Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.

By Charlotte Ellis Maldari

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Category: Marketing

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Episodes: 154

Description

If you’re ready to stop being the industry’s best-kept secret, The Authority Builder Podcast is for you.

 

Hosted by Charlotte Ellis Maldari, founder of Kaffeen, this show is packed with client-attracting strategies for service-based business owners who want to lead with expertise and grow with ease.


Whether you’re refining your message, launching a lead magnet, or finally writing that book—this podcast will help you turn your brilliance into booked-out business, one smart move at a time.


Episode Date
How to Build Everyday Demand, with Natalie Daly
Jul 20, 2026
Build Authority Without Social Media with Kirsten Roldan
Jul 13, 2026
Build an AI Advisory Board for Faster Growth with Sandra Booker
Jul 06, 2026
Build Authority Through Collaborations and Community with Tess Masters
Jun 29, 2026
Win Better Clients Through Storytelling, with Park Howell
Jun 22, 2026
Authentic Growth and Attracting Clients Who Fit, with Heather Hubbard
Apr 27, 2026
The ROI of Being Seen: How to Brand Yourself Without Feeling Cringey, with Jasmine Haitalani
Apr 20, 2026
Healing Isn’t Neutral: Brenda Lomeli on Speaking Up and Standing Out in Wellness
Apr 13, 2026
Build Authority Through Storytelling With Mariela De La Mora
Apr 06, 2026
Building Sustainable Business Growth with Kamila von Retteg
Mar 30, 2026
Building Business Authority and Visibility with Alison Johnston
Mar 23, 2026
Part 2 of Building Authority and Attracting Clients: Tony Rulli interviews Charlotte
Mar 02, 2026
Part 1 of Building Authority and Attracting Clients: Tony Rulli interviews Charlotte
Feb 27, 2026
Build Authority Through Care Led Leadership with Patti Dayleg
Feb 23, 2026
Simplify Your Offer and Attract Better Clients, with Megan Dowd
Feb 16, 2026
Guesting, Growth, and the New Rules of Authority, with Tom Schwab
Feb 09, 2026
From Overwhelm to Authority: Steph Crowder’s Sales Strategies
Feb 02, 2026
From Start-Up to Scale-Up: Mark Scrivener’s Guide to Sustainable Growth
Jan 26, 2026
Ramez Antoun on Growing a Specialist Business and Attracting Clients
Jan 19, 2026
From Many Offers to One Engine: How Focus 10x’d a Grant Writing Business with Holly Rustick
Jan 12, 2026
Building Authority and Visibility with Tony Rulli
Jan 05, 2026
Building Authority in a Niche: Heather Hammell on MFR Business Growth
Dec 29, 2025
Building Authority Through Offer Strategy with Ceels Lockley
Dec 22, 2025
Designing for Outliers: How Otherness Wins Category-Resistant Clients
Dec 15, 2025
Make It Weirder: Adam Graff on Art, Integrity, and Finding Clients Through Human Connection
Dec 08, 2025
Zayna Rose on Authentic Visibility for Business Growth
Dec 01, 2025
How Creative Agencies Can Thrive Without Playing by the Old Rules with Young Hero’s Roberto Max Salas
Nov 24, 2025
Designing Profitable Creative Business Without Burnout, with Jessica Abel
Nov 17, 2025
The Referral Trap That Keeps Service Providers Stuck
Sep 10, 2025
From Post to Pipeline: Content to Clients
Sep 10, 2025
Consistency Beats Perfection: The Patagonia Lesson on Marketing
Sep 05, 2025
Behind the Scenes with Charlotte: A Candid Podcast Chat
Jul 28, 2025
From Outsider to Authority: How to Attract Dream Clients Without Losing Yourself
Jun 19, 2025
What a High-Converting LinkedIn Profile Actually Looks Like
Jun 04, 2025
Keeping Your Sales Pipeline Healthy with Phoebe Dodds
May 18, 2025
What Is Outbound? How to Leverage Proactive Outreach Without Feeling Salesy
May 12, 2025
Why This Works When Other Strategies Don’t
May 05, 2025
Automation Isn’t Evil (It’s Just Misused)
Apr 28, 2025
The Real Cost of Not Doing Lead Gen
Apr 21, 2025
You’re Not Behind — You’re Just Ready Now
Apr 14, 2025
Demystifying M&A for Agencies: Value, Emotions, and the Key to Successful Exits with Jonathan Baker, of Punctuation
Mar 30, 2025
Behind the Scenes with Charlotte: A Candid Podcast Chat 🎙️
Mar 24, 2025
