Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection

By Sima Vasa

Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.

Image by Sima Vasa

Category: Investing

Open in Apple Podcasts


Open RSS feed


Open Website


Rate for this podcast

Subscribers: 21
Reviews: 0
Episodes: 251

Description

Welcome to the the Data Gurus Podcast! The world around us is changing faster than ever before. From automation, artificial intelligence, big data, geo-location to every aspect of how we work and live. This includes DATA. Welcome to Data Gurus Podcast… our mission is to bring you a real life perspective on what’s happening in the data industry and how successful companies and individuals in this niche navigate through the sea of change. Encouraging you to Be Bold, Be Brave and Be Fearless – Let’s navigate the Data Ecosystem together.

Episode Date
Why Insights Need a Spotify Moment with Casper Henningsen of GetWhy
Dec 02, 2025
Leading Change Without Losing Connection with Tim Wragg of Human8
Nov 18, 2025
Teaching the ‘Why’ Behind Advanced Analytics with Megan Peitz of Numerious
Oct 23, 2025
How Client Voices Drive Strategy with Elizabeth Finn of The Directions Group
Oct 07, 2025
Solving Data Quality Challenges with Dyna Boen of Escalent, Jon Kay of Intuit, Bob Fawson of Data Quality Co-op and Steven Snell of Rep Data
Sep 23, 2025
Why Your Audience Targeting Is Missing 90% of Buyers with David Allison of The Valuegraphics Research Company
Sep 09, 2025
Why Survey Data Still Powers the World’s Biggest Decisions with Michael Ramlet of Morning Consult
Jul 29, 2025
Consumer Paradoxes and Market Shifts with J. Walker Smith of Kantar
Jul 15, 2025
Why CX Is Finally Earning C-Suite Attention with Ania Rodriguez of JourneyTrack
Jun 03, 2025
The Financial Impact of Brand Investments with Greg Silverman of Interbrand
May 20, 2025
Going Beyond the Brief with Cynthia Harris of 8:28 Insights
Apr 24, 2025
Reputation as a Business Asset with Daniel Gaynor of Signal AI
Apr 09, 2025
The Future of Research and How AI and Humans Work Together with Ian Ash of Dig Insights
Mar 25, 2025
Building Smarter Insights Platforms with Steve Phillips and Ryan Barry of Zappi
Feb 25, 2025
Why In-the-Moment Data Matters with James Turner of Delineate
Feb 11, 2025
Exploring the Complexities of the Ad Ecosystem with George London of Upwave
Jan 28, 2025
Consumer Paradoxes and Market Shifts with J. Walker Smith of Kantar
Jan 14, 2025
The Power of Public Opinion Data with Darrell Bricker of Ipsos
Dec 03, 2024
Lessons From 10 Years of Innovation with Michael Winnick of dscout
Nov 12, 2024
The Role of Emotion in Marketing with Matt Celuszak of Element Human
Oct 29, 2024
Creating Impactful Narratives From Data with Tim Hoskins and Brett Townsend of Quester
Oct 15, 2024
How SAP’s Data-Driven Approach Fuels Customer Experience Innovation with Kai Stübane
Oct 01, 2024
Scaling Digital Qual with Eugene Murphy of Indeemo
Sep 17, 2024
Strategic Leadership in Action with Vittorio Raimondi of Foresight Strategy
Sep 03, 2024
Embracing Digital Transformation with Priscilla McKinney of Little Bird Marketing
Aug 27, 2024
The Future of Data Analytics and Fraud Detection with Andrew Moffatt of Qrious Insight
