The MotUS Edge
By Stacy Rowe | Casey Jones | Cole Stott
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Category: Entrepreneurship
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Episodes: 88
Description
The MotUS Edge Podcast is the go-to cheerleading business podcast for cheer, dance, and youth sports leaders who want to grow smarter—not just louder. Hosted by Stacy Rowe (multi-award-winning author published under S.R. Fabrico), alongside Casey Jones, and Sean Timmons, the show delivers real-world conversations for gym owners who are serious about leadership, longevity, and impact.
Each week, we dive into cheer gym business strategies, how to grow a cheer gym, and proven cheer gym marketing tips, straight from gym owners, industry experts, and business leaders who've been in the trenches. From gym owner leadership training, staff training for gym owners, and cheer gym delegation strategies, to athlete development, culture, and sustainable systems—this is a cheer business podcast built for people running real businesses.
Whether you own an all-star cheer gym, manage a dance studio, or lead a youth sports program, you'll gain actionable insights, cheerleading practice tips, and all-star cheer advice that help you build stronger teams on and off the mat. More than strategy, The MotUS Edge is a cheerleading leadership podcast and cheerleading community podcast—connecting the people shaping the future of the sport.
If you're looking for honest conversations, proven growth strategies, and leadership lessons that actually work, The MotUS Edge Podcast is where the cheer, dance, and youth sports industry comes to learn, grow, and lead.
| Episode | Date |
|---|---|
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#88 - Can Your Mindset Change Your Life? The Science of Joy, Resilience & Peak Performance
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Sep 09, 2026 |
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#87 - Why Does Success Feel So Stressful for Business Owners?
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Sep 02, 2026 |
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#86 - Encore Episode: Is a Full Parking Lot a Sign Your Gym Is Growing Too Fast?
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Aug 26, 2026 |
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#85 - How Can Parents Build Confident Athletes Without Adding More Pressure?
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Aug 19, 2026 |
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#84 - Encore Episode: Should You Hire Parents to Work at Your Gym—or Is It a Disaster Waiting to Happen?
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Aug 12, 2026 |
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#83 - What does it take to build a stronger cheer gym while helping grow the entire All Star industry?
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Aug 05, 2026 |
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#82 - How Can Cheer Gym Owners Build Long-Term Wealth Without Hurting Their Business?
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Jul 21, 2026 |
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#81 - How Can Small Business Owners Build a High-Performing Team?
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Jul 08, 2026 |
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#80 - Should Small Gyms and Mega Gyms Compete Separately in All Star Cheer?
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Jun 24, 2026 |
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#79 - How Do You Build Confidence in Teens?
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Jun 17, 2026 |
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#78 - How Do You Build a Winning Team Culture in Cheerleading?
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Jun 10, 2026 |
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#77 - Why Are Cheer Gym Owners Struggling More Than Ever in 2026?
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Jun 03, 2026 |
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#76 - How Has All Star Cheerleading Changed Over the Years?
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May 27, 2026 |
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#75 - What does it really take to build a successful youth sports business that lasts over five decades?
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May 20, 2026 |
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#74 - How Can Leaders Use Brain Science to Build Stronger, More Engaged Teams?
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May 13, 2026 |
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#73 - How Do You Manage End-of-Season Chaos in a Cheer Gym Without Burning Out?
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May 06, 2026 |
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#72 - What's it like to be an All Star Cheer Parent
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Apr 29, 2026 |
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#71 - How Do You Successfully Run a Cheer Gym While Coaching Full-Time?
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Apr 22, 2026 |
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#70 - How Do You Run Cheer Tryouts Without Chaos or Costly Mistakes?
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Apr 15, 2026 |
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#69 - What Does It Take to Coach Cheer and Dance Under One Roof?
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Apr 08, 2026 |
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#68 - What Hard Lessons Do Gym Owners Learn Building their Cheer & Dance Business?
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Apr 01, 2026 |
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#67 - What Do Cheer Parents Really Think About Competitions and Gym Life?
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Mar 27, 2026 |
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#66 - How Do You Run a Successful Cheer Gym for 20+ Years Without Burning Out?
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Mar 25, 2026 |
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#65 - How Do You Create a Cheer Competition Experience Families Never Forget?
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Mar 18, 2026 |
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#64 - How Does the Pro Cheer League Work—and Is It Changing the Future of Cheerleading?
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Mar 11, 2026 |
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#63 - Are You Actually Preparing Your Athletes for Championship Week?
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Mar 04, 2026 |
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#62 - How Do You Build a Strong Gym Culture That Parents and Athletes Protect?
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Feb 25, 2026 |
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#61 - How Do Coaches Lead Teams Through Loss and Disappointment?
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Feb 18, 2026 |
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#60 - Did Too Many Rules and Divisions Break Cheer?
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Feb 11, 2026 |
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#59 - Why Is Emotional Intelligence Critical for Gym Owners and Leaders?
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Feb 04, 2026 |
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#58 - What Are We Missing in Cheer Training? Cat Haley on Flexibility and Athlete Health
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Jan 28, 2026 |
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#57 - How Can Pain and Mindset Create Real Leadership Power?
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Jan 21, 2026 |
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#56 - How Is Data Changing the Future of All Star Cheerleading?
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Jan 14, 2026 |
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#55 - What Have We Learned After One Year of The MotUS Edge Podcast?
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Jan 07, 2026 |
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#54 - 🎄 Christmas Traditions, Laughs & Cheer: A MotUS Edge Holiday Mini Episode
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Dec 24, 2025 |
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#53 - How Can Leaders Be Honest Without Being Jerks?
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Dec 17, 2025 |
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#52 - Why Is Budgeting the Secret Weapon of Successful Gym Owners?
