The Tai Lopez Show

By Tai Lopez: Investor, Author, Entrepreneur

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Description

The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in heath, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.

Episode Date
Why 80% Of Your Goals Are Finances
19:24

“Knowledge is the embodiment of practically applied information.” - Tai Lopez

(click to tweet)

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

Go to netsuite.com/tai to download their FREE “Crushing the Five Barriers to Growth”

Credit card debt? Student debt? Mortgage? Check out lightstream.com/tai to learn about your best loan ever.

Finances are taboo.

We gather together with our friends, and don’t mention paychecks and savings accounts because our society has conditioned us to do so. This lack of conversation fuels ignorance, and we enter our adult years not knowing how to properly accumulate wealth.

On today’s episode of The Tai Lopez Show, we are discussing the importance of money. In today’s society, we are bludgeoned by imagery of the superficial. If we’re not careful, these can form an inaccurate picture in our mind regarding money, and we will start to chase the wrong things.

Tune in to this episode to learn how to properly orient yourself toward money, so you can achieve health, wealth, love, and happiness!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Money isn’t the goal. Money are the steps that get you to the top floor.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • The number one cause of divorce is stress over finances
  • The top reason people are not healthy is low socioeconomic status
  • Get specific with your financial experiments
  • There are legal hacks to building good credit
  • Don’t be less materialistic, be less superficially materialistic
  • The 4 pillars of the good life: health, wealth, love, happiness
Dec 14, 2018
What You Learn From War
29:02

“There are 2 sides to every story and people complicate them.” - Tai Lopez

(click to tweet) 

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

NetSuite is the business management software that handles every aspect of your business. Go to netsuite.com/tai to download their FREE “Crushing the Five Barriers to Growth”

War is inevitable.

No matter where we look in the history of human civilization, nations have sought battle against each other. While most of us don’t live a life in the trenches of war, we can learn the essence of what it means to be a human when we study the nuances of these events.

On today’s episode of The Tai Lopez Show, we are talking about the implications of war. When we understand the intricacies of this human phenomenon, we can gain an added insight about the people we interact with in our day-to-day.

Tune in to this episode so you can bring a new knowledge set to your life!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!


Points to Keep In Mind

  • Read Freakonomics by Steven D. Levitt and Stephen J Dubner
  • Adolf Hitler started his movement after being rejected from school in Vienna
  • The longest running empire of all time is the Austro-Hungarian Empire
  • Compared to the other empires, America has the history of the nicest behavior
  • There are 2 parts of human evolution: selfishness and altruism
  • Humans are too altruistic get wiped off the gene pool
  • Understand that most people are hypocrites and there is always another side to the story
Dec 05, 2018
Why You Must Have Street Smarts and Book Smarts
01:39:58

NetSuite is the business management software that handles every aspect of your business. Go to netsuite.com/tai to download their FREE “Crushing the Five Barriers to Growth”

“Not all crazy ideas are smart, but all smart ideas are crazy.” - Tai Lopez

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The more time you spend inside a classroom, the less time you’re in the real world.

This is the dilemma most of us face, as we grow up. The accumulation of book smarts results in a lack of street smarts, and vice versa. So, the question becomes: how do we manage our time? How do we best equip ourselves to master both the interpersonal and intellectual languages?

On today’s episode of The Tai Lopez Show, we are discussing the balance of street smarts and book smarts. When we lean too heavily in one direction, our skills become lopsided and as a result, our career trajectory may flatten.

Tune in to today’s episode to learn how to manage these sometimes opposing forces, so you can maximize your potential!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you’re too selfish, you get categorized as evil. If you’re too altruistic, you get taken advantage of and taken off the planet.” - Tai Lopez

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Points to Keep In Mind

  • Be skeptical of people who claim to do things for purely altruistic reasons
  • Top executives like Warren Buffett, Mark Zuckerberg, and Bill Gates are ruthless when they need to be
  • Street smarts is how well you navigate the real world, and wisdom is street smarts combined with book smarts
  • Agreeableness is flexibility, patience, gentleness, and forgiveness
  • Conscientiousness is diligence, prudence, organization, and perfection
    • This is the number one predictor of success in business
  • At their core, humans are risk-averse beings
  • Agriculture (not cars) is the most responsible factor for environmental degradation
  • Be careful of when you oversimplify, it’s neither just nature or just nurture
  • The biggest scams in America are the education and food systems
  • The spark of attraction is your body genetically registering reproductive health
  • Ask yourself how you solve problems when the situation is unfair
  • Language isn’t about grammar, rather it’s about communication
  • Be careful of who you choose to have kids with
  • Game theory says that every action has an equal and opposite reaction
Nov 30, 2018
How To 2x Your Net Worth: Walk 20 Minutes/Day
29:50

“Common sense is no longer common.” - Tai Lopez

(click to tweet)

 

The to-do list is infinite.

From business matters to personal chores, we can find something to do at any given moment. This nonstop treadmill will take us through our lives if we don’t make a conscientious effort to get off. When we take breaks, we can then create the space in our minds to generate new ideas, that will create new and more exciting to-do lists.

That’s why on today’s episode of The Tai Lopez Show, we are discussing the elements of human behavior. When we drill down the core essence of what it means to be human, we can then navigate our day-to-day in a more thoughtful manner.

Tune in to today’s episode to learn these fundamentals, so you can start to draw up your most creative business ideas!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The world is very hectic. Most people aren’t thinking about anything.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Walk 20 minutes/day to encourage creativity in new idea-generation
  • Make time to step outside of your life to analyze what you’re doing right/wrong
  • Once you understand variance, the world starts to make sense
  • Read Civilization and Its Discontents by Sigmund Freud
  • At the core, people seek pleasure and avoid pain
  • Most pain comes from people
  • Research shows that dating sites attract more promiscuous people
  • Behavior is a combination of genetics and nurture/environmental factors

 

Nov 20, 2018
Tai Debates A Hater
18:00

“Age is irrelevant. You don’t know when you’re going to die.” - Tai Lopez

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No doctor visits and a full-head of hair. Go to forhims.com/tai to start your trial for $5!

