Confessions of a Higher Ed CMO — with Jaime Hunt

By Enrollify

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Category: Marketing

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Subscribers: 2
Reviews: 0
Episodes: 93

Description

Confessions of a Higher Ed CMO is like a conference in a podcast, offering a blend of professional wisdom, innovative ideas, and personal anecdotes. Whether you're a higher ed marketer, a faculty member curious about the behind-the-scenes of university branding, or just someone with an interest in the intersection of education and marketing, the podcast is your gateway to the lesser-known narratives of higher education. In each episode, host Jaime Hunt engages in candid and insightful conversations with leading minds in the field, exploring not just the nuts and bolts of marketing, but also the diverse and often unexpected challenges and stories that define higher education marketing. Our guests, a mix of seasoned CMOs, innovative thinkers, and key influencers in the higher ed sector, don't just share their professional triumphs; they open up about their personal journeys and share their candid insights.. The podcast goes beyond the conventional, bringing to light the real stories behind campus campaigns, the evolving nature of student engagement, and the creative challenges in this unique field. With a host renowned for establishing a warm and engaging rapport, each episode feels less like an interview and more like a conversation between old friends. The discussions are not only thoughtful and informative but sprinkled with moments of humor and fun, capturing the essence of what it's like to navigate the complex world of higher education marketing. Confessions of a Higher Ed CMO is hosted by Jaime Hunt and is a proud member of the Enrollify Podcast Network.

