Mobile Dev Memo Podcast
By MobileDevMemo
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Category: Business
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Subscribers: 11
Reviews: 0
Episodes: 149
Description
Mobile Dev Memo is the site of record for mobile advertisers and app developers.
| Episode | Date |
|---|---|
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Season 6, Episode 21: Does GenAI outperform humans with ad creative production? (with Anindya Ghose and Vilma Todri)
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Dec 09, 2025 |
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Season 6, Episode 20: Are chatbots driving eCommerce sales? (with Rishabh Jain)
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Dec 02, 2025 |
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Season 6, Episode 19: Can the GDPR be reformed? (with Mikołaj Barczentewicz)
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Nov 25, 2025 |
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Season 6, Episode 18: Meta's Business AI and the ad-product divide
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Nov 18, 2025 |
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Season 6, Episode 17: Heidegger's caution
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Nov 12, 2025 |
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Season 6, Episode 16: Can an LLM evaluate ad creative? (with Luca Fiaschi)
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Nov 04, 2025 |
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Season 6, Episode 15: MDM Mailbag #6 (with Sylvain Gauchet)
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Oct 31, 2025 |
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Season 6, Episode 14: Zero-to-one product growth (with Daphne Tideman)
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Oct 21, 2025 |
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Season 6, Episode 13: MDM Mailbag #5 (with Kate Minogue)
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Oct 14, 2025 |
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Season 6, Episode 12: The eCommerce creative opportunity (with Dan Pantelo)
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Oct 07, 2025 |
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Season 6, Episode 11: iWar, and Apple's struggle to preserve its App Store empire (with Tim Higgins)
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Sep 30, 2025 |
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Season 6, Episode 10: Unpacking Customer Lifetime Value (with Daniel McCarthy)
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Sep 23, 2025 |
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Season 6, Episode 9: The blandification of marketing (with Adam Singer)
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Sep 16, 2025 |
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Season 6, Episode 8: The headwinds facing agentic commerce (with Andrew Lipsman)
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Sep 04, 2025 |
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Season 6, Episode 7: Google's Gambit and the future of the open web
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Aug 26, 2025 |
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Season 6, Episode 6: What is signal engineering? (with Itai Kafri)
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Aug 19, 2025 |
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Season 6, Episode 5: Sizing the off-platform monetization opportunity on mobile (with Chris Hewish)
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Aug 12, 2025 |
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Season 6, Episode 4: Amazon's advertising strategy (with Adam Epstein)
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Aug 05, 2025 |
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Season 6, Episode 3: An insider's account of the genesis of digital advertising (with Ari Paparo)
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Jul 29, 2025 |
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Season 6, Episode 2: MDM Mailbag #4 (with David Barnard)
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Jul 22, 2025 |
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Season 6, Episode 1: MDM Mailbag #3 (with Thomas Petit)
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Jul 16, 2025 |
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Season 5, Episode 27: Commerce at the limit
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Jul 01, 2025 |
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Season 5, Episode 26: What’s Happening with DMA Enforcement? (with Mikołaj Barczentewicz)
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Jun 25, 2025 |
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Season 5, Episode 25: MDM Mailbag #2 (with Rishabh Jain)
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Jun 17, 2025 |
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Season 5, Episode 24: Advertising measurement in an AI landscape (with Maor Sadra)
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Jun 10, 2025 |
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Season 5, Episode 23: Meta's AI advertising playbook (with Matt Steiner)
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Jun 03, 2025 |
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Season 5, Episode 22: Economics and antitrust (with Brian Albrecht)
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May 27, 2025 |
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Season 5, Episode 21: Apple in China (with Patrick McGee)
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May 19, 2025 |
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Season 5, Episode 20: The scientific approach to advertising measurement (with Andrew Covato)
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May 14, 2025 |
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Season 5, Episode 19: The power of cohort compounding (with Nilay Patel)
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May 06, 2025 |
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Season 5, Episode 18: Advertising measurement in an uncertain economy (with Olivia Kory)
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Apr 29, 2025 |
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Season 5, Episode 17: MDM Mailbag #1 (with Taylor Holiday)
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Apr 23, 2025 |
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Season 5, Episode 16: Quantifying the impact of ATT (with Daniel McCarthy)
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Apr 15, 2025 |
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Season 5, Episode 15: Spotify's down-funnel advertising ambitions (with Lee Brown and Per Sandell)
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Apr 08, 2025 |
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Season 5, Episode 14: The full-funnel marketing philosophy (with Alex Schultz)
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Apr 01, 2025 |
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Season 5, Episode 13: The evolving TV advertising ecosystem (with James Borow)
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Mar 25, 2025 |
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Season 5, Episode 12: A deep dive on dating apps (with George Hadjia)
