Before The Bestseller

By Alex Strathdee

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Category: Books

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Subscribers: 3
Reviews: 0
Episodes: 186

Description

This show is for book lovers and creators who want to go behind the scenes with their favorite authors to hear about how they were able to not just write a book but create a movement. 

Episode Date
BTB135 | Book Series Episode 11: Podcast Guesting
Jun 02, 2025
BTB134 | Book Series Episode 10: Organic Social Media
May 28, 2025
BTB133 | Book Series Episode 9: Additional Pay-to-Play Strategies
May 26, 2025
BTB132 | Book Series Episode 8: Meta Ads
May 21, 2025
BTB131 | Book Series Episode 7: Amazon and Amazon Ads
May 19, 2025
BTB130 | Book Series Episode 6: FREE Reader Seeding
May 14, 2025
BTB129 | Book Series Episode 5: Email Lists for Authors
May 12, 2025
BTB128 | Book Series Episode 4: Your Author Twin and Time Hacks
May 07, 2025
BTB127 | Book Series Episode 3: Building your marketing team
May 05, 2025
BTB126 | Book Series Episode 2: Make marketing your book much easier
Apr 30, 2025
BTB125 | Book Series Episode 1: What you need to know before spending an hour or dollar on marketing your book
Apr 28, 2025
BTB124: LinkedIn in 2025: Why 90% of Your Best Leads Aren’t Liking Your Posts + The Role of AI with Content Strategist Chris Jordan
Apr 14, 2025
BTB123: Content Strategist Chris Jordan on Growing Your LinkedIn, Seeding Readers, and Driving Book Buzz
Apr 07, 2025
BTB122: Catherine Duncan's Author Milestones: Over 4,000 Books Sold, TV and Podcast Appearances, Book Signings, Social Media Growth, and a Feature at NPR and Mayo Clinic
Mar 31, 2025
BTB121: Everyday Awakening | Life, Love, and Spiritual Lessons with Catherine Duncan
Mar 24, 2025
BTB120: Over 1 Million Copies Sold and 20,000+ Reviews: Eric Jorgenson on How Viral Marketing, Self-Publishing, and Word of Mouth Made The Almanack of Naval Ravikant a Global Success
Mar 17, 2025
BTB119: The Almanack of Naval Ravikant | Eric Jorgensen on Wealth, Growth and Mental Models
Mar 10, 2025
BTB118: Over Half a Million Books Sold: Garrett Gunderson’s Journey to Becoming a Best-Selling Author with Winning Book Launch Strategies and Marketing Tips
Mar 03, 2025
BTB117: Killing Sacred Cows | Garrett Gunderson on Money, Myths, and Mindsets
Feb 24, 2025
BTB116: Building a Nonfiction Book Marketing Plan – Strategies Shared with Dr. Scott J. Vrzal
Feb 17, 2025
BTB115: Lessons Learned with Brad Stulberg: Marketed 2 Bestselling Books and Over 100,000 Copies Sold
Feb 10, 2025
BTB114: Master of Change | Brad Stulberg
Feb 03, 2025
BTB113: Mastering B2B SaaS Pricing: Niche Marketing, Content Strategy, and Harnessing Expertise for Business Growth with Ulrik Lehrskov-Schmidt
Dec 09, 2024
BTB112: The Pricing Roadmap | Ulrik Lehrskov-Schmidt
Dec 02, 2024
BTB111: Nir Eyal on Self-Publishing, Email Lists, and Organic Growth: Building an Audience and Marketing Strategies for Authors
Nov 25, 2024
BTB110: Hooked | Nir Eyal
Nov 18, 2024
BTB109: Growing 2 Million+ Followers: LinkedIn Content Creation and Marketing Strategies for Real Engagement with Award-winning AI and Automation Expert Pascal Bornet
Nov 11, 2024
BTB108: Irreplaceable | Thriving in an AI-Driven World with Pascal Bornet
Nov 04, 2024
