Little Talks

By Littlefield Agency

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Category: Marketing

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Episodes: 168

Description

Sam Littlefield and Steve Roop chat agency and client happenings as well as cover digital marketing trends and news every Wednesday, live from Littlefield Studios in Tulsa, Oklahoma.

Episode Date
Marketing to Gen Z: A first-person account
Jul 16, 2025
Hiring Gen Z marketers: Culture clash or superpower?
Jul 09, 2025
When is it time for a brand refresh?
Jul 02, 2025
Marketing and mental health
Jun 25, 2025
This man eats, sleeps and breathes media
Jun 18, 2025
Let's talk client communication
Jun 11, 2025
Celebrating 45 years of LA with David Littlefield
Jun 04, 2025
Has AI-based search already killed traditional search and SEO?
May 21, 2025
50% genius, 50% guesswork: Welcome to A/B testing
May 14, 2025
AI is changing how personas are created
Apr 30, 2025
Brand consistency across B2B touch points
Apr 23, 2025
20 years of creative change with Rocco
Apr 16, 2025
Adapting to B2B marketing technology trends
Apr 09, 2025
Becca Barnard takes the mic for her podcast debut + MARCON recap!
Apr 02, 2025
What’s the difference between digital & content marketing?
Mar 26, 2025
How AI is changing B2B visual branding
Mar 13, 2025
A/B testing and optimization for B2B emails
Mar 05, 2025
Leveraging inbound content for B2B success
Feb 26, 2025
Six tips for crafting the perfect thumbnails
Feb 18, 2025
Super Bowl LIX ad recap: The good, the bad and the ugly
Feb 11, 2025
Reimagining B2B branding
Feb 05, 2025
The power of micro-moments in B2B marketing
Jan 29, 2025
The ethics of AI in B2B marketing
Jan 22, 2025
Podcasting: Boosting B2B brand awareness, one episode at a time
Jan 15, 2025
Welcome back to a new season of Little Talks!
Jan 09, 2025
Trent-a-palooza! Chatting AI and CX for B2B brands with Grasshopper Mowers VP of Marketing
Dec 18, 2024
Marketing to a blue-collar B2B audience
Dec 11, 2024
Lo-fi content FTW: Why simplicity resonates
Dec 04, 2024
Win high-value customers with Account-Based Marketing
Nov 20, 2024
Chelsea talks B2B trade shows
Nov 13, 2024
B2B marketing during the holidays
Nov 06, 2024
Emails! Emails! Emails! And other musings ...
Oct 30, 2024
Is content still king?
Oct 23, 2024
Meet your next customer on TikTok
Oct 16, 2024
2025 Planning: What's next for B2B marketing?
Oct 09, 2024
HubSpot's INBOUND24 recap: Part 2
Oct 02, 2024
HubSpot's INBOUND24 recap: Part 1
Sep 24, 2024
INBOUND24 preview: HubSpot’s annual marketing shindig
Sep 11, 2024
Special Guest: B2B photographer John Amatucci
Aug 28, 2024
The state of AI
Aug 21, 2024
How to navigate B2B marketing during an election year
Aug 13, 2024
Is content marketing worth it for B2B brands?
Aug 07, 2024
Closing the attribution loop for better ROI
Jul 31, 2024
Marketers rejoice! Google cookies live!
Jul 24, 2024
Go beyond the Moon with Ditch Witch's Sean Hubbard
Jul 17, 2024
Podcasts: The silver bullet of B2B content marketing
Jul 10, 2024
Apple's Mail Privacy Protection mess
Jul 03, 2024
Stretching your B2B marketing dollar
Jun 26, 2024
Secrets of the algorithm: Google Search’s big leak
Jun 19, 2024
Unlocking the potential of ChatGPT 4o for your B2B brand
Jun 11, 2024
Vanderpump Marketing Rules: Part 2
Jun 05, 2024
Vanderpump Marketing Rules: Part 1
May 29, 2024
Finding work-life balance for B2B marketing pros
May 22, 2024
How to engage your podcast guests as a host (plus Chelsea's back)
May 15, 2024
The Fun Menu: Philbrook Museum's Jeff Martin
May 08, 2024
The Flywheel: Attract, engage and delight your B2B customers
