Business Lunch

By Roland Frasier

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Description

Subscribe to Business Lunch with Roland Frasier. How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, great wine, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.

Episode Date
How to Meet Sir. Richard Branson, with Roland Frasier
02:45

Win an extremely rare opportunity to sit in a private gathering of high-level entrepreneurs and Sir Richard Branson at an intimate reception on Monday, February 25th in San Diego, California!!

Roland Frasier loves to bring people and deals together! In today's bonus episode, Roland describes the opportunity he's set up for one *Very* lucky Traffic and Conversion Summit guest...

There will be a chance for a photo opp and to speak directly with Sir Richard, who has started and grown 12 separate billion-dollar businesses! The spot is essentially a $15,000.00 prize, but you’ll agree it’s #priceless.

Enter now and take advantage of all the ways to win a once in a lifetime opportunity! 

Have you got your Traffic & Conversion Tickets yet? Make arrangements A.S.A.P and use the promo code LUNCH to get $1000 off your ticket price! (Not valid against tickets already purchased). Act fast as space is limited!

 

Feb 18, 2019
Smart Ways to Find Opportunity When the Market Shifts, with Perry Belcher
17:27

When It’s Time To Pivot.

How should a Business respond when there’s a tectonic shift in the market? Roland Frasier sits down with Perry Belcher - Marketing Specialist, Investor, and Co-Founder of Digital Marketer.

After the election, one of Perry’s businesses (in the Survival space) fell about 60% and they went from a team of 50+ people to 8. But Perry Belcher was able to pivot and come out ahead.

Listen to how Perry

  • Knows his audience and made it his business to understand their mental shift.
  • Perry looked at the historical parallels & transferred the same wisdom (and even sourced Ad copy!) to his business and market.
  • Perry considered the Macro picture of what was happening in the market, instead of only looking at his products and his customer.
  • Learned what people want when they feel safe, compared to what they want when they don’t.
  • Pivoted their message (from a Survival message to a Patriotic message).
  • Sold the same core products but replaced people’s entry point.
  • Used his ‘Side-Ways List Building’ technique and set up smart Lead-Sale arrangements with other companies that shared his target audience.

Follow Perry on  LinkedIn

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Follow @BizLunchPodcast on Twitter

iTunes Not your Thing? Find us on Spotify or Stitcher.

Feb 15, 2019
What You Don’t Know Can Be Your Greatest Asset, with Sara Blakely
14:21

The Courage Part is the Key.

Sara Blakely took on a declining industry and ended up changing the way women dress.  She is the Billionaire Founder of SPANX and was named by Time magazine on their list of the 100 most influential people in the world (2012).

In today's episode, Sara tells Roland how she invented and launched SPANX from her apartment and fought to bring her product to the world. 

Listen for how Sara

  • Set the goal two years before she had her billion dollar idea
  • Had the courage to make her vision become a reality
  • Took obvious (but bold) steps that other people overlooked

Visit SaraBlakelyFoundation.com or Follow Sara on Instagram

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Follow @BizLunchPodcast on Twitter

iTunes Not your Thing? Find us on Spotify or Stitcher.

Feb 12, 2019
How to 10X Results Using Butterfly Leverage, with Roland Frasier
10:19

Tweak Your Thinking to Get the Power of 'Butterfly Leverage'.

What’s the one thing you’re not doing that can 10x your business with almost no additional effort? In this bonus episode, our host Roland Frasier gets into the nitty-gritty of how he created a ripple effect of monetized successes from a single intentional deal.  

Listen to how he turned one thing into ten and…

• Immediately generated an extra $683k in revenue this past weekend

• Guaranteed our podcast would instantly rank high in the iTunes Charts and add a minimum of 2,000 new subscribers in one hour, absolutely free!

• Scored an extremely rare opportunity to sit down and brainstorm business ideas with a billionaire you’ve definitely heard of,

and much, much more. 

 

Visit BusinessLunchPodcast.com

Follow @BizLunchPodcast on Twitter

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your Thing? Find us on Spotify or Stitcher.