Aug 06, 2024
Leveraging Data for Competitive Advantage in Advertising with Comscore’s Steve Bagdasarian
Jul 23, 2024
Revolutionizing Market Research Using Creativity and Human-Centric Insights with Holland Martini of GOODQUES
Jun 11, 2024
Leading New Frontiers in Consumer Behavior and Data Science with Alex Hunt of Behaviorally
May 21, 2024
Unlocking the Secrets of Customer Satisfaction at the Point of Purchase
Apr 30, 2024
Behind the Success of Field Agent with Co-Founder Rick West
Apr 09, 2024
Leading Through Innovation and Insight with Chris Havemann of RealityMine
Mar 26, 2024
Restech with Patrick Comer and Sima Vasa
Mar 13, 2024
Leading the SaaS Analytics Revolution at Qrvey with Arman Eshraghi
Mar 05, 2024
A Pioneering Approach to Revolutionizing Consumer Insights with Steve Phillips of Zappi
Feb 06, 2024
Unveiling the Future of Shopper Insights with Amishi Takalkar of Nailbiter
Jan 17, 2024
Retail’s Future Shaped by Data Monetization with Panayotis Gezerlis of Convert Group
Dec 14, 2023
Adapting Technology for Meaningful Insights with Ben Hookway of Relative Insight
Nov 28, 2023
Riding the Wave of Industry Evolution with Matt Britton at Suzy
Nov 07, 2023
The Evolution of Location Data and Consumer Privacy with Francesco Guglielmino of Cuebiq
Oct 24, 2023
Creating Value-Added Research Systems with Basel Fakhoury of User Interviews
Oct 03, 2023
Ethical Quandaries in AI Models with Dr. Loubna Bouarfa at OKRA.ai
Sep 19, 2023
Building Predictive AI with Thomas Zoëga Ramsøy at Neurons
Sep 05, 2023
Purpose-Driven Data with Rob Pace at HundredX
Aug 22, 2023
Leveraging AI as a Research Tool with Chris Barry at The Evolved Group
Aug 10, 2023
Exploring Online Industry Trends with Sima Vasa at Infinity Squared Ventures, John Bremer at Phantom 4 Solutions and Bob Fawson at Numerator
Jul 25, 2023
Leveraging AI for Insights Generation with Michalis Michael at DMR Group
Jul 11, 2023
Predicting Demand Using the Key Principles of Behavioral Economics
Jun 20, 2023
Low Code – Data Pipelines | Ep. 203
May 16, 2023
Real Time Operational Intelligence | Ep. 202
May 02, 2023
To Be or Not to Be Disrupted with Henry Hays | Ep. 201
Apr 25, 2023
Tastewise | Ep. 200
Apr 18, 2023
Measuring the QUALITY of Involvement and Impression of Content| Ep. 199
Apr 11, 2023
Let’s Go! | Ep. 198
Apr 04, 2023
The Importance of Measuring ESG | Ep. 197
Mar 28, 2023
Complicated Relationship with Data | Ep. 196
Mar 21, 2023
The History and Measurement of Reputation | Ep. 195
Mar 14, 2023
Dynata Reinventing & Reinvesting | Ep. 194
Feb 28, 2023
Place Your Bets | Ep. 193
Feb 07, 2023
Product Management: Communication,Bravery, and Leadership | Ep.192
Jan 24, 2023
Relentless Learning with Colson Steber | Ep. 191
Jan 17, 2023
Assemblage: The Art and Science of Brand Transformation | Ep. 190
Jan 10, 2023
Proof Analytics with Mark Stouse | Ep. 189
Dec 20, 2022
Human Centricity | Ep. 188
Dec 13, 2022
Multiculturalism | Ep. 187
Dec 06, 2022
The Art and Science of Joy | Ep. 186
Nov 22, 2022
The Pivots with Nihal Advani | Ep. 185
Nov 01, 2022
Digital Qualitative | Ep. 184
Oct 25, 2022
Data Pipelines with Raj Bains | Ep. 183
Oct 11, 2022
Audience + Media Intelligence | Ep. 182
Oct 04, 2022