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Mar 18, 2025 |
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Season 5, Episode 11: The evolution of browser gaming (with Antti Jäderholm)
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Mar 11, 2025 |
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Season 5, Episode 10: Podcast: Understanding "Brandformance" marketing (with Jess Jacobs)
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Mar 05, 2025 |
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Season 5, Episode 9: AdTech M&A and the business cycle (with Terence Kawaja)
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Feb 26, 2025 |
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Season 5, Episode 8: The state of eCommerce in 2025 (with Rishabh Jain)
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Feb 18, 2025 |
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Season 5, Episode 7: Understanding the EU's AI Act (with Mikołaj Barczentewicz)
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Feb 11, 2025 |
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Season 5, Episode 6: The intended and unintended consequences of privacy regulation (with John Lynch and JP Dube)
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Feb 04, 2025 |
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Season 5, Episode 5: The measurement myth
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Jan 29, 2025 |
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Season 5, Episode 4: The state of mobile programmatic advertising in 2025 (with Pan Katsukis)
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Jan 22, 2025 |
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Season 5, Episode 3: Marketing experiments and probabilistic measurement (with Koen Pauwels and Julian Runge)
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Jan 14, 2025 |
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Season 5, Episode 2: Meta's Renaissance
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Jan 08, 2025 |
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Season 5, Episode 1: Achieving product personalization at scale (with Raveesh Bhalla)
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Dec 24, 2024 |
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Season 4, Episode 16: TikTok's approach to marketing measurement (with Jorge Ruiz)
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Dec 18, 2024 |
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Season 4, Episode 15: Understanding Shopify's advertising strategy (with Andrius Baranauskas)
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Dec 11, 2024 |
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Season 4, Episode 14: The challenges of building apps for kids (with Niels Hoven)
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Dec 04, 2024 |
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Season 4, Episode 13: Changing attitudes on marketing measurement (with Maor Sadra)
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Nov 26, 2024 |
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Season 4, Episode 12: The mobile gaming fundraising market (with Annina Salvén)
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Nov 20, 2024 |
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Season 4, Episode 11: Understanding AppLovin
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Nov 11, 2024 |
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Season 4, Episode 10: AI Overviews and consequences for the open web (with Paul Bannister)
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Nov 06, 2024 |
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Season 4, Episode 9: The current state of app marketing analytics (with Kate Minogue)
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Oct 29, 2024 |
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Season 4, Episode 8: Click-to-cancel, web-to-app, and all things subscription apps (with Thomas Petit)
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Oct 22, 2024 |
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Season 4, Episode 7: The power of AI in game development (with Christoffer Holmgård)
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Oct 15, 2024 |
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Season 4, Episode 6: Consumer welfare and antitrust in tech (with Andrey Fradkin)
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Oct 09, 2024 |
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Season 4, Episode 5: Understanding the retail media landscape (with Andrew Lipsman)
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Oct 02, 2024 |
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Season 4, Episode 4: Meta introduces incrementality optimization and other upgrades (with Fred Leach)
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Sep 24, 2024 |
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Season 4, Episode 3: What is advertising incrementality? (with Garrett Johnson)
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Sep 17, 2024 |
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Season 4, Episode 2: Unpacking the DoJ's ad tech suit against Google (with Ari Paparo)
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Sep 10, 2024 |
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Season 4, Episode 1: Mastering experimentation in consumer products (with Bill Grosso)
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Sep 04, 2024 |
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Season 3, Episode 27: AI's impact on social media abuse (with Rob Leathern)
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Aug 28, 2024 |
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Season 3, Episode 26: Exploring the future of mobile ad measurement (with Barak Witkowski)
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Aug 20, 2024 |
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Season 3, Episode 25: How to launch an app (with Offer Yehudai)
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Aug 13, 2024 |
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Season 3, Episode 24: Understanding the Roblox creator ecosystem (with Joe Ferencz)
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Aug 06, 2024 |
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Season 3, Episode 23: Netflix games and the necessity of gaming for legacy media (with Joost van Dreunen)
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Jul 30, 2024 |
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Season 3, Episode 22: The Streaming Advertising Showdown (with Adam Epstein)
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Jul 23, 2024 |
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Season 3, Episode 21: Where’s the fraud line in programmatic advertising? (with Chris Kane)
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Jul 16, 2024 |
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Season 3, Episode 20: The DMA, Personalized Advertising, and Digital Deglobalization
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Jul 09, 2024 |
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Season 3, Episode 19: Understanding AdAttributionKit (with David Philippson)
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Jul 02, 2024 |
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MDM Canon: What is performance marketing?
