EVENT ABOUT IT: Event Marketing, Strategy & Business Growth
By Megan Martin
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Category: Marketing
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Episodes: 54
Can't Wait For Episode 1
Mar 4, 2025
The trailer has me anxiously waiting for the 1st episode!
Description
Struggling to make events drive business growth?
Welcome to Event About It, the podcast for event-led growth.
Hosted by Megan Martin, we ditch surface-level logistics for the high-stakes event strategy and event marketing your CEO, CMO, and CRO actually cares about. We blend actionable tactics with wild, backstage stories to ensure your next activation is a strategic powerhouse, not just a party.
Join us every Friday:
• 1st/3rd: Event strategy, stories and “Vent of the Week.”
• 2nd/4th: The Aftershow—unfiltered truths & Dynamic Dialogue
Stop guessing. Start growing.
| Episode | Date |
|---|---|
|
After Show: Event ROI, Relationship Capital & Did She Actually Cancel Christmas?
|
May 22, 2026 |
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Your Attendee Experience Is Being Graded By Someone Who Never Filled Out Your Survey
|
May 15, 2026 |
|
The Business Side of Events Nobody Talks About with Stuart Ruff-Lyon
|
May 08, 2026 |
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When Hackers Hold Your Conference for Ransom with Stuart Ruff-Lyon
|
May 05, 2026 |
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Why "Great Exposure" Is the Biggest Lie in Events with Beth Nydick
|
Apr 24, 2026 |
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What No One Tells Speakers About Surviving the Stage with Beth Nydick
|
Apr 17, 2026 |
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The Missing Link Between Event Content and Sponsor Renewals
|
Apr 10, 2026 |
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The Real Reason Your Event Content Never Gets Used
|
Apr 03, 2026 |
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22 AFTER SHOW The Event Marketing Question CEOs Should Be Asking with Devin Bramhall
|
Mar 27, 2026 |
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22 Why Event Content Fails (And What Actually Drives Growth) with Devin Bramhall
|
Mar 20, 2026 |
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21 AFTER SHOW The Hidden Reason Trade Shows Underperform for B2B Teams with Martin Fretwell
|
Mar 13, 2026 |
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21 The Event Strategy Mistake Most B2B Teams Keep Repeating with Martin Fretwell
|
Mar 06, 2026 |
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20 AFTER SHOW What Skills Gap Exists Between Events and Marketing? w/ Kati Quigley
|
Feb 27, 2026 |
|
20 Why Going Wide Beats Climbing the Career Ladder w/ Kati Quigley
|
Feb 20, 2026 |
|
19 AFTER SHOW Why Loving Your Job Can Still Leave You Questioning Everything
|
Feb 13, 2026 |
|
19 The Truth About Event Revenue No One Puts in the Brochure
|
Feb 06, 2026 |
|
18 Overwhelmed by Event Trends? How to Decide What Actually Drives ROI
|
Dec 19, 2025 |
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17 How Do You Recover From Burnout in the Events Industry? w/Morgan Prewitt
|
Dec 12, 2025 |
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17 Is Five Hours Enough to Save A Show? w/Morgan Prewitt
|
Dec 05, 2025 |
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16 AFTER SHOW - Is Your Event Content Helping Attendees or Overwhelming Them? with Dr. Kristin Malek
|
Nov 28, 2025 |
|
16 What If Your Event Was Designed For the Brain, Not the Budget? with Dr. Kristin Malek
|
Nov 21, 2025 |
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15 AFTER SHOW - Do You Really Need a CMP to Level Up in the Events Industry? with Jessie Smith
|
Nov 14, 2025 |
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15 What Happens When the Sprinklers Crash the Party? with Jessie Smith
|
Nov 07, 2025 |
|
14 AFTER SHOW Is Your Event Too Safe to Succeed? with Marc Ghafoori
|
Oct 31, 2025 |
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14 Can You Survive an Event Move-Out When the Only Elevator Breaks? With Marc Ghafoori
|
Oct 27, 2025 |
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14 Can You Survive an Event Move-Out When the Only Elevator Breaks? With Marc Ghafoori
|
Oct 27, 2025 |
|
13 AFTER SHOW Can You Deliver a VIP Event on a General Admission Budget? With Neen James
|
Oct 10, 2025 |
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13 Would Your Speaker Survive a Fire Alarm Mid-Event? with Neen James
|
Oct 03, 2025 |
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12 AFTER SHOW What Data Do CEOs Actually Care About from Event Planners? with Johnnie White
|
Sep 19, 2025 |
|
12 Can You Host a Symposium Without Power? Asking for 250 Guests. with Johnnie White
|
Sep 19, 2025 |
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11 Was That a Safety Plan or a Seinfeld Episode? with Joe Federbush
|
Sep 05, 2025 |
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11 AFTER SHOW How Do You Survive the Chaos of On-Site Event Marketing? with Joe Federbush
|
Sep 05, 2025 |
|
10 Did a Palm Tree Just Sink Our Event Activation? with Cat McDevitt
|
Aug 15, 2025 |
|
09 Would You Sleep Inside a Box to Keep Your Event Together? with Steve Evans
|
Aug 01, 2025 |
|
09 AFTER SHOW How Do You Build a Festival From Scratch? with Mark Lopez
|
Aug 01, 2025 |
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08 AFTER SHOW Are You Designing Events for Humans or Your Dashboard? with Mark Kilens
|
Jul 18, 2025 |
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08 What Do You Do When the Keynote Derails — and So Does the Vibe? with Mark Kilens
|
Jul 18, 2025 |
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07 Is the Event World Too Afraid to Actually Innovate? with Sarah Soliman
|
Jul 11, 2025 |
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07 AFTER SHOW Should You Always Take the High Road? or Take the Mic? with Sarah Soliman
|
Jul 11, 2025 |
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06 AFTER SHOW Culture Over Profit, Always with Julie Mullins
|
Jul 10, 2025 |
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06 What Do You Do When Your Client Shows Up Nude at 2am? with Julie Mullins
|
Jun 20, 2025 |
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05 Is Your Event Strategy Built for Humans or Just Your Dashboard? with Ashley Faus
|
Jun 06, 2025 |
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05 AFTER SHOW This Marketing Funnel is Broken (and MQLs Are Dead) with Ashley Faus
|
Jun 06, 2025 |
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04 AFTER SHOW Why Your Event Emails Aren’t Working (and How to Fix Them) with Jay Schwedelson
|
May 20, 2025 |
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03 AFTER SHOW: Booth Wins for Exhibitors & Smarter Sponsorships: What Event Planners Need to Hear
|
May 20, 2025 |
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02 AFTER SHOW: Wearable Tech is Reshaping Events & How You Can Implement It Will Curran
|
May 20, 2025 |
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01 AFTER SHOW: AI, Events & Biohacking: The Future of Event Success with Anca Trifan
|
May 20, 2025 |
|
00 AFTER SHOW Unlocking Event-Led Growth with Megan Martin
|
May 20, 2025 |
|
04 Can You Survive a Keynote After a Hot Wing Meltdown? with Jay Schwedelson
|
May 16, 2025 |
|
03 Category 4 Hurricane Chaos or 17x ROI? with Adam Saad
|
May 02, 2025 |
|
02 Did a Dancing Cow Ruin This Event Setup?
|
Apr 18, 2025 |
|
01 Was This the Worst Awards Gala Tech Fail Ever?
|
Apr 04, 2025 |
|
00 What Is Wrong with Convention Center Coffee?
|
Apr 04, 2025 |
|
Welcome to Event About It Podcast - Trailer
|
Mar 03, 2025 |