The Live eCommerce Podcast

By Nicolas Bailliache

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Episodes: 178

Description

A show for retailers, brands and creators looking to grow their video commerce strategy.


What if you could improve your sales conversion rate from 3% to 18% in just one hour? It’s completely possible, and you can do it today thanks to live commerce. This new, evolving online opportunity helps you grow fast, authentically, in an innovative and social way


Livestream e-commerce combines real-time video content and two-way communication that allows viewers to buy or save products as they watch. Compared to other pre-recorded, edited content, this interactive and engaging content feels more authentic. The spontaneity creates a feeling that anything can happen. But if you don’t feel confident in your on-camera skills, this can feel daunting and overwhelming. We’re here to help you feel more comfortable and learn the best practices for selling live.


It won’t be long until livestream shopping becomes imperative for e-commerce brands and online content creators. The US livestreaming market is expected to hit $25 billion by 2023. That’s why now is the time to build your skills, understand the medium, and ensure that your livestreams are successful.


Live video broadcasts give you a way to explain and demonstrate elements of products that customers don’t otherwise see before purchase. This also allows you to interact with an audience in real-time via chat and Q&As. And when you do it well, you can increase your following and drive product sales.


On this podcast, you will learn the key things about running a successful live shopping event. As people at the forefront of this evolving sales channel, we share the best practices and do's and don'ts for brands and their ambassadors. Our cutting edge technology and training helps your personality shine on-camera, engage well with viewers, and improve the overall customer experience. 


We make the entire process easy and fun through our live video commerce platform eStreamly. Influencers and brand spokespeople demo and sell products during livestream events. It's like a Home Shopping Network online. 


Together we can transform the shopping experience! Grow sales, save time, build trust with your customers and make delightful moments. Tune in now and learn more at: https://hubs.ly/Q02qJNmM0.