Credit card debt? Student debt? Mortgage? Check out lightstream.com/tai to learn about your best loan ever.

People lie, but numbers don’t.

As our businesses and brands grow, we attract more and more people into our network. These individuals will have things to say about our success, and if we’re not careful, we can become distracted by that external noise and lose focus of what’s actually important.

That’s why on today’s episode of The Tai Lopez Show, we are debating a hater online. When we acknowledge the peanut gallery, we gain insight into the lapses in judgement in those around us. Thus, we are able to move forward with a more accurate vision for our future.

Tune in to today’s episode to learn how to best respond to your haters!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you’re ruthless, you want a recession to happen.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Ask yourself what the most famous people in the world have done for you
  • You want businesses that move in the opposite direction of the economy (inverse correlation)
  • The stages of capitalism: recession, expansion, bubble, and then repeat cycle
  • A recession happens about once every 7 years
  • Understand that you can make more money at that bottom if you’re ruthless
  • Normal unemployment rates are at 5-6%
  • People lie, but numbers don’t

 

Nov 13, 2018
The Best Way To Learn To Make Money
15:19

“You want to learn how to make more money? Go find somebody who is making more money than you and shadow them.” - Tai Lopez

(click to tweet)

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

Learning doesn’t mean school.

But we grow up thinking that books, worksheets, and homework is the only way to learn something. So we spend our days trying to cram information into our brains via a system that doesn’t work.

On today’s episode of The Tai Lopez Show, we are discussing the best way to learn: by shadowing someone else. When we go the opposite way of school, we tap into our human instincts like osmosis, and are able to learn with an ease we’ve never felt before.

Tune in to today’s episode to learn how why this is so valuable, so you can shift your education efforts in that direction.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You have to remember what Pablo Picasso said in the early 1900s. ‘Good artists copy, great artists steal.’” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Historically speaking, apprenticeship is the most effective way to learn
  • Pre-World War II, most of the world lived in the rural countryside
  • Permaculture is defined as the development of agricultural ecosystems intended to be sustainable and self-sufficient
  • According to research, the Amish have 500% lower rates of depression
  • “Good artists copy. Great artists steal.” - Pablo Picasso
  • If you decide to go to college, consider spreading it out over a longer period of time to make room for entrepreneuership
Nov 06, 2018
How To Pick Your Social Circle: The Rule of 17
10:43

“Most of the people in the world want to exploit you. Humans are very tribal.” - Tai Lopez

(click to tweet)

NetSuite is the business management software that handles every aspect of your business. Go to netsuite.com/tai to download their FREE “Crushing the Five Barriers to Growth”

Everyone says to network.

But is networking that helpful if we’re just bringing bad people into our world? When we ask ourselves this question, we are forced to take a closer look at our social circles. The people we choose to surround ourselves with are the ones that influence us the most, so we must make sure that they are there for the right reasons.

On today’s episode of The Tai Lopez Show, we are discussing how to control our social circle. As our careers progress, we find more and more people entering our lives. This influx can be overwhelming if we don’t take the time to evaluate whether or not the people around us are serving or hurting our success.

Tune in to today’s episode to better understand people’s intentions, so you know who to surround yourself with.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“New friends are good, but old friends are better.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Humans look to exploit those who are not in their tribe
  • Studies show that 1 out of 17 people will be a good match for you
  • One of the biggest problems for entrepreneurs is starting a business with someone they don’t know
  • Create bubbles for your friends, acquaintances, and business partners
  • Understand that new friends are good, but old friends are better
  • The average person you meet will not fit with you
Oct 30, 2018
$1.5 Trillion Debt: Why You Are Smarter Than College
01:06:34

“Humans are less happy now. For many reasons, but it’s really because life has become too complex. And what’s complex is the messaging.” - Tai Lopez

(click to tweet)

No doctor visits and a full-head of hair. Go to forhims.com/tai to start your trial for $5.

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

Talkspace has over 2,000 licensed therapists. To sign up go to Talkspace.com/TAI

It’s hard to know who’s telling the truth.

Everywhere we turn, we’re met with someone new feeding us some new bit of information. When it comes to our career and education, we are instructed to go to the academic institutions, acquire the degrees, and then the jobs will be coming to us. But is this reality?

On today’s episode of The Tai Lopez Show, we are discussing how to detect lies. From the media feeding you misleading headlines to your best friends saying they “love you,” convoluted messaging is everywhere. Developing a radar to distill the truth from the nonsense will take you to new heights.

Tune in to today’s episode to understand the lies we are fed, as they relate to career and education.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You don’t need that many hugs. People are getting too soft in the modern world.” - Tai Lopez

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Points to Keep In Mind

  • Deluding bias is the human’s tendency to lie
  • Action is the translation of truth
  • The definition of love is you go above and beyond
  • Stepparents have a 100x higher changer of abusing kids
  • Read The Selfish Gene by Richard Dawkins
  • You will find the true allies in life once you learn to discern the nonsense from truth
  • The longer laws get, the more corruption there is in society
  • When you oversimplify problems, you start to blame others when the fault is yourself
  • Everyone loved Hitler when he first came to power
  • Try to interpret the vibe of those around you over the content/words
  • Read Freud’s Civilization and Its Discontents
  • What’s causing unhappiness is the complexity of the messaging
  • A liar can only see his/her side of the story
  • Variability is the sign of truth
  • Envy is the only sin that doesn’t feel good in the moment
  • Words are always easier than action
  • Use Narcissism Personality Test to find out which how you score on: authority, self-sufficiency, superiority, exhibitionism, exploitativeness, vanity, entitlement
  • Think of breaking off relationships as breaking bones; it’s better when it’s a clean break
Oct 25, 2018
The $1 Million Company: Why Your Common Sense Is Key
23:16

“When people tell you the truth, it stings for a second. And then it goes away.” - Tai Lopez

(click to tweet)

StockX is where you can buy and sell deadstock Adidas Yeezy, Jordans, and much more. Go to stockx.com/tai to learn more

The media paints a very specific picture of what’s required for success.

