Wisdom by WESA
By Horse Radio Network
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Category: Marketing
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Subscribers: 2
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Episodes: 189
Description
The Western & English Sales Association (WESA) provides the world’s largest trade events for retailers, manufacturers, and sales representatives of the Equestrian Industry. In this podcast, we feature exclusive interviews and with noteworthy Western/English personalities, retailers, and exhibitors who you’ve always wanted to talk to! Don’t miss out on all the news for manufacturers and retailers of the Equine industry!
| Episode | Date |
|---|---|
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Retail Roundup: Navigating the Complexities of Bookkeeping for Small Businesses
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Sep 30, 2025 |
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The Young Founder’s Journey of Vaquero Outdoors
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Sep 30, 2025 |
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Retail Roundup: How to use Visuals that Connect for Retail Success
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Sep 23, 2025 |
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Claire Porter’s Artistic Evolution
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Sep 15, 2025 |
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Retail Roundup: Easy Video Ideas for Busy Retailers
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Sep 09, 2025 |
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WESA’s Most Innovative Product Award Winner
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Aug 30, 2025 |
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Retail Roundup: Loans for Small Business - Why, How and When
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Aug 26, 2025 |
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New Companies and Products at the August WESA
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Aug 22, 2025 |
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Retail Roundup: How to Merchandise Your Store, Tips That Work
|
Aug 05, 2025 |
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The Art and Business of Hats with J Marc Bailey and Cole Bailey
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Jul 30, 2025 |
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Retail Roundup: In Store Sales and Getting to Most from Your WESA Booth
|
Jul 29, 2025 |
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Retail Roundup: Email Marketing for Retailers and Manufacturers
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Jul 22, 2025 |
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Retail Roundup: August WESA Forecast: Colors, Styles, and What Customers Will Crave
|
Jul 17, 2025 |
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How Kultured Rider Is Inspiring Confidence in the Show Ring and Beyond
|
Jul 15, 2025 |
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Retail Roundup - Importance of Inventory Management
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Jul 08, 2025 |
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Retail Roundup: Shipping Smarter, Not Harder
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Jul 01, 2025 |
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The Secrets Behind Cowboy Hat Shaping with Glenn Orms
|
Jun 30, 2025 |
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Smart Incentives to Inspire and Retain Your Retail Team
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Jun 24, 2025 |
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The Importance of SEO for Any Company
|
Jun 17, 2025 |
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How VEXIL is Redefining Western Lifestyle Retail
|
Jun 15, 2025 |
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Retail Roundup: How Independent Retail Wins in 2025
|
Jun 09, 2025 |
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Importance of Human Resources to a Small Business
|
Jun 03, 2025 |
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The Story Behind the Bed Stu Footwear Brand
|
May 30, 2025 |
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Retail Roundup: SOPs Made Simple
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May 20, 2025 |
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Welcome To The Cold Cactus Boutique
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May 15, 2025 |
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Finding and Working with Sponsored Riders
|
May 13, 2025 |
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Top Social Media Mistakes Retailers/Brands Make and How to Fix Them
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May 06, 2025 |
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PRCA's Paul Woody shares Western Industry Insights on Marketing, Media and Modern Rodeo
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Apr 30, 2025 |
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Retail Roundup - Limited Editions as a Retail Tool
|
Apr 28, 2025 |
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What Sales Reps/ Manufacturers Wish Retailers Knew
|
Apr 21, 2025 |
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Introducing WESA President Michael Anderson
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Apr 15, 2025 |
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Revisit: Learning Lessons about Entrepreneurship from Lucky Chuck and Gypsy Soule Founder Lorinda Van Newkirk
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Mar 30, 2025 |
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Spotlight on the French/West/Vaughn (FWV) and Baker Bonner Alliance
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Mar 17, 2025 |
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The Path to Purchase
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Mar 11, 2025 |
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A Closer Look at Front Porch Label
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Feb 28, 2025 |
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A peek inside Power Hat Company and its Power Project
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Feb 15, 2025 |
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Retail Roundup: Building a Western Brand from Scotland to the World
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Feb 11, 2025 |
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How Cowboy Collectibles Created a Horsehair Jewelry Business
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Jan 15, 2025 |
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Doug Naylor, Wrangler’s National Director of Key Western Accounts
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Dec 30, 2024 |
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Retail Roundup: The Boot Retailer’s Playbook
|
Dec 17, 2024 |
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Introducing Cuttin Up Show Blankets
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Dec 15, 2024 |
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Kelly’s Market Opens New Dallas Market Center Space
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Nov 30, 2024 |
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Retail Roundup: Insights from Retail 101: Foundational Strategies for Small Retail Success
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Nov 18, 2024 |
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Tecovas Takes Aim at Retail
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Nov 15, 2024 |
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Hat Harness: A new way to travel with your hats
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Oct 30, 2024 |
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Retail Roundup: Transform Complaints into Collaboration: Insights from Joshua Routh
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Oct 28, 2024 |
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Retail Roundup: Unlocking Retail Growth at the Holidays and Beyond
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Oct 21, 2024 |
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Retail Roundup: Working with Influencers & Collaborations with Boutiques
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Oct 08, 2024 |
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A Startup Western Brand in the UK
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Sep 30, 2024 |
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Retail Roundup: Up-sell, cross-sell and just make their day.