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Dec 10, 2025 |
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#51 - How Do You Rebuild a Business After a Life-Altering Setback?
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Dec 03, 2025 |
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#50 - Why Would an Ordinary Family Take on an Extraordinary Challenge?
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Nov 26, 2025 |
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#49 - What Does the ONE Prime Finals Merger Mean for Cheer Gyms?
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Nov 24, 2025 |
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#48 - How Do Athletes Become Industry Leaders After Cheer?
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Nov 19, 2025 |
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#47 - What Does It Take to Compete at the Highest Levels of Cheerleading?
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Nov 12, 2025 |
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#46 - How Did iClassPro Become the Go-To Software for Gyms Worldwide?
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Nov 05, 2025 |
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#45 - Going All Out: How Passion and People Built a Cheer Empire
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Oct 29, 2025 |
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#44 - Where Is the Cheer Industry Headed Next?
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Oct 24, 2025 |
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#43 - How Do You Start Cheer Season Strong Without Peaking Too Early?
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Oct 22, 2025 |
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#42 - Who Is Shaping the Future of Cheer Competitions?
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Oct 17, 2025 |
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#41 - How Do Gym Owners Survive Competition Season Without Losing Their Minds?
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Oct 15, 2025 |
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#40 - What Does It Take to Build a Cheer Program That Lasts 30 Years?
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Oct 08, 2025 |
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#39 - What Are Gym Owners Really Talking About Behind the Scenes?
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Oct 01, 2025 |
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# 38 - How Can Cheerleading Open Doors Beyond the Mat?
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Sep 24, 2025 |
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#37 - What Should Parents Know Before Entering the All Star Cheer World?
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Sep 17, 2025 |
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#36 - How Do Leaders Make Decisions When There's No Clear Right Choice?
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Sep 10, 2025 |
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#35 - How Do You Build a Leadership Pipeline Inside Your Gym?
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Sep 03, 2025 |
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#34 - Is Pro Cheer League the Future of Professional Cheerleading?
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Aug 27, 2025 |
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#33 - Stacy's Writing Journey: From Award Winning Novelist to The Pioneers of All Star Cheer
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Aug 20, 2025 |
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#32 - How Do You Transition from Coach to Gym Owner Without Losing Your Identity?
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Aug 13, 2025 |
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#31 - What Does Athlete Safety Really Look Like in Cheerleading Today?
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Aug 06, 2025 |
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#30 - How Do Gym Owners Prepare for a New Season Without Burning Out?
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Jul 30, 2025 |
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#29 - Why Is Respect the Most Overlooked Leadership Skill?
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Jul 23, 2025 |
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#28 - Should Gym Owners Diversify Their Business or Focus on One Thing?
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Jul 16, 2025 |
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#27 - What Is the Hardest Part of Your First Year as a Gym Owner?
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Jul 09, 2025 |
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#26 - How Do Gym Owners Celebrate the Fourth of July During Competition Season?
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Jul 02, 2025 |
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#25 - Why Do the Best Business Owners Never Stop Learning?
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Jun 25, 2025 |
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#24 - How Do You Choose the Right Choreographer for Your Gym?
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Jun 18, 2025 |
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#23 - How Important Is Nutrition for Young Athletes' Performance and Health?
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Jun 11, 2025 |
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#22 - What Are the Different Types of Cheerleading and How Are They Scored?
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Jun 04, 2025 |
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#21 - How Do You Go from All Star Cheerleader to Touring Musician?
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May 28, 2025 |
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#20 - How Do You Turn Passion for Cheer into a Successful Business Exit?
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May 21, 2025 |
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#19 - Can Technology Really Fix the Cheer Tryout Process?
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May 14, 2025 |
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#18 - How Do College Cheer Combines Help Athletes Get Recruited?
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May 07, 2025 |
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#17 - What Makes a Summer Camp Truly Life-Changing for Athletes?
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Apr 30, 2025 |
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#16 - Why Is Networking So Important for Gym Owners—and How Do You Do It Right?
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Apr 23, 2025 |
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#15 - When Is the Right Time to Take a Leap of Faith in Business?
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Apr 16, 2025 |
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#14 - How Do Dance Programs Build Leaders, Not Just Performers?
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Apr 09, 2025 |
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#13 - Is a Full Parking Lot a Sign Your Gym Is Growing Too Fast?
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Apr 02, 2025 |
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#12 - How Should Gym Owners Handle Competition Day Wins, Losses, and Parent Drama?
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Mar 26, 2025 |
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#11 - How Can Gym Owners Maximize Space Without Expanding Their Facility?
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Mar 19, 2025 |
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#10 - How Did Apolla Socks Go from Shark Tank to a Global Performance Brand?
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Mar 12, 2025 |
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#9 - Who Coined the Term "All Star" Cheerleading?
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Mar 05, 2025 |
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#8 - Should You Hire Parents to Work at Your Gym—or Is It a Disaster Waiting to Happen?
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Feb 26, 2025 |
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#7 - How Did All Star Challenge Change Cheerleading Forever?
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Feb 19, 2025 |
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#6 - What Was All Star Cheer Really Like in the Early Days?
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Feb 12, 2025 |
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#5- Why Is Communication the Biggest Leadership Skill Business Owners Ignore?
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Feb 05, 2025 |
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#4 - Who Is James Speed and Why Is He a Pioneer of All Star Cheer?
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Jan 29, 2025 |
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#3 - Do All Gym Owners Have Horror Stories—or Is It Just Us?
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Jan 22, 2025 |
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#2 - What to Look forward to at The Majors
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Jan 15, 2025 |
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#1 - Who Are the Hosts of The MotUS Edge Podcast and What Do They Talk About?
|
Jan 08, 2025 |