Pet Biz Project
By Tarryn & Erin Michie
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Image by Tarryn & Erin Michie
Category: Marketing
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Episodes: 26
Description
The show which helps pet brands, marketers, business leaders and entrepreneurs to build more meaningful relationships with & sell more effectively to one of Australia's fastest growing consumer groups - Pet Parents.
| Episode | Date |
|---|---|
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25. AI & the Future of Pet Brands: How to Stay Visible in a Changing Digital World with Luke Thorn from WebRefresh
|
Oct 07, 2025 |
|
24. How Virtual Assistants Can Supercharge Your Pet Brand with Tricia Ong from Mintrix Advisory
|
Sep 01, 2025 |
|
23. Navigating Retail, Relationships & Resilience with Rachael Tricarico from Houndztooth
|
Jul 21, 2025 |
|
22. Exhibit Smarter: Inside the Strategy of Dog Lovers & Cat Lovers Festival Success with Paul Mathers from Pet Projects International
|
Jun 02, 2025 |
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21. The Emotional Power of Pet Photography with Dave Pidgeon from The Dogs Pyjamas
|
May 05, 2025 |
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20. Empowering Independent Pet Businesses Across Australia & NZ: Inside IndePet with Tia Wishart
|
Apr 28, 2025 |
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19. Behind the Refresh: Why We Reimagined Pet Biz Creatives
|
Mar 17, 2025 |
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18. Innovation, Integrity, and Personalisation: Building a Purpose-Driven Pet Food Brand with Dr. Will Maginness from 5 Hounds
|
Mar 03, 2025 |
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17. Ethics, Empowerment, and Excellence: Redefining the Pet Industry with Dr. Roz from Australian Pet Nutrition
|
Dec 09, 2024 |
|
16. Mastering Customer Connection and Trust in the Pet Industry: with Diana Scott from Frontier Pets
|
Nov 18, 2024 |
|
15. The Secret to Creating a Successful Pet Wellness Brand: with Ayda Hornak from PetWell
|
Nov 05, 2024 |
|
14. Creating Financial Stability For Your Pet Biz: with Tricia Ong from Mintrix Business Advisory
|
Aug 29, 2023 |
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13. PR Essentials For Pet Businesses: with Caroline Zambrano from PetJourno
|
Aug 28, 2023 |
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12. Cultivating Long-Term Loyalty: with Narelle Cooke from CanineCeuticals
|
Aug 15, 2023 |
|
11. How to Build a Successful Pet Business: with Arianne Sackville from Bell & Bone
|
Aug 14, 2023 |
|
10. The Key Mistakes Pet Brands Make
|
Nov 21, 2022 |
|
9. The Key Steps to Build Your Email List
|
Nov 07, 2022 |
|
8. Scaling Your Pet Business: with Melissa Devereaux from Laila & Me + Rawvolution Pet Food
|
Oct 24, 2022 |
|
7. Attracting a Pet Loving Community: with Katy & Shell from Dogfolk Photography and Pretty Fluffy
|
Oct 09, 2022 |
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6. The Power of Education Based Marketing: with Dr Nicole Rous from Shy Tiger
|
Sep 25, 2022 |
|
5. Developing an Exit Strategy For Your Pet Brand: with growth coach Adam McDonald
|
Sep 11, 2022 |
|
4. Connecting With Pet Parents Through Email Marketing
|
Aug 28, 2022 |
|
3. How to Build Meaningful Relationships with Pet Parents
|
Aug 14, 2022 |
|
2. The Power of Video and Brand Storytelling: with Linh Podetti from Dawn Media
|
Jul 25, 2022 |
|
1. Building a Pet Business with a Greater Purpose: with Emily Martin from Dundies
|
Jul 23, 2022 |
|
0. Introduction to the Pet Biz Project Podcast
|
Jul 23, 2022 |