Mastering Brand Strategy: How Creative Businesses Can Stand Out with Laura Pearlstein Mills
Mar 17, 2025
The Hidden LinkedIn Goldmine You’re Ignoring
Mar 10, 2025
Live training recording: Simple Ways to Get Leads from LinkedIn Without Content, Ads, or Cold Calling
Feb 26, 2025
The 30-Minute Marketing Ritual: Effortless Content Creation
Dec 02, 2024
3 Simple Ways to Get Leads from LinkedIn Without Content or Ads
Nov 15, 2024
From Pages to Trust: Leveraging Books and Storytelling to Build Authority and Client Relationships with Alex Smith
Nov 14, 2024
Leverage the Competition: Use Your Competitors’ Networks to Win Clients
Nov 08, 2024
How to Expand Your Market with LinkedIn’s Geographical Filters
Nov 06, 2024
Unlocking LinkedIn: How to Find Your Ideal Clients Without Posting Content or Ads
Oct 07, 2024
What Tools Or Technologies Have Significantly Boosted Your Team's New Buisness Efficiency?
Oct 03, 2024
Greatest Hits: How To Move To Mexico Whilst Growing A Thriving UK Agency, With Tom Hardy Of Manifesto Studios
Sep 23, 2024
Greatest Hits: Part 2: Navigate Your Agency Growth Pains Faster, With Deborah Dawton, Chief Executive At The Design Business Association
Sep 16, 2024
Greatest Hits: Jason Gibb, Co-Founder Of Bread & Jam
Sep 09, 2024
Greatest Hits: Part 1: Navigate Your Agency Growth Pains Faster, With Deborah Dawton, Chief Executive At The Design Business Association
Sep 02, 2024
Greatest Hits: Ben Vear, Commercial Director At Minor Figures
Aug 19, 2024
Meet Bob
Aug 16, 2024
JFDI
Aug 14, 2024
Am I Going To Learn Anything New?
Aug 13, 2024
How This Design Studio Got A 1600% ROI
Aug 12, 2024
Are You Among the 80% of Agencies with Under £5K for New Business?
Aug 11, 2024
What Your Peers Are Thinking Right Now
Aug 09, 2024
Living In Fear Of Referrals Drying Up
Aug 08, 2024
Win Clients Consistently Summer Sale Is Here 🥳
Aug 08, 2024
Greatest Hits: How To Approach Clients With Anna Corbett Of Organix
Aug 05, 2024
Greatest Hits: How To Work With Tech Start Ups, With Natasha Lytton, Head Of Brand At Seedcamp
Jul 29, 2024
Interview: How Booking 85% Of Your Yearly Clients In Just 3 Months Feels With Hunter Ruthven
Jul 22, 2024
Reducing Pressure on New Business
Jul 16, 2024
The LinkedIn Code for Creative Agencies
Jul 10, 2024
Avoid Niching Yourself Into A Corner
Jun 24, 2024
What Actually Goes into A Bespoke New Business Strategy
Jun 18, 2024
The Four Parts Of Winning And Keeping Your Ideal Client’s Attention
Jun 03, 2024
How To Stay Memorable As A Creative
May 27, 2024
The Secret Currency of Successful Creatives
May 21, 2024
The Most Important Assets to Position Your Agency’s Unique Differentiator
May 13, 2024
Your Agency’s Most Brilliant Why
May 06, 2024
Make Your Agency The Best Solution
Apr 24, 2024
Why Your Agency Needs A Personality
Apr 21, 2024
Embracing the Spiky and Spoky Model: The Future of Agencies with Emma Sexton
Apr 15, 2024
Positioning Your Agency to Stand Out Based on Your Archetype
Apr 08, 2024
Mastering Automation For Your Agency Archetype
Apr 01, 2024
Marketing Solutions Based On Your Agency Archetype
Mar 24, 2024
Do You Know Your Agency Archetype?
Mar 18, 2024
Paul Jenkins On Transitions And Finding A Calling
Jan 08, 2024
Reflections From The First Lead Flow Sprint Cohort
Jan 04, 2024
Overcoming Marketing Overwhelm: Streamlining Strategies For Growth
Jan 02, 2024
Crafting Your Agency’s Compelling Narrative: The Power Of Storytelling
Dec 29, 2023
Shattering 3 Common Myths: The Realities of Agency Growth
Dec 21, 2023
How To Break The Feast Or Famine Cycle For Creative Agencies
Dec 14, 2023
Agency Growth: Do You Need a Team or a Strategy?
Dec 09, 2023
The Art of Lean Marketing: Doing More with Less
Dec 02, 2023
Are you Using LinkedIn To Its Full Potential For Agency Growth?
Nov 26, 2023
AI And Your Agency: What Are You Afraid Of?
Nov 20, 2023
Redefining How to Scale a Creative Agency
Nov 05, 2023
Thomas Herman on the Importance of Customer Feedback and Client Outcomes
Oct 16, 2023
3 Ways Your Agency Can Put LinkedIn Automation To Use
Jul 24, 2023
My 5 Favourite Tools For Speeding Up and Automating My Work