We watch the movies and see the images of the entrepreneur grinding away late into the night. This mass messaging has us feeling inadequate when we aren’t burning the midnight oil on our side hustles. But what if your recipe for success calls for something different?

On today’s episode of The Tai Lopez Show, we are discussing what’s at the heart of productivity. Diligence, conscientiousness, organization, prudence; these are the core tenants of a reliable and dedicated worker. Tune in today to learn how to apply these fundamental principles to your daily practice and take your professional hustle to the next level!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

 

Points to Keep In Mind

  • Working hard has a different definition for everyone
  • It’s not your fault, it’s the system’s fault for not teaching what a day’s work is
  • Be aware of when writing a to-do list is a step backwards
  • Germans instill a sense of discipline in their people: if you have something to do, just start it and you’ll be halfway there
  • Use your common sense: how do you make the situation better than it was before?
  • K.I.S.S. - Keep It Simple Stupid
  • Conscientiousness is diligence, prudence, organization, and perfection
    • This is the number one predictor of success in business
  • One bad apple spoils the whole bunch
  • Prudence translates to decision-making
  • Agreeableness is flexibility, patience, gentleness, and forgiveness
    • This is not that correlated with success
  • Diligence translates to hard work; when something is challenging, you invite the challenge instead of shying away
  • There’s 3 types of people: those who make things happen, those who watch things happen, and those who wonder what happened
Oct 19, 2018
The 3 Elements Of A $100 Million Online Business with Dr. Alex Mehr
58:30

Learn about a smarter way to hire for FREE at ziprecruiter.com/tai!

Credit card debt? Student debt? Mortgage? Check out lightstream.com/tai to learn about your best loan ever.

“Most entrepreneurs fail at targeting. They have OK landing pages, good creative assets, but they don’t know how to target. Spend marketing dollars on the people who will actually purchase your product.” - Dr. Alex Mehr

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Every business must have an online presence.

Whether that’s as simple as a Facebook page or as complex as a custom-built online store, a company must digitize its DNA today. By bringing the business to the cloud, you are able to harness the Internet’s power, making your potential customer base that much bigger.

On today’s episode of The Tai Lopez Show, we are joined by Dr. Alex Mehr to discuss the pillars of an online business. He is the CEO of MentorBox, an online book subscription service. In the past, he has run online businesses that have done over $1 billion in revenue. Today, we hear his insights on what it takes to launch a successful company on the Internet.

Tune in to hear Dr. Mehr’s unique insights, so you can integrate them into your business or brand.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“New entrepreneurs are better off selling other people’s products. That’s the first step. Next step is: white-label someone else’s product or come up with your own proprietary product.” - Dr. Alex Mehr

(click to tweet)

Points to Keep In Mind

  • Every online business has 3 elements:
    • How you’re going to drive people to the website
    • A landing page that offers a small exchange of value for email address
    • Lifetime value for visitor moving forward
  • You want to sell things with a price point less than $100
  • Making your online business subscription model will triple your revenue
  • Use ClickFunnels to start a website with sales funnels cooked into it
  • New entrepreneurs are better off selling other people’s products.
    • Next step is: white-label someone else’s product or come up with your own proprietary product
  • Use your iPhone to film intro video that will live on the landing page of the website
  • Difficult for visitors to leave if there is a picture of a human face looking out of the computer
  • Optimize your landing page mobile
  • Jeff Bezos’ original Amazon.com in 1994 cost $100,000
  • Think of Facebook Ads in terms of pizza: campaigns, ad sets, and targeting
  • Always optimize for conversion (usually for sales)
  • Try to make money while you’re doing other stuff
  • The key subscription models is retention
  • Make 3-4 minute video ads on YouTube and Facebook that route visitors to your site
  • Use USPTO.gov to check your name against existing trademarks
  • There’s no chance without a change in your routine
  • Read The H Factor of Personality to learn how to categorize people
  • Be careful of how books become outdated in more tech-related categories

Learn new skills insanely fast with MentorBox here!

 

Learn about a smarter way to hire for FREE at ziprecruiter.com/tai!

Credit card debt? Student debt? Mortgage? Check out lightstream.com/tai to learn about your best loan ever.

Oct 15, 2018
$10,000/Month Profit: How You Make Money Online
51:17

“People are procrastinators. Give them a reason to buy right now or else they won’t.” - Tai Lopez

(click to tweet)

Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

NetSuite is the business management software that handles every aspect of your business. Go to netsuite.com/tai to download their FREE “Crushing the Five Barriers to Growth”

Opening up a business once meant signing a lease.

But today, the recipe for entrepreneurship calls for something far different. With just a few clicks online, you can have an e-commerce store up and running. Gone are the days of gatekeepers, as most online platforms have removed the barriers to enter entrepreneurship.

That’s why on today’s episode of The Tai Lopez Show, we are discussing how to make money online. By following a simple set of rules, you can create an online revenue stream to supplement whatever income you’re currently generating. Tune in to today’s episode to learn how to launch this side hustle!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“What do you have to do to make money in business? You have to make more money than you spend. And then you have to attract clients.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Use video marketing to sell yourself by broadcasting your authority on the subject
  • Sell products that people use, not what you prefer/like
  • Start with products with a price point lower than $100
  • Use ClickFunnels or Shopify to create your e-commerce store
  • It used to take 6 months to make a website, now it takes less than 60 minutes
  • Test your marketing ideas using different Facebook campaigns
  • Sell on Amazon: most people prefer buying online there because credit card is stored
  • Show don’t tell; demonstrate your product and the reward you get from using it
  • People are procrastinators: give people a reason to buy now
  • Display social proof (how many people liked your product) on your website
  • Look to small franchises over small business owners
  • We all want: health, love, wealth, happiness
Oct 09, 2018
Why Are You Different? The 3 Ingredients To A Great Story
37:45

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

“It’s good to convey your authority, but it has to be authority that translates to how you can help the customer.” - Tai Lopez

(click to tweet)

Each person has a unique story.

But it’s sometimes hard to see that inside the very noisy marketing world. From all angles, all day, we are bulldozed with branding content that aims to shift our consumer behavior. But how much of it actually work? When we take a step back and examine what messaging is actually effective, we see that it’s those that are derived from truly unique stories.

