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In the race for brand attention, sound on purpose makes all the difference. Hosted by Dreamr Productions' Head of Audio, Jeanna Isham, Sound In Marketing is a narrative deep dive into sonic branding, audio strategy, and sensory marketing. Each episode breaks down how sound shapes consumer behavior, builds brand loyalty, and drives business results. Hit play and let’s make this world of sound more intriguing, more unique, and more and more on brand. Let’s
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| Episode | Date |
|---|---|
|
The Fajita Effect
|
Sep 15, 2026 |
|
The Fajita Effect [Teaser]
|
Sep 12, 2026 |
|
The Crunchy Catastrophe
|
Aug 11, 2026 |
|
The Crunchy Catastrophe [Teaser]
|
Aug 08, 2026 |
|
The Taco Bell Bong!
|
Jul 14, 2026 |
|
Taco Bell Bong! [Teaser]
|
Jul 11, 2026 |
|
Kentucky Fried Chicken Rain
|
Jun 16, 2026 |
|
Chicken Rain [Teaser]
|
Jun 15, 2026 |
|
Season Nine [Coming Soon]
|
Jun 02, 2026 |
|
The Ruler and the Regent; The Audio Monarchy [ENCORE]
|
Apr 21, 2026 |
|
Radio Station Jingles: 80 Years of Earworms [ENCORE]
|
Oct 14, 2025 |
|
The State of Sonic Branding [ENCORE]
|
Sep 09, 2025 |
|
The Performance Purr
|
Aug 12, 2025 |
|
Left Coast Airlines [ENCORE]
|
May 28, 2025 |
|
The Transaction Tone
|
Apr 29, 2025 |
|
The Ultimate Playlist
|
Mar 25, 2025 |
|
Season Eight Teaser
|
Feb 25, 2025 |
|
Season Seven Recap
|
Jan 21, 2025 |
|
Vegas Needs a Sound Strategy
|
Aug 27, 2024 |
|
The World's Loudest Chips Bag
|
Jul 30, 2024 |
|
Ocean Spray, TikTok, and Fleetwood Mac
|
Jun 25, 2024 |
|
Shoptalk 2024; How Authenticity Wins For Brands Like PacSun, Crocs, And Mattel In Today's Retail Marketing Space
|
May 28, 2024 |
|
Insurance Jingles...Why?
|
Mar 26, 2024 |
|
What Is Sonic Branding With Examples
|
Feb 27, 2024 |
|
Left Coast Airlines
|
Jan 23, 2024 |
|
(TRAILER) Left Coast Airlines
|
Jan 22, 2024 |
|
Sound In The Shopping Experience
|
Sep 19, 2023 |
|
Why Brands Need Sound Strategy
|
Aug 01, 2023 |
|
Sound Is...
|
Jul 25, 2023 |
|
POS; Retails’ Weakest Link
|
Feb 14, 2023 |
|
Sonic Branding For the Small Business
|
Feb 07, 2023 |
|
3D Audio; Following The Sound
|
Jan 17, 2023 |
|
Marketing Past COVID With Sound
|
Jan 10, 2023 |
|
Are Jingles Better Than Sonic Logos
|
Jan 03, 2023 |
|
What Does A Black T-Shirt Sound Like
|
Dec 20, 2022 |
|
The Sound Of Sadness
|
Dec 13, 2022 |
|
The Sound of a Nation (Part Two)
|
Sep 27, 2022 |
|
The Sound of a Nation (Part One)
|
Sep 20, 2022 |
|
Sound Aged Cheese (Part Two)
|
Sep 06, 2022 |
|
Sound Aged Cheese (Part One)
|
Aug 30, 2022 |
|
The Home Depot Orange Song (Part Two)
|
Aug 23, 2022 |
|
The Home Depot Orange Song (Part One)
|
Aug 16, 2022 |
|
The Aflac Duck (Part Two)
|
Aug 09, 2022 |
|
The Aflac Duck (Part One)
|
Aug 02, 2022 |
|
Chevy Silverado’s Walter the Cat (Part Two)
|
Jul 26, 2022 |
|
Chevy Silverado Walter the Cat (Part One)
|
Jul 19, 2022 |
|
The Sound of NPR Ads (Part Two)
|
Jul 12, 2022 |
|
The Sound Of NPR Ads (Part One)
|
Jul 05, 2022 |
|
What I've Learned... So Far
|
Dec 14, 2021 |
|
What Is Audio Content in Conversational AI (Part Two)
|
Dec 07, 2021 |
|
What is Audio Content in Conversational AI (Part One)
|
Nov 30, 2021 |
|
What Is A Dynamic Ad (Part Two)
|
Nov 23, 2021 |
|
What Is A Dynamic Ad (Part One)
|
Nov 16, 2021 |
|
What is Sensory Perception (Part Two)
|
Nov 09, 2021 |
|
What is Sensory Perception (Part One)
|
Nov 02, 2021 |
|
What Is Synthetic Voice (Part Two)
|
Oct 26, 2021 |
|
What Is Synthetic Voice (Part One)
|
Oct 19, 2021 |
|
