Brands In Play
By Brands In Play
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Category: Marketing
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Episodes: 98
Description
Welcome to Brands in Play - The podcast where we explore immersive marketing and the people who are leading it.
| Episode | Date |
|---|---|
|
LEGO PlayStation, Ali G in Fortnite & Best Buy’s Gaming Bet | EP98
|
Oct 26, 2026 |
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Inside Dataland: AI Art, L’Oréal’s Scent Tech And Immersive Worlds
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Oct 21, 2026 |
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Xbox XP, Ghostbusters x Rivian & Street Fighter Takes Over Times Square | Ep. 96
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Oct 19, 2026 |
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Sound Is Survival: JBL's Gaming Strategy
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Oct 14, 2026 |
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Paramount x Warner Bros., Dune in Fortnite & the Halloween IP Takeover | EP94
|
Oct 12, 2026 |
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Mattel Is Playing the Long Game With Barbie, Roblox and Gaming
|
Oct 07, 2026 |
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Minecraft Opens Up, GTA VI Spills Into Roblox & OpenAI Goes Mainstream | EP92
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Oct 05, 2026 |
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How Virgin Music Builds Artist Fandom Through Gaming & Immersive Experiences
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Sep 30, 2026 |
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GTA 6 Sets the Rules, Pikachu Goes to Space | Ep. 90
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Sep 28, 2026 |
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Gaming Marketing Needs to Get Boring | IAB & GamesBeat Insider Recap
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Sep 23, 2026 |
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IKEA Found The Perfect Way Into Skyrim, Netflix and Sega Partnership | Ep. 88
|
Sep 21, 2026 |
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Roblox Is Betting on Better Games and Smarter Discovery | Roblox Chief Growth Officer | RDC 26
|
Sep 16, 2026 |
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McDonald’s Butcher Shop, WWE x Clash of Clans & e.l.f. AI | Ep. 86
|
Sep 14, 2026 |
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In-Game Advertising Made Easier for Brands with Canva & Livewire
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Sep 09, 2026 |
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7-Eleven in Forza, Red Bull in EA Sports FC & Pikachu!
|
Sep 08, 2026 |
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Turning Black Mirror Into a Real-World Experience
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Sep 02, 2026 |
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Subway, McDonald’s, Adidas & the Rise of IRL Brand Worlds
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Aug 31, 2026 |
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Roblox Invades Fortnite, Netflix Pulls Back and Battlefield Gets Top Gun
|
Aug 25, 2026 |
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Every Brand Already Has a Gaming Audience | Joshua Pool | Xbox Media Solutions
|
Aug 24, 2026 |
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How Brands Enter AAA Games Without Losing Gamers
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Aug 17, 2026 |
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Live Nation Built an Always-On Music Festival in Roblox | Anubhav Mehrotra & Ryan Dow
|
Aug 10, 2026 |
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Why Gaming Is the New Comic Book | Monica Austin
|
Aug 03, 2026 |
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Discord Is Changing Gaming Communities and Brand Participation | Adam Bauer
|
Jul 27, 2026 |
|
Brands Are Turning the Sky Into a Billboard
|
Jul 20, 2026 |
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THE FUTURE OF BRAND EXPERIENCES
|
Jul 13, 2026 |
|
HipHopGamer Shares New GTA 6 Insights & Why Every Brand Should Care
|
Jul 06, 2026 |
|
RIOT GAMES AND CHIPOTLE CHANGE THE GAME
|
Jun 29, 2026 |
|
SNAP JUST FIRED THE STARTING GUN
|
Jun 22, 2026 |
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Participation Beats Brand Placement
|
Jun 15, 2026 |
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Entertainment Is the New Media Plan
|
Jun 08, 2026 |
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Your CFO Doesn't Care About Impressions
|
Jun 01, 2026 |
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GTA 6 Could Become The Next Creator Platform
|
May 25, 2026 |
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First Ever Hologram Ad Network
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May 19, 2026 |
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Brands Are Spending in the Wrong Places
|
May 11, 2026 |
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IGN Entertainment Generations In Play Audience Report
|
May 05, 2026 |
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Roblox Explains the Controversial Ad Revenue Share
|
Apr 27, 2026 |
|
AI Is The Product. Infrastructure Is The Moat
|
Apr 20, 2026 |
|
UGC Platforms Are Dying, Alcohol Brands Are Panicking, and Meta Just Made Its Move
|
Apr 15, 2026 |
|
What Do Karl Lagerfeld and Paris Hilton Have in Common With Your Brand Strategy?
