Brand Your Way to A Million

By Jasmine Haitalani

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Category: Marketing

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Episodes: 187

Description

You’ve heard of selling and marketing your way to business growth but it’s time to increase your revenue with what really matters: having a brand that gets attention. Brand Your Way to A Million is a podcast hosted by Jasmine Haitalani: immigrant, creative director and founder of 7 figure design agency Highflier Powerhouse. On the podcast, she discusses marketing strategies for entrepreneurs that help them expand their creativity, and shares her insights and hot takes on the latest industry trends so you can go from follower to a leader that’s setting the standard and making a million with your brand in your own way. You will also listen to her sharing stories and starting bold (and tough) conversations with some of the best innovators in the industry so you can take some notes and feel inspired to make changes, become a respected brand, and increase your sales. In a space that’s constantly evolving, creating new trends and chasing algorithms, this podcast is meant to help you develop the skill of building a brand that’s always top of mind, demanding attention, creating connections and generating sales. Whether you’re a starting founder, rising entrepreneur, wanting to be more creative or just looking for hot gossip and rants, this show is for you. Jasmine has been part of a brand marketing team for a billion dollar brand and has helped service-based entrepreneurs create millions of dollars in revenue with the power of branding. She values becoming a respected brand worth millions of dollars by setting the bar high for branding like you do with your revenue goals. Learn more about her here: https://highflierpowerhouse.com/

Episode Date
EP 187 - Why Your "Community" Is Actually Just an Audience (And How to Fix It)
Oct 09, 2025
EP 186 - The Marketing Marathon: How I Create a Month of Marketing on All Platforms in 3 Days
Oct 02, 2025
EP 185 - The Media Mapping Method: How to Show Up on Multiple Platforms Without Burnout
Sep 25, 2025
EP 184 - Stop Being Lazy With Your Content - Here Are the Swaps That Actually Work
Sep 18, 2025
EP 183 - Here's How to Turns Mediocre Content Topics Into High Performing Scroll-Stoppers
Sep 11, 2025
EP 182 - Why Studying Content Creators (Not Coaches) Will Transform Your Marketing with Dielle Charon
Sep 04, 2025
EP 181 - Why Your Content Strategy Isn't Working (Hint: It's Not the Strategy)
Aug 28, 2025
EP 180 - The Content Audit That Changed Everything: 4 Elements Your Posts Are Missing
Aug 21, 2025
EP. 179 - The Marketing Audit That Changed My Entire Business Strategy
Aug 14, 2025
EP 178 - How Brand-First Marketing Increased My Conversions (Without Constant Selling)
Aug 07, 2025
EP 177 - The A-B-C Framework That Turns Social Media Followers Into Paying Clients
Jul 31, 2025
EP 176 - The Lo-Fi Content Mistake That's Killing Your Sales
Jul 24, 2025
EP 175 - The 3-Phase Campaign Timeline That Actually Works
Jul 17, 2025
EP 174 - Campaign Themes: How to Make the Same Offer Feel Brand New Every Launch
Jul 10, 2025
EP 173 - The 5 Components That Make Up A Record Breaking Campaign
Jul 03, 2025
EP 172 - Why Your Launch Content Isn't Converting on Instagram & Exactly What to do About It
Jun 26, 2025
EP 171 - The Revenue Ceiling: When to Switch from Evergreen to Launches
Jun 19, 2025
EP 169 - The Identity Crisis That Led to My Best Launch Yet: Rebranding with Ceels Lockley
Jun 12, 2025
EPP 168 - The Rebrand That's Closing the Credibility Gap with Sabatini Ferdinand
Jun 05, 2025
EP 167 - Your Website Is Your 24/7 Salesperson: The Six-Figure Website Formula
May 29, 2025
EP 166 - Trusting the Process, Finding Your Name, and Building a $10M Vision with Dielle Charon
May 22, 2025
EP 165 - The Photo Shoot Mindset Mini Series Part 3: Photoshoot Logistics
May 15, 2025
EP 164 - The Photo Shoot Mindset Mini Series Part 2: Overcoming Insecurity & Identity Shifting Onset