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Sep 24, 2024 |
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Retail Roundup: Current Trends and Retail Insights
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Sep 16, 2024 |
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The Buckaroo Hatters Story
|
Sep 15, 2024 |
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Retail Roundup: Exceptional Sales
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Sep 09, 2024 |
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The Red Dirt Hat Story
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Jul 30, 2024 |
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Retail Roundup: Innovative Tack Trends & In-Store Strategies with Breanna Brown
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Jul 29, 2024 |
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Retail Roundup: Stand Out and Race Past Your Competition with Expert Positioning
|
Jul 23, 2024 |
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An Inside Look at LovLeathers
|
Jul 15, 2024 |
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Retail Roundup: Mastering Multi-Generational Customers: Insights from Barbara Wold
|
Jul 09, 2024 |
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Smarty Rodeo Adds Retail
|
Jun 30, 2024 |
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Crafting Western Elegance with Founder of Kelly Herd Jewelry
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Jun 15, 2024 |
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Meet Hailey Nelson and Western & Co
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May 30, 2024 |
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Navigating Tradition and Innovation with Dorfman Milano
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May 15, 2024 |
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The American Paint Horse Association is also a Major Retailer
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Apr 30, 2024 |
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The Rise of SpurWest
|
Apr 15, 2024 |
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Michael Baca's Trailblazing Success in the Western Industry
|
Mar 30, 2024 |
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Planet Cowboy Eyes Further Expansion Through Western Retailers
|
Mar 15, 2024 |
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The 45 Year History of Saddle Right Pads
|
Feb 29, 2024 |
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Introducing Burned Brims
|
Feb 15, 2024 |
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Most Innovative Product Award winner: Blue Ribbon Buckle Founder, Wendy Ozburn
|
Dec 30, 2023 |
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Bill Shackelford Salesperson of the Year, Bill Hippel
|
Dec 15, 2023 |
|
Austin Accent’s 30 Year Success Story
|
Nov 29, 2023 |
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Clint Orms' Rodeo Roots and Crafting Legacy
|
Nov 15, 2023 |
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Jerry Beagley’s Influence on the Rodeo and Rodeo Tack Industries
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Oct 30, 2023 |
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The History of Tucker Saddles and Plans for a New Line
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Oct 15, 2023 |
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A Closer Look at Catalogue and Online Retailer "Back In The Saddle"
|
Sep 30, 2023 |
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New Products from WESA in August 2023
|
Sep 12, 2023 |
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The Rockmount Ranch Wear Story
|
Aug 15, 2023 |
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Welcoming Back Hyer Boots
|
Jul 30, 2023 |
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Getting to Know Flynt Western
|
Jun 30, 2023 |
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DIBA True is a True Family Footwear Business
|
Jun 15, 2023 |
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A Closer Look at Partrade Today
|
May 30, 2023 |
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Cowboy Artist Jay T. Rockwell Coming to WESA
|
May 15, 2023 |
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Meet Equine Artist, Blair Dworkin
|
Apr 30, 2023 |
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Meet WESA’s New President, Scott Tucker
|
Apr 15, 2023 |
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The Story Behind Vintage Cowgirl Cases
|
Mar 30, 2023 |
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Wisdom by WESA 106: M Sport 6 Apparel Brings Athletic Wear to Western Wear
|
Mar 15, 2023 |
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Wisdom by WESA 105: Learning Lessons about Entrepreneurship from Lucky Chuck and Gypsy Soule Founder Lorinda Van Newkirk
|
Feb 28, 2023 |
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Wisdom by WESA 104: The Durango Boot Story From the 60's Till Now
|
Feb 15, 2023 |
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WESA Trade Show Special Jan. 2023
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Jan 31, 2023 |
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Wisdom by WESA 102: A Discussion with WESA’s 2023 Salesperson of the Year, Scott Stickley