Feb 11, 2019
A Golden Formula to Make Your Message Resonate, Craig Clemens.
12:00

A Four Step Strategy for Writing Copy That Always Works.

Would you benefit if your copy and your conversations always resonated and had the desired impact? In order to get someone’s attention, you have to address them in a way that’s based on something they can relate to.

Craig Clemens (Writer, Influencer & Entrepreneur) explains his IMPACT ARCS method that aligns you with your customer and gets the results you want.

Listen in for Craig Clemens’s Four Step Strategy:

A(sk) a ‘Yes Question’.

R(eveal) that YOU have been there (and that the truth of the situation was the beginning of the critical thing YOU learned that is going to help THEM. 

C(all) out your Discovery.

S(end) them to DO something. (This is your call to action, and the desired impact of your interaction).

 

Connect with Craig over Instagram

Visit Golden Hippo

Follow @BizLunchPodcast on Twitter

 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify or Stitcher.

 

Feb 08, 2019
Start, Scale and Sell a Business Worth Buying, with A.J. Mirabedini
25:27

How to Handle the Biggest Problems in Founder-led Businesses! Roland Frasier sits down with A.J. Mirabedini to help you win at the ultimate game of starting, scaling and selling your business. A.J. brings over 25 years of experience supporting, mentoring, and guiding entrepreneurs through the often turbulent waters that come with founder-led businesses.

Listen in for these key take-aways that will impact your business and your future.

  • How to build a relationship with a bank that will help you breathe better, think better & operate better.
  • The biggest problems & ‘unpleasant surprises’ that A.J sees consistently in businesses.
  • How to dodge the ‘Founder-led curse’ of many entrepreneurs that pour their lives into their businesses.
  • How to hire talent and put systems in place that will appeal to private equity and potential acquirers.
  • How and when to hire a Chief Financial Officer.
  • Where to start when you have no SOP’s  (Standard Operating Procedures) in place.

Connect with AJ on LinkedIn and visit AJMAdvisoryGroup.com

Follow @BizLunchPodcast on Twitter

Thank you so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify or Stitcher.

Feb 06, 2019
Gaining the ‘Receptive Edge’, with Michael Bernoff
09:40

How to Make 'a Communication' Go Your Way.

In this snack-sized episode, Roland Frasier talks with Michael Bernoff, Results Coach and THE expert in persuasion & un-conscious communication.

Michael gives us: 

  • Three questions to ask yourself BEFORE you go into any communication (whether in a meeting or from the stage). 
  • Ways to pre-suppose and embed ideas into other people’s minds. 
  • How surprising people with the unexpected will give you the ‘receptive edge’.

 

Visit MichaelBernoff.com 

 

Follow @BizLunchPodcast on Twitter

 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify or Stitcher.

Feb 01, 2019
Frank Kern Says Don't Listen to This Under Any Circumstances!
42:09

Confessions of a 7-Figure Master Copywriter.

In this episode Roland Frasier talks with Frank Kern, world-renowned and sought-after Direct Response internet marketing consultant and copywriter. 

  • How Frank got started in business and marketing
  • How he connected with Influencers and created win-win situations
  • How he identified markets and generated demand for his products
  • Why he’s not worried about the competition
  • The three (or four!) questions to ask yourself to determine your personal path to success.

Meet Frank Kern at www.FrankKern.com

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes Not your thing? Find us on Spotify or Stitcher.

Jan 30, 2019
Upgrades Unpacked: Travel Hacks for Everyone, with Michael Bernoff
04:30

Results Coach & Persuasion Expert, Michael Bernoff, shares his insider tips for traveling like a boss in this snack-sized episode! From airline upgrades to the royal treatment at hotels, Michael tells Roland his travel-hacks & gives us insider information.

 

Visit MichaelBernoff.com

Follow @MichaelBernoff on Twitter

Follow @BizLunchPodcast on Twitter

Jan 25, 2019
Inside the Influencer’s Playbook with Brendon Burchard
58:12

This week, the world’s #1 High-Performance Coach (Forbes) sits down with Roland Frasier and shares his fantastic story, and how having faith in your ability to figure it out, is the key to success. 

