Brand Therapy

By Phil Pallen

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Image by Phil Pallen

Category: Entrepreneurship

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Subscribers: 3
Reviews: 0
Episodes: 230

Description

Hi! We're Phil and Lauren, hosts of Brand Therapy. As brand strategists, we've helped hundreds of people and companies position, build, and promote their brands online. We think that a strong brand opens doors, and on Brand Therapy, we chat with the world's leading experts for the latest techniques to master social media, websites, business, and everything related to branding.

If you're ready to turn your dreams into reality (or just plain curious about what it takes to succeed online), join us as we kick back for a weekly session of Brand Therapy.

Episode Date
230. How do you grow your brand with AI?
Jul 18, 2024
229. How can slowing down lead to a more purposeful business? (f. Amber Aziza)
Jul 11, 2024
228. How do you build meaningful community? (f. Emily Corbin)
Jul 04, 2024
227. What does it take to customize your Squarespace site like a pro? (f. Will Myers)
Jun 27, 2024
226. How can you be creative as a business owner? (f. Promise Tangeman)
Jun 20, 2024
225. How can you keep content creation sustainable? (f. Goldie Chan)
Jun 13, 2024
224. What does it take to scale your business in sync with your life's changes? (f. Sean Greeley)
Jun 06, 2024
223. How do you make an important announcement?
May 30, 2024
222. What's the recipe for building a lucrative brand out of a food blog? (f. Stacie Vaughan)
May 23, 2024
221. What are the key SEO strategies for Squarespace success? (f. Henry Purchase)
May 16, 2024
220. What role does governance play in effective decision-making? (f. Shona McGlashan)
May 09, 2024
219. Can tech be the key to a better work-life balance? (f. LaShonda Brown)
May 03, 2024
218. How can small businesses leverage B2B marketing tactics for success? (f. Carey Thiels)
Apr 26, 2024
217. How are artists and content creators adapting to the rise of AI tools? (f. Anna McNaught)
Apr 18, 2024
216. Can your brand direction change your business? (f. Lupe Monroy)
Apr 11, 2024
215. What's the formula for successful brand partnerships (f. Rob Balasabas)
Apr 04, 2024
214. How do you become a successful leader? (f. Alan Friedman)
Mar 28, 2024
213. Why does human content outrank AI in the digital space? (f. Neal Schaffer)
Mar 21, 2024
212. How can effective systems turn overwhelm into overjoy? (f. Ashley Haun)
Mar 14, 2024
211. What are the top web design trends in 2024? (f. Christy Price)
Mar 07, 2024
210. Why is SEO less daunting than you think? (f. Mariah Magazine)
Mar 01, 2024
209. What's the secret to harnessing AI for effective marketing strategies? (f. Kim Garst)
Feb 22, 2024
208. How to train AI to sound like you?
Dec 01, 2023
207. How do you develop a brand aesthetic? (f. Toren Reaves)
Nov 24, 2023
206. What are some surprising ways to get content ideas?
Nov 16, 2023
205. How do you create ROI from TikTok and short-form videos? (f. Dan Knowlton)
Nov 09, 2023
204. How do you plan a retreat?
Nov 02, 2023
203. How do you livestream? (f. Anika Aggarwal)
Oct 26, 2023
202. How do you blog with AI? (f. Sue Pallen)
Oct 19, 2023
201. How do you track marketing funnels (f. David Bain)
Oct 12, 2023
200. How do you get started with AI?
Oct 05, 2023
199. How do you build a lasting community? (f. Jessica Valant)
Sep 28, 2023
198. 6 Lessons From Our Hiatus
Sep 21, 2023
197. How do you master business and creativity? (f. Jeffrey Madoff)
Jun 29, 2023
196. Are AI marketing tools worth the hype? (f. Kate Scott)
Jun 22, 2023
195. How do you know when to invest in yourself?
Jun 15, 2023
194. How do you pitch yourself for podcasts? (f. Danielle Burek)
Jun 08, 2023
193. How do we give our clients a VIP experience?
Jun 01, 2023
192. How do you make money from brand deals? (f. Elle Queen)
May 25, 2023
191. What do you do if you're a workaholic? (f. Dr. Sundra Ryce Hardy)
May 18, 2023
