Business Wars

By Wondery

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Category: Business

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Subscribers: 4304
Reviews: 17

Grant Anderson
 Oct 1, 2019


 Sep 27, 2019

Jess Battle
 Jul 23, 2019
Great production. Very enjoyable with some good lessons on business strategy.


 Jul 19, 2019

Javi
 Jun 4, 2019
great

Description

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet, or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 

Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.


Episode Date
Facebook vs Snapchat - Stock Market Tailspin | 5
00:24:30

It’s April 2017, and Mark Zuckerberg is issuing a new challenge to Snapchat. By making its face filters open source, the tech giant is coming directly for Snapchat's most popular feature. But founder Evan Spiegel has other things to worry about: Snapchat is hemorrhaging users, and its share price is plummeting.

But when the Cambridge Analytica scandal breaks, Facebook's most pressing battle moves to the court of public opinion.


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Oct 16, 2019
Introducing The Next Big Idea
00:08:20

Ideas are coming at you every day from all directions. How can you process it all? You can start with The Next Big Idea. Host Rufus Griscom and legendary thought leaders Malcolm Gladwell, Adam Grant, Dan Pink, and Susan Cain, will be your personal “idea” curators. Open your mind and get ready for something big, because the right idea--at the right moment--has the power to transform your life. Listen now at http://wondery.fm/TNBIWondery

Oct 15, 2019
Facebook vs Snapchat - Facebook Fights Back | 4
00:24:20

It's September 2015 and Snapchat has just hit on a game-changer for the young company: filters that augment users' faces. Thanks to some celebrity love, the new feature becomes wildly popular. But Mark Zuckerberg is watching closely, and acquires a competing startup.

Then, Zuckerberg switches up his strategy. His new philosophy: Don't be too proud to copy. Unfortunately for Spiegel and Murphy, this is going to have devastating consequences.


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Oct 14, 2019
Facebook vs Snapchat - The Offer | 3
00:29:28

It’s November 2013, and Mark Zuckerberg is about to make Evan Spiegel and Bobby Murphy an offer he thinks they can't refuse. But when Spiegel and Murphy do the unimaginable, it prompts Facebook to compete — by copying.

Snapchat is gathering steam, but data leaks are hurting the company's credibility and Spiegel's  reputation. To survive, they're going to have to do the hardest thing for a startup — grow up.


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Westin Hotels - At Westin Hotels & Resorts, you’ll find nutritious offerings on their new Eat Well Menu, on-demand workout gear with fitness Gear Lending, and a restorative night’s sleep in their Heavenly® Bed. Not to mention so much more. Explore at Westin.com

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Oct 09, 2019
Facebook vs Snapchat - Children of Privilege | 2
00:28:59

It's the new millennium and Mark Zuckerberg is bored in high school. He's a prodigious student so smart he's already taking graduate level coding classes at Mercy College. Soon, he's going to build a product that will change the Internet forever. Now he just has to graduate high school.

Evan Spiegel, meanwhile, grows up rich and spoiled. He parties his way through high school and lands in a fraternity at Stanford. But things are about to get serious for Spiegel as Zuckerberg reaches out.


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Oct 07, 2019
Facebook vs Snapchat - Vanishing Act | 1
00:27:41

It’s April 2011, and Evan Spiegel is about to present his class project. Right now, it's called Picaboo. Soon, it's going to become Snapchat. But for Spiegel, this is more important than grades--at stake are potential investors and the future of communication as we know it.

 Mark Zuckerberg, meanwhile, is sitting on the world's biggest social networking site, boasting 500 million users. But he knows his success depends on staying relevant. To do so, he's going to have to compete with Snapchat.


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Oct 02, 2019
WWF vs WCW - The Future of Pro Wrestling | 7
00:29:39

World Wrestling Entertainment is the dominant name in professional wrestling but new promotions are now challenging the WWE’s dominance. We conclude our series on WWF vs WCW with David Shoemaker, author of The Squared Circle: Life, Death, and Professional Wrestling. Shoemaker joins us to talk about whether or not these new companies can succeed against Vince McMahon's behemoth and what it means to be the best professional wrestler in the world.


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Business Wars is brought to you by Justworks. With Justworks, entrepreneurs and their teams get access to high-quality, affordable benefits, automated payroll, compliance support, and HR tools - all in one simple and intuitive platform that makes work easier and more fun to navigate. For a limited time, you can get 2 free months when you go justworks.com/bw.

Sep 30, 2019
WWF vs WCW - Down for the Count | 6
00:30:09

It’s 1998 and the slugfest between Vince McMahon’s WWF and Ted Turner’s WCW is reaching a critical juncture.

McMahon’s on a mission to pull wrestling fans back to his TV shows with a strategy focused on maximum controversy. And to help him in his mission, he’s getting back-up from a high-flying TV executive and a bunch of Wall Street bankers.

WCW chief Eric Bischoff is determined to stop WWF’s comeback at all costs. But he’ll soon discover that his most dangerous enemy isn’t McMahon — it’s the executives on his own team.


Sep 25, 2019
WWF vs WCW - Shock Tactics | 5
00:27:23

It’s 1996 and with Monday Nitro topping the TV ratings, WCW is out to end WWF’s time as the biggest player in the wrestling business.

It’s plotting to establish two brands: one that WCW boss Eric Bischoff hopes can suck away WWF’s family audience, another that will seek to capture the young males who crave more violent and outrageous entertainment than the WWF offers.

But Vince McMahon has a plan of his own. He’s going to push the WWF in a new direction by embracing controversy. But it’s a strategy that will put him on a collision course with the cable network the WWF depends on for its survival.


Sep 23, 2019
WWF vs WCW - New World Order | 4
00:27:20

It’s 1995 and the Monday Night Wars are underway. WCW’s new show Monday Nitro is grappling with the WWF’s Monday Night Raw to win TV viewers’ attention.

WCW isn’t pulling its punches either. Under the command of Eric Bischoff, WCW is dropping spoiler bombs, luring away WWF’s top wrestlers and trashing the WWF brand.

And as WCW gains momentum, Bischoff is plotting a killer blow – a shock role reversal that will force WWF boss Vince McMahon to rethink how his wrestling promotion works.


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Sep 18, 2019
Introducing The Lead: Your New Daily Sports Fix
00:07:33

From Wondery and The Athletic, The Lead is the first daily sports podcast that will bring you one big story each day from The Athletic's all-star team of local and national sports reporters. Subscribe now to hear new episodes each weekday morning: http://wondery.fm/TheLeadED

Sep 17, 2019
WWF vs WCW - Prime Time | 3
00:27:15

It’s 1994 and WCW is stepping up its game. To get the jump on WWF, Ted Turner is writing big checks to steal away the WWF’s biggest stars and sponsors. And as WCW’s star power increases, so does its popularity with wrestling fans.

But the WWF is in no position to fight back. It’s struggling to keep the lights on, there’s discontent among its roster of wrestlers, and Vince McMahon is preoccupied with staying out of prison.

And now Turner wants to deliver a killer blow. A new Monday night wrestling show that will go head to head with the WWF’s flagship TV program Monday Night Raw.


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Sep 16, 2019
WWF vs WCW - Bulking Up | 2
00:28:15

It’s the dawn of the 1990s and Vince McMahon’s WWF is the king of wrestling. But trouble’s brewing: a steroids scandal is about to deal a body blow to the WWF and its family-friendly reputation.

The scandal will leave WWF stuck in damage control mode as it fights to stem the losses from falling TV ratings, ticket sales, and pay-per-view buys.

Meanwhile, Ted Turner’s trying to get World Championship Wrestling fighting fit with help from a former Pizza Hut regional manager, a self-proclaimed Cowboy, and a back-up announcer who wants to bring wrestling to Disney World.


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Sep 11, 2019
WWF vs WCW - Titan Rising | 1
00:31:11

It’s the early 1980s and there’s peace in the wrestling business. For years regional wrestling companies have maintained order by sticking to their own slices of US and Canadian territory.

But that’s all about to change. Vince McMahon has just taken over the World Wrestling Federation, and he wants war. He’s on a mission to crush all opposition and establish the WWF as the only wrestling game in town.

But his assault on the wrestling status quo will also make him a powerful enemy: cable TV mogul Ted Turner.


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Sep 09, 2019
Electric Bikes | 7
00:29:21

Harley Davidson built its brand on big, loud and heavy bikes. So why is the company staking its future on an electric motorcycle? It turns out Harley's main demographic, baby boomers, are aging out of the motorcycle scene and the company is looking for its next target market. But will people be interested in a bike that is so fundamentally different than what the company is known for? And how do motorbikes overall fit into an auto industry that is becoming increasingly electric? Journalist Bradley Brownell writes about the auto industry and motorcycles, and has even test driven Harley's new electric bike. He joins us to talk about Harley Davidson, the motorcycle industry and its electric future.


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Sep 04, 2019
Harley and the Biker Wars - Live to Ride | 6
00:26:56

By the early 1980s, Harley-Davidson is fighting to survive. Japan has glutted the American market with bikes, creating a war Harley can’t fight alone. The company turns to the U.S. government. It’s something they tried in the ‘50s with no success, but now there’s a man in the White House who loves the all-American Milwaukee brand.

In the years ahead Harley stands tall, surviving all manner of battles. But there’s one foe that never stops: time. The company needs to appeal to a new generation of young riders who may not be attracted to Harley hogs — or motorcycles at all. It’s yet another vexing chapter for the 116-year-old company that refuses to die.


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Sep 02, 2019
Get Ready for College Football Season
00:06:36

If you’re a fan of all the pageantry and excitement that college football brings, then The Solid Verbal is the podcast for you. Join hosts Dan Rubenstein and Ty Hildenbrandt as they offer insights into each conference, game analysis, and plenty of commentary throughout the season and beyond. Start listening today at: http://wondery.fm/solidverbal

Aug 29, 2019
Harley and the Biker Wars - The Freedom Machine | 5
00:26:45

It’s 1969, and the iconic film Easy Rider stars Peter Fonda, Jack Nicholson and—most prominently—Harley choppers. It boosts the brand’s cool cred even higher with the American counterculture, much to the chagrin of the aging, conservative company owners in Milwaukee. They’ve long-hated the fact that the Hells Angels ride Hogs, but now the top Angel reveals some shocking news on his true feelings about Harleys.

Finally, there’s a new light in Milwaukee. Willie G. Davidson, son of Harley’s president, rises as chief of style and design. He not only appreciates the outlaw bikers, he looks like one. Harley-Davidson needs to embrace the image that’s grown around the bikes, and Willie G. seems like the man to lead the charge. But can he pull it off?


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Aug 28, 2019
Harley and the Biker Wars - Japan Takes No Prisoners | 4
00:28:29

It’s 1963. After battling the wave of British bikes vying for the high-dollar U.S. motorcycle market, Harley-Davidson is slammed by a tsunami of machines from Japan. Kawasaki, Yamaha, Suzuki and—the biggest, most popular of them all—Honda. 

It’s a nightmare that will force the company to the edge of bankruptcy as the Japanese redefine the industry. Whether Harley can change with the changing times remains to be seen.

