Branded & Booked
By Steph Weber
Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Image by Steph Weber
Category: Marketing
Open in Apple Podcasts
Open RSS feed
Open Website
Rate for this podcast
Subscribers: 1
Reviews: 0
Episodes: 200
Description
Are you ready to stand out in the crowded world of short-term rentals and boutique hotels? Branded & Booked is the podcast for ambitious hosts and property owners who want to create rave-worthy brands and stay consistently booked. Hosted by Steph Weber, an expert in branding and marketing for STRs, this podcast is packed with actionable advice, inspiring stories, and behind-the-scenes insights to help you elevate your property and attract your best guests. Tune in every week to learn how to market your property, create a guest experience they’ll rave about, and build a hospitality business.
| Episode | Date |
|---|---|
|
EP 218: How Strategy-Driven Interiors Are Winning in Today’s STR Market with Jordan from Somerled Designs
|
Oct 08, 2025 |
|
Ep 217: What 5 STR Owners Changed in Their Marketing—And the Direct Booking Results They Saw
|
Sep 30, 2025 |
|
EP 216: Are direct bookings just a trend?
|
Sep 23, 2025 |
|
EP 215: The 3 C’s of Social Media Strategy for Short-Term Rentals
|
Sep 16, 2025 |
|
EP 214: Mistakes STR Owners make with marketing
|
Sep 10, 2025 |
|
EP 213: How to Not Lose Money with Airbnb’s New Host Fee
|
Sep 03, 2025 |
|
EP 212: How We Got 1,100 Subscribers + $5K in Bookings with ONE Email Funnel
|
Aug 26, 2025 |
|
EP 211: Personal Update: Proof You Don’t Need It All to Keep Going
|
Aug 19, 2025 |
|
EP 210: Why Your Instagram Isn’t Converting (and How to Fix It)
|
Aug 13, 2025 |
|
EP 209: Behind the Scenes of Our Co-Hosting Business (and lessons I've learned)
|
Jul 22, 2025 |
|
EP 208: How to Train Your Team to Think Like You (and Trust Their Gut) with Punith Upadhya
|
Jul 16, 2025 |
|
EP 207: Why I Sold My First Short-Term Rental and What We’re Doing Next
|
Jul 08, 2025 |
|
EP 206: Systems + Ops That Give You Your Time Back with Marisa Grover
|
Jul 02, 2025 |
|
EP 205: Cabins on the Cumberland Update: Financing, Partnerships, and Lessons Learned
|
Jun 24, 2025 |
|
EP 204: Why Influencer Marketing Still Works—But Only If You Do It Right
|
Jun 17, 2025 |
|
EP 203: 50% Direct Bookings with Zero Paid Ads? Here's the Strategy
|
May 20, 2025 |
|
EP 202: Is Airbnb Trying to Prevent Direct Bookings?
|
Apr 17, 2025 |
|
EP 201: Don’t Take My Word for It: STR Marketing Bootcamp Success Stories
|
Mar 21, 2025 |
|
EP 200: STR Marketing Simplified All About Your Brand Strategy
|
Mar 19, 2025 |
|
199: BTS of The Asheville Affair
|
Mar 12, 2025 |
|
EP 198: Stop selling your amenities. Do THIS instead!
|
Mar 06, 2025 |
|
EP 197: Social Media Marketing for STRs
|
Feb 04, 2025 |
|
EP 196: Direct Booking Secrets: Breadcrumbs for Your Airbnb Listing
|
Jan 28, 2025 |
|
EP 195: Strategies to Increase Your Bookings During Slow Periods
|
Jan 14, 2025 |
|
EP 194: Welcome to Branded & Booked!
