Stephanie Laynes Institute Beauty Business Podcasts

By Stephanie Laynes Institute

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Category: Entrepreneurship

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Episodes: 179

Description

Welcome to Stephanie Laynes Institute Beauty Business Podcasts, where we discuss all things beauty business. Stephanie Laynes B.S. L.E. is a 20+ years Licensed Esthetician, Esthetician Business Coach and Esthetic Educator. Stephanie shares valuable advice for new beauty business owners looking to navigate the challenges of starting and growing a successful beauty business. One of the main mistakes that new business owners make is not being mindful of their finances. Stephanie recommends creating a detailed budget and financial plan from the very beginning, and being careful about making unnecessary purchases or investments. It's also important to track your expenses and income carefully and regularly review your financial performance. Another common mistake that new business owners make is not being strategic with their time. Stephanie suggests setting clear goals and priorities, and being mindful of how you allocate your time and resources. It's also a good idea to delegate tasks and responsibilities where possible, and to make sure you're taking care of your own physical and mental health. Finally, Stephanie advises new business owners to be open to learning from others and seeking out mentors and advisors who can offer guidance and support. It's also important to stay up to date on industry trends and best practices, and to continually seek out opportunities for growth and improvement. Join the SLI Online Esthetician School for fresh retail ideas, expand your basic knowledge and amazing self-paced online courses just for Estheticians! Join: https://stephanie-laynes.mykajabi.com/sli-online-esthetician-school Thank you for joining the Stephanie Laynes Beauty Business Podcast. We hope you found Stephanie's advice helpful and are inspired to take your beauty business to new heights. Tune in next time for more insights and expert advice from the beauty industry. Stephanie Laynes is the CEO & Founder of Smooth Skin Supply LLC which is the corporate office of the Se-Brazil brand founded in 2008. Stephanie is a proud graduate of California State University, San Bernardino located in San Bernardino, California, where she earned her Bachelors of Science Degree in Kinesiology. In 2003, she left the corporate world and attained her Esthetics License from Miss Marty's Beauty School in San Francisco, CA. Over the past 20 years, Stephanie has created, custom formulated and distributed over 30 beauty products in the wholesale salon and spa industry. With her extensive education and experience in the skincare industry, she has a unique approach to creating functional beauty products. Stephanie has always had a personal passion for beauty products. In her spare time, she is a dance mom to her daughter Selene and enjoys traveling with her husband Rudi around the world.

Episode Date
EP 179: Get Rich Business Myth
Dec 01, 2025
EP 178: 7-Day Facebook Story Challenge
Nov 24, 2025
EP 177: Telling Client Stories On Social Media
Nov 17, 2025
EP 176: FACEBOOK is Still Here!!
Nov 10, 2025
EP 175: All of the Esthetician Income Streams
Nov 03, 2025
EP 174: Making $$$ in 2025 for Estheticians
Oct 27, 2025
EP 173: Technology Will Bring You More Money!
Oct 20, 2025
EP 172: New Solo Esty Advice
Oct 13, 2025
EP 171: Events in Your Business
Oct 06, 2025
EP 170: Are You Meeting Your Clients Needs?
Sep 29, 2025
EP 169: Making Money Beyond the Service
Sep 22, 2025
EP 168: Do You Know Your Scope of Practice?
Sep 15, 2025
EP 167: Stop Saying You Need More Clients!
Sep 08, 2025
EP 166: Get Out of Your Way!
Sep 01, 2025
EP 165: Preparing for Qtr 4 2025
Aug 25, 2025
EP 164: Your Not Communicating!
Aug 18, 2025
EP 163: Coaching Edition: Let's Increase Your Prices
Aug 11, 2025
EP 162: The Hygiene Hypothesis for Estheticians
Aug 04, 2025
EP 161: This is How You Retail
Jul 28, 2025
EP 160: Where is Your Christmas in July?