BTB107: What is a Successful Book Funnel and what does it look like with Smart Author Media founder Chris Benetti
Oct 21, 2024
BTB106: Converting Readers Into Clients with Smart Author Media founder Chris Benetti
Oct 14, 2024
BTB105: Before The Bestseller | Friday Sessions: Insights on Amazon Ads, Systematized Book Marketing, and Influencer Connections
Oct 07, 2024
BTB104: Before The Bestseller | Friday Sessions: From Gathering Amazon Reviews to Building Author Communities
Sep 30, 2024
BTB103: Sourdough Success: Elaine Boddy’s Path from Food Blogger to Published Author—Mastering Sourdough, Navigating the Editing Process, and Authentic Community Engagement
Sep 23, 2024
BTB102: From the Wall Street Journal Discontinuation to Success Magazine's New Ecosystem, Sales Metrics, and Future Trends with Michael Drew—Author, Speaker, CEO, and Marketing and Promotion Expert
Sep 16, 2024
BTB101: Laura Russom on Pre-Launch Planning, Target Audience, Book Cover Design, Content Creation, Niche Influencers, and AI Tools
Sep 09, 2024
BTB100: AJ Crabill on Early Endorsements, Coaching, and Conference Deals to Amplify Book Impact and Audience Engagement
Sep 02, 2024
BTB99: Great On Their Behalf | AJ Crabill
Aug 26, 2024
BTB98: Get Out of Your Head | Brian Sachetta on Anxiety, Media Impact, Lead Magnets and Effective Book Marketing
Aug 19, 2024
BTB97: Insights from Areté’s 50,000-copy milestone in just 6 months with Brian Johnson
Aug 12, 2024
BTB96: Areté: Activate Your Heroic Potential | Brian Johnson
Aug 05, 2024
BTB95: A Year Without The Grocery Store: Karen Morris on publishing, reviews, and marketing
Jul 29, 2024
BTB94: Radical Candor: In-depth exploration into Kim Scott’s book promotion and writing process
Jul 22, 2024
BTB93: Banned Book Club: Ryan Estrada’s graphic novel journey and success with multiple demographics and post-viral book marketing
Jul 15, 2024
BTB92: PR Pitfalls and Triumphs with Book Publicist Master Scott Lorenz
May 06, 2024
BTB91: Bestseller formula and continuing success with Michael Drew - Marketing Expert, Promotion Specialist, Author, Speaker and Coach
Apr 29, 2024
BTB90: Book Marketing Mastery with Laura Briggs - Before The Bestseller Co-host and COO
Apr 15, 2024
BTB89: Navigating the freelance landscape with Laura Briggs, COO and Co-Host on Before The Bestseller
Apr 08, 2024
BTB88: Over 250,000 copies sold with Michael Lennington and The 12 Week Year impact
Mar 11, 2024
BTB87: The 12 Week Year | Michael Lennington
Mar 04, 2024
BTB86: 100k Followers: TikTok Quality Content and Book Promotion with Colton Dubell
Jan 22, 2024
BTB85: Blueprint for Podcasting Success with the Top 100 Podcast Strategist Chris Jordan
Jan 15, 2024
BTB84: Working behind the scenes with Lewis Howes, Daymond John, Dr. Benjamin Hardy - Chris Jordan
Jan 08, 2024
BTB83: Over 200,000 copies sold with 5,000+ Amazon ratings in just 1 year with Joseph Nguyen
Dec 11, 2023
BTB82: Don't Believe Everything You Think | Joseph Nguyen
Dec 04, 2023
BTB81: Navigating the New York Times List Criteria with Leading Book Marketer Michael Drew
Nov 13, 2023
BTB80: Behind the Scenes of Bestselling Books: Expertise from Michael Drew, Leading Book Marketer
Nov 06, 2023
BTB79: Dr. Michael Rucker’s Marketing Craft -- Selling over 10,000 copies with journalist engagement and book publishing deals
Oct 09, 2023
BTB78: The Fun Habit | Michael Rucker, Ph.D.
