Business Lunch

By Roland Frasier

Listen to a podcast, please open Podcast Republic app. Available on Google Play Store.


Category: Careers

Open in iTunes


Open RSS feed


Open Website


Rate for this podcast

Subscribers: 44
Reviews: 0

Description

Subscribe to Business Lunch with Roland Frasier. How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, great wine, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.

Episode Date
Partnerships You Want, and Partnerships You Don’t, with Dustin Mathews
41:04

Speaker, Author and Chief Education Officer of WealthFit talks with Roland Frasier in this insightful episode. Dustin tells his story and they discuss the details of a series of partnerships, some good and some bad. He shares what Dustin looks for now in business arrangements, having learned some hard lessons.

Listen for

  • When it’s beneficial to partner instead of hire.
  • How to see partnership troubles before the damage is done.
  • What it means when you see a balance of NEGATIVE $888,88.88 in your bank account.
  • When it’s the best thing to take a financial loss for a bigger picture holistic gain.
  • What he gained from taking a few months off (but keeping business coach).
  • The thing that both Dustin’s business coach and wife told him to do (and they were both right.).

Check out DustinMathews.com / Visit RolandFrasier.com

Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify Stitcher or visit BusinessLunchPodcast.com

May 22, 2019
High-Level Networking Hacks (That Work Even If You’re Just Starting Out), with Mike Koenigs
11:12

The ‘Money Phone’ Networking Hack

Business thought leader and influencer, Mike Koenigs says his ‘superpower’ is that he is an ‘Amplifier’. He amplifies good ideas, creates markets and has built and sold four companies. He now focuses on advising business owners on how to amplify their message, their offers and helps them to prepare for their own exits.

On this episode, he sits with Roland and shares an easy and smart networking hack - a process he uses that reaps results every time.

Also, listen for

  • How he would start networking now if he was back at Square 1
  • How he decides which networking events to go to
  • His favorite gadgets that increase performance and improve health
  • His favorite wines

 

Check out Capability Amplifier Podcast or visit MikeKoenigs.com 

Visit RolandFrasier.com

Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

May 20, 2019
Sales, Drive, and Dealings with Billionaires, with Patrick Lustig
54:22

From the Car Lot to A Seat At The Table With Warren Buffett

Patrick Lustig is a hugely successful sales coach and operating partner of an elite Lexus dealership in Orange County, California. His company was recently bought out by Warren Buffett and Berkshire Hathaway Group, so Roland & Patrick have a lot to talk about when it comes to sales, negotiating and dealings with billionaires. 

Listen today for:

• High-level banking practices (you may have never heard of).

• Why he still would rather be a sole owner than partner with billionaires…

• Tips for negotiating

• How to address problematic and negative sales staff

• His top three books he recommends to people getting started

• How to hire the right people to build a team that will duplicate yourself

• Tips for profiling prospective employees

• The value of setting up functional processes and SOP’s that put your people first

And more!

Visit SouthCountyLexus.com or reach out to Pat on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on ApplePodcasts and leave us a review!

Visit RolandFrasier.com, Follow @BizLunchPodcast on Twitter & Instagram

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com 

May 15, 2019
Shareability & The Five Themes of Content That Go Viral, with Jay Shetty
06:15

In today’s episode, we benefit from backstage access at Traffic & Conversion Summit 2019. Influencer Jay Shetty talks with Brendon Burchard about the video that has THE most views of any video across the whole of Facebook, his “Changing the world begins with us” video.

Jay shares with us the things he intentionally does to make a piece of content more shareable.

Listen today for:

  • The five themes of content that go viral: Adventure, Comedy, Emotion, Inspiration, and Surprise.
  • Why educational and informational content is valuable - but won’t go viral.
  • How views are directly linked to ‘share-ability’. People want to share things when they FEEL something, not when they THINK something.
  • The three key areas that Jay attempts to align in every video.
  • Why he always tries to include something verifiable in his videos.
  • How speaking poetically, simplistically and with a cadence, makes a video more captivating and shareable.
  • What drives Jay Shetty, and gets him up in the morning.

Visit JayShetty.Me

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on ApplePodcasts and leave us a review!

Visit RolandFrasier.com, Follow @BizLunchPodcast on Twitter & Instagram.

 

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

May 13, 2019
Fifty Shades of Jay - Finding Value With Alternative Perspectives
53:56

Intangible Value Is Often Greater Than The Tangible

Jay Abraham is Americas Highest paid marketing consultant. He worked with Entrepreneur Magazine and multiplied their revenue back when nobody knew what an entrepreneur was… In this conversation with Roland Frasier, these two great business minds discuss the deals made and wealth multiplied in Jay’s decades of doing business. He shares with us what he believes has been his biggest gifts in this life, and how non-linear, asymmetric, out of the box thinking has allowed him to see intangible values and potential for profit!

Listen today for:

• How he made (& saved) millions in arbitrage and cash flow to equity deals.

• The life long impact of his early mentors and benefactors.

• What he describes as his unique talent/gift in life.

• How his diverse experience and clientele gave him the framework he uses to help businesses become exponentially more profitable.

• The rigidity that causes many to miss profound profit and back end opportunity.

• Tips on Bartering and Trade.

Visit www.Abraham.com, or follow Jay on Twitter 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Visit RolandFrasier.com & follow @BizLunchPodcast on Twitter  & Instagram

 

May 08, 2019
Chatbots: Get Started & Get Ahead With a Tested 6-Step Strategy For Conversational Marketing, with Natasha Takahashi
09:15

Every month there are over 2 billion messages sent between people and businesses on Facebook Messenger, and over 500,000 facebook messenger bots are currently active. In this short episode of Business Lunch, the founder of ‘School of Bots’, Natasha Takahashi, shares how you can best use this tool in conversational marketing.

With the strategy we talk about today, Natasha helped us build a mini-campaign in our very own Business Lunch Bot. Check it out to see all this in action! Click here

Listen today for

  • The 6-Step Repeatable process for any type of business, regardless of the goal of the conversation.
  • Why "my market is not on messenger" is a limiting stance.
  • How you can use this tool to double your list and build your 1000 best fans.

For a more detailed episode on Bot Marketing, check out our sister podcast (episode 199), Perpetual Traffic.  