Episode Date
Ep. 82: From the Sidelines to the C-Suite: Navigating Your Next Move
Jul 04, 2025
Ep. 81: Stories that Stick: Humanizing Higher Ed’s Impact
Jun 20, 2025
Ep. 80: Proving the Promise: Reframing the Value of College with Maniacal Transparency
Jun 06, 2025
Ep. 79: {First Name} is Not Personalization: Leveraging aI to Improve the Student Lifecycle
May 23, 2025
Ep. 78: ‘Same Old’ Isn’t a Strategy: Breaking Out of Higher Ed’s Creative Rut
May 09, 2025
Ep. 77: How to Start Strong as a Higher Ed CMO
Apr 25, 2025
Ep. 76: The Future Demands Better Higher Ed Leaders
Apr 11, 2025
Ep. 75: Doing It All: Marketing Graduate Programs with an In-House Team
Mar 28, 2025
Ep. 74: “We All Play a Role”: A President’s Perspective on Social Mobility and the Access Imperative
Mar 14, 2025
Ep. 73: Busting Silos Between Strategy and Design
Feb 28, 2025
Ep. 72: Meltproof Your Incoming Class
Feb 14, 2025
Ep. 71: There Isn’t a Organ Under the Desk: Creative Risk-Taking in Higher Ed Marketing
Jan 31, 2025
Ep. 70: Ethical Marketing, Honesty, Transparency and AI
Jan 17, 2025
Ep. 69: The Search Cliff is Rewriting the Rules of Recruitment Marketing
Jan 03, 2025
Ep. 68: Stand Out and Measure Up: Why Performance TV is a Secret Weapon
Dec 20, 2024
Balancing Bytes and Bonds: How AI Can Humanize Higher Ed
Dec 16, 2024
Ep. 67: Building a Better Experience for International Students
Dec 06, 2024
Live at AMA: Building Community in a Virtual Classroom
Nov 25, 2024
Ep. 66: CROs in Higher Ed: Driving Growth and Busting Silos
Nov 22, 2024
Live at AMA: The Career Transition Roadmap
Nov 20, 2024
Live at AMA: Building a Student-Centered University from Scratch
Nov 14, 2024
Ep. 65: Marketing's Role in Reshaping Pricing Strategy
Nov 08, 2024
Ep. 64: Behind the Scenes: Marketing Strategies of a Top Online Graduate Program
Oct 25, 2024
Ep. 63: Uncommon Insights: AI, Creativity and Brand
Oct 11, 2024
Ep. 62: Beyond the Shoestring: Rethinking Marketing Budgets in Higher Ed
Sep 27, 2024
Ep. 61: Pitch Perfect: Leveraging Faculty Expertise to Boost Your University’s Image
Sep 13, 2024
Ep. 60: From Layoff to Liftoff: Leveraging Your Professional Network in a Job Search
Aug 30, 2024
Ep. 59: Parent Power: How Gen Alpha Parents will Shape College Choice
Aug 16, 2024
Ep. 58: Revolutionizing Campus Life with AI
Aug 02, 2024
Ep. 57: Storytelling in Seconds: Getting Started with Short Form Video
Jul 19, 2024
Ep. 56: The Experience Economy: How Higher Ed Can Compete with Taylor Swift
Jul 05, 2024
Ep. 55: Behind the Screens: J-S Stansel on Social in Higher Ed
Jun 21, 2024
Enrollify.org Relaunch: More Content, More Community
Jun 13, 2024
Ep. 54: Signs Of Growth: How Environmental Graphics Help Build A Brand
Jun 07, 2024
Ep. 53: Mapping the Student Journey With Human-Centered Design
May 24, 2024
Ep. 52: Making Memories: How Traditions Enhance the Student Experience
May 10, 2024
Jaime’s Big Pivot: Solving Higher Ed Marketing to Save Higher Ed
May 07, 2024
Ep. 51: Thriving with Disability: A Guide for Leaders and Teams
Apr 26, 2024
Beyond the Buzz: Real Stories of DEI Impact in Higher Education
Apr 17, 2024
Ep. 50: The Art of Attraction: Balance Brand and Lead Generation
Apr 12, 2024
From Chatbots to Assistants: The Next Evolution of AI
Apr 05, 2024
Ep. 49: The Presidency in Crisis: A Guide for Higher Ed Marcom Leaders
Mar 29, 2024
Live from CUPRAP: Converting Clicks to Actions — How Higher Ed Websites Drive Results
Mar 22, 2024
Ep. 48: Beyond Silos: Organizational Structures that Make Sense
Mar 15, 2024
Live from CUPRAP: The AI Gold Rush
Mar 14, 2024
Ep. 47: Beyond Marketing: Blending Student Care into Your Marketing Strategies
Mar 01, 2024
Ep. 46: From PR Writer to CMO: A Lifetime of Marketing in Higher Education
Feb 16, 2024
Ep. 45: Jenny Li Fowler's Playbook: The Heart and Soul of Engaging Social Media
Feb 02, 2024
Ep. 44: The Art of Human-Focused Project Leadership
Jan 19, 2024
Ep. 43: Mastering the Inbox: How to Craft Email Campaigns that Get Results
Jan 05, 2024
Ep. 42: Authentic Allyship: Crafting Campaigns that Support LGBTQIA+ Students Year-Round
Dec 15, 2023
Ep. 41: More than Brand Police: University Licensing as a Revenue Generation Powerhouse
Dec 01, 2023
Ep. 40 Got Milk (And Potatoes?): Promoting the Value of Higher Education in a Rural State
Nov 10, 2023
Ep. 39: The Power of UX in Higher Education Marketing
Oct 27, 2023
Ep. 38: Unlocking Online: Stories and Strategies for Marketing Online Programs
Oct 13, 2023
Ep. 37: Passion & Purpose: The Heart of Employer Branding in Higher Education
Sep 29, 2023
Ep. 36: Blockbuster Marketing: From Entertainment PR to Campus Comms
Sep 15, 2023
Ep. 35: The Art of Conflict Management
Sep 01, 2023
Ep. 34: Higher Ed Marketing Budgets Unveiled
Aug 18, 2023
Ep. 33: A President’s Role in Embodying a Brand
Aug 04, 2023
Ep. 32: Reshaping Your Narrative: Rebounding After Job Loss and Crafting Your Comeback Story
Jul 20, 2023
Ep. 31: Secrets to Successful Strategic Enrollment Planning
Jul 07, 2023
Ep. 30: Breaking Barriers: How Marketing Drives Inclusion in Access Institutions
Jun 23, 2023
Ep. 29: Inside the Four-Year College Decision Project: Tracking Trends and Lessons Learned
Jun 09, 2023
Ep. 28: Unleashing the Power of Stories for Epic Content Marketing
May 26, 2023
Ep. 27: Understanding the Role of Marketing from a President’s Perspective
May 12, 2023
Ep. 26: Unlocking the Power of Influencer Marketing in Higher Ed
Apr 28, 2023
Ep. 25: Get Ahead of the Curve: Future Proof Your Marketing Strategy with AI
Apr 14, 2023
Ep. 24: The Importance of Authenticity in Your Brand Story
Mar 31, 2023
Ep. 23: Busting Silos with a Student-Centric Website
Mar 17, 2023
Ep. 22: Finding Space for Creativity
Mar 03, 2023
Ep. 21: Into the Fire: Crisis Communications in Higher Education
Feb 17, 2023
Ep. 20: The Anti-Racist Marketer
Feb 03, 2023
Ep. 19: More Than Stress - Mental Health of Higher Ed Social Media Managers
Jan 20, 2023
Ep. 18: Leading High-Performing Teams in a Remote-First World
Jan 06, 2023
Ep. 17: Recruiting Non-Traditional Students
Dec 16, 2022
Ep. 16: Designing Compelling Messages and Narratives
Dec 02, 2022
Ep. 15: Executive Social Strategy
Nov 18, 2022
Ep. 14: Addressing Imposter Syndrome
Nov 04, 2022
Ep. 13: Creating a Student Journey Map
Oct 21, 2022
Ep. 12: Transitioning Your Career Outside of Academia
Sep 23, 2022
Ep. 11: Building More Equitable Student Hiring Practices
Sep 09, 2022
Ep. 10: Multicultural Marketing
Aug 26, 2022
Ep. 9: The Enrollment Cliff
Aug 12, 2022
Ep. 8: The Great Resignation and Employee Engagement
Jul 29, 2022
Ep. 7: Sustaining and Surviving
Jul 15, 2022
Ep. 6: Brought to you by the letters N T R
Jul 01, 2022
Ep. 5: Maturing Higher Ed Marketing
Jun 17, 2022
Ep. 4: What Do You Wanna Be When You Grow Up?
Jun 03, 2022
Ep. 3: Mixing Business with Measure
May 20, 2022
Ep. 2: Branding, Brain Drain and Budget, Oh My
May 06, 2022
Ep. 1: A Seat at the Table - The Evolution of the CMO in Higher Ed
Apr 22, 2022
Trailer: Confessions of a Higher Ed CMO with Jaime Hunt
Apr 14, 2022