Dance Studio Scaled: Innovative Marketing|Retention|Biz Growth Strategies for Dance Studio Owners

By Jen Dalton

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Episodes: 159

Description

Dance Studio Scaled is a weekly podcast for dance studio owners and business entrepreneurs ready to simplify, streamline, and succeed. Hosted by Dance Business Coach Jen Dalton, with 30 years of industry experience, this podcast delivers expert strategies to boost enrolment numbers, increase income, and improve retention. Each episode combines actionable marketing tips, mindset insights, and honest conversations to help you build a thriving, profitable dance studio business while achieving work-life balance.

Episode Date
Here’s What I’d Do With Your Timetable (If We Were on a Coaching Call)
Aug 27, 2025
The Exact Place to Begin Your 2026 Studio Planning
Aug 20, 2025
If I Was Starting My Studio Again in 2025, I’d Start Here…
Aug 13, 2025
The 3 Mistakes I Made Trying to Increase Enrolments
Aug 06, 2025
The Exact Scripts I Used to Retain 90%+ Each Year
Jul 30, 2025
The Traits I Look For When Hiring (It’s Probably Not What You Think)
Jul 23, 2025
Behind the Scenes: How I Built My Studio Manager Role from Scratch
Jul 16, 2025
The Raw And Honest Truth - What I Quietly Rework Behind The Scenes In July
Jul 09, 2025
The 4-Part Retention Plan That Built My Studio Empire
Jul 02, 2025
The Secret to Getting Students to Enrol
Jun 25, 2025
If Families Are Enquiring but Not Booking - Here’s What to Do
Jun 18, 2025
Set The Scene, Set Yourself Apart - How to Boost Student Confidence, Connection & Retention with One Simple Addition
Jun 11, 2025
Feeling Pulled in Every Direction? Here’s How I Simplified and Scaled My Studio
Jun 04, 2025
What’s Really Stopping You from Getting More Students? (And It May Not Be Your Marketing)
May 28, 2025
3 Money Leaks That Are Quietly Killing Your Profit And How to Fix Them
May 21, 2025
The Time Saving Systems I Use That Has Changed The Game
May 14, 2025
How I Learnt To Lead My Team Without Micromanaging
May 07, 2025
Studio Culture - The Untold Growth Strategy That Fuels Success
Apr 30, 2025
When Everything Feels Urgent - Strategies to Stay on track
Apr 23, 2025
139. 7 Simple Steps To Plan Your Next Quarter (Without Overthinking It)
Apr 16, 2025
138. How Studio Owners Are Using AI To Grow Their Studio
Apr 09, 2025
137. How I Use AI To Stay One Step Ahead In My Business
Apr 02, 2025
136. Scaling Your Studio Without Sacrificing Quality (or Your Sanity!)
Mar 26, 2025
135. Inside The Mastermind - What Really Happens & Why It Works
Mar 19, 2025
134. The Fastest Way to Free up 10+ Hours A Week In Your Studio
Mar 12, 2025
133. How High-Performing Studio Owners Think Differently
Mar 05, 2025
132. The One Thing Holding Your Studio Back (It’s Not What You Think)
Feb 26, 2025
131. [BONUS EP] The 3 Pieces You Need to Scale Your Studio (And Why Missing One Keeps You Stuck)
Feb 24, 2025
130. The Difference Between Running a Studio and Growing a Business
Feb 19, 2025
129. My Exact 'Customer Journey' Strategy: Touchpoints, Onboarding & Retention Broken Down
Feb 12, 2025
128. Competing Priorities? How to Do Less but Do it Better in 2025
Feb 05, 2025
127. New Year Nerves? What I Do To Feel Ready & Confident (even after 30yrs)
Jan 29, 2025
126. Protecting Our Dancers - Essential Steps to Keep Your Studio Safe
Jan 22, 2025
125. 5 Ways To Refresh and Reimagine Your Studio for 2025
Jan 15, 2025
124. Leadership Secrets: What Every Dance Studio Owner Should Know
Jan 06, 2025
123. 5 Simple Steps to Set Your Intentions for 2025
Dec 30, 2024
122. A Christmas Eve Message: Finding Peace and Intention During the Holiday Rush
Dec 23, 2024
121. 10 Mindset Shifts to Help You Start 2025 Strong
Dec 18, 2024
120. 5 Simple Ways to Wrap Up the Year (and Truly Switch Off Over the Holiday Break)
Dec 11, 2024
119. [INTERVIEW] Mike Harrison-Lamond: How Dance Arts Alliance is Leading the Way for Change
Dec 03, 2024
118. 9 Reasons You’re Losing Potential Enrolments and How to Fix Them
Nov 27, 2024
117. The Exact Steps Of My Re-Enrolment Strategy [REPLAY]
Nov 20, 2024