What Is Sonic Branding (Part Two)
|
Oct 12, 2021 |
|
What Is Sonic Branding (Part One)
|
Oct 05, 2021 |
|
What Is Sensory Marketing (Part Two)
|
Sep 28, 2021 |
|
What Is Sensory Marketing (Part One)
|
Sep 21, 2021 |
|
What Is Voice Gaming (Part Two)
|
Sep 14, 2021 |
|
What Is Voice Gaming (Part One)
|
Sep 07, 2021 |
|
What Is Connected Voice Mobility (Part Two)
|
Aug 31, 2021 |
|
What is Connected Voice Mobility (Part One)
|
Aug 24, 2021 |
|
What Is Branded Podcasting (Part Two)
|
Aug 17, 2021 |
|
What Is Branded Podcasting (Part One)
|
Aug 10, 2021 |
|
What Is Measuring the Value of Sound (Part Two)
|
Aug 03, 2021 |
|
What Is Measuring the Value of Sound (Part One)
|
Jul 27, 2021 |
|
Episode 79- What Is Voice Design (Part Two)
|
Jul 20, 2021 |
|
Episode 78- What Is Voice Design (Part One)
|
Jul 13, 2021 |
|
Episode 77- What Is Social Audio (Part Two)
|
Jul 06, 2021 |
|
Episode 76- What Is Social Audio (Part One)
|
Jun 29, 2021 |
|
Episode 75- Season Three Recap
|
Jun 22, 2021 |
|
Episode 74- Sensory Marketing and Sonic Diversity (Part Two)
|
Apr 06, 2021 |
|
Episode 73- Sensory Marketing and Sonic Diversity (Part One)
|
Mar 30, 2021 |
|
Episode 72- Open Voice Network (Part Two)
|
Mar 23, 2021 |
|
Episode 71- Open Voice Network (Part One)
|
Mar 16, 2021 |
|
Episode 70- Creating Sonic Branding with Audiobrain (Part Two)
|
Mar 09, 2021 |
|
Episode 69-Creating Sonic Branding with Audiobrain (Part One)
|
Mar 02, 2021 |
|
Episode 68- Your Brain on Podcasts (Part Two)
|
Feb 23, 2021 |
|
Episode 67- Your Brain On Podcasts (Part One)
|
Feb 16, 2021 |
|
Episode 66- Sound In Cinema (Part Two)
|
Feb 09, 2021 |
|
Episode 65- Sound In Cinema (Part One)
|
Jan 26, 2021 |
|
Episode 64- Autonomous Voice in Auto (Part Two)
|
Jan 19, 2021 |
|
Episode 63- Autonomous Voice In Auto (Part One)
|
Jan 12, 2021 |
|
[BONUS] Course Announcement
|
Jan 04, 2021 |
|
Episode 62- Conversational AI With Bixby (Part Two)
|
Dec 29, 2020 |
|
Episode 61- Conversational AI With Bixby (Part One)
|
Dec 22, 2020 |
|
Episode 60- The Sound of General Motors (Part Two)
|
Dec 15, 2020 |
|
Episode 59- The Sound of General Motors (Part One)
|
Dec 08, 2020 |
|
Episode 58- Season Two Recap
|
Nov 24, 2020 |
|
Episode 57- Sonic Territories Explored With Sixieme Son (Part Two)
|
Sep 29, 2020 |
|
Episode 56- Sonic Territories Explored With Sixieme Son (Part One)
|
Sep 22, 2020 |
|
Episode 55- Keri Roberts Sound Perspective (Part Two)
|
Sep 15, 2020 |
|
Episode 54- Keri Roberts Sound Perspective (Part One)
|
Sep 08, 2020 |
|
Episode 53- Directional Sound with Holosonics (Part Two)
|
Sep 01, 2020 |
|
Episode 52- Directional Sound with Holosonics (Part One)
|
Aug 25, 2020 |
|
Episode 51- Intro to Amazon Alexa with Dave Isbitski (Part Two)
|
Aug 18, 2020 |
|
Episode 50- Intro to Amazon Alexa with Dave Isbitski (Part One)
|
Aug 11, 2020 |
|
Episode 49- AI; Only As Good As Its Developer (Part Two)
|
Aug 04, 2020 |
|
Episode 48- AI; Only As Good As Its Developer (Part One)
|
Jul 28, 2020 |
|
Episode 47- Near Range Audio Must Be Clear (Part Two)
|
Jul 21, 2020 |
|
Episode 46- Near Range Audio Must Be Clear (Part One)
|
Jul 14, 2020 |
|
Episode 45- Voice Apps For Business (Part Two)
|
Jul 07, 2020 |
|
Episode 44- Voice Apps For Business (Part One)
|
Jun 30, 2020 |
|
Episode 43- Pandora and Sound Marketing with Roger Sho Gehrmann (Part Two)
|
Jun 23, 2020 |
|
Episode 42- Pandora and Sound Marketing with Roger Sho Gehrmann (Part One)
|
Jun 16, 2020 |
|
Episode 41- Does Your Sound Fit Your Brand with Vijay Iyer (Part Two)
|
Jun 09, 2020 |
|