190. How do you get brand deals?
May 11, 2023
189. How do you bring your goals to life? (f. Paula Oblen)
May 04, 2023
188. What are easy ways to go viral?
Apr 27, 2023
187. How do you make good business decisions? (f. Mark Maynard)
Apr 13, 2023
186. How do you uncover your strengths? (f. Colleen Delvecchio)
Apr 07, 2023
185. Why does my cohost love TikTok so much?
Mar 23, 2023
184. How do you generate publicity for your personal brand? (f. Lucy Werner)
Mar 16, 2023
183. How do you create passive income with Patreon? (f. Jordan Ellis)
Mar 09, 2023
182. How do you manage your business in a crisis?
Mar 02, 2023
181. How do you make an accessible website? (f. Sapir Yarden)
Feb 23, 2023
180. 5 Ways to Improve Your Website in 2023
Feb 16, 2023
179. How do you find mini breaks? (f. Corissa Saint Laurent)
Feb 09, 2023
178. How do you build community on Instagram? (f. Daniela Schrittenlocher)
Feb 02, 2023
177. How do you grow on Instagram? (f. Juan Galán)
Jan 26, 2023
176. How do you podcast again?
Jan 24, 2023
175. How do you pause a podcast?
Jun 09, 2022
174. What do you do when there's too much to do? (f. Louise Miller)
Jun 03, 2022
173. How do you maximize an hour on Instagram?
May 26, 2022
172. How do you get more visibility? (f. Lisa Simone)
May 19, 2022
171. How do you give an effective presentation?
May 13, 2022
170. How do you generate organic leads? (f. Yann Ilunga)
May 05, 2022
169. How do you brand your space?
Apr 28, 2022
168. How do you build a creative business? (f. Michele Plachter)
Apr 21, 2022
167. How do you send outreach messages?
Apr 14, 2022
166. How do you build a design business? (f. Shyne Webster)
Apr 07, 2022
165. How can you hammer out content?
Mar 31, 2022
164. How do you understand your learning style? (f. Kathleen Brigham)
Mar 17, 2022
163. How can you think like your audience?
Mar 10, 2022
162. How do you master relationship marketing? (f. Jessika Phillips)
Mar 03, 2022
161. How does the LinkedIn algorithm work?
Feb 25, 2022
160. How do you provide exceptional customer service? (f. Susan Salgado)
Feb 18, 2022
159. How do you cross-sell and upsell?
Feb 10, 2022
157. How do you tell clients that you're raising your rate?
Jan 27, 2022
156. How do you find your purpose? (f. Ramón Estrada T.)
Jan 20, 2022
155. How do you repurpose content?
Jan 13, 2022
154. How do you quickly make Instagram Reels? (f. Jessie Golden)
Jan 07, 2022
153. 2021 Year-End Recap
Dec 16, 2021
152. How can you be authentic at work? (f. Kristine Thody)
Dec 10, 2021
151. How do you create a content funnel?
Dec 02, 2021
150. How do you plan an event? (f. Erika Kulovitz)
Nov 19, 2021
149. How do you name a brand?
Nov 11, 2021
148. How do you build an audience on LinkedIn? (f. Petra Zink)
Nov 05, 2021
147. When can you go off-brand?
Oct 29, 2021
146. How do you protect yourself as an entrepreneur? (f. Mark Wright)
Oct 21, 2021
145. How do you maximize your focus?
Oct 14, 2021
144. How do you exercise mindfulness as an entrepreneur? (f. Chandresh Bhardwaj)
Oct 07, 2021
143. How do you define your niche?
Sep 30, 2021
142. How do you get media appearance? (f. Claire Shiels)
Sep 23, 2021
141. How do you create a mood board?
Sep 16, 2021
140. How do you make money from podcasting? (f. Jaclyn Mellone)
Sep 09, 2021
139. How do you make passive income through affiliate links?
Sep 02, 2021
138. How do you biohack for more energy? (f. Tanessa Shears)
Aug 27, 2021
137. How do you fire a client?
Aug 19, 2021
136. How can you get sponsored brand deals as an entrepreneur? (f. Jenny Melrose)
Aug 13, 2021
135. How do you find your authentic brand voice?
Aug 05, 2021
134. How do you grow with hashtags? (f. Joey Engelman)
Jul 29, 2021
133. How do you start a money-making YouTube channel?
Jul 22, 2021
132. How can search listening help your brand? (f. Sophie Coley)
Jul 15, 2021
131. What are some prop ideas for your personal brand photo shoot?
Jul 08, 2021
130. How do you stand out? (f. Barbara Barna Abel)
Jul 01, 2021
129. What are the 3 essential elements of a beautiful brand?