116. Marketing Reframes That Are Driving Retention and Attraction Right Now
Nov 13, 2024
115. How to Raise Your Prices with Confidence (and with No Guilt)
Nov 06, 2024
114. 3 Areas AI Flipped The Way I Run My Business
Sep 12, 2024
113. 6 Practical Tips To Get 2025 Planning Started
Aug 28, 2024
112. Real-time Evolution Of The Dance Business Culture
Aug 14, 2024
111. What Got Your Here, Won't (Necessarily) Get You To Your Next Level
Aug 07, 2024
110. How To Timetable For Maximum Numbers
Jul 31, 2024
109. How To Survive This Economic Crisis
Jul 24, 2024
108. 5 Simple Ways To Reset & Refocus for 2024
Jul 17, 2024
107. 18 Game-Changing Insights I Learned from 13 Dance Studio Owners Over 3 Days
Jul 10, 2024
106. [INTERVIEW] TikTok For Studio Culture & Success with Alex Stacey
Jul 03, 2024
105. [INTERVIEW] Holistic Success: Balancing Business and Wellbeing with Jess Modica Crichton
Jun 26, 2024
104. My Biggest Mindset Hack When Your Hit Energetic Capacity
Jun 19, 2024
103. How To Scale Your Studio Without Burning Out
Jun 12, 2024
102. [INTERVIEW] Leading The Way In Dance Education For Kids With Disabilities with Ali Phillips
Jun 05, 2024
101. The Top 3 Strategies My Members Are Currently Using To Generate Multi 4 & 5 Figure Months
May 29, 2024
100. The 4 Biggest Shifts Driving Change In The Industry Right Now
May 22, 2024
99. Should I Burn It All Down, Pivot or Persist?
May 15, 2024
98. How To Manage Your Time Like A CEO
May 08, 2024
97. The Key Differences Between Scaling And Growing Your Studio
May 01, 2024
96. True Success Comes Back to This One Thing...
Apr 24, 2024
95. [INTERVIEW] What's Trending In Social Media Right Now with Sally Prendergast
Apr 17, 2024
94. [INTERVIEW] Increase Your Income By Creating a Professional Performance Company In Your Studio With Josephine Lancuba
Apr 10, 2024
93. [INTERVIEW] Dance Biz Strategist, SM Manager & Creator of LEAP - Kelly Groves
Apr 03, 2024
92. 3 Strategies To Help Manage & Support Your Students Behaviour
Mar 28, 2024
91. [Interview] Innovation, Evolution & The Future Of Our Industry with Josef Brown
Mar 06, 2024
90. How Alisa Streamlined Her Business & Doubled Her Income
Feb 28, 2024
89. How Bri Went From 100 - 275 Students Inside 12 Months
Feb 23, 2024
88. The Biggest Mistake Studio Owners Make When It Comes To Their Numbers
Feb 14, 2024
87. The Only Numbers You Need To Know To Grow Your Studio
Feb 07, 2024
86. Exactly How I Convert 99% Of Our Trials
Jan 31, 2024
85. 5 Secrets To Increasing Studio Enrolments
Jan 24, 2024
84. 7 Steps To Becoming The CEO Of Your Studio
Jan 17, 2024
83. How I Build My Studio To Blend Lifestyle and Business
Jan 10, 2024
82. Your New Year Studio Health Check
Jan 03, 2024
81. 4 Mindset Hacks for a Successful 2024
Dec 27, 2023
80. Sharing My Best And Worst of 2023 In Business
Dec 20, 2023
78. I Sold My Studio + What's Coming In 2024
Dec 17, 2023
79. My 6-Step Planning Process for 2024
Dec 13, 2023
77. How & Why You Should Create Your Operations Manual
Nov 29, 2023
76. My 2024 Predictions For The Dance Industry
Nov 22, 2023
75. Marketing Spending & Seasonal Strategies
Nov 15, 2023
74. The 3 Strategies Million Dollar Studio Owners Do Differently
Nov 08, 2023
73. Where I Spend My Time As CEO Of A Dance Studio
Nov 01, 2023
72. 30 Things I Know From 30 Years In Business
Oct 25, 2023
71. BTS Of How I Scaled My Studio
Oct 18, 2023
70. 10 Steps To Creating A Million Dollar Studio Budget
Oct 11, 2023
69. How To Have The Hard Conversations
Oct 04, 2023
68. The 5 Things I Focused On To Build My Million Dollar Dance Studio
Sep 27, 2023
67. The No.1 Thing Stopping You From Exponential Grow
Sep 20, 2023
66. The Key Success & Biggest Mistakes of Dance Studios
Sep 14, 2023
65. The R Word That Will Completely Redefine How You Run Your Dance Studio
Sep 06, 2023
64. The Secret To Converting New Dancers With Ease After A Trial
Aug 30, 2023
63. Exactly How I Spark Curiosity & Guarantee Potential New Students
Aug 23, 2023
62. The #1 Reason We Enrol 99% Of Our Enquiries
Aug 16, 2023
61. [Recap] Of The Business Of Dance Conference
Jul 19, 2023
60. How To Become A Better Teacher
Jul 05, 2023
