Small Business PR

By Gloria Chou

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Category: Entrepreneurship

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Subscribers: 3
Reviews: 0
Episodes: 137

Description

For any small business owner or entrepreneur who wants to get more visibility and brand recognition without any PR experiences, the Small Business PR podcast is the place for you. 

With untraditional yet proven strategies to help you hack your own PR and marketing without ads or agencies, this podcast will give you a roadmap to go from unknown to legendary, regardless of how "early" or "small" your business is. 

Join us every week as our host, Gloria Chou, award-winning small business PR expert to thousands of entrepreneurs worldwide, helps you uncover your roadblocks, find your press-worthy angle, and unlock your greatest potential as the purpose-driven leader you already are. 

With interviews with top-tier journalists, diverse founders, and purpose-driven subject experts, this podcast will be your rocket fuel to getting your brand in front of thousands of customers who like and trust you. 

The best part? You don't need to have any "industry connections" or a huge budget to position yourself as the sought-after industry authority you know you are! 

Join us for the #1 PR Masterclass to learn the 3 step method to landing media features in 30 days at www.gloriachoupr.com/masterclass


Episode Date
How to TRIPLE your sales using Etsy w/Monica Little
May 13, 2024
Popular Business Advice I Rejected (Part 2)
May 06, 2024
Popular Business Advice I Rejected (Part 1)
Apr 29, 2024
Afraid to hire for your business? Hear THIS
Apr 22, 2024
3 GOLDEN RULES for creating content
Apr 15, 2024
How to Get 1 New Customer a Day in the DMs w/ Sophia Parra
Apr 08, 2024
How to Get Your Next Event Sponsored Without a Big Following
Apr 01, 2024
How to build a 7-figure business WITHOUT ads and social media w/ Karin Carr
Mar 25, 2024
Afraid Of Being Seen And Putting Yourself Out There--Hear This.
Mar 11, 2024
Why PR and SEO Should Be Your #1 Focus this Year with Laura Peters
Mar 11, 2024
3 Phrases I Repeat Daily To Get My Business More PR And Visibility
Mar 04, 2024
UMG Leaving Tiktok--What It Means For Small Businesses
Feb 26, 2024
How To Leverage Collabs and Partnerships to Grow Your Visibility w/ Danielle Wiebe
Feb 19, 2024
Running Your First Ad? Don't Make These Mistakes! With Ads Expert Kwadwo Sampany
Feb 12, 2024
How to Launch Your Book and Amplify Your Story with Camille Adams
Feb 05, 2024
3 Reasons Why Appearing on Podcasts NEEDS to Be On Your Marketing Plan
Jan 29, 2024
My ONE Word for the Year--and Why You Should Have One Too
Jan 22, 2024
4 Ways to Stand Out in Any Market No Matter How Saturated it Is with Sarah Lyon
Jan 15, 2024
What PR is and is NOT
Jan 08, 2024
10 Things I Learned From Scaling My Business To $1 Million
Dec 18, 2023
How To Do An END of Year Audit Of Your Business
Dec 11, 2023
#1 Thing To Do To Build A Better Team This Year
Dec 04, 2023
Breaking Generational Trauma
Nov 27, 2023
How to Position Yourself as an Expert and Get Featured in the Media w/ Health and Wellness Journalist Jillian Wilson
Nov 20, 2023
What is a Gift Guide and Why It’s the Holy Grail of Sales for Small Biz Owners with Margaux Lushing
Nov 13, 2023
5 Tools to Hack Your Visibility and Boost Your Sales this Holiday Season
Nov 06, 2023
3 Ways PR and Pitching Has Helped Me in Other Areas of Business
Oct 30, 2023
How To Work with Influencers To Get Your Brand in Front of More People This Holiday Season with Creator Coach Gwen Lane