Reach out to Natasha on LinkedIn or Visit SchoolofBots.com

Visit RolandFrasier.com, Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

 

May 06, 2019
It's Easier To Accomplish The Impossible Than The Ordinary, with Ken Kragen
01:07:33

Harnessing The 'Power of Threes' To Get People To Take Action

Roland has a great conversation with the man behind “We are the World” and Manager of The Smothers Brothers, Lionel Richards, The Carpenters, and Kenny Rogers. Ken Kragan shares his story which is marked with success, as well as the failures that taught him more…

Listen for

  • 'Backwards Thinking' as a technique to get access to opportunity and the keys from the ‘GateKeepers’.
  • The principle of 'Giving Cleverly' with no expectation of getting anything back- and how it always pays dividends in one way or another. 
  • Why he always calls straight into the top person (the president of a company) when he has to make a cold call. 
  • The reason he hid that he went to Harvard, until the moment when it benefited him to make that known.
  • How he always starts with honesty and a gut-judgment of whether someone has something so special that it offers an opportunity.

Follow @BizLunchPodcast on Twitter & Instagram

Visit RolandFrasier.com

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

May 01, 2019
Why (and When) You Shouldn’t Be The CEO Of Your Own Company, Tucker Max
05:12

What Firing Himself Did For His Business (and Personal Life).

Roland and Tucker share the best takeaway insight from their business Lunch on this short and smart episode. Tucker Max is a renowned author, influencer and entrepreneur and the founder of the hugely successful ScribeMedia.com; (named 2018’s #1 Company Culture in America by Entrepreneur Magazine).

Listen for 

  • The success that caused the wheels to start falling off his operations
  • The hiring mistake/mismatch that still hurts today
  • The mindset shift that Tucker needed to move forward
  • The hiring move that enabled his company to scale up to 15 million in revenue (and the equity deal that made sense)

Visit TuckerMax.com and ScribeMedia.com and RolandFrasier.com

Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Apr 29, 2019
Exit Takeaways; How To Ensure Your Business Actually Makes You Money In The End, with Mike Koenigs
55:33

Business thought leader, Influencer and Authority Mike Koenigs says his ‘superpower’ is that he is an ‘Amplifier’. He amplifies good ideas, creates markets and has built and sold four companies. He now focuses on advising business owners on how to amplify their message, their offers and helps them to prepare for their own exits.

On this episode, he sits with Roland and they talk about his entrepreneurship journey, but they hone in on his multiple business exits. Listen in today to hear what they have both learned in the process of successfully exiting multiple businesses so that you can skip some of the hard knocks they have survived.

Listen For

  • 5 of the 10 markets that he believes have stratospheric growth opportunities. 
  • Why you should NEVER negotiate your own deals.
  • How to get invaluable advice when negotiating and structuring deals.
  • Two critical questions to consider when exiting a business.
  • Why you need legal counsel (even if you’re a recovering Lawyer like Roland)!
  • Why you need to shoot for an earn-out based on gross.
  • Why you need to do an audit, every quarter.
  • Why Mike thinks Social media is a disease that’s doing damage to the human race.

Check out Capability Amplifier Podcast or visit MikeKoenigs.com 

Visit RolandFrasier.com

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Follow @BizLunchPodcast on Twitter & Instagram and visit us at BusinessLunchPodcast.com

Apr 24, 2019
The Tools and Tactics You Need To Harness The Power of Text Messaging To Engage Your Prospects, with Steve Sims
13:49

The man who created Bluefish, the internationally famous company that makes once in a lifetime events happen for the rich and famous, talks with Roland Frasier about how he uses texting in his marketing campaigns. He reveals some of his tactical tips, specifically the TEXT messaging tools that he relies on in his successful business, plus a major hack for getting things done!

Listen For

  • The two tools he highly recommends and how he uses them, including how he gets around their limitations.
  • Tips for how to phrase your first reach out with words to say that establish trust with your recipients.
  • A game-changing service he discovered that saves him tens of thousands of dollars a month, and how he uses it.

 

Visit SteveSims.com / Visit RolandFrasier.com

Also mentioned in this episode, GetMagic.com

 

Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Apr 22, 2019
The Power of For-Profit Businesses To Change The World: Naveen Jain Sets Out To Make Chronic Illness Optional
25:12

What are the really big things we can do that will change the world - beyond making great products and services that we’re trying to sell? Roland introduces Naveen Jain on the stage at his War Room Mastermind. 

Naveen is an entrepreneur and philanthropist driven to solve the world's biggest challenges through innovation. The founder of Moon Express, World Innovation Institute, iNome, TalentWise, Intelius, and Infospace, Naveen sees beyond the current business and technological landscape, creating companies that make a true impact.

Naveen's extraordinary perspective is something that will inspire you to think bigger and his insight provides a rare understanding of business. 

Listen for 

• Questions to ask yourself when starting a new business endeavor

• A problem that most entrepreneurs run into and how to avert it

• Why some bridges should be burned

• Why dreaming and aiming higher is better and easier than reaching for the ‘attainable'

• Why a FOR-Profit endeavor is a better model than a NON-Profit. 

• How an audacious goal attracts both extraordinary people and Investors, which in turn breeds success. 

Connect with Naveen on Twitter or email him at Naveen@viome.com

Visit Viome.com // Visit Roland Frasier.com 

Follow @BizLunchPodcast on Twitter and Instagram 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on ApplePodcasts and leave us a review!

iTunes Not your Thing? Visit us at www.BusinessLunchPodcast.com or find us on Spotify or Stitcher.

Apr 17, 2019
Who Got You Here, Won’t Get You There: The Stages of Business Growth, with Clate Mask
03:05

Roland Frasier captures a critical takeaway after his Business Lunch with Clate Mask, CEO of Infusion Soft, Entrepreneur and Author of NY Times Best Seller, ‘Conquer The Chaos’. Because of his huge success helping small businesses, Clate has a unique vantage point to see business patterns. 

Today’s episode is a sound bite of epic proportions. Use this insight as your company grows and remember this wisdom when you find yourself asking ‘Why isn’t this business growing? Or why have we plateaued’? Clate Mask is one of the leading experts in small business growth, as KEAP (InfusionSoft) is the #1 all-in-one CRM and advanced marketing automation platform.

Listen for 

•  A Law of Business that will help you breakthrough every growth stage as you scale your successful company

•  The Rules of 1’s and 3’s - the literal points of stage changes

• A ‘reality check’ to help you prepare and take your company through your current ceiling.

Connect with Clate Mask on LinkedIn, and check out InfusionSoft / KEAP Here.