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Jun 25, 2024 |
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Season 3, Episode 18: The future of alternative app stores and payments (with Archie Stonehill)
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Jun 18, 2024 |
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Season 3, Episode 17: The Scientific Approach to Prompt Engineering (with Mike Taylor)
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Jun 11, 2024 |
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Season 3, Episode 16: Understanding the UK’s DMCC (with Tom Smith)
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Jun 04, 2024 |
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Season 3, Episode 15: Bringing eCommerce to live comedy (with Danny Frenkel)
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May 28, 2024 |
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Season 3, Episode 14: Where is the growth in digital advertising? (with Ari Paparo)
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May 22, 2024 |
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Season 3, Episode 13: Taming the mayhem and pandemonium of X (with Trung Phan)
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May 14, 2024 |
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Season 3, Episode 12: All about the Digital Markets Act (with Lazar Radic)
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May 07, 2024 |
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Season 3, Episode 11: Podcast: What is the American Privacy Rights Act? (with Alan Chapell)
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Apr 30, 2024 |
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Season 3, Episode 10: Is Pay or Okay dead in Europe? (with Mikołaj Barczentewicz)
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Apr 24, 2024 |
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MDM Canon: The perilous mythology of Brand Marketing for digital products
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Apr 16, 2024 |
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Season 3, Episode 9: Cookie deprecation and Privacy Sandbox (with Paul Bannister)
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Apr 10, 2024 |
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Season 3, Episode 8: What's the purpose of a competition regulator? (with Tom Fish)
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Apr 02, 2024 |
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Season 3, Episode 7: The evolving eCommerce advertising landscape (with Rishabh Jain)
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Mar 26, 2024 |
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Season 3, Episode 6: Consumer products and the science of emotion (with Ryan Anthony)
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Mar 19, 2024 |
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Season 3, Episode 5: Measuring Out-of-Home Advertising (with Ty Tinker)
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Mar 13, 2024 |
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Season 3, Episode 4: Econometric advertising measurement (with Grace Kite)
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Mar 06, 2024 |
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MDM Canon: Why Analytics Teams Fail
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Feb 28, 2024 |
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Season 3, Episode 3: How to run an analytics team (with Russell Ovans)
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Feb 20, 2024 |
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Season 3, Episode 2: The privacy benefits of on-device processing (with Dieter Rappold and Felix Krause)
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Feb 14, 2024 |
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Season 3, Episode 1: Unpacking Apple's App Store payments changes (with David Barnard)
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Feb 07, 2024 |
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Season 2, Episode 12: Gaming’s Generative AI opportunity (with Emmanuel de Maistre)
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Jan 31, 2024 |
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Season 2, Episode 11: Optimizing ad spend against LTV (with Eran Friendinger)
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Jan 24, 2024 |
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Season 2, Episode 10: The future of device fingerprinting (with David Philippson)
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Jan 16, 2024 |
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Season 2, Episode 9: Podcast: Looking forward to 2024 in mobile gaming (with Matthew Kanterman)
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Jan 09, 2024 |
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Season 2, Episode 8: The FTC, Google, and the state of digital privacy (with Alan Chapell)
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Jan 03, 2024 |
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Season 2, Episode 7: Exploring the Pay-or-Okay model (with Mikołaj Barczentewicz)
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Dec 19, 2023 |
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Season 2, Episode 6: Understanding Interoperable Private Attribution (with Ben Savage)
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Dec 13, 2023 |
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Season 2, Episode 5: How to measure a marketing campaign (with Olivia Kory)
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Dec 06, 2023 |
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Season 2, Episode 4: How to build a brand (with Joy Howard)
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Dec 05, 2023 |
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Season 2, Episode 3: Exploring the CTV advertising opportunity (with Peter Hamilton)
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Nov 28, 2023 |
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Season 2, Episode 1: The Creative Realignment (with Alex Collmer)
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Nov 20, 2023 |
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Season 2, Episode 2: The journey to probabilistic attribution (with Michael Kaminsky)
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Nov 14, 2023 |
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MDM Podcast Episode 38 - The Future of Digital Advertising Measurement (with Maor Sadra and Julian Runge)
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Aug 08, 2023 |
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MDM Podcast Episode 37 - The future of EU-US data transfers (with Mikołaj Barczentewicz)
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Jun 14, 2023 |
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MDM Podcast Episode 36 - A practical approach to probabilistic marketing measurement (with Shamanth Rao)
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May 11, 2023 |
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MDM Podcast Episode 35 - The post-ATT eCommerce landscape (with Rishabh Jain)
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Apr 18, 2023 |
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MDM Podcast Episode 34 - A deep dive on the Digital Markets Act and Digital Services Act (with Mikołaj Barczentewicz)
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Apr 11, 2023 |
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MDM Podcast Episode 33 - The history of mobile product management, and the dating app dilemma (with Brad Richards)
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Apr 04, 2023 |
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MDM Podcast Episode 32 - A deep dive on European digital privacy law (with Mikołaj Barczentewicz)
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Mar 01, 2023 |
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MDM Podcast Episode 31 - The promise of Generative AI in 2023 (with Thomas Petit and Ketty Slonimsky)
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Jan 24, 2023 |
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MDM Podcast Episode 30 - A brief history of digital privacy legislation (with Jessica Lee)
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Dec 14, 2022 |
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MDM Podcast Episode 29 - The state of eCommerce advertising and the impending eCommerce credit reckoning (with Taylor Holiday)
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Nov 23, 2022 |
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MDM Podcast Episode 28 - SKAdNetwork 4.0 is live. What does that mean for mobile advertising? (with Alex Bauer)
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Oct 26, 2022 |
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MDM Podcast Episode 27 - What is an SSP? (with Liat Barer)
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Jul 25, 2022 |
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MDM Podcast Episode 26 - The Economics of Infinity: a conversation with Matthew Ball
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Jul 18, 2022 |
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MDM Podcast Episode 25 - Live from Las Vegas: What is the future of alternative payments on mobile?