Brendon details how he discovered the golden marketing formulas that helped him create 28 multi-million dollar launches and much, much more.

Follow Brendon on Instagram @BrendonBurchard

Check out ExpertsAcademy.com

Jan 23, 2019
How Viral Traffic Saved My Business, Rachel Miller
05:35
Rachel Miller (Quirky Mama) talks with Roland about the time that viral traffic pulled her out of a complete business fail! A Ddos attack took her business down for 8 days over Black Friday. Everything was gone. In this bite-size episode she shares how she recovered, and explains how she LISTENS to her audience in order to create viral content. 'Serve and love on your audience and they will feel that and respond to you more - which snowballs the effect’. 
 
 
 
 
Jan 18, 2019
How to Compete When There is ‘Nothing New Under the Sun’, Ryan Deiss
48:04

In this meeting of two great minds, we get to know Ryan Deiss’ origin story - which as you will hear, is thoroughly intertwined with the genesis of digital marketing. 

Ryan introduced and popularized many of the digital selling strategies that modern companies now take for granted. His company, DigitalMarketer, is the leading provider of digital marketing training and certifications. As we listen through this conversation we get an understanding of what it takes to stay ahead of the competition and Ryan hones in on some clear approaches that will work today.

Ryan and Roland chat about everything from his current direction to his favorite wines, his faith and how he keeps up on marketing and culture, as well as how he scopes out opportunities and spots those ‘un-met needs’. 

IN THIS EPISODE YOU WILL LEARN:

 

  • How listening to ‘normal people’ (as opposed to entrepreneurs and marketers) will help you find ‘un-met needs’.
  • How to compete and have a seat at the table when there is ‘nothing new under the sun’.
  • How you need something to sell in order to give people value. 
  • How to read and research in a way that undergirds successful business ventures and sound philosophies.

 

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

 

Follow @RyanDeiss on Twitter

Find Ryan on LinkedIn

 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

iTunes not your thing? Find us on Spotify or Stitcher.

Jan 16, 2019
Do You Own a Business or Do You Own a Job? with Kent Clothier
02:41

Kent Clothier is President and CEO of Real Estate Worldwide (REWW) and in the last 10 years alone, he has been able to help 20,000 entrepreneurs around the world with his mentoring and training programs.

In this bite-size Business Lunch episode, Kent throws out an insightful challenge that will tell you a whole lot about your time and your “business.” You will learn to define the difference between running a business and owning a company, and why knowing the difference is the beginning to you getting where you want to be.

LINKS RELATED TO THIS EPISODE:

KentClothier.com

Follow Kent Clothier on Facebook

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Jan 11, 2019
Making Connections with Influential People, Mark Anthony Bates
26:43

How do you start a conversation with people who seem "out of your league"? How do you get into the circles that seem like they’re closed to make impressions and connections that will stick?

In this episode, international entrepreneur Mark Anthony Bates (known for being an influencer of influencers and global "connector") shares the tips, tactics, and mindset that can help you approach otherwise intimidating people in order to establish successful connections. As Roland and Mark chat, you are taken through some keys that you can practice to make you more confident and competent at connecting in business.

IN THIS EPISODE YOU WILL LEARN

  • How curiosity, genuine interest, and respect always win over fear and overthinking.
  • How to reach out over social media or email to set up a meeting or initiate a connection.
  • Why proximity is useless and wasted if you can’t connect and build a rapport with someone
  • How listening and leading with value will pave the way for future trust, alliance, and synergy
  • Always give something before you ask for something

LINKS MENTIONED IN THIS EPISODE:

Mark Anthony on Facebook

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Spotify, Stitcher, or at DigitalMarketer.com.

 

Jan 10, 2019
Getting More from Fewer Customers with Mike Koenigs
06:17

Most business owners struggle to get a lot of customers, so they can make money. But Mike Koenigs joins Roland to talk about how getting fewer customers can actually get you more money.

