We're Not Marketers

By Gabriel Bujold, Eric Holland, Zach Roberts

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Category: Marketing

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Subscribers: 4
Reviews: 0
Episodes: 59

Description

B2B product marketers in SaaS businesses are feeling misunderstood. Struggling to position what they do internally. Colleagues not having one clear idea what they do either. What if there was a better way? This is We're Not Marketers. The new podcast for SaaSy B2B product marketers who want CEO buy-in on what they do. Get the weekly masterclass without the inflated tuition and entry-level requirements, just to get your foot in the door. Stop being overlooked and start listening. Hosted by Ausha. See ausha.co/privacy-policy for more information.

Episode Date
PMMs, MarTech, and making AI actually useful w/ Phil Gamache
May 29, 2025
Why In-House PMMs Without Fractional Experience Are Missing Out?
May 15, 2025
"Create Once, Dominate Forever: Why 2025 Content Decisions Determine Your 2030 Success w/ Ross Simmonds
May 08, 2025
Why marketing research Is more than just 'talking to customers' w/ Ryan Paul Gibson
May 01, 2025
When Copy Gets Real: Why Getting Too Creative Actually Kills Conversion
Apr 24, 2025
Product marketers, paid landing pages are broken, w/ Tas Bober
Apr 17, 2025
The bottom of funnel (BOFU) gap: Why content marketers need product marketers w/ Lashay Lewis
Apr 10, 2025
Winning at Win-Loss: Why real research beats sales rep excuses w/ Ryan Sorley
Apr 03, 2025
Why most message testing is complete BS (and how to fix it)
Mar 27, 2025
Doing more with less as a solo PMM w/ Michele Nieberding
Mar 20, 2025
From SDR to CMO: Why the best sellers are marketers w/ Kyle Coleman
Mar 13, 2025
How to deliver outcome-based metrics as a PMM orchestrator w/ Chanel Chambers
Mar 06, 2025
RECAP - How to build influence as a PMM in 2025
Feb 20, 2025
Why your messaging briefs get thrown in the trash w/ Devin Reed
Jan 30, 2025
Building We're Not Marketers 💀 The Podcast Origin Story
Jan 23, 2025
Bet on Yourself: Lessons from Going Fractional as a PMM
Jan 09, 2025
Simplifying stories and learning in Product Marketing w/ Peter Kortvel
Dec 19, 2024
3 different ways of making your mark as a founding PMM? (especially when everything is against you)
Dec 12, 2024
From Jack of All Trades to Niche Mastery in PMM, with Rob Kaminski
Dec 05, 2024
Become an Unignorable PMM by finding your superpower
Nov 21, 2024
The True Role of PMMs with Rahim Kaba
Nov 14, 2024
Becoming the PMM 2.0: Advocacy, AI, and Product Strategy w/ Jess Petrella
Nov 07, 2024
The PMM Horror Stories LIVE for Halloween w/ Michele Nieberding
Oct 31, 2024
Become Sales Best Friend with Win-Loss Analysis w/ Matthew Reeves
Oct 24, 2024
Why most startup positioning is mushy and what to do instead w/ April Dunford
Oct 17, 2024
PMMs and the Art of Juggling Everything: Balancing Work, Life, and Mental Health
Oct 10, 2024
Are Product Marketers the Future CMOs? w/ Jeff Chase
Oct 03, 2024
How to get mad respect from your colleagues w/ Jarod Greene
Sep 26, 2024
Finding your special sauce as a Fractional PMM w/ Megan Pratt
Sep 19, 2024
Why being misunderstood in Product Marketing is actually your superpower
Aug 15, 2024
Embracing the Misfit: Emma Stratton's guide to “smart” product marketing
Aug 01, 2024
Job Roulette: When PMMs have to “bite the bullet” while job hunting
Jul 25, 2024
Boldness—What that should look like in B2B PMM w/ Julien Sauvage
Jul 18, 2024
Build an internal brand, using CI w/ Patrick Wall
Jul 11, 2024
Segmentation: How to deal with "let's get everyone" as a target
Jun 27, 2024
The one word most miss in “product marketing” w/ Becky Trevino
Jun 20, 2024
The most important role in B2B marketing w/ Dave Gerhardt
Jun 13, 2024
The dark side of product marketing: buyer and sales enablement w/ Anna Borbotko
Jun 06, 2024
PMM training: how to stay relevant in product marketing
May 30, 2024
What B2B product marketers can learn from B2C w/ Carlota Güell
May 23, 2024
The unconventional highway to product marketing w/ Harvey Lee
May 16, 2024
Standing tall in a "layoff-heavy" PMM job market w/ Yi Lin Pei
May 09, 2024
Why we faked the pod’s “end of life” last month? Emotional engagement.
May 02, 2024
How we've reached 2500 podcast downloads in 4 months with a $300 budget
Mar 28, 2024
Don’t review messaging internally, message test instead w/ Peep Laja
Mar 14, 2024
How PMMs can tie revenue with competitive intelligence w/ Clara Smyth
Mar 07, 2024
Let’s get clear about product messaging w/ Zach Messler
Feb 29, 2024
How to use data to tell a better story in B2B
Feb 22, 2024
Securing quick wins by building internal relationships w/ Collin Mayjack
Feb 15, 2024
How PMMs can influence GTM without being left out w/ Madison Leonard
Feb 08, 2024
How PMMs can "bounce-back" from layoffs
Feb 01, 2024
How competitive intel makes B2B product marketing easier w/ Andy McCotter-Bicknell
Jan 25, 2024
Why great PMMs would be terrible CMOs w/ Tamara Grominsky
Jan 18, 2024
Driving Revenue: Why PMMs should move away from leads
Jan 11, 2024
Why most startup homepages in B2B SaaS suck w/ Anthony Pierri
Jan 04, 2024
How to be the founding PMM your B2B startup respects w/ Jason Oakley
Dec 14, 2023
Sales Enablement: What sellers want from product marketers
Dec 07, 2023
How to Create Value as a PMM
Nov 28, 2023
Trailer - Season 1
Nov 17, 2023