Jun 24, 2021
128. How do you grow a baking business? (f. A Sweet Whim)
Jun 17, 2021
127. How do you build a personal brand as an introvert?
Jun 10, 2021
126. How do you exercise self-mastery? (f. Kendra Reddy)
Jun 03, 2021
125. How do you avoid burnout?
May 27, 2021
124. How do you nurture creativity? (f. Judy Stakee)
May 13, 2021
123. What are some effective sales techniques?
May 06, 2021
122. How do you increase profits? (f. Tony Guarnaccia)
Apr 29, 2021
121. What's important to know about sponsored posts on Instagram?
Apr 22, 2021
120. Can anyone be successful with Facebook ads? (f. Rory Stern)
Apr 15, 2021
119. How do you start a podcast?
Apr 08, 2021
118. How do you connect with a young audience? (f. Katie Greer)
Apr 01, 2021
117. Why should you define a brand personality?
Mar 26, 2021
116. How do you be a nice boss? (f. Winn Claybaugh)
Mar 18, 2021
115. What are some Instagram content ideas?
Mar 11, 2021
114. How do you get online speaking gigs? (f. Charlotte Raybourn)
Mar 04, 2021
113. What are branding questions you should ask yourself?
Feb 25, 2021
112. How can you improve your Squarespace website? (f. Becca Hairpin)
Feb 18, 2021
111. How do you retain customers?
Feb 11, 2021
110. How do you get started on Clubhouse? (f. Giselle Ugarte)
Feb 04, 2021
109. How do you *really* do an Instagram Live?
Jan 29, 2021
108. How do you become good on camera? (f. Ashley Rowe)
Jan 21, 2021
107. How do you give a good presentation?
Jan 14, 2021
106. Are you addicted to your phone? (f. Dr. Alexander Bacher)
Jan 07, 2021
105. How do you set goals?
Dec 11, 2020
104. How do you create change? (f. Sass Allard)
Dec 04, 2020
103. How do you create a fitness (or any) program?
Nov 26, 2020
102. How do you get good audio at home? (f. Fernando Delgado)
Nov 19, 2020
101. What do you do if you aren't feeling motivated?
Nov 12, 2020
100. How do you celebrate 100 podcast episodes?
Oct 30, 2020
99. How do you create a custom shortened domain?
Oct 22, 2020
98. How do you succeed on Instagram? (f. Lucas O'Keefe)
Oct 15, 2020
97. How do you create a freebie?
Oct 08, 2020
96. How do you create a routine? (f. Adelaide Goodeve)
Oct 02, 2020
95. How do you get engagement on LinkedIn?
Sep 24, 2020
94. How do you get cast on TV? (f. Jake Rehorst)
Sep 17, 2020
93. How can you upgrade your LinkedIn profile?
Sep 10, 2020
92. How do you niche your brand? (f. Konrad Waliszewski)
Sep 04, 2020
91. How do you deal with a copycat?
Aug 28, 2020
90. How do you remain authentic on social media? (f. Giselle Ugarte)
Aug 21, 2020
89. Can you rebrand without updating your logo?
Aug 13, 2020
88. How do you thrive in risky situations? (f. Marcus Eyers)
Aug 07, 2020
87. Is Squarespace 7.1 worth the hype?
Jul 30, 2020
86. How do you plan a photo shoot?
Jul 24, 2020
85. How do you network? (f. Kylie Hodges)
Jul 17, 2020
84. How to transition to an online business
Jul 10, 2020
83. How do you manage clients like a pro? (f. Janet Mactavish)
Jun 26, 2020
82. What is a successful brand?
Jun 11, 2020
81. How do you post engaging content on LinkedIn? (f. Catherine Gladwyn)
Jun 05, 2020
80. What are three things you should know about Instagram?
May 28, 2020
79. How do you grow on YouTube? (f. Liron Segev)
May 21, 2020
78. How do you price a project?
May 14, 2020
77. How do you use TikTok? (f. Ed Prado)
May 07, 2020
76. How do you grow your email list?
Apr 24, 2020
75. How do food brands survive the pandemic? (f. David Lemley)
Apr 16, 2020
74. How do you stay productive?
Apr 09, 2020
73. How do you never run out of content ideas? (f. Juli Bauer Roth)
Apr 02, 2020
72. Two podcasters who are tired of this format
Mar 26, 2020
71. [LIVE] Should you promote your business during a pandemic?
Mar 19, 2020
70. A student who wants a personal brand
Mar 10, 2020
69. A coach who knows everything about going live (f. Ian Anderson Gray)
Mar 06, 2020
68. A lawyer-turned-fitness instructor who wants to expand
Feb 28, 2020
67. A mindset coach who knows how to maximize potential
