Don't Write That Book

By Mike Michalowicz, AJ Harper

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Category: Books

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Episodes: 124

Description

The "Don’t Write That Book" podcast serves as your guide to crafting your bestseller and embracing your role as an author. Your hosts, Mike Michalowicz and AJ Harper, act as your personal experts, steering you through the intricacies of writing and publishing. Mike and AJ demystify all aspects of creating and releasing your book, offering insights drawn from their own journeys. This podcast will be your safeguard against writing THAT book.

Episode Date
The Big Book-Launch Debrief
Apr 02, 2026
How to be Profitable as an Author
Mar 26, 2026
Planning Your Launch 3 – 6 Months Out
Mar 19, 2026
Planning Your Launch 12 – 18 Months Out
Mar 12, 2026
Finishing Your Book when Life Gets in the Way
Mar 05, 2026
New Publishing Path Decision Points
Feb 26, 2026
Deliver on the Promise
Feb 19, 2026
Publishing Pitfalls
Feb 12, 2026
How to Leverage Readings for Book Sales
Feb 05, 2026
Behind the Scenes, The Money Habit
Jan 29, 2026
The First Draft: Structure v. Freedom
Jan 22, 2026
Working on Multiple Books at the Same Time
Jan 15, 2026
All About Sponsorship
Jan 08, 2026
Writing Supportive Content for Your Book
Jan 01, 2026
Author Bios
Dec 25, 2025
You’re Done, Part Two
Dec 18, 2025
You’re Done, Part One
Dec 11, 2025
Emotional Journey
Dec 04, 2025
What I Learned from TV
Nov 27, 2025
Accessibility v. Amazon Exclusivity
Nov 20, 2025
What We Wish We Knew
Nov 13, 2025
Leveraging Author Partnerships
Nov 06, 2025
Navigating Disagreements with your Editor
Oct 30, 2025
How to Structure a Co-Authoring Partnership
Oct 23, 2025
Behind the Curtain: Being a Woman in Publishing
Oct 16, 2025
Back Cover Do's and Dont's
Oct 09, 2025
Showing up for Your Book
Oct 02, 2025
Publishing is a Team Sport
Sep 25, 2025
Life of a Book
Sep 18, 2025
Underdeveloped Core Message
Sep 11, 2025
Cognitive Debt: The Dangers of Using AI to Write
Sep 04, 2025
Speaker Strategies for Authors
Aug 28, 2025
New Book Update: Surprising Marketing Challenges
Aug 21, 2025
Help! Someone Already Wrote My Book
Aug 14, 2025
What Would We Write if We Had All the Time and Buckets of Talent
Aug 07, 2025
Book Sales: Alternatives to Amazon
Jul 31, 2025
Publishing Scams and How to Avoid Them
Jul 24, 2025
How Long Does It Take to Publish Your Book
Jul 17, 2025
Using Graphics and Illustrations in Your Book
Jul 10, 2025
When to Take a Break from Your Book
Jul 03, 2025
Mike’s Best Book Marketing Ideas
Jun 26, 2025
How to Craft a Reader Statement
Jun 19, 2025
Starting a Podcast to Support Your Book
Jun 12, 2025
Make Your Book Accessible
Jun 05, 2025
Book Development
May 29, 2025
Understanding Bestseller Lists
May 22, 2025
The Power of Inclusivity
May 15, 2025
Post-Launch Reader Engagement
May 08, 2025
The Great Trade Review Debate
May 01, 2025
The Power of Purpose
Apr 24, 2025
Are You a Career Author?
Apr 17, 2025
The Importance of Due Diligence
Apr 10, 2025
Author Gear
Apr 03, 2025
Author Sites vs Book Sites