Episode Date
Your weekly fix of video commerce news - Flip is going away - Verb Going Crypto and more
Sep 06, 2025
Video Commerce, Live Auction & Niche Market - Your weekly dose of Social commerce
Aug 29, 2025
Video Commerce News! Last week of June!
Jun 30, 2025
The V Commerce Show: June 20th ! Liveshopping: Should you stream on platform or on your website?
Jun 23, 2025
What's the cost of TikTok Shop? Ebay live on tour, News from Reddit, Meta ads
Jun 13, 2025
Flipkart Bets on Creators While TikTok Will Make You Pay to Play | The V-Commerce Show
Jun 09, 2025
Video AI, is TikTok Live killing product storytelling, PalmStreet fundraising
May 30, 2025
TikTok Layoff, VEO3, Walmart delivery - the ecom news of the week in a world of video commerce
May 24, 2025
Is the future of Commerce gaming? Netflix going short & Brand loyalty in an area of fast consumption
May 16, 2025
WhatNot, TikTok live overtaking Twitch, New ecom playbook?
May 09, 2025
Skip navigation Search Create Avatar image Google and Amazon Computer vision on video - Audience Attention & liveshopping
May 02, 2025
AI Collabs, Passive Video Shopping & Meta Moves
Apr 25, 2025
Temu Cuts Spend, TikTok Collects Fans, and OpenAI Gets Social
Apr 18, 2025
Brands, Tariffs, and Influencers: Navigating Ecommerce, Video and Challenges with Melissa Daniels
Apr 11, 2025
Tariff, QVC & TikTok Between 24/7 and the looming ban Deadline
Apr 04, 2025
TikTok Shop US struggle? Viral products vs Brand, Shoptalk Debrief, Youtube View count changes
Mar 28, 2025
Lush No Social Media Policy, QVC New Chief Growth Officer, Macy Push to Media, TikTok & Search
Mar 21, 2025
Curated Videocommerce News: CompletedWork, Australian Social Media ban, Tilt Live, Orme shoppable Dm
Mar 14, 2025
Curated video commerce - March 7th: liveshopping& Tradition with Shoppee, M&A - Retail Media...
Mar 09, 2025
Video commerce news: Auto, QVC earnings, Social Wars, Bold Baking Network
Feb 28, 2025
Video commerce News Season 3 Ep5 - TV is Youtube, Politics + Liveshopping = 💸, Show production Cost
Feb 21, 2025
Video commerce news: TikTok Shop in Mexico. Frustrating ads:report- Will AI take over videocommerce?
Feb 14, 2025
Curated Video Commerce News: Tariff, SoCom, End of Romance at UPS/Amazon - fight for #1 retailer
Feb 07, 2025
Curated Video Commerce News: HSN, Chatbot & Hubspot, X&video, Youtube + Wix
Jan 31, 2025
Vcommerce show - curated video commerce news - US election: What's next, freedom case, holiday $$..
Nov 08, 2024
Curated videocommerce news: NBC Beauty Box, Lego Live, AI Product video, Refunds Group & Fraud
Nov 01, 2024
Curated videocommerce news: Holiday season, Battlbox video superpower, WhatNot at $2b, creator High
Oct 11, 2024
Curated Videocommerce news of the week: TikTok ads search, fanatics live, Ai +privacy =(
Oct 04, 2024
The Power of Community and Social Commerce: A Talk with Dario Markovic
Oct 01, 2024
Curated Videocommerce news of the week: Consumer confidence, mercado libre, Zara live...
Sep 27, 2024
Curated Videocommerce news: AI Eroding Trust, MrBeast Blueprint, YT Txt to video, Tupperware
Sep 20, 2024
Mastering Affiliate Marketing for E-commerce: Insights from Brenda Daniel
Sep 17, 2024
S2EP8 - Video commerce news: NFP, Tiktok Overforecasted growth, Ebay & Fashion Week..
Sep 06, 2024
The Emerging Opportunities in B2B E-commerce and Video Commerce with Jason Greenwood
Aug 20, 2024
S2EP6 - Video commerce news : Spending, White House Creator Summit, CPG M&A, Hot take on AI & retail
Aug 16, 2024
The Vcommerce Show: Curated Video Commerce News of the week: Consumer spending, TikTok Shop & Amazon, Ads on stream...
Aug 09, 2024
The Retail Revolution: Insights into AI, Social Commerce, and Personalized Ads with Morgan Chemij
Aug 06, 2024
Curated Video Commerce News of the week: Retail Trend & Walmart, GenZ Underconsumption, Ads Cost up
Aug 02, 2024
