroth)
Dec 03, 2021
Episode 128: The Metaverse Competitive Landscape
Nov 12, 2021
Episode 127: What Marketers Need to Know about TikTok (featuring Gabriel Nicolau)
Oct 29, 2021
Episode 126: What iOS 15 Means for Consumer Privacy (Featuring Arielle Garcia)
Oct 15, 2021
Episode 125: Apple Event Recap: iPhone 13, Fitness+, and more
Sep 17, 2021
Episode 124: The Uncertain Future of Movies (Ft. Kyle Turner)
Sep 10, 2021
Episode 123: Hyperloop Hype, Onlyfans Drama, & TikTok Shopping
Aug 27, 2021
Episode 122: News on the Metaverse, NFTs, and FinTech
Aug 13, 2021
Episode 121: AR Ads for the 5G Age (crossover special with Five by Ericsson Emodo)
Jul 30, 2021
Episode 120: The "Turducken" Future of Social Media
Jul 16, 2021
Episode 119: Google Delays Killing Cookies, TikTok Launches Mini-apps, Facebook Shop Updates, and More
Jul 02, 2021
Episode 118: How Brands Can Prepare for the AR Future (ft. Carolina Arguelles from Snap)
Jun 18, 2021
Episode 117: Highlights from Apple WWDC 2021
Jun 08, 2021
Episode 116: Facebook F8 Event Recap
Jun 04, 2021
Episode 115: Decoding Snapchat’s AR Platform Ambition
May 21, 2021
Episode 114: Google I/O Event Recap
May 21, 2021
Episode 113: Tesla stops taking bitcoin, TikTok takes on LinkedIn, Google vs. Roku, and more
May 14, 2021
Episode 112: Twitter buys Scroll, Facebook Neighborhoods, the Crazy Rise of Dogecoin, and More
May 07, 2021
Episode 111: Clubhouse Competitors, Amazon Retail Innovations, and More
Apr 23, 2021
Episode 110: NFTs, DAOs, and Web3 (Ft. Shawn Cheng from ConsenSys Mesh)
Apr 16, 2021
Episode 109: Meme Culture Deep-Dive (Ft. Alan Schaaf & Jake Tapleshay from Imgur)
Apr 10, 2021
Episode 108: NFTs for Building Fandom (Ft. Caty Tedman from Dapper Labs)
Apr 02, 2021
Episode 107 - Would You Buy a Tesla with Bitcoin?
Mar 26, 2021
Episode 106: The Business of Newsletters (ft. Jason Schulweis & Jacob Donnelly from the Morning Brew)
Mar 19, 2021
Episode 105: The Resale Boom (ft. Chelsea Freitas)
Mar 12, 2021
Episode 104 - The Aftermath of Facebook vs. Australia (featuring Joshua Lowcock)
Mar 05, 2021
Episode 103 - Spotify “Stream On” Event Recap
Feb 26, 2021
Episode 102 - Shopper Marketing 2.0
Feb 20, 2021
Episode 101: Innovation Framework 101
Feb 12, 2021
Episode 💯: Clubhouse and Social Audio
Feb 06, 2021
Episode 99: Outlook 2021 Forward Momentum 🚀 - Part 2
Jan 29, 2021
Episode 98: Outlook 2021 Forward Momentum - Part 1
Jan 22, 2021
Episode 97: CES 2021 Highlights
Jan 15, 2021
Episode 96: CES 2021 Preview
Jan 08, 2021
Episode 95 - Trends Yule Love: 2020 Holiday Party Special
Dec 18, 2020
Episode 94: The Future of Experience Economy
Dec 11, 2020
Episode 93: How to Build a D2C Brand
Dec 04, 2020
Bonus: The Future of Startups (Unabridged) Feat. David Rosenthal, venture investor and co-host of Acquired
Nov 25, 2020
Episode 92: 2020 Thanksgiving Special
Nov 24, 2020
Episode 91: The Future of Startups
Nov 20, 2020
Episode 90: Media Responsibility Ten Commandments
Nov 13, 2020
Episode 89: Technology’s Impact on Mental Health
Oct 30, 2020
