The Marketing Playbook with Mark Friedman
By Mark Friedman
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Category: Marketing
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Subscribers: 7
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Episodes: 145
Description
Mark Friedman knows direct-to-consumer marketing. The 30+ year industry veteran has served as the President of eCommerce at Steve Madden, Chief Marketing Officer of Brooks Brothers, mentor to dozens of startups, and even youth sports coach. You'll take away 3 fundamental tips every episode to help your team knock it out of the park, and draw up strategies for digital marketing, eCommerce, customer monetization, and pivoting with the brightest all-stars in business. Do you have your playbook? Presented by Details Interactive. Theme Song: Jazzy Man Funk Rock – Auditone Music Library - provided by Jamendo
| Episode | Date |
|---|---|
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Stacey Warshaw - Head of Ecommerce & Digital Marketing at LoveShackFancy
|
Apr 22, 2026 |
|
Matt Ezyk - Senior Director of Engineering, eCommerce at Hanna Andersson
|
Apr 08, 2026 |
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Michael Allan - GM at Quince
|
Mar 25, 2026 |
|
Gillian Bell - Chief Revenue & Growth Officer of Comfrt
|
Mar 11, 2026 |
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Katy Mimari - Founder & CEO of Caden Lane
|
Feb 26, 2026 |
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Scott Silverman - Co-Founder of CommerceNext
|
Feb 11, 2026 |
|
Al Doan - Co-Founder of Missouri Star Quilt Company
|
Jan 29, 2026 |
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Laurie Steinmetz - Founder & Host of The MOOBment
|
Jan 23, 2026 |
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Shawna Hausman - Founder & CEO of AAA Growth Agency
|
Jan 15, 2026 |
|
Laura Geller - Founder of Laura Geller Beauty
|
Dec 18, 2025 |
|
David Reinke - CEO of GLD
|
Nov 28, 2025 |
|
Avi Moskowitz - Co-Founder & CEO of PrettyDamnQuick (PDQ)
|
Nov 13, 2025 |
|
Elizabeth Drori - CMO and Head of E-commerce at Kizik
|
Oct 29, 2025 |
|
Andy Judd - CPG CMO
|
Oct 08, 2025 |
|
Liana Thompson - VP of E-Commerce at Shutterfly
|
Sep 25, 2025 |
|
John Gonsalves - Vice President Direct to Consumer & Digital at TaylorMade Golf Company
|
Sep 10, 2025 |
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Prieeyya Kaur Kesh - Founder & CEO of Our Wave
|
Aug 27, 2025 |
|
Jamie Gersch - CMO of Rothy's
|
Aug 13, 2025 |
|
Michael Diesu - Co-Founder & CEO of Tie
|
Jul 31, 2025 |
|
Elina Vilk - President and Chief Business Officer of David's Bridal
|
Jul 17, 2025 |
|
Ben Kruger - CMO of Event Tickets Center
|
Jul 02, 2025 |
|
Joe Milano - Chief Digital Officer
|
Jun 18, 2025 |
|
Marissa Rodriguez - CEO of Through Experience
|
Jun 05, 2025 |
|
Trevor Testwuide - CEO of Measured
|
May 21, 2025 |
|
Ned MacPherson & Rob Jewell - Power Digital & Uptick
|
May 07, 2025 |
|
Gavin Hewitt - COO of Velou
|
Apr 24, 2025 |
|
Kim Miller - President of Saks OFF 5TH
|
Apr 09, 2025 |
|
Ashley Kechter - Global President of Fabletics
|
Mar 26, 2025 |
|
Jamie Domenici - CMO of Klaviyo
|
Mar 13, 2025 |
|
Maria Youth - Chief Revenue Officer of Path2Response
|
Feb 27, 2025 |
|
Chris Danton - Co-Founder & Chief of Ideas of IN GOOD CO
|
Feb 12, 2025 |
|
Karen Schmidt - CMO of Schmidt Bros.