From Swipes to Sales: How Flipkart's Video Commerce Is Rewriting the E-commerce Playbook
Jul 23, 2024
The Vcommerce Show Curated Video Commerce News of the week: Prime day, Meta & Rayban glass, Return
Jul 19, 2024
The Vcommerce Show Curated Video Commerce News of the week: HSNfluencer, Video Review, Prime day...
Jul 12, 2024
From Red Carpets to LiveShopping: Lucy Norris's Journey in Video Commerce
Jul 09, 2024
The Vcommerce Show #29: Curated video commerce news: Covid impact on Ecom data, TikTok new AI
May 24, 2024
The Vcommerce show 28 Curated Videocommerce News: Pet shopping network, BigCommerce, Dappz Sport
May 17, 2024
The Vcommerce show 27 - Curated Videocommerce News - Livestream can lead you to Jail, TikTok, QVC new show
May 11, 2024
The Vcommerce Show 26 Curated Videocommerce news: Algo Update & IG, TikTokisation of every platform
May 03, 2024
The Vcommerce Show 25 Curated videocommerce news: Matt & Nicolas' bid on TikTok, 5th Avenue Media..
Apr 26, 2024
The Vcommerce Show 24 Curated videocommerce news - AI Video & TCL+, Amazon Live FAST channel, ...
Apr 19, 2024
The Vcommerce Show 23 Curated videocommerce news: DHS Import Loophole, Google Vids, Fanatics...
Apr 12, 2024
The Power of Hyva for Magento Stores & How it unleashes your Video Commerce Success
Apr 09, 2024
The Vcommerce Show 22: Curated videocommerce news - Flip new founding round, Amazon & Retail Inno, Meta new Video player...
Apr 05, 2024
The Vcommerce Show 21: Curated videocommerce news: Unified retail, Beauty & TikTok, AI, $30b
Mar 29, 2024
3 Steps For Live Shopping Success With Carmen Muley (2022)
Mar 26, 2024
The Vcommerce Show 20: Curated videocommerce news: Amazon, Mr Beast, Mattel is Media
Mar 22, 2024
The Vcommerce Show 19: Curated videocommerce news - Video Marketing, DRTV, Livestream Real Estate..
Mar 15, 2024
The Vcommerce Show 18 Curated videocommerce news of the week
Mar 08, 2024
Social Commerce and Authentic Founders: Nona Lim
Mar 05, 2024
The Vcommerce Show 17 Curated videocommerce news of the week
Mar 01, 2024
Legally Protecting Liveshopping Content with Eric Farber (2022)
Feb 27, 2024
The Vcommerce Show #16: Curated videocommerce news of the week
Feb 23, 2024
Can liveshopping & Whats'app be your gateway to community commerce?
Feb 20, 2024
Social Commerce and Authentic founders: Marc Washington & Supergut
Feb 13, 2024
VCommerce show: Curated video commerce news of the week
Feb 12, 2024
Social Commerce and Authentic Founders: Eden Laurin & Nyssa Care
Feb 06, 2024
The VCommerce Show - Curated Video Commerce News - Paypal & Biometrics, Media bloodbath...
Feb 02, 2024
What Brands Get Wrong About Video Commerce (And How To Get It Right)
Jan 30, 2024
The V Commerce Show 12 Top VideoCommerce news of the week Special NRF - GDP & Beauty+JCPenney's
Jan 26, 2024
Social Commerce and Authentic founders: Phoebe Yu & Ettitude
Jan 24, 2024
The V Commerce Show: Top VideoCommerce news of the week - Ecom Sales Report 2023, AI impact, Ulta..
Jan 19, 2024
TikTok Payments & 4 Ecommerce Predictions You Need to Know with Paul Drexler
Jan 15, 2024
Social Commerce and Authentic founders: Thompson Tee and Billy Thompson
Jan 10, 2024
VCommerce show #9 - Top Video commerce News of the week: Marketing & GenZ, TikTok Shop Take rate increase, Shoplifting
Jan 05, 2024
Livestream Selling As A Life Skill (2022)
Jan 02, 2024
VCommerce show #8 - Streaming bundle - Roku & Walmart partnership - Product Reviews - Temu & SuperBowl
Dec 08, 2023
Embracing The Messy- Sales & Marketing Insights with Marcus Sheridan (2022)
Dec 05, 2023
The V Commerce Show #7: Special Cyber Week Reporting with Melissa Dixon from BigCommerce
Dec 01, 2023
Bamblu: How Angela Hawkins Elevates Growth with Liveshopping and Community Empowerment
Nov 28, 2023
VCommerce Show #6: Amazon big spent on Football, Shopify down, Affirm latest numbers & QVC BFCM