On today’s episode of The Tai Lopez Show, we are discussing the ins and outs of the storytelling required to effectively market. From how to design your website to what content you should be posting to your personal social media pages, this discussion has answers to all marketing questions. Tune in to apply these insights, so you can ensure a long and healthy career as a marketer!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Go into business in something where a large group of people wake up and say, “You know what’s the problem in my life? This.” - Tai Lopez

(click to tweet)

Want to learn a new skill? Get 2 months of Skillshare for just   $0.99! Sign up at skillshare.com/tai!

Points to Keep In Mind

  • Scientific studies use babies to remove societal influence/bias from the experiment
  • Don’t use stock photography in your marketing materials
  • Look at the Kardashians for influence on story and relatability
  • People lie, but numbers don’t
  • Use case studies on your website (ex: weight loss before/after photos)
  • Answer the Who/What/Where/When/Why of your business on your website
  • Implement urgency into your product messaging
  • Analyze minutes watched instead of views when interpreting your video content
  • Confucius said: “The man who chases two rabbits catches none.”
  • Follow Jay Samit to learn about internet disruption
  • Position the messaging to answer why the customer should care

Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

 

Oct 04, 2018
How To Start Your $100 Million Dollar Business
50:22

“The best marketing is to demonstrate. I don’t tell you why you should listen to me. I show you.” - Tai Lopez

(click to tweet)

Marketing is storytelling.

And there is no greater venue for storytelling than the Internet. Today, the opportunity to market your business is unprecedented with an online presence. With no barrier to entry on social platforms, you can launch your business or brand to the top.

On today’s episode of The Tai Lopez Show, we are discussing how to make money online. There are many steps involved: selecting a domain name, purchasing a URL, driving traffic to your site or product through social media advertising. Executing each of these steps is the key to launching a successful business on the Internet. Tune in to today’s discussion to learn how and generate a revenue stream that puts you one step closer to financial freedom!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“It used to cost at least $100,000 to $200,000 to get into business. Today, you can literally start a business for under $100.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Think about business ideas from an angle of what you use in the house
  • You want to launch businesses that have competition
    • Example: McDonald’s only has 10% of the fast-food market
  • Choose a simple, memorable domain name
  • Use GoDaddy or Namecheap when purchasing a domain name
  • Look through AliExpress when finding a source for your product
    • AliExpress will do the shipping for you when someone orders your product
  • Use Shopify or ClickFunnels to build an online store on your domain
  • Today, you can literally start a business for under $100
  • When Jeff Bezos started Amazon in 1994, the website cost $100,000
  • Use Facebook ads to target specific demographics of people online
  • The best marketing is demonstration; show, don’t tell
  • To become rich, you must become a master of common sense
  • Understand that huge brands can disappear (ex: Myspace and American Apparel)
  • There’s no change without a change in routine
  • Don’t blame external resources
  • There are 3 reasons people are broke: procrastination, fear, and overanalysis
Sep 29, 2018
Why You Have The Power with Ben Shapiro
46:21

“If you spend your life believing that the forces of the universe are raided against you, it’s going to make you miserable and make it impossible for succeed.” - Ben Shapiro

(click to tweet)

Talkspace has over 2,000 licensed therapists. To sign up go to talkspace.com/tai

StockX is where you can buy and sell deadstock Adidas Yeezy, Jordans, and much more. Go to stockx.com/tai to learn more

NetSuite is the business management software that handles every aspect of your business. Go to netsuite.com/tai to download their FREE “Crushing the Five Barriers to Growth”

Casper is the award-winning mattress w/ 20,000 5-star Reviews. Get $50 toward select mattresses at casper.com/lopez

It’s easy to blame externalities.

When we zoom out to examine our lives, we often find ourselves disappointed in the position we’re in. The immediate response to this is to try to find reason for why we’re not where we want to be. By placing the fault on things outside of ourselves, we relieve ourselves of the responsibility, ultimately not addressing the problem and instead fueling the stagnation.

That’s why on today’s episode of The Tai Lopez Show, we are talking about how to find the power inside ourselves with political commentator Ben Shapiro. Ben is the editor-in-chief of The Daily Wire. As a controversial political figure, Ben is subject to much criticism and controversy. Today, we hear his thoughts on everything related to politics, the government, the education system, and much more.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You have to believe you can succeed. You have to believe in an individual capacity to do better than what you are doing.” - Ben Shapiro

(click to tweet)

Points to Keep In Mind

  • Jealousy fuels tribalism
  • Success requires believing in an individual capacity to succeed
  • According to the Brookings Institute: in the United States, there are 3 things to ensure you’re not poor: don’t have kids before you’re married, graduate high school, and get a job
  • The position of President has too much power
  • Be aware of how media warps messaging
  • Nothing besides military is solved by a federal government
  • Studies show that quality of education is more determined by factors like how the family treats education than any sort of government system
  • The problem is people looking to the federal government for solutions; localism is the solution
  • The single greatest predictor of poverty is being born into single motherhood
  • The focus of marriage has moved from the production and raising of kids to “are you in love?”
  • The whole reason society has an interest in marriage is to make sure there’s a mom and dad in the home
  • When dating, figure out values not common ground
  • Tutorial learning (what our education system employs) only works for 85% of the population
  • Albert Einstein, “The thing about smart people is that they seem crazy to stupid people”
  • Don’t force it, take the opportunities that come to you
  • The quality of immigration is largely dependent on the quality of the system you are immigrating to
Sep 26, 2018
1.1 Billion YouTube Views: How To Catch Trends Early
20:45

“Catch trends before most people. You’ll make a hell of a lot more money. In the long-run, there’s no excess profits of anything.” - Tai Lopez

(click to tweet)

We all want the next big thing.

But most people sit back, thinking that the inspiration will just come upon them one day. This is the false idea of success that prevents us from achieving our dreams. If we instead look at the trends, we can calculate and manifest a different reality by riding the waves of what tides are rising.