SampleCon Happy Hour (Part 2) with Sima Vasa , Ryan Barry, Steve Schlesinger, Katie Gross, Armen Adjemian | Ep. 181
Sep 20, 2022
SampleCon Happy Hour (Part 1) with Sima Vasa , Ryan Barry, Steve Schlesinger, Katie Gross, Armen Adjemian| Ep. 180
Sep 13, 2022
Voice of Patients | Ep. 179
Sep 06, 2022
ICYMI – Lilah Raynor, IDEA Council Research and Future of Money | Ep. 178
Aug 23, 2022
ICYMI- WiRe, Investing In Research | Ep. 177
Aug 16, 2022
Adam Jolley, Leadership and Personal Growth | Ep. 176
Aug 09, 2022
Brand Promiscuity with Devora Rogers | Ep. 175
Jul 26, 2022
Employee Experience: Reducing Friction with Jason Telner | Ep. 174
Jul 19, 2022
Shipping Containers, with Rick Kelly | Ep. 173
Jul 12, 2022
Fueling Innovation | Ep. 172
Jun 28, 2022
Get the Beat on Sales | Ep. 171
Jun 21, 2022
The Second Mountain with Adam Jolley | Ep. 170
Jun 14, 2022
Visualize | Ep. 169
Jun 07, 2022
Emotional Reactions | Ep.168
May 24, 2022
Word of Mouth Marketing | Ep. 167
May 17, 2022
Tell Me More About That | Ep. 166
May 10, 2022
The ABCs of Product | Ep. 165
May 03, 2022
Uncover Deeper Consumer Understanding with Metaphors | Ep.164
Apr 26, 2022
Conjoint and MaxDiff with Bryan Orme | Ep. 163
Apr 12, 2022
Celebrating 45 Years – Staying Power | Ep. 162
Mar 29, 2022
Shifts in Human Beings | Ep. 161
Mar 15, 2022
Winning Edge Mindset | Ep. 160
Mar 01, 2022
Custodians of People in Panels | Ep. 159
Feb 15, 2022
Transformation | Ep. 158
Feb 08, 2022
Building Savanta | Ep. 157
Jan 18, 2022
Understanding the Non-Conscious Decision Making | Ep.156
Jan 11, 2022
IDEA Council Research and Future of Money Insights | Ep. 155
Dec 07, 2021
James Norman – Founder of Pilotly | Ep. 154
Nov 30, 2021
A Scientist’s Approach to Market Research | Ep.153
Nov 16, 2021
Digital Citizenship | Ep. 152
Oct 26, 2021
Thanks Mom, Education, Education, Education! | Ep. 151
Oct 19, 2021
Life After CINT | Ep. 150
Oct 12, 2021
The Journey to CEO | Ep. 149
Oct 05, 2021
Sample Lemon Markets? | Ep. 148
Sep 28, 2021
Investing in Research | Ep. 147
Sep 21, 2021
Talk with Ted | Ep. 146
Sep 14, 2021
Encore Episode: Multiculturalism: Understanding the Future Majority | Ep. 145
Sep 07, 2021
Encore Episode: Unpacking Social Intelligence | Ep. 144
Aug 31, 2021
Encore Episode: Bootstrapping QuestionPro with Vivek Bhaskaran | Ep. 143
Aug 24, 2021
SampleCon – Future Proofing the Industry Part 2 | Ep. 142
Aug 03, 2021
SampleCon – Future Proofing the Industry Part 1 | Ep. 141
Jul 27, 2021
Insight Platforms | Ep. 140
Jul 20, 2021
The Future of Work Part Two | Ep. 139
Jul 06, 2021
The Future of Work Part One | Ep. 138
Jun 29, 2021
Empathy and Innovation in Measuring Advertising Spend | Ep. 137
Jun 15, 2021
Considerations for Selling Your Company | Ep. 136
Jun 08, 2021
Social Asking | Ep. 135
Jun 01, 2021
Hybrid Approach to Insights; Consumer Financial Data +Survey Data | Ep. 134
May 18, 2021
Qualt: Quant+Qual = Agile Research | Ep. 133
May 11, 2021
Part Two: Leadership and Perspectives | Ep. 132
Apr 27, 2021
Part One: Leadership and Perspectives | Ep. 131
Apr 20, 2021
Voice Tech & Research with Mike Page | Ep. 130
Apr 13, 2021
Data Quality in the Financial Markets | Ep. 129
Apr 06, 2021
Leaders in Qualitative Research: Impact of Covid-19 and Leadership | Ep. 128
