The Business of Jiu Jitsu

By JP Levesque

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Category: Entrepreneurship

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Episodes: 124

Description

The business behind the gentle art - Conversations with gym/academy owners and industry leaders who are doing something unique and special to stand out.

Episode Date
Ep. 124 - Rob from McDojo life: How to be a green flag academy
Oct 17, 2026
Ep. 123 - When to Raise Your Prices (and How to Do It Without Losing Your Mind or Students)
Oct 08, 2026
Ep. 122 - Fun First: How East Austin Jiu Jitsu Won Best Gym in the City - With William Watts
Oct 01, 2026
Ep. 121 - Paid ads waste money, organic content wastes time
Sep 19, 2026
Ep. 120 - Keep students longer, build a better team with a SIMPLE onboarding process
Sep 10, 2026
Ep. 119 - Staffing: Who to Hire, How to Manage Them, and When to Let Them Go
Aug 28, 2026
Ep. 118 - What BJJ Academy owners about increasing revenue, and how to fix it.
Aug 14, 2026
Ep. 117 - Systemize Your Academy Before September
Aug 07, 2026
Ep. 116 - Chris Haueter - "It's not who's the best, it's who's left" applied to business, life, and training as you age.
Jun 18, 2026
Ep. 115 - If running your BJJ Academy feels like a gamble listen to this.
Jun 12, 2026
Ep. 114 - Ryan Hurst - The Mobility Master from GMB Fitness
Jun 04, 2026
Ep. 112.5 - 10 Years of Academy Owneship - The FULL Episode with - CJ Hollet
May 21, 2026
Ep. 112 - 10 Years of BJJ Academy Ownership with CJ Hollett
May 14, 2026
Ep. 111 - The 7 levels of marketing for BJJ Gyms and how to get to the final boss!
Apr 30, 2026
Ep. 110 - Should you care about AI as a BJJ Academy Owner?
Apr 23, 2026
Ep. 109 - Why Paid Ads Don't Work For Most BJJ Academies
Apr 16, 2026
Ep. 108 - Who to hire first, when to fire, and how to build a great team.
Apr 09, 2026
Ep. 107 - The two most important growth levers for BJJ gyms
Mar 30, 2026
Ep. 106 - Stop Guessing: How to Use Your Gym’s Numbers to Grow
Mar 19, 2026
Ep. 105 - Mark Millare - Hart Jiu Jitsu - How to make social media content that doesn't suck for your BJJ Gym
Mar 13, 2026
Ep. 104 - The Essential Weekly Activities for BJJ Academy Owners
Mar 06, 2026
Ep. 103 - Jason Khalips - Embracing your BJJ Gym as a Business
Feb 27, 2026
Ep. 102 - Best Practices for BJJ Gyms
Feb 20, 2026
Ep. 101 - Marketing 101 for Jiu Jitsu Academy Owners
Feb 12, 2026
Ep. 100 - 10 hot button issues for BJJ academies that just keep coming up
Feb 06, 2026
Ep. 99 - The best season to add students to your BJJ gym is here.
Jan 30, 2026
Ep. 98 - The Top 10 Mistakes BJJ Academy Owners Make
Jan 23, 2026
Ep. 97 - The 4 levels of mastery in Jiu Jitsu academy ownership
Jan 15, 2026
Ep. 96 - Andrew Green - How to run a successful kids program in 2026.
Jan 09, 2026
Ep. 95 - Build a new BJJ academy fast with pre-sale offers
Jan 01, 2026
Ep. 94 - The four buckets of growth for BJJ Academy owners
Dec 24, 2025
Ep. 93 - Grow your BJJ academy in 2026 with a simple monthly focus
Dec 18, 2025
Ep. 92 - Don't Wait! Build the systems your BJJ academy needs to grow now.
Dec 10, 2025