Mike explains that it is all about getting the right customers, and you need to do it at the right time. By finding qualified customers rather than just any buyer, you will make more money with less struggle.

IN THIS EPISODE YOU’LL LEARN:

  • Why needing a lot of customers is a big illusion, and what you need instead
  • How to overcome the challenge of customers costing more to acquire
  • The Money Phone Strategy and how it will help you get better customers

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

MikeKoenigs.com

Mike on LinkedIn

Mike on Facebook

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Jan 04, 2019
Public Speaking as a Business Model with Pete Vargas
19:17

If you run a business, there will always be times when you need to speak on a stage. But Pete Vargas has made speaking itself his business, and he joins today to share his secrets. 

Pete goes over how he helped his first client grow their company from $50,000 to $7 million and has placed his clients on 25,000 stages in 15 years. He also explains how to use stages to generate revenue, how to determine your revenue stream, and how to divide your time among different stages.

IN THIS EPISODE YOU’LL LEARN:

  • Why architecting a talk that showcases value over authority is more impactful to your business’ growth
  • The 2 types of speakers and what each needs to do to succeed
  • The 5 revenue generating stages to choose from and how much revenue you could make from each
  • The pranks Pete and Roland have had played on them from their colleagues while live on stage

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Advance Your Reach

Pete on LinkedIn

Pete on Twitter

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Jan 02, 2019
What is Your Money Story with John Assaraf
03:41

One of your longest relationships in your life is with money. But have you ever really thought about how you interact with money?

John Assaraf joins Roland this week to pose the question, what is your money story? Once you figure out what your money story is, you will be able to better your financial relationships and standings.

IN THIS EPISODE YOU’LL LEARN:

  • What a money story is and why you should know yours
  • How your perception of money can impact your financial standing

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

John’s Website

John on LinkedIn

Traffic & Conversion Summit

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Dec 28, 2018
The Power of Questions with Ryan Levesque
35:38

If you are struggling to figure out what your customers want…
Just ask.


Ryan Levesque, CEO of the ASK method company, talks with Roland about how finding million-dollar products is all about asking the right questions. He explains how to use quizzes, surveys, and segmenting to find the most profitable products. He also says how to use the customer’s answers to create customer personas for your target audience in order to grow your business.


IN THIS EPISODE YOU’LL LEARN:


The 3 questions to ask a customer: What is your biggest frustration?

-How much time have you put into trying to solve it? How much money have you invested in finding the solution?
-How the length of the answers you receive from these questions tells you what product to focus on
-Why you should be focusing on testimonials and social proof

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

The ASK Method

Ryan on LinkedIn

Bucket.io

Choosethebook.com

Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy, Create a Mass of Raving Fans, and Take Any Business to the Next Level 

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Dec 26, 2018
Supercharge your Instagram Strategies with Sue B. Zimmerman
06:51

Growing your following on Instagram, and more importantly growing your engaged following, can seem like a mystery at times. But Sue B. Zimmerman joins Roland today to share a formula that will set you apart and supercharge your Instagram strategy.

Sue will teach you why a good Instagram post has its roots in great video and blog content, and how your engagement on your own posts can really boost the engagement of your followers.

IN THIS EPISODE YOU’LL LEARN:

  • The ideal length for an instructional video
  • Sue’s content path, and how this splintered path gives you the most bang for your content buck
  • Why posting on Instagram doesn’t stop once you’ve posted, and how to use engagement to grow your following
  • How Sue uses her personal and business Instagram accounts differently 

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Sue’s Website

Sue’s Instagram

 Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Dec 21, 2018
Creating Through Constraints with Perry Marshall
52:22

Finding creative ways to innovate or invent can be difficult enough on its own, but it can be especially hard when you have to do so within the box of limitations. But Perry Marshall has become an expert in creating within these constraints.

In this episode, Perry talks about how he has become one of the highest sought-after equity consultants, even when time, money, and manpower were stacked against him. He gives you some tools and processes, like the 80/20 principle, that can help you break through in your industry.