Jul 21, 2025
EP 159: The "PROFIT" Conversation
Jul 14, 2025
EP 158: Teaching Your Clients How to Take Care of Their Skin
Jul 07, 2025
EP 157: More Appreciation Will Bring You Money
Jun 30, 2025
EP 156: People Give Your Business $$$
Jun 23, 2025
EP 155: Your Clients Are Waiting For You to Retail
Jun 16, 2025
EP 154: Talking to Your Clients on Social Media
Jun 09, 2025
EP 153: Start Teaching & Stop Selling
Jun 02, 2025
EP 152: How to Get Clients From Tik Tok
May 26, 2025
EP 151: Creating a $10K Monthly Retail Plan
May 19, 2025
EP 150: Money Podcast in the SLI Online Esthetician School
May 12, 2025
EP 149: Your Clients Are on Tik Tok, So Why Arent You?
May 05, 2025
EP 148: This is How You Make Money
Apr 28, 2025
EP: 147 Change Your Communication-Change Your Business
Apr 21, 2025
EP 146: Elevating Your Client Experience
Apr 14, 2025
EP 145: My $25K Giveaway at the Esthetician Summit 2025
Apr 07, 2025
EP 144: Marketing (Back of Your Treatment Room Door & More)
Mar 31, 2025
EP 143: Creating a Referrable Experience
Mar 24, 2025
EP 142: How To Use a Beauty Recall for Your Own Marketing In Your Business
Mar 17, 2025
EP 141: You Don't Have to Be in a Salon Suite
Mar 10, 2025
EP 140: Do You Want It?
Mar 03, 2025
EP 139: OTC Products Dont Need Estheticians
Feb 24, 2025
EP 138: Esthetician Summit 2025 Masterclasses with SLI Online Esthetician School
Feb 17, 2025
EP 137: No More Limitations (SLI Online Esthetician School Class)
Feb 10, 2025
Ep 136: "Pushy Estheticians" are 6-Figure Estheticians
Feb 03, 2025
EP 135: Your Confusing Your Clients
Jan 27, 2025
EP 134: Change Has to Happen For Your Business to Grow
Jan 20, 2025
EP 133: Repeat What Works!
Jan 13, 2025
EP 132: What IF.........?
Jan 06, 2025
EP 131: New Year = New Goals
Dec 30, 2024
EP 130: Your Business is Slow.....Now What?
Dec 23, 2024
Ep 129: Taking Care of Your Clients & Your Clients Will Take Care of YOUR Business
Dec 16, 2024
Ep 128: 6-Figure Esthetician in Real Numbers
Dec 09, 2024
Ep 127: Facebook Groups & Virtual Clients
Dec 02, 2024
EP 126: A Confident Esthetician
Nov 25, 2024
EP 125: Your Clients NEED You to Overcommunicate
Nov 18, 2024
EP 124: Gifts for Your Clients
Nov 11, 2024
EP 123: Last 60 Days of the Year
Nov 04, 2024
EP 122: Do You Have A Relationship with Your Client?
Oct 28, 2024
EP 121: Getting Your Clients to Comeback
Oct 21, 2024
EP 120: Do You Ask The Right Questions?
Oct 14, 2024
EP 119:Your Business is Your Business
Oct 07, 2024
EP 118: Is Retail Challenging For You?
Sep 30, 2024
EP 117: Where is Your Business Plan?
Sep 23, 2024
EP 116: Samples Will Increase Your Retail $$
Sep 16, 2024
EP 115: Do You Spend Time in Your Business?
Sep 09, 2024
Ep 114: Pay Yourself More
Sep 02, 2024
EP 113: Free Gifts with Change Your Business
Aug 26, 2024
EP 112: Communicate Your Way to More $$$
Aug 19, 2024
EP 111: Do You Appreciate Your Clients?
Aug 12, 2024
EP 110: Are You Retaining Your Clients or Losing Them?
Aug 05, 2024
EP 109: Is Your Business Slow? Here's Why....
Jul 29, 2024
EP 108: Are You Efficient With Your Time?
Jul 22, 2024
EP 107: Why the SLI Online Esthetician School is $30 a Month
Jul 15, 2024
EP 106: Creating Nosey Clients
Jul 08, 2024
EP 105: 5 Ways of Communication
Jul 01, 2024
EP 104: What is Your Strategy for Making More Income?