Ep 91. - The 5 Layer Approach to building a better Jiu Jitsu Academy - JP Levesque
Dec 03, 2025
Ep. 90 - Run a Black Friday Speical...without shooting yourself in the foot.
Nov 26, 2025
Ep. 89 - Should your Jiu Jitsu academy run a black friday special?
Nov 12, 2025
Ep. 88 - Zach Forrest - How to build an awesome gym and where to start.
Nov 06, 2025
Ep. 87 - What you need to open a successful Jiu Jitsu academy.
Oct 30, 2025
Ep. 86 - Know your numbers, CEO time, and asking the right questions to grow.
Oct 23, 2025
Ep. 85 - Glyn Powditch - SBG Rossendale/Dream Agility
Oct 09, 2025
Ep. 84 - Are you a business white belt?
Sep 30, 2025
Ep. 83 - BJJ Academy Owner Hot Takes - Part 2.
Sep 04, 2025
Ep. 82 - Summer is over, now what?
Aug 28, 2025
Ep. 81 - Starting Small And Building Smart - Deven Needles of Ground Control Academy
Aug 20, 2025
Ep. 80 - BJJ Academy Owner Hot Takes - Part 1.
Jul 31, 2025
Ep. 79 - Joshua Janis - White Lotus Jiu Jitsu
Jul 24, 2025
Ep. 78 - JP Levesque - Everything you want is on the other side of cringe
Jul 10, 2025
Ep. 77 - Bobby & Amanda McMcaster - Open Source BJJ
Jul 03, 2025
Ep. 76 - Bad Drop-ins and Good Business
Jun 26, 2025
Ep. 75 - Jeff Shaw - Bellingham BJJ
Jun 19, 2025
Ep. 74 - JP Levesque - Asking the big question...
Jun 12, 2025
Ep. 73 - Rob Biernacki - Island Top Team
Jun 05, 2025
Ep. 72 - JP Levesque - The systems every BJJ Academy needs for growth.
May 28, 2025
Ep. 71 - Jesse Walker - Rough Hands BJJ
May 21, 2025
Ep. 70 - Are you a black belt on the mats but a white belt in business?
May 14, 2025
Ep.69 - JP Levesque - Keeping students on track for success
May 06, 2025
Ep.68 - Mike Sweeney - SBG Calgary
May 01, 2025
Ep. 67 - JP Levesaue - Summer Survival Guide
Apr 29, 2025
Ep. 66 - JP Levesque - Policy changes, class hours, and events.
Apr 23, 2025
Ep. 65 - Eli Knight of Knight Jiu Jitsu
Apr 17, 2025
Ep. 64 - The Systems of a Successful Jiu Jitsu Academy
Apr 16, 2025
Ep 63. - Chris Burns - Zero Point Academy
Apr 03, 2025
Ep. 62 - JP Levesque - Planning ahead to ride the seasons
Mar 26, 2025
Ep.61 - JP Levesque - What to do when the season changes.
Mar 18, 2025
Ep. 60 - Josh Mckinney - Competitor, Academy Owner, Podcaster!
Mar 13, 2025
Ep. 59 - JP Levesque - How to turn free trials into new students
Mar 11, 2025
Ep.58 - Ollie Kelly - Mattador Seminars
Mar 06, 2025
Ep. 57 - The Unstuck Academy - Audio Book
Mar 05, 2025
Ep. 56 - Ken "Revoy" - The Old Way Jiu Jitsu
Feb 27, 2025
Ep. 55 - JP Levesque - Unlocking Business Growth
Feb 25, 2025
Ep. 54 - Nico Bajerski - BMA-MMA
Feb 20, 2025
Ep. 53 - JP Levesque - How not to spend your time
Feb 18, 2025
Ep. 52 - Tim Goodwin - TNT Martial Arts
Feb 13, 2025
Ep. 51 - JP Levesque - The red pill of success.
Feb 11, 2025
Ep. 50 - Dan Uyemura - PushPress
Feb 06, 2025
Ep. 49 - Keeping your momentum in business
Feb 05, 2025
Ep. 48 - Jeremy Brick - How Jiu Jitsu changes lives
Jan 30, 2025
Ep. 47 - JP Levesque - You don't have to sell out to sell.
Jan 27, 2025
Ep. 46 - Kyle Scappaticci - PCG Academy
Jan 22, 2025
Ep. 45 - JP Levesque - Launching successful events for your students
Jan 20, 2025