May 15, 2025
EP 163 - The Photo Shoot Mindset Mini Series Part 1: The Overall Energy of Shoot Day
May 15, 2025
EP 162 - 3 Shifts To Transform Your Brand from Overlooked to the Only Option
May 08, 2025
EP 161 - The Four Signs It's Time to Rebrand Your Business in 2025
May 01, 2025
EP 160 - Visionary Accountability: How to Trust Yourself While Taking Expert Advice
Apr 24, 2025
EP 159 - The Quarter Review Framework: How to Audit Your Marketing for Maximum Impact
Apr 17, 2025
EP 158 - The Campaign Strategy That Makes a Small Audience The Ultimate Advantage
Apr 10, 2025
EP 157 - High Ticket vs. Low Ticket: How to Market Either Offer With Ease
Apr 03, 2025
EP 156 - Hail Mary Marketing: Why Your Campaigns Are Exhausting You
Mar 27, 2025
EP 155 - How to Actually Take Action on All of the Branding Exercises You're Doing
Mar 20, 2025
EP 154 - Creativity Isn't Slow: How to Make Fast Decisions That Convert
Mar 13, 2025
EP 153 - The Four-Phase Content Creation System That Will Save You Hours Every Week
Mar 06, 2025
EP 152 - The Ultimate Re-Engagement Strategy to Revive Dead Social Accounts
Feb 27, 2025
EP 151 - Stop Hating Social Media: A Fresh Approach to Marketing in 2025
Feb 20, 2025
EP 150 - The Six-Figure Campaign Blueprint: Behind Our Most Successful Launch Yet
Feb 13, 2025
EP 149 - The Art of Subtle Selling: Why Your Direct Marketing Isn't Working Anymore
Feb 06, 2025
EP 148 - From DIY to Fully Booked: How 4 Entrepreneurs Transformed Their Brands
Jan 30, 2025
EP 147 - 3 Must Have Elements to a No-Competition Campaign
Jan 23, 2025
EP 146 - The Photo Strategy That Converts: Why Annual Photoshoots are a Non-Negotiable for Online Business Owners
Jan 16, 2025
EP 145 - The Website Strategy That Sells While You Sleep
Jan 09, 2025
EP 144 - 4 Signs It's Time to Reposition Your Brand in 2025
Jan 02, 2025
EP 143 - 2025 Brand Predictions: Cozy Video Content, The Return of Youtube, and Subtle Selling
Dec 26, 2024
EP 142 - Having a Business Identity Crisis? Here's How I Maintained Multiple 6-Figures While Figuring It Out
Dec 19, 2024
EP 141 - The 60 Day Marketing Roadmap: Our Blueprint for Higher Conversions in 2025
Dec 12, 2024
EP 140 - How Our Rebranding Strategy Is Changing in 2025 to Double Your ROI
Dec 05, 2024
EP 139 - How to Become a Thought Leader with 4 Key Pillars (And Why Most Get It Wrong)
Nov 28, 2024
EP 138 - The Evergreen Marketing Masterclass: Your Top Questions Answered to Create Year-Round Sales
Nov 21, 2024
EP 137 - Stop Copying Your Coach's Launch Strategy: Here's What Actually Works
Nov 14, 2024
EP 136 - 4 Launch Strategies That Actually Work in 2024
Nov 07, 2024
EP 135 - How to Turn Your Brand's Visual Identity into Your Best Sales Tool
Oct 31, 2024
EP 134 - Are Black Friday Deals Worth It For Your Brand?
Oct 24, 2024
EP 133 - How to Navigate a Pricing Change Without A Branding and Marketing Crisis
Oct 17, 2024
EP 132 - 2024 Q3 Branding Trends: Overusing Studio Spaces, Nostalgic Branding, and Ethical Marketing Practices
Oct 10, 2024
EP 131 - Powerhouse Profile: Creating a Six Figure Launch With a New Program and an Aligned Rebrand with Holly Rustick
Oct 03, 2024
EP 130 - Here's What You Need to Know About The Agency Business Model
Sep 26, 2024
EP 129 - Here's The Missing Link That Will Increase Conversions In Your Business This Quarter
Sep 19, 2024
EP 128 - Design Diaries: Asset-Based Thinking is Hindering Your Brand Growth
Sep 12, 2024
EP 127 - Powerhouse Profile: Rebranding in Your 40s with Heather Hammell
Sep 05, 2024
EP 126 - The Multi-Channel Marketing Strategy That Won't Bore Your Audience or Double Your Workload
Aug 29, 2024
EP 125 - The Creativity Scale: Here's Our Method to Create a Perfectly Balanced Rebrand
Aug 22, 2024
EP 124 - How to Stand Out with Unique Brand Photography and Creative Risks with Camila Maria Cardozo
Aug 15, 2024
EP 123 - Unlock Your Personal Aesthetic: An Exercise to Design Your Dream Life
Aug 08, 2024
EP 122 - When Is It Time To Create Multiple Instagram Accounts For Your Brand?
