The Growth Zone

By Christian Bartsch

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Category: Management

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Episodes: 122


The Growth Zone Podcast covers in 2023 topics from Innovation, Business, Startups, Marketing, ESG, Cyber Security and interviews with industry leaders. Our Mission is to help people to grow their business by applying sustainable business strategies in marketing and leadership. Thereby local communities enjoy more environmentally responsible and socially responsive contributions from the business world. | In Marketing we cover the core areas of sales funnels, branding, positioning, lead generation and online advertising. | When talking about startups we will look into innovation, funding, investment, technology as well as artificial intelligence. | An entrepreneur can not be successful if the mindset is dislocated. Confidence is so important for a good starting out into networking and gaining clients. | When you gain access to the knowledge and guidance of an experienced entrepreneur you can grow using coaching and mentoring. Hence, leadership, strategy and finding a solution to a conflict is so vital. | Subscribe to our newsletter at

Episode Date
How ESG and ISO27001:2022 ISO Certification interact to influence your business success
Feb 19, 2024
Reaching your audience by building trust
Oct 30, 2023
Social Marketing is social selling?
Oct 29, 2023
Quality management is a competitive advantage for Software companies
Oct 27, 2023
ISO 27001 for Education providers
Oct 25, 2023
Information Security in the automotive industry - TISAX
Oct 22, 2023
How banks, venture capital and venture investors help you grow
Oct 21, 2023
Increase sales without falling for this trap
Oct 18, 2023
How to boost cooperations and supplier relationships
Oct 14, 2023
How to systematize your business for profit scaling
Oct 11, 2023
How to deal with problematic buyers that suddenly turn toxic
Oct 06, 2023
Hire for Mindset (aka work attitude) - not Grades or academic titles
Oct 04, 2023
Scaling towards sustainable business models
Sep 30, 2023
How to increase the trust a buyer will invest in you?
Sep 23, 2023
Outsource without being distracted
Sep 20, 2023
Why is your client avatar a tripping stone or stepping stone?
Sep 16, 2023
The 3 Stages towards business growth
Sep 13, 2023
Designing a business from scratch that already exists
Sep 10, 2023
The sustainable idea - Green Cyber Security
Apr 08, 2023
The sustainable idea - The fossil fuel scam
Apr 07, 2023
Do we really need to prevent greenwashing in cyber security
Mar 30, 2023
Why is it important to implement a green cyber security in an organization?
Mar 29, 2023
B2B startup sales strategies
Mar 28, 2023
CyberAttacks are hurting everyone. So, how do we prevent this? Investing!
Mar 25, 2023
Trust is an important part of driving sustainability in an organization
Mar 23, 2023
What are the In-Demand Content Marketing Formats for 2023
Mar 21, 2023
The Role of AI in Content Marketing in 2023
Mar 19, 2023
How Lead Generation Channels Rank and will impact 2023
Mar 17, 2023
See how google is fighting back ChatGBT created content
Mar 15, 2023
How is Google's Lighthouse 10 going to affect your ranking
Mar 14, 2023
How to structure an article to make google help your website rank on page 1
Mar 10, 2023
How we look for longtail keywords to outplay large competitors
Mar 06, 2023
How do we create a quality backlink for our websites
Mar 04, 2023
What strategy can you use to generate leads to a new website
Mar 02, 2023
Why you need to use Twitter blue to get new qualified leads
Mar 01, 2023
Growing customer acquisition via paid search, AI and performance creative at scale
Feb 25, 2023
Why should we bother doing SEO for our websites
Feb 22, 2023
What gets people to learn new skills?
Feb 17, 2023
How will AI change the way leaders attack and hold talents?
Feb 15, 2023
Businesses are not ready for the disruption AI will cause
Feb 11, 2023
Is Multiplatform the future for Developers? Net Maui
Feb 10, 2023
What can we learn from the evolution in cyber?
Feb 07, 2023
Why are companies more than ever in the focus of cyber crime?
Feb 06, 2023
Let's use Neural Networks in Online Marketing
Oct 30, 2022
How do you prevent revenue cyber skimming?
Oct 28, 2022
How do cyber security risks affect any growing business?
Oct 27, 2022
How can you use AI to drive Online Sales?
Oct 10, 2022
How to increase your hourly rates and then transition to packages?
Jun 09, 2022
Why funding a startups use bootstrap funding and sustainable business development strategies
Jun 08, 2022
How does cyber security and online marketing drive sales?
Jun 03, 2022
Why is it important to communicate in your marketing your ESG efforts?
May 29, 2022
Can you attract talent as a startup using Employeer branding?
May 22, 2022
Investors want to invest in sustainable opportunities
Mar 30, 2022
Diversity helps scale marketing effectiveness
Mar 23, 2022
Spot marketing narratives of fake sustainable products
Mar 16, 2022
Your clients want a different kind of sustainable products
Mar 09, 2022
How will ESG affect Marketing campaigns?
Mar 02, 2022
How tech startups rapidly grow their B2B sales?
Oct 14, 2021
Where is the value in mentoring for bootstrapped startups
Oct 11, 2021
How B2B Saas companies double their revenue in 90 days when nobody knows them
Oct 05, 2021
How organisations survive in industries that experience disruption.
Sep 26, 2021
How do businesses build a solid Brand Development in a disrupted industry?
Sep 20, 2021
What is the difference between growth and scaling?
Aug 24, 2021