Oct 02, 2023
BTB77: Unlocking the Power of Goodreads: A Deep Dive for Authors with Steve Sarner, Former VP of Sales at Goodreads
Sep 25, 2023
Let's get Alex Hormozi on the show!
Sep 20, 2023
BTB76: Steve Sarner, Former VP of Sales at Goodreads, on Amazon's acquisition of Goodreads
Sep 18, 2023
BTB75: Getting Doctors to recommend her book with Dr. Katrina Ubell (10,000+ copies sold)
Sep 11, 2023
BTB74: How To Lose Weight for the Last Time | Katrina Ubell, MD
Sep 04, 2023
BTB73: Using masterminds to sell books and an effective press release with Anna David
Jul 10, 2023
BTB72: On Good Authority | Anna David
Jul 03, 2023
BTB71: Susan Friedmann, CSP | Author Marketing Mentor shares her expertise in publishing and marketing
Jun 26, 2023
BTB70: John Strelecky--author who sold 8 million copies of his books--shares his marketing strategy
Jun 12, 2023
BTB69: The Big Five For Life | John Strelecky
Jun 05, 2023
BTB68: Steve Harrison on promoting Rich Dad Poor Dad and Chicken Soup for the Soul
May 29, 2023
BTB67: Richard Fenton and Andrea Waltz on sending book order forms to executives...500,000 copies later
May 22, 2023
BTB66: Go for No! | Richard Fenton and Andrea Waltz
May 15, 2023
BTB65: Matt Treacey on generating millions of dollars for small businesses through email marketing
May 08, 2023
BTB64: Jotham Stein on how to write a book that sells itself
May 01, 2023
BTB63: Negotiate Like a CEO | Jotham Stein
Apr 24, 2023
BTB62: Leidy Klotz on getting an agent & selling 50,000 copies without a marketing background
Apr 18, 2023
BTB61: Subtract | Leidy Klotz
Apr 11, 2023
BTB60: How Doug Evans used Tik Tok and Social Media Networking to Sell Thousands of Copies
Apr 03, 2023
BTB59: The Sprout Book | Doug Evans
Mar 27, 2023
BTB58: Author of "Published" Chandler Bolt shares effective strategies for book launches
Feb 28, 2023
BTB57: Ricardo Fayet founder of Reedsy that helps 15,000 books to market each year
Feb 20, 2023
BTB56: How Bob Lung built his network which sells 1000's of copies for him each year
Feb 14, 2023
BTB55: How Jon Sherman sold 100,000 copies of his book in the first 6 months of release
Dec 19, 2022
BTB54: The Four Foundations Of Golf | Jon Sherman
Dec 12, 2022
BTB53: Quitting his consulting job to selling 8 million copies: John Strelecky
Dec 05, 2022
BTB52: The Cafe on the Edge of the World | John Strelecky
Nov 28, 2022
BTB51: How Thibaut Meurisse started with no following & went from a 9-5 to making a living as a full time author (step by step)
Nov 20, 2022
BTB50: Master Your Emotions | Thibaut Meurisse
Nov 14, 2022
BTB49: David Jenyns on how he sold thousands of copies and built a business around a concept
Nov 07, 2022
BTB48: SYSTEMology | David Jenyns
Oct 31, 2022
BTB47: Dorie Clark on blogging her way to a publishing deal
Oct 24, 2022
BTB46: The Long Game | Dorie Clark
Oct 18, 2022
BTB45: David Hancock on building Morgan James Publishing and which authors are having the most success with writing and marketing their books
Oct 11, 2022
BTB44: Performance Driven Giving | David Hancock
Oct 03, 2022
BTB43: Rob Fitzpatrick on making 6-figures as a self published author
Sep 21, 2022