Aug 01, 2024
EP 121 - Powerhouse Profile: Branding Disruptive Beliefs and the Modern Approach to Sales with Steph Crowder
Jul 25, 2024
EP 120 - Five Forms of Attachment That Are Hindering Your Brands Growth
Jul 18, 2024
EP 119 - Stop Trying To Be The Next 'It Girl' And Do This Instead
Jul 11, 2024
EP 118 - Brand Trend Report for Q2 2024: Transparency, Mini-Branding For Offers, Self-Labeling and More
Jul 04, 2024
EP 117 - Powerhouse Profile: Photoshoot Postpartum, Making Content Fun Again and Not Being Vanilla in Your Niche with Vix Meldrew
Jun 27, 2024
EP 116 - Profitable Pivots: Navigating Rebrands in the Post-Pandemic Business Landscape
Jun 20, 2024
EP 115 - The Stages of Brand Awareness: Breaking Out of the Income Plateau
Jun 13, 2024
EP 114 - Welcome to Brand Your Way To A Million! Here's Our Full Rebrand Recap
Jun 06, 2024
EP 113 - Why Bold Opinions Are One of Your Brands Greatest Assets
May 30, 2024
EP 112 - This Hack Will Make Brand Decisions 10X Easier: How to Model Your Brand Off a CHARACTER
May 23, 2024
EP 111 - Stop Wasting Your Time Scrolling Pinterest For Random Mini-Shoots
May 16, 2024
EP 110 - My Framework for Marketing with The Personal Brand Pyramid
May 09, 2024
EP 109 - Powerhouse Profile: Creating An Extra $100k in A Launch Using Cold Leads and A Rebrand with Mariela De La Mora
May 02, 2024
EP 108 - Why You Don't Want to Get Comfortable with Your Brand Marketing
Apr 25, 2024
EP 107 - Keeping Your Brand Creatively Fresh As You Grow
Apr 18, 2024
EP 106 - Powerhouse Profile: Balancing Reinvention, Risks, and Rewards with Your Rebrand with Ashley Pendergraft
Apr 15, 2024
EP 105 - Brand Report for Q1 2024: Personal Branding, Comeback of Color, Aesthetic Feeds, Soft Girl Living & More
Apr 11, 2024
EP 104 - Everything You Need to Know to Brand Yourself Like An Expert
Apr 08, 2024
EP 103 - What It Takes to Convert with Your Brand in 2024
Apr 04, 2024
EP 102 - Powerhouse Profile: Go From Sales Drought to Booked Out with Your Brand with Mikhaila McNamara
Apr 01, 2024
EP 101 Use Cold Lead Conversions to Grow Your Client Roster
Mar 28, 2024
EP 100 The Difference between Branding, Marketing and Sales
Mar 25, 2024
EP 99 - Powerhouse Profile: Sign Your Next 5 Highest Paying Clients with Aqura Nicholson
Mar 21, 2024
EP 98 - High-Ticket Brand: The Website You Need to Convert High-Ticket Buyers
Mar 18, 2024
EP 97 - High-Ticket Brand: The Photoshoot You Need to Convert High-Ticket Buyers
Mar 14, 2024
EP 96 - High-Ticket Brand: The Offers You Need to Convert High-Ticket Buyers
Mar 11, 2024
EP 95 - What You Need to Build A Six Figure Brand As A Coach or Service Provider
Mar 07, 2024
EP 94 - Why Creativity is a Non-Negotiable Skill Every CEO Needs
Mar 04, 2024
EP 93 - Powerhouse Profile: Building and Mastering Your Personal Brand with Confidence on LinkedIn with Simi Awokoya
Feb 29, 2024
EP 92 - Mastering the Essentials: Your Ultimate Podcast Episode on Branding Basics
Feb 26, 2024
EP 91 - Beyond Aesthetics: How to Ensure Functionality and Conversion in Brand, Social and Website Design
Feb 22, 2024
EP 90 - Creating Visual Consistency: Incorporating Your Brand Aesthetic Across Photoshoots As A Coach or Service Provider
Feb 19, 2024
EP 89 - The New Design Standard: How Design Retainers Create ROI for Coaches and Service Providers