On the literary front, writer Hunter Thompson canonizes the Hells Angels with his bestselling book dissecting the outlaw biker crew, highlighting their passion for Harleys. 

As Honda’s sunshiney ‘60s ad jingle says, you meet the nicest people on a Honda. It begs the question, who do you meet on a Harley?


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Aug 26, 2019
Harley and the Biker Wars - Uneasy Riders | 3
00:21:42

By the late 1940s, World War II has ended, but Harley’s battle with a few disenfranchised veterans is just beginning. Bored and looking for kicks, these men are forming clubs based around a love of boozing, brawling and Harley Hogs. The motorcycle riots in the small town of Hollister, California bring huge headlines, and a few years later Hollywood stokes the fires with The Wild One. The first biker gang movie features Harleys front and center, and it’s publicity that the bosses in Milwaukee hate with a passion.

As the company turns 50, it gets a unique gift when its archrival finally bites the dust. But the competition remains stiff as Harley revs up to deal with invaders from England and — on the plus side — there’s a glowing Hog nod from the King of Rock n’ Roll.

 

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Aug 21, 2019
Harley and the Biker Wars - The Hog Is Born | 2
00:24:38

It’s 1903, and Harley-Davidson is entering the spanking new motorcycle market. Of the hundreds of fledgling brands, the bike to beat is Indian, and Harley has the company in its crosshairs. But a decade later, Harley is on the defensive, scrambling to distance itself from the deadly sport of board track racing and solidify its image as a respectable brand. 

Indian has its own image problem when Mexican rebel leader Pancho Villa starts leading charges on a Powerplus model. But when the U.S. sends General Blackjack Pershing to hunt Villa down, Pershing’s troops are riding Harleys. 

But World War I proves a decisive turning point as both companies fight their way closer to the top of the motorcycle world.


Aug 19, 2019
Introducing The Jordan Harbinger Show
00:10:12

Join Jordan Harbinger with Jason DeFillippo as they get deep into the untapped wisdom of the world's top performers -- from intelligence operatives to legendary musicians, iconoclastic writers to visionary changemakers. They deconstruct the playbooks of the most successful people on earth while learning new strategies, perspectives and insights. Then, you can take these practical insights into your own life and live what you listen. Subscribe to The Jordan Harbinger Show while you're listening!

Aug 15, 2019
Harley and the Biker Wars - The British Invaders | 1
00:26:40

By the late 1940s, Harley-Davidson has become America’s leading motorcycle manufacturer. The family-owned Milwaukee brand has battled hundreds of companies since its first bike rolled out of a backyard shack in 1903. Now they’re facing the birth of the outlaw bikers, disenfranchised WWII vets who love their Harleys—and love to cause trouble. It’s an association that conservative Harley owners can’t stand.

And fierce competition is coming in from British bike makers. Triumph is churning out lightweight, sporty machines that are the polar opposite of Harley’s heavy hogs, and everyone is vying for a piece of the lucrative U.S. market. Things get so cutthroat that Harley-Davidson appeals to the government. It’s an appeal that will not have happy results for the Milwaukee contingent. And the problems are just beginning.


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Aug 14, 2019
The Latest from Business Wars Daily | 1
00:33:39

A shakeup in the maple syrup industry. The slowest pizza delivery in the world. Pet food companies cashing in on your love for Fido. On our sister show Business Wars Daily, we bring you breaking news about the business rivalries you know and love — along with some you’ve never heard of before. This week, the latest and greatest of our weekday updates, including an unconventional entrant to the life insurance industry and how harnessing progressive values helped a tear-jerking ad campaign go viral. 


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Aug 12, 2019
Business Battles - Monster vs Beats by Dre | 1
00:27:38

With all the hype around portable and smart speakers, it’s easy to forget that they didn’t always exist. In fact, it took one fateful meeting with Monster Cables and Interscope Records to really kick the industry off. In this one-episode Business Battle, we explore the time when headphones became fashion, what it takes to get people to shell out $350 for a pair, and what happens when a million dollar mistake becomes a billion dollar mistake. 

 

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Aug 07, 2019
Introducing Sean Carroll's Mindscape
00:08:35

How big is our galaxy? Why do certain movies make us cry? And what exactly is string theory? Join Sean Carroll's Mindscape to dive deep into the biggest ideas in science, philosophy, culture and much more. Start listening today at http://wondery.fm/SCMindscape

Aug 06, 2019
Cereal Wars-The Most Important Meal | 7
00:30:53

Breakfast is the most important meal of the day! Or is it? While that phrase sounds scientifically and nutritionally sound, it’s origins can be traced back to cereal company marketing departments. We conclude our series on the cereal wars with Alex Mayyasi, editor of Gastro Obscura. Alex has traced the origins of breakfast as a meal and how cereal marketing came to be so aggressive.

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Aug 05, 2019
Cereal Wars - Going Soggy | 6
00:24:58

It’s the year 2000 and, for the first time in almost a century, Kellogg’s is no longer America's top cereal maker. Now a new CEO is in the driving seat, and he’s on a mission to win back the cereal crown from General Mills.

But even as the two rivals slug it out for number one, they’re both facing a new reality: a market that’s losing its appetite for cereals as people abandon their breakfast bowls for grab-and-go morning meals of granola bars, bagels and Egg McMuffins.


Jul 31, 2019
Cereal Wars - Trix of the Trade | 5
00:27:08

It’s the 1980s and General Mills is making waves with a new cereal based on the world’s hottest video game: Pac-Man. 

But Kellogg’s is hoping to cash in on a different trend: the growing clamour among adults for healthier breakfasts.

So it’s plotting a taboo-busting ad campaign that will rewrite the rules of cereal promotion and spark an all-out battle among the cereal makers to win over the health conscious.

 

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Jul 29, 2019
Introducing The Pitch
00:15:41

Listen as real entrepreneurs pitch to real investors — for real money. To hear what happens after The Pitch and listen to more episodes, go to gimlet.media/pitch

Jul 26, 2019
Cereal Wars - Cereal Offenders | 4
00:27:09

It’s the late 1950s and General Mills is playing catch-up. While Kellogg’s and Post are thriving on the back of animated characters and sugary cereals, General Mills’ cereals are looking stale. So now the Cheerios maker is on a mission to create its own roster of cartoon heroes who can charm children into demanding its cereals.

As General Mills fights back, Post is looking to the stars. It's planning a direct attack on Kellogg’s best-selling cereal with help from the space race.

But after years of selling sugary cereal with loveable characters, the cereal giants are about to face a backlash on Capitol Hill.

Jul 24, 2019
Cereal Wars - Sugar Rush | 3
00:26:39

World War II is in the rearview mirror, and breakfast cereal is on the brink of a new calorific era. Post Cereals decides to break from its healthful past and start sugar coating its cereals. It’s a move that leaves Kellogg’s and General Mills in a quandary: should they follow Post’s lead or stick to their nutritional traditions?

But sugary cereal isn’t the only new challenge the cereal giants are wrestling with. A new, exciting medium called television is taking off fast and changing the rules of cereal promotion. And this TV and sugar boom is going to put children at the heart of the cereal business.


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Jul 22, 2019
Cereal Wars - Breakfast of Champions | 2
00:27:04

It’s 1904 and Quaker Oats is about to make an, ahem, explosive entry into the cold cereal business. With the Kellogg brothers at risk of being left behind, Will Kellogg finally decides it’s time to stand up to his brother. He cuts ties and brings the original corn flakes to market — aided by some shrewd advertising and an army of housewives — but sets off a legal battle that pits brother against brother. 

But there’s about to be another entrant to the cereal business. General Mills is an upstart out of Minneapolis with an idea for a new cereal that will help the company stand out from the competition. The donut-shaped oat puffs even have a catchy name: Cheerioats. 


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Jul 17, 2019
Cereal Wars - A Divine Mission | 1
00:26:13

It’s the late 1800s and America is in the grip of a bellyache epidemic. But, thanks to a divine revelation, help is on the way in the form of Dr. John Harvey Kellogg and his sanitarium in Battle Creek, Michigan. In his quest to calm the nation’s bowels, Dr. Kellogg is feeding his patients a new kind of breakfast: ready-to-eat cereal.

But when he refuses to exploit the full profit potential of his creations, one of his former patients seizes the opportunity to become a breakfast millionaire — much to the frustration of Dr. Kellogg’s long-suffering younger brother Will.


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Jul 15, 2019
Gibson vs Fender - The Future of the Electric Guitar | 7
00:28:26

Ian S. Port, author of The Birth of Loud: Leo Fender, Les Paul, and the Guitar-Pioneering Rivalry That Shaped Rock 'n' Roll joins us to talk about the future of the electric guitar as music creation becomes increasingly digital.

Jul 10, 2019
Gibson vs Fender - Attack of the Robot Guitars | 6
00:26:08

In the '90s and 2000s, new ownership has revitalized both Fender and Gibson and rekindled their rivalry. Through acquisitions, artist endorsements and their rapidly expanding custom shops, both brands are in a heated battle to win the hearts and minds of guitar lovers worldwide.     

Gibson CEO Henry Juszkiewicz doesn't want to just dominate the electric guitar market. He wants to reinvent it. And with guitar sales declining, he goes all-in on new technology that will either revitalize Gibson — or sink it.


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Jul 08, 2019
Gibson vs Fender - Back From the Brink | 5
00:26:26

It's the early 1980s, and for the first time in 30 years, the U.S. guitar market has gone cold. Bands are switching to synthesizers and kids are ditching their garage bands for computers and video games.

A group of employees has bought the Fender brand but not its factory. Now they need to find a place to keep making guitars — fast. And Gibson has new owners, too — who bring plenty of rock 'n' roll attitude to the job, but little experience. Can these new stewards of guitar's most hallowed brands save their companies from the scrap heap?  


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Jul 03, 2019
Gibson vs Fender - Les Pauls Unleashed | 4
00:23:22

 In the 1960s, rock'n roll's popularity continues to grow. But one of the genre's most popular guitars, the Les Paul, is no longer being made. Now the guitar's namesake must convince an out-of-touch Gibson to put the favorite guitar of Eric Clapton and Keith Richards back into production.

Meanwhile, Gibson's rival Fender has a new parent company: CBS. Thanks to their deep corporate pockets, Fender is manufacturing and selling more guitars than ever. To keep pace, Gibson also finds a new corporate owner. But in their race for market dominance, are both guitar companies sacrificing quality for quantity? 


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Jul 01, 2019
Gibson vs Fender - The Stratocaster Blasts Off | 3
00:27:38

Gibson's Les Paul sets a new standard for the solid-body electric guitar, and rival guitar maker Fender needs to respond. The company does so in 1954 with a sleek, futuristic guitar unlike anything else on the market: the Stratocaster. It's a hit.

With their higher volume and heavier tones, the Les Paul and Stratocaster help give rise to a new style of music: rock 'n' roll. It opens up a whole new market for electric guitars -- but which company will dominate?   


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Jun 26, 2019
Gibson vs Fender - Loud and Clear | 2
00:29:45

It's 1950, and Fender's first solid-body guitar, the Esquire, is the laughingstock of the music industry. To guitar makers used to elegantly made hollow-body guitars, Fender's thin, simple plank of solid wood is a joke. But its bright, powerful sound and lack of feedback make it a hit with guitar players.