Jun 24, 2024
EP 103: Does Your Communication Need Work?
Jun 17, 2024
EP 102: Your Call to Action
Jun 10, 2024
EP 101: Setting Up Your Systems
Jun 03, 2024
EP 100: We Have 100 Episodes!!!!!
May 27, 2024
EP 99: What is the SLI Online Esthetician School?
May 20, 2024
EP 98: Are You Preparing Your Clients?
May 13, 2024
EP 97: Eczema Prone Skin Is More Common Than You Think
Apr 29, 2024
EP 96: Retail Prepares Your Client for the Next Service with You!
Apr 15, 2024
EP 95: Are Your Clients Over-Exfoliating?
Apr 08, 2024
EP 94: How Before & After Pictures Will Change Your Business
Apr 01, 2024
EP 93: Your the Skin FIXER
Mar 25, 2024
EP 92: Can Your Clients Give Your Business Money?
Mar 18, 2024
EP 91: There is Enough Clients for Every Esthetician!
Mar 11, 2024
EP 90: You + Demo = Sales
Mar 04, 2024
Ep 89: Why Your Should Be at the Esthetician Summit 2024
Feb 26, 2024
EP 88: The Retail Plan for Your Business
Feb 19, 2024
EP 87: What Does "6" Figures Mean to Your Business?
Feb 12, 2024
EP 86: What is Your Client Spend?
Feb 05, 2024
EP 85: The Power of OVER-Communicating with Your Clients
Jan 29, 2024
EP 84: Earning 247 to Work Less
Jan 22, 2024
EP 83: Your Clients Refer Experiences, Not Services
Jan 15, 2024
Ep 82: How Are You Celebrating Your Clients?
Jan 08, 2024
EP 81: New Year & New Goals
Jan 02, 2024
EP 80: Why Your Price Must Increase EVERY Year!
Dec 25, 2023
EP 79: Why Your Need Accountability for Your Business
Dec 18, 2023
Ep 78: How to Sell Retail To Your Clients
Dec 11, 2023
EP 77: Benefits of Being a Business Owner
Dec 04, 2023
EP 76: Can Your Clients Give Your Business Money?
Nov 27, 2023
EP 75: You Have a $10K Monthly Business
Nov 20, 2023
EP 74: How Well Are You Educating Your Clients?
Nov 13, 2023
Ep 73: Why You Should Be Appreciating Your Clients
Nov 06, 2023
EP 72: It's Not Slow in Your Business!
Oct 30, 2023
EP 71: Peek Inside the Esthetician Business Community
Oct 23, 2023
EP 69: Preparing for the Money
Oct 09, 2023
EP 70: Growing Outside of Your Comfort Zone
Oct 02, 2023
EP 68: You Have to Overcommunicate!
Sep 25, 2023
Ep 67: Asking for What You Want
Sep 18, 2023
Ep 66: Earning Income 247 for Estheticians
Sep 11, 2023
Ep 65: Where is Your Facebook Group?
Sep 04, 2023
EP 64: Are you STUCK in Your Niche?
Aug 28, 2023
EP 63: Do You Have the Right Team Members?
Aug 21, 2023
EP 62: Esthetician Liability & Lawsuits
Aug 14, 2023
EP 61: Balanced & Burned Out
Aug 07, 2023
How to Setup Your Business for Financial Success
Mar 20, 2023
Esthetician Summit 2023: Meet Barbara Devlin from Anna Lotan Pro
Mar 13, 2023
Esthetician Summit 2023: Meet Pamela Springer owner of Global Skin Solutions
Feb 27, 2023
Esthetician Summit 2023: Meet Nicck Townsend the "Brow King"
Feb 20, 2023
Esthetician Summit 2023: Meet Shannon O'Brien from Love2 Sugar
Feb 13, 2023
How to Recession Proof Your Waxing Business
Feb 06, 2023
Esthetician Summit 2023: Meet Maxine Drake Esthetician Coach
Jan 30, 2023
Esthetician Summit 2023: Meet Susan Wade from Viktoria DeAnn Cosmeceuticals
Jan 23, 2023
Esthetician Summit 2023: Meet Michelle Valeri L.E. owner of Holistic Dermal Professionals
Jan 16, 2023
Esthetician Summit 2023: Why You Should Join Us at Esthetician Summit 2023 (Early-Bird Pricing)
Dec 12, 2022
EP 50: Do You Have Moving Marketing Pieces?