On today’s episode of The Tai Lopez Show, we are discussing how to catch trends early. Through my experience affiliate marketing over the past ten years, we look at big developments in the online marketing world. These success stories illuminate the indicators to be on the lookout for when trying to catch the next big trend.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you download enough books, you will become a money-making machine.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • If you don’t have a college degree, get into commission sales (cars, financial services, etc.)
  • Find mentors and tell them, “If you teach me what you know, I’ll work for you for free”
  • Selling life insurance is the most difficult sell
  • A click in financial services used to cost around $.20/click
    • Today, life insurance services cost $17/click
  • Catch trends before most people
    • In the long-run, there’s no excess profits of anything
  • The top-ranking ETF of 2017 was in cryptocurrency
  • Current trends: tiny houses, cannabis, backpacks
  • If you only push others’ products, try to to develop your own product this year
  • Try to embed ‘edutainment’ inside your content
    • There is a lot of money inside content that is both funny and educational
  • Recreation is overrated
  • Try to sense what the next big trend is and get there before the masses
Sep 21, 2018
Introducing American Scandal
15:02

Since the founding of the United States, in every generation, in every field of business, politics, sports and society, we’ve watched in shock as corruption, deceit and desire bring down heroes, titans and those we thought we could trust.

In the aftermath, we’re left with too many questions, how did this happen? Who is to blame?

Subscribe to American Scandal today. www.wondery.fm/scandal

Sep 18, 2018
Do Presidents Even Matter? The 4 Things You Must Focus On
43:30

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“The President, in my opinion, is a reflection of what’s already there. They don’t cause anything.” - Tai Lopez

(click to tweet)

Our President is everywhere.

No matter where you turn, his face and some news headline is screaming at you. The mass media makes it near impossible for us to focus on anything else. However, some of the blame must be put on ourselves for keeping those Twitter feeds open, leaving the TV on, and letting our Facebook friends dictate our thoughts.

On today’s episode of The Tai Lopez Show, we are discussing the importance of the President. By examining this, we can better understand what’s actually happening in our day-to-day when we become distracted by the mass hysteria. Inside this discussion, we unpack the other things that are important in life: diet, exercise, lifestyle, etc.

Tune in to this conversation to learn how to reframe your understanding of the President’s importance.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“People who aspire to be leaders usually have mental problems.” - Tai Lopez

(click to tweet)

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Points to Keep In Mind

  • Distinguish between correlation and causation to find the truth
  • Read Freakonomics by Steven D. Levitt and Stephen Dubner
  • Be aware of how little mass media and news outlets are helping your life
  • To live the best life, be a contrarian by paying attention to what mass media doesn’t acknowledge
  • Washington D.C attracts narcissism, machiavellianism, and psychopathy
  • Ask the question if your politician changes views because of principle or politics
  • There are no more lifelong jobs inside today’s economy
  • Take note when politicians take credit versus blaming others
  • Studies show that people who focus on externalities don’t do as well in life
  • Your body is mostly a reflection of your diet, exercise, and lifestyle
  • Make sure the proportion of energy you spend on politics is aligned with other priorities

Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

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Sep 15, 2018
Who Are Your Real Friends? The Top 3 Secrets with Anik Singal
39:28

“People think entrepreneurs are risk-takers, but they’re actually the exact opposite.” - Anik Singal

(click to tweet)

There are the people who care about you and the people who don’t.

Deciphering who belongs in which camp can sometimes be challenging. As our stock grows, more and more people come into our lives, wanting to be a part of the rising tide. But are they there to contribute or just ride the waves?

On today’s episode of The Tai Lopez Show, we are joined by Anik Singal, founder of e-learning company Lurn. Anik’s insights spread across many different domains of business: from picking yourself up out of rock bottom to making deals in the boardroom, we can take our entrepreneur game to the next level from learning Anik’s story.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Most people think they need to be Batman in a sales situation. Instead, position yourself as Robin and make the thing you’re selling Batman.” - Anik Singal

(click to tweet)

Points to Keep In Mind

  • You can tell who your real friends are in failure
  • Failure provokes introspection; take note of your answers to “Why?” during this time period
  • Don’t let ego get in the way of your methodology during times of success; do the risk analysis
  • Listen to your mentors
  • Study your past patterns/cycles to figure out what was behind times of success and failure
  • Implement and take action
  • Hire how many people can be supervised, not how many people you can hire
  • The introduction of an ad needs to grab attention by answering: what’s in it for you
  • Position yourself as Robin and make the thing you’re selling Batman
  • Integrate storytelling to create connection, not credibility
  • We live in the age of interactive marketing; the day of direct marketing is gone
  • Use content to deliver value and build credibility
    • Make your content linear: lists or diagrams
  • Aim for 3-5 ‘Aha moments’; any more will be exhausting for your audience, any less will be disengaging
  • Integrate reason-respecting bias to shed perspective on the price of your product
  • The purpose of the pitch is to ask for a sale, but it’s really to provide value
  • Copywriting is not about trigger-words; it’s a sequence of a specific words that create a story
  • The best e-commerce content is a demo of the product
Sep 04, 2018
Why You Should Reconsider Antibiotics: The 3 Things To Know
01:01:08

“We’ve grown up in under an antibiotic umbrella where we think antibiotics are going to cover and cure everything.” - Dr. Martin Blaser

(click to tweet)

It’s a no-brainer.

When we’re feeling under the weather, we seek out the antibiotic prescription. For bacterial infections, this works incredibly well. Within days, the sickness has cleared out from our system, and we can return to our normal life. But what happens over the long-run from this quick-fix?

