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Episode | Date |
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Operators Weigh In: Should We Be Using AI in Ecommerce?
|
Jul 17, 2025 |
The Psychology of Bundling
|
Jul 15, 2025 |
Tell People to Take Stuff Out of Their Cart…We’re Serious.
|
Jul 10, 2025 |
State of the Industry…Is DTC Dead??
|
Jul 08, 2025 |
AMA: Creative Strategy Edition (Feat. Paige Phillips)
|
Jul 03, 2025 |
How To Hack Into Your Customer’s Mind (The Easy Way)
|
Jun 17, 2025 |
$7 Smoothies vs. $7 Deodorant: Pricing Psychology
|
Jun 12, 2025 |
Get People to Pay More For Your Products…Using Psychology
|
Jun 10, 2025 |
The 3 Messaging Tweaks Behind $1M in Sales
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Jun 05, 2025 |
What Really Matters When Building a Creative Team (Feat. Joanna Wallace)
|
Jun 03, 2025 |
Sarah Makes Nate Cry (And Yet Another Super Secret Prompt)
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May 29, 2025 |
Amazon’s 25% Upsell Secret (That You Can Totally Steal)
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May 22, 2025 |
Riffing…On Things We Hate About Twitter
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May 20, 2025 |
The Tweet Test: What Really Drives Influencer Engagement
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May 15, 2025 |
Persuade Without Getting Sued: The Psychology of Compliance in DTC
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May 13, 2025 |
If You Hate Skincare/Soap Ads, Blame This Guy
|
May 08, 2025 |
Brain Driven Brands - The 75 Rule: Using Milestones to Drive Buying Behavior
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May 06, 2025 |
People Are Not Price Sensitive. They Are Perception Sensitive.
|
May 01, 2025 |
Real Science or Total Scam? A Game for Marketing Nerds
|
Apr 29, 2025 |
Get People to Pay 35% More By Using THIS Psych-Tactic
|
Apr 24, 2025 |
He Wanted a Ford. He Bought a Range Rover. What Happened?
|
Apr 10, 2025 |
The Orange is a Lie: How a Vitamin Deficiency Built an Empire
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Apr 08, 2025 |
The Tattoo Test: Can Nate Build a Brand Worth Bleeding For?
|
Apr 03, 2025 |
Want to Boost Product Ratings by 32%? DO THIS!!
|
Apr 01, 2025 |
How to Sell to Generation X (and Not Get Cancelled)
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Mar 27, 2025 |
Sarah’s Super Secret Chat Prompt + Nate’s Discovery
|
Mar 20, 2025 |
3 Ways to Sell a Lifestyle, Not a Product
|
Mar 18, 2025 |
Conversion Play-by-Play: Can This Brand Score the Sale?
|
Mar 13, 2025 |
Just Apologize: The Psychology Behind Churn
|
Mar 11, 2025 |
The Price Is Wrong: Does Price Really Matter to Customers?
|
Mar 07, 2025 |
Built to Survive: Why The Brain Hates Your Ads
|
Feb 27, 2025 |
How to Teach Your Team to Activate the Buyer’s Brain: (Feat. Dr. Trautmann)
|
Feb 25, 2025 |
The $100M Marketing Competition
|
Feb 18, 2025 |
Magically Increase Conversions With This Simple Psych Tactic
|
Feb 13, 2025 |
Boomers Buy…But Not Like THAT (GM101)
|
Feb 11, 2025 |
7 Things You Need to Stop Thinking as a Marketer (WL&WDJ)
|
Feb 06, 2025 |
Hey Guy, We Need to Talk…(About Generating Market Demand)
|
Feb 04, 2025 |
One Word to [Convert] Them All: Here’s What It Is!
|
Jan 30, 2025 |
DON’T Market Your App Until You Listen to THIS!
|
Jan 28, 2025 |
PART 2 Can Sarah Craft an Ad That Converts in Real Time?
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Jan 23, 2025 |
Can Sarah Craft an Ad That Converts in Real Time?
|
Jan 21, 2025 |
This Easy Psych Hack Could Increase Your Sales by 22%
|
Jan 16, 2025 |
Your Customer Avatar Is Wrong (But Don’t Worry, So Is Everyone Else’s)
|
Jan 14, 2025 |
The Illusion of Data: Why Customers Don’t Behave the Way Numbers Predict
|
Jan 02, 2025 |
7 Customer Insights That Are Actually Holding Your Brand Back
|
Dec 31, 2024 |
Your 'Limited-Time Offer' Isn't Fooling Anyone
|
Dec 24, 2024 |
Lego Made $9.8B Using this One Simple Marketing Hack
|
Dec 19, 2024 |
Boost Persuasiveness by 10.3% Using this Super Simple Psychology Hack
|
Dec 17, 2024 |
How to Build a Creative Team that “Gets it” (Feat. Joanna Wallace)
|
Dec 12, 2024 |
Why Your Strategy is Doomed to Fail (and How to Fix It)
|
Dec 10, 2024 |
What Marketers Got Wrong in 2024…and How to Get It Right in 2025
|
Dec 05, 2024 |
Gut Driven Brands! Nate & Producer Scotty Take Over!