|
Dec 30, 2022 |
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Wisdom by WESA 101: Blue Steel Work Shoes Make Headway in America
|
Dec 15, 2022 |
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Wisdom by WESA 100: The Story of Western Edge, WESA’s 2022 Top Hand Recipient
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Nov 30, 2022 |
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Wisdom by WESA 99: JTI to Celebrate its 50th Anniversary
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Nov 15, 2022 |
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Wisdom by WESA 98: Mackey USA’s Founder Tells Its Success Story
|
Oct 30, 2022 |
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Wisdom by WESA 97: Learning More About Fine Leather Garments and Bags From M&R Moda in Pelle Firenze
|
Oct 15, 2022 |
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Wisdom by WESA 96: Bailey Hats Celebrates 100 Years
|
Sep 30, 2022 |
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Wisdom by WESA Special: Trade Show Interviews Highlighting New Products
|
Sep 01, 2022 |
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Wisdom by WESA 94: Fairfax and Favor’s More Aggressive US Marketing Effort
|
Aug 15, 2022 |
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Wisdom by WESA 93: Introducing Dovetail Workwear For Women By Women
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Jul 30, 2022 |
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Wisdom by WESA 92: Cowboy Cool Comes to Visit
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Jul 15, 2022 |
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Wisdom by WESA 91: Welcome to Weatherbeeta
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Jun 30, 2022 |
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Wisdom by WESA 90: What is Western Justice And What Does it Do?
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Jun 15, 2022 |
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Wisdom by WESA 89: Learning More About Mauritius Leather Jackets from Germany
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May 30, 2022 |
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Wisdom by WESA 88: What Does 9 Grey Horses Do?
|
May 15, 2022 |
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Wisdom by WESA 87: LAMO Footwear Enters the Western Market
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Apr 30, 2022 |
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Wisdom by WESA 86: The Story Behind AH Performance Stall Mats
|
Apr 15, 2022 |
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Wisdom by WESA 85: Welcome C-A-L Ranch Stores
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Mar 30, 2022 |
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Wisdom by WESA 84: Texas based western jewelry company Bijoux Fab
|
Mar 15, 2022 |
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Wisdom by WESA 83: WESA Chats With Western Boot Content Producer Jeremiah Craig
|
Mar 01, 2022 |
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Wisdom by WESA 82: A Family of Brands with Southern Roots
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Feb 15, 2022 |
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Wisdom by WESA 81: A Discussion with Rebecca Lopez of The Wranglin’ Mama to Kick Off Our 2022 Season
|
Jan 30, 2022 |
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Wisdom by WESA 80: Catching Up on Big News from Montana Silversmiths
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Dec 30, 2021 |
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Wisdom by WESA 79: A Discussion with David Baker, the 2022 Bill Shackelford Salesperson of The Year
|
Dec 15, 2021 |
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Wisdom by WESA 78: The 130 year history and the future of Wolverine Worldwide
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Nov 30, 2021 |
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Wisdom by WESA 77: Outfittin‘ the West for Over 100 Years
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Nov 15, 2021 |
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Wisdom by WESA 76: M.L. Leddy‘s: 1922 to 2022
|
Oct 30, 2021 |
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Wisdom by WESA 75: Haegels West, One of the Nation‘s Oldest Western Wear and Tack Retailers
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Oct 15, 2021 |
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Wisdom by WESA 74: Catching Up With Michael Baca At Justin Brands
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Sep 30, 2021 |
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Wisdom by WESA 73: Toby Lewis chats about his 25 years on the WESA board and a lot more
|
Sep 15, 2021 |
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Wisdom by WESA 72: Meet Bob Davidson, President of WESA predecessor The Men's Apparel Club
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Aug 30, 2021 |
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Wisdom by WESA 71 Special: WESA's 100th Anniversary
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Aug 15, 2021 |
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Wisdom by WESA 70: Scott Piper: WESA President by way of the NFL.