59. Adapting To Gen Z: Techniques For Engaging & Inspiring The Next Generation of Students
Jun 28, 2023
58. Implementing Changes Without Freaking Out Your Families
Jun 21, 2023
57. [Interview] Financial Empowerment For Studio Owners with Amy Bett
Jun 14, 2023
56. Cultivating Connection - Retention Strategies & Insights From The Business Of Dance Conference
Jun 07, 2023
55. 6 Ways To Encourage Retention Amidst The Financial Crisis
May 31, 2023
54. [Inside The Mastermind] Unleashing The CEO With Kylie Saunders
May 24, 2023
53. [Inside The Mastermind] Stepping Into Greatness with Colleen, Direct From The USA
May 17, 2023
52. [Inside The Mastermind] How Claire Has Almost Hit Her (BIG) Revenue Target
May 10, 2023
51. Revenue Revolution: How To Boost Your Dance Studio Income
May 03, 2023
50. From Studio to $1m Empire: Grow Your Dance Business The Right Way
Apr 27, 2023
49. From VDF to Dance Teacher Expo: Reflecting And Insights Of The Weekend Events
Apr 20, 2023
48. Revitalise Your Passion - How Live Events Fuel Business Growth
Apr 12, 2023
47. How To Achieve Ultimate Studio Success
Apr 05, 2023
46. Chat GPT For Super Quick Content Creation
Mar 29, 2023
45. [Interview] The Power Of Collaboration with Melissa Rose
Mar 22, 2023
44. Stop Comparing Yourself To Others With These 5 Steps
Mar 15, 2023
43. Finding Love For Your Studio Again
Mar 08, 2023
42. [Interview] Australia's First Dance Teacher Expo with Rebecca Liu-Brennan
Mar 01, 2023
41. Managing Unrealistic Expectations From Your Dance Parents
Feb 22, 2023
40. Do These 5 Things When Leading Becomes Exhausting
Feb 15, 2023
39. My Biggest Lessons From 30 Years In Business
Feb 08, 2023
38. 7 Things To Help Keep Your Momentum Going
Feb 01, 2023
37. Burn-Out Is Real And This Is My Story
Jan 25, 2023
36. What I Include In My Teacher Training Handbook
Jan 18, 2023
35. 9 Ways To Refresh Your Studio for 2023
Jan 12, 2023
34. Raise Your Glass And Celebrate Your Wins
Dec 21, 2022
33. The Secret To Great New Year Marketing Strategy
Dec 14, 2022
32. How To Prepare To Set Your New Year Goals
Dec 07, 2022
31. 0-250 Students, Then Beyond...
Nov 30, 2022
30. Want To Grow? Do These 5 Things
Nov 23, 2022
29. The Only 4 Things You Need To Do To Get Your Studio Thriving - Part #4
Nov 16, 2022
28. The Only 4 Things You Need To Do To Get Your Studio Thriving - Part #3
Nov 09, 2022
27. The Only 4 Things You Need To Do To Get Your Studio Thriving - Part #2
Nov 02, 2022
26. The Only 4 Things You Need To Do To Get Your Studio Thriving - Part #1
Oct 26, 2022
25. Do These 6 Things And Get Yourself A Cocktail
Oct 12, 2022
24. Studio Growth Q & A
Oct 05, 2022
23. The 3 Most Asked Questions About Discipline In The Classroom
Sep 28, 2022
22. Customer Love And Converting Your Enquires
Sep 21, 2022
21. 7 Ways To Timetable For Maximum Enrolments
Sep 14, 2022
20. The Exact Steps Of My Re-Enrolment Strategy
Sep 07, 2022
19. Why I Implement A Re-Enrolment Strategy Every Year
Aug 31, 2022
18. Mindset of a $1m Studio Owner
Aug 24, 2022
17. I Get Interviewed About My Story
Aug 17, 2022
16. Social Media Chat with Claire O'Shea
Aug 10, 2022
15. The Secret To Loyal, Devoted & Respectful Dance Parents
Aug 03, 2022
14. 4 Ways To Increase The Value Of Your Students Already Enrolled
Jul 27, 2022
13. The Most Effective Tool I Use For Studio & Revenue Growth
Jul 20, 2022
12. Never Did I Think It Was Possible...
Jul 13, 2022
11. Conversation with my Biz Bestie - Our Live Event Takeaways
Jul 06, 2022
10. Everything $$, Payments & Income Guilt
Jun 29, 2022
9. How To Plan, Create & Execute Your Teacher Training (3/3)
Jun 22, 2022
8. How To Plan, Create & Execute Your Teacher Training (2/3)
Jun 15, 2022
7. How To Plan, Create & Execute Your Teacher Training (1/3)
Jun 08, 2022
6. 5 Questions That Will Change Your Trajectory
Jun 01, 2022
5. 14 Ways To Reclaim Your Sanity After Your Concert
May 25, 2022
4. Why You Need To Introduce a Mid-Year Concert
May 18, 2022
3. Surviving & Recovering from Creativity Exhaustion
May 11, 2022
2. How To Increase Enrolments In Your Studio
May 04, 2022
1. Exactly How I Grew my Studio from 0 - 1200 Students
Apr 28, 2022
Trailer: Dance Studio Empire with Jen Dalton
Apr 14, 2022