Mar 27, 2025
Building the Marketing Plan
Mar 20, 2025
The List Everybody Needs
Mar 13, 2025
Author Etiquette
Mar 06, 2025
Substantive Editing
Feb 27, 2025
Writing About Painful Experiences
Feb 20, 2025
Using Advanced Readers
Feb 13, 2025
Using Research in Your Book
Feb 06, 2025
Overcoming the Second Book Slump
Jan 30, 2025
The Biggest Barrier to an Author’s Success
Jan 23, 2025
Pivot and Discoveries
Jan 16, 2025
Important Safety Strategies for Authors
Jan 09, 2025
Turn Your Book Into a Keynote
Jan 02, 2025
All About Derivatives
Dec 19, 2024
Marketing Assets You Need
Dec 12, 2024
Planning the Year Ahead
Dec 05, 2024
Page One Desire
Nov 21, 2024
How to Manage Your Inner Critic
Nov 14, 2024
Amazon Ads VS Tik Tok
Nov 07, 2024
Mapping the Reader Journey
Oct 31, 2024
You Need an Author Community
Oct 24, 2024
How to Document Ideas for Books You Will Write in the Future
Oct 17, 2024
Writing Season Begins
Oct 10, 2024
Should You Do a Live Launch Event?
Oct 03, 2024
Doubts & Criticisms
Sep 26, 2024
Creating Content Based On Your Book
Sep 19, 2024
Don't Write That Conclusion
Sep 12, 2024
Don't Write That Introduction
Sep 05, 2024
Making Time for Authorship
Aug 29, 2024
Are You Qualified to Write Your Book?
Aug 22, 2024
Finding Your Author Voice
Aug 15, 2024
Negotiating Contracts with Your Publisher
Aug 08, 2024
Timing: How We Plan Out the Next Book
Aug 01, 2024
The Great Endorsement Debate
Jul 25, 2024
New Book Updates
Jul 18, 2024
AJ's Monetization Strategies
Jul 11, 2024
Mike's Monetization Strategies
Jul 04, 2024
Ghostwriters
Jun 27, 2024
Front Loading
Jun 20, 2024
Pain Versus Promise
Jun 13, 2024
The Truth About Amazon Bestseller Lists
Jun 06, 2024
Reasons Manuscripts are Rejected by Publishers
May 30, 2024
Measuring Book Marketing ROI
May 23, 2024
Writer's Block is Not Real
May 16, 2024
Grow Your Readership Through Collaboration
May 09, 2024
Which Book Should I Write?
May 02, 2024
Understanding Translation Rights
Apr 25, 2024
The Great Pre-Order Debate
Apr 18, 2024
How to Tell Compelling Stories from Interviews
Apr 11, 2024
Use Your Personal Stories in Your Non-Fiction Books
Apr 04, 2024
Everything You Need To Know About Proposals
Mar 28, 2024
My Publisher Told Me to Stop Writing Books Until...
Mar 21, 2024
Cover Design
Mar 14, 2024
Dos and Don'ts For Audiobooks
Mar 07, 2024
Licensing Your Book and Brand
Feb 29, 2024
The Next Steps: Post-Launch
Feb 22, 2024
Creating A Successful Book Launch
Feb 15, 2024
How to Prepare Your Pre-Launch
Feb 08, 2024
Is Hybrid Publishing Right For You?
Feb 01, 2024
How to Self-Publish Like a Pro
Jan 25, 2024
How to Vet and Pitch Traditional Publishers
Jan 18, 2024
Choosing A Publishing Path
Jan 11, 2024
Creating A Second Edition
Jan 04, 2024
Title Your Book to Sell
Dec 28, 2023
Transform Your Draft Into A Must Read
Dec 21, 2023
Understanding Your Ideal Reader
Dec 14, 2023
Does Your Book Work?
Dec 07, 2023
My Least Successful Book- Why It Tanked
Nov 30, 2023
My Most Successful Book- Why It Worked
Nov 30, 2023
The Book That Changes Everything
Nov 30, 2023
Welcome to Don't Write That Book!
Oct 25, 2023