The Hotel Florist
By Franceska McCaughan
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Image by Franceska McCaughan
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Episodes: 129
Description
This is an industry disruptor podcast for florists who want to create consistent 5k Months through hotel partnerships WITHOUT depending on unstable wedding and event income.
| Episode | Date |
|---|---|
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Anytime You Want to Unplug Remeber That's Your Sign to Turn Up the Heat
|
Apr 24, 2025 |
|
Why Reflecting and Setting Intentions is So Important
|
Apr 22, 2025 |
|
Ready to Already Make Money with Mother's Day?
|
Mar 25, 2025 |
|
Play the Game of What If and Why Not
|
Mar 20, 2025 |
|
You Get to Decide that You're a Big Deal
|
Mar 18, 2025 |
|
How Much do You Pay Your Team?
|
Mar 13, 2025 |
|
How to Build Boundaries for Work With Ease Part 2
|
Mar 11, 2025 |
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How to Build Boundaries for Work with Ease
|
Mar 06, 2025 |
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Why the Fear of Rejection is Standing Between You and Consistent Income
|
Mar 04, 2025 |
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How I Travel So Freely While Running My Business
|
Feb 27, 2025 |
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Should You Go Work For Someone Else Before Starting Your Business
|
Feb 25, 2025 |
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Stop Sabotaging Yourself by Not Selling
|
Feb 20, 2025 |
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Why I Started a Floral Charity Organization
|
Feb 18, 2025 |
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Making an Appointment Versus Showing Up
|
Feb 13, 2025 |
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Do Hotel Brands Own Their Own Buildings
|
Feb 11, 2025 |
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Is The GM the Highest Level For the Hotel Brand?
|
Feb 06, 2025 |
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How to Discover All the Outlets to Include in Your Hotel Floral Proposal
|
Feb 04, 2025 |
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The Owner is Not the Brand
|
Jan 30, 2025 |
|
What is the Average Spend of a Hotel
|
Jan 28, 2025 |
|
Why a Hotel Walk Through is Important Before Approaching the GM
|
Jan 23, 2025 |
|
How to Have Fun and Ask for the Sale to Compound Your Cash Flow
|
Jan 21, 2025 |
|
Design Freedom: Is it Really True with Hotels?
|
Jan 16, 2025 |
|
How to Find Out Who Your Competition Is
|
Jan 14, 2025 |
|
BTS of THF (Petals to Profit vs. HFPM)
|
Jan 09, 2025 |
|
Stop Doing THIS to Close Deals and What To Do Instead
|
Jan 07, 2025 |
|
You Will Not Touch a Stem Until You Make the Sale
|
Jan 02, 2025 |
|
What If the Hotel Only Wants Plants and Not Flowers?
|
Dec 31, 2024 |
|
What to Say When You Feel the Hotel Isn't Priortizing Flowers
|
Dec 19, 2024 |
|
Who You Should Really Be Talking to on IG
|
Dec 17, 2024 |
|
What Time Should You Aim to Speak to the GM?
|
Dec 12, 2024 |
|
The Questions You Need to Ask That Will Set Your Future Self Up for Success
|
Dec 10, 2024 |
|
How to Add Value Without Depreciating What the Hotel Has Already
|
Dec 05, 2024 |
|
What To Do If You Don't Get the GM
|
Dec 03, 2024 |
|
The Strategy I Wish I Would Have Known Sooner
|
Nov 28, 2024 |
|
Design Mechanics
|
Nov 26, 2024 |
|
How to Start with Hotels Before They are Even Open
|
Nov 21, 2024 |
|
Should You Approach 4-Star Before 5-Star Hotels for Practice
|
Nov 19, 2024 |
|
How to Reframe "Why Would it Work Now if it Never Has"
|
Nov 14, 2024 |
|
What "We've Decided to go in Another Direction" Means For Your Business
|
Nov 12, 2024 |
|
How Luxury Retail Can Be Annual Income AND What You Need to Know
|
Nov 07, 2024 |
|
How to Become More Confident
|
Nov 05, 2024 |
|
Is Pitching to High End Retailers the Same as Hotels?
