The Customer's Couch
By Rashard Spiller
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Image by Rashard Spiller
Category: Business
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Episodes: 5
Description
The Customer’s Couch is a podcast devoted to the exploration of all things customer experience including pain point discovery and the purchase decision journey. More specifically, from a marketer’s perspective, the podcast will delve into research techniques, customer/consumer psychology, and measurement best practices.
| Episode | Date |
|---|---|
|
Episode 5: Mere Measurement Effect
|
Oct 26, 2017 |
|
Episode 4: The Gift and Curse of Confirmation Bias
|
Sep 19, 2017 |
|
Episode 3: Role Theory and User Personas Part 2
|
Sep 13, 2017 |
|
Episode 2: Qualitative Research - Projective Techniques
|
Sep 13, 2017 |
|
Episode 1: Understanding the Problem
|
Sep 13, 2017 |