|
Jul 30, 2021 |
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Wisdom by WESA 69: Mark Broughton: From Teenage Surfer to WESA President
|
Jul 15, 2021 |
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Wisdom by WESA 68: Gene House Looks Back on his WESA Experiences
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Jun 30, 2021 |
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Wisdom by WESA 67: A conversation with Jack Tait who led WESA at the beginning of the 2000's
|
May 15, 2021 |
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Wisdom by WESA 66: A Step Back In WESA's History With Buck Anderson
|
Apr 30, 2021 |
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Wisdom by WESA 65: Sixty Years of Saddle Making at Circle Y
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Apr 15, 2021 |
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Wisdom by WESA 64: HiEnd Accents Describes its Place in WESA's World.
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Mar 30, 2021 |
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Wisdom by WESA 63: Catching Up With Twisted X
|
Mar 15, 2021 |
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Wisdom by WESA 62: Rio Mercedes' Ryan Vaughn Returns To Our Show
|
Feb 28, 2021 |
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Wisdom by WESA 61: Past Present and Future with Patrick Powers
|
Feb 15, 2021 |
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Wisdom by WESA 60: The Interesting story behind Bear Knuckles Gloves
|
Jan 15, 2021 |
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Wisdom by WESA 59: Coy Upchurch Talks About the Past, Present and Future of Fast Back Ropes
|
Dec 30, 2020 |
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Wisdom by WESA 58: The Story The Penelope Chilvers Footwear Brand in Europe and the U.S.
|
Dec 15, 2020 |
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Wisdom by WESA 57: Vintage Collection Design Let's Women Everywhere Be Western
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Nov 30, 2020 |
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Wisdom by WESA 56: The History of The American Hatmaker Company
|
Nov 15, 2020 |
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Wisdom by WESA 55: The Story Behind the Best Ever Pads and the White Family
|
Oct 30, 2020 |
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Wisdom by WESA 54: Sierra Rae Lewis Western Fashion Influencer and Social Media Manager
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Oct 15, 2020 |
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Wisdom by WESA 53: High School Employee Returns to Run Kleinschmidt's
|
Sep 30, 2020 |
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Wisdom by WESA 52: James Thompson - 2020 Bill Shackelford Salesperson of the Year
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Sep 15, 2020 |
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Wisdom by WESA 51: The History And Growth of Flair Strips
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Aug 30, 2020 |
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Wisdom by WESA 50: The Story About Laura Ingalls Design
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Aug 15, 2020 |
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Wisdom by WESA 49: The Story Behind The Success Of Benita Ceceille
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Jul 30, 2020 |
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Wisdom by WESA 48: Deborah DuPont Tells the Agave Sky Story
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Jul 15, 2020 |
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Wisdom by WESA 47: Amanda Kimes Discusses The Success of the Kimes Ranch Brands
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Jun 30, 2020 |
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Wisdom by WESA 46: The Unique History of Outback Trading Company
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Jun 15, 2020 |
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Wisdom by WESA 45: A Century of Hat Making at American Hat Company
|
May 30, 2020 |
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Wisdom by WESA 44: The Art Behind XOXO Art & CO
|
May 15, 2020 |
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Wisdom by WESA 43: The Story Behind Equibrand
|
Apr 30, 2020 |
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Wisdom by WESA 42: Morris Kaye and Son's Nine Decades In The Fur Business
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Apr 15, 2020 |
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WESA Special: Coronavirus Roundtable Discussion
|
Apr 12, 2020 |
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Hamilton, Ohio's Cox Saddlery Now Led By Third Generation
|
Mar 30, 2020 |
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40: 20 Years of Jewelry Design With Paige Wallace
|
Mar 15, 2020 |