|
Apr 06, 2026 |
|
The Era of Extreme Disruption
|
Mar 30, 2026 |
|
Live from SXSW: The Future of Play Panel
|
Mar 23, 2026 |
|
Barbie, Hot Wheels and the Future of Play
|
Mar 16, 2026 |
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The Human Questions Defining SXSW 2026
|
Mar 09, 2026 |
|
Engagement Is Not What You Think!
|
Mar 02, 2026 |
|
The #1 Biggest Mistake Brands Make in Fortnite (And What To Do Instead)
|
Feb 23, 2026 |
|
How Will Sports Marketing Survive an Aging Audience?
|
Feb 16, 2026 |
|
The Death of the "Impression": Why Interruption Advertising is Failing
|
Feb 06, 2026 |
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It Took 3 Years to Convince the Execs... How Sam's Club Finally Cracked Roblox
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Jan 30, 2026 |
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Stop Targeting Millennials! Why Your Marketing Data is Completely Useless
|
Jan 23, 2026 |
|
Why "Living Stories" Are the Only Way to Sell
|
Jan 16, 2026 |
|
Is The Metaverse Finally Over? (Our Boldest Bets for 2026)
|
Jan 09, 2026 |
|
UNBOXING Podcast | Rebroadcast
|
Jan 02, 2026 |
|
Who ACTUALLY Won Immersive Marketing in 2025?
|
Dec 26, 2025 |
|
IGN Exec: "Stop Treating Gen Z Gamers Like Millennials!"
|
Dec 19, 2025 |
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Why IRL Networking is the Secret Recipe for Unlocking Innovation
|
Dec 12, 2025 |
|
The Hidden Friction in Virtual Shopping (and How to Fix It)
|
Dec 05, 2025 |
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How Mattel Turned a 50-Year-Old Toy Into a Digital Juggernaut
|
Nov 28, 2025 |
|
"Don't Try and Sell Them Sh*t!": The Ultimate Rule for Marketing to Gamers
|
Nov 21, 2025 |
|
Is AI Going to Destroy Hollywood? How to Survive the Entertainment Disruption
|
Nov 14, 2025 |
|
"Fortnite is Losing Players Every Day": The Unintended Consequences of UEFN
|
Nov 07, 2025 |
|
Stop Paying for Empty Views! The Ugly Truth About Influencer Marketing
|
Oct 31, 2025 |
|
Throw Out Your Brand Guidelines. Give Gamers Control.
|
Oct 24, 2025 |
|
The BBC's Pivot to Gaming
|
Oct 17, 2025 |
|
Are Smartphones Ruining Live Sports?
|
Oct 10, 2025 |
|
Super League CEO Reveals How to ACTUALLY Get Gamers' Attention
|
Oct 03, 2025 |
|
Episode 33 | ft. Brendan Stock | Chartis | META Connect 2025 | Brands In Play
|
Sep 26, 2025 |
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Episode 32 | LEGO Deep Dive | Brands In Play
|
Sep 19, 2025 |
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Episode 31 | ft. Louqman Parampath | Roblox | RDC 25 Moments | Brands In Play
|
Sep 12, 2025 |
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Episode 30 | ft. Colton Dunn | The Funny Thing About Ads In Games | Brands In Play
|
Sep 05, 2025 |
|
Episode 29 | ft. Alex Wechsler | Branded Esports | 100 Thieves | Brands In Play
|
Aug 29, 2025 |
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Episode 28 | ft. Ryan Norrington | McDonaldland Is So Back! | Metavision | Brands In Play
|
Aug 22, 2025 |
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Episode 27 | ft. Annette Lee | Avatar First Strategy | Zepeto | Brands In Play
|
Aug 15, 2025 |
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Episode 26 | ft. Claire Nance | Advertising in Gaming | Activision Blizzard | Brands In Play
|
Aug 08, 2025 |
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Episode 25 | ft. Kids Media Club Podcast | Grow A Brain Rot | Brands In Play
