The Grapevine

By Herdify

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Category: Marketing

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Episodes: 15

Description

"I heard it on the grapevine..." Join Dr Ed Barter and Tom Ridges every two weeks as they delve into how consumer behaviour and word-of-mouth can powerfully impact ecommerce marketing strategies. Each episode, they unpack current affairs and marketing news, through a behavioural science lens. For regular listeners, this is the podcast that was "Data for bluffers".

Episode Date
Podcast – John James Marketing Guide to Multi-Channel Strategies What keeps marketers awake at night?
Jan 10, 2025
Time to rethink the Christmas Baileys?
Aug 02, 2023
The new car club community
Aug 02, 2023
How to max your communities for post-summer travel
Aug 02, 2023
Human behaviour: influencing consumer change
May 29, 2023
2023: the year of efficiency
May 23, 2023
Unlock the power of sustainable eCommerce
May 03, 2023
6 degrees of separation: The Kevin Bacon effect
Apr 21, 2023
The secrets behind data-driven creativity
Apr 09, 2023
The cool kids: Leading the herd astray
Mar 26, 2023
Performance Marketing World 2023: The wash-up
Mar 13, 2023
How a conversation in the pub can drive 200x more sales than an ad
Feb 27, 2023
Mindful Chef: How to win the subscription box race
Feb 13, 2023
Thomas Hal Robson-Kanu: from pro-football to proving his ecommerce stripes
Jan 30, 2023
Kicking off 2023 with Shopify, cookies & ecom collabs
Jan 16, 2023