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Welcome to The Design Psychologist, a podcast where we explore the intersection of psychology and design. The show is hosted by Thomas Watkins, a design psychologist who has spent years applying behavioral science principles to the creation of digital products.
We sit down with a variety of experts who apply psychology in different ways to the design of the world around us. Thomas uses his expertise to guide conversations that provide practical advice while illuminating the theory behind why designs succeed.
Tune in if you are a design practitioner who seeks to understand your work on a deeper level and craft experiences that are intuitive, effective, and delightful.
Episode | Date |
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Frontstage, Backstage: How Service Design Really Works (with Marc Stickdorn)
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Sep 15, 2025 |
The Peak-End Rule in Design: What We Take Away
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Sep 08, 2025 |
Less Load, More Learning: First Principles of Cognitive Load Theory (with John Sweller)
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Sep 01, 2025 |
Designing with Tension: What the Zeigarnik Effect Reveals About Memory and Momentum
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Aug 25, 2025 |
Closing the Knowing-Doing Gap: Designing for Real Behavior Change (with Julie Dirksen)
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Aug 18, 2025 |
Order Matters—But Not the Way You Think: How Serial Position Gets Misused
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Aug 11, 2025 |
From Vibes to Variables: How We’re Measuring the Unmeasurable in UX (with Bill Albert)
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Aug 04, 2025 |
The Shape of Choice: What Hick’s Law Really Reveals About Decision Time
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Jul 28, 2025 |
How to Visualize the Invisible: Metaphors, Models, and Meaning (with Stephen P. Anderson)
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Jul 21, 2025 |
How Well Do Our Words Reflect Our Inside World? A psychological perspective on the limits of self-report, introspection, and understanding the human mind
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Jul 14, 2025 |
Disruptive by Design: Uncovering Game-Changing Insights (with Larry Marine)
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Jul 07, 2025 |
The Why Behind Sample Size: How Many People Do You Really Need to Test With?
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Jun 30, 2025 |
How to Decode Conversation: A Paradigm Shift in Qualitative Insight and Human Understanding (with Indi Young)
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Jun 23, 2025 |
Why It Feels Right: Affordance and the Mind’s Hidden Expectations
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Jun 16, 2025 |
Designing for Risk: What Aviation and AR Reveal about Attention, Disaster, and Human Factors (with Chris Wickens)
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Jun 09, 2025 |
How to Find the Next Big Idea: Deductive vs. Inductive Thinking in Product Research
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Jun 03, 2025 |
Design for Ease: The Psychology of Effort in UX Design
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May 28, 2025 |
Psychology Principles Every Designer Should Master (with Susan Weinschenk)
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May 28, 2025 |
Color Psychology in Design: What the Science Really Says
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May 28, 2025 |
The Six Minds of UX: A Design Checklist You Didn't Know You Needed (with John Whalen)
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May 28, 2025 |
Trailer: Welcome to The Design Psychologist Podcast
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May 01, 2025 |