Episode 88: 2020 Holiday Shopping Trends feat. Victoria Sakal from Morning Consult
Oct 23, 2020
Episode 87: Preparing for a Cookie-less Future
Oct 16, 2020
Episode 86: The Rise of Contactless Payments
Oct 09, 2020
Episode 85 - The Future of Work (feat. Phil Libin from All Turtles and mmhmm)
Oct 02, 2020
Episode 84: The Digital Future of Street Fashion
Sep 25, 2020
Episode 83: How Apple & Facebook Prepare for Post-Mobile
Sep 18, 2020
Episode 82: The New Normal
Sep 11, 2020
Episode 81: Data Privacy as a Business Imperative
Sep 04, 2020
Episode 80: A Conversation with Nikole Hannah Jones
Aug 28, 2020
Episode 79: Streaming Wars 2020
Aug 21, 2020
Episode 78: Unpacking the TikTok Drama
Aug 14, 2020
Episode 77: The State of Mobile Gaming
Aug 07, 2020
Episode 76: Into the Metaverse!
Jul 31, 2020
Episode 75: Podcasts Persist during Pandemic
Jul 24, 2020
Episode 74: Outlook 2020 Trends Mid-Year Check-In
Jul 10, 2020
Bonus Episode - Apple 2020 WWDC Highlights
Jun 26, 2020
Episode 73 - Snap’s AR Vision 2020
Jun 26, 2020
Episode 72 - The Future of Social Commerce
Jun 19, 2020
Episode 71: Ad Industry Temperature Check feat. Michael Kassan
Jun 12, 2020
Episode 70: What’s Section 230 & What Marketers Need to Know
Jun 05, 2020
Episode 69 - The Future of Live Events
May 29, 2020
Episode 68: Virtual Travel Experiences & Wanderlust
May 21, 2020
Episode 67 - COVID-19 Special #8: Forecasting Future Demands
May 15, 2020
Episode 66 - COVID-19 Special #7: Learnings from APAC
May 08, 2020
Episode 65 - COVID-19 Special #6: Breaking Windows and Selling Online
May 01, 2020
Episode 64 - COVID-19 Special #5: What a Time to Go Live!
Apr 24, 2020
Episode 63 - COVID-19 Special #4: Doing the Right Thing
Apr 17, 2020
Bonus Episode - Full Interview with the NHL and NBCUniversal Sports
Apr 14, 2020
Episode 62 - COVID-19 Special #3: Charting New Media Behaviors & Talking Sports
Apr 10, 2020
Episode 61 - COVID-19 Special #2: Ecommerce Accelerated and Influencer Marketing Interrupted
Apr 03, 2020
Episode 60 - COVID-19 Special #1 (featuring David Shim, CEO of Foursquare)
Mar 27, 2020
Episode 59 - Democratized Creativity feat. Sketchfab
Mar 12, 2020
Episode 58 — The Age of Anxiety feat. Brain.fm
Feb 24, 2020
Episode 57 — Outlook 2020: Four trends that will define 2020
Feb 13, 2020
Episode 56 — CES 2020 Recap Part 3: What the CES Newbies Say
Jan 16, 2020
Episode 55 — CES 2020 Recap Part 2: What the Lab Experts Say
Jan 16, 2020
Episode 54 - CES 2020 Recap Part 1: What the Lab Strategy Team Says
Jan 14, 2020
Episode 53 - 2019 Year-End Review
Dec 19, 2019
Episode 52 - The Future of Gaming
Dec 04, 2019
Episode 51 - Let The Streaming Wars Begin feat. Chad Stoller
Nov 12, 2019
Episode 50 🎉 — The Future of Social Media & Online Communities
Nov 01, 2019
Episode 49 - The State of VR & The Metaverse Future
Oct 17, 2019
Episode 48 - The State of Voice Tech and What's Ahead in 2020
Oct 01, 2019
Episode 47 - How Apple is Preparing for a Post-Mobile World
Sep 12, 2019
Episode 46 - Are we human, or are we influencers?