How to build innovation ecosystems or clusters that lead to a sustainable growth
Aug 18, 2021
How to automate your tasks of your business which lead to business growth
Aug 14, 2021
How to scale a startup that will make corporates want to be part of the founder's journey.
Aug 11, 2021
How to use market research in b2b to be laser focused on solving the relevant problems of their niche market.
Aug 08, 2021
How startups can benefit from closing the VC Diversity Gap
Aug 05, 2021
How to design as product roadmap that leads to a successful product launch?
Jul 27, 2021
How a message that resonates with a B2B audience strengthens your revenue growth?
Jul 23, 2021
Identify how your business can grow by understanding the strategies of amazon's social ecommerce.
Jul 22, 2021
How can you communicate your brand story so that you seperate yourself from the pack
Jul 21, 2021
How to use digital marketing in times where you standout via personal branding.
Jul 19, 2021
How you can use conversion optimization to scale consumer brands in a time where retail is changing its flow
Jul 16, 2021
How important is to be mindful when you think about wealth and the unexpected events in life?
Jul 11, 2021
How can small businesses gain more visibility in search engines in order to catch up with the market.
Jul 07, 2021
How corporate sustainability impacts the way products and services are delivered to the market place.
Jul 05, 2021
How founders can tap into their collective intelligence and help execute the company’s vision
Jul 04, 2021
How can startups get their productivity to generate more revenue
Jun 29, 2021
How to take your idea to building membership systems
Jun 25, 2021
How identity built branding attracts clients who really care about the true intrinsic reasons of your business
Jun 23, 2021
How business loan brokers can help startups get the needed seed funding
Jun 13, 2021
How can measurement marketing help SaaS companies grow their subscriber base?
Apr 27, 2021
How to scale your B2B niche products when addressing medium to large companies?
Apr 16, 2021
How to get your first profitable clients for your brand new SaaS product
Apr 10, 2021
Understand how your startup can build and grow their brand by applying intent based marketing
Mar 30, 2021
How can a startup attract talented engineers and get HR to help scaling the tech startups
Mar 23, 2021
Why should we be using a CRM system to maximize our clickfunnel lead vs order ratio?
Mar 15, 2021
Aviation Sunday - Introduction of the Saab 340 Turpoprop Jet
Mar 14, 2021
You must be joking! Who needs to connect their HR with Sales and Product development?
Mar 13, 2021
Do I need market research? I know already with out looking into my Data Warehouse or CRM or BI
Mar 12, 2021
Integrated online marketing tool change the way a business is operating
Mar 11, 2021
Who needs localization? Even in India and Germany they speak English!
Mar 10, 2021
How do client groups allow me to increase the profitability of my SaaS business?
Mar 09, 2021
How can I increase the value of backlinks using my content strategy in combo with a business analytics tool?
Mar 08, 2021
How do different turbine engines impact the flying experience?
Mar 07, 2021
Generating the second sale is easier if your CRM tells you what your client wants to hear
Mar 06, 2021
How do I track my worktime so that my client is happy to pay while i do not clatter my CRM?
Mar 05, 2021
Do i need to integrate my CRM system with Project management and Team Coordination platforms
Mar 04, 2021
How do i configure my CRM to follow the ABC lifetime value startegy
Mar 03, 2021
Do i automate all my funnel emails or should i use my CRM to intensify the percieved value for my lead
Mar 02, 2021
How to generate leads while recruiting to fill vacancies in your business?
Mar 01, 2021
How to make google love you? Scale organic search and conversion rate
Feb 25, 2021
5 ways to make hiring good salespeople easier, to fuel your startup growth
Feb 21, 2021
Understand the key issues that a market maker or trading platform can have on your stock market investments
Feb 17, 2021
How do you use funds to scale your financial capabilites versus using a savings account
Feb 16, 2021
How to increase your personal and business wealth using the stock market
Feb 15, 2021
How a business can create and launch an online school as an additional source of revenue
Feb 12, 2021
How to use metaphysics in your business as competitive advantage
Feb 11, 2021
How an agile approach in software development helps grow companies. Guest: Caleb Woods
Feb 03, 2021
How to plan and get your business sold using the strategies based on the new book "Exit Rich"
Jan 30, 2021
How to amplify your webinars through conversational commerce
Jan 26, 2021
How email marketing is changing and what businesses need to do to not be filtered out.
Jan 19, 2021
How can companies get employees and outsiders to view them as a great place to work?
Jan 12, 2021
197 Why is the police being forced to act like a tax collector
Dec 31, 2020
196 Why speeding cameras generate hidden taxes instead of real road safety
Dec 30, 2020
How tech companies can grow beyond the rule of 40? with Dan McGaw
Dec 27, 2020
The core elements of a growth and scaling strategy in 2021 - Maceo Jourdan
Dec 26, 2020
How will technology companies recruit and organize themselves as they relocate in 2021 - Ira Wolfe
Dec 25, 2020
How company cultures are defined and contribute to a companys success story
Dec 24, 2020
187 How can you protect your parks against vandalism and crime when councils experience a loss of tax income?
Dec 24, 2020
5 unexpected lessons I’ve learned from being the only woman in the room - Lisa Sutton
Dec 18, 2020