Episode 40- Does Your Sound Fit Your Brand with Vijay Iyer (Part One)
|
Jun 02, 2020 |
|
Episode 39- Building an Iconic Sound with Jonathan Wolff (Part Two)
|
May 26, 2020 |
|
Episode 38- Building An Iconic Sound with Jonathan Wolff (Part One)
|
May 19, 2020 |
|
Episode 37- Sound DNA with Alex Wodrich (Part Two)
|
May 12, 2020 |
|
Episode 36- Sound DNA with Alex Wodrich (Part One)
|
May 05, 2020 |
|
Episode 35- The Sound Marketing Landscape with Pete Erickson (Part Two)
|
Apr 28, 2020 |
|
Episode 34- The Sound Marketing Landscape With Pete Erickson (Part One)
|
Apr 21, 2020 |
|
Marketing and Innovation Through Sound; COVID-19 and Beyond
|
Apr 16, 2020 |
|
Episode 33- Women In Voice With Dr. Joan Palmiter Bajorek (Part Two)
|
Apr 13, 2020 |
|
Episode 32- Women In Voice with Dr. Joan Palmiter Bajorek (Part One)
|
Apr 06, 2020 |
|
Episode 31- Season One Recap of the Sound In Marketing Podcast
|
Mar 13, 2020 |
|
National Women's Month
|
Mar 06, 2020 |
|
Episode 30- Audio Alchemy with Steve Keller of Pandora (Part Two)
|
Feb 04, 2020 |
|
Episode 29- Audio Alchemy with Steve Keller of Pandora (Part One)
|
Jan 28, 2020 |
|
Episode 28- Sound; An Interruption to Visual Addiction With MindShare [Part Two]
|
Jan 21, 2020 |
|
Episode 27- Sound; An Interruption to Visual Addiction With MindShare [Part One]
|
Jan 14, 2020 |
|
Episode 26- Pragmatic Sound Marketing with Scot and Susan Westwater of Pragmatic Digital [Part Two]
|
Jan 07, 2020 |
|
Episode 25- Pragmatic Sound Marketing with Scot and Susan Westwater of Pragmatic Digital [Part One]
|
Dec 17, 2019 |
|
Episode 24-The Easy In With Alexa Skills For Your Brand With Bob Stolzberg of Voice XP [Part Two]
|
Dec 10, 2019 |
|
Episode 23- The Easy In With Alexa Skills For Your Brand With Bob Stolzberg of Voice XP [Part One]
|
Dec 03, 2019 |
|
Episode 22- Sound In Hospitality With Andreas Cooper of Smart Voice Systems [Part Two]
|
Nov 26, 2019 |
|
Episode 21- Sound In Hospitality With Andreas Cooper of Smart Voice Systems [Part One]
|
Nov 19, 2019 |
|
Episode 20 - Sonic Signatures With Jon Brennan and Sean Beeson [Part Two]
|
Nov 12, 2019 |
|
Episode 19- Sonic Signatures With Jon Brennan and Sean Beeson [Part One]
|
Nov 05, 2019 |
|
Episode 18- Sound Saves The Day
|
Oct 29, 2019 |
|
Episode 17- Alexa, Send Me A Sample
|
Oct 22, 2019 |
|
Episode 16- Measuring the Value of Sound With Scott Simonelli of Veritonic [Part Two]
|
Oct 15, 2019 |
|
Episode 15- Measuring the Value of Sound With Scott Simonelli of Veritonic [Part One]
|
Oct 08, 2019 |
|
Episode 14- Podcast Your Brand with Matty Staudt [Part Two]
|
Sep 30, 2019 |
|
Episode 13- Podcast Your Brand With Matty Staudt [Part One]
|
Sep 24, 2019 |
|
Episode 12- Ethics of New Voice Technology With Patrick Givens of VaynerSmart [Part Two]
|
Sep 18, 2019 |
|
Episode 11- Ethics of New Voice Technology With Patrick Givens of VaynerSmart [Part One]
|
Sep 10, 2019 |
|
Episode 10- What Does Sound Look Like
|
Aug 28, 2019 |
|
Episode 9- Echo Dot and Voice Technology Review
|
Aug 21, 2019 |
|
Episode 8- Spotify, Pandora, and Other Advertising Options
|
Aug 14, 2019 |
|
Episode 7- Jingle Vs. Sound Identity
|
Jul 31, 2019 |
|
Episode 6- How to Use a Universal Language in Your Marketing Strategy
|
Jul 24, 2019 |
|
Episode 5- Passive Advertising In Sound
|
Jul 09, 2019 |
|
Episode 4- Sound Subtlety Rocks the Marketing World
|
Jun 27, 2019 |
|
Episode 3- Therapeutic Music and Marketing
|
Jun 18, 2019 |
|
Episode 2- Marketing Differently
|
Jun 07, 2019 |
|
Episode 1- Using Sense In Your Marketing
|
Jun 04, 2019 |
|
Welcome to Sound In Marketing
|
Apr 27, 2019 |