|
Oct 31, 2024 |
|
How Core Beliefs Impact Confidence
|
Oct 29, 2024 |
|
How I Navigated Landing My First Hotel Account
|
Oct 24, 2024 |
|
If You Feel Like You're in Survival Mode and Just Trying to Keep "Status Quo"
|
Oct 22, 2024 |
|
How to Push Away Self-Doubt and Keep Moving Forward
|
Oct 17, 2024 |
|
Building Your Portfolio, Costing Out Designs: What it Takes to do an Actual Hotel Installation
|
Oct 15, 2024 |
|
Overcoming Boredom and Lack of Inspiration When Designing Weekly
|
Oct 10, 2024 |
|
When You Don't Want to Invest in Flowers Simply to Post
|
Oct 08, 2024 |
|
Who to Speak to on Social Media and How to Show the BTS Before You Have a Hotel Account
|
Oct 03, 2024 |
|
How To Do Something You Have No Clue About
|
Oct 01, 2024 |
|
Prostitute Energy vs. Lover Energy
|
Sep 26, 2024 |
|
How to Speak to Hotels on Instagram When You're Not A Hotel Florist, Yet
|
Sep 24, 2024 |
|
What is Brand Equity?
|
Sep 19, 2024 |
|
How to Value Your Values When Working With New Clients
|
Sep 17, 2024 |
|
If You Catch Yourself Saying "They Already Have a Florist…"
|
Sep 12, 2024 |
|
If You're Worried About Needing a Team First - Listen to This
|
Sep 10, 2024 |
|
You Have to Ask for the Sale
|
Sep 05, 2024 |
|
How to Plan Your Designs for the Hotel
|
Sep 03, 2024 |
|
Allowing Yourself to Be Supported and How to Manage Teams
|
Aug 29, 2024 |
|
Debunking the Myth That Being a Hotel Florist Increases Sales
|
Aug 27, 2024 |
|
You Get to Decide How Life Gets to be For You
|
Aug 22, 2024 |
|
Looking for Stability but Lack Confidence? Here's How to Tackle This
|
Aug 20, 2024 |
|
How to Transition From Holiday Cash Injections to Sustainable Flower Bars for Events
|
Aug 15, 2024 |
|
Freelancers vs. Employees
|
Aug 13, 2024 |
|
What Does Being an "In-House" Florist Mean?
|
Aug 08, 2024 |
|
What if You See That The Hotel Already Has a Florist?
|
Aug 06, 2024 |
|
Answering Top Questions on Insurance, Budgets, and Exclusivity Rights
|
Aug 01, 2024 |
|
Proposals That Convert Part 2 + 5 Clauses You Need in Your Hotel Floral Contract
|
Jul 30, 2024 |
|
Proposals That Convert
|
Jul 25, 2024 |
|
How to Close a Hotel and What to Prepare in Your Contract
|
Jul 23, 2024 |
|
The 3 Places You Should Be Online
|
Jul 18, 2024 |
|
GM vs. Hotel Manager: What's the Difference?
|
Jul 16, 2024 |
|
What Happens if the GM "Won't See You"?
|
Jul 11, 2024 |
|
Why I Don't Agree With Giving Away Free Flowers
|
Jul 09, 2024 |
|
Why My 301st Hotel Install Was My Last
|
Jan 25, 2023 |
|
What is The Hotel Florist™ & How to Start Working with Hotels
|
Jan 18, 2023 |
|
How to Handle Rejection when Pitching to Hospitality Accounts
|
Jan 11, 2023 |
|
Leaving a Full-Time Career for a Blooming Business
|
Jan 04, 2023 |
|
Why Mentorship is Key in Growing Your Business
|
Dec 28, 2022 |
|
The Best Lessons I have Learned by Taking a Risk
|
Dec 21, 2022 |
|
Outgrown Fashion Expert turns Full Bloom AIR Florist
|
Dec 14, 2022 |
|
From Designing in Luxury Yachts to Blooming a Floral Business
|
Dec 07, 2022 |
|
From $75 Arrangements to $15k Holiday Install
|
Nov 30, 2022 |
|
Lessons I Learned from Taking a Pause
|
Nov 23, 2022 |
|
Real Talk and What's Next for The Hotel Florist™
|
Dec 01, 2021 |
|
What's Trending in Hospitality Floral Design with Thursd
|
Nov 24, 2021 |
|
Real Talk: 5 Ways to Attract Hotel Clients on Social Media
|
Nov 17, 2021 |
|
Importance of Budgeting for Hotel Partnerships with Financial Design Co.