|
Jan 07, 2025 |
|
EP 193: 2024 The Good The Hard and What’s Coming Next
|
Dec 19, 2024 |
|
EP 192: 2025 Predictions for STR
|
Dec 17, 2024 |
|
EP 191: Long-Term vs Short-Term Rental with Ryan Rominger
|
Dec 04, 2024 |
|
EP 190: You’re missing THIS in your STR design & guest experience - Interview with Harshad and Ishita Lalan
|
Nov 19, 2024 |
|
EP 189: Simplifying Direct Bookings with Gil Chan of Crafted Stays
|
Nov 05, 2024 |
|
EP 188: How I Built the brand for Cabins on the Cumberland
|
Oct 29, 2024 |
|
EP 187: From STR Owner to Treehouse Resort: Interview with Hanan Kim
|
Oct 22, 2024 |
|
EP 186: Steal Our Marketing Strategy: 15% Direct Bookings in 2 Months
|
Sep 25, 2024 |
|
EP 185: STR Install in just 7 days with Kim Fitzpatrick
|
Sep 17, 2024 |
|
EP 184: What Every Short-Term Rental Owner Needs to Know About Influencer Marketing
|
Sep 10, 2024 |
|
EP 183: The shift that led to multiple 6-figure businesses
|
Sep 03, 2024 |
|
EP 182: How to Create Successful Influencer Partnerships for Your Short-Term Rental with Jordan Kahana
|
Aug 20, 2024 |
|
EP 181: How to Boost Repeat Bookings Through Email Marketing
|
Aug 14, 2024 |
|
180: How to Increase Your Visibility Online for Your Short-Term Rental with Emily Lethgo
|
Aug 06, 2024 |
|
EP 179: What the Hell Happened to Hospitality
|
Jul 23, 2024 |
|
EP 178: I am so tired of this
|
Jul 16, 2024 |
|
EP 177: Finding profitable properties in today’s market with STRIQ
|
Jun 18, 2024 |
|
Ep 176: From 5 arbitrage units in March 2020 to their STR mentorship program: Interview with The KarWells
|
Jun 11, 2024 |
|
175: Behind the scenes of one year with our first STR property
|
Jun 04, 2024 |
|
Ep 174: Email marketing with StayFi Founder Arthur Colker
|
May 08, 2024 |
|
Ep 173: 3 factors to consider aside from the numbers when selecting a short-term rental property
|
Apr 30, 2024 |
|
EP 172: What no one tells you about building a short-term rental business
|
Apr 16, 2024 |
|
EP 171: How branding impacts your bottom line
|
Apr 03, 2024 |
|
EP 170: Social media marketing for your short-term rental
|
Mar 05, 2024 |
|
EP 169: Our Partnership for Cabins On The Cumberland
|
Feb 27, 2024 |
|
EP 168: Traveling full time while designing STRs with Paige Hayes
|
Feb 06, 2024 |
|
EP 167: What to consider BEFORE you design your Airbnb property
|
Jan 30, 2024 |
|
Ep 166: Co-Hosting Lessons and Mishaps
|
Jan 25, 2024 |
|
EP 165: Creating unique stay properties with Zoey Berghoff
|
Jan 16, 2024 |
|
Ep 164: THIS will increase direct bookings
|
Jan 09, 2024 |
|
EP 163: Our next BIG STR investment
|
Jan 02, 2024 |
|
Ep 162: What we're focusing on in 2024
|
Dec 28, 2023 |
|
EP 161: The Highs and Lows of Starting a Business Together
|
Dec 19, 2023 |
|
EP 160: What Actually Happened This Year
|
Dec 12, 2023 |
|
EP 159: Influencer Marketing Do’s and Don'ts
|
Oct 17, 2023 |
|
EP 158: Co-Hosting Chronicles - Our journey with co-hosting clients and STR management
|
Oct 10, 2023 |
|
EP 157: Should you use social media marketing for your STR
|
Sep 19, 2023 |
|
Ep 156: The number one marketing strategy to implement ASAP
|
Sep 05, 2023 |
|
EP 155: Co-Hosting and Ownership in Ellijay, GA with Nick and Niki
|
Aug 29, 2023 |
|
Ep 154: Answers to FAQs about The Weber Co Rebrand
|
Aug 22, 2023 |
|
EP 153: Welcome To Hosted By The Webers
|
Aug 15, 2023 |
|
EP 152: Why I’m hitting pause on this podcast and what you can expect next from The Weber Co.
|
Jul 18, 2023 |
|
EP 151: How to sell the transformation by story-telling with Kris Jones
|
Jun 27, 2023 |
|
EP 150: Marketing hot topic: DM strategy in 2023
|
Jun 20, 2023 |
|
EP 149: Noah's Birth Story + an update on how our family is handling the transition
|
Jun 06, 2023 |
|
EP 148: From Surviving to Thriving with Brandi Linn
|
May 30, 2023 |
|
EP 147: 5 signs live launching will work for your business
|
May 23, 2023 |
|
EP 146: Fertility, Cycle Syncing, and Women's Health with Caitlin Sullivan
|
May 16, 2023 |
|
EP 145: Personal brand vs. business brand
|
May 09, 2023 |
|
144: Here’s what’s making me cringe in the online space right now
|
Apr 19, 2023 |
|
EP 143: "Your backup plan is f***ing you." Advice my mentor shared with me that will help you too.