Feb 15, 2024
EP 88 - Elevating Your Online Brand Beyond Logos As A Coach or Service Provider
Feb 12, 2024
EP 87 - Powerhouse Profile: An Insider's Perspective and Thoughts on Rebranding for The First Time with Soledad Paulino Fernandez
Feb 08, 2024
EP 86 - Visual Storytelling and Selling: How You Can Make Your Brand Stand Out and Convert with Signature Visuals
Feb 05, 2024
EP 85 - Avoid Tacky Creative Decisions in Your Brand
Jan 25, 2024
EP 84 - How I Come Up with Creative Ideas for My Clients and My Brand
Jan 18, 2024
EP 83 - How to Plan The Right Photoshoot for Your Brand
Jan 11, 2024
EP 82 - Learning To Be Creative Again in the New Year
Jan 04, 2024
EP 80 - Don't Get Mad, Make Money (with Your Team, Systems and Mindset) with Kirsten Roldan, Jasmine Haitalani, and Dielle Charon
Dec 28, 2023
EP 81 - Don't Get Mad, Make Money (with Your Sales) with Dielle Charon, Kirsten Roldan and Jasmine Haitalani
Dec 28, 2023
EP 79 - Don't Get Mad, Make Money (with Your Brand) with Jasmine Haitalani, Kirsten Roldan and Dielle Charon
Dec 28, 2023
EP 78 - What to Focus on In Your Brand At Each Income Level as A Coach or Service Provider
Dec 21, 2023
EP 77 - Brand/Creative Trends I'm Predicting for 2024
Dec 14, 2023
EP 76 - Lessons from 2023 That I'm Taking into The New Year
Dec 07, 2023
EP 75 - Rebrand Reputation: Personality-led Rebrands vs. Corporate-led Rebrands
Nov 30, 2023
EP 74 - Rebrand Reputation: How to Rebrand and Grow Your Reputation in the Industry
Nov 23, 2023
EP 73 - Rebrand Reputation: How Often Should You Be Rebranding
Nov 16, 2023
EP 72 - Rebrand Revenue: Creating Revenue and Results From Your Current Rebrand
Nov 12, 2023
Ep 71 - Rebrand Revenue: The Reality of Rebrand Costs
Nov 09, 2023
Ep 70 - Rebrand Revenue: How A Rebrand Can Be Your Best Scaling Tool
Nov 06, 2023
EP 69 - Rebrand Revenue: How to Rebrand and Make an ROI
Oct 26, 2023
EP 68 - Rebrand Reinvention: The Identity Shift You Need to Make to Rebrand
Oct 19, 2023
EP 67- Rebrand Reinvention: Where to Start If You Want This Rebrand to be Different
Oct 12, 2023
EP 66 - Rebrand Reinvention: The True Value of Rebranding
Oct 05, 2023
EP 65 - Rebrand Reinvention: The Mindset You Need to Be Ready to Rebrand
Sep 28, 2023
EP 64 - How I'm Using Cold Leads in My Brand to Hit My Annual Revenue Goal
Sep 25, 2023
EP 63 - Converting Cold Leads for Your Launches vs. On Evergreen
Sep 21, 2023
EP 62 - Using A Strong Brand to Sell to Cold Leads
Sep 14, 2023
EP 61 - "Like Know and Trust" is Dead and Outdated
Sep 07, 2023
EP 60 - Create Brand Demand with Cold Leads as a DFY Provider or Coach
Aug 31, 2023
EP 59 - How Cold Leads Changed My Brand Revenue
Aug 24, 2023
EP 58 - Start Converting Cold Leads Fast
Aug 17, 2023
EP 57 - Avoid Cold Leads Ghosting Your Brand
Aug 10, 2023
EP 56 - Increase Your Revenue Outside of Just Warm Leads and Referrals
Aug 03, 2023
EP 55 - Brand Breakdown: Barbie
Jul 27, 2023
EP 54 - Sharing My Immigrant Story and How I Rebranded
Jul 20, 2023
EP 53 - Powerhouse Profile: Maximizing Your Rebrand's Longevity Through Business and Messaging Changes with Megan Yelaney
Jul 13, 2023
EP 52 - One Year of Rebrand Experience
Jul 06, 2023
EP 51 - Converting Cold Leads with Your Rebrand