Gibson's ambitious young president, Ted McCarty, knows his company has to counter with a solid-body electric guitar of its own. To market the instrument, Gibson will turn to the most famous electric guitarist in the world, a man who happens to be an old friend of Leo Fender's — Les Paul.


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Jun 24, 2019
Gibson vs Fender - Les and Leo | 1
00:27:01

In the 1930s and ’40s the market for electric guitars is growing, but it’s hindered by the instruments’ flawed designs. But a small group of mavericks is rethinking the guitar for the electronic age.

One of them, guitarist Les Paul, tries unsuccessfully to convince one of America's oldest guitar companies, Gibson, to mass-produce his "Log" — one of the first solid-body electric guitars. Gibson turns him down flat. But when a radio repairman turned inventor named Leo Fender sees Paul's Log, he's inspired to attempt his own version of a solid-body electric — and his creation will go on to forever change the way guitars are made.


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Jun 19, 2019
Introducing 1865
00:11:15

1865 starts with the moment Lincoln got shot and follows the journey of the Secretary of War, Edwin Stanton. Stanton continues to push through Lincoln’s progressive agenda while dealing with the nuances around the assassination. But the moral gravity of his actions, and his own secrets, threaten to consume him.

Hosted by Lindsay Graham of American History Teller and American Scandal, 1865 is out today. Subscribe now on Apple Podcasts, Spotify, or wherever you listen to podcasts at wondery.fm/1865

Jun 18, 2019
Anheuser-Busch vs Miller - Fighting the Crocodile | 6
00:27:49

It’s a new century and the beer industry is changing fast. Beyond America, new brewery empires are forming and they want to buy their way into the lucrative U.S. market.

And Miller is the first to fall, bought out by a South African company that wants to pull the Milwaukee brewery out of the doldrums.

But Anheuser-Busch isn’t worried. It’s the biggest brewer on the planet by some margin. But the king of beers is about to discover that its throne isn’t as secure as it thinks.


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Jun 17, 2019
Anheuser-Busch vs Miller - Surprise Attack Dog | 5
00:25:49

It’s the 1980s and Miller’s glory days are over. Drinkers are deserting High Life and Anheuser-Busch is about to launch a $50 million attack on Miller Lite.

With the pressure mounting, Miller hunts for a way to revive its momentum. It’s a search that see the company travel to Japan, disguise itself as a microbrewery, and go head hunting.


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Jun 12, 2019
Anheuser-Busch vs Miller - Miller Killers | 4
00:25:59

It’s the late 1970s and Miller is hurtling towards the top of the brewing industry on the back of High Life and Lite. Anheuser-Busch’s new leader August Busch III knows he must act fast to stop the threat.

But before he can do that there’s internal problems that need fixing. A strike has shut down the company’s breweries and threatening to leave the business disunited and demoralized at the worst possible moment.


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Jun 10, 2019
Anheuser-Busch vs Miller - It’s Miller Time! | 3
00:23:14

Come the early 1970s, Miller has a new owner: tobacco giant Philip Morris. Armed with the Marlboro maker’s millions and marketing skills, Miller is about to shake up the beer business with a campaign targeting blue-collar workers thirsty for a cold pint...or three.

But at Anheuser-Busch, a generational rift is brewing — one that could have major repercussions for the beer business. The tensions between conservative-minded CEO Gussie Busch and his forward-thinking son and heir August Busch III are fast approaching the breaking point.


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Jun 05, 2019
Anheuser-Busch vs Miller - Swinging for the Majors | 2
00:26:26

By 1933 Prohibition is over, and that means the race is on to dominate a beer market that’s been reset. Under the leadership of Anheuser-Busch heir Gussie Busch, the company is out to reclaim the beer throne. But there’s a challenger for the crown — Milwaukee’s top brewery, Schlitz.

But as these two giants lock horns in the fight for dominance, Miller Brewing is struggling to realize its dream of becoming a major league brewer. And it won’t sit by on the sidelines.


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Jun 03, 2019
Introducing Inside Star Wars
00:06:33

Heroes, villains, action... all set in a galaxy far, far away. Join Inside Star Wars and go behind the camera and find out how one of the most iconic series in film history came to be. Listen now at: http://wondery.fm/ISWED

May 30, 2019
Anheuser-Busch vs Miller - The Beer Barons | 1
00:27:42

It’s 1893 and Chicago is about to host The World’s Columbian Exposition. It’s going to be the biggest show the world’s ever seen, and that means it’s time for Adolphus Busch to shine.

He’s the owner of Budweiser brewery Anheuser-Busch and the most flamboyant beer baron of the Gilded Age. Busch is determined to use the show to overshadow and outspend his nemesis, Captain Pabst, the owner of America’s number-one brewery.

But there’s a distraction he’s got to deal with first. A small-time brewer from Milwaukee called Miller has just launched a rival beer. Its name? Budweiser.


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May 29, 2019
Netflix vs Blockbuster Revisited - What’s Next for Digital Streaming | 9
00:34:15

On today's special interview episode, renowned media futurist Rich Greenfield returns to fill us in on the latest developments in the streaming wars and how these changes might impact viewers in the coming years. Greenfield is a media and tech analyst with BTIG who has been following the industry for decades.


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May 27, 2019
Netflix vs Blockbuster Revisited - Streamers Everywhere | 8
00:22:03

It’s spring 2019, and the Mouse House is determined to challenge Netflix for streaming supremacy. Disney CEO Bob Iger draws gasps at an industry event when he announces the new Disney Plus streaming service will cost just seven bucks a month. Then the company drops another bombshell — it’s buying out Comcast’s stake in Hulu, the destination for edgy, adult fare, to expand its streaming empire. Now whatever content Disney makes, it’ll have a platform to host it.

But Disney isn’t the only company eyeing Netflix’s crown. Apple, Comcast, Viacom, and WarnerMedia are all sharpening their knives. In the battle for eyeballs, anyone could emerge the victor.


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May 22, 2019
Netflix vs Blockbuster Revisited - Break the Wheel | 7
00:26:32

Netflix goes from being a streaming company to a movement in which consumers all over the world decide what to watch, and when and how they watch. The future that Reed Hastings and Marc Randolph envisioned two decades earlier has arrived. The unfettered reign of cable television has ended.

In 2019, AT&T’s acquisition of HBO’s parent company Time Warner in 2019 throws HBO’s future into even more turmoil. In a post-Game of Thrones world, can the cable network survive? Or will Netflix’s march to domination be complete?


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May 20, 2019
Netflix vs Blockbuster Revisited - Binge | 6
00:23:32

Hollywood execs thought Netflix was crazy to give up advertising and spin off opportunities by letting viewers flop on a couch and watch a whole season of a show all at once. But Netflix knew it was onto something. All of their studies and focus groups revealed something new: viewers who binged content formed an emotional attachment to Netflix.


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May 15, 2019
Justin Long Gets Personal on "Life is Short" | 1
00:08:07

Life is Short with Justin Long finds the actor sitting down with some of the funniest and most intriguing people of today, like Dax Shepard, Olivia Wilde and Neil Patrick Harris. No topics are out of bounds, and no questions are too personal. Subscribe to Life is Short with Justin Long and start listening at wondery.fm/lifeisshort

May 14, 2019
Netflix vs Blockbuster Revisited - HBO Gets in the Game | 5
00:28:52

We take a step back to explore how a little company called Home Box Office went from serving B-movies to 325 homes in Wilkes Barre, Pennsylvania to become the juggernaut that we know as HBO. In the process, HBO, became the standard by which all other cable companies would have to measure themselves -- after all, it’s not TV. It’s HBO.


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May 13, 2019
Netflix vs Blockbuster Revisited - The Digital Divide | 4
00:23:13

You know the expression “content is king”? Well it turns out, sometimes it’s not. Sometimes it’s a hard-working algorithm that burrows into customer habits and viewing patterns. With that, Netflix had a clear upper hand on Blockbuster. That, and the fact that Netflix targeted this new “streaming” technology that in 2007, no one really believed in. Soon they were on top of the world. But it’s dangerous being on top. If you trip, you have a long way to fall.


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May 08, 2019
Netflix vs Blockbuster Revisited - Dirty Tricks | 3
00:24:22

Thinking like your enemy is the best way to beat them, and during the war, Blockbuster tried every trick in the book to get inside Netflix. Sometimes they succeeded — sending “housewives” into warehouses as spies — and sometimes things didn’t go as planned. But when Blockbuster did deliver, they delivered big. They threw everything they had at Netflix, but the war raged on.


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May 06, 2019
Netflix vs Blockbuster Revisited - Origins | 2
00:23:00

After Hastings pleaded with Antioco to buy Blockbuster online, Antioco agreed to present Hasting’s proposal to the board. What he didn’t tell him was that he was pushing the board to reject the offer so Netflix would wither and die. Meanwhile, Netflix was struggling to gain legitimacy in Hollywood. Netflix quickly realized that before it could take on the Hollywood gods, it would have to slay Blockbuster.


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May 01, 2019
Netflix vs Blockbuster Revisited - Sudden Death | 1
00:29:34

The way we watch is changing so rapidly that we’ve decided to revisit our very first and most popular Business War: Netflix versus Blockbuster. We’re re-airing an expanded eight-part series following Netflix’s battles against HBO and today’s new entrants into the Streaming Wars.

It all started around 1997, with a guy named Marc Randolph and his mathematician friend, Reed Hastings. Randolph and Hastings knew they’d have to take on Blockbuster. But what they didn’t anticipate was that their business model would take on network television and eventually change the entire movie industry.

This was an 8-year total war that left innumerable casualties in its wake: thousands of hollowed out buildings and economic losses in the billions.


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Cayman Jack - This Cinco de Mayo, take your celebration to the next level. Download Cayman Jack’s “How to Cinco Guide” at cinco.caymanjack.com Please drink responsibly. Premium malt beverage. American Vintage Beverage Co. Chicago, Illinois.

Apr 29, 2019
Ferrari vs. Lamborghini - The Future of Cars | 4
00:27:11

Electric. Diesel. Driverless. Automobile Magazine’s New York Bureau Chief, Jamie Kitman, joins to talk about the latest developments in the car industry and what’s next for Ferrari and Lamborghini.

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Apr 24, 2019
Ferrari vs. Lamborghini - Supercar Speed Freaks | 3
00:25:43

It is 1997. For decades, Lamborghini has struggled to survive as a company, and to compete with its nemesis Ferrari. All that is about to change. Volkswagen buys Lambo and injects it with cash and bulletproof German engineering. For the first time ever, Lamborghini can finally compete with Ferrari with a full line of cars—and serious racing.

The result is a new golden age of supercars, one that we are still living through today.


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Apr 22, 2019
Ferrari vs. Lamborghini - Lamborghini Spawns an Icon | 2
00:30:25

It’s 1970. At his factory in Italy, Ferruccio Lamborghini is desperate to build a car that can outdo his rival, Enzo Ferrari, whose Ferrari factory is just 20 miles away. With the help of genius designers and engineers, Lamborghini comes up with what many car fans still today call the most outrageous model ever to roll down a road.