Oct 23, 2023
PR Questions I Get Asked The Most About GIFT GUIDES
Oct 16, 2023
How To Get Featured on 10+ Media Publications Even If You're NOT Launched or Profitable Yet
Oct 09, 2023
How To Get Your Product Business Featured in Big Name Media with Jacqueline Snyder and Minna Khounlo-Sithep, Hosts of The Product Boss Podcast
Oct 02, 2023
5 Best Hacks for Getting Your PR Pitch Opened by Journalists
Sep 25, 2023
How to get on Good Morning America and Primetime TV with Correspondent Amy Goodman (Part 2)
Sep 18, 2023
How To Get on Good Morning America and Primetime TV with Correspondent Amy Goodman (Part 1)
Sep 11, 2023
How To Cultivate a Diverse Audience and Have True Equity and Inclusion in Your Business
Sep 04, 2023
Why Chat GPT and AI Cannot Replace THIS Part of Your Marketing and PR
Aug 28, 2023
PR Questions I Get Asked the Most PRESS RELEASES? (Part 4)
Aug 21, 2023
How To Get Your Wellness, Travel, and Food Business Featured in Top-Tier Media with Journalist Annie Lin
Aug 14, 2023
How To Get Your Crowdfunding Campaign Fulfilled and Your Book/Art Project/Films Featured in The Media with Shequeta Smith
Aug 07, 2023
How To Use This PR Trick To Get Your Business Featured All Year Round
Jul 31, 2023
How To Get PR For Your Business in Less Than 15 Min a Day w/ Cara Harvey
Jul 24, 2023
How to Get Featured on Oprah, BuzzFeed, Brides as Small Business Owner with Marcia Hacker
Jul 17, 2023
PR Questions I Get Asked the Most (Part 3)
Jul 10, 2023
How to Pitch and Get Onto Any Podcast Even if No One Knows Who You Are
Jul 03, 2023
How to Instantly Look and Sound More Credible with Speaking Coach Heather Sager
Jun 26, 2023
How To Get Featured in Essence, Allure and Teen Vogue as a BIPOC Founder with Journalist Lenora Houseworth
Jun 19, 2023
This Pitch Framework Helped Thousands of Small Businesses Get Top Tier Press Features for Free
Jun 12, 2023
PR Questions I Get Asked the Most about PITCH WRITING (Part 2)
Jun 05, 2023
How To Cold Pitch To Media and Get Into Forbes, Fast Company, and Win a 40 Under 40 with Serial Entrepreneur Vincent Phamvan
May 29, 2023
3 Reasons Why Your PR Efforts are Not Working
May 22, 2023
Spring/Summer Story Angles Editors and Publications Will LOVE
May 15, 2023
How To Take Up Space as a Woman of Color with Dr. Greta Anderson
May 08, 2023
Bye Bye Toxic Bro-Marketing
May 01, 2023
Answers to Your Biggest PR Outreach Questions
Apr 24, 2023
How to NOT be Gross with Marketing in 2023 and What to Do Instead with Copywriter Brittany McBean
Apr 17, 2023
How to Get Over the Fear of Putting Yourself Out There with Alexandra Harbushka
Apr 10, 2023
2 MUST-HAVES in Every Cold Pitch
Apr 03, 2023
How Generational Trauma and Scarcity Impacts Entrepreneurship with Veronica Romney
Mar 27, 2023
Why PR and SEO Should Be Your #1 Focus this Year with Laura Peters
Mar 20, 2023
3 Biggest Mental Roadblocks You Need to Clear As a Small Business
Mar 13, 2023
How to Get Featured on TV without an Agent or PR Experience with Tijana Ibrahimovic
Mar 06, 2023
How to Turn Your Passion Project into a Recognized, Credible Business with Solopreneur and Jewelry Designer Jessica Santander
Feb 27, 2023
The Truth Every Small Business Needs to Hear This Year
Feb 20, 2023
How to Write Winning Subject Lines for Emails
Feb 13, 2023
How to Pitch Using Media and Build Community Connection with Izolda Trakhtenberg
Feb 06, 2023
How to Sell Without "Selling" and Grow a Profitable Business in 2023 with Pat Flynn
Jan 30, 2023
The Worst Pitches I've Ever Received Part 2 (Don't Let This Be You!)
Jan 23, 2023
How to Captivate and Connect with Anyone Through Story with Jude Charles