Aug 29, 2019
Episode 45 - Midsummer Check-in with Podcasting
Aug 08, 2019
Episode 44 - Facebook Plots World Domination with Libra
Jul 18, 2019
Episode 43 - Apple 2019 WWDC Recap
Jun 11, 2019
Episode 42 - D2C are going Out Of Home
May 23, 2019
Episode 41 - Google is Here to Help
May 09, 2019
Episode 40 - Facebook's Plan for the Future
May 02, 2019
Episode 39 - Outlook 2019: China POV
Apr 25, 2019
Episode 38 - Outlook 2019
Apr 11, 2019
Episode 37 - Unpacking Apple’s Unprecedented Service Event
Mar 26, 2019
Episode 36 — Partner Highlight feat. Damian Bradfield from WeTransfer
Mar 14, 2019
Episode 35 — Why Spotify ❤️ Podcasts
Feb 14, 2019
Episode 34 - Social-Native Brands | A PSFK NYRIW Panel
Jan 31, 2019
Episode 33 - Live from CES 2019
Jan 17, 2019
Episode 32 - A Podcasting Holiday Special
Dec 25, 2018
Episode 31 - 2018 Year End Review
Dec 20, 2018
Episode 30 - The Future of Play feat. Lego
Dec 06, 2018
Episode 29 - The Future of News feat Axios
Nov 15, 2018
Episode 28 - The Future of Influence(rs)
Nov 01, 2018
Episode 27 - Partner Highlights: Last Mile Delivery
Oct 18, 2018
Episode 26 - Food Innovation For Thought
Oct 04, 2018
Episode 25 - The Age of The Super Bundle
Sep 20, 2018
Episode 24 - Apple's 2018 iPhone Xs Event
Sep 13, 2018
Episode 23 - The State of VR vs. AR feat. Tony Parisi
Aug 30, 2018
Episode 22 - Brand Trust in the Digital Age feat. Jort Possel
Aug 16, 2018
Episode 21 - AI Takes The Wheel: The Future of Autonomous Vehicles feat. Mauricio Angulo
Jul 27, 2018
Episode 20 - Partner Highlights: Esports and Gaming
Jul 02, 2018
Episode 19 - Ecommerce Trends Breakdown feat. MAGNA
Jun 19, 2018
Episode 18 - WWDC 2018
Jun 07, 2018
Episode 17 - Legalizing Sports Betting & Its Media Implications
May 31, 2018
Episode 16 - Recap of Facebook F8 / Microsoft Build / Google IO
May 17, 2018
Episode 15 - All Culture is Digital Culture ft. Wattpad
May 03, 2018
Episode 14 - The Battle For The Home
Apr 12, 2018
Episode 13 - The Sight and Sound of Search
Mar 29, 2018
Episode 12 - Meet Over Meat Live @ SXSW
Mar 16, 2018
Episode 11 - The Changing Movie-Going Experience
Mar 07, 2018
Episode 10 - The Paper Towel Effect
Feb 15, 2018
Episode 9 - Outlook 2018 Preview
Feb 01, 2018
Episode 8 - Live from CES 2018
Jan 18, 2018
Episode 7 - Holiday Special! 2017 Reflections & Looking Ahead
Dec 14, 2017
Episode 6 - What's Up With Retail
Nov 30, 2017
Episode 5 - Esports and Gaming feat Twitch
Nov 17, 2017
Episode 4 - Conversational Interfaces
Nov 01, 2017
Episode 3 - Camera As Input
Oct 19, 2017
Episode 2 - Advanced Interfaces
Oct 06, 2017
Episode 1: 2017 Apple iPhone Launch Event
Sep 17, 2017