The Changemakers
By Shaped By
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Category: Marketing
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Episodes: 75
Description
The Changemakers is a podcast about how the world’s most authentically bold B2B brands are built and grown. Brought to you by the team at the B2B creative agency Shaped By. Find out more about Shaped By on our site, and follow us on LinkedIn.
| Episode | Date |
|---|---|
|
Growing a scale-up brand through iteration and experimentation: Aviv Canaani, Datarails
|
Mar 09, 2026 |
|
A cybersecurity giant going back to the future : Maria McLaughin, Abnormal AI
|
Jan 27, 2026 |
|
Yin needs Yang - Your visual and verbal brands in powerful harmony : Simon Tandy and Justin Ballantine, Shaped By
|
Jan 20, 2026 |
|
The art of unplugging - Practising creativity without permission : Li-Anne Dias, Brex
|
Jan 13, 2026 |
|
The art of unplugging - honing your analog intelligence : Everett Katigbak, Works by Everett
|
Jan 06, 2026 |
|
Scaling a truly bold brand identity: Scott Smith, Intercom
|
Dec 18, 2025 |
|
Putting human emotion at the heart of B2B: Alex Walters, Papaya Global
|
Dec 11, 2025 |
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Navigating the enterprise AI battleground : Joseph Steele, Celonis
|
Dec 04, 2025 |
|
Why creative leaders need a seat at the board table : Adam Morgan, VP Brand, Twilio
|
Nov 27, 2025 |
|
Why B2B buyers aren't as rational as they think: Richard Shotton, Author of The Choice Factory
|
Nov 21, 2025 |
|
Elevating your team from order-takers to strategic partners : Phil Lewis, Phil Lewis Associates
|
Nov 17, 2025 |
|
Byte-Size: Dave & Nick talk Shaped by AI
|
Oct 28, 2025 |
|
How emotive storytelling unlocks permission to sell : David Moulton, Palo Alto Networks
|
Oct 23, 2025 |
|
Byte-Size: Dave & Alex on what’s new at Bring Your Own Bold ‘25
|
Oct 13, 2025 |
|
Measuring B2B Brand Performance: Emelia Rallapalli, Pebble
|
Sep 02, 2025 |
|
Byte-Size: Alex & Justin on brand voice in an AI world
|
Aug 06, 2025 |
|
Mastering B2B messaging magic: Chris Silvestri, Conversion Alchemy
|
Jul 23, 2025 |
|
Making in-house a home: David Wall, Tines
|
Jul 04, 2025 |
|
The inseparable link between brand and product design: Rachel Gogel, Creative Executive Consultant
|
Jun 16, 2025 |
|
Rethinking how brands show up through thought leadership: Melissa Rosenthal, Outlever
|
May 01, 2025 |
|
Byte-Size: Jess & Nick on What B Corp Means to Us
|
Mar 20, 2025 |
|
The subtle power of motion design and systems: Joshua Baron, Jasper AI & Peter Dickinson, Skyscanner
|
Mar 12, 2025 |
|
Byte-Size: Dave & Alex discuss Building a Founder-Led B2B Brand
|
Feb 27, 2025 |
|
How different cultures shape creative careers: Dave Breckon, Carta - Part 2
|
Feb 06, 2025 |
|
How different cultures shape creative careers: Dave Breckon, Carta - Part 1
|
Jan 14, 2025 |
|
Branding at the speed of light: Vincent Sacco, Fivetran
|
Nov 21, 2024 |
|
Byte-Size: When B2B Got Its Bold Back with Alex & Nick
|
Oct 24, 2024 |
|
Making great work happen: Li-Anne Dias, Handshake
|
Sep 27, 2024 |
|
Byte-Size: Dave & Alex discuss BYOB 2024
|
Sep 24, 2024 |
|
Staying creative at a corporate giant: Omar Fahmi, Virgin Media O2 Business
|
Jul 09, 2024 |
|
How to refresh your brand expression: Nick Levesque, Asana
|
Apr 17, 2024 |
|
The secret art of sound design: Adam Legg
|
Mar 01, 2024 |
|
How Fintech firms use design to elevate their brand
