Scaling Deep: The Membership & Marketing Podcast
By Lisa Princic
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Category: Marketing
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Subscribers: 2
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Episodes: 100
Description
Scaling Deep is the podcast for coaches, consultants, and creators who want to grow a profitable membership without guessing their way there. Join Lisa Princic, Membership & Marketing Strategist, as she breaks down what actually works — from messaging and funnels to sales systems and sustainable visibility — so you can build recurring revenue with clarity and confidence.
| Episode | Date |
|---|---|
|
What Has to Change for Your Membership to Sell in 2026
|
Dec 09, 2025 |
|
5 Content Messaging Shifts That Transform a Brand From Overlooked to In-Demand
|
Dec 02, 2025 |
|
The Emotional Side of Selling: Finding Your Confident Voice
|
Nov 25, 2025 |
|
Is Black Friday Even Worth It Anymore?
|
Nov 18, 2025 |
|
The Secret to Launching Without Starting Over Every Time
|
Nov 11, 2025 |
|
The Bridge Asset: The Missing Link in Your Membership Sales Funnel
|
Nov 04, 2025 |
|
Why Your Messaging Isn't Landing (And How to Fix It)
|
Oct 28, 2025 |
|
Three Hidden Leaks in Your Membership Sales Funnel
|
Oct 21, 2025 |
|
When Great Memberships Don't Sell
|
Oct 17, 2025 |
|
The art & science of strategic thinking - the number one skill entrepreneurs need
|
Mar 29, 2025 |
|
Why you should never lower your prices - no matter how tempting
|
Mar 24, 2025 |
|
Why Business Strategists Are the KEY to Closing The AI Gap
|
Mar 16, 2025 |
|
8 Best Ways To Get Paid in 2025
|
Mar 12, 2025 |
|
The Low Ticket Subscription (I Never Planned to Create) Launches!
|
Dec 25, 2024 |
|
ADHDish Subscription Launch: How I'm Balancing Goals and Reality To Get 100 Subscribers
|
Dec 11, 2024 |
|
From Coach to Leader: Elevating Your Membership Game
|
Dec 02, 2024 |
|
Why I chose to host my monthly low-ticket subscription on FG Funnels
|
Nov 24, 2024 |
|
How to create a simple sales funnel for a low ticket subscription
|
Nov 06, 2024 |
|
How AI Is Helping Me Launch My Subscription In 6 Weeks
|
Oct 30, 2024 |
|
How to Perfect Your Subscription Business Idea & Make Sure It Sticks
|
Oct 23, 2024 |
|
Why I'm Launching a Low-Ticket Subscription
|
Oct 16, 2024 |
|
Why you should put out an offer for Black Friday and what to sell
|
Oct 09, 2024 |
|
What kind of content REALLY makes your members stay
|
Sep 25, 2024 |
|
How to maximize your profits in Q4
|
Sep 18, 2024 |
|
How to maximize your membership growth in Q4
|
Sep 11, 2024 |
|
The 6 Figure Mindset: How to Prep for Your Launch Event
|
Sep 04, 2024 |
|
How To Host A Virtual Live Launch Event: Types and Tools You'll Love
|
Aug 29, 2024 |
|
How to Measure and Track Your Live Launch KPIs
|
Aug 21, 2024 |
|
The Membership Niche Guide: Mastering Your Market Before You Launch
|
Aug 14, 2024 |
|
Live launching vs. evergreen funnels: Which is best for your membership site?
|
Aug 08, 2024 |
|
Why you need SEO for your membership site
|
Jul 24, 2024 |
|
Tools I use to run my membership smoothly & sustainably
|
Jul 17, 2024 |
|
Membership Content Creation for Busy Coaches in Less Than 5 Hours/Week
|
Jul 10, 2024 |
|
Master Evergreen Content for Memberships + Effortless Content Creation Workshop
|
Jul 03, 2024 |
|
Future Trends in Membership Site Content: A Comprehensive Analysis
|
Jun 26, 2024 |
|
From Low Conversions to Cashing In On Your Membership
|
Jun 19, 2024 |
|
Do Sales Funnels Really Work?
|
Jun 12, 2024 |
|
Cracking the code on membership sales funnels
|
Jun 04, 2024 |
|
The Secret Behind Pricing Your Membership for Long-term Profit
|
May 30, 2024 |
|
Membership Pricing Myths Busted
|
May 23, 2024 |
|
Afraid to commit to a membership offer? Do this instead
|
May 08, 2024 |
|
Should you build your audience or membership first?
|
May 01, 2024 |
|
How to nail your membership value proposition
|
Apr 17, 2024 |
|
The real difference between memberships and subscriptions
|
Apr 10, 2024 |
|
Why you need to diagnose your members biggest problem
|
Mar 26, 2024 |
|
They are not your guru - honing in on who you can trust as a mentor
|
Mar 12, 2024 |
|
Is it really possible for ANYONE to succeed with a membership?
|
Feb 28, 2024 |
|
Are you addicted to creating content?