Visit RolandFrasier.com 

Follow @BizLunchPodcast on Twitter and Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify, Stitcher or stream from our site, BusinessLunchPodcast.com

Apr 15, 2019
How To See and Seize Opportunity: Original Shark Tank Host, Kevin Harrington Talks Franchises, Equity Deals and Going Global
56:34

Roland Frasier masterfully draws out the takeaways and transferrable tips in Kevin Harringtons’ extraordinary success story.

Listen for 

• What Harrington would do NOW if he didn’t have his International connections and was just starting out

• What the Inventor of the Infommercial looks for in a Product to gauge its potential for success

• What the founder of Entrepreneurs Organization looks for in a company and how he sets up Equity Deals.

…And so much more.

Visit RolandFrasier.com and KevinHarrington.TV

Also mentioned in this episode: Free KPI Book, TrafficandConversionSummit.com and EO Network

Follow @BizLunchPodcast on Twitter and Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher and at Business LunchPodcast.com

Apr 10, 2019
How to Use Partnerships To Have Your Best Day Ever - Every Day, with Roland Frasier
14:11

Hacks for Networking & Setting Up Great Partnerships

In this episode, Roland breaks down how he built his dream network and how you can too. He describes some of the successful partnerships he’s formed, gives examples of the tangible benefits on both sides, and shares with us how he puts these deals together. 

Listen For:

 Steps to take to start building your dream network

• Signs of a great partnership

• Partnerships to avoid

• Partnership proposals that people won’t refuse

• How to separate responsibilities in a partnership

• How ‘giving back’ genuinely and honestly - and without expectation, is the most self-interested thing you can do.

 

Visit RolandFrasier.com 

Follow @BizLunchPodcast on Twitter and Instagram 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Listen at BusinessLunchPodcast.com, or on Spotify or Stitcher

Apr 08, 2019
The Man Who Can Make Pretty Much Anything Happen (and how he does it through relationships), with Steve Sims
50:37

The man who created Bluefish, the internationally famous company that makes once in a lifetime events happen for the rich and famous, sits and chats with Roland Frasier, and reveals some of his trade secrets for making things happen. 

If a bricklayer from East London can be ‘knocking around’ with the Pope and Elon Musk, we want to hear about his mindset, persistence and what he has to say about networking and relationships!

Listen For

  • How people sell their dreams short and what Steve does to get through to the actual (but vulnerable) truth. 
  • How to shoot for the Moon every time (and grab the stars on the way down).
  • How to approach obstacles and deal with failures.
  • How to enter intimidating relationships from a position of credibility.
  • How to make a bold request in a way that they just can’t answer ‘No’.
  • How to build relationships by inserting genuine value.
  • How to research and do your homework so that you can bring value to your relationships. 
  • How to audit your own social media presence for consistency and authenticity.

Visit SteveDSims.com / Visit RolandFrasier.com

Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Enter Here to Win a Pair of BeatStudio3 Headphones! 

Apr 03, 2019
Overwhelmed by Business Growth Ideas? A Proven System To Reveal Your Most Effective Strategy, Roland Frasier
10:29

 

Make Everything You Do More Effective With This Growth Tool

How do you pick the best ideas to grow your business? How do you know where to start or what to do? Roland Frasier has a growth team at each of the 24 businesses that he has built in 24 different industries. He shares their proven system in this episode of Business Lunch...

Listen for 

  1. The hypothesis you should use for every idea and initiative.
  2. The five different growth levers to measure your idea against.
  3. The ICE Analysis you can use to rate and score your ideas in terms of Impact, Confidence, and Ease.
  4. Questions to ask yourself 

Wherever you are in your business or personal brand, this short episode will 

  • Help you think smart 
  • Organize and rank your ideas and hair-brain schemes
  • Help you step back and strategize how to grow and what to focus on
  • Set your business up for greater success

Visit RolandFrasier.com 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Follow @BizLunchPodcast on Twitter and Instagram 

Enter Here to Win Some Beats Studio 3 Headphones & Listen #LikeABoss

 

Apr 01, 2019
Building An 8000 Member Online Training Platform: Cole Joseph, From Wedding Photographer To Successful Entrepreneur
37:02

Cole Joseph is the founder of Coles Classroom - a hugely successful 8000 member, subscription-based online training resource for photographers.

In today’s episode, Roland sits down with Cole and unlocks what we can learn from his experience, his business prowess and the markers in his success story. They also talk mountain biking and how Cole is moving his company forward...

Listen For

  • The mindset that gave him the competitive edge
  • The biggest mistake he sees entrepreneurs make
  • The steps he took to scale his business along the way
  • The best sources he’s found for vetting new recruits
  • Tips for building a great team

Visit ColesClassroom.com or find him on Facebook,

Visit RolandFrasier.com

Also mentioned in this episode, DigitalMarketer.com, and TrafficAndConversionSummit

 

Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on ApplePodcasts and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Enter Here to Win Some Beats Studio 3 Headphones & Listen #LikeABoss

Mar 27, 2019
Increase Sales 50-400% With This Messaging Matrix, with Roland Frasier
08:04

With customers now needing hundreds of touch points before they are ready to make a purchase, how do we come up with endless ways to approach them without just hounding them and driving them away? In this short but smart episode of Business Lunch, Roland Frasier gives us the inside scoop on what he and his partners do.

They analyzed 4 years of data from over a billion emails a year, hundreds of millions of clicks, a lot of split testing and hundreds of millions of dollars in sales. The result is this messaging matrix that you can glean from and apply to your business.

Visit RolandFrasier.com 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Follow @BizLunchPodcast on Twitter and Instagram 

Enter Here to Win Some Beats Studio 3 Headphones & Listen #LikeABoss

 

Mar 25, 2019
Success Begins When Your Unique Talent Solves Somebody’s Problem, with Tucker Max
54:17

From Comical Origin Story to Serious Success.

‘When people are trying to buy something that you’re not selling, maybe that’s a clue, maybe that’s a business!’.  

Tucker Max shares his comical origin story, including how he hacked law school and got fired (twice). But Roland and Tucker get to the turning point in his story when Tucker found himself as a writer, came upon a problem he could solve for people, and launched his company ScribeMedia.com.

They discuss his success, the effect on him, and his total life change. 