Throughout the decade and beyond, the Ferrari/Lamborghini rivalry spawns the fastest cars in the world, the coolest car movies, and more.


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Apr 17, 2019
Ferrari vs. Lamborghini - The Gauntlet | 1
00:27:55

It’s the early 1960s. In Maranello, Italy, Enzo Ferrari has made a name for himself building the most exotic road cars in the world. But when a dissatisfied customer named Ferruccio Lamborghini shows up to complain about his Ferrari’s busted clutch, Enzo refuses to accept blame, accusing Lamborghini of not knowing how to drive. Lamborghini vows revenge.

In 1964, Lamborghini launches its first model, kicking off a rivalry with Ferrari that makes for one of the hottest automotive stories of the 1960s.


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Apr 15, 2019
Hasbro vs Mattel - Today's Toys | 7
00:33:11

Bratz. Monster High. Funko. These are the toys that rule the roost in 2019. Veteran toy industry analyst Sean McGowan joins to discuss the big business of toys today, how Hasbro and Mattel can compete, and what’s going on with Lego.

You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.

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Apr 10, 2019
Hasbro vs Mattel - Screen Dreams | 6
00:31:07

With the world plugging into the Internet, toys are under pressure. Kids are swapping plastic play for screen-based entertainment and both Mattel and Hasbro need to adapt. The question is: how?

Mattel’s also finding out the hard way that Barbie’s reign as the queen of dolls is no longer secure. Challengers to her throne are emerging and the first strike against the dream doll comes not from Hasbro, but from within its own offices.

You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.


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Apr 08, 2019
Hasbro vs Mattel - The Shotgun Wedding | 5
00:24:29

A few months ago, Mattel’s revenues were just fifty million dollars behind Hasbro’s. But now that Hasbro’s swallowed Tonka—the classic maker of Nerf, Play-Doh, and Monopoly—Mattel is half a billion dollars behind, and CEO John Amerman isn’t happy about it.

Ever since Hasbro turned British fashion doll Sindy into a Barbie lookalike, the two toymakers have been at war. Now Amerman is looking to make a couple strategic acquisitions: one to put Mattel back in pole position, and the other, to spite Hasbro.

You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.


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Apr 03, 2019
Hasbro vs Mattel - Resurrection Joe | 4
00:27:12

It’s the early 1980s and things are not looking good for Hasbro. The company hasn’t had a hit since Hungry Hungry Hippos; its founding CEO Merrill Hassenfeld has just died; now Star Wars dolls have just about gobbled up the entire action figure market. Hasbro needs to deliver a toy capable of taking on the Star Wars dolls, or else the company risks losing its only source of stable income, the family pencil factory.

But Hasbro’s not the only toymaker plotting to take on Star Wars. Three thousand miles away in Los Angeles, Mattel’s also preparing an assault on the action figure market. A line of fantastical action figures called The Masters of the Universe.

You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.


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Apr 01, 2019
Hasbro vs Mattel - The House of Cards | 3
00:24:50

Sizzlers, Mattel’s new motorized Hot Wheels, were supposed to be the top toy this Christmas. But sales have fizzled, leaving Mattel $30 million below target. For the last ten years, Mattel’s done exceptionally well by its investors, but now the toymaker is facing a stock price collapse. To keep up appearances, Mattel starts cooking its books—but the move may end up costing CEO Ruth Handler the company.

Elsewhere in Toyland, Hasbro’s facing an uncertain future. Kids are turning their backs on G.I. Joe and the company’s short on cash. As its rivals rush towards an electronic future, Hasbro risks being left behind.

You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.


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Mar 27, 2019
Hasbro vs Mattel - Boy Toy | 2
00:24:01

It’s the 1960s and Hasbro is struggling. The pencil manufacturer turned toymaker hasn’t had a major success since Mr. Potato Head hit the shelves in 1952, and it’s starting to lose money. If the company doesn’t act fast, it’ll be headed for bankruptcy in no time.

Mattel’s “accessories sold separately” approach to Barbie has revolutionized the industry. Now Hasbro’s toymakers hope to replicate her success with a doll of their own—for boys. But first, they’ll have to get the green light from CEO Merrill Hassenfeld, who has one iron-clad rule about new toys: no dolls.

Meanwhile, Mattel’s about to roll out a hot new boy-themed toy of its own that will cement the company’s status as the world’s top toymaker.

You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.


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Mar 25, 2019
Hasbro vs Mattel - Dream Doll | 1
00:25:56

It’s the late 1940s and two small toymakers are taking their first uneasy steps. The names of these young hopefuls are Hasbro and Mattel. One’s an offshoot of a pencil manufacturer. The other a husband-and-wife garage start-up.

But toy-mayking, they soon discover, is an unexpectedly cutthroat business. If either of these companies hopes to survive--let alone succeed--they’re going to need to get creative. Disrupting the embedded and experienced kingpins of Toyland, will require them to take chances on TV, potatoes, Mickey Mouse and one particularly risqué novelty doll from Germany.

You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY.


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Mar 20, 2019
USFL vs NFL - Risky Business | 7
00:30:20

Mike Pesca, Slate, joins to talk about the biggest risks facing the NFL, whether the Patriots are good or bad for the league, and what our culture would look like if football never took off as a professional sport in the first place. Plus, he talks about his latest book, Upon Further Review: The Greatest What Ifs in Sports History. Hear more from Mike on his daily podcast, The Gist.

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Feb 25, 2019
USFL vs NFL - Football Day in Court | 6
00:24:10

The battle between the NFL and the USFL finally comes to a head. Donald Trump has bullied his way to the top of the USFL and pressured his league into suing the NFL for violating the Sherman Antitrust Act.

But the NFL Commissioner Pete Rozelle is not about to back down. If the NFL settles now, they’ll be opening the floodgates to a slew of new competitors, and costly trials the league can’t afford. The only course of action? Dismantle the USFL so completely that no one even thinks to challenge the NFL again.  


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Feb 20, 2019
USFL vs NFL - The Empire Strikes Back | 5
00:25:43

For nearly two full years, the mighty NFL sat idly by as the upstart USFL tried to chip away at its status, talent, and reputation as the most powerful sports league on the planet. Now, the NFL is ready to settle the score, once and for all.

The league commissions a Harvard professor to prepare meticulous, 46-page step-by-step plan intended to squash the USFL in its tracks. Commissioner Pete Rozelle prepares himself for battle—but the battle comes sooner than expected. The USFL files an antitrust lawsuit against the NFL, claiming that it has monopolized fall television. At stake? One point three two billion dollars, enough money to kill the NFL.

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Feb 18, 2019
USFL vs NFL - Making Spring Football Great Again | 4
00:22:01

Description: It’s 1984, and at USFL franchise offices across the country, multi-million dollar contracts are flowing like Gatorade. As the United States Football League prepares for kickoff on its second season, owners race to recruit the best college players, and steal the stars from NFL rosters.

Initially, the NFL dismissed the new league as a sideshow stunt. But the USFL’s spending spree has caught the full attention of the veteran league--which is exactly what New Jersey Generals owner Donald Trump wants.

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Feb 13, 2019
USFL vs NFL - A Challenge to the King | 3
00:23:16

By most measures, the USFL’s debut season is a success. The games post solid numbers--in both ticket sales and television ratings--offering undeniable proof that there’s an audience for professional spring football. Still, the league is hemorrhaging money. At a post-season meeting, the twelve franchise owners vote on what to do with their fumbling investments. Eleven of the owners decide to stay the course, and even expand the league to bring in more capital, but the owner of the New Jersey Generals, J. Walter Duncan, has had enough.

Duncan puts the Generals on the market for eight million dollars, hoping the low price will launch a bidding war. But only one man makes an offer: a young, brash, egomaniacal Manhattan real estate developer named Donald Trump.

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Feb 11, 2019
USFL vs NFL - A General Triumph | 2
00:22:26

Description: The NFL has faced rival leagues in the past, and routinely squashed them without breaking so much as a sweat. The NFL’s powerful commissioner, Pete Rozelle, assumes the USFL will be no different. He sees the rival league as a joke. A blip on the radar. But then the new league does something no one saw coming: it signs University of Georgia junior Herschel Walker, the biggest star in college football.

When Walker signs with the USFL’s New Jersey Generals, he leaves more than his college diploma on the table. The Heisman trophy-winner passes up a seat at the table of America’s Team, the legendary Dallas Cowboys. “This,” Rozelle tells his colleagues, “is war.”

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Feb 06, 2019
USFL vs NFL - Birth of a Spring Football League | 1
00:25:50

For years, David Dixon has been trying to convince the National Football League to launch an expansion team in New Orleans, but he always comes up empty-handed. Finally, after one too many letdowns, Dixon realizes his only hope for a hometown team is to start his own football league. Unlike the NFL, his league — the United States Football League — will play its games in the spring, and boast rosters full of hometown heroes from regional colleges.

Fans and investors seem to love the idea. But just then, the NFL announces the location of its next franchise: New Orleans. As Dixon’s long-time dream comes true, he abandons plans to launch the USFL — for now.

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Feb 04, 2019
Best of Business Wars Daily | 1
00:28:54

Oreo vs. Hydrox. Twitter vs. TikTok. Business rivals are doing battle every day. On Business Wars Daily, we give you a brief daily update, Monday through Friday, on the latest wars between the world’s biggest companies happening right now.

On this episode of Business Wars, we’re sharing our favorite Business Wars Daily episodes. We’ve got provocative ad campaigns, the next big thing in social media, accusations of corporate sabotage, and of course, beer. Check out Business Wars Daily for a daily fix of Business Wars, hosted by David Brown.

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Jan 30, 2019
McDonald’s vs Burger King - Breakfast Wars | 7
00:23:45

Egg McMuffins, Croissan’wiches and coffee. Today’s fast food fight is all about breakfast time. Wall Street Journal reporter Julie Jargon joins to talk about where Burger King and McDonald’s are headed, the rise of eating at home, and how fast-casual chains are taking a bite out of the market.

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Jan 28, 2019
McDonald’s vs Burger King - Super Fan Supernova | 6
00:24:51

It’s a new century and times are tough for the burger giants. Burger King’s in a rut and McDonald’s is about to report its first loss in nearly 40 years. Both brands need to reinvent themselves fast. But can they come up with strategies robust enough to shake off the coming economic crisis?

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Jan 23, 2019
McDonald's vs Burger King - Battle of the Burgers | 5
00:25:59

Burger King is under pressure. McDonald’s is wowing the nation with a new way to eat chicken and Wendy’s is quickly closing in on the number two fast food spot. Backed into a corner, Burger King prepares to bite back with an ad campaign attacking its rivals directly.

The heat is on and the burger wars are about to get dirty. It’s a game of kitchen chicken. The only question is who will blink first.

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Jan 21, 2019
McDonald’s vs Burger King - Have It Your Way | 4
00:24:13

It’s the 1970s, and the burger barons are turning to TV advertising to propel profits skyward. McDonald’s is betting that a little song and dance can give it the competitive edge, but Burger King is stepping up their ads as well: debuting a killer new slogan that’s sure to set it on a collision course with Burger Chef.

And while the fast food wars continue to escalate at home, McDonald’s starts to set its sights abroad.