IN THIS EPISODE YOU’LL LEARN:

  • How Perry sold his computer chip company for $4 million
  • What he 80/20 principle is, and how it can help your business and career
  • How to determine what companies to invest in
  • How Network Effect creates multimillion-dollar businesses and massive ecosystems that have an impenetrable competitive advantage
  • Why everything about marketing is within traffic, conversion, economics and the 80/20 principle (and how knowing this can help you)

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Perry’s Website

The 80/20 Principle: The Secret to Achieving More with Less by Richard Koch

The Star Principle by Richard Koch

The Rosetta Stone Seminar: The Network Effect

Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on SpotifyStitcher, or at DigitalMarketer.com.

Dec 19, 2018
Hacking Your Biology with Dave Asprey
08:11

All entrepreneurs, or businesspeople in general, are limited by the same 1 thing: their physical bodies. Dave Asprey, bio-hacker and entrepreneur, is here to help hack your body so you can always be at your best.

Dave tells us how to be great entrepreneurs by making sure our bodies are in the best condition to help us reach out largest goals. He explains how to avoid brain fog, the crucial step to getting a great night’s sleep, and how gratitude changes the chemistry inside of your body.

IN THIS EPISODE YOU’LL LEARN:

  • What brain fog is, and how to avoid it
  • How to set up your room to get the best sleep
  • How your body uses energy when it is working properly and how that energy is transferred to will power and personal development

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Dave Asprey’s Books

The Bulletproof Blog

Dec 14, 2018
Discovering Your Alter Ego with Todd Herman
44:44

What’s the secret of the highest performing people around the world?

An alter ego.

In this episode, we talk to performance coach, Todd Herman, about alter egos, enclothed cognition, and the leaders and athletes who are using these strategies to reach their business and personal goals.

Join us to learn how you can discover your alter ego, quickly access it, and use it to tap into your inner potential.

IN THIS EPISODE YOU’LL LEARN:

  • How putting on a pair of glasses helped Todd become a better speaker
  • The questions to ask yourself to discover your alter ego
  • How enclothed cognition can affect your performance in any of your goals
  • The first step you can take to build your alter ego

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Todd on LinkedIn

Todd’s Website

The Alter Ego Effect: The Power of Secret Identities to Transform Your Life

Dec 12, 2018
Influence and Persuasion with Dr. Robert Cialdini
05:41

Everyone, particularly those working in sales, has struggled with persuasion in one way or another. But Dr. Robert Cialdini has become the leading expert on just that—influence and persuasion—and he joins Roland to talk about how anyone can use these concepts in their business.

Dr. Cialdini explains 2 strategies to get a prospect to buy into what you’re selling, which messaging technique works best for your customer relationship, and how to use unity to create stronger partnerships with customers.

IN THIS EPISODE YOU’LL LEARN:

  • The 2 major routes of persuasion: your message and what you say the moment before you say the message
  • The influence levels of a relationship and what marketing technique to use according to that level (reciprocity, social proof and authority, and scarcity)
  • The seventh principle of influence and how to use it to develop a partnership with customers
  • Why you should always ask for a customer’s advice instead of their opinion
Dec 07, 2018
An Entrepreneur's Tale - JJ Virgin
47:15

Roland sits down with JJ to talk about the mistakes, big breaks, and breakthroughs on her journey from personal trainer to CEO of a multi-million dollar nutrition empire… Her number one core value of Freedom compelled her to figure out solutions and systems all along the way. We hear about her 'Mr. Miyagi' mentor, what she gleaned from network marketing, the mistakes she will never repeat, and the tenacity that led to every one of her successes.

 

 

Dec 05, 2018
Business Lunch with Roland Frasier Trailer
01:46

Business Lunch is a podcast produced by DigitalMarketer and hosted by Roland Frasier.

Roland interviews influential business leaders and entrepreneurs and finds out their stories, secrets, and strategies.

Nov 15, 2018