Listen for 

  • The script that held him back before he had a ‘punch in the gut’ revelation, that made way for his now hugely successful company.
  • The clue that led to Tucker’s brilliant business idea.
  • The moment Tucker fired himself and brought in the right man for the job.
  • What he did in order to meet the kind of woman he wanted to marry.
  • How he tries NOT to think too far into the future, but instead focuses on helping real people - in his case, the readers of the books that Scribe Media create. 

Visit TuckerMax.com and ScribeMedia.com and RolandFrasier.com

Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Enter Here to Win a Pair of Beats Studio3 Headphones

Mar 20, 2019
How to Create Unlimited Content, 225k Followers & $1,164,440 using Facebook, an iPhone & Micro Events, Roland Frasier
10:41

"The purpose of having fans is to engage with people, build your brand, and also, to make money”.

In this episode with our host Roland Frasier, we get to sit in the room as he speaks exclusively with his War Room members. 

Listen for,

• How he solved his content problem (with a do-able way to create unlimited content) 

• How he built his personal brand (and grew his audience to 235k in 90 days)

• How he solved his problem of low reach on Facebook (and took it to half a million)

• Exactly how he boosts posts to create awareness 

• What he learned from researching the most successful masterminds in history

• How he puts together High Ticket offers

Visit RolandFrasier.com 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Follow @BizLunchPodcast on Twitter and Instagram 

Enter Here to Win Some Beats Studio 3 Headphones & Listen #LikeABoss

 

Mar 18, 2019
Three Keys to Winning Over Your Perfect Customer, with Scott Oldford
44:42

Relevancy, Omnipresence & Intimacy

Roland gets into the details with Scott Oldford as he shares his story and the strategy for success that took him from ‘Top 20 under 20’ to where he is today. Scott partners with 7-figure+ Entrepreneurs and Influencers to make their business sustainable and scalable.

Hear how Scott recovered from the bad decisions he made when his ego overtook him at age 21 and turned his climb back to success into his hugely successful 'ROI method' that’s helping his clients scale their businesses into the millions.

Listen for

• The Kiss of Death for any entrepreneur.

• Why you want to be a Spokes-person for your brand, not a Guru.

• Why a billionaire mentor is useless to you.

• How to be everywhere your avatar is in order to ‘hack their brain’.

• The five 'places of belief' that you need to win over in your avatar.

• How vulnerability and authenticity in your community creates ‘stick’.

• The necessity for conversation and how to find writers that can speak on your behalf

• How to become Internet Famous in a small specific place

Visit the ScottOldFord.com and RolandFrasier.com

Follow @BizLunchPodcast on Twitter & Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher or at BusinessLunchPodcast.com

Enter Here to Win Some Beats Studio 3 Headphones & Listen #LikeABoss 

Mar 13, 2019
What Is The Absurd Reality That Could 10X Your Business? Roland Frasier
06:01

What Do Roland and His Partners Talk About in Their Growth Meetings?

Exponential growth is always done through Leverage. Roland Frasier specializes in finding the leverage, identifying the strategic partners needed and setting the exponential growth in motion. 

In this bite-sized episode, Roland encourages us (and demonstrates how) to think outside the box and identify your most profitable activities. He tells us how he:

• Systematically looks for ideas (growth levers) in the areas of Acquisition, Activation, Monetization, Retention, and Referral.

• Scores these ideas from the highest impact to the lowest impact based on ICE - Impact, Confidence, and Ease (always looking for the ‘low hanging fruit’). 

What are the LEAST expensive ways for you to drive conversions?

Leverage yourself by focusing on the things that give you the most return. To identify what to focus on, ask these three questions:

1. What activity contributes most to Top Line Revenue? 

2. What activity contributes the most to Margin? 

3. What activity contributes the most to Profitable Growth?

Visit RolandFrasier.com 

Follow @BizLunchPodcast on Twitter and Instagram

 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us at BusinessLunchPodcast.com or on Spotify or Stitcher

Enter to Win Some Beats Studio 3 Headphones & Listen #LikeABoss

Mar 11, 2019
Change Isn't Coming - It's Here, with Ryan Deiss.
06:15

Digital Marketing Insights for 2019

Ryan Deiss kicked off Traffic & Conversion Summit 2019 with a powerful Key-Note entitled, “It’s The End Of The World As We Know It - And I Feel Fine”. 

We’ve condensed it down to 5 minutes of critical insight, including:

  • The choice for marketers is to innovate & disrupt or accept diminishing returns.
  • Two things never change; The need to generate traffic and the need to convert that traffic into revenue. 
  • If you want to matter, start a movement. 

 

Ryan introduced and popularized many of the digital selling strategies that modern companies now take for granted. His company, DigitalMarketer, is the leading provider of digital marketing training and certifications.

Follow @RyanDeiss on Twitter and Find Ryan on LinkedIn

Follow @BizLunchPodcast on Twitter and Instagram. 

Enter to Win a pair of Beats Studio3 Headphones.

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

iTunes not your thing? Listen on Spotify, Stitcher or at BusinessLunchPodcast.com

Mar 08, 2019
How to Scale & Leverage a Guru Business, with Nicholas Kusmich
39:53

Reframing Consulting To Build Wealth.

As a 17-year-old in Canada, Nicholas Kusmich found himself tasked with the responsibility of being the primary breadwinner in his family. Now he’s an author and renowned guru in Social Conversion, Facebook Ads and High ROI campaigns. He has a team of consultants and is ready to leverage his success for more freedom in the future. In this episode (recorded at War Room) he and Roland Frasier discuss his biggest challenge.

How to move a Guru model / Consulting business past the point of HIGH Income, LOW exit opportunity - one of the common problems with what's come to be known as a 'dancing bear' business.

Roland has some key questions to consider and shares how he and other high-level entrepreneurs (like Ryan Deiss) have made this transition. He proposes a strategy and paints a picture of how to build a WIN WIN personal brand and consulting Re-Frame.

Visit NicholasKusmich.com and RolandFrasier.com

Follow @BizLunchPodcast on Twitter

Enter to Win Some Beats Studio 3 Headphones & Listen #LikeABoss

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher.

Mar 06, 2019
The Fastest Way To Build Wealth, with Roland Frasier
07:30

Buy to Sell Versus Hold.

Roland Frasier breaks down the fastest way that he has discovered to build wealth, by buying to sell businesses instead of holding them. In these swift 6 minutes, Roland gives us a Birds-Eye view of the land - including the four different types of businesses and what makes the fourth type, the Holy Grail.