BTB42: Write Useful Books | Rob Fitzpatrick
Sep 21, 2022
BTB41: Book marketing rapid-fire with Chad Littlefield
Aug 29, 2022
BTB40: Ask Powerful Questions | Chad Littlefield
Aug 22, 2022
BTB39: How Perry Marshall used 80/20 to spend less time selling more books
Aug 01, 2022
BTB38: 80/20 Sales & Marketing | Perry Marshall
Jul 25, 2022
BTB37: How Brendan Kane sold hundreds of thousands of copies of One Million Followers and Hook Point
Jul 18, 2022
BTB36: One Million Followers | Brendan Kane
Jul 11, 2022
BTB35: How Gay Hendricks built his author empire which led to clients like Michael Dell and how to write a book which sell more every year
Jul 05, 2022
BTB34: The Big Leap | Gay Hendricks
Jun 27, 2022
BTB33: The Qat Wanders Story, former circus performer turned author and 7-figure self-made businesswoman
Jun 20, 2022
BTB32: How Joanna Penn built her author career so she could quit her job in IT
Jun 06, 2022
BTB31: Successful Self-Publishing | Joanna Penn
Jun 06, 2022
BTB30: Allan Dib on how he marketed his book to sales of over $300,000 & got 5,000+ reviews
May 30, 2022
BTB29: The One Page Marketing Plan | Allan Dib
May 23, 2022
BTB28: Daniel Pink on book marketing and how he's built his author career
May 16, 2022
BTB27: The Power of Regret | Daniel Pink
May 10, 2022
BTB26: Literary agent to authors like Marie Kondo, Eckhart Tolle, Deepak Chopra - A Chat with Bill Gladstone
May 02, 2022
BTB25: How John Sonmez retired at 32, grew his Youtube Channel to 200,000, and became a WSJ Bestselling Author
Apr 25, 2022
BTB24: How Kary Oberbrunner made 1 million+ with the launch of Unhackable
Apr 18, 2022
BTB23: The Complete Software Developer's Career Guide | John Sonmez
Apr 11, 2022
BTB22: Tyler Wagner on How Authors Hit the WSJ Bestsellers List
Apr 05, 2022
BTB21: Unhackable | Kary Oberbrunner
Mar 30, 2022
BTB20: How Mike Cohen sold 10,000+ copies of Nuerofeedback 101
Mar 21, 2022
BTB19: Neurofeedback 101 | Mike Cohen
Mar 18, 2022
BTB18: The Body Keeps The Score | Bessel van der Kolk M.D.
Jan 20, 2022
BTB17: Book of Failures | Amy Lyle
Nov 29, 2021
BTB16: The 21 Day Miracle | Ed Rush
Nov 22, 2021
BTB15: The First 90 Days | Michael D. Watkins
Nov 15, 2021
BTB14: Dave Chesson on becoming the "Kindlepreneur"
Nov 08, 2021
BTB13: The Perfect Day Formula | Craig Ballantyne
Oct 26, 2021
BTB12: The Power of Creativity | Bryan Collins
Oct 18, 2021
BTB11: Make Your Mess Your Memoir | Anna David
Oct 12, 2021
BTB9: Skip The Flip | Hayden Crabtree
Oct 04, 2021
BTB8: The Bezos Letters | Steve Anderson
Oct 04, 2021
BTB10: Britfield and the Lost Crown | C. R. Stewart
Oct 04, 2021
BTB6: Marketing Outrageously | Jon Spoelstra
Oct 04, 2021
BTB7: A Radical Approach to the Akashic Records | Melissa Feick
Oct 04, 2021
BTB5: Lifestyle Entrepreneur | Jesse Krieger
Oct 04, 2021
BTB4: Brian Meeks | Fiction & Non-Fiction Authors
Oct 04, 2021
BTB3: The 100-Page Book | Mike Capuzzi
Oct 04, 2021
BTB1: Sell 100+ Homes A Year | Krista Mashore
Oct 04, 2021
BTB2: Profit First | Mike Michalowicz
Oct 04, 2021
Welcome to Before The Bestseller
Sep 30, 2021
Becoming George Washington: Hamilton's Tamar Greene
Jan 16, 2020
Dan Black, Head of Global Recruiting @ EY, How to WIN the Talent War