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Jan 16, 2019
McDonald’s vs Burger King - Feeding Frenzy | 3
00:23:56

By the mid-1960s, Americans have developed a taste for fast, delicious, affordable food — and they’re demanding more. U.S. fast food franchises — McDonald’s, Burger King and Burger Chef — know that if they want to feed America and win the burger wars, they’re going to have to grow.

But Wall Street is still reluctant to invest in a bunch of burger chains. And Ray Kroc is about to learn firsthand that those who can’t stand the heat need to be forced out of the kitchen.

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Jan 14, 2019
McDonald’s vs Burger King - Cooking with Gas | 2
00:25:49

It’s the late 1950s and fry cooks are flipping as fast as they can. But McDonald’s and Insta-Burger King’s desire for national success far outstrips their ability to deliver. It’s not enough to just make a better burger: bad contracts, bad equipment, limited capital and investors who don’t believe in 15-cent burgers threaten to stop the race in its tracks.

Ray Kroc believes that he has the answers but to beat Insta-Burger King and a new aggressive competitor from Indiana, he has to get out from the McDonald Brothers’ shadow--and he has to do it fast.

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Jan 09, 2019
McDonald’s vs Burger King - Fastest Burger in the West | 1
00:24:43

It’s 1948, and somewhere around the edge of the Mojave Desert, a drive-in restaurant is making waves. It's called McDonald’s and it’s like no burger joint anyone’s seen before—a carhop-free eatery with lightning fast service, and shockingly low prices.

But McDonald’s proprietors aren’t dreaming as big as the entrepreneurs traveling to California to see their groundbreaking restaurant. And for would-be burger king Keith Cramer and milkshake machine salesman Ray Kroc, that’s a golden opportunity.

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Jan 07, 2019
Zankou Chicken Murders - The Death of an American Dream | 2
00:29:53

Mardiros Iskenderian was known for two things: the unbelievable generosity he showed to the Armenian community, and the deep love he expressed for his family—particularly for his mother, whom he treated like a queen.

So why did Mardiros try to cut his sisters out of the family business? What drove him to register the Zankou Chicken trademark solely under his own name? And how could a simple business re-arrangement among a loving, growing clan end in murder?


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Dec 20, 2018
Zankou Chicken Murders - Out of Beirut | 1
00:22:35

It’s January 14th, 2003, and 56-year-old Mardiros Iskenderian, the founder of the family-owned chain of rotisserie restaurants Zankou Chicken, is leaving the house for the first time in months.

Twenty years ago, the Iskenderians transplanted their business from war-torn Beirut to sunny Los Angeles, where it blossomed into a California institution. But today, Mardiros is battling cancer—and losing. He kisses his wife Rita and heads for the door. It’ll be the last time she’ll see him alive.

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Dec 18, 2018
Waze vs Apple Maps | 3
00:28:50

The debut of the Apple iPhone in 2007 means unprecedented changes for human communication. But even its inventor Steve Jobs at first fails to realize that the most powerful part of his invention isn’t the music player or the web browser. It’s the map.

The physical world is about to collide with the virtual one, and that means a bitter fight for mobile mapping supremacy between Apple and its rival, Google. The two companies’ battle eventually leads to one of Apple’s rare missteps — but not before Jobs stuns the world by dying of pancreatic cancer. Meanwhile, an Israeli start-up is starting to make waves by crowdsourcing data to create a turn-by-turn navigation tool that provides up-to-the-minute accuracy. Good thing the founders have agreed not to sell for less than a billion dollars…Brought to you by the 2019 Lincoln MKC.

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Dec 18, 2018
Browser Wars - Even When They Lose They Win | 6
00:27:34

Microsoft has officially won the battle against Netscape, but for Bill Gates, the browser war is far from over. The federal government has filed an antitrust lawsuit against Microsoft, and called Gates to Washington, D.C. for questioning.

Hotshot prosecutor David Boies aims to show that Microsoft used its monopoly on PC operating systems to drive Netscape out of business. The case has the potential to bring down the software giant once and for all. And the televised drama of a smooth-talking lawyer facing off against a geeky billionaire leaves the nation riveted.

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Dec 13, 2018
Browser Wars - Microsoft on the Hot Seat | 5
00:29:12

To compete with Netscape, Bill Gates is forced to do the one thing he hates most: give tech away for free. He bundles Internet Explorer with Windows, effectively making his browser ubiquitous--and Netscape’s redundant. Suddenly, Netscape, the company that launched the dot-com boom and shattered records with its IPO, finds itself on life support.

But the battle isn’t over. Attorney General Janet Reno has been watching Microsoft snuff out the competition, and she’s about to make life hell for Bill Gates.

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Dec 11, 2018
Browser Wars - An Offer They Can’t Refuse | 4
00:26:18

It’s summer 1995, and Bill Gates is worried about the sudden rise of the Internet. In the world of computers, Gates is used to being in the driver’s seat. Now it seems he’s not even in the car. 

Marc Andreessen has just launched the latest version of Netscape Navigator. It’s faster and more stable than the last version, and still, inexplicably, free. The Internet is a massive success, certain to work its way into every person’s life, but as Gates pokes around he can’t find a single Microsoft file on it. To stay in the game, Gates realizes, that will have to change.


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Dec 06, 2018
Browser Wars - Poker Face | 3
00:26:08

It’s 1974, and a young programmer named Paul Allen has just caught a glimpse of the world’s first personal computer, the Altair 8800. It has the potential to change the computing landscape forever — but it doesn’t yet have an operating system. Altair’s developers sank every dollar they had into its hardware, banking that someone else would figure out how to make their machine run.

Now programmers are racing to develop an operating system and deliver it to the company’s headquarters in New Mexico. Allen knows he can do it, but in order to do it first, he’ll need some help. For that, he reaches out to his childhood friend, a 19-year-old Harvard sophomore named Bill Gates.

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Dec 04, 2018
Browser Wars - The Birth of a Dot Com Giant | 2
00:22:14

Two disgruntled tech whizzes, Jim Clark and Marc Andreessen, join forces to exact revenge on the companies that wronged them, building a browser so fast and powerful that it wipes their competitors off the face of the web. In private, they call it a “Mosaic Killer,” but in public, it’s called “Netscape Navigator.”

The launch of their new browser will mark the beginning of a new era in computing, the birth of a new economy based on the web, and the moment Microsoft put a target on their backs.

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Nov 29, 2018
Browser Wars - Kickstarting a Revolution | 1
00:25:35

It’s 1992, and in the basement of the chemistry building at the University of Illinois at Urbana-Champaign, two computer science students are working on a new web browser. Up to this point, browsing has made up less than one percent of all internet traffic, but Marc Andreessen and Eric Bina are about to change all that. Fueled by a combination of Pepperidge Farm cookies, Skittles and hubris, Andreessen and Bina emerge from the basement with Mosaic, the user-friendly web browser that will popularize the internet—if it doesn’t crash the school’s server first.  

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Nov 27, 2018
Red Bull vs Monster - Buzzkill | 3
00:29:34

As the extreme marketing battle between Red Bull and Monster reaches unprecedented heights (128,000 feet above sea level, to be precise), a new challenger steps onto the scene. 5-hour Energy, the tiny titan in the two ounce can, quickly plows through the energy drink market, generating hundreds of millions of dollars each year and leaving a trail of failed imitators in its wake.

But for the moment, Red Bull and Monster have bigger issues on their hands. A string of unexpected deaths and hospitalizations, a high-profile lawsuit, and whispers of a government ban threaten to topple their energy empire.

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Nov 20, 2018
Red Bull vs Monster - Beast Gores Bull | 2
00:29:17

As Red Bull plans its U.S. invasion, an unlikely upstart vies to beat it to market. Led by branding guru Mark Hall, the wholesome Hansen Beverage Company launches Monster, a grungy, all-American alternative to its yuppie European competitor. Not only does Hall intend to pull Hansen back from the verge of bankruptcy, his plans will position Monster to take a massive bite out of Red Bull’s multi-billion dollar industry. 

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Nov 15, 2018
Red Bull vs Monster - Get Your Wings | 1
00:28:55

It’s the early 1980s, and in Bangkok, Thailand, a jet-lagged toothpaste marketing exec named Dietrich Mateschitz has just tasted Krating Daeng, an energy tonic popular with rickshaw drivers. The flavor is repellant—it’s sickly sweet—but to Mateschitz’s surprise, it completely cures his jetlag. Suddenly, he sees a business opportunity. Energy drinks like these are huge in East Asia, but virtually unheard of in Europe. The biggest challenge will be figuring out how to market it—starting with a new name. He knows “Krating Daeng” won’t sell, so he opts for the nearest English equivalent: Red Bull.

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Nov 13, 2018
Xbox vs Playstation - Interview with Tristan Donovan | 4
00:24:37

Host David Brown sits down with Tristan Donovan, series writer and author of Replay: The History of Video Games, just as this console war enters uncharted territory. What’s next for Xbox, PlayStation and wild card Nintendo Switch? Hint: probably not three more generations of consoles. Plus, what a groundbreaking announcement from Microsoft could mean for the gaming industry moving forward.

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Oct 16, 2018
Xbox vs Playstation - Tear Down This Wall | 3
00:26:48

As Nintendo burns with the failure of Wii U, Sony can’t woo PS2 users to the new Playstation 3. It vows to not make that mistake again, and the Playstation 4 prioritizes on what the gamers want: a better gaming experience. But it’s not just the focus on gaming that makes the PS4 a hit - it’s also the failure of Microsoft’s new Xbox One to deliver.

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Oct 11, 2018
Introducing Legal Wars | 3
00:10:05

The courtroom can be a battlefield over money, people’s rights, and even their lives. For some cases, the consequences can affect us long after the verdict is read.

Based on extensive interviews and court transcripts, Wondery’s new podcast LEGAL WARS puts you inside the jury box of some of the most famous court cases in American history. Subscribe to Legal Wars today at www.wondery.fm/legalwars

Oct 10, 2018
Xbox vs Playstation - The Red Ring of Death | 2
00:26:07

Microsoft put all its efforts into it’s new console, the Xbox 360 to beat combat Sony’s market share and it looked like it was working. Thousands of consoles sold, and then suddenly, mysteriously, thousands of consoles died. Meanwhile Sony announces their new PlayStation will cost more than any console, by a lot, and it’s new processor confuses game designers. But that’s not all. Nintendo is back and they’re about to introduce another console that will send both companies scrambling. The Nintendo Wii is instantly a sensation, and Microsoft and Sony are left in it’s dust.


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Oct 09, 2018
Xbox vs Playstation - The Biggest Cannon in the World | 1
00:25:13

Sony was preparing Playstation to eventually replace personal computers. Microsoft sees that coming and goes into combat mode. Bill Gates spends more than two billion dollars to launch Microsoft’s Xbox console with innards that Gates hopes will not only put Sony on the defensive but will one day replace PCs as the future of digital home entertainment.


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Oct 04, 2018
Southwest vs American - Interview with Joseph Guinto | 7
00:27:35

Host David Brown chats with freelance journalist and series writer Joseph Guinto about the 22 years he’s spent covering Southwest Airlines… including his memories meeting and interviewing Southwest’s major players, from Rollin King to Herb Kelleher himself. Plus, the famous part of Southwest’s history that didn’t quite happen the way the company says — it’s all on this episode of Southwest vs. American Airlines, on Business Wars.

