How You Pictured It
By Kate Hejde
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Category: Entrepreneurship
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Episodes: 72
Description
How You Pictured It is for the dreamers, the doers, the visionaries — service-based small business owners who are great at what they do and want to spend more time actually doing it.
I’m Kate Hejde, website strategist and founder of Dear Kate Brand Strategy, and here we’ll talk about attracting clients who get it — who value your work and trust you enough to pay higher prices — without burning out or sacrificing your life to your business.
You’ll learn how to clarify your message, position your offers, build a strategic website, use SEO and AI wisely, and create marketing that keeps working even when you’re off the clock.
Because your business should support your life — not bend and break it.
Find more at dearkatebrandstrategy.com
| Episode | Date |
|---|---|
|
DIY Website or Hire a Designer? How to Choose the Right Move for Your Service Business
|
Feb 17, 2026 |
|
7 Things to Prep Before You DIY Your Website, Especially in Busy Season
|
Feb 06, 2026 |
|
How to make ai sound like you
|
Apr 04, 2025 |
|
The 5 Questions Your Homepage Must Answer to Convert Clicks to Clients
|
Mar 24, 2025 |
|
7 Ways AI Can Help You DIY Your Website
|
Mar 17, 2025 |
|
How to Create Brand Guidelines for Consistent, Easy Marketing
|
Feb 11, 2025 |
|
STOP Believing These Website Myths! (They’re Holding Your Business Back)
|
Feb 04, 2025 |
|
How Blogging Boosts SEO and Marketing for Small Businesses in 2024
|
Nov 21, 2024 |
|
Building Strong Client Relationships with Enneagram Marketing: Tips for Small Business Success
|
Oct 11, 2024 |
|
Using Brand Enneagrams to Market Your Small Business
|
Sep 30, 2024 |
|
7 lessons for DIY Website Builders
|
May 06, 2024 |
|
Turning Symptoms into Sales for Your Small Biz
|
Apr 22, 2024 |
|
Using AI for Market Research
|
Apr 12, 2024 |
|
A quick pep talk: Done is better than perfect
|
Mar 28, 2024 |
|
Simple Smart SEO: Practical Tips for Improving Your Website's Search Rankings
|
Mar 01, 2024 |
|
Perfecting Your Power Pitch and Networking with Intent with Lisa Raebel
|
Jan 12, 2024 |
|
How to Procrastinate Well with Liz Wolfe
|
Dec 21, 2023 |
|
How to prioritize happiness in your business with Christine Michaelis
|
Dec 15, 2023 |
|
Before you set your goals, do THIS: 2023 Closing Duties
|
Dec 11, 2023 |
|
Sustainable marketing using Pinterest with Laurel Vines
|
Nov 29, 2023 |
|
DIY your business finances with Erika Millard Bookkeeping
|
Nov 16, 2023 |
|
Aligning your business to fit your version of success
|
Nov 09, 2023 |
|
Time Management and Setting Goals with Brittnie Renee
|
Nov 02, 2023 |
|
The Magic of Your Story in Marketing with Susan Coelius Keplinger
|
Oct 26, 2023 |
|
The Power of Using Your Voice with Ziza Natur
|
Oct 18, 2023 |
|
Seasons of Motherhood and Entrepreneurship with The Motherhood Mentor
|
Aug 31, 2023 |
|
Instagram Marketing for Creatives with Sunny Social Collective
|
Aug 15, 2023 |
|
Tools I'm loving right now
|
Jul 31, 2023 |
|
ADHD and Entrepreneurship with Steph Zakas
|
Jul 20, 2023 |
|
How you website fits into your marketing puzzle
|
Jun 30, 2023 |
|
Mapping Out Your Website: The Purpose of Each Page
|
Jun 22, 2023 |
|
The Choose-Your-Own-Adventure Guide to Building a Strategic Website
|
Jun 14, 2023 |
|
Why your website matters
|
Jun 06, 2023 |
|
Choosing Your Perspective: The Power of Choice and Its Impact on Our Lives with Kayla Burch Coaching
|
Jun 01, 2023 |
|
How to Go With The Flow: Cycle Syncing for Productivity with Amy Rae & Co
|
May 19, 2023 |
|
Using Email to build relationships and book out your photography business with Mrs. Vondy
|
Apr 24, 2023 |
|
How grief shifts your business with Sabrina Gebhardt
|
Apr 10, 2023 |
|
The legal side of ChatGPT and AI with The Legal Paige
|
Apr 05, 2023 |
|
Pivoting into Brand Photography with Maddie Peschong
|
Mar 27, 2023 |
|
Pinterest For Photographers with Kaitlin McKeeby
|
Mar 22, 2023 |
|
ChatGPT and AI for Photographer with Tech Savvy Creative
|
Mar 06, 2023 |
|
How will you hit your "Just-right" goals with Flourish Online Management
|
Feb 24, 2023 |
|
How to book more clients by just being yourself with Brittnie Renee Photography
|
Feb 02, 2023 |
|
Colie James: How Photographers can use Dubsado to grow their business
|
Nov 23, 2022 |
|
What is your brand message? 9 questions to help you get clarity
|
Oct 21, 2022 |
|
Is your website doing it's job?
|
Oct 06, 2022 |
|
Are you REALLY available?
|
Sep 29, 2022 |
|
You don't have to do it alone
|
Jul 28, 2022 |
|
Why You Need a CRM (and why Dubsado is my favorite one)
|
Jul 19, 2022 |
|
Your biggest questions about pricing your photography: ANSWERED
|
Jun 30, 2022 |
|
What your fav frozen treat can teach you about running a photography biz
|
Jun 21, 2022 |
|
How I'm handling summer time with kids and a photography business
|
Jun 15, 2022 |
|
Which pricing model is best?
|
Jun 02, 2022 |
|
Take the picture or enjoy the moment?
|
May 25, 2022 |
|
When you're feeling uninspired
|
May 17, 2022 |
|
The next thing you need to learn in your photography business
|
May 04, 2022 |
|
Softproofing for Photographers
|
Apr 19, 2022 |
|
Creating ease in your photography business.
|
Apr 12, 2022 |
|
Do this, not that. Profitable Mini-Sessions for Photographers.
|
Apr 05, 2022 |
|
7 Books I love for photography business growth and inspiration
|
Mar 29, 2022 |
|
6 Videos you can create to book more photography clients
|
Mar 21, 2022 |
|
The Reset Conference Recap
|
Mar 15, 2022 |
|
When to say no: Setting boundaries in your photography business
|
Mar 01, 2022 |
|
Outsourcing isn't just for editing
|
Feb 22, 2022 |
|
9 Signs That It's Time to Raise Your Prices
|
Feb 15, 2022 |
|
5 Easy Automations to Wow Your Photography Clients
|
Feb 08, 2022 |
|
Why I Quit In-Person Sales
|
Feb 01, 2022 |
|
How Blogging Helps Grow my Photography Business
|
Jan 25, 2022 |
|
A Pep Talk for the TryHards
|
Jan 18, 2022 |
|
6 Pricing Mistakes Photographers are making
|
Jan 18, 2022 |
|
Creating Your Photography Booking Calendar with Intention
|
Jan 18, 2022 |
|
Introducing How You Pictured It
|
Jan 13, 2022 |