Ep. 44 - Josh Folwer - Black Cat Mixed Martial Arts
Jan 16, 2025
Ep. 43 - New Year, Now What. How to see business growth in 2025
Jan 13, 2025
Ep. 42 - Branden Hudson - SBY MMA and Fitness
Jan 10, 2025
Ep. 41 - JP Levesque - Don't run Facebook Ads - Do this instead.
Jan 08, 2025
Ep. 40 - Jared Gahm - PSF Legacy Jiu-Jitsu
Jan 01, 2025
Ep. 39 - Roger Perez - Wichita Falls Martial Arts, TX
Dec 19, 2024
Ep. 38 - Andrew Green - Innovative Martial Arts
Dec 12, 2024
Ep. 37 - Nader Tannir - Lycan MMA
Dec 05, 2024
Ep. 36 - James Clingerman of Indiana Brazilian Jiu Jitsu Academy
Nov 28, 2024
Ep. 35 - Greg Buck - Push Press
Nov 20, 2024
Ep. 34 - Chris Martin of Jiu Jitsu Insurance
Nov 15, 2024
Ep.33 - Michael Heinz - SBG New Braunfels Texas
Nov 07, 2024
Ep. 32 - Joseph Rodriguez of Guardians of Mt Hood Jiu Jitsu
Nov 04, 2024
Ep. 31 - Calling BS on busy with Andrew Mellen
Oct 31, 2024
Ep.30 - How to run a killer gym VS a Cute gym
Oct 24, 2024
Ep.29 - Dan Kachtik - Helping people and doing hard things.
Oct 03, 2024
Ep. 28 - The Rise of Concept Fit with founder Marcus Astley
Sep 24, 2024
Ep. 27 - What it's like to run a 100K Ultramarathon
Sep 17, 2024
Ep. 26 - Running a successful BJJ Gym with Mike Sweeney - SBG Calgary
Sep 05, 2024
Ep. 25 - Why Most Gym Owner's Hate Sales (and what to do about it).
Aug 29, 2024
Ep. 24 - Front End Offers Explained (Sell a result, not a class)
Aug 22, 2024
Ep. 23 - How the right hire can change everything with Scott Rammage
Aug 15, 2024
Ep. 22 - How to create momentum for your gym with the seaons.
Aug 09, 2024
Ep. 21 - Entrepreneurial growth with Kevin Palmieri
Jul 31, 2024
Ep. 20 - The 5 key traits of successful entrepreneurs with Purdeep Sangha
Jul 22, 2024
Ep. 19 - How Gym Owners can save time using AI with Anca Treefan
Jul 10, 2024
Ep.18 - Should you run a foundations class for your Crossfit Gym?
Jul 04, 2024
Ep.17 - Better sales through better conversations with Dr. Alain Desaulniers
Jun 27, 2024
How keeping your gym equipment maintained saves you money with - Jim Young (Aka Jim Maintenance)
Jun 19, 2024
Solving A Huge Problem for Gym Owners with John Prescott (Founder of Wheel Pay)
Jun 11, 2024
Building the athlete experience with Heidi Campo
Jun 05, 2024
Turning things around with Joe Cosenza of Marble Strength
May 28, 2024
What's it like to run a gym with your spouse? Featuring my wife Dr. Jane Levesque
May 21, 2024
The Man Behind Fitt Finder - Ahmed AbouElezz
May 15, 2024
A trip down memory lane, and thruster avenue with - Jesse Ward
May 13, 2024
Do gym owner's actually NEED to market?
May 08, 2024
Brazilian Jiu Jitsu - Stupid Questions, and Smart Answers.
Apr 29, 2024
Gym Owner Stories - How Crossfit ABF has rebounded with retention!
Apr 24, 2024
Gym Owner Stories - How to become a 10+ year Success with Jason Baron
Apr 18, 2024
How to Run Profitable Facebook Ads for Gyms
Apr 11, 2024
Things I wish I had know sooner as a gym owner
Mar 11, 2024
Your Business Model Matters More Than You Think
Feb 29, 2024
Give More Value, Make More Money - The Profit Ladder
Feb 29, 2024
Welcome to the Profitable Gyms Podcast!
Feb 28, 2024