Jun 29, 2023
EP 50 - Using A Rebrand for Launches and Evergreen Selling
Jun 22, 2023
EP 49 - Rebranding When You Don't Have A Vision
Jun 15, 2023
EP 48 - Powerhouse Profile: How A Rebrand Elevates Your Brand to High-Ticket Status with Chelsya Ashley
Jun 08, 2023
EP 47 - Create an EXTRA $100K With a Rebrand
Jun 01, 2023
EP 46 - Powerhouse Profile: Landing PR Opportunities with A Stand Out Brand with Genieva Davidson
May 25, 2023
EP 45 - Rebranding Your Group Program and Mastermind
May 18, 2023
EP 44 - Why You Outgrow Rebrands
May 11, 2023
EP 43 - Coach Copying and Comparison
May 04, 2023
Ep 42: Getting Ready to Rebrand
Apr 27, 2023
EP 41 - Retainer Reputation: Referrals, Resigns, And Revenue
Apr 13, 2023
EP 40 - Branding As A Coach vs. Service Provider
Apr 06, 2023
EP 39 - Scaling A Multiple 6-Figure Brand: My Story Part 2
Mar 30, 2023
EP 38 - Building A Multiple 6-Figure Brand: My Story Part 1
Mar 30, 2023
EP 37 - Becoming Known for Your Offer
Mar 23, 2023
EP 36 - Sign Industry Leaders into Your Offers
Mar 16, 2023
EP 35 - Creating Brand Loyalty with Clients
Mar 09, 2023
EP 34 - Being Underrated is Your Strength
Mar 02, 2023
EP 33 - Highs and Lows of Brand Growth
Feb 16, 2023
EP 32 - Powerhouse Profile: Rebranding into Your Next Income Identity with Gina Knox
Feb 09, 2023
EP 31 - Powerhouse Profile: Rebranding Your Signature Offers to Peacefully Scale with Kirsten Roldan
Feb 02, 2023
EP 30 - Powerhouse Profile: Building A 7-Figure Brand in the Coaching Industry with Dielle Charon
Jan 26, 2023
EP 29 - Make Your Luxury Services A Necessity
Jan 19, 2023
EP 28 - Making Your Content On-Brand
Jan 12, 2023
EP 27 - Things Your Brand Should Prioritize in the New Year
Jan 05, 2023
EP 26 - How Do You Know You NEED A Rebrand
Dec 15, 2022
EP 25 - Six-Figure Offer Story: Direction Day
Nov 24, 2022
EP 24 - Six-Figure Offer Story: The Rebrand Experience
Nov 17, 2022
EP 23 - Six-Figure Offer Story: Design on Demand
Nov 10, 2022
EP 22 - My First 6 Figure Offer
Nov 03, 2022
EP 21 - When Things Get F*cked Up
Oct 27, 2022
EP 20 - The Power of Brand Reputation
Oct 20, 2022
EP 19 - Discovering My Powerhouse Brand Identity
Oct 06, 2022
EP 18 - Creating An On-Brand Offer
Sep 29, 2022
EP 17 - Stop Being A Trend Robot
Sep 15, 2022
EP 16 - My Journey Building An On-Brand Wardrobe Part 2
Sep 08, 2022
EP 15 - BTS Two Weeks Before A Photoshoot
Sep 01, 2022
EP 14 - Why Your Website Sucks
Aug 25, 2022
EP 13 - The Best Creative Direction Offer On The Internet
Aug 18, 2022
EP 12 - My Journey Building An On-Brand Wardrobe
Aug 11, 2022
EP 11 - Being Relatable vs. Being Relevant
Aug 04, 2022
EP 10 - Executing The Perfect Brand Vision
Jul 28, 2022
EP 9 - Becoming A Powerhouse Brand
Jul 21, 2022
EP 8 - I’m Mean, So What About It?
Jul 14, 2022
EP 7 - Setting Expectations in Your Brand
Jul 07, 2022
EP 6 - Creating A Signature Brand Look
Jul 07, 2022
EP 5 - My Powerhouse Process: Creating Purpose with Photoshoots
Jul 07, 2022
EP 4 - Branding Against Stereotypes
Jul 07, 2022
EP 3 - Rebranding with Intention: Make the Most Out of Your Investment
Jul 07, 2022
EP 2 - Stop Copying Your Favorite Mentors
Jul 07, 2022
EP 1 - Embodying Your Million Dollar Brand Energy
Jul 07, 2022
Becoming the Brand Trailer
Jun 24, 2022