The Format Architect is a podcast about business architecture. Hosted by Eugene Dautov, retail architect and founder of PRORD and ERMYNE, this show explores why most businesses struggle to scale and how structural thinking fixes it. Growth is not marketing. Growth is not funding. Growth is architecture. In each episode, we break down: • Format design • Operational logic • Store and system structure • Repeatability and roll-out control • AI in operating models A store is not a space. It’s a system. A brand is not a logo. It’s operational logic. This podcast is for founders, CEOs, operators, and architects who want scalable formats not fragile growth. New episodes weekly.