Jul 10, 2023
The 6 Apprehensions I Hear From Creative Agency Owners and How to Get Over Them
Jun 27, 2023
Are You Using These LinkedIn Hacks?
Feb 06, 2023
Do You Know How To Choose A Target Client?
Jan 23, 2023
Suncream And Golf
Jan 09, 2023
The Money Is In The ROI
Dec 26, 2022
Your New Business Homework For This Week
Dec 26, 2022
Want To Grow, But Feeling Overstretched? This is the Podcast Episode for You.
Dec 19, 2022
Pain Free Publicity: Getting Your Launch Noticed
Dec 12, 2022
Business Book List Part 3
Nov 28, 2022
Which Agencies Should Launch a Lead Generation Strategy ASAP (and Who Should Save Their £££)
Nov 21, 2022
Is This the Missing Link in Your Marketing? 
Nov 07, 2022
The 5 New Business Mistakes Most Ambitious Design Agencies Make
Oct 16, 2022
How To Hire Your First Marketing Employee
Oct 02, 2022
8 Selfish Reasons to Send the Elevator Down
Sep 18, 2022
The Irony of Pricing Higher Than is Comfortable
Sep 04, 2022
When Big Isn't Best
Aug 21, 2022
How To Get Data When Your Client Won’t Cooperate
Aug 08, 2022
How To Win New Business When You Can't Show Your Client Work
Jul 17, 2022
How To Generate Content Ideas That Your Prospects Want To Read
Jul 04, 2022
How To Grow Your Client Leads Effectively, Beyond Referrals and Organic New Business, with Dan Englander of Sales Schema
Jun 26, 2022
1 Quick Task To Avoid Award Season Pain
Jun 06, 2022
6 Points Any Agency Marketing Plan Should Cover
May 08, 2022
Five Things You Can Do in 5 Minutes to Improve Your Agency's Visibility
Apr 11, 2022
Marketing Made Easy With This 5 Step Post-Project Routine
Mar 14, 2022
Part 2: Write Copy That Converts Prospects to Clients, With Eman Ismail, Founder of Inkhouse
Feb 28, 2022
5 Underused Ways of Winning New Business
Feb 14, 2022
Part 1: Write Copy That Converts Prospects to Clients, with Eman Ismail, Founder of Inkhouse
Jan 17, 2022
Could You Be Doing This For £0?
Jan 03, 2022
Part 2: Navigate Your Agency Growth Pains Faster, with Deborah Dawton, Chief Executive at the Design Business Association
Dec 20, 2021
Catching the Judges Eye and Budget at DEA
Dec 06, 2021
Part 1: Navigate Your Agency Growth Pains Faster, with Deborah Dawton, Chief Executive at the Design Business Association
Nov 15, 2021
Lorraine Ball, Former Agency Owner and Founder of the Digital Toolbox Community
Oct 24, 2021
Time-Saving Marketing Tactics
Sep 13, 2021
What a Good Target Client Looks Like
Aug 29, 2021
What Your Agency's Accounts Can Tell You About Which Clients To Win
Aug 01, 2021
Should Your Agency Be On Instagram?
Jul 26, 2021
Finding and Thriving in Your First Agency Role, with Ryan Shaw, Executive Creative Director at Landor & Fitch
Jul 13, 2021
Jason Gibb, Co-Founder of Bread & Jam
Jul 05, 2021
Seven Ways To Get Cold Email Cut Through
May 23, 2021
Ben Vear, Commercial Director at Minor Figures
May 02, 2021
Business Books Most Recommended To Me
Apr 19, 2021
Steven Novick, Founder At Farmstand, on the Real Priorities When Founding A Food-Tech Business
Mar 28, 2021
6 Items Under £175 Total to Keep Your Power on New Biz Calls at Home
Mar 15, 2021
How to Move to Mexico Whilst Growing a Thriving UK Agency, with Tom Hardy of Manifesto Studios
Mar 01, 2021
My Exact Home Office Set Up at Kaffeen
Feb 15, 2021
Effortless Ways to See Your Prospects’ Buying Signals
Feb 08, 2021
Paddy Willis of Mission Ventures on Working with Challenger Food and Drink Brands
Feb 03, 2021
How to Work With Tech Start Ups, with Natasha Lytton, Head of Brand at Seedcamp
Dec 03, 2020
Winning Speaking Slots For Your Agency with Mark St Andrew
Nov 24, 2020
How to Approach Clients with Anna Corbett of Organix
Nov 24, 2020
Kaffeen Annual Design Agency Marketing & New Business Survey, part 1
Nov 24, 2020
Kaffeen Annual Design Agency Marketing & New Business Survey, part 2
Nov 24, 2020
What If You Didn’t Tell Anyone Where You Were Based?
Nov 24, 2020
Capturing Images That Catch Your Prospect's Eye and Budget
Nov 24, 2020
A Little Used, Very Powerful Way to Make Cold Connections
Nov 24, 2020
How to Codify and Delegate the Parts of Your Job That You Dislike with Nathan Hirsch
Nov 24, 2020