|
Feb 16, 2024 |
|
Why I'm teaching my members to fail often (plus my own recent flop)
|
Feb 07, 2024 |
|
Will members take my content and run?
|
Feb 02, 2024 |
|
How she grew her community to 200 members in a hyper-focused niche
|
Jan 24, 2024 |
|
The One Easy Metric You Need to Gauge Member Satisfaction
|
Jan 10, 2024 |
|
How to Get Paid Everyday in 2024
|
Jan 04, 2024 |
|
How to quickly win over new members & create lasting loyalty
|
Dec 20, 2023 |
|
How Andréa Jones runs her membership alongside her social media agency for fun & profit
|
Dec 13, 2023 |
|
The 5 best decisions I made this year to grow my online business
|
Dec 03, 2023 |
|
The money is in the margins & they can be much smaller than you think
|
Nov 23, 2023 |
|
3 numbers you must track in order to grow your membership
|
Nov 07, 2023 |
|
How to design your membership in 5 days
|
Oct 25, 2023 |
|
Turning course students into long-term members with Kelsey Formost
|
Oct 18, 2023 |
|
Making my future self proud by bringing purpose back into my business
|
Oct 05, 2023 |
|
Bird's eye view on the membership problems people think they have & the solutions that work
|
Sep 27, 2023 |
|
Steps to keeping a membership going & growing for the long-run with Lynda Monk
|
Sep 20, 2023 |
|
How to be a strong guide and allow space to co-create with your members
|
Sep 13, 2023 |
|
Turning a practice of growth & identity shifts into meaningful a membership with Jessica Vazquez
|
Sep 06, 2023 |
|
How to build better audience rapport by combining both coaching & niche expert skills
|
Aug 30, 2023 |
|
How to beta launch your membership to another's audience with Yadsia Iglesias
|
Aug 23, 2023 |
|
3 easy membership program ideas & BTS update on recent mini-launch
|
Aug 16, 2023 |
|
How SEO expert Meg Casebolt creates recurring value with her follow-up hybrid membership
|
Aug 09, 2023 |
|
How not to price your membership: 3 common mistakes & Society update
|
Aug 02, 2023 |
|
How to use back & forth dialogue to diagnose problems & work out high valuable solutions
|
Jul 25, 2023 |
|
How to carve out your competitive edge using your creative superpower with Kimberly Costa
|
Jul 19, 2023 |
|
Three ways to fix your membership retention for a lasting membership
|
Jul 14, 2023 |
|
Managing the ebb & flow of membership enrollment & slow cycles
|
Jul 04, 2023 |
|
Why not embracing automation is dangerous for micro-entrepreneurs
|
Jun 15, 2023 |
|
Why you have to use the F word (funnels) when you're growing a membership program
|
Jun 07, 2023 |
|
Coaching Session: How to shift from one-on-one coaching to a membership
|
May 24, 2023 |
|
How to Sell Both VIP Days & a Membership for a Fully Productized Service Business
|
May 16, 2023 |
|
How to launch a sustainable membership with a small list with Lex Roman
|
May 03, 2023 |
|
3 ways to niche down & strengthen your membership idea
|
Apr 25, 2023 |
|
How a membership lightened her workload and gave her back her freedom with Maria Carras
|
Apr 14, 2023 |
|
Why an objective mindset is essential if you want to sell at scale
|
Apr 05, 2023 |
|
How a hyper-niched community can bring in easy revenue while scratching your own itch
|
Mar 30, 2023 |
|
You might not be able to solve all your members problems and it's okay
|
Mar 23, 2023 |
|
When you start before you know what you're doing, burn it down & start again
|
Mar 13, 2023 |
|
Numbers don't lie but emotions do
|
Mar 06, 2023 |
|
How to scale a traditional service to a 6 figure membership with Braden Drake
|
Feb 09, 2023 |
|
Can you change your community platform after you've launched?
|
Jan 31, 2023 |
|
How to start a membership with what you know and let it evolve with Alexis Bushnell
|
Jan 23, 2023 |
|
Subscription & membership trends and predictions you don't want to miss
|
Jan 06, 2023 |
|
My top 5 learnings this year that transformed my service-based business to a scalable one
|
Dec 28, 2022 |
|
How we can use AI to leap forward our content strategy & build brand awareness
|
Dec 14, 2022 |
|
What's the hook - your first step to getting more sales
|
Dec 07, 2022 |
|
Is launching a micro-membership worth the effort?
|
Nov 29, 2022 |
|
How to add an upsell to your membership and profit
|
Nov 16, 2022 |
|
How I ran my membership from the road on my recent vacation to Costa Rica (with just my phone)
|
Nov 09, 2022 |
|
How to sell one-to-many without using narcissism
|
Oct 31, 2022 |
|
How to plan further ahead enough to bounce through inevitable business setbacks faster
|
Oct 21, 2022 |
|
Three types of funnels for memberships and how to make them effective
|
Oct 07, 2022 |
|
Is sales psychology the missing link in your launch strategy?
|
Sep 26, 2022 |