Hosted by Jess Wilson, Barney Williams and Nat Atkins, three lifelong friends and upcoming ‘30ers’, 30 going on 30 tells the tales of three average joes trying to improve their daily routines before ‘it gets too late’. With social media and news articles a barrage of advice on how to improve one’s life, the pod tests these theories by trying certain experiences every day, for 30 days. From vegan’s to muscle machines to over the top optimists we test what this is actually like through the lens of reality and share the ups and downs of each during our monthly podcast.