Dec 05, 2022
EP 49: Are You Fixing Your Clients Problems?
Nov 28, 2022
EP 48: Why Are You Asking?
Nov 21, 2022
EP 47: How Long Are You Going to Stay in Survival Mode?
Nov 14, 2022
EP 46: Are Your Instructions to Your Clients Clear?
Nov 07, 2022
EP 45: Your Support System at Home Will Affect Your Business
Oct 31, 2022
EP 44: Does Your Business Match Your Marketing?
Oct 24, 2022
EP 43: Why Are Your Clients Not Rebooking?
Oct 17, 2022
Ep 42: Your Business is Struggling...NOW WHAT?
Oct 10, 2022
EP 41: Stop Training Your Clients to Expect a Discount
Oct 03, 2022
EP 40: Be Intentional with Your Gift Certificate Sales
Sep 26, 2022
EP 39: Your Client Experience Has to Be Better
Sep 19, 2022
EP 38: Do You Surround Yourself with Successful Business Owners?
Sep 12, 2022
EP 37: Discounting Will Not Grow Your Business
Sep 05, 2022
EP 36: Your Clients Are You Not Consistent and Neither Are You
Aug 29, 2022
EP 35: Growing Your Core Clientele in Your Business
Aug 22, 2022
Ep 34: Retail Will Change Your Business
Aug 15, 2022
EP 33: You Don't Have to Struggle in Your Business
Aug 08, 2022
Ep 32: Are You Working in Your Potential?
Aug 01, 2022
EP 31: Do You Have Poor Spending Habits?
Jul 25, 2022
EP 30: Repairing & Preparing Skin
Jul 18, 2022
EP 29: We Are Damaging Our Clients
Jun 27, 2022
EP 28: Are You Working for Free?
Jun 13, 2022
EP 27: Client Injuries
Jun 06, 2022
EP 26: No More LIMITATIONS!!!!
May 23, 2022
EP 25: Maybe this is Why You Don't Have A Lot of Clients
May 16, 2022
EP 24: Do You Really Understand Your Clients?
May 09, 2022
EP 23: Services with Product Included
May 02, 2022
Ep 22: No Retail = No Business
Apr 25, 2022
EP 21: Esthetician Masterclasses with Stephanie Laynes Institute
Apr 18, 2022
Ep 20: Cosmeceuticals and the Esthetic Community
Apr 11, 2022
EP 19: Why Do You Talk About Product Scent?
Apr 04, 2022
EP 18: More Education Will Increase Your Business
Mar 28, 2022
EP 17: Do Your Clients Endorse You?
Mar 21, 2022
Ep 16: Can You Admit When You Mess Up?
Mar 14, 2022
EP 15: Chemical Peels + Darker Skin Tones
Mar 07, 2022
Ep 14: How Are You Balancing Everything?
Feb 28, 2022
EP 13: Are You Ready to Go Solo?
Feb 21, 2022
EP 12: What Are You Doing With Your Cash Tips?
Feb 14, 2022
EP 11: Do You Want the $$$
Feb 07, 2022
EP 10: Your Clients Want to Give Your Business $$
Feb 01, 2022
EP 9: Your Private Label Plan
Jan 24, 2022
EP 8: Why Are You Not Paying Yourself?
Jan 17, 2022
EP 7: Creating Your Signature
Jan 10, 2022
EP 6: Is Technology Hurting Your Beauty Business?
Jan 03, 2022
EP 5: More Promotions, No More Discounts
Dec 27, 2021
EP 4: Planning for Your Business Growth
Dec 20, 2021
EP 3: Client Appreciation = Growing Your Client List
Dec 13, 2021
EP 2: Do You Know Your Cost Per Service with Nicck Townsend
Dec 06, 2021
EP 1: Money Issues in Your Beauty Business
Dec 01, 2021