Listen for

  • What to think about when you’re building your company
  • How many times to buy and sell in order to earn almost a generation’s worth of income above what you would have earned (if you had just held onto a business).
  • The best of the three ways to value and sell your business in order to generate wealth (Revenue-multiple Exits).
  • How to look at every one of you Profit Centers and re-position them for these Revenue-multiple Exits.

Definition of Terms:

EDITDA: Earnings Before Interest, Taxes, Depreciation, Amortization.

 

Visit https://www.rolandfrasier.com

Follow @BizLunchPodcast on Twitter

Enter to Win Some Beats Studio 3 Headphones & Listen #LikeABoss

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher.

Mar 04, 2019
What I Learned From Richard Branson, with Omari Broussard
03:53

As the winner of our Meet Richard Branson contest, Omari Broussard was given exclusive access to a private gathering of entrepreneurs that met and talked with global entrepreneur, Richard Branson.

Omari himself is a successful entrepreneur, author, marketer and Founder of 10XDefense. He shares with us what impacted him the most about his time with Branson.

 

Enter to Win Some Beats Studio 3 Headphones & Listen #LikeABoss

Follow @BizLunchPodcast on Twitter

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher.

Mar 01, 2019
Monetizing Influencer Marketing with Nick Coats
34:10

Attention is Today's Most Valuable Currency.

Roland sits down with Nick Coats, Founder and CEO of SawTooth Media Group to discuss how they partner with Influencers to build 7 and 8 Figure brands. The Influencers he works with go from making under 6 figures per year to making that much a month, and the synergy is truly a WIN WIN.

Listen as Roland draws out tactical details, and Nick provides some surprising revelations about monetizing Influencer marketing.

  • How to structure these deals and what to expect
  • How to find Influencers that are ideal for this kind of growth
  • What drives Influencers as opposed to what drives marketers
  • How to leverage their active, highly engaged audiences for huge savings in Ad costs.
  • How to Re-Target followers into solid funnels that convert.

Visit Nick’s website 

Follow @BizLunchPodcast on Twitter

Subscribe on Apple Podcasts to Win Some Beats Studio 3 Headphones 

Enter here

Feb 27, 2019
How To Be Everywhere That Your Customer Is Looking, with Roland Frasier
07:27

The 5 Micro-Moments To Hit With Your Messaging

Google recently announced that people now need between 21 to 24 touches before they are ready to buy. It used to be 9! Roland Frasier shares how they approach and handle this with their ‘Messaging Matrix’ instead of the standard multi-touch approach. 

Listen in for some potent takeaways that will move the needle in your business. 

  • Targeting your messaging to ‘Micro Moments’ - all of those little moments in time when people are looking to become a buyer. 
  • The 5 essential Micro-Moments that you have to hit, including the ‘Is it a Fit?’ moment and the ‘Am I getting a deal Moment’?

Follow @BizLunchPodcast on Twitter

Win Some Beats Studio 3 Headphones in our Latest Business Lunch Podcast Contest!

Enter Here to Listen #LikeABoss

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher.

Feb 25, 2019
How To Make Your Referral Rate Go Through The Roof, Todd Herman
05:39

Behind the scenes with Todd Herman, Tucker Max and Roland Frasier.

There’s a specific way to get quality referrals from the clients and contacts that love what you do. Todd Herman, Author of The Alter Ego Effect and Creator of The 90 Day Year describes this simple technique that re-frames your referrals so that your business will gain ideal new clients. You will hear Todd, Tucker and Roland as they talk about the power of this in business.

Follow Todd Herman on Twitter

Win an extremely rare opportunity to sit in a private gathering of high-level entrepreneurs and Sir Richard Branson, at an intimate reception on Monday, February 25th in San Diego, California!! There will be a chance for a photo opp and to speak directly with Sir Richard, who has started and grown 12 separate billion-dollar businesses! The spot has a $15,000.00 price tag on it, but is free to our winner (all of the funds go to Richard Branson's foundation).

Enter now and take advantage of all the ways to win a once in a lifetime opportunity!

Save $1000 on Traffic & Conversion Tickets! Make arrangements A.S.A.P and act fast, as space is limited! But use the promo code LUNCH to get $1000 off your ticket price! (Not valid against tickets already purchased). 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Follow @BizLunchPodcast on Twitter

iTunes Not your Thing? Find us on Spotify or Stitcher.

Feb 22, 2019
Secrets That Most People Never Learn About Copywriting, Craig Clemens
51:02

20 years of Copywriting Insight in a 45-Minute conversation.

In this episode, Craig composes copy on the fly, dropping headlines, hooks and tips for Copywriters that want to follow in the kind of success that Craig has achieved. As the Founder of Golden Hippo, Craig is passionate about helping people and ideas make an impact. He tells Roland the story of his career thus far...

Listen for

• How he finds great copywriters today

• His Four-Part Formula for How To Get Great at Anything

• The revelation that caused Craig to never be able to sell the same again

• The Friday night email that changed everything and set Craig on his path to success

• How to write copy that lays out benefits in a way that builds insane curiosity in the reader, so that you can make a lot of money (and have a great life-style).

• How to write the kind of copy that garners 129 million views on your videos, so that you can share products and ideas that change the world.

Connect with Craig over Instagram or visit Golden Hippo

Win an extremely rare opportunity to sit in a private gathering of high-level entrepreneurs and Sir Richard Branson, at an intimate reception on Monday, February 25th in San Diego, California!! There will be a chance for a photo opp and to speak directly with Sir Richard, who has started and grown 12 separate billion-dollar businesses! The spot has a $15,000.00 price tag on it but is free to our winner (all of the funds go to Richard Branson's foundation).

Enter now and take advantage of all the ways to win a once in a lifetime opportunity! 

Save $1000 on Traffic & Conversion Tickets! Make arrangements A.S.A.P and act fast, as space is limited! But use the promo code LUNCH to get $1000 off your ticket price! (Not valid against tickets already purchased). 

Feb 20, 2019
How to Meet Sir. Richard Branson, with Roland Frasier
02:45

Win an extremely rare opportunity to sit in a private gathering of high-level entrepreneurs and Sir Richard Branson at an intimate reception on Monday, February 25th in San Diego, California!!

Roland Frasier loves to bring people and deals together! In today's bonus episode, Roland describes the opportunity he's set up for one *Very* lucky Traffic and Conversion Summit guest...