Oct 02, 2018
Southwest vs American - Free LUV | 6
00:26:26

Thanks to deregulation, no-frills knock offs of Southwest take to the skies like crows.  About 120 airlines have gone out of business or filed for bankruptcy since the industry was deregulated in 1978.

American’s SABRE system optimizes...everything. It manages ticket pricing so flights are always full, and American is building new hubs and terminals. Meanwhile, Southwest company culture is shifting from sex appeal to backyard barbecue vibe. Is it enough to attract families to fly?

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Sep 27, 2018
Southwest vs American - The Cult of Herb | 5
00:26:03

Everyone loves Herb Kelleher—even FAA regulators. The onetime corporate counsel-turned-CEO is coming into his own at the helm of Southwest. But his latest challenge is coming up with a way to skirt the FAA’s pesky “slot” system, designed to limit air traffic by rationing takeoffs and landings. Kelleher has a business to run. So he embarks on a crazy plan to snag a few extra slots for Southwest. It may not work, but one thing’s certain: it will be a whole lot of fun.

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Sep 25, 2018
Southwest vs American - The Darling of Deregulation | 4
00:25:40

As deregulation dawns, Southwest Airlines’ founder and CEO are locked in a power struggle. In the middle is Herb Kelleher, Southwest’s corporate attorney. And after 18 months serving as a punching bag for the company’s top brass, he’s had enough.

But as Southwest deals with a succession crisis, American Airlines is facing another emergency. It needs money, fast. The company is cash-poor after investing in its proprietary online reservation system, SABRE. The situation is so dire CEO Al Casey turns to a drastic option — moving the company’s headquarters from its homebase in New York City to Dallas.

Just as American is getting a financial lift, Southwest takes a nosedive. Deregulation has the company eyeing expansion routes, but the powers that be will do anything to stop it.

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Sep 20, 2018
Southwest vs American - Aviation Cyber Wars | 3
00:21:24

The computer age is on the horizon, and American Airlines has a secret weapon: SABRE. Sure, the airline is top of the heap under the current pen-and-paper reservation system — the one where travel agents use a massive phonebook to look up flights, then call individual airlines to book a ticket. But they’re tired of playing phone tag. The American Society of Travel Agents has plans to roll out a new electronic system, one that could force American to lose its unofficial preferred status. The company has to get its system to market first — and its leaders have to convince the travel agencies to get onboard.

But there’s a much bigger threat looming on the horizon, one that could give a big boost to upstart rivals like Southwest Airlines. Deregulation is coming, and when it does it will change everything.


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Sep 18, 2018
Southwest vs American - Dogfight Over Dallas | 2
00:23:48

Baniff and Southwest battled in court for domination over the skies. Southwest came out on top for a little while, but Baniff pushed back with prices Southwest just couldn't beat. The only way Southwest could fight back was to give the mostly male, mostly businessmen clientele something they couldn't refuse: free booze. For the first time ever, Southwest is in the black. With Baniff tamed, there's more turbulence. This time, it's a national airline. American Airlines is here to play.


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Sep 13, 2018
Southwest vs. American - Clearing the Runway | 1
00:25:54

In Texas in the 1960s, Rollin King had a crazy idea. He wanted to create a no-frills airline service that served San Antonio, Dallas and Houston. All he and his lawyer had to do was convince the Federal Regulations Bureau that they had no jurisdiction on flights that never left Texas. Of course getting Southwest off the ground would have been a lot easier if they had any planes…


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Sep 11, 2018
Coke vs Pepsi - Interview with Tristan Donovan | 7
00:26:18

Host David Brown chats with series writer Tristan Donovan, author of Fizz: How Soda Shook Up the World, about some of the juicy tidbits that didn’t make the final series. Like Fanta’s roots in Nazi Germany, Pepsi’s frantic struggle to make sure Coca-Cola didn’t beat it into space, and why Coca-Cola bottles have that iconic silhouette. And then there’s the cola that almost dethroned Coke. (Hint: it’s not Pepsi). David Brown even cops to his favorite cola...and the answer may surprise you.


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Sep 06, 2018
Coke vs Pepsi - The Soda Revolt | 6
00:29:05

Coke continues to grapple with Pepsi’s winning ads, but as Y2K nears both companies realize this isn’t just a cola war anymore. There’s more backlash for both companies, this time from schools. Coke and Pepsi are now seen as allies in America’s obesity. Both companies consider this but choose drastically different paths for the future. One gets as far away from soda as they can, the other doubles down. Both wrestle for dominance over every pocket of the soft drinks market - juice, bottled water, sports drinks and yes, cola - and show no signs of slowing anytime soon.

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Sep 04, 2018
Coke vs Pepsi - No Sacred Cows | 5
00:28:03

With the Pepsi Challenge under attack by Coke, Pepsi needs a new ad campaign. So the company turns for inspiration to the biggest pop star in the world: Michael Jackson. Meanwhile, Coca-Cola has a new chief executive who’s convinced tinkering with Coca-Cola’s prized formula is the key to winning the cola wars. He’ll stop at nothing to bring Coca-Cola fans New Coke—whether they like it or not.  

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Aug 30, 2018
Coke vs Pepsi - The Imitator's Revenge | 4
00:26:41

Welcome to the Pepsi Generation. As Pepsi fires up a hot new ad campaign, Coca-Cola starts getting nervous. But a sudden plane detour through Ireland gives Coke executive Bill Backer inspiration for one of the most iconic ads of the 20th century. It seems Coke is on top once again—but Pepsi has another trick up its sleeve. The company is out for blood with the Pepsi Challenge, a nationwide taste test that will endanger the most precious part of Coca-Cola lore: its secret recipe.

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Aug 28, 2018
Coke vs Pepsi - Cola über Alles | 3
00:25:57

With world war on the horizon, Coca-Cola and Pepsi face a supply crisis. How to get enough sugar to continue bottling their sweet fizzy goodness? One man has the answer -- to secure its supply line, Coke must sell itself as the all-American cola. For GIs and liberated citizens the world over, Coca-Cola will become a symbol of hope. But the company’s all-hands patriotic marketing strategy leaves Pepsi out in the cold. With Coca-Cola claiming Europe, America’s number two cola turns south of the border to survive.  

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Aug 23, 2018
Coke vs Pepsi - Candy Monster | 2
00:28:11

The cola cops are coming. Pepsi, an upstart Coca-Cola imitator, grabs its rival’s attention by serving up its own beverage to unsuspecting soda fountain customers. Coca-Cola moves fast -- but it’s not enough to stop Charles Guth, Pepsi-Cola’s new owner and the head of Loft Candy. He stays one step ahead of Coke with his dirty business practices. It’ll be up to lawyer and turnaround artist Walter Mack to stop the baddest man in the candy business.

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Aug 21, 2018
Coke vs Pepsi - Cocaine is King | 1
00:27:47

In turn of the century Atlanta, pharmacist John Pemberton has invented a dynamite health tonic with some secret ingredients his customers can’t get enough of. There’s only one problem. With the city about to go dry, the temperance authorities are coming for him. Pemberton needs to cook up a new recipe, fast — before his own demons tear him apart.

And there’s another problem on the horizon. Its name is Pepsi-Cola.

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Aug 16, 2018
eBay vs PayPal - Interview with Kara Swisher | 7
00:28:04

We hope you enjoyed our series on eBay vs PayPal. Here to discuss her thoughts on the PayPal mafia alums is Kara Swisher. Swisher is the self-described "grumpy lady of tech" and host of the podcast Recode Decode. She's known for her tough takes on Silicon Valley, is Silicon Valley royalty, and even had a cameo in Season 1 of HBO's Silicon Valley. Have we mentioned Silicon Valley enough? Here's our conversation with Kara.

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Aug 14, 2018
eBay vs PayPal - Outta the Gate | 6
00:25:30

PayPal is running out of time. The online payment service is hauling in new users, but its bottom line is bleeding red. Without a buyer to pump it full of cash soon, the company could go under. Should it take the safe route and sell out to its longtime nemesis eBay? Or should it risk the open market with an initial public offering? 

Why not both?


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Aug 09, 2018
eBay vs PayPal - Breaking Up Is Hard To Do | 5
00:26:39

By late 2000, PayPal and X.com are yoked together, with X.com CEO Elon Musk leading the newly combined company. But it’s a rocky marriage: PayPal’s founders clash with their new leader over everything from his imperious management style to his choice of server platforms. Finally the PayPal loyalists decide there’s only one option left: it’s time to engineer a coup.

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Aug 07, 2018
eBay vs PayPal - How Bad Is It? | 4
00:24:43

Remember the summer of 2000? The Olympics were in full swing and PayPal was under attack. Not from eBay, but Russian hackers. In looking for soft targets in the early days of the untethered Internet, PayPal was the fattest cow. On top of that, there are competitors, and they’re catching on fast. Between the money stolen from hackers and competitors, PayPal has to figure out a way to survive, and fast.

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Aug 02, 2018
eBay vs PayPal - PayPal Goes Viral | 3
00:26:37

In the midst of the dot-com boom, there's also a lot of dot-com bust. PayPal desperately needed to grow but they companies who'd raised millions more suddenly disintegrate. The solution was so simple it seemed almost illegal - let the converted proselytize. And they do to incredible results. It doesn't take long for eBay to notice but there's nothing they can do to stop PayPal's viral momentum.

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Jul 31, 2018
eBay vs PayPal - The E-commerce Revolution | 2
00:26:39

As eBay gathers steam, a libertarian chess champion and a programmer who fled Communist Ukraine team up to change the world with their encryption software. But when their plan to piggyback on the ubiquitous Palm Pilot hits a snag, they stumble upon a new idea. The concept is so revolutionary, it will change the landscape of e-commerce and turn the fledgling company into a viral phenomenon. There’s just one problem. PayPal is set on a collision course with the one company it needs to succeed: eBay.


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Jul 26, 2018
eBay vs PayPal - Going Once, Going Twice | 1
00:26:43

At the dawn of the dotcom era, a Silicon Valley tech geek on a personal vendetta rolls out the world’s first e-commerce site. Vintage lunchboxes? Second-hand guitars? B-list celebrity autographs? It all finds a home on AuctionWeb, and before long the site’s growth is skyrocketing.

But founder Pierre Omidyar isn’t prepared for the infrastructure challenges that come with turning his pet project into a real company. Brownouts and site outages soon follow, raising the ire of customers. And without a way to close transactions online, AuctionWeb might be doomed before it takes off.


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Jul 24, 2018
Business Wars Daily: A Smartphone App for Fido | 2
00:02:39

Want more Business Wars? We have your daily dose. 

Subscribe to Business Wars Daily wherever you listen to Business Wars.


It's Thursday, July 19, and we're looking at Wag vs. Rover.

Jul 19, 2018
Business Wars Daily: Battling for the Two-Wheeled Rider | 2
00:02:22

Want more Business Wars? We have your daily dose. 

Subscribe to Business Wars Daily wherever you listen to Business Wars.