Dec 16, 2019
What's your excuse? Boxing Champion Antoine Douglas
Nov 25, 2019
Space travel, disappointing your parents, and being a billion dollar CTO, with Michael Beckley
Nov 18, 2019
How to ask your boss for more money with Rashqiue Mustahseen
Nov 11, 2019
Working for Someone Else to Start Your Own Business with Win Sheridan
Nov 05, 2019
Credit Card Points: Travel for FREE with Tim Henderson
Oct 21, 2019
Traveling the World with The World Nomads
Oct 14, 2019
Ski Instructor -> Serial Entrepreneur: The Bruce Thompson Story
Oct 07, 2019
How to save enough money to travel the world
Sep 30, 2019
Real Estate Millionaire Chris Craddock
Sep 23, 2019
2.88 GPA to $2.5 MIL in Sales at Microsoft
Sep 16, 2019
Mail Room to Super Bowl, Executive Producer (SNF & Super Bowl), Fred Gaudelli
Sep 09, 2019
The Global Citizen, Maury Peiperl
Apr 29, 2019
Building Personal Systems with Successful Entrepreneur & #1 Bestselling Author Christian Chasmer
Apr 08, 2019
Corporate to Coffee: All Around Young Professional, Ray Clatterbuck
Mar 12, 2019
Cracking the Case Study & Other Life Lessons: A Candid Conversation with Steven Skripak
Mar 05, 2019
President Mentoring: Jim Liddle of Champion Aerospace
Feb 27, 2019
Over 1 Million Listens on Spotify: Aspiring Music Professional Ryan Cam
Feb 17, 2019
How To Quit Your Job
Feb 11, 2019
Practical Mentoring: Ditch the Pitch
Feb 04, 2019
The One Way to Connect with Anyone from Air Force Veteran Michael Morales
Jan 30, 2019
Storytelling with Emmy Winning Journalist Bofta Yimam
Jan 22, 2019
A Recruiters Guide to Changing an Organization with Courtney Connolly
Jan 15, 2019
Barista, Bartender, Brave lifeguard to running a #1 podcast: Team GaryVees Seth Feingersh
Jan 08, 2019
New Years Resolutions Are Stupid - Do This Instead
Jan 02, 2019
Super Bowl Champion Ben Utecht on Winning in Life
Dec 10, 2018
How to Find a Job You Love and Tell A Story That You'll Get You There
Dec 03, 2018
CEO Mentoring: The Quickest Way to Break Into Any Industry from Brad Casper, CEO of OH Partners
Nov 20, 2018
Grit, Consistency & Jim Carrey in a Vending Machine
Nov 12, 2018
Bonus Episode - Practically Political
Nov 06, 2018
Owning Your Personal Finances
Nov 05, 2018
Breaking into the NFL/NBA with a First Generation College Student
Oct 30, 2018
Wine Talk From the Wine Man: John Boyer on Wine for Young Professionals
Oct 23, 2018
Branding Yourself Consistently with Donna Wertalik
Oct 16, 2018
Tackling the H1B Paperwork: Getting a Job in the U.S.
Oct 09, 2018
Microsoft With a 2.88 GPA
Oct 02, 2018
CEO Mentoring: A Conversation With Wes Bush, CEO of Northrop Grumman
Sep 24, 2018
Does Happiness Exist After College?
Sep 18, 2018
Changing Your Behavior: Extroverts vs. Introverts
Sep 11, 2018
Cattle Call of the Career Fair: Standing Out From the Herd
Sep 04, 2018
10 Terms to be Relevant in Business Today
Aug 26, 2018
7 Ways to Tackle Boredem
Apr 25, 2018
Negotiating Your Salary & the Power of Now
Apr 18, 2018
Owning the Internship/Job
Apr 02, 2018
The Triumphant Resume
Feb 28, 2018
Linked-In Your Way to a Job
Feb 22, 2018
Value-Based Networking
Feb 19, 2018
Knowing Your Stories
Jan 31, 2018