May 01, 2024
Marketing for B2B dealer networks
Apr 24, 2024
Exploring HubSpot’s new Content Hub
Apr 17, 2024
Workplace game changer: The Enneagram
Apr 10, 2024
B2B tips from email marketing legend, Jay Schwedelson
Mar 27, 2024
Has Your B2B Brand Migrated To Vertical Video?
Mar 20, 2024
The Power of Automation Tools for B2B Brands
Mar 13, 2024
Is Your SEO Ready For Google’s March 2024 Core Update?
Mar 06, 2024
🚨 Special Guest Alert: Brian Pappas Speaks!
Feb 28, 2024
Six Things We Learned About Producing A Podcast
Feb 21, 2024
Best & Worst Super Bowl Ads
Feb 14, 2024
B2B Dealership Marketing Challenges (and Solutions!)
Feb 07, 2024
How to Enhance Your Email Marketing Strategy
Feb 01, 2024
Notes From A B2B Salesman: Scott Loyd
Jan 24, 2024
Six Tips To Up Your Marketing & Sales Presentation Game
Jan 16, 2024
What You Need To Know In Google's Cookieless World
Jan 10, 2024
Top 2023 Search Trends and Our 2024 Digital Marketing Bets
Jan 03, 2024
B2B E-Commerce and What’s Ahead In 2024 With Grasshopper Mowers’ Trent Guyer
Dec 21, 2023
Have An Outdated Website? Here’s How You’re Going To Fix It
Dec 12, 2023
LinkedIn Tips To Enhance Your B2B Following
Dec 06, 2023
Why B2B Marketing Is More Like B2C Than You Probably Think
Nov 29, 2023
What In The World Is Going On At OpenAI, And Should You Be Worried?
Nov 20, 2023
Three Ways Your B2B Brand Can Use Video In Your Marketing You Might Not Be
Nov 15, 2023
Three Tricks For Maximum B2B Landing Page Impact
Nov 08, 2023
HubSpot’s (Kinda) Hidden Beta Features
Oct 31, 2023
No One Is Reading Your B2B Content (And How To Change That)
Oct 25, 2023
How To Leverage AI To Free Up Time And Increase ROI
Oct 11, 2023
The Future Of SEO For Your B2B Brand
Oct 04, 2023
Unlock Your B2B Email Strategy
Sep 25, 2023
It’s Time To Rethink LinkedIn
Sep 19, 2023
HubSpot’s INBOUND Unleashed
Sep 14, 2023
HubSpot’s INBOUND 23 Preview
Aug 30, 2023
It’s Media Planning Season, Are You Ready?
Aug 24, 2023
ChatGPT Hits Some Growing Pains
Aug 16, 2023
Welcome To The CAPTCHA Wars
Aug 11, 2023
Meta: AI Chatbots and AR Glasses
Aug 02, 2023
What In The World Is Going On At Twitter (er, X)?
Jul 26, 2023
Social Media Marketing Most Influential For B2B?
Jul 19, 2023
Let’s Talk Threads
Jul 12, 2023
Meta’s Twitter Clone Is Here
Jul 05, 2023
LinkedIn, Facebook Get Algorithm Updates (For Better and Worse)
Jun 29, 2023
Powerless In Tulsa
Jun 21, 2023
Apple Debuts ‘Vision Pro’ AR Headset (And Its Huge Price Tag)
Jun 14, 2023
43 Years of Littlefield Agency, Plus YouTube and LinkedIn Talk
Jun 07, 2023
What Does Gen Z Think About AI?
May 31, 2023
Meta Jumps Into AI and Instagram (Finally) Gets GIFs
May 24, 2023
The Potential Risks of AI Hallucinations and Twitter’s Username Purge Is Here
May 10, 2023
BeReal On Life Support, Rivals Lining Up To Replace Twitter, and AI Podcast Improvements
May 04, 2023
What The Heck Is Going On At Twitter?
Apr 26, 2023
Key Takeaways From MAGNET Advertising Conference
Apr 19, 2023
New Ad Options For Bing AI Chat and Instagram
Apr 12, 2023
Meta Drops VR Prices And LinkedIn Jumps Into The AI Pool
Apr 05, 2023
The Bard Is Here & Roop Turns 50
Mar 28, 2023
Is Print Still Relevant? (Chelsea Edition)
Mar 15, 2023
Let’s Talk Operations (and Marketing) For Your B2B Brand
Mar 08, 2023
Internet Advertising Growth Continues, Bing Has Plans For AI Ads
Mar 01, 2023
Meta Verification and The Supreme Court Learns About The Internet
Feb 23, 2023
Content Talk With New Content Specialist Taylor Bartley
Feb 15, 2023
HubSpot CRM and ChatGPT Talk With Special Guest Mike Simmon From Grasshopper Mower
Feb 13, 2023
Can Google Hang With ChatGPT and AI?