It's Tuesday, July 17, and we're looking at Uber vs. Lyft.

Jul 17, 2018
Ford vs Chevrolet - Technology in the Fast Lane | 4
00:33:45

It's been a hard fought battle for decades, and in the 1970s there's no signs of Ford or Chevrolet slowing down. But this time they're fighting on new grounds, ones dominated by Japanese cars. Honda, Toyota and Datsun dominate the market, and Ford and Chevy seem like they're just... running out of gas.


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Jul 12, 2018
Ford vs Chevrolet - Fast and Sexy | 3
00:30:37

In the 1960s, the biggest generation of Americans of all time are reaching driving age. They want cars, and they want them to be fast and powerful, and they want them now. The best showcase for these cars is by winning races, and in the 1960s, Ford and Chevy are gunning for each other at every turn.


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Jul 10, 2018
Ford vs Chevrolet - Detroit Joins the War | 2
00:29:42

FDR believed that WWII was a contest of mass production. Whoever could build the most trucks, tanks, guns and airplanes would come out on top. What power could defeat the United States of America and its massive automobile industry? But for Roosevelt’s arsenal to work automakers will have to put aside their rivalries and retool.


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Jul 05, 2018
Ford vs Chevrolet - Tin Lizzie Becomes Roadkill | 1
00:31:55

In 1896, Henry Ford puttered around Detroit streets testing his “Quadricycle.” This was the whimsical beginning to a revolution that redesigned the landscape of America.

Cars changed the way America lived, worked, ate, shopped, and listened to music. And more than 100 years ago, the entire industry was a group of men, whose names are now emblazoned on every bumper, just hanging out at their local bar.

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Jul 03, 2018
Hearst vs Pulitzer - Interview with Gabriel Kahn | 7
00:27:09

Joining us today is Gabriel Kahn, a professor of journalism at the University of Southern California. He’s a former Los Angeles bureau chief for the Wall Street Journal and a frequent commentator on monetization and the media.

He’s also taught courses on the history of journalism. He recently wrote an open letter to the new owner of the Los Angeles Times, Patrick Soon Shiong, and now he's here to talk about Hearst vs Pulitzer!

Join us next week as we visit a new business war: Ford vs Chevrolet.

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Jun 28, 2018
Hearst vs Pulitzer - Days of Atonement | 6
00:25:59

By 1900, the days of yellow journalism were already fading, and both William Hearst and Joseph Pulitzer were searching for a new direction even as their newspapers diverged.

Hearst tries for a political career, but finds himself defeated and dragging back to a lagging paper by the end of the decade.

Pulitzer doubled down on news, and in 1909 caught the biggest scoop of his career. While the paper is going as strong as ever, Pulitzer’s health is suffering.

Both men created legacies and changed the face of American journalism forever.


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Jun 26, 2018
Hearst vs Pulitzer - Newsies | 5
00:22:02

A close up look at a crisis of their own making. One that nearly cost Hearst and Pulitzer their grip on the country’s first media empires. Instead of pitting them against each other, the crisis would see the two media moguls finding rare common ground.

At the turn of the century, newspapers flew off the presses in 8 or 10 separate editions a day. Newsies grabbed them off stacks in the alleys and took to the streets, their little hands stained with ink. But when the Newsies go on strike, no papes get sold. No papes, no profit - which leaves both Hearst and Pulitzer with a BIG problem.

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Jun 21, 2018
Hearst vs Pulitzer - War Drums | 4
00:27:16

What happens when there’s no news? You have to MAKE the news.

When Hearst heard from his top reporter that the Spanish-Cuban tension wasn’t looking like anything would happen, Hearst wasn’t just going to wait around for an explosion.

He already bought and assembled a collection of powder kegs. It was just a matter of lighting the fuse.


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Jun 19, 2018
Hearst vs Pulitzer - The Price of News | 3
00:22:05

In 1883, 15 years before the Headless Torso Murder, New York City's population was rapidly growing and the newspaper scene was pretty sleepy. The city's nearly 50 daily papers, even the small New York Times, was a pretty sedate bunch, informing citizens about zoning board decisions and weather trends. They rarely draw any blood, stir up society, get the city talking.

But that’s changing, thanks to Joseph Pulitzer.


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Jun 14, 2018
Hearst vs Pulitzer - The Headless Torso, Part 2 | 2
00:23:22

In 1897, America looked very different. Carriages rolled through the streets of New York. Mass media was just growing up, and Hearst was convinced that carrier pigeons - hunted to extinction by 1914 - were what would give his paper the edge during the early days of the Headless Torso case.

This case belonged to the whole city. Everyone - barkeeps in Brooklyn and bankers on the Upper East Side alike are invested in the mystery… and what happened to his head.

For more American History Tellers, subscribe on Apple Podcasts, Spotify, or wherever you listen to Business Wars.


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Jun 12, 2018
Hearst vs Pulitzer - The Headless Torso, Part 1 | 1
00:24:43

This is the beginning of a mystery, a great business rivalry, and a look into American history. To tell the story of Hearst vs Pulitzer, we called our friend Lindsay Graham over at American History Tellers for help.

The Headless Torso mystery is about a jilted husband, a German midwife, a muscleman and more colorful characters. The city’s been mesmerized for months, and in Gilded Age New York, most people just couldn’t resist pressing their pennies into a newsboy’s ink-stained hand to find out the latest.

You can listen to more episodes of American History Tellers wherever you listen to Business Wars.


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Jun 07, 2018
Nintendo vs Sony - Interview with Vance Wallace | 7
00:27:04

We're wrapping our coverage of the console wars between Nintendo and Sony. David is joined by Vance Wallace, who knows video games from both sides of the controller. In the '90s, Vance was one of the best players in the world for Quake. He's also a game designer who worked on the first Lara Croft Tomb Raider games for Nintendo Wii.

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Jun 05, 2018
Nintendo vs Sony - No Surrender | 6
00:25:33

After years of sitting on the sidelines of the next-generation console war, Nintendo is finally ready to make its move. But, the years it’s spent building it’s reassuring family-friendly reputation is now a weakness. Nintendo children of the 80s are all grown up, and want adult games. Sony is able to release edgier fare like Grand Theft Auto and Tomb Raider. The half-decade cold war between Sony and Nintendo is about to turn hot. Their next head-to-head battle is a multi-billion dollar clash that will define the future of video games. And in the real world, just one of them can prevail.


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May 31, 2018
Nintendo vs Sony - The Sleeping Giant | 5
00:23:28

Nintendo decided early on that the Nintendo 64 would be a cartridge console, instead of a CD console. But CDs are much cheaper to make and have much better graphics. Game companies are upset, and defect to Sony. In a few months time, Sony has two of the most popular game series in Japan to itself. Nintendo will now have to make its own games that are strong enough to outsell PlayStation. It’s Nintendo vs the world. They’re taking a huge gamble, and this is not a game.


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May 29, 2018
Nintendo vs Sony - Game Time | 4
00:24:47

This is a story about Sony and Nintendo, but it also involves a little company called Sega. Ever play Sonic the Hedgehog? That’s Sega. And during Nintendo’s domination of the US market, they were the only company able to fight back. That is, until they tried to outplay Sony.


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May 24, 2018
Nintendo vs Sony - Charm Offensive | 3
00:25:41

From the moment it began, the PlayStation project was in danger. The problem was none other than PlayStations knight and chief advocate: Kutaragi. He thought the now-iconic handlebar controller design was “too different” from the flat rectangles people were used to. To make matters worse, PlayStation was getting closer and closer to launching without any games… a console with no games? Good luck with the PlayStation now, Sony. They were in trouble. And Nintendo knew it.


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May 22, 2018
Nintendo vs Sony - Man of Steel | 2
00:30:14

It's 1949. 22-year old Hiroshi Yamauchi is the heir apparent for his family's playing card company, Nintendo. From humble beginnings as a scrappy street stall founded in Kyoto's back alleys to the largest card company in Japan by the time Yamauchi takes over, this isn't a company that backs down easily when a little competition comes in. But it was a company that changed it's entire business over a couple of... cartoon characters.

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May 17, 2018
Nintendo vs Sony - Stabbed in the Back | 1
00:30:12

Once a symbol of 80s teenage nerdom, video games are now as common as television sets in American households. Can you imagine a world where the Sony PlayStation didn’t come out? That’s what almost happened. Originally conceived as a joint venture between Nintendo and Sony, the SNES-CD was supposed to be the bridge between Japan’s two largest tech companies. Instead, it drove the companies to war, an intense competition for entertainment domination that still goes on today.


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May 15, 2018
Gregor Mendel vs the World - American Innovations | 1
00:35:33



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May 10, 2018
The First Computer War - Computing Gets Personal | 6
00:26:47

After all that IBM has been through over the decades, it would have never in a million years guessed that their undoing would be at the hands of a scrawny and unknown computer nerd named Bill Gates. Gates sees the future, but can IBM catch up? Will they still be on top 50 years from now? Only time will tell.

We hope you enjoyed this series on the first computer wars, and I want to give a special shout out to our fans, The Elfenbein family!


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May 08, 2018
The First Computer War - Betting the Store | 5
00:25:03

It’s 1961. Since his father retired 5 years earlier, Thomas Watson Jr pushed to modernize IBM from the top down. New management, new ideas, newer, faster, machines. The company has grown, employing 1,000 people, they’ve dominated the emerging computer market... and managed to frustrate the public all at the same time. IBM’s new technology is confusing and the only way out may be to create a Civil War, burning IBM from the inside out. Will they be able to agree, or will infighting cost them the entire company?

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May 03, 2018
The First Computer War - Abdication | 4
00:26:20

In Episode 1 the UNIVAC successfully predicted that Eisenhower would win the 1952 election. In Philadelphia, a champagne hangover quickly settled in over the Remington Rand building, the company elated at its success. But over at IBM, a company that doesn't allow its employees to drink, they’re working, furiously. And Watson Jr. is ready to take the 701 to market in a few months. Visiting the 701 is soon the hottest ticket in town, and The Watsons and IBM sit back to watch. They feel the momentum shifting back in IBM’s favor once again.


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May 01, 2018
The First Computer War - IBM versus The UNIVAC | 3
00:24:01

What’s a 16% market share when the public thinks you have more? A potential anti-trust suit, if you’re IBM. Watson Jr. sees a potential lawsuit as a way out from under his father’s control. Sr. sees his company rotting away in the hands of a kid who can’t handle it. But when the antitrust suit comes through in 1952, Jr’s in charge. Can he actually handle the business he desperately wanted?

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Apr 26, 2018
The First Computer War - Father, Son, and The Future | 2
00:25:30

How do you really “get ahead” in a war? Sometimes you don’t have to do anything, you just wait for your opponent to fumble.

And in the late 1940s, IBM’s CEO Thomas Watson Sr., did. He’s just beginning to grasp the potential of these electronic machines, and - although older than most other CEOs is desperate to stay on top. He takes his volatile temper and insecurities out on the one person who could have helped him out of this freefall: his son.