|
Jan 30, 2025 |
|
Ned MacPherson - Chief Growth Officer of Power Digital
|
Jan 16, 2025 |
|
Scott Perry - VP of Strategic Marketing at Worldwide Golf Shops
|
Dec 19, 2024 |
|
Nik Sharma - Founder & CEO of Sharma Brands
|
Dec 05, 2024 |
|
David Cost - VP of Digital and eCommerce at Rainbow Apparel Co
|
Nov 21, 2024 |
|
Josh Golden - CMO of Quad
|
Nov 06, 2024 |
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Alex Faherty - Co-Founder & CEO of Faherty
|
Oct 24, 2024 |
|
Jonathan Packer - Co-Founder of G.O.A.T. Foods
|
Oct 02, 2024 |
|
Donna Belardi - Chairman and CEO of Belardi Wong
|
Sep 19, 2024 |
|
David Norton - Managing Director of GALE
|
Sep 04, 2024 |
|
Jason Nyhus - President and GM of Shopware
|
Aug 22, 2024 |
|
Grace Fooden Correy - Beauty and Fashion Brand Executive
|
Aug 08, 2024 |
|
David Wish - Founder of Inspired Digital and the Commerce Syndicate
|
Jul 24, 2024 |
|
Djalal Lougouev - Co-Founder and CSO of Ometria
|
Jul 11, 2024 |
|
Episode 100 Special
|
Jun 27, 2024 |
|
Michelle Wahler - Co-Founder of Beyond Yoga
|
Jun 13, 2024 |
|
Michelle Cutter - VP of eCommerce at REI
|
May 30, 2024 |
|
Viveka von Rosen - Founder of Beyond the Dream Board
|
May 16, 2024 |
|
Doug Weich and Shirley Gao - Retail AI Council
|
May 02, 2024 |
|
Nadina Guglielmetti - Chief Customer Officer of The Vitamin Shoppe
|
Apr 18, 2024 |
|
Kristi Daraban - AVP, Social Media at Nationwide
|
Mar 28, 2024 |
|
Andy Ostroy - Serial Entrepreneur, Filmmaker, and Podcast Host
|
Feb 29, 2024 |
|
Ali Wing - CEO of Oobli
|
Feb 15, 2024 |
|
Margaret Moraskie - CEO of Levenger
|
Feb 01, 2024 |
|
Sabrina Cherubini - SVP Brand & Digital at Hanky Panky
|
Jan 18, 2024 |
|
PJ Oleksak - CEO of Nuts.com
|
Jan 04, 2024 |
|
Jessica Jensen - CMO of Indeed
|
Dec 14, 2023 |
|
Sherene Hilal - Chief Product Officer of Bluecore
|
Nov 30, 2023 |
|
Andrea Moore - Chief Digital Officer of NEST New York
|
Nov 09, 2023 |
|
Sheryl Clark - President and CEO of Boston Proper
|
Oct 26, 2023 |
|
Maryssa Miller - Chief Product Officer of Mint House
|
Oct 05, 2023 |
|
Gary Vaynerchuk - Chairman of VaynerX
|
Sep 21, 2023 |
|
Jenna Posner - Chief Digital Officer of Solo Brands
|
Sep 07, 2023 |
|
Chad Stark - CEO of STARK
|
Aug 10, 2023 |
|
Bill Bass - CMO of FULLBEAUTY Brands
|
Jul 27, 2023 |
|
Vanessa Cartwright - CEO (NA) of Astound Commerce
|
Jul 13, 2023 |
|
Carlos Dunlap-Beard - VP, Business Development & Loyalty Strategy at ebbo
|
Jun 15, 2023 |
|
Ken Pilot - Retail Tech Executive, Founder, Advisor, and Investor
|
Jun 01, 2023 |
|
Amy Carr - Chief Marketing and Digital Officer of ThirdLove
|
May 18, 2023 |
|
Michael Relich - Co-CEO of PacSun