Jan 16, 2023
3 Ways PR and Visibility in Media Are Changing in 2023
Jan 09, 2023
How to Pitch and Follow Up with a Journalist with Entertainment Reporter Danielle Broadway (formerly at LA Times)
Jan 02, 2023
Sharing the Journey of My Surgery, Burnout, and Finding Myself Again
Dec 26, 2022
The Ugly Truth Everyone Needs to Hear About Online Marketing with Copywriter Tarzan Kay
Dec 19, 2022
How to REALLY Get the Attention of Journalists with Entrepreneur Magazine Editor-in-Chief Jason Feifer
Dec 12, 2022
End of Year and Beginning of Year Angles Anyone Can Pitch to Media
Dec 05, 2022
How this Wellness Coach Landed Top-tier Media Features Without PR Experience or Connections with Ivory Howard
Nov 28, 2022
The Worst Pitches I've Ever Received (Don't Let This Be You!)
Nov 21, 2022
Pitching Holiday Gift and Product Guides with Reporter Victoria Giardina
Nov 14, 2022
How This Sustainable Wellness Founder Got Free PR Without Ads or Agencies with Eco-Conscious Entrepreneur Natalie Lennick
Nov 07, 2022
How to Pitch Your Product for Shopping Guides with Emily Cieslak
Oct 24, 2022
5 Things All My Top PR Students Have in Common That Gets Them Featured Over and Over Again
Oct 17, 2022
How to Get Your New Product in Gift Guides from First-time Founder Kim Behzadi
Oct 10, 2022
How Service-based Businesses Can Land 20+ Free Media Features with Dr. Noor Ali
Oct 03, 2022
How to Connect with Your Audience This Holiday Season through Gift Guides with Jessica Toscano
Sep 26, 2022
Most Commonly Asked Questions About Getting into a Gift Guide or Product Roundup
Sep 19, 2022
How to Get Your Products Ready for the Holidays with Jacqueline and Minna
Sep 12, 2022
Dos And Don'ts of Pitching to Journalists to Get PR for Your Small Business with Jessica Toscano
Sep 05, 2022
What Great Press Releases Have in Common
Aug 29, 2022
Lessons Learned from Pitching and Getting onto 100+ Podcasts with Stacy Tuschl
Aug 22, 2022
How to Land Top-tier Media Interviews and TEDx Talks as a Young Immigrant Content Creator with Sandy Lin
Aug 15, 2022
5 Things I Learned from Sending 1000+ Cold Pitches to Journalists
Aug 08, 2022
Strategies and Trends from a Podcast Industry Insider, How to Leverage Podcast Guest Appearance for Your Business with Travis Albritton
Aug 01, 2022
How Introverts Can Speak Up, Talk to Media, and Structure Podcast Interviews with Communications Strategist Madeline Schwarz
Jul 25, 2022
Spring/Summer Story Angles Editors and Publications Will LOVE
Jul 18, 2022
How this Wellness Coach landed Top-Tier Media Features without PR Experience or Connections with IVORY HOWARD
Jul 11, 2022
How to Use Press Releases to Get PR and SEO for Your Business with E-Releases CEO Mickie Kennedy (part 2)
Jul 11, 2022
How to Use Press Releases to Get PR and SEO for Your Business with E-Releases CEO Mickie Kennedy (part 1)
Jul 04, 2022
How to Hack LinkedIn and Get Your DM Opened by Journalists and Strangers (PR Starter Pack bonus)
Jun 27, 2022
How to Write an Op-Ed and Contribute to a Top-tier Publication with Entrepreneur Kristy Carruthers
Jun 20, 2022
How to Pitch Business Services and Products to Secure PR and Paid Consulting Opportunities with Dermatologist and Inventor, Dr. Ross Radusky
Jun 13, 2022
Most Commonly Asked Questions about Pitching, Finding Journalists, and PR (part 2)
Jun 06, 2022
Most Commonly Asked Questions about Pitching, Finding Journalists, and PR (part 1)
May 30, 2022
How to Get Publicity for Your Book with Entrepreneur and Book Publishing Expert Angela Engel
May 23, 2022
What a Beauty Editor Looks for in a Product and Pitch with Allure Digital Editor Jihan Forbes