|
Apr 11, 2023 |
|
EP 142: The most lucrative marketing strategy you could execute to scale past 6-figures
|
Apr 04, 2023 |
|
Ep 141: The best (and worst) ways to grow your email list in 2023
|
Mar 29, 2023 |
|
Ep 140: How to close Hell yes, I'm in clients, and what you need to know about the market TODAY
|
Mar 21, 2023 |
|
EP 139: CELEBRATING 30! Here's what my 20s taught me and what I'm excited about in this next decade
|
Mar 15, 2023 |
|
EP 138: The secret to organic marketing
|
Mar 07, 2023 |
|
EP 137: The shifts I've made as we scale to $1M in sales
|
Feb 28, 2023 |
|
EP 136: Marketing myth busting: live launch edition
|
Feb 21, 2023 |
|
EP 135: How launching has worked for these three service-based businesses
|
Feb 16, 2023 |
|
Ep 134: The biggest shifts to launch with ease vs. overwhelm
|
Feb 07, 2023 |
|
Ep 133: 5 reasons why you should be leveraging live launching to scale past 6-figures
|
Jan 31, 2023 |
|
Ep 132: How AI is impacting businesses this year
|
Jan 24, 2023 |
|
Ep 131: Is fear sabotaging your success?
|
Jan 17, 2023 |
|
Ep 130: The era of possibility marketing
|
Jan 10, 2023 |
|
EP 129: How 2022 really ended and what's next for my business
|
Jan 03, 2023 |
|
EP 128: Make social media fun again with Marion Wagner
|
Sep 27, 2022 |
|
EP 127: Defining your avatars needs and deepest desires with Ericka Anderson
|
Sep 20, 2022 |
|
EP 126: 3 ways to get unstuck
|
Sep 14, 2022 |
|
EP 125: An "aha" moment for your business
|
Sep 06, 2022 |
|
EP 124: Marketing doesn't matter if you don't have this...
|
Aug 30, 2022 |
|
EP 123: My honest thought about "quiet quitting"
|
Aug 23, 2022 |
|
EP 122: Your new Instagram Strategy
|
Aug 16, 2022 |
|
Ep 121: Is influencer marketing dead?
|
Aug 09, 2022 |
|
Ep 120: Understanding your unconscious, subconscious, and conscious mind with Heather Georgell
|
Jul 26, 2022 |
|
Ep 119: Why we decided to launch a low ticket membership now
|
Jul 19, 2022 |
|
Ep 118 - How to leverage brand story with Whitney Carmichael
|
Jul 12, 2022 |
|
Ep 117 - Preparing for the rest of 2022 as an entrepreneur
|
Jul 06, 2022 |
|
Ep 116 - When to hire team members
|
Jun 14, 2022 |
|
Ep 115 - Building a 7-figure future is possible for you with Alysse Godino
|
May 31, 2022 |
|
Ep 114 - How imposter syndrome manifests itself and what to do about it with Larisa Makuch
|
May 24, 2022 |
|
Ep 113 - Here's how they did it: Six figure year, 5-figure month, standing in their authority
|
May 17, 2022 |
|
Ep 112 - Redefining success and allowing your vision to evolve
|
May 10, 2022 |
|
Ep 111 - Breaking through your upper limit blocks with Kyra Yang
|
May 03, 2022 |
|
Ep 111 - Breaking through your upper limit blocks with Kyra Yang
|
May 03, 2022 |
|
Ep 110 - The shifts we made to scale to a profitable multi-six figure company
|
Apr 26, 2022 |
|
Ep 109 - Planning maternity leave as a CEO with Kylie Kelly
|
Apr 19, 2022 |
|
Ep 108 - The biggest thing your marketing is missing right now
|
Apr 12, 2022 |
|
Ep 107 - Elevating your brand strategy with Brie Southward
|
Apr 05, 2022 |
|
Ep 106 - LIVE coaching session: how to increase sales & visibility
|
Mar 29, 2022 |
|
Ep 105 - How your brand can help you become an employer of choice and a better boss with Kira La Forgia
|
Mar 22, 2022 |
|
Ep 104 - Permission to allow your brand to evolve
|
Mar 15, 2022 |
|
Ep 103 - A real behind the scenes look at a profitable launch
|
Mar 08, 2022 |
|
Ep 102 - Brand positioning strategies
|
Mar 01, 2022 |
|
Ep 101 - The balance of human self and spirituality with Ellie Bell and Erin Hodgson
|
Feb 22, 2022 |
|
Ep 100 - A most epic celebration - Motherhood, entrepreneurship, and 100 episodes
|
Feb 15, 2022 |
|
Ep 99 - A 5-figure client in 30 days - here's how Lyndsey Woods did it
|
Feb 08, 2022 |
|
Ep 98 - The breakthrough you need to handle objections when selling
|
Feb 01, 2022 |
|
Ep 97 - Revamping your brand strategy to connect with champagne clients
|
Jan 25, 2022 |
|
Ep 96 - Embodiment and energetics within your brand with Ashley Vives Williams
|
Jan 18, 2022 |
|
Ep 95 - The Mid-January Pep Talk You Need to Hear
|
Jan 11, 2022 |
|
Ep 94 - Putting your relationship back on the priority list with Rachel Elder
|
Dec 28, 2021 |
|
Ep 93 - A Year in Review - 5 Takeaways from 2021
|
Dec 21, 2021 |
|
Ep 92 - Ditching Societal Expectations
|
Dec 14, 2021 |
|
Ep 91 - What does it mean to be an authority brand?