Mar 30, 2021
Are Your Ads Getting to the Right Audience? | Ep. 127
Mar 23, 2021
The Hidden Meaning Behind Digital Conversations with Erinn Taylor | Ep. 126
Mar 16, 2021
Model Free Vs Model Based with Hunter Thurman | Ep. 125
Mar 09, 2021
Perspectives on the MRX Industry + Running for President of ESOMAR Council with Kristin Luck | Ep. 124
Mar 02, 2021
Qualitative Resilience –The Prediction | Ep. 123
Feb 23, 2021
The Glow of Research with Tim Clover | Ep. 122
Feb 10, 2021
Understanding Performance of New Product Launches with Ken Roshkoff | Ep. 121
Feb 02, 2021
2021 Perspectives for the Data Industry | Ep. 120
Jan 19, 2021
The MRX Podcast Network | Ep. 119
Jan 12, 2021
Leadership, Growth and Management with Steve Schlesinger | Ep. 118
Jan 06, 2021
Leadership, Transformation, Integration with David Shanker | Ep. 117
Dec 22, 2020
The Impact of Covid-19 on Consumers with Rebecca Brooks | Ep. 116
Dec 15, 2020
Understanding the Psychology of Sales (Part 2) with Julie Kurd, Rick Odello& Kenny Thompson | Ep. 115
Dec 11, 2020
Understanding the Psychology of Sales (Part 1) with Calista Corley and Tacie Avedikian | Ep. 114
Dec 08, 2020
The “Quest” for Purpose with Tim Hoskins | Ep. 113
Dec 01, 2020
The Rule of 40 with Mark Simon | Ep. 112
Nov 17, 2020
Enabling Insights with Paul Gaudette | Ep. 111
Nov 11, 2020
Key Takeaways of the Impact of Covid-19 on Middle Market Firms with Nicole Schmidt and Chuck Mitchell | Ep. 110
Nov 05, 2020
The Role of Consumer Insights with Danielle Blugrind | Ep. 109
Oct 27, 2020
Democratizing Insights with Ant Franklin | Ep. 108
Oct 20, 2020
Wantrepreneur vs. Entrepreneur with Michael McCrary | Ep. 107
Oct 13, 2020
The Mindset for Analytics with Ravi Parmeswar | Ep. 106
Aug 13, 2020
The Role of Research at Comcast with Christa Chaffinch | Ep. 105
Jul 28, 2020
The MFactor with Mike Berland | Ep. 104
Jul 14, 2020
Bootstrapping QuestionPro with Vivek Bhaskaran | Ep.103
Jul 08, 2020
Cognitive 3D – Virtual Reality & Much More | Ep. 102
Jun 30, 2020
Agile Research with Ben Smithee | Ep. 101
Jun 23, 2020
Keeping It Real with AJ Keirans | Ep. 100
Jun 09, 2020
Options to Consider From an Investment Banking Perspective During Covid-19 with Adam Breslawsky | Ep. 99
Jun 03, 2020
Career Planning and Expression Through Song: Sima Wanted to Mix Things Up! |Ep. 98
May 26, 2020
COVID-19 Antibody Testing and More with Jacqueline Rosales | Ep.97
May 19, 2020
Crafting the Future of Market Research with Dan Foreman | Ep. 96
May 06, 2020
The Economics of Human Behavior with Marketscience | Ep. 95
Apr 29, 2020
Insights Industry Call to Action with Melanie Courtright | Ep. 94
Apr 21, 2020
Creating a More Efficient and Effective Market Research Process with Andrew Moffatt | Ep. 93
Apr 15, 2020
Navigating Rapidly-Evolving Changes in the Marketplace with Patrick Comer | Ep. 92
Apr 07, 2020
Email is Here to Stay with Steve Wagner | Ep. 91
Mar 31, 2020
Corona Virus: COVID-19 with Sima Vasa | Ep. 90
Mar 25, 2020
Using Curiosity to Fuel Innovation with Eileen Campbell | Ep. 89
Mar 17, 2020
How to Build Brands by Fulfilling the Human Quest for Meaning with Dr. Emmanuel Probst | Ep. 88
Mar 03, 2020
Data Quality, Part 3 of 4 with Vedant Misra of OpenAI | Ep. 87
