AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors

By Matt Gartland

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Episodes: 47

Description

AuthorMBA features one-on-one conversations with today's brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams, publishing strategies, marketing know-how, author platform dos and don'ts, content essentials, career decisions, and more. Writing a good book isn't enough. Selling a good book usually isn't enough either. To thrive in the new book economy, today's most successful authors think like an entrepreneur with an MBA and treat their books like a business. AuthorMBA is precisely that, business school for authors.

Episode Date
How a Big-League CEO Is Launching An Author Career
Dec 05, 2014
Lessons in Building a Sustainable Book-Based Business
Nov 21, 2014
Inside the Mind of a Senior Editor at Penguin Random House
Nov 14, 2014
The Business Decision Behind a Choosing Fiction Over Non-Fiction
Nov 07, 2014
Jeremiah Gardner on Work & Life After Raising $22,995 For His Book
Oct 24, 2014
Can the Advice of a Chess Grandmaster Make You a Wiser Author?
Oct 17, 2014
The 'Magic Formula' for Book Success Isn't What You Think It Is
Oct 10, 2014
This Tech Author Breaks Down the ROI Numbers on Book Publishing
Sep 23, 2014
What a Venture Capitalist is Doing to Give Power Back to Authors
Sep 05, 2014
Terry Starbucker's Journey to Overcome Publishing Disappointment
Aug 08, 2014
Simplifilm Founders Pull Back the Curtain on Blockbuster Book Marketing
Jul 25, 2014
C.C. Chapman On the Not Always Glamours Life as a Professional Author
Jul 08, 2014
Jason (SurfrApp) Sadler on His Wild Book Promotion Model
Jun 09, 2014
David Burkus Shares How He Broke Into the Author/Publishing Business
May 30, 2014
Jeremiah Gardner Teaches Lean Brand Development for Authors
May 16, 2014
Richard Sheridan Discusses His Unexpected 'Book Effect'
May 12, 2014
Ryan Holiday on Overcoming Adversity and Growth Hacking for Authors
May 05, 2014
Benny Lewis Explains Why Foreign Book Markets Are So Important
Apr 25, 2014
Shawn Murphy on Becoming an Author as a Businessman
Apr 11, 2014
Joshua Fields Millburn on Building a Book Business from Scratch
Mar 29, 2014
Colin Wright on Publishing Startups and Business Skills for Authors
Mar 22, 2014
Bob Burg Returns to Teach Us How to Persuade Others More Effectively
Mar 14, 2014
Mignon Fogarty Opens Up About Crowdfunding for Authors
Mar 07, 2014
Paul Jarvis on His Adventures Writing, Publishing, and Selling Books
Mar 03, 2014
Michael Hyatt on How to Build a Successful Author Platform
Feb 21, 2014
Charlie Hoehn Describes How to Best Deal with Career Anxiety
Feb 14, 2014
Nir Eyal and Ryan Hoover Explain How to Create Habit-Forming Products
Feb 08, 2014
Chris Ducker Shares Book Campaign Insights in Real-Time
Jan 31, 2014
Scott Bales Reveals How His Crowdfunding Book Campaign Works
Jan 24, 2014
Derek Sivers Talks Publishing Teams and Experimental Business Models
Jan 17, 2014
Josh Kaufman Unloads Priceless Business Advice for Authors
Jan 10, 2014
Sean Platt Shares His Successful Publishing Strategy
Jan 03, 2014
The Future of Publishing Panel
Dec 30, 2013
Pam Slim Describes the Importance of a Body of Work
Dec 20, 2013
Jason Fried Discusses the Role of Books in Businesses
Dec 13, 2013
Dan Pink Talks Business Imperatives for Modern Authors
Dec 06, 2013
CJ Lyons Shares How to Make Publishing Relationships Work
Nov 30, 2013
Jocelyn K. Glei Reveals How to Craft Successful Multi-Author Books
Nov 23, 2013
Bob Mayer Breaks Down the Mechanics of Next-Gen Publishing
Nov 08, 2013
Clive Thompson Discusses Technology in Publishing and Books
Nov 04, 2013
Cal Newport Offers a Smarter Way to Develop Your Skills
Oct 25, 2013
Tim Grahl Shares How Authors Become Best-Sellers
Oct 18, 2013
Best-selling Author Bob Burg Shares His Experience About Selling Skills and Growing Business Based on Value
Oct 11, 2013
Joanna Penn Shares Her Book Marketing Strategies, Sources of Income, and Publishing Industry Insights
Oct 02, 2013
Todd Henry Talks Die Empty Book Launch and Reveals How His Accidental Creative Business Really Works
Sep 26, 2013
Where Jeff Goins Makes His Money and How He Manages His Author Platform
Sep 25, 2013
How Grammar Girl Mignon Fogarty Grows Her Business With Popular Books and Software Games
Sep 23, 2013