|
May 04, 2023 |
|
Rose Hamilton - Founder and Principal Consultant at Compass Rose Ventures
|
Apr 20, 2023 |
|
Ujjwal Dhoot - President and CEO of Allivet
|
Mar 02, 2023 |
|
Vijay Talwar - Multinational Sports and Retail Business Leader
|
Feb 16, 2023 |
|
Jason "Retailgeek" Goldberg - Chief Commerce Strategy Officer of Publicis
|
Feb 02, 2023 |
|
Kim Miller - Global CMO of Toys"R"Us
|
Jan 19, 2023 |
|
Ben Chodor - Online Communications Serial Entrepreneur and Author
|
Dec 15, 2022 |
|
Adam Stambleck - President and Chief Client Officer of Movable Ink
|
Dec 01, 2022 |
|
David Zucker - CMO and SVP eCommerce at Perdue Farms
|
Nov 10, 2022 |
|
Melissa Feemster - Co-Founder of Team Bespoke
|
Oct 20, 2022 |
|
Rob Garf - VP and GM, Retail at Salesforce
|
Sep 29, 2022 |
|
Erik Lautier - Director at AlixPartners
|
Sep 15, 2022 |
|
Karilyn Anderson - Group VP, Digital Marketing and CRM at SPARC Group
|
Aug 25, 2022 |
|
Max Branstetter - Founder and Podcast Producer at MaxPodcasting
|
Aug 11, 2022 |
|
Scott Hilton - CEO of Wonder
|
Jul 28, 2022 |
|
Kyle Widrick - Founder and CEO of Win Brands Group
|
Jul 07, 2022 |
|
Bill Adler - Co-Founder, CEO, and President of True Fit
|
Jun 16, 2022 |
|
William Harris - Founder and CEO of Elumynt
|
Jun 02, 2022 |
|
Alan Kraft - Founder and Chief Revenue Officer of Media Horizons
|
May 19, 2022 |
|
Rob Smith - CEO and Founder of The Phluid Project
|
Apr 28, 2022 |
|
Cindy Marshall - Founder and CEO of SHINE Strategy
|
Apr 14, 2022 |
|
Dawn Robertson - CEO of OCM
|
Mar 31, 2022 |
|
Nilay Shah - VP, Digital Marketing for the New York Giants
|
Mar 17, 2022 |
|
Fan Bi - Angel Investor and Co-Founder of The Hedgehog Company
|
Mar 03, 2022 |
|
Sean Phaler - Director of Digital Marketing for Tepper Sports and Entertainment
|
Feb 17, 2022 |
|
Steve Goldberg - President of SGG + Associates
|
Jan 27, 2022 |
|
Ryan Babenzien - Founder of Jolie Skin and Greats
|
Jan 13, 2022 |
|
Tom Shipley - Serial Entrepreneur and Co-Founder of Foundry
|
Dec 16, 2021 |
|
Rick Watson - Founder and CEO of RMW Commerce Consulting
|
Dec 02, 2021 |
|
Devon Pike - President of Baggallini
|
Nov 11, 2021 |
|
Cathy Halligan - Independent Board Director of Publicly-Held Companies
|
Oct 07, 2021 |
|
Jamie Gutfreund - Consumer Marketing Executive and Strategic Advisor
|
Sep 23, 2021 |
|
Brian Rainey - Co-Founder and CEO of Path2Response
|
Sep 11, 2021 |
|
Jeffrey Slater - Chief Listening Officer of The Marketing Sage
|
Aug 26, 2021 |
|
Kerel Cooper - CMO of LiveIntent
|
Aug 12, 2021 |
|
John Shea - President and Founder of Momentum Commerce
|
Jul 15, 2021 |
|
Emily Griffith - Founder and CEO of Lil Bucks