Feb 01, 2023
The (Super) Power of AI / ChatGPT For Your B2B Brand
Jan 25, 2023
What Does ChatGPT and AI Content Creation Mean For Your B2B Brand?
Jan 18, 2023
Amazon’s Latest Attempt At TikTok & Why Your B2B Brand Should Be Careful With Music Rights 
Jan 11, 2023
Twitter & TikTok: What Your B2B Brand Needs to Consider in 2023
Jan 04, 2023
Merry Christmas & Happy Holidays from Littlefield Agency
Dec 21, 2022
Meta & YouTube (and KIPP!) Making Moves
Dec 14, 2022
Logo Talk and Grasshopper Mower History With Special Guest Trent Guyer
Dec 07, 2022
Google Search Updates and Why Your B2B Brand Needs a 2023 TikTok Strategy
Nov 30, 2022
Happy Thanksgiving From Roop, Sam & Littlefield Agency
Nov 22, 2022
Is Twitter The Right Play for Your B2B Brand Right Now?
Nov 17, 2022
What Just Bumped Netflix From No. 2 Most-Popular App For The Under 35 Crowd?
Nov 10, 2022
YouTube Enhancement Your B2B Brand Will Not Want To Miss
Nov 02, 2022
The Clash of TikTok & YouTube + Why You Shouldn’t Eat Goldfish 
Oct 25, 2022
Tips For Your 2023 B2B TikTok Strategy
Oct 18, 2022
Our Final HubSpot INBOUND Takeaways (For Awhile) and Why B2B Vertical Video Is Here to Stay 
Oct 12, 2022
Keeping your B2B Brand Connected in a Disconnected World
Oct 05, 2022
Is Your B2B Brand Ready for their Connected Customer Growth Strategy?
Sep 28, 2022
How Your Brand Needs to Prepare for New Google Search Updates, First Party Data
Sep 21, 2022
Building A Brand Bigger Than Baseball: Regent Bank Chairman & CEO Sean Kouplen
Sep 14, 2022
LA In Boston: Roop At HubSpot’s Inbound 2022 Conference
Sep 07, 2022
Chelsea vs. Uber, Roop Learns To Read, Sam Visits OSU
Aug 31, 2022
LinkedIn Sets “Records” and Instagram Gets A “Boost”
Aug 24, 2022
Facebook and Twitter Share Revenue Updates, Sam’s Table Saga Continues
Aug 17, 2022
Instagram Maps It Out For Businesses
Aug 10, 2022
A Not So Cookieless Future
Aug 03, 2022
How Your B2B Brand Entertains Your Customers & Prospects 
Jul 27, 2022
TikTok Paving The Way For The Future Of Your B2B Search
Jul 20, 2022
Why Content Creators & Podcasts Are Key For Your B2B Marketing Success
Jul 13, 2022
How Fonts & Colors Make Your Brand Pop
Jul 07, 2022
The Power of CRM and Why We Love HubSpot
Jun 29, 2022
YouTube Shorts Making Moves
Jun 22, 2022
How Your Brand Starts Crushing Instagram Reels and TikTok Content
Jun 15, 2022
The Importance of Investing More in Paid Search & CTV
Jun 02, 2022
The Return of Chelsea Clement
May 25, 2022
How To Evolve Your OOH Marketing Strategy
May 18, 2022
Let’s “BeReal” and Talk Digital Trends
May 11, 2022
Instagram Content! Netflix Ads! Courtney Roberts!
May 04, 2022
Pinterest Making Marketing Moves and TikTok Transitioning to Longer Creator Video Formats
Apr 27, 2022
The Latest Google Search and Influencer Marketing Trends
Apr 20, 2022
Your Video Content Needs To Evolve Online
Apr 13, 2022
Where Would The World (And Brands) Be Without GIFs?
Apr 06, 2022
Chelsea’s Back! Roop & Sam Talk NFTs and Google Analytics
Mar 30, 2022
Twitter & Snapchat On The Rise
Mar 23, 2022
Google, Facebook, and March Madness
Mar 16, 2022
Does YouTube Outperform Netflix?
Mar 09, 2022
Is The Future Made of Audio Rooms and the Metaverse?
Mar 02, 2022
Mobile Ads Very Much Alive, Gmail Ads Very Much Dead
Feb 16, 2022
The Importance Of SEO In Blog Titles As A Marketing Company
Feb 09, 2022
Snowmageddon! Video Games! TikTok!
Feb 02, 2022
Word Games, Facebook AI, Gen Z, and Football Playoffs
Jan 26, 2022
Pillows, Heroes, Twitter, and Spotify
Jan 19, 2022
TikTok, Instagram, and World Population
Jan 12, 2022
Little Talks Podcast With Littlefield Agency: We’re Back!
Jan 06, 2022