|
Aug 01, 2025 |
|
Episode 24 | ft. Charles Hambro | Winning In Gaming With Data | GEEIQ | Brands In Play
|
Jul 25, 2025 |
|
Episode 23 | Deep Dive | Reaching The Right Audience | Brands In Play
|
Jul 18, 2025 |
|
Episode 22 | ft. Joe Pace | ASICS | ASICS Steps Into Virtual Sporting | Brands In Play
|
Jul 11, 2025 |
|
Episode 21 | ft. Nate Spell | Squid Game Robloxified | Barrier Four | Brands In Play
|
Jul 04, 2025 |
|
Episode 20 | ft. Gino Roy | Sawhorse | "How to Train Your Dragon" on Roblox | Brands in Play
|
Jun 27, 2025 |
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Episode 19 | ft. Uri Marchand | Overwolf | Reaching Core Gamers | Brands in Play
|
Jun 20, 2025 |
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Episode 18 | Marketing With AR Panel | AWE 2025 | Brands in Play
|
Jun 13, 2025 |
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Episode 17 | ft.Erik Londré | Karta | Karta Speaks On Making Brands Playable | Brands in Play
|
Jun 06, 2025 |
|
𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟲 | 𝗚𝗮𝗺𝗲𝘀𝗕𝗲𝗮𝘁 𝗥𝗲𝗰𝗮𝗽 𝗦𝘂𝗺𝗺𝗶𝘁 𝟮𝟬𝟮𝟱 | 𝗕𝗿𝗮𝗻𝗱𝘀 𝗶𝗻 𝗣𝗹𝗮𝘆
|
May 30, 2025 |
|
Episode 15 | ft. Dean Takahashi | GamesBeat | Live From GamesBeat Summit | Brands in Play
|
May 23, 2025 |
|
Episode 14 | ft. Winnie Burke | Roblox | Roblox Activates Merchandiser Program | Brands in Play
|
May 16, 2025 |
|
𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟯 | 𝗳𝘁. 𝗝𝗮𝘀𝗼𝗻 𝗦𝘁𝗲𝘆𝗮𝗲𝗿𝘁 | 𝗦𝗸𝘆𝗹𝗶𝗴𝗵𝘁 𝗠𝗲𝗱𝗶𝗮 | 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗻𝗴 𝗜𝗻𝘁𝗼 𝗥𝗼𝗯𝗹𝗼𝘅 | 𝗕𝗿𝗮𝗻𝗱𝘀 𝗶𝗻 𝗣𝗹𝗮𝘆
|
May 09, 2025 |
|
Episode 12 | ft. Harry Bienenstock | Voldex | NASCAR Inside Driving Empire | Brands in Play
|
May 02, 2025 |
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Episode 11 | ft. Bruna Soares | Ubisoft | Assassins Creed Shadows Unlocked | Brands in Play
|
Apr 25, 2025 |
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Episode 10 | ft. Stu Royall & Phil Holbrook | BBH London | Mentos Fizzooka Enters Fortnite | Brands in Play
|
Apr 18, 2025 |
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Episode 9 | ft. Tom Emrich | The Next Dimension | Marketing With Augmented Reality | Brands in Play
|
Apr 11, 2025 |
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Episode 8 | ft. Laurie Keith | Ad Council | Mental Health In Gaming | Brands in Play
|
Apr 04, 2025 |
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Episode 7 | ft. Alvaro G. Velilla | UMG | Universal Music Group on Music In Gaming | Brands in Play
|
Mar 28, 2025 |
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Episode 6 | ft. Justin Breton | Walmart | Walmart Leads Adaptive Retail | Brands in Play
|
Mar 21, 2025 |
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Episode 5 | ft. Gianna Valintina | Spatial.io | Spatial On The Rise | Brands in Play
|
Mar 14, 2025 |
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Episode 4 | ft. Pete Basgen | Wavemaker | Do Brands Understand Gamer Culture? | Brands in Play
|
Mar 07, 2025 |
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Episode 3 | ft. Arturo Perez | Kluge | Future of VR Storytelling | Brands in Play
|
Feb 28, 2025 |
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Episode 2 | ft. Manon Cardiel | L'Oréal | Brand vs Performance Marketing | Brands in Play
|
Feb 21, 2025 |
|
Episode 1 | ft. Sam Rappaport | Legendary Entertainment | Cinema Meets UGC Gaming | Brands In Play
|
Feb 14, 2025 |