|
Jun 24, 2021 |
|
Nate Checketts - Co-Founder and CEO of Rhone
|
Jun 10, 2021 |
|
Adam Siegel - Founder and CEO of Recurate
|
May 27, 2021 |
|
Sabir Semerkant – Founder of GROWTH by SABIR
|
May 13, 2021 |
|
Mike Dupuis – Chief Digital Officer of SPARC Group
|
Apr 29, 2021 |
|
Brian Long – CEO and Co-Founder of Attentive
|
Apr 15, 2021 |
|
Sam Norpel – Chief Digital Officer of Juvenescence
|
Apr 01, 2021 |
|
Brian Berger – Founder and CEO of Mack Weldon
|
Mar 18, 2021 |
|
Caroline and Jake Danehy – Co-Founders of Fair Harbor
|
Mar 04, 2021 |
|
Chloe Songer and Stuart Ahlum – Co-Founders of Thousand Fell
|
Feb 18, 2021 |
|
Lucille DeHart – Senior Marketing and Branding Executive
|
Feb 04, 2021 |
|
Matt Blumberg – Co-Founder and CEO of Bolster
|
Jan 14, 2021 |
|
Sucharita Kodali – VP, Principal Analyst at Forrester
|
Dec 17, 2020 |
|
Craig Brommers – CMO of American Eagle Outfitters
|
Dec 03, 2020 |
|
Rodney Woodruff – VP, Engineering at WW
|
Nov 19, 2020 |
|
Miki Berardelli – Founder of Miki B LLC
|
Nov 05, 2020 |
|
Kara Goldin – Founder and CEO of Hint Inc.
|
Oct 22, 2020 |
|
Paula Schneider – CEO of Susan G. Komen
|
Oct 01, 2020 |
|
Kim DeYoung – Choice Coach and Serial Entrepreneur
|
Sep 17, 2020 |
|
Patti Hughes – Founder, CEO, and CCO of Natural Life
|
Sep 03, 2020 |
|
Joe Yakuel – Founder and CEO of WITHIN
|
Aug 20, 2020 |
|
Joel Quadracci – Chairman, President, and CEO of Quad
|
Aug 06, 2020 |
|
Lisa and Jack Bodell – FutureThink and The Knowledge Society
|
Jul 23, 2020 |
|
Pano Anthos – Founder and Managing Director of XRC Labs
|
Jul 09, 2020 |
|
Bernardine Wu – Founder and CEO of FitForCommerce
|
Jun 25, 2020 |
|
Joe Megibow – CEO of Purple
|
Jun 11, 2020 |
|
Bob Wischusen – Voice of the Jets and ESPN Broadcaster
|
Jun 04, 2020 |
|
Fayez Mohamood – Co-Founder and CEO of Bluecore
|
May 28, 2020 |
|
Kabir Shahani – CEO of Amperity
|
May 14, 2020 |
|
Doug Zarkin – CMO of Pearle Vision
|
Apr 30, 2020 |
|
Todd Saunders – CEO of AdHawk and FloorForce
|
Apr 16, 2020 |
|
Patty Steele – Legendary NYC Radio Host
|
Apr 09, 2020 |
|
Jodi Watson – CMO, Marketing Consultant, and Board Member
|
Apr 02, 2020 |
|
Monica Smith – Founder and CEO of Marketsmith
|
Mar 19, 2020 |
|
Chip Bergh – President and CEO of Levi Strauss and Co.
|
Mar 05, 2020 |
|
Tim Peterson – Chief Marketing and Digital Officer of SportsBiz
|
Feb 20, 2020 |
|
Matt Blonder - Reebok Global Head of Marketing, Brand Management, and Digital Commerce
|
Feb 03, 2020 |
|
Mitch Slater - SVP Wealth Management at UBS, Host of Financially Speaking
|
Feb 03, 2020 |
|
Mark Friedman - Opening the Marketing Playbook
|
Feb 03, 2020 |