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39: COWBOYS TOO! Breaks New Retail Ground In Belle Fourche
|
Feb 29, 2020 |
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38: Booma Rein = No More Lost Reins
|
Feb 15, 2020 |
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Interviews from the January WESA Trade Show
|
Jan 30, 2020 |
|
36: Affliction, American Fighter and The Western Lifestyle
|
Dec 31, 2019 |
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35: Zero Egg Count - An Effective Way to Detect Equine Parasites
|
Dec 16, 2019 |
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34: Introducing a Brand New Rubber Work/Riding Boot
|
Nov 30, 2019 |
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33: Ashley Alderson, Founder of Boutique Hub
|
Nov 15, 2019 |
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32: Meet Western Lifestyle Personality Ali Dee
|
Oct 30, 2019 |
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31: How an East Coast Kid Built Double Diamond Halter Company
|
Oct 15, 2019 |
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Wisdom by WESA 30 WESA Wrangler and Influencer Whitney Benton
|
Oct 01, 2019 |
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29: Tim "Woody" Harwood, WESA's 2020 Bill Shackelford Salesperson of the Year
|
Sep 15, 2019 |
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28: Dan Scully Shares the Colorful History of Scully Leather Company
|
Aug 30, 2019 |
|
27: Roland and Lane Mizrahi Talk About Sidran, Inc. and WESA's Future Move
|
Aug 20, 2019 |
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26: Innovative Outwear for the Modern Equestrian
|
Jul 30, 2019 |
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New Products from WESA
|
Jun 22, 2019 |
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24: Learning more about The Pony Club
|
Jun 15, 2019 |
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23: Pat Dahnke Discusses her Company "Designs By Pat"
|
May 30, 2019 |
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22: The Unique Story Behind Majyk Equipe Horse Products
|
May 15, 2019 |
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#21: Influence of Scofield's Spectrum Saddle Shop and Galloways Farm
|
Apr 30, 2019 |
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#20: Backroads Boss Lady, The Story of Jessie Roberts and Cheeky's
|
Apr 15, 2019 |
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Bridging the Gap Between Western and English Markets, a Success Story #19
|
Mar 31, 2019 |
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Wisdom by WESA – Way out West with a Modern Twist in Calgary
|
Mar 15, 2019 |
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Wisdom by WESA – Christian Hearts, Hard-Working Hands, and a Love for the Old Wild West
|
Feb 28, 2019 |
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Wisdom by WESA #16 – Western Border’s Western Wear for Infants and Toddlers is Taking Off
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Feb 13, 2019 |
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Wisdom by WESA #15 - New Products of the January WESA Market
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Jan 30, 2019 |
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Wisdom by WESA #14 - PFI Western Wear Wins the WESA Top Hand Award and One Contest Generated 1 Million Entries
|
Dec 30, 2018 |
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Wisdom by WESA #13 - Annie Oakley and Fragrance?
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Dec 15, 2018 |
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Wisdom by WESA #12 - Handmade, Manmade
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Nov 30, 2018 |
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Wisdom by WESA #11 - Mobile Retail Business
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Nov 15, 2018 |
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Wisdom by WESA #10 - Fun From The Ground Up
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Oct 30, 2018 |
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Wisdom by WESA #9 - The Most Comfortable Handcrafted Footwear
|
Oct 15, 2018 |
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Wisdom by WESA #8 - Professionals
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Sep 30, 2018 |
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Wisdom by WESA #7 - WESA is Moving Forward and Moving to Dallas!
|
Sep 15, 2018 |
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Wisdom by WESA #6 - Big Announcement and New WESA Exhibitor Highlight
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Aug 30, 2018 |
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Wisdom by WESA #5 - One of the “Top 100 People to Know" Terri Lynn Calhoun
|
Aug 15, 2018 |
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Even though you’ve been bucked, kicked, bit & stomped… NEVER GIVE UP - Wisdom by WESA #4
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Jul 30, 2018 |