On today’s episode of The Tai Lopez Show, we are joined by Dr. Martin Blaser, the Director of The Human Microbiome Project at NYU’s School of Medicine, to discuss the dangers of antibiotic use. Dr. Blaser has 28 patents, and is the author of Missing Microbes, a book that examines how our species is devolving with the declining supply of microbes in our system.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Our system is completely backwards. It’s a false economy. People are making a lot of money out of germaphobia.” - Dr. Martin Blaser

(click to tweet)

Points to Keep In Mind

  • Humans are actually a partnership between microbes and us (equal numbers of cells)
  • Without microbes we would not be alive
  • There is evidence that our supply of microbes is disappearing
    • Evidence that this is at the root of the rising rates of autism, celiac disease, Alzheimer’s, etc.
  • Most probiotics have not been tested in scientific studies over the long term
  • Kids who take on average more antibiotics than others turn out fatter
  • We only look at the benefits of antibiotics because doctors are too concerned about liability
  • Babies pick up their mother’s microbes in the birth canal
    • Rising rates of cesarean sections are preventing this from happening
  • 70 years ago, agriculture experts figured out that if you feed antibiotics to animals, they gain weight faster
  • Some cities have an antibiotics in their drinking water
  • Sweden uses 40% of the antibiotics we use
  • Epidemics come from the lack of diversity in our current living situations
  • Kids born by C-section are more prone to disease (celiac disease, juvenile diabetes, etc.)
  • The rate of juvenile diabetes is doubling every 25 years
  • A Denmark study showed that antibiotics increase risk of inflammatory bowel disease by 14% in kids
  • We’ve engineered a system where the doctor-patient relationship is sterile
  • Antibiotics change the metabolism in adults
  • We need better diagnostics to determine viral vs. bacterial infections
  • Food preservatives are antibacterials destroying our microbiome
  • Our good bacteria fights the bad bacteria; this is the problem with anti-bacterial products
  • Hospitals and doctors like C-sections because they’re scheduled
Aug 27, 2018
How To Look Yourself In The Mirror with Jay Shetty
17:22

“When I first started meditation, it didn’t make me feel good. It made me feel like a bad person.” - Jay Shetty

(click to tweet)

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Introspection is a luxury.

In our busy lives, we become so consumed by our day-to-day that we rarely take the time to think and breathe. The irony of this is that looking inward is required for personal and professional growth. So, while we might think that filling our calendars is taking us to the next level, we must simultaneously be taking time for ourselves to process and learn.  

And on today’s episode of The Tai Lopez Show, we are talking best meditation practices with Jay Shetty. Jay, who was once a practicing monk in India, is now an award-winning host & storyteller with the Huffington Post. He is part of the 2017 Class of Forbes 30 Under 30, and today we are fortunate to here his insights on meditation and mindfulness.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When I have an idea, I want to know as much what the Dalai Lama thinks as what the Mark Zuckerberg thinks.” - Jay Shetty

(click to tweet)

Low rates, great service. Your best loan ever, guaranteed. Visit lightstream.com/tai to learn more.

Points to Keep In Mind

  • Detachment doesn’t mean “you own nothing,” rather, it means that “nothing owns you”
  • Don’t get trapped in the perception of yourself
    • Charles Cooley, “I am not what I think I am, and I am not what you think I am. I am what I think you think I am.”
  • Seeing others’ struggles exposes the illusion of your own suffering
  • Gandhi, “I was sad that I didn’t have any shoes, but then I saw a man with no feet.”
  • Let your consciousness evolve from survival to service for others
  • Remember that awareness doesn’t always feel good, but is the first step to self-improvement
  • The most successful people in the world choose education over entertainment
  • The more specific your gratitude is, the deeper it is
  • Read Thinking, Fast and Slow by Daniel Kahneman to separate the voice of your mind from the voice of your intelligence
  • Use social media to start curating your feed with mindfulness/meditation sources

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Aug 20, 2018
Jocko Willink: Why You Only Need 6 Hours Of Sleep
42:01

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

“You don’t want to be surrounded by ‘yes-men.’ You want to be surrounded by people who are going to say, “Hey Boss, I have a better way.” - Jocko Willink

(click to tweet)

Sleep is a requirement for success

But how much sleep is too much? And how many hours of sleep is too few? When we go to bed every night, we must calibrate the necessary amount of sleep to sustain an optimal day. This life hack, when executed, can take your daily hustle to the next level.

That’s why on today’s episode of The Tai Lopez Show, we are joined by Navy SEAL Jocko Willink to discuss his sleep patterns. Jocko is the author of 3 New York Times Bestsellers, most notably Extreme Ownership: How U.S. Navy SEALs Lead and Win. Willink’s insights spread across multiple domains: from discipline to foreign policy, all the way to how to run a business. Tune in to hear his insights, so you can optimize your sleep habits to perfection.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I wake up at 4:30. That’s a really good root of personal discipline. When you make the decision to not snuggle back with your pillow, you will feel better.” - Jocko Willink

(click to tweet)

Want to learn a new skill? Get 2 months of Skillshare for just   $0.99! Sign up at skillshare.com/tai!

 

Points to Keep In Mind

  • It something doesn’t make sense, put a stop to it
  • If you struggle with discipline, seek out martial arts to train yourself
  • Under Saddam Hussein, Afghanistan civilians were being tortured
  • In the initial phases of the Iraq War, American troops fought alongside Iraqi soldiers
  • The problem on the battlefield is that there is not enough decentralized command
  • Most of the door-to-door fighting has been done by Iraqi soldiers
    • ISIS has gone from 70,000 to just over 1,000
  • Personal discipline will set you free by making you feel good in the long-run.
    • Thus, you won’t make choices that try to make you feel good in the short-term
  • Napoleon said if you execute a plan that you know is wrong, you’re culpable
  • Life is part art (the human gut instinct) and part science (the metrics)
  • Once you’re no longer afraid to die, then you will just care about the people around you
  • Contrary to popular belief, the military doesn’t stifle creativity
  • Subjects in school should be taught together, as the interwoven story they are
  • There’s people who aren’t more anti-war than those who serve
  • Quick wars are good wars and heavily influenced by level of preparation

Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

Aug 13, 2018
Daymond John: The 3 Ways To Deal With Customers
24:03

Casper is the award-winning mattress w/ 20,000 5-star reviews. Get $50 off yours at casper.com/lopez.

“The #1 reason small businesses fail is because of overfunding.” - Daymond John

(click to tweet)

In a competitive marketplace, our customers demand a lot.

At any point in a sales journey, a potential customer can opt out and seek a competitor for a similar product or service. This challenge makes the marketing and advertising messaging of utmost importance. And it doesn’t stop there. Once a customer is acquired, the challenge to keep them a customer remains.