There will be a chance for a photo opp and to speak directly with Sir Richard, who has started and grown 12 separate billion-dollar businesses! The spot is essentially a $15,000.00 prize, but you’ll agree it’s #priceless.

Enter now and take advantage of all the ways to win a once in a lifetime opportunity! 

Have you got your Traffic & Conversion Tickets yet? Make arrangements A.S.A.P and use the promo code LUNCH to get $1000 off your ticket price! (Not valid against tickets already purchased). Act fast as space is limited!

 

Feb 18, 2019
Smart Ways to Find Opportunity When the Market Shifts, with Perry Belcher
17:27

When It’s Time To Pivot.

How should a Business respond when there’s a tectonic shift in the market? Roland Frasier sits down with Perry Belcher - Marketing Specialist, Investor, and Co-Founder of Digital Marketer.

After the election, one of Perry’s businesses (in the Survival space) fell about 60% and they went from a team of 50+ people to 8. But Perry Belcher was able to pivot and come out ahead.

Listen to how Perry

  • Knows his audience and made it his business to understand their mental shift.
  • Perry looked at the historical parallels & transferred the same wisdom (and even sourced Ad copy!) to his business and market.
  • Perry considered the Macro picture of what was happening in the market, instead of only looking at his products and his customer.
  • Learned what people want when they feel safe, compared to what they want when they don’t.
  • Pivoted their message (from a Survival message to a Patriotic message).
  • Sold the same core products but replaced people’s entry point.
  • Used his ‘Side-Ways List Building’ technique and set up smart Lead-Sale arrangements with other companies that shared his target audience.

Follow Perry on  LinkedIn

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Follow @BizLunchPodcast on Twitter

iTunes Not your Thing? Find us on Spotify or Stitcher.

Feb 15, 2019
What You Don’t Know Can Be Your Greatest Asset, with Sara Blakely
14:21

The Courage Part is the Key.

Sara Blakely took on a declining industry and ended up changing the way women dress.  She is the Billionaire Founder of SPANX and was named by Time magazine on their list of the 100 most influential people in the world (2012).

In today's episode, Sara tells Roland how she invented and launched SPANX from her apartment and fought to bring her product to the world. 

Listen for how Sara

  • Set the goal two years before she had her billion dollar idea
  • Had the courage to make her vision become a reality
  • Took obvious (but bold) steps that other people overlooked

Visit SaraBlakelyFoundation.com or Follow Sara on Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Follow @BizLunchPodcast on Twitter

iTunes Not your Thing? Find us on Spotify or Stitcher.

Feb 12, 2019
How to 10X Results Using Butterfly Leverage, with Roland Frasier
10:19

Tweak Your Thinking to Get the Power of 'Butterfly Leverage'.

What’s the one thing you’re not doing that can 10x your business with almost no additional effort? In this bonus episode, our host Roland Frasier gets into the nitty-gritty of how he created a ripple effect of monetized successes from a single intentional deal.  

Listen to how he turned one thing into ten and…

• Immediately generated an extra $683k in revenue this past weekend

• Guaranteed our podcast would instantly rank high in the iTunes Charts and add a minimum of 2,000 new subscribers in one hour, absolutely free!

• Scored an extremely rare opportunity to sit down and brainstorm business ideas with a billionaire you’ve definitely heard of,

and much, much more. 

 

Visit BusinessLunchPodcast.com

Follow @BizLunchPodcast on Twitter

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher.

Feb 11, 2019
A Golden Formula to Make Your Message Resonate, Craig Clemens.
12:00

A Four Step Strategy for Writing Copy That Always Works.

Would you benefit if your copy and your conversations always resonated and had the desired impact? In order to get someone’s attention, you have to address them in a way that’s based on something they can relate to.

Craig Clemens (Writer, Influencer & Entrepreneur) explains his IMPACT ARCS method that aligns you with your customer and gets the results you want.

Listen in for Craig Clemens’s Four Step Strategy:

A(sk) a ‘Yes Question’.

R(eveal) that YOU have been there (and that the truth of the situation was the beginning of the critical thing YOU learned that is going to help THEM. 

C(all) out your Discovery.

S(end) them to DO something. (This is your call to action, and the desired impact of your interaction).

 

Connect with Craig over Instagram

Visit Golden Hippo

Follow @BizLunchPodcast on Twitter

 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify or Stitcher.

 

Feb 08, 2019
Start, Scale and Sell a Business Worth Buying, with A.J. Mirabedini
25:27

How to Handle the Biggest Problems in Founder-led Businesses! Roland Frasier sits down with A.J. Mirabedini to help you win at the ultimate game of starting, scaling and selling your business. A.J. brings over 25 years of experience supporting, mentoring, and guiding entrepreneurs through the often turbulent waters that come with founder-led businesses.

Listen in for these key take-aways that will impact your business and your future.

  • How to build a relationship with a bank that will help you breathe better, think better & operate better.
  • The biggest problems & ‘unpleasant surprises’ that A.J sees consistently in businesses.
  • How to dodge the ‘Founder-led curse’ of many entrepreneurs that pour their lives into their businesses.
  • How to hire talent and put systems in place that will appeal to private equity and potential acquirers.
  • How and when to hire a Chief Financial Officer.
  • Where to start when you have no SOP’s  (Standard Operating Procedures) in place.

Connect with AJ on LinkedIn and visit AJMAdvisoryGroup.com

Follow @BizLunchPodcast on Twitter

Thank you so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify or Stitcher.

Feb 06, 2019
Gaining the ‘Receptive Edge’, with Michael Bernoff
09:40

How to Make 'a Communication' Go Your Way.

In this snack-sized episode, Roland Frasier talks with Michael Bernoff, Results Coach and THE expert in persuasion & un-conscious communication.

Michael gives us: 

  • Three questions to ask yourself BEFORE you go into any communication (whether in a meeting or from the stage). 
  • Ways to pre-suppose and embed ideas into other people’s minds. 
  • How surprising people with the unexpected will give you the ‘receptive edge’.

 

Visit MichaelBernoff.com 

 

Follow @BizLunchPodcast on Twitter

 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify or Stitcher.

Feb 01, 2019
Frank Kern Says Don't Listen to This Under Any Circumstances!
42:09

Confessions of a 7-Figure Master Copywriter.

In this episode Roland Frasier talks with Frank Kern, world-renowned and sought-after Direct Response internet marketing consultant and copywriter. 