|
Nov 10, 2021 |
|
How I Manage My Business so I Can Travel Freely
|
Nov 03, 2021 |
|
Outlook on the 2022 Wholesaler Industry with Yes Exclusive Flowers
|
Oct 27, 2021 |
|
We're Going to Kenya to Smell the Roses with Wander Africa
|
Oct 20, 2021 |
|
Limiting Beliefs that are Keeping You Small
|
Oct 13, 2021 |
|
How to Source Dried Florals with Best Fronds
|
Oct 06, 2021 |
|
Time is Money
|
Sep 29, 2021 |
|
I Watched Your Masterclass, Now What?
|
Sep 22, 2021 |
|
What you didn't Know about Branding as a Hotel Florist with Creme Brands
|
Sep 15, 2021 |
|
5 Tips to Land Hotel Partnerships With Your Floral Business
|
Sep 08, 2021 |
|
Answering the Top Questions I Get Asked!
|
Sep 01, 2021 |
|
My (5) Must-Have Clauses to Include in Your Hotel Contracts
|
Aug 25, 2021 |
|
Getting Your Mindset in Check & Setting Boundaries with Amy of The Floral Coach
|
Aug 18, 2021 |
|
Real Talk with Florally, The Hotel Florist of the Four Seasons Miami Surfside
|
Aug 11, 2021 |
|
How to Support American Grown Floral Farmers and Why it Matters with The Floral Source
|
Aug 04, 2021 |
|
My Secret to Running a Profitable Business
|
Jul 28, 2021 |
|
What Does $149/month Give Me?
|
Jul 21, 2021 |
|
Hotel Florist Profit Method Student Spotlight
|
Jul 14, 2021 |
|
Setting Your Sales Goal
|
Jul 07, 2021 |
|
What You Don't Know About Landing Hotel Partnerships
|
Jun 30, 2021 |
|
Hotel Florist Profit Method Student Spotlight
|
Jun 23, 2021 |
|
How to Successfully Pitch to Hotels the First Time
|
Jun 16, 2021 |
|
How to Navigate the Floral Supply Chain Crisis in 2021 with the CEO of Mayesh Wholesale
|
Jun 09, 2021 |
|
What Working with Hotels Taught Me with Christi of the Floral Business Academy
|
Jun 02, 2021 |
|
How to Build Confidence When Working With Hotels
|
May 26, 2021 |
|
Jon Cummins - Hotel Owner
|
May 19, 2021 |
|
Kathryn Blanken - HFPM Student Spotlight
|
May 12, 2021 |
|
Emily Ellen Anderson - Business coach for Floral and Creative Entrepreneurs
|
May 05, 2021 |
|
Beth O'Reilly - Educating Florists on the Wholesale Sector
|
Apr 28, 2021 |
|
Ryan O'Neil - Founder of Curate
|
Apr 21, 2021 |
|
How to Handle the Problem of Competition
|
Apr 14, 2021 |
|
Sahid Nahim- Floral Wholesaler
|
Apr 07, 2021 |
|
Martin Ostermann, Hotel Development Expert
|
Mar 31, 2021 |
|
Cristina Barragan - How Florists Can Streamline Their Businesses
|
Mar 24, 2021 |
|
Ace Berry, HBO Max "Full Bloom" Runner UP
|
Mar 17, 2021 |
|
Jelle Vanderbrocke, Hotel General Manager
|
Mar 10, 2021 |
|
Mistakes to Avoid,Part 3: Depending on seasonal income to build a stable business
|
Mar 03, 2021 |
|
Mistakes to Avoid Part 2: Selling hotel floral designs the same way you sell event floral designs
|
Feb 23, 2021 |
|
Mistakes to Avoid Part 1: Approaching Everyone
|
Feb 23, 2021 |
|
How Florists Can Provide Value to the Corporate Event Space
|
Feb 12, 2021 |
|
Becoming The Hotel Florist
|
Feb 10, 2021 |