On today’s episode of The Tai Lopez Show, we are joined by Daymond John to discuss how to treat our customers. He is most well-known for his appearance on the hit show Shark Tank. As a teenager, he started the hip hop-inspired clothing line FUBU, while working his job at Red Lobster for $30,000/year. In this interview, we hear his insights on entrepreneurship, productivity, and what money actually means. He is the author of Rise and Grind. Tune in to hear his insights and take your daily hustle to the next level!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Obsession with your business is the same as obsession with your kid. You don’t look it as a daily job; you look at it as the process. You know you’re not going away, just like you know you aren’t giving your child up for adoption.” - Daymond John

(click to tweet)

Casper is the award-winning mattress w/ 20,000 5-star reviews. Get $50 off yours at casper.com/lopez.

Points to Keep In Mind

  • 2 ways to operate business: either reduce costs and/or increase sales
  • 3 ways to deal with customers: buy new one, upsell current one, or make one buy more frequently
  • Read The Power of Broke to learn how money is a superficial high
  • Over 60% of Forbes 1000 are self-made men and women
  • The #1 reason small businesses fail is because of overfunding
  • The people who tell you to quit your day job are selling insecurity
  • Money is a great slave and horrible master
  • If you have to take a vacation from your job, you shouldn’t go back
  • Be careful of the email inbox trap where you are focusing on fixing other people’s problems and not your own
  • Read The Everything Store to learn the story behind Amazon
  • The top 10 richest men have more money than the bottom 3.5 billion combined
  • Productive people are selfish, give praise to themselves, and meditate on their goals
  • An entrepreneur questions the system and everything around them
  • Sometimes being born into wealth is a disadvantage

Casper is the award-winning mattress w/ 20,000 5-star reviews. Get $50 off yours at casper.com/lopez.

Aug 09, 2018
The 6 Attributes of Narcissism: Why You Need To Know Them
01:03:17

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“People love people that subconsciously remind them of themselves. Narcissists love narcissists.” - Tai Lopez

(click to tweet)

Narcissists are everywhere.

Today, more than ever before, the ego is inflated. With the rise of social media, our smartphones have become devices that pump our self-esteem through Instagram likes. If we rely to heavily on this for our self-worth, we run the risk of falling into the trap of narcissism.

On today’s episode of The Tai Lopez Show, we are discussing narcissism and other personality traits. When we take personality tests, we can then decide where to push our efforts for self-improvement. Listen to this episode to learn how to detect the narcissists around you, and then best navigate their complex personality.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you go to entrepreneur conferences and walk into a room with 500 entrepreneurs, you are now in a room of 500 insane people.” - Tai Lopez

(click to tweet)

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Points to Keep In Mind

  • The 6 attributes of narcissism: authority, self-sufficiency, superiority, exhibitionism, exploitativeness, vanity, entitlement
  • Read The H Factor of Personality to learn how to categorize people
  • Most narcissists don’t see themselves as narcissists
  • Extroverts like new things; introverts like routines
  • Machiavellianism is sneaky, two-faced, manipulative; linked to being bullied as a child
    • Characterized as people who pursue in an interpersonally exploitative strategy
  • Higher narcissism means higher extroversion and creativity
  • Childhood bullying is tied to higher levels of machiavellianism
  • Narcissism leads to higher levels of stress
  • Scientists say it takes the average person 67 days to break a habit
  • Conscientiousness is diligence, prudence, organization, and perfection
  • Scientists laugh at the Myers-Briggs test
  • We celebrate people with mental problems in the modern world
  • Men are more psychopathic than women

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Jul 30, 2018
Are You An Entrepreneur? Listen to Raising The Bar
06:52

Liked what you heard? Subscribe and listen to Raising The Bar here 

A show for entrepreneurs, for anyone who wants to know about business, or how to have a life while having a business. Founders Alli Webb and Michael Landau speak to budding and successful business owners whose ideas they love. Alli started their business Drybar by driving herself around to homes in Los Angeles to give blow-outs to clients, but then their business took off. Now, Drybar has over a hundred stores across the country. Alli and Michael share what it takes to risk everything on a great idea, they share the things they’re obsessed with -- and they fight like brother and sister. Oh, did we forget to mention that Alli and Michael are also siblings?

Subscribe and listen to Raising The Bar here

Jul 25, 2018
The Power of Focus: How You Can Make $50,000/Week Working 4 Hours/Day
01:56:29

“The greatest regret is growing older and realizing you got good at the wrong thing.” - Tai Lopez

(click to tweet)

The problem isn’t the amount of time in a day.

It is how we use it. As our businesses and brands grow, managing our time becomes more and more difficult. With the mountain of to-do lists piling up, we are left with no choice but to focus in on what’s most important and execute from there.

On today’s episode of The Tai Lopez Show, we are joined by James Swanwick to discuss how to best focus our time as we find success. James is a former anchor on the Australia and New Zealand version of ESPN’s Sportscenter, and now the Founder of Swannies, a glasses company that helps prevent sore eyes, headaches, fatigue & blurred vision.

Tune in to this discussion to learn James’ tricks for building the business of your dreams.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

You can order James Swanwick’s Swannies here

“What makes you happy doesn’t always make you rich. And what makes you rich doesn’t always make you happy.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Read Flow: The Psychology of Optimal Experience by Mihaly Csikszentmihalyi
  • What makes you happy doesn’t always make you rich. And what makes you rich doesn’t always make you happy
  • Spend more time thinking, and less time working
  • Reframe your thinking about age to consider time left more than time passed
  • Be patiently impatient, rather than the impatiently patient
  • You start to become rich when you do what you want to do on your own timeline
  • The 4 M’s of Motivation: Material, Mating, Mastery, Momentum
  • Anxiety is not functional because you are worrying about what’s obvious
  • Read The Folly of Fools: The Logic of Deceit and Self-Deception in Human Life by Robert Trivers
  • We self-deceive because it makes us more effectively read other people
  • Nothing will degrade your body faster than not sleeping

 

Jul 24, 2018
How To Build 850 Credit Score While Staying in Ritz-Carltons For Free with Stephen Liao
41:11

“A high utilization rate hurts your credit score as much as missing a payment.” - Stephen Liao

(click to tweet)

Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

Banks are willing to lend us credit cards.