  • How Frank got started in business and marketing
  • How he connected with Influencers and created win-win situations
  • How he identified markets and generated demand for his products
  • Why he’s not worried about the competition
  • The three (or four!) questions to ask yourself to determine your personal path to success.

Meet Frank Kern at www.FrankKern.com

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your thing? Find us on Spotify or Stitcher.

Jan 30, 2019
Upgrades Unpacked: Travel Hacks for Everyone, with Michael Bernoff
04:30

Results Coach & Persuasion Expert, Michael Bernoff, shares his insider tips for traveling like a boss in this snack-sized episode! From airline upgrades to the royal treatment at hotels, Michael tells Roland his travel-hacks & gives us insider information.

 

Visit MichaelBernoff.com

Follow @MichaelBernoff on Twitter

Follow @BizLunchPodcast on Twitter

Jan 25, 2019
Inside the Influencer’s Playbook with Brendon Burchard
58:12

This week, the world’s #1 High-Performance Coach (Forbes) sits down with Roland Frasier and shares his fantastic story, and how having faith in your ability to figure it out, is the key to success. 

Brendon details how he discovered the golden marketing formulas that helped him create 28 multi-million dollar launches and much, much more.

Follow Brendon on Instagram @BrendonBurchard

Check out ExpertsAcademy.com

Jan 23, 2019
How Viral Traffic Saved My Business, Rachel Miller
05:35
Rachel Miller (Quirky Mama) talks with Roland about the time that viral traffic pulled her out of a complete business fail! A Ddos attack took her business down for 8 days over Black Friday. Everything was gone. In this bite-size episode she shares how she recovered, and explains how she LISTENS to her audience in order to create viral content. 'Serve and love on your audience and they will feel that and respond to you more - which snowballs the effect’. 
 
 
 
 
Jan 18, 2019
How to Compete When There is ‘Nothing New Under the Sun’, Ryan Deiss
48:04

In this meeting of two great minds, we get to know Ryan Deiss’ origin story - which as you will hear, is thoroughly intertwined with the genesis of digital marketing. 

Ryan introduced and popularized many of the digital selling strategies that modern companies now take for granted. His company, DigitalMarketer, is the leading provider of digital marketing training and certifications. As we listen through this conversation we get an understanding of what it takes to stay ahead of the competition and Ryan hones in on some clear approaches that will work today.

Ryan and Roland chat about everything from his current direction to his favorite wines, his faith and how he keeps up on marketing and culture, as well as how he scopes out opportunities and spots those ‘un-met needs’. 

IN THIS EPISODE YOU WILL LEARN:

 

  • How listening to ‘normal people’ (as opposed to entrepreneurs and marketers) will help you find ‘un-met needs’.
  • How to compete and have a seat at the table when there is ‘nothing new under the sun’.
  • How you need something to sell in order to give people value. 
  • How to read and research in a way that undergirds successful business ventures and sound philosophies.

 

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

 

Follow @RyanDeiss on Twitter

Find Ryan on LinkedIn

 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

iTunes not your thing? Find us on Spotify or Stitcher.

Jan 16, 2019
Do You Own a Business or Do You Own a Job? with Kent Clothier
02:41

Kent Clothier is President and CEO of Real Estate Worldwide (REWW) and in the last 10 years alone, he has been able to help 20,000 entrepreneurs around the world with his mentoring and training programs.

In this bite-size Business Lunch episode, Kent throws out an insightful challenge that will tell you a whole lot about your time and your “business.” You will learn to define the difference between running a business and owning a company, and why knowing the difference is the beginning to you getting where you want to be.

LINKS RELATED TO THIS EPISODE:

KentClothier.com

Follow Kent Clothier on Facebook

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Jan 11, 2019
Making Connections with Influential People, Mark Anthony Bates
26:43

How do you start a conversation with people who seem "out of your league"? How do you get into the circles that seem like they’re closed to make impressions and connections that will stick?

In this episode, international entrepreneur Mark Anthony Bates (known for being an influencer of influencers and global "connector") shares the tips, tactics, and mindset that can help you approach otherwise intimidating people in order to establish successful connections. As Roland and Mark chat, you are taken through some keys that you can practice to make you more confident and competent at connecting in business.

IN THIS EPISODE YOU WILL LEARN

  • How curiosity, genuine interest, and respect always win over fear and overthinking.
  • How to reach out over social media or email to set up a meeting or initiate a connection.
  • Why proximity is useless and wasted if you can’t connect and build a rapport with someone
  • How listening and leading with value will pave the way for future trust, alliance, and synergy
  • Always give something before you ask for something

LINKS MENTIONED IN THIS EPISODE:

Mark Anthony on Facebook

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify, Stitcher, or at DigitalMarketer.com.

 

Jan 10, 2019
Getting More from Fewer Customers with Mike Koenigs
06:17

Most business owners struggle to get a lot of customers, so they can make money. But Mike Koenigs joins Roland to talk about how getting fewer customers can actually get you more money.

Mike explains that it is all about getting the right customers, and you need to do it at the right time. By finding qualified customers rather than just any buyer, you will make more money with less struggle.

IN THIS EPISODE YOU’LL LEARN:

  • Why needing a lot of customers is a big illusion, and what you need instead
  • How to overcome the challenge of customers costing more to acquire
  • The Money Phone Strategy and how it will help you get better customers

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

MikeKoenigs.com

Mike on LinkedIn

Mike on Facebook

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Jan 04, 2019
Public Speaking as a Business Model with Pete Vargas
19:15

If you run a business, there will always be times when you need to speak on a stage. But Pete Vargas has made speaking itself his business, and he joins today to share his secrets. 

Pete goes over how he helped his first client grow their company from $50,000 to $7 million and has placed his clients on 25,000 stages in 15 years. He also explains how to use stages to generate revenue, how to determine your revenue stream, and how to divide your time among different stages.

IN THIS EPISODE YOU’LL LEARN:

  • Why architecting a talk that showcases value over authority is more impactful to your business’ growth
  • The 2 types of speakers and what each needs to do to succeed
  • The 5 revenue generating stages to choose from and how much revenue you could make from each
  • The pranks Pete and Roland have had played on them from their colleagues while live on stage

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Advance Your Reach

Pete on LinkedIn

Pete on Twitter

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Jan 02, 2019
What is Your Money Story with John Assaraf
03:41

One of your longest relationships in your life is with money. But have you ever really thought about how you interact with money?

