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What If? So What? is the podcast where we discover what’s possible with digital and figure out how to make it real in your business. Join host Jim Hertzfeld, Principal and Digital Strategist, as he interviews industry experts and veterans to dissect the buzz, challenge the status quo, and translate grand visions into tangible actions. Because it's not just about dreaming big, it's about asking the right questions: 'What If?' 'So What?’, and most importantly, “Now What?”
Episode | Date |
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What if You Could Be as Customer Obsessed as a Retailer? An Interview With James Hannis, Chief Architect Cardinal Health
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May 01, 2024 |
What if Your Commute Could Change the World? An Interview With Keith Tomatore, Automotive Industry Leader
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Apr 17, 2024 |
What if You Ran Your Innovation Lab Like a Casino? An Interview With Eisaiah Engel, Author of "Innovation Casino"
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Apr 03, 2024 |
What if Digital Could Outsmart Climate Change? An Interview with Kristine Swan, Bayer Crop Science.
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Mar 20, 2024 |
What if AI Was Your Most Strategic Hire? An Interview With May Habib CEO of Writer
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Mar 06, 2024 |
What If Your Data Could Speak? The AI Revolution in BI. An interview with Nico Frantzen.
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Feb 21, 2024 |
What if Web Search Results Came From Soul Searching Results? An Interview With Justin Racine
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Jun 22, 2023 |
What If College Was Just a Pit Stop? An Interview With Luca Ranzani
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Jun 08, 2023 |
What If the Patient Experience Started Way Before Your Doctor's Visit? An interview with Tara Becker.
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May 25, 2023 |
What If Design is the Difference Between a Product Life and Death? An Interview with Keith Wolf.
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May 11, 2023 |
What If Jim and Kim Answered Your Burning Questions?
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Apr 27, 2023 |
What If Loyalty Is About Building Trust, Not Accumulating Points? An Interview with Justin Huckins
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Apr 13, 2023 |
What If Generative AI Becomes Better Than Humans At Content Marketing? An Interview with Eve Sangenito
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Apr 06, 2023 |
What If Data Was a Product You Could Sell? An Interview with Eric Walk, Director of Digital Strategy at Perficient
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Mar 16, 2023 |
What if AI was the new knowledge worker in town? An interview with Brian Flanagan, Digital Experience Strategist at Perficient
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Mar 02, 2023 |
What If Data and Intuition Could Hold Hands? An Interview with Will Stacy, Chief Marketing & Digital Officer at GM Financial
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Sep 23, 2022 |
What If Robots Really Did Run Your Business?
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Sep 06, 2022 |
What If Your Customers Were Actually Your Fans? An Interview with Diego Pinzon, Director of Digital Media and Content at MLS’s Atlanta United
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Aug 04, 2022 |
What If You Didn’t Need to Be (or Even Beat) Amazon? An Interview with Novella Green, director of digital and customer experience for the American Nurses Association
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Jul 05, 2022 |
What if Everyone Could Be a Front-line Worker? An Interview with Ron Thurston host of “Retail in America” & Spotify’s John Gregory
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Jun 21, 2022 |
What If You Don’t Know Your Customers Like You Think You Do? An Interview with Andy McMillian and Janelle Estes from User Testing
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Jun 07, 2022 |
What If Digital Business Is Business As Usual?
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May 24, 2022 |
What If Great Golf and Great Tequila Had One Thing in Common? An Interview with PGA's Abraham Ancer
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Apr 05, 2022 |
What If You’re Thinking About Innovation All Wrong?
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Mar 22, 2022 |
What If You Could Measure Everything That Matters? An Interview With Google's Neil Hoyne
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Feb 22, 2022 |
What If You Could Make Employee Experience Part of Your Customer Experience? An Interview With Microsoft's Chris Echelmeier
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Feb 08, 2022 |
What If the Key to Digital Success Is Getting Back to Basics? An Interview With Alan Hart
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Jan 25, 2022 |
What If Mark Cuban Joined Our Podcast?
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Jan 11, 2022 |
What If You Could Know Your Customers Like You Know Your Family? An Interview With Pegasystems Matt Nolan
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Dec 14, 2021 |
What If Everything You Need to Market a Product Came from Customers? An Interview With Optimizely's Mike Bernard
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Nov 30, 2021 |
What If Innovation Was Easy?
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Nov 16, 2021 |
What If Strategy Is Really in the Execution?
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Nov 02, 2021 |
What If You Could Reinvent Retail... Again? An Interview With Spotify's John Gregory
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Oct 05, 2021 |
What If You Could Meet Your (Clothes) Maker? An Interview With Logility's Shawn Reynolds
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Sep 21, 2021 |
What if Your Personal and Professional Brand Could Be the Same? An Interview with National Geographic's Kelsey Flora
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Sep 07, 2021 |
What if You Never Had to Go to Your Doctor's Office Again? An Interview With Adobe's Tom Swanson
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Aug 24, 2021 |
What If You Had to Lead Digital Natives as a Digital Immigrant? An Interview with Marketing Mojo's Lisa Bowman
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Aug 10, 2021 |
What If You Could Speak Marketing and IT? An Interview With Assurant's Robert Nelms
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Jul 27, 2021 |
What if You Could Innovate On-Demand? An Interview With The Hershey Company's Andy Hunt
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Jul 13, 2021 |
What if Execution Really Is Strategy?
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Jun 29, 2021 |
What if Data Has Become the Customer Experience? An Interview with Arvind Murali
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Jan 27, 2021 |
What if You Could Deliver Anything as Soon as It Was Valuable? An Interview with Jeff Small
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Jan 27, 2021 |
What if Every Brand Went Direct to Consumer? An Interview with Jon Bostock
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Jan 27, 2021 |
What if You Could Do 5 Years of Digital Marketing in 6 Months? An Interview with Eric Enge
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Jan 27, 2021 |
What if I Convinced the CEO to Embrace Design? An Interview with Chris Bernard
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Jan 27, 2021 |
What if Everything Really Is Digital?
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Jan 13, 2021 |
Introducing What If? So What?, a Podcast from Perficient
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Dec 23, 2020 |