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Apr 24, 2018
The First Computer War - The Electronic Brain | 1
00:23:16

With so much information at our fingertips, it’s hard to remember that we haven’t always walked around with supercomputers in our pockets. In fact, in 1952, CBS thought that Americans would find it SO hard to imagine that a machine could even predict election results accurately that they built a pretend computer and resorted to, well, fake news, to make the public believe. This is Univac vs. IBM, and this is the First Computer War.


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Apr 19, 2018
Marvel vs DC - Interview with Jason Mewes and Reed Tucker | 7
00:43:50

What's that? Up in the sky? It's another episode of Business Wars. Today we're talking to two super guests, Reed Tucker is a journalist living in New York City, and the author of the book Slugfest: Inside the Epic 50-Year Battle Between Marvel and DC and! Reed is the author of the Marvel/DC episodes of Business Wars.

After we talk to Reed we sit down with Jason Mewes. Jason, or Jay, as you may know him, is a comic book fanatic and long time Kevin Smith collaborator. You've seen his face in things like Clerks, Mallrats and Jay and Silent Bob Strike Back.

And both of them were able to answer faster than a speeding bullet the question we now pose to you: Marvel or DC?


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Apr 12, 2018
Marvel vs DC - The Cinematic Universe | 6
00:26:33

After more than 50 years of fighting for the hearts and attention spans of millions of readers, television viewers, and movie-goers - who wins this war? Is it DC, the original comic company company behind classic American heroes that defined the dreams of many young men and women? Or is it Marvel, the young upstart who changed the game and fought tooth and nail to catch up with DC and create their own cinematic universe?

For now, there’s one clear winner, but expect this war to rage on. No superhero stays dead forever.


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Apr 10, 2018
Marvel vs DC - Big Screen Heroes | 5
00:24:03

Appearances on radio programs, television shows and thousands of comic books - all just another day in the life of a superhero. But to get a larger than life hero onto a larger than life screen, there’s one secret ingredient: verisimilitude. As both companies fight for box office domination, a power player from our Netflix/Blockbuster series reveals one company to be just another cold, corporate machine.


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Apr 05, 2018
Marvel vs DC - Schemes, Scans, and Double Crosses | 4
00:23:59

It’s 1970 and the unthinkable just happened. Jack Kirby, one of the men who made Marvel, has defected to DC. With him he brought an idea that may just end Marvel for good. But as soon as DC seems to be pulling back into the lead, something else goes wrong - there’s a spy in their midst.


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Apr 03, 2018
Marvel vs DC - Copycat | 3
00:21:56

As Marvel’s richer storylines captivate more readers, DC just can’t keep up, or fully understand Marvel’s success. They even try directly copying Marvel’s style, but go about it in the worst way. Just when it looks like DC’s days at the top are numbered, they throw one final Hail Mary that steals away one of Marvel’s finest artists.


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Mar 29, 2018
Marvel vs DC - The Fantastic Mr. Lee | 2
00:23:10

We’ve talked about several wars on this series, but here’s a first: DC and Marvel engaging with each other, sniping, making fun, and getting their fans involved in the argument. A series of editor’s letters, guest columns, and fan mail printed in the comics themselves has everyone choosing sides.


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Mar 27, 2018
Marvel vs DC - Origin Stories | 1
00:22:38

In the early 1960s, the Space Race was on, Chubby Checkers got everyone doin’ the twist and Superman was turning 25. DC has it all - a legacy comic, the talented writers and illustrators, and plush offices in Manhattan. Marvel is around but it’s much smaller. They only have one full time employee, actually. Have you heard of Stan Lee? He WAS Marvel for a long time, and in 1961 he wrote a story that would revolutionize comics forever.


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Mar 21, 2018
Nike vs Adidas - Interview with Liz Dolan and David Meltzer | 7
00:45:24

Today we talked to Liz Dolan, former Nike CMO, and David Meltzer, sports marketing guru and agent about this vicious war. If you loved them here, you’ll love their podcasts even more.

Liz co-hosts Safe For Work, a show that answers your burning business questions and provides the advice you need to keep your office drama-free, and Satellite Sisters, where she got to sit down with Phil Knight and talk about Nike with the man himself. You can listen to that interview here.

You can hear David on his show, The Playbook, talking to Tony Hawk, Gary Vaynerchuk, Reggie Bush, and more of sports biggest names.

Subscribe to Safe For Work, Satellite Sisters, and The Playbook in Apple Podcasts, or wherever you listen to Business Wars.

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Mar 20, 2018
Nike vs Adidas - The Defectors | 6
00:19:48

The rivalry between Nike and Adidas has been intense for decades, but always respectful. But with intensity comes… defectors. Just three at the beginning, who set out to create a “Disneyland for designers.” And it worked. For the first time in a long time, the Swoosh was outperformed by three little white stripes.

But it’s not all bad. The constant competition drove both companies to produce better shoes, better apparel, and have made each other better businesses. As the sneaker wars enter a new era, who will come out on top? Time will tell, but if Phil Knight knows anything at all, it’ll be the company who isn’t afraid to fail.


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Mar 15, 2018
Nike vs Adidas - Rebound | 5
00:26:09

Nike, the late starter struck gold with its “Just Do It” campaign. Launched in 1988, the shoe giant finally had a tagline as good as its shoes. Meanwhile, Adidas, the brand that started and found success long before Nike was even a dream, finds itself as the underdog. The American offices feel like a startup, and is passed between the hands of former Nike execs and European businessmen. What does it take to go from a million-dollar company to a billion-dollar company? Adidas has to find out, and fast.  


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Mar 13, 2018
Nike vs Adidas - Nike Air | 4
00:27:11

Every new Nike employee gets a list of principles that serves as the company’s philosophy. One: Our business is change. Two: We’re on offense, all the time.


With those principles Nike sprinted from $29 million in revenue in 1973 to more than $850 million by 1983. But the biggest boost for Nike was an up and coming athlete. Like Jesse Owens fifty years before, a young Michael Jordan would carry a fledgling shoe brand to new heights.


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Mar 08, 2018
Nike vs Adidas - Walking Billboards | 3
00:21:09

As long as there have been professional sports, there have been professional athletes, willing to accept money to wear certain brands, but the biggest endorsement deals were only made possible by a mid-20th century invention: the television. Fans realized they could tune in to see their favorite athletes almost any day of the week. Brands realized they just got hundreds of walking billboards showing the capabilities of their athletic gear in action… and it’s a race to see who can reach the world’s best athletes first.


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Mar 06, 2018
Nike vs Adidas - The Starting Line | 2
00:23:57

Rudi and Adi Dassler started the “Dassler Business” in the 1920s in their parent’s garage, recycling materials from WWI military gear and uniforms. They got a pair of their track spikes on an athlete named Jesse Owens at the 1936 Olympics and the company took off… until WWII.

The war may have been over for Germany, but the rivalry between Adi and Rudi was just heating up.

Rudi left to start his own company, Puma, and Adi created Adidas.

50 years later, with a waffle iron and inventory from Onitsuka Tiger, Phil Knight and Bill Bowerman start tinkering with some shoes in Bowerman’s kitchen. The waffle iron didn’t last long, but the shoes did.

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Mar 01, 2018
Nike vs Adidas - Sneakerheads | 1
00:21:33

In 2015, Kanye West turned his back on Nike, an all out battle in the ongoing war for sneaker supremacy. Nike and Adidas are two multinational companies worth billions in an industry estimated to be valued at $220 Billion by 2020 (which is double the GDP of Ukraine) but that begs the question - Why are companies sinking so much money into mesh and rubber for your feet?

In this series of Business Wars, we'll find out. This is Episode 1 of a 7-part series on the brutal business battle between Nike and Adidas.


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Feb 27, 2018
Netflix vs Blockbuster - Interview with Rich Greenfield | 8
00:23:44

Rich Greenfield is a tech and media analyst with BTIG who’s been covering this battle in some capacity for decades. We had the chance to talk to him in depth on today’s episode.

Follow Rich on Twitter @RichBTIG

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Feb 22, 2018
Netflix vs Blockbuster - The Way We Watch | 7
00:25:30

Netflix goes from being a streaming company to a movement in which consumers all over the world decide what show to watch -- and when and how they watch them. The future that Reed Hastings and Marc Randolph envisioned two decades earlier has arrived. The unfettered reign of cable television has ended. The war for streaming viewers will become richer. And more cutthroat.


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Feb 20, 2018
Netflix vs Blockbuster - Binge | 6
00:23:26

Hollywood execs thought Netflix was crazy to give up advertising and spin off opportunities by letting viewers flop on a couch and watch a whole season of a show all at once. But Netflix knew it was on to something. All of their studies and focus groups revealed something new: viewers who binged content formed an emotional attachment to Netflix. 


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Feb 15, 2018
Netflix vs Blockbuster - HBO Gets In The Ring | 5
00:30:11

We take a step back to explore how a little company called Home Box Office went from serving B-movies to 325 homes in Wilkes Barre, Pennsylvania to become the juggernaut that we know as HBO. In the process, HBO, become the standard by which all other cable companies would have to measure themselves - after all, it's not TV. It's HBO.


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Feb 13, 2018
Netflix vs Blockbuster - The Digital Divide | 4
00:22:43

You know that expression “content is king”? Well it turns out, sometimes it’s not. Sometimes it’s a hard-working algorithm that burrows into customer habits and viewing patterns. With that, Netflix had a clear upper hand on Blockbuster.

That, and the fact that Netflix targeted this new “streaming” technology that in 2007, no one really believed in. Soon they were on top of the world.

But it’s dangerous being on top. If you trip, you have a long way to fall.


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Feb 08, 2018
Netflix vs Blockbuster - Dirty Tricks | 3
00:22:27

Thinking like your enemy is the best way to beat them, and during the war, Blockbuster tried every trick in the books to get inside Netflix. Sometimes they succeeded - sending “housewives” into warehouses as spies, and sometimes things didn’t go as planned. But when Blockbuster did deliver, they delivered big. They threw everything they had at Netflix, but the war raged on.


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Feb 06, 2018
Netflix vs Blockbuster - Origins | 2
00:19:57

After Hastings pleaded with Antioco to buy Blockbuster Online, Antioco agreed to present Hasting’s proposal to the board. What he didn’t tell him was that he was pushing the board to reject the offer so Netflix would wither and die. Meanwhile, Netflix was struggling to gain legitimacy in Hollywood. Netflix quickly realized that before it could take on the Hollywood gods, it would have to slay Blockbuster.

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Feb 06, 2018
Netflix vs Blockbuster - Sudden Death | 1
00:27:24

This is Episode 1 of an 8-part series on the brutal business battle between Netflix and Blockbuster, and later HBO.

It all started around 1997, with a guy named Marc Randolph and his mathematician friend Reed Hastings. Randolph and Hastings knew they’d have to take on Blockbuster, but what they didn’t anticipate was that their business model would take on network television and eventually change the entire movie industry.

This was an 8-year total war that left innumerable casualties in its wake: thousands of hollowed out buildings and economic losses in the billions.


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Feb 06, 2018
Introducing Business Wars
00:01:23

Netflix-HBO. Nike-Adidas. Business is war. Sometimes the prize is your wallet. Sometimes your attention. Sometimes just the fun of beating the other guy. From Wondery, the network behind Dirty John and American History Tellers.

Premieres February 6.

Jan 19, 2018