John Assaraf joins Roland this week to pose the question, what is your money story? Once you figure out what your money story is, you will be able to better your financial relationships and standings.

IN THIS EPISODE YOU’LL LEARN:

  • What a money story is and why you should know yours
  • How your perception of money can impact your financial standing

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

John’s Website

John on LinkedIn

Traffic & Conversion Summit

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Dec 28, 2018
The Power of Questions with Ryan Levesque
35:38

If you are struggling to figure out what your customers want…
Just ask.


Ryan Levesque, CEO of the ASK method company, talks with Roland about how finding million-dollar products is all about asking the right questions. He explains how to use quizzes, surveys, and segmenting to find the most profitable products. He also says how to use the customer’s answers to create customer personas for your target audience in order to grow your business.


IN THIS EPISODE YOU’LL LEARN:


The 3 questions to ask a customer: What is your biggest frustration?

-How much time have you put into trying to solve it? How much money have you invested in finding the solution?
-How the length of the answers you receive from these questions tells you what product to focus on
-Why you should be focusing on testimonials and social proof

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

The ASK Method

Ryan on LinkedIn

Bucket.io

Choosethebook.com

Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy, Create a Mass of Raving Fans, and Take Any Business to the Next Level 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Dec 26, 2018
Supercharge your Instagram Strategies with Sue B. Zimmerman
06:00

Growing your following on Instagram, and more importantly growing your engaged following, can seem like a mystery at times. But Sue B. Zimmerman joins Roland today to share a formula that will set you apart and supercharge your Instagram strategy.

Sue will teach you why a good Instagram post has its roots in great video and blog content, and how your engagement on your own posts can really boost the engagement of your followers.

IN THIS EPISODE YOU’LL LEARN:

  • The ideal length for an instructional video
  • Sue’s content path, and how this splintered path gives you the most bang for your content buck
  • Why posting on Instagram doesn’t stop once you’ve posted, and how to use engagement to grow your following
  • How Sue uses her personal and business Instagram accounts differently 

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Sue’s Website

Sue’s Instagram

 Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Dec 21, 2018
Creating Through Constraints with Perry Marshall
53:02

Finding creative ways to innovate or invent can be difficult enough on its own, but it can be especially hard when you have to do so within the box of limitations. But Perry Marshall has become an expert in creating within these constraints.

In this episode, Perry talks about how he has become one of the highest sought-after equity consultants, even when time, money, and manpower were stacked against him. He gives you some tools and processes, like the 80/20 principle, that can help you break through in your industry.

IN THIS EPISODE YOU’LL LEARN:

  • How Perry sold his computer chip company for $4 million
  • What he 80/20 principle is, and how it can help your business and career
  • How to determine what companies to invest in
  • How Network Effect creates multimillion-dollar businesses and massive ecosystems that have an impenetrable competitive advantage
  • Why everything about marketing is within traffic, conversion, economics and the 80/20 principle (and how knowing this can help you)

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Perry’s Website

The 80/20 Principle: The Secret to Achieving More with Less by Richard Koch

The Star Principle by Richard Koch

The Rosetta Stone Seminar: The Network Effect

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Dec 19, 2018
Hacking Your Biology with Dave Asprey
07:23

All entrepreneurs, or businesspeople in general, are limited by the same 1 thing: their physical bodies. Dave Asprey, bio-hacker and entrepreneur, is here to help hack your body so you can always be at your best.

Dave tells us how to be great entrepreneurs by making sure our bodies are in the best condition to help us reach out largest goals. He explains how to avoid brain fog, the crucial step to getting a great night’s sleep, and how gratitude changes the chemistry inside of your body.

IN THIS EPISODE YOU’LL LEARN:

  • What brain fog is, and how to avoid it
  • How to set up your room to get the best sleep
  • How your body uses energy when it is working properly and how that energy is transferred to will power and personal development

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Dave Asprey’s Books

The Bulletproof Blog

Dec 14, 2018
Discovering Your Alter Ego with Todd Herman
44:32

What’s the secret of the highest performing people around the world?

An alter ego.

In this episode, we talk to performance coach, Todd Herman, about alter egos, enclothed cognition, and the leaders and athletes who are using these strategies to reach their business and personal goals.

Join us to learn how you can discover your alter ego, quickly access it, and use it to tap into your inner potential.

IN THIS EPISODE YOU’LL LEARN:

  • How putting on a pair of glasses helped Todd become a better speaker
  • The questions to ask yourself to discover your alter ego
  • How enclothed cognition can affect your performance in any of your goals
  • The first step you can take to build your alter ego

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Todd on LinkedIn

Todd’s Website

The Alter Ego Effect: The Power of Secret Identities to Transform Your Life

Dec 12, 2018
Influence and Persuasion with Dr. Robert Cialdini
05:03

Everyone, particularly those working in sales, has struggled with persuasion in one way or another. But Dr. Robert Cialdini has become the leading expert on just that—influence and persuasion—and he joins Roland to talk about how anyone can use these concepts in their business.

Dr. Cialdini explains 2 strategies to get a prospect to buy into what you’re selling, which messaging technique works best for your customer relationship, and how to use unity to create stronger partnerships with customers.

IN THIS EPISODE YOU’LL LEARN:

  • The 2 major routes of persuasion: your message and what you say the moment before you say the message
  • The influence levels of a relationship and what marketing technique to use according to that level (reciprocity, social proof and authority, and scarcity)
  • The seventh principle of influence and how to use it to develop a partnership with customers
  • Why you should always ask for a customer’s advice instead of their opinion
Dec 07, 2018
An Entrepreneur's Tale - JJ Virgin
45:36

Roland sits down with JJ to talk about the mistakes, big breaks, and breakthroughs on her journey from personal trainer to CEO of a multi-million dollar nutrition empire… Her number one core value of Freedom compelled her to figure out solutions and systems all along the way. We hear about her 'Mr. Miyagi' mentor, what she gleaned from network marketing, the mistakes she will never repeat, and the tenacity that led to every one of her successes.

 

 

Dec 05, 2018
Business Lunch with Roland Frasier Trailer
01:46

Business Lunch is a podcast produced by DigitalMarketer and hosted by Roland Frasier.

Roland interviews influential business leaders and entrepreneurs and finds out their stories, secrets, and strategies.

Nov 15, 2018