|
Dec 07, 2021 |
|
Ep 90 - How to clean up muddled messaging
|
Nov 30, 2021 |
|
Ep 89 - How much of YOU should be in your brand?
|
Nov 23, 2021 |
|
Ep 88 - Six-figures in 9 months, client feature with Whitney Carmichael
|
Nov 16, 2021 |
|
Ep 87 - Leveraging your online presence to advocate with Lys Villelli
|
Nov 09, 2021 |
|
Ep 86 - Setting your 2022 intentions
|
Nov 02, 2021 |
|
Ep 85 - Creating an Elevated Brand Presence
|
Oct 26, 2021 |
|
Ep 84 - Leveraging authentic connections to scale with Jake Kelfer
|
Oct 19, 2021 |
|
Ep 83 - The unexpected challenges of business growth
|
Oct 12, 2021 |
|
Ep 82 - Nearly $500K in sales organically - here's what we did.
|
Oct 06, 2021 |
|
Ep 81 - 5 brand mistakes preventing your quantum leap
|
Sep 21, 2021 |
|
Ep 80 - How to move forward in a season of challenge
|
Sep 14, 2021 |
|
Ep 79 - Converge Summit for course creators with Megan Smith
|
Sep 07, 2021 |
|
Ep 78 - what it’s like to be married to an entrepreneur with Collin Weber
|
Aug 31, 2021 |
|
Ep 77 - Branding vs. Marketing
|
Aug 24, 2021 |
|
Ep 76 - Life update from The Weber's 6 months into parenthood
|
Aug 17, 2021 |
|
Ep 75 - The biggest sales mistakes I made at the beginning
|
Aug 03, 2021 |
|
Ep 74 - One Year Later: Niki Jackson hitting every goal as a client inside BTC Academy
|
Jul 27, 2021 |
|
Ep 73 - Three core elements for brand disruption and sustainability
|
Jul 20, 2021 |
|
Ep 72 - "Sales" doesn’t have to be a dirty word
|
Jul 13, 2021 |
|
Ep 71 - Your next level social media strategy with Kaylee Sutherin
|
Jul 06, 2021 |
|
Ep 70 - The difference between a brand and a business
|
Jun 23, 2021 |
|
Ep 69 - Human Design with Courtney Rousseau
|
Jun 15, 2021 |
|
Ep 68 - Using email marketing to grow a 6-figure business with Kirsten Roldan
|
Jun 08, 2021 |
|
Ep 67 - The reality of living holistically with Stacey Heiny
|
Jun 01, 2021 |
|
Ep 66 - The power of hiring a coach - here's what they're doing
|
May 25, 2021 |
|
Ep 65 - Vision Casting and Strategic Planning with Khaïry Varre
|
May 18, 2021 |
|
Ep 64 - How to take one piece of content and multiply it
|
May 11, 2021 |
|
Ep 63 - On Camera Presence and Confidence with Kaylan from Unstoppable Entrepreneurs
|
May 04, 2021 |
|
Ep 62 - What does success mindset look like? And how to make this shift.