Feb 18, 2020
Data Quality, Part 3 of 4 with Bill Reinstein, CEO of MedData Group | Ep. 86
Feb 11, 2020
Data Quality, Part 2 OF 4 with Anders Ekman, President of V12 | EP. 85
Feb 04, 2020
Data Quality, Part 1 of 4 with Matt Staudt, CEO of Venture Development Center | Ep. 84
Jan 22, 2020
M&A Trends, Data, Analytics & Insights | Ep. 83
Jan 14, 2020
SampleCon 2020 | Ep. 82
Dec 17, 2019
Unpacking Social Intelligence with Menaka Gopinath | Ep. 81
Dec 10, 2019
Executives & Founders: Finding Your Core Story with Steve August | Ep. 80
Nov 26, 2019
Thinking Out Loud: How Our Words Matter with Sima Vasa | Ep. 79
Nov 12, 2019
A Perfect Pitch: A Buyer’s Perspective with Andrea Zurbriggen and Katie Egge | Ep.078
Nov 05, 2019
The Power of Data to Prevent Fraud with Charlie Allieri | Ep. 077
Oct 29, 2019
Multiculturalism: Understanding the Future Majority with Mario X. Carrasco | Ep. 076
Oct 22, 2019
Crowdweaving and Innovation with Kevin Lonnie | Ep. 75
Oct 15, 2019
Emotional DNA with Mike Bloxham | Ep. 74
Oct 08, 2019
The Use of Technology and Data to Mitigate Fraud with Steve Danziger, Vignesh Krishnan and Alex Leger| Ep. 73
Oct 01, 2019
Transforming Out Of Home Media Measurement | Ep. 72
Sep 24, 2019
Qualitative Research and Creating Connection with Nikki Lavoie | Ep. 71
Sep 17, 2019
Detecting Signals in Data w/ Malcolm De Leo | Ep. 070
Sep 10, 2019
The Future w/ Merrill Dubrow (Part 2) | Ep. 69
Aug 27, 2019
The Importance of Relevance w/ Merrill Dubrow (Part 1) | Ep. 68
Aug 20, 2019
Scaling Up Talent w/ Nicole Patel | Ep. 67
Aug 13, 2019
Unleashing the Power of Analytics w/ Jason Krantz | Ep. 66
Jul 30, 2019
Next Gen Leaders: Fresh Perspectives w/ Katie Sands and Brad Franz | Ep. 65
Jul 23, 2019
Ponderings about Marketing w/ Priscilla McKinney | Ep. 64
Jul 09, 2019
PlayFULL Insights™ w/ Karen Lynch | Ep. 063
Jul 02, 2019
Shift from Data Collection to Data Curation | Ep. 062
Jun 25, 2019
Tania Yuki – Understanding Digital Influence | Ep. 061
Jun 18, 2019
Eileen Campbell – Curiosity + Passion + Hard Work = Success | Ep. 060
Jun 11, 2019
Nicole Schmidt – Capital, Entrepreneurship, and Perseverance | Ep. 059
Jun 04, 2019
Anne Brown – Gazelle Global Celebrates 25 Years! | Ep. 058
May 28, 2019
JD Deitch – Automation, APIs and More | Ep. 057
May 21, 2019
Fiona Blades – Experiential Marketing | Ep. 056
May 14, 2019
Ted McConnell – Measuring Audience Quality for Advertisers | Ep. 055
May 07, 2019
Richard Thornton and Greg Dunbar – Cint’s Evolution with the MR Industry | Ep. 054
Apr 30, 2019
Jamin Brazil – Super Powers, Podcasting and Much More! | Ep. 053
Feb 20, 2019
Paul Neto – The Value of Blockchain in Market Research | Ep. 052
Feb 05, 2019
Adam Jolley – State of Sample, SampleCon and Much More! | Ep. 051
Jan 30, 2019
Robert Wensley – Taking Control of Your Personal Data | Ep. 050
Jan 23, 2019
Toni Clayton Hine – B2B Marketing Insights from Former Xerox CMO | Ep. 049
Jan 16, 2019
Lawrence Chan – Location Intelligence | Ep. 047
Jan 10, 2019
Jane Clarke – One Year Later: What has Changed in Attribution? | Ep. 048
Dec 22, 2018
Jeff Greenfield – The Value of Multi-Touch Attribution | Ep. 046
Dec 20, 2018
Christian Bartens – Expanding our Ecosystem with Equifax/Datalicious | Ep. 045