Nov 24, 2023
Elevating Brands: Melissa's Strategies for Ecommerce Triumphs on BigCommerce
Nov 21, 2023
VCommerce show: Retail Sales Data, BYPL & QVC, TikTok Ban & indonesia, retail media growth
Nov 17, 2023
From Tesla to Ecommerce: Driving innovation with Audrey Donaldson
Nov 14, 2023
The VCommerce Show #4 - logistics layoff, Live tipping, Amazon & Meta partnership
Nov 10, 2023
Hook, Line and Sinker: Creating Compelling Live Shopping Experiences
Nov 07, 2023
The VCommerce Show: Barbie Movie Impact, Q5, Amazon Social Selling
Nov 03, 2023
Liveshopping Innovation: How FashionGo is Pioneering Video Commerce for B2B
Oct 31, 2023
The VCommerce Show : TikTok Going IRL, Supergreat shutting down, celebrity brands
Oct 27, 2023
From Rural Stores to YouTube - Retail Marketing insights with Carla from TIA, Ecuador
Oct 24, 2023
The VCommerce Show - Retail Sales Monthly Report, Youtube shopping, Austin li trouble, NFL rating...
Oct 20, 2023
The Art of Community Building with Allan Perrottet
Oct 17, 2023
BONUS: Top 4 Video Commerce news of the week
Oct 13, 2023
Elevating Live eCommerce with Ecamm: A Chat with Katie Fawkes
Oct 10, 2023
Crafting Stories at Scale: George Huff on AI, Content, and Retail Strategy
Oct 03, 2023
Navigating the Waters of B2B Livestream Shopping with Pam Negoro
Sep 26, 2023
Beyond the Bottle: The Untapped Essence of Kara Goldin's Journey
Sep 19, 2023
East Meets West: Sharon Gai's Insights into Ecommerce Dynamics
Sep 12, 2023
Navigating AI and Human Contributions in Video Commerce Content Creation
Sep 05, 2023
Decoding VideoCommerce: A Roundtable Reflection With Industry Expert - Season Finale
Jun 06, 2023
Direct Response TV And Beyond: Navigating The Digital Landscape
May 30, 2023
From Niche To Notable: How Partnership Marketing Can Supersize Your Reach
May 23, 2023
From Instagram To Deets: Creating A Seamless User Experience With Doug Weiss
May 16, 2023
Live Solving Vs. Live Selling: A Unique Approach To Livestreaming With Jim Fuhs
May 09, 2023
The Future Of The Creator Economy With Joe Gagliese
May 02, 2023
Improving Margins, Profits, And Marketing Results With Chloe Thomas
Apr 25, 2023
Content Remixing: How To Get More Results From Repurposing Live Video Content With Brittany Berger
Apr 18, 2023
Aligning Goals And KPIs: Maximizing The Benefits Of Strategic Partnerships In eCommerce With Ashley Scorpio
Apr 11, 2023
Content That Sells: How To Convert A Social Media Audience Into Customers With Emma Tessler
Apr 04, 2023
Scaling Social Commerce: Insights From Livestream Consultant Nicole Rechtszaid
Mar 28, 2023
Advertising Strategies For Live Shopping: Making Ads Work For You With Ethan Kramer
Mar 21, 2023
The Power Of Personalization: Keys To Customer Satisfaction With Eric Melchor
Mar 14, 2023
Proactive Financial Planning: Addressing eCommerce Economic Challenges With Carla Titus
Mar 07, 2023
Get Out Of Your Way And Go Live With Drasko Raicevic
Feb 28, 2023
Content Marketing Vs Ads: Traffic Tactics For Live Shopping With Brenton Thomas
Feb 21, 2023
Transforming The eCommerce Experience With Personalized Video Content With Wyatt Harms
Feb 14, 2023
The One Platform Strategy: Why Focus Is Key To Content Success With Joe Pulizzi
Feb 07, 2023
The Power of Becoming the Face of Your Brand with Taylor Capuano
Jan 31, 2023
Leveraging Authenticity for Successful Livestreams with Sarah Williams
Jan 24, 2023
Using AI For Live Video Commerce Success with Whitney Lauritsen
Jan 17, 2023
How to Get on Page 1 of Google with Mariah Magazine
Jan 10, 2023
Handling Live Stream Hate Comments And Social Media Trolls With Hilary Billings
Jan 03, 2023
The Future Of Live Shopping eCommerce In 2023 And The Impact Of AI
Dec 27, 2022
Mastering The Art Of The Video Hook With Jake Drake
Dec 21, 2022
Standing Out On Social Media Organically with Michelle Thames
Dec 13, 2022
