The Curiosity Current: A Market Research Podcast

By AYTM

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Category: Marketing

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Episodes: 62

Description

Do you find yourself pondering what today’s trends and insights tell us about tomorrow’s consumers? Ever wonder how technology is changing the market research landscape? Are you curious about what keeps insights professionals up at night? Get swept away by the Curiosity Current: A Market Research Podcast about two world-leading market research experts who follow their natural curiosity to bring consumer insights to life.

Episode Date
The coming qualitative renaissance with Deborah Mendez
May 26, 2026
An outsider's case for why surveys will outlast every trend with Marin Mrsa
May 19, 2026
The bystander problem in market research with Brooke Reavey
May 12, 2026
Why transparency is the real AI challenge in market research with Howard Fienberg
May 05, 2026
What cleaning habits reveal about consumer psychology with Oksana Sobol
Apr 28, 2026
Closing the say-do gap: what live experiments reveal that surveys miss with Kate O'Keeffe
Apr 21, 2026
The menu adoption curve: what food brands get wrong about trends
Apr 14, 2026
The future of qualitative insights in an AI driven research world with Sarah Haftings
Apr 07, 2026
Measuring what matters in a world of short attention spans with Aarti Bhaskaran
Mar 31, 2026
Human-powered sampling in the age of ai with Lisa Wilding Brown
Mar 24, 2026
Five lessons from a year of market research conversations with Stephanie and Molly
Mar 17, 2026
Why food consumers say one thing and do another with Laurie Demeritt
Mar 10, 2026
What AI can’t replace in consumer insights with Lev Mazin and Shanon Adams
Mar 03, 2026
When the data is right but the decision is wrong with Ernest Baskin
Feb 24, 2026
Earning trust as a strategic insights function with Christopher Khoury
Feb 17, 2026
From scattered research to shared reality with Kylee Lessard
Feb 10, 2026
Older adults, gaming, and tech stereotypes with Dr. Brittne Kakulla
Feb 03, 2026
Why LEGO belongs in market research with Garret Westlake
Jan 27, 2026
How causal AI is revolutionizing consumer and market research with Jason Cohen
Jan 20, 2026
The researchers you need aren't looking for research jobs with Charitie Dantis-Gayo
Jan 13, 2026
The human context AI can’t replicate with Nancee Halpin
Jan 06, 2026
Earning a seat at the table: risk, value, and the power of insight with Ed Kahn
Dec 23, 2025
The psychology of human-centered AI with David Evans
Dec 16, 2025
Greatest Hits – The New Shape of Insight: Five Voices Redefine Research, Strategy, and Human Behavior
Dec 09, 2025
The cost of silence in research with Amberly Miller
Dec 02, 2025
Turning insight into impact: What CMOs really want from market research
Nov 25, 2025
How Shoppers Really Decide: Value, Sensory Shopping, and AI’s Limits with Steve Markenson
Nov 18, 2025
Stop Chasing Speed: Build Consistency That Predicts Outcomes
Nov 11, 2025
The One Thing That Moves Consumers with J. Walker Smith
Nov 04, 2025
Behavior Over Opinion: How to Predict Packaging Success
Oct 28, 2025
Greatest Hits – Why Mental Health is Every Leader’s Superpower
Oct 21, 2025
Greatest Hits – Ethnography in Action: How Lindsey Goodman Turns Observation Into Innovation
Oct 14, 2025
Trust, context, action: Leena Doshi on designing Surveys that drive decisions
Oct 07, 2025
Usable vs. useful: Adam Hagerman on UX and the future of research in product development
Sep 30, 2025
Measuring the Subconscious Shopper: How Dr. Hassan Aleem Brings Behavioral Science to Grocery Decisions
Sep 23, 2025
The Gig Economy, Affluent Consumers, and What They Mean for Brands
Sep 16, 2025
Teaching the Human in the Loop: Why AI Can’t Replace Curiosity and Storytelling
Sep 09, 2025
Scaling Consumer Insights: Design Thinking, Empathy, Tech & Analytics in Action
Sep 02, 2025
Best Bits: 10 Hot Takes on Leadership, Storytelling & Human Connection
Aug 28, 2025
The Socratic Method and Consumer Understanding: Asking Better Questions with Sarah Montgomery
Aug 19, 2025
The altitude of leadership: Building unshakable teams in high-pressure industries with Raina Rusnak
Aug 12, 2025
The Emotion Metric: Ben Valenta on Measuring Connection in Sports and Culture
Aug 05, 2025
Zero-Click Marketing: The Hidden Strategy Behind Platform Algorithm Changes with Rand Fishkin
Jul 29, 2025
From Classroom to Boardroom: Don DeVeaux on Training the Next Gen of Researchers
Jul 22, 2025
From Data to Loyalty: How Verizon Uses Insights to Retain Customers with Subhasish Nanda
Jul 15, 2025
Anticipating the Future: Dave Ritter on AI, Analytics, and Retail Insights at Walmart
Jul 08, 2025
The art and science of innovation: Why mixed methods drive better results
Jul 01, 2025
Beyond Demographics: Redefining Flavor Segmentation with Kim Duncan
Jun 24, 2025
Ethnography in Action: How Lindsey Goodman Turns Observation Into Innovation
Jun 17, 2025
The Architect of Insights: Building Programs and Buy-In with Ashley Hopkins
Jun 10, 2025
Building an Insight-Driven Culture with Leyla Doany
Jun 03, 2025
From Skeptic to Advocate: Dr. Jeff Dahms on How Physicians Mutual Transformed CX Without Breaking Trust
May 27, 2025
Bridging Silos and Strategy in Pharma Research with Shawn McKenna
May 20, 2025
The Real Cost of Bad Data: Survey Fraud, AI Agents, and Data Integrity with Roddy Knowles
May 13, 2025
The Human Side of AI: Empathy, Insights, and Innovation with Idil Miriam Cakim
May 06, 2025
Moving Brands Beyond the Friend Zone: Doug Zarkin on Building Emotional Customer Connections
Apr 22, 2025
Storytelling, Service & AI: Tanya Pinto's Journey
Apr 15, 2025
The Keys to the Future: AI and Data Analytics with Saket Kumar of Citi
Mar 25, 2025
Mastering the Language of Data for Impact with Karen Kraft from Johnsonville
Mar 11, 2025
Inclusive Marketing and the Future of Research: A Conversation with Tina Tonielli of Haleon
Feb 25, 2025
Redefining Market Research: Insights from Leonard Murphy on Innovation and AI
Feb 12, 2025
The Curiosity Current: A Market Research Podcast
Feb 10, 2025