The “B MY CO P”, short for be my co-podcaster has been conceptualised by the host primarily to make the most of the time she can’t sleep due to the nature of her job and at the same time make the most out of the time she can’t sleep while trying to embrace the advancement of the digital world. As this podcast has been launched in the time where the normal is called #NewNormal, the podcast aims to maximize and share the advantage of its existence by involving the listeners to come up with positive responses to various topics conveying a strong message to #SaveNotKill and #BeautifyNotSpoil. The