|
Apr 27, 2021 |
|
Ep 61 - Are one of these fears keeping you stuck? Unpacking 4 fears entrepreneurs face
|
Apr 20, 2021 |
|
Ep 60 - Organic growth with Instagram Reels with Natasha Samuel
|
Apr 13, 2021 |
|
Ep 59 - Creating Your Digital Course Curriculum with Emily Walker
|
Apr 06, 2021 |
|
Ep 58 - What it took to scale to 6 figures
|
Mar 30, 2021 |
|
Ep 57 - Money mindset shifts you need to make now with Lattice Hudson
|
Mar 23, 2021 |
|
Ep 56 - Perseverance through Expansion, Celebrating My 28th Birthday
|
Mar 16, 2021 |
|
Ep 55 - Cultivating an Epic Customer Experience
|
Mar 09, 2021 |
|
Ep 54 - Content Strategy and High Level Marketing with Danielle Cevallos
|
Mar 02, 2021 |
|
Ep 53 - Baby Weber's Birth Story
|
Feb 23, 2021 |
|
Ep 52 - 5 Characteristics of Brands That Dominate Their Industry
|
Feb 16, 2021 |
|
Ep 51 - Why SEO needs to be part of your marketing plan with Clem Coleman
|
Feb 09, 2021 |
|
Ep 50 - Planning for a baby as an entrepreneur
|
Feb 02, 2021 |
|
EP 49 - Leadership in Network Marketing with Whitney Carmichael
|
Jan 26, 2021 |
|
Ep 48 - Social proof in your brand and how these clients are scaling in massive ways
|
Jan 19, 2021 |
|
Ep 47 - Leveraging Story in Your Brand with Sierra Holmes
|
Jan 12, 2021 |
|
Ep 46 - Welcome to BRANDED! My marketing predictions for 2021
|
Jan 05, 2021 |
|
EP 45 - 5 lessons I learned in 2020 from my wins and losses
|
Dec 29, 2020 |
|
EP 44 - Planting Seeds 365 with Megan Smith
|
Dec 22, 2020 |
|
EP 43 - Experiential Marketing: Ignite Your Impact Retreat
|
Dec 15, 2020 |
|
EP 42 - Be Your Biggest Cheerleader: Managing Your Mindset To Reach Your Goals & Rock Your Business with Jenn Shelton
|
Dec 08, 2020 |
|
EP 41 - 5 Step Process for Planning 2021 for Massive Impact
|
Dec 01, 2020 |
|
EP 40 - What it takes to cultivate a brand that disrupts
|
Nov 24, 2020 |
|
EP 39 - Traveling this season? Tips from a travel concierge, Niki Jackson
|
Nov 17, 2020 |
|
EP 38 - 5 steps to plan your next launch strategically
|
Nov 10, 2020 |
|
EP 37 - Uncovering the Manifestation Trap with Jessica Gardner
|
Nov 03, 2020 |
|
EP 36 - Hiring 101 with Team Operations Coach Tatiana O'Hara
|
Oct 27, 2020 |
|
EP 35 - Lead from a place of service to cultivate raving brand fans
|
Oct 20, 2020 |
|
EP 34 - Overcoming fear so you can manifest like a boss with Lindsay Hanover
|
Oct 13, 2020 |
|
Ep 33 - My journey to full time entrepreneurship
|
Oct 06, 2020 |
|
EP 32 - Crushing your Network Marketing Biz with Kimberly Olson
|
Sep 29, 2020 |
|
EP 31 - Price, Packaging, and Positioning: an honest conversation on standing firm
|
Sep 22, 2020 |
|
EP 30 - 5 Essentials Your Need to Build a Brand Full of Raving Fans
|
Sep 15, 2020 |
|
EP 29 - Laser Focused Coaching Sessions from my Facebook Group
|
Sep 08, 2020 |
|
EP 28 - Finding your niche and refining your offers with Katie Thompson
|
Sep 01, 2020 |
|
EP 27 - Why you need a Facebook group and how to manage it with Yhennifer Mendez
|
Aug 25, 2020 |
|
EP 26 - We're pregnant! Your FAQs Answered.
|
Aug 18, 2020 |
|
EP 25 - 5 marketing mistakes that might be hurting your business
|
Aug 11, 2020 |
|
EP 24 - 5 Tips for Being Boldly Confident in Your Business
|
Aug 04, 2020 |
|
EP 23 - Mastering Mindset with Brad Brockbank
|
Jul 28, 2020 |
|
EP 22 - DM Strategy: The do's and don'ts
|
Jul 21, 2020 |
|
EP 21 - What is your brand missing? Use this 7-part brand ecosystem to find out!
|
Jul 14, 2020 |
|
EP 20 - Understanding anti-racism with Dr. Lucretia Berry
|
Jul 07, 2020 |