|
Jan 29, 2024 |
|
Understanding and embracing neurodiversity: Becca Chambers
|
Nov 16, 2023 |
|
Disruption by design: Christian Flaccus, Celonis
|
Aug 24, 2023 |
|
Building an extraordinary brand from scratch: Ari Yablok, Island
|
Jul 27, 2023 |
|
How great collaboration builds bold brands: Kaite Rosa, Axonius
|
Jul 13, 2023 |
|
How to scale your tech firm through great PR: Kirsty Jarvis, Luminous PR
|
Jun 30, 2023 |
|
Brand design in the age of AI: Aaron Poe, Zapier
|
Jun 15, 2023 |
|
Mastering the art of creative leadership: Matt Price, Checkout.com
|
May 30, 2023 |
|
How to optimize your digital marketing strategy: Kerry Guard, MKG Marketing
|
May 04, 2023 |
|
Building and leading an internal newsroom: Meghan Barr, ZoomInfo
|
Apr 21, 2023 |
|
How to be an authentic thought leader: Steve Stone, Rubrik
|
Mar 31, 2023 |
|
Evolving your brand without losing its identity: Andrea Carrillo, Drift
|
Mar 16, 2023 |
|
Building creativity into product marketing: Shobhana Viswanathan
|
Mar 02, 2023 |
|
The art of design: Nando Costa, Microsoft
|
Feb 13, 2023 |
|
Soundbite: Alan Cohen on cutting through with cybersecurity marketing
|
Feb 09, 2023 |
|
Building from scratch: Heidi Joy Tretheway, Garden
|
Feb 02, 2023 |
|
The journey to CMO: Dillon Nugent, Khoros
|
Jan 19, 2023 |
|
Cybersecurity special: Mike O’Malley, Noname Security
|
Jan 06, 2023 |
|
Cybersecurity special: Donna Estrin, Estrin Communications
|
Dec 07, 2022 |
|
Mastering enterprise tech go-to-market: Alan Cohen, DCVC
|
Dec 01, 2022 |
|
How to build a thriving creative team: Jessica Rosenberg, Webflow
|
Nov 18, 2022 |
|
Growing a B2B brand through storytelling and fun: Melissa Rosenthal, ClickUp
|
Oct 27, 2022 |
|
Nailing the fundamentals of effective demand generation: Katie Colbourne, Basware
|
Oct 21, 2022 |
|
Leading marketing through tough times: Robin Daniels, Growth, Marketing & Leadership Advisor
|
Oct 06, 2022 |
|
Creative leadership in a crisis: Michael Jeter, Zapier
|
Sep 16, 2022 |
|
Creative innovation at a global giant: Jessica Bognar, Salesforce
|
Sep 01, 2022 |
|
Women in creative leadership part 3: Ling Koay, Oneflow
|
Aug 18, 2022 |
|
Women in creative leadership part 2: Jess Ellis, Slack
|
Aug 03, 2022 |
|
Women in creative leadership part 1: Larissa Schneider, Noname Security
|
Jul 18, 2022 |
|
The importance of empathy in B2B tech marketing: Lindsey Selden, Sumo Logic
|
Jul 04, 2022 |
|
Getting the most out of your agency: Wei Kee, Shaped By
|
Jun 16, 2022 |
|
Leading a global creative team: Dmitry Shamis, HubSpot
|
May 25, 2022 |
|
Why a culture of creativity really matters: Lee Mincy, Gong
|
May 06, 2022 |
|
Crossing the sales and marketing divide: Ben Bulpett, SailPoint
|
Apr 25, 2022 |
|
The power of personas: Frida Ahrenby, GetAccept
|
Mar 17, 2022 |
|
The B2B marketing content conundrum: Ardath Albee, Marketing Interactions
|
Feb 23, 2022 |
|
Balancing brand and creativity: Kathryn Thomas, Box
|
Feb 11, 2022 |
|
Social media for B2B brands: Luke Brynley-Jones, OST Marketing
|
Jan 27, 2022 |
|
Building brave brands: Gwen Lafage, Sinch
|
Dec 22, 2021 |
|
Why marketing is mission critical to B2B tech firms: Ashley Stepien, Ramp
|
Dec 07, 2021 |
|
Creativity in demand generation: Mat Harper, Palo Alto Networks
|
Dec 06, 2021 |
|
Is tech marketing more creatively brave than ever? (Live panel debate)
|
Nov 25, 2021 |
|
The role of creativity in ABM: Nancy Harlan, UiPath
|
Nov 18, 2021 |