What’s The Best eCommerce Solution For Your Business? with Brent Peterson
Dec 06, 2022
Is Now The Right Time To Make Live Shopping Videos?
Nov 30, 2022
The Evolution of the Home Shopping World with Matt Hodlofski
Nov 22, 2022
The Value of Livestreaming and Podcasting with Russ Johns
Nov 15, 2022
Disrupting eCommerce Drop Shipping With Greg Writer
Nov 08, 2022
Legally Protecting Live Content with Eric Farber
Nov 01, 2022
Women In Tech With Smitha Kommareddi And Whitney Lauritsen
Oct 25, 2022
Serving Your Audience To Build A Valuable Brand With Cristina Cortes
Oct 18, 2022
The Content-First Approach With John Roman
Oct 11, 2022
Clear, Concise, And Correct Copy With Aimée Lopez
Oct 04, 2022
The Power Of Conscious Co-Creation With Marci Zaroff
Sep 27, 2022
Where Magic And Metrics Meet With Damian Skoczylas
Sep 20, 2022
3 Steps For Live Shopping Success With Carmen Muley
Sep 13, 2022
How To Be A Good Livestreamer With Dr. ELO
Sep 06, 2022
Ways To Promote And Sell Well On Social Media
Aug 31, 2022
Becoming an eCommerce Early Adopter with Joshua Kreitzer
Aug 23, 2022
Skyrocket Conversions With Brand Scaling Frameworks From Chase Clymer
Aug 16, 2022
Creating The Best Customer Experience With Irina Poddubnaia
Aug 09, 2022
Make Live Video Sponsorships More Profitable With Justin Moore
Aug 02, 2022
Start With Story and Shake Things Up with Paul Carpenter
Jul 27, 2022
Reaching Your Ideal Client With India Brown
Jul 19, 2022
Marketing A Niche Online Business With Aida Rejzovic
Jul 12, 2022
Live Selling As A Life Skill With Patti Reilly
Jul 05, 2022
How To Hook And Captivate A Live Audience With Joseph Wilkins
Jun 28, 2022
Adding a Human Touch to eCommerce Using AI with Valon Xhafa
Jun 22, 2022
Maximizing Your Virtual Retail Sales with Olivia Steele
Jun 15, 2022
What Makes A Successful Livestream Shopping Campaign
Jun 07, 2022
Web3's Impact on eCommerce and Live Streaming with Nikhil Vimal
Jun 01, 2022
Using Email Newsletters To Drive Traffic Your Live Events with Meera Kothand
May 25, 2022
How To Thrive In The Creator Economy: What We Learned At CEX
May 18, 2022
Engage Your Online Community with Carrie Melissa Jones
May 11, 2022
Social Commerce Industry Trends & Community Based Shopping
Apr 27, 2022
What It Takes to Run A Successful Business on Amazon with Robyn Johnson
Apr 19, 2022
The Great Divide - Working With Creators vs. Livestream Hosts
Apr 12, 2022
Be a Powerful, Confident Speaker on Live Video with Dr. Elena Paweta
Apr 05, 2022
Visual Storytelling For Live Streams with Shlomi Ron
Mar 29, 2022
Embracing The Messy: Sales & Marketing Insights with Marcus Sheridan
Mar 22, 2022
eCommerce Affiliates, Email Marketing & Leadership with Danny Zee
Mar 15, 2022
Shoppable Livestreaming - What The US Can Learn from China
Mar 08, 2022
When Influencer Marketing Goes Wrong...
Mar 02, 2022
Make Your Livestreams Binge-Worthy with Tracy Hazzard
Feb 23, 2022
The Rise of The Independent Creator
Feb 16, 2022
Coresight Research Insights For Startups: From Retail Data to Implementation
Feb 09, 2022
The Keys to Remarkable Live Videos with Brad Powell
Feb 02, 2022
The Future of Live Content & Virtual Events with Brian Fanzo
Jan 25, 2022
Don't Waste Time! How To Schedule and Plan A Successful Livestream
Jan 19, 2022
How to Get Over Your Fear of Livestreaming
Jan 11, 2022
Benefits of Including Livestream Events In Your 2022 Budget
Jan 04, 2022
Why Going Live Helps Black-Owned Businesses Thrive
Dec 28, 2021
eCommerce Trends and Predictions for 2022
Dec 21, 2021
Are You Afraid to Livestream? Here's What To Do
Dec 14, 2021
Organizing A Live Shopping Festival - With Leslie Gottfried
Dec 08, 2021
Tips to Improve The Live Shopping Experience
Nov 30, 2021
Growing Your Audience Through Live Shopping Events
Nov 23, 2021
How To Run A Live Holiday Sales Event
Nov 09, 2021
Get Your Business Booming In (And Out) Of Stores
Nov 01, 2021