Dec 19, 2018
Maggie Merklin – Connecting TV and Digital Platforms to Drive Success | Ep. 044
Dec 14, 2018
Abha Dawesar – Linking the Entire Customer Journey from Acquisition to Long-term Retention | Ep. 043
Dec 13, 2018
Thomas Bauer – An Investor’s Mindset to Marketing | Ep. 042
Dec 12, 2018
Karyn Schoenbart – The Future: Data, Insights, Leadership and Much More | Ep. 041
Dec 05, 2018
Nik Samoylov – Automating Conjoint and Other Research Methods | Ep. 040
Nov 28, 2018
Natasha Stevens – Client Driven Data Innovation | Ep. 039
Nov 21, 2018
Barry Jennings – The Evolution of Market Research at Microsoft | Ep. 038
Nov 14, 2018
Patrick Comer – Perspectives on Data Collection | Ep. 037
Nov 07, 2018
Ben Harden – Data Governance, Agile Frameworks | Ep. 036
Oct 30, 2018
Betty Adamou – Research Through Gaming | Ep. 035
Oct 23, 2018
Isaac Muñoz – Southwest Airlines Culture of Integrating Insights and Research | Ep. 034
Oct 16, 2018
Kris Hull & Chris Murphy – The New World of Brand Guidance | Ep. 033
Oct 09, 2018
Ted Waz – Blockchain and Data Collection | Ep. 032
Oct 02, 2018
Ben Smithee – Marketing in the Moment | Ep. 031
Sep 25, 2018
Anese Cavanaugh – Creating Contagious Culture | Ep. 030
Sep 18, 2018
Steve Koenig – The Future of Consumer Technology and Automation | Ep. 029
Sep 11, 2018
Tuomas Syrjänen – AI, Democratizing Information | Ep. 028
Sep 04, 2018
Ryan Barry – Automating the MR Process | Ep. 027
Aug 28, 2018
Joel Rubinson, Persuadables – Target Advertising Dollars Where it Counts I Ep. 026
Aug 21, 2018
Allie Bohm – Navigating Privacy | Ep. 025
Aug 14, 2018
Ulli Appelbaum – First The Trousers Then The Shoes | Ep. 024
Aug 07, 2018
Rolfe Swinton – Blockchain Unchained | Ep 023
Jul 31, 2018
Tia Maurer – Data and New Product Innovation | Ep 022
Jul 24, 2018
Melissa Sauter and Duncan Lawrence – Better Together the MSI and Morpace Merger | Ep. 21
Jul 17, 2018
Joe Catling – Relishing Data | Ep. 020
Jul 10, 2018
Brian Califano – Focusing on the Basics | Ep. 019
Jul 03, 2018
Roddy Knowles – The Evolution of Data Collection | Ep. 018
Jun 26, 2018
Simon Chadwick – Coffee with Simon | Ep. 017
Jun 19, 2018
Hermann Kudlich – Learning Through Creativity and Fun! | Ep. 016
Jun 12, 2018
Annie Pettit Loves Research | Ep. 015
Jun 05, 2018
Per Håkansson – Finding Humanity in Cloud Living | Ep. 014
May 29, 2018
Laura Chaibi – Digital Research in MENA (Middle East and North Africa) | Ep. 013
May 22, 2018
Kristin Luck – Founder Luck Collective, Women in Research (WiRe) | Ep. 012
May 15, 2018
Ray Poynter – GDPR and So Much More | Ep. 011
May 09, 2018
Philip Delvecchio – Venturing Out of MR, VentureOut | Ep. 010
May 02, 2018
Dr. Scott McDonald – The Advertiser’s Dilemma | Ep. 008
Apr 11, 2018
Vin Vashishta – Data Science Expert | Ep. 007
Apr 04, 2018
Mark Kapczynski – Yodlee Retail Insights | Ep. 006
Mar 28, 2018
John R. Leeman – Transformational Business Leader | Ep. 005
Mar 21, 2018
Andrew Konya – Remesh | Ep. 004
Mar 14, 2018
Erik Qualman Living in a Digital Age | Ep. 003
Mar 06, 2018
Jane Clarke Television Analytics | Ep. 002
Feb 21, 2018
Ravi Parmeswar Winning the CPG Analytics Race | Ep. 001
Feb 21, 2018
Data Gurus Podcast with Sima Vasa Introduction | Ep. 000
Feb 21, 2018