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Jun 26, 2022 |
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MDM Podcast Episode 24 - Advertising strategy in a recession (with Maor Sadra)
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Jun 20, 2022 |
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MDM Podcast Episode 23 - Privacy Updates from WWDC 2022: SKAdNetwork expansion and Fingerprinting (with Alex Bauer)
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Jun 13, 2022 |
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MDM Podcast Episode 22 - Is panel data the future of marketing audience discovery? (with Rameez Tase)
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May 09, 2022 |
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MDM Podcast Episode 21 - Are ads in console games inevitable? (with Adam Lieb)
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May 02, 2022 |
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MDM Podcast Episode 20 - How will Google's deprecation of the GAID impact mobile advertising?
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Apr 12, 2022 |
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MDM Podcast Episode 19 - The economics of advertising auctions with Garrett Johnson
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Feb 28, 2022 |
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MDM Podcast Episode 18 - The promise and challenge of Web3 gaming
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Jan 12, 2022 |
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MDM Podcast Episode 17 - Advertising fingerprinting and bad incentives
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Nov 22, 2021 |
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ATT, one month in: the iOS 14.6 adoption rate with Alex Bauer of Branch (ep. 3 of 3)
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Jun 03, 2021 |
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ATT, one month in: SKAdNetwork standards with Paul Bowen of AlgoLift (ep. 2 of 3)
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May 31, 2021 |
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ATT, one month in: privacy thresholds with Rich Jones of Dataseat (ep. 1 of 3)
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May 26, 2021 |
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Unpacking Tim Cook's comments about ATT
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Apr 07, 2021 |
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iOS 14, Privacy, and the Future of Digital Advertising (presentation)
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Mar 04, 2021 |
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MDM Podcast Episode 16 - The future of advertising attribution on mobile
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Feb 28, 2021 |
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MDM Podcast Episode 15 - Why doesn't Google have to show the ATT prompt?
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Feb 17, 2021 |
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MDM Podcast Episode 14 - IDFA, TURTLEDOVE, and the Future of Privacy with Paul Bannister
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Jan 27, 2021 |
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MDM Podcast Episode 13 - When does it make sense to outsource user acquisition to an agency?
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Dec 16, 2020 |
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MDM Podcast Episode 12 - The economics of game streaming
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Nov 30, 2020 |
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MDM Podcast Episode 11 - Contemplating the next 18 months of mobile advertising
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Nov 11, 2020 |
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MDM Podcast Episode 10 - How to win with subscriptions on mobile
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Oct 26, 2020 |
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MDM Podcast Episode 9 - A 13-minute analysis of the anti-trust case against Google
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Oct 21, 2020 |
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MDM Podcast Episode 8 - What does it mean to be a quantitative marketer?
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Oct 07, 2020 |
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MDM Podcast Episode 7 - Surfing in a Squall: the future of mobile without an IDFA, with Maor Sadra
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Jul 08, 2020 |
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MDM Podcast Episode 6 - How a Bid becomes an Install with David Philippson, CEO of Dataseat
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May 28, 2020 |
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MDM Podcast Episode 5 - Is the App Store fair to developers?
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May 01, 2020 |
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Episode 4: Legal sports betting on mobile with Matt Restivo
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Jul 23, 2018 |
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Algorithms, Ad Targeting, and Democracy - a Conversation with Dr. Sandra Matz
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Apr 02, 2018 |
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Why are mobile growth roles so hard to hire for? With Andy Carvell
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Apr 10, 2017 |
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Influencer Marketing's Jerry Maguire Moment: An interview with Adam Hadi
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Mar 05, 2017 |