|
Dec 03, 2024 |
Want to 3X Your CTR? Don’t Test Hooks…Just Do This
|
Nov 26, 2024 |
What *Really* Converts? AMA with a Real Customer (Feat. Casey Levinger)
|
Nov 21, 2024 |
Boost Sales by 21% By Pricing *Backwards*
|
Nov 19, 2024 |
The Hidden Psychology of Founder Stories (Feat. Barry Hott)
|
Nov 14, 2024 |
Did This Guy Really Invent a Psychology-Based Popup?? (Feat: Shaan Arora)
|
Nov 12, 2024 |
8 Pricing Psychology Facts You Need to Know
|
Nov 07, 2024 |
Marketers - Don’t Think About WHO, Think About WHEN
|
Nov 05, 2024 |
Should You Brand Market? Or Growth Market?
|
Oct 31, 2024 |
AMA - Will the Election Change Buyer Behavior? (Feat: Bryant Jaquez)
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Oct 29, 2024 |
9 Things Marketers Shouldn’t Believe About Customers Anymore
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Oct 24, 2024 |
How to Build a Psychologically Irresistible Offer (Feat: Nate Lagos)
|
Oct 22, 2024 |
Blind Spots & Hot Takes: The Truth About Being a Human Marketer (Feat: Craig Shoemaker)
|
Oct 15, 2024 |
The Black Friday Strategy No One Talks About (But Should)
|
Oct 10, 2024 |
Reduce Returns Instantly (and Boost Sales) With This One Weird Psychology Hack
|
Oct 08, 2024 |
Boost Engagement by Up to 24% with One Weird Emoji
|
Oct 03, 2024 |
10 Heuristics to Hack the Human Mind
|
Oct 01, 2024 |
STOP Testing Angles in Your Ads…START Testing Emotions (Here’s How…)
|
Sep 26, 2024 |
How KFC Boosted Sales by 56% with One Simple Psychology Hack
|
Sep 24, 2024 |
The Psychology of Price: How to Influence With Numbers (Feat. Nate Lagos)
|
Sep 19, 2024 |
The Volume vs Precision Creative War: Who Will Win? (Feat. Nate Lagos)
|
Sep 17, 2024 |
Positive Customer Feedback Destroyed This Billion Dollar Brand…
|
Sep 12, 2024 |
Lift Revenue by 13.5% Using This One Weird Psychology Tactic...
|
Sep 10, 2024 |
30 Minute Ask Me Anything with Bryant Jaquez CEO of Buddy Love
|
Sep 05, 2024 |
Wait, Are We Really Wasting 50% of Our Ad Budget Every Month?
|
Sep 03, 2024 |
The Most Successful Brands I Know Only Run 4 Types of Ads…
|
Aug 29, 2024 |
How to Generate BETTER Creative in HALF the Time (Using Science)
|
Aug 27, 2024 |
Increase Clicks by 3X Using This Super Simple Psychology Hack
|
Aug 22, 2024 |
A Review of One of the Best Ads I’ve Seen This Year
|
Aug 20, 2024 |
Post Purchase Survey Magic: How to Ask the Right Questions (So You Get a Lucrative Answer) with Jeremiah Prummer
|
Aug 15, 2024 |
How to Build a Psychology-Based Post Purchase Survey
|
Aug 13, 2024 |
If You’re Selling to Boomers, NEVER Say This…
|
Aug 08, 2024 |
The Old Spice Strategy: How to Increase Sales by 60% Using One Simple Psychology Hack.
|
Aug 06, 2024 |
When It Comes To Growth, Hitting a Rev Ceiling is a Good Thing
|
Aug 05, 2024 |
The DTC Landscape!
|
Jul 30, 2024 |
Boost CVR, Drop Price Sensitivity With This One Weird Ad
|
Jul 25, 2024 |
Boost CVR by 14% and Sales by 28% Using This Crazy Hack
|
Jul 23, 2024 |
The AIDA Framework is Why Your Ads Don’t Work
|
Jul 18, 2024 |
Always Open: Why DTC Operators Need More Mental Health Support
|
Jul 16, 2024 |
Ads without Annoyance
|
Jul 03, 2024 |