Clicks and Clarity with Claire
By Claire Jarrett
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Category: Marketing
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Episodes: 46
Description
If you’re spending real money on Google Ads and still asking, “Why isn’t this working?”—this podcast is for you.
I’m Claire Jarrett, Google Ads strategist and founder of Jarrett Digital. Each week, I break down what’s actually going on behind the numbers—so you can stop wasting ad spend, start attracting qualified leads, and scale with confidence.
No fluff. No jargon. Just clear advice, real audits, and proven strategies from accounts managing four to six figures in monthly ad spend.
Whether you're DIY-ing your ads or working with an agency, this is the clarity you've been missing.
| Episode | Date |
|---|---|
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Google Quietly Deleted the Keywords That Were Converting
|
May 22, 2026 |
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209 Negative Keywords and the Account Was Still Bleeding
|
May 20, 2026 |
|
The Cookie Banner That Was Hiding Every Conversion
|
May 18, 2026 |
|
Every Google Recommendation Was On — And Every One Was Wrong
|
May 15, 2026 |
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Is Your Dashboard Double-Counting Leads?
|
May 13, 2026 |
|
755 Leads at $7 Each — So Why Was Nobody Booking?
|
May 11, 2026 |
|
$953 Per Lead: The Bidding Strategy Nobody Questioned
|
May 08, 2026 |
|
Why a Higher Optimisation Score Made Everything Worse
|
May 06, 2026 |
|
4,085 Keywords, 1 Ad Group, and a Misspelled Headline
|
May 04, 2026 |
|
$23,000 a Month and Nobody Was Tracking the Phones
|
Apr 30, 2026 |
|
Why Your Competitors Are Getting Better Leads—And How to Fix It
|
Jul 16, 2025 |
|
How to Outrank Competitors Using Smarter Ad Strategies
|
Jul 13, 2025 |
|
The Biggest Google Ads Mistakes You’re Probably Making
|
Jul 09, 2025 |
|
Why Your Competitors Are Winning (And How to Beat Them)
|
Jul 06, 2025 |
|
Scaling Without Micromanaging: Delegating Google Ads Effectively
|
Jul 02, 2025 |
|
Why Your Google Ads Aren't Converting (And How to Fix It Fast)
|
Jun 28, 2025 |
|
The Lazy Ad Group Mistake: Why Structure Matters More Than You Think
|
Jun 25, 2025 |
|
Stop Guessing, Start Targeting: How to Align Your Ads with Buyer Intent
|
Jun 21, 2025 |
|
Negative Keywords: Your Secret Weapon for Filtering Out Time-Wasters
|
Jun 18, 2025 |
|
How To Monitor Offline Conversions in Google Ads
|
Jun 14, 2025 |
|
How To Use Google Ads Dynamic Keyword Insertion
|
Jun 10, 2025 |
|
Google Ads budget quietly leaking away? Audit Your Account Now!
|
Jun 07, 2025 |
|
Should You Still Use SKAG For Your Google Ads?
|
Jun 03, 2025 |
|
How To Setup Google Ads Callouts
|
May 31, 2025 |
|
How To Setup B2B Google Ads
|
May 27, 2025 |
|
How To Setup Affinity Audiences In Google Ads
|
May 24, 2025 |
|
How To Layer Audiences on Top Of Your Keywords In Google Ads
|
May 20, 2025 |
|
The Google Ads Extensions You Need To Create
|
May 17, 2025 |
|
You're Paying More Than Them! Why You Could Be Paying More Than Your Competitors for the Same Clicks
|
May 13, 2025 |
|
Bargain Hunters Be Gone! How to Spot and Stop Low-Quality Leads
|
May 11, 2025 |
|
The Geographic Targeting Trap: Why Going Too Broad Is Hurting Your Results
|
May 08, 2025 |
|
The Truth About Google's 'Maximize Conversions' Setting: Is It Right for You?
|
May 01, 2025 |
|
Why Your Competitors Are Clicking Your Ads (And How to Stop Them)
|
Apr 28, 2025 |
|
Why Your Sales Team Hates Your Google Ads (And How to Fix It)
|
Apr 24, 2025 |
|
When Google Says ‘Learning Phase’ — What It Really Means for Your Budget
|
Apr 20, 2025 |
|
Competitor Bidding: The High-Risk Strategy That's Draining Your Budget
|
Apr 17, 2025 |
|
The Budget Myth: Why Spending More Doesn't Always Mean Better Results
|
Apr 14, 2025 |
|
Brand Campaigns on Google Ads: Protecting Your Territory and Boosting Conversions
|
Apr 10, 2025 |
|
The Google Ads Shortcut That’s Costing You Thousands: A Real Client Audit
|
Apr 07, 2025 |
|
The 'One Ad Fits All' Trap: Why Your Google Ads Are Falling Flat - Breaking down the art of ad relevance for maximum impact
|
Apr 03, 2025 |
|
How to Know If Your Google Ads Are Attracting the Right Leads
|
Apr 01, 2025 |
|
Inside the Home Inspector’s Google Ads Mess (And How to Clean It Up)
|
Mar 31, 2025 |
|
Solar Ads Gone Wrong: The Audit That Exposed It All
|
Mar 29, 2025 |
|
The 'Set and Forget' Fallacy: Why Your Google Ads Need Constant Care
|
Mar 27, 2025 |
|
The Display Network Danger: When Your Search Ads Go Rogue
|
Mar 27, 2025 |
|
Broad Match Blunders: Are You Throwing Money at the Wrong Keywords?
|
Mar 24, 2025 |