Feb 20, 2020
66. A go-getter who wants to do it all
Feb 13, 2020
65. A photographer who knows how to capture personalities
Feb 06, 2020
64. A nutritionist who wants to stand out
Jan 30, 2020
63. A designer who knows how to create brands
Jan 16, 2020
62. A tour guide who wants to be a musician
Jan 09, 2020
61. A marketing pro who knows how to make content out of anything
Dec 17, 2019
60. A camper company that wants to beat competitors
Dec 10, 2019
59. A sales pro who knows the secret to selling
Dec 04, 2019
58. A coach who wants to attract male virtual assistants
Nov 21, 2019
57. A brand strategist who knows how to write copy (f. Lauren Moore)
Nov 05, 2019
56. A data safety expert who wants to sell
Oct 22, 2019
55. A VP who knows all about brand archetypes
Oct 09, 2019
54. A blogger who wants to consolidate sites
Oct 01, 2019
53. A Facebook ads expert who knows how to sell
Sep 24, 2019
52. A business owner who wants company recognition
Sep 17, 2019
51. An interior designer who knows how to price creativity
Sep 10, 2019
50. A tailor who wants a positioning statement
Sep 04, 2019
49. A serial entrepreneur who knows how to do good business
May 30, 2019
48. An academic who wants a sales pitch
May 14, 2019
47. An HR specialist who knows how to get hired
May 12, 2019
46. A modern artist who wants a brand
May 12, 2019
45. An Instagram influencer who knows how to build a community
Apr 23, 2019
44. A podcast duo that wants more listeners
Apr 09, 2019
43. A consultant who knows how to build a tribe
Apr 02, 2019
42. A baker who wants to create an online course
Apr 02, 2019
41. A non-profit that wants personality
Mar 19, 2019
40. A creative director who wants opportunities
Mar 19, 2019
39. A writer who needs to market herself
Jan 15, 2019
38. A wedding DJ who wants to speak
Jan 08, 2019
37. Brand Therapy Yearly Recap 2018
Dec 18, 2018
36. A social media expert who wants Pinterest marketing hacks
Dec 04, 2018
35. A food blogger who wants a change
Nov 13, 2018
34. An artist who wants sales
Nov 06, 2018
33. A doer who wants a focused brand
Oct 23, 2018
32. A yogi who wants to combine businesses
Oct 16, 2018
31. A singer-songwriter who wants a fanbase
Oct 09, 2018
30. An editor who wants steady business
Oct 02, 2018
29. A marketing duo who wants a process
Sep 25, 2018
28. A musician who wants a unified message
Sep 18, 2018
27. A mommy blogger who wants a change
Aug 28, 2018
26. A music company that wants to focus
Aug 21, 2018
25. A chef who needs a consolidated pitch
Aug 14, 2018
24. A consultant who wants more control
Aug 07, 2018
23. A young professional who wants to be a brand strategist
Jul 31, 2018
22. A mayor who wants to do good
Jul 24, 2018
21. A private investigator who wants to master Facebook
Jul 17, 2018
20. A marketer who wants athlete clients
Jul 10, 2018
19. An erotica author who wants book sales
Jun 26, 2018
18. A school that wants more international student hosts
Jun 19, 2018
17. An agency owner who wants project organization
Jun 12, 2018
16. A young professional who wants a job title
Jun 05, 2018
15. A dancer who wants you to smile
May 22, 2018
14. A communications pro who wants to go solo
May 15, 2018
13. A student who wants to start an agency
May 08, 2018
12. An interior designer who wants to scale her firm
May 01, 2018
11. A clothing company that wants more sales
Apr 24, 2018
10. An actress-turned-mom who wants a lifestyle brand
Apr 17, 2018
09. A new grad who wants a job
Apr 10, 2018
08. A consultant who wants to draw for a living
Mar 28, 2018
07. A commercial actress (and viral conspiracist) who wants a content strategy
Mar 20, 2018
06. A fine arts organization that wants more members
Mar 13, 2018
05. A magician who wants to be a household name
Mar 06, 2018
04. A matchmaker who wants more clients
Feb 27, 2018
03. A networking professional who wants to do her own thing
Feb 20, 2018
02. An audio expert who wants a personal brand
Feb 13, 2018
01. A fashion expert who wants to monetize
Feb 08, 2018
00. Preview
Feb 04, 2018