May 16, 2022
5 Mistakes to Avoid When Sending Out Your Pitch to the Media, Podcast Host, or Journalist
May 09, 2022
How to cold pitch to media and get into Forbes, Fast Company, and win a 40 Under 40 with serial entrepreneur Vincent Phamvan
May 02, 2022
How to pitch to local media, national TV, and podcasts with Podcast Host Ellen Yin
Apr 25, 2022
4 Golden Rules of Getting PR for Your Small Business
Apr 18, 2022
How to Get Onto Business Insider and Pitch Your Small Business with Entrepreneurship Reporter Jennifer Ortakales Dawkins
Apr 11, 2022
How to Get Your Unknown Product Into Fortune 500 Retailers, Online Magazines, and Outlets with Leeanna Gantt
Apr 04, 2022
How a Real Estate Broker Turned Skincare Founder Got Into Refinery29, BuzzFeed, and Bustle With No Connections or Budget with Keba Lloyd
Mar 28, 2022
How to Make $10K in 10 Hours and Embrace Failure with Life Coach Neill Williams
Mar 21, 2022
10 Story Angles You Should Pitch Now to Land Media Features for Free
Mar 14, 2022
Facebook Ads, Social Media, & 5-Day Challenges—Which Marketing Strategy Should You Try Next? with Marketing Expert Zach Spuckler
Mar 07, 2022
Best (And Free!) PR Tools to Leverage Now to Get Your Business Featured This Year
Feb 28, 2022
Insights from 250+ D2C Product Founders with Doone Roisin
Feb 21, 2022
Embarrassing and Personal Things I Am Afraid to Admit: Matteo, My Partner, Asks Me Anything
Feb 14, 2022
How to Combat Sexism and Racism Through Copywriting with Feminist Copywriter Kelly Diels
Feb 07, 2022
How to Delegate PR Outreach to Assistants/Interns with Marketing Communications Specialist Emi Hockett
Jan 31, 2022
How to Grow Your eCommerce Product to 6 Figures with Product Expert Kerrie Fitzgerald
Jan 24, 2022
3 Things to Give Up In Order to Get PR for Your Small Business
Jan 17, 2022
How to Manage Time Like a 7-Figure Entrepreneur and Make More While Working Less with Business Coach Rick Mulready
Jan 10, 2022
White Privilege and Gender Gap in Startup Funding with IFundWomen CEO Karen Cahn
Jan 03, 2022
How to Grow Your Business With Short, Viral Videos That Convert with TikTok and Instagram Video Expert Spiffy Darko
Dec 27, 2021
Biggest Mistakes I Made in 2021, and How You Can Avoid Them
Dec 20, 2021
How to Use HARO to Find Journalists and Get Media Features for Free
Dec 13, 2021
How to Find Your Million Dollar Pitch With Shark Tank Contestant and Elevator Pitch Champion Precious L. Williams
Dec 06, 2021
How to get into the Wall Street Journal and Top Tech Publications with Business Journalist Suman Bhattacharyya
Nov 29, 2021
How to Rank on #1 on Google Search Results and Get More Customers Using YouTube w/ Jamar Diggs
Nov 22, 2021
How to Stop Chasing Followers and Build a Loyal Following with Top Podcaster Espree Devora
Nov 15, 2021
5 Things to STOP DOING NOW You Want to Get PR for your Small Business
Nov 08, 2021
How to Deal with Haters and Negative Comments with Confidence Coach + Social Media Influencer Amir Yass
Nov 01, 2021
How to Get Over Imposter Syndrome and Pitch Confidently with Golf Educator and Brand Ambassador Dr. Greta Anderson
Oct 25, 2021
This Pitch Framework Helped Thousands of Small Businesses Get Top Tier Press Features for Free
Oct 18, 2021
How to Get Featured on 10+ Media Publications even if you're NOT launched or profitable yet
Oct 18, 2021
How to Get Onto Any Podcast Even if No One Knows Who You Are
Oct 18, 2021
How to Get Into a Gift Guide or Product Guide w/ Forbes, Refinery29 writer Margaux Lushing
Oct 18, 2021
Welcome to Small Business PR with Gloria Chou
Sep 28, 2021