Cyrus touches on the following subjects in this podcast: His breakdown of the best practices for technical SEO Shares the most notable and informational articles on moz.com Describes what SEO success factors and how they are useful to know How to optimize your site architecture for big SEO wins He talks about how to create content that matches a user’s search query Shares his best tips on using Google Search Console to optimize for SEO How he performs A/B testing for SEO How GDPR affects SEO for clients in Europe