With these credit cards, our purchasing power increases. We are able to purchase the things we want, as long as we pay the bank back. But these credit card companies also incentivize us to purchase more with bonuses and gifts. So the question becomes: how can we use these free perks to pay off our credit cards?

On today’s episode of The Tai Lopez Show, Stephen Liao teaches us how to sift through the world of credit card perks to be able to do just this. Stephen dropped out of Stanford to figure out the credit card game just a year ago, and today he has a credit-limit that exceeds $3 million spread across 220 different credit cards. If he’s not flying first-class, he’s on a private jet. And if he’s not staying at the Waldorf Astoria, he’s at the Ritz-Carlton. Tune in today to learn his secrets on building a good credit score!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Essentially, it’s legal money laundering. You pay off your credit card with cash equivalence, get your sign up bonus, and then pocket the $150.” - Stephen Liao

(click to tweet)

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

Points to Keep In Mind

  • Checking your credit for your own personal use does not hurt your credit
  • VantageScore is less accurate than FICO score
  • 850 is a perfect credit score
  • Try to keep your credit card utilization under 9%
  • Treat your credit limit as how much money you have
  • Utilization rate, payment history, and derogatory marks affect your credit score
  • Age of credit history factors in: oldest account and average age
    • You can’t help your age of credit history
    • Try to have an age of credit history over 9 years
  • Try to have at least 21 lines of credit being reported
  • Correlation does not imply causation when opening new credit cards
  • For those under 18, get authorized on your parents/relatives’ cards to build rapport with banks
  • Get Chase Freedom for first card
    • $150 cash back for $500 spent
    • 5% money back (MB) for an intermediate credit card
  • You need a credit score of at least 600 to receive credit card perks
  • Try to get status with each card (ex: Delta’s status for travel allows you to upgrade to first-class for free)
  • If you’re in debt, look into Citi Simplicity to balance-transfer your debt (also, Chase Slate and Bank Americard)

Want to learn a new skill? Get 2 months of Skillshare for just   $0.99! Sign up at skillshare.com/tai!

Jul 16, 2018
How You Can Net $70,000/Month: The Effect of Interruption Patterns
01:01:06

Credit card debt? Student debt? Mortgage? Check out lightstream.com/tai to learn about your best loan ever.

“Humans aren’t really logical. They just think they are.” - Tai Lopez

(click to tweet)

We get stuck in our routine.

It’s inevitable that between a full-time job, demands at home, and extra-curricular activities, we can become robotic as we tend to each commitment and obligation. This predictable behavior can feel comfortable and yield a healthy paycheck, but if we’re not careful, we can become confined by it.

That’s why on today’s episode of The Tai Lopez Show, we are discussing interruption patterns. In our society of comfort and predictability, our days become clones of the previous. In order to break the norm, we must seek out experiences and wakeup calls that interrupt our traditional modes of thinking. When we do this, we can induce that growth and change we have always wanted. Suddenly, we are starting the business that’s been sitting in the back of our head instead of talking about it.

Tune in to today’s episode to learn how to go towards the interruption patterns in your life, so you can start your path to financial freedom!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You only change when something massively interrupts you.” - Tai Lopez

(click to tweet)

Low rates, great service. Your best loan ever, guaranteed. Visit lightstream.com/tai to learn more.

Points to Keep In Mind

  • Studies show when you write something down, you absorb it 50% better
  • The definition of insanity is doing the same thing over and over again, but expecting different results
  • The average American saves 2% every year
  • Have an interruption pattern that sends you up, not down
    • Most people need massive pain to have interruption
  • Use visualization techniques to see what you want to do before doing it
  • Create clear goals with realistic timelines
  • Attach strong emotion to your goals and you will be motivated to reach them
  • Real estate is the industry that has made the most millionaires  
  • Use the P.A.S.E. System (Practical, Action, Social, Emotional) to read people’s personality types and adapt accordingly
    • Practical - slow, accountant-types, think before they speak
    • Action - speak aggressively, say what you want, not easily offended
    • Social - those who believe social chit chat is most important
    • Emotional - introverted, not very talkative to strangers
  • Invest in avenues of education that will pay itself off
  • You don’t value what you don’t pay for

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Jul 09, 2018
What You Can Learn From The Amish: The Power of Conscientiousness
01:16:00

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“Not being connected to the natural cycles that we evolved to be in is the biggest problem.” - Tai Lopez

(click to tweet)

We are stuck in our bubbles.

In the modern world, we get trapped in the sterile nature of highly industrialized life. From working in an office to sleeping in an apartment, our days are spent in air-conditioned units, away from the natural environment we evolved to be in.

That’s why on today’s episode of The Tai Lopez Show, we are discussing the way of the Amish people. By understanding their methods of living, we can tap into their secrets for happiness, and apply those to our lives. Tune in to this episode to learn how to approach your day-to-day in this most natural way, so you can connect with your evolutionarily built hardwiring.

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Humans are meant to live in community life. Not as independent organisms.” - Tai Lopez

(click to tweet)

Receding hairline? Go to forhims.com/tai to turn it around with your $5 trial!

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

Learn about a smarter way to hire for FREE at ziprecruiter.com/tai!

Points to Keep In Mind

  • Choose apprenticeships over institutional education
  • Anthropomorphism is when you treat non-human things like humans
  • Examine the ways in which you are connecting to nature
  • When you try to live outside of nature’s laws, nature laughs last
  • Science shows that the human brain is wired to handle relationships with roughly 150 people in a network
  • When you don’t see different generations every day, you are less happy
  • Read The Power of Now by Eckhart Tolle
  • Conscientiousness is diligence, prudence, organization, and perfection
  • Write out your plan for tomorrow at the end of each day
  • Amish people, on average, work 15 hour days

Baldness is optional! Go to forhims.com/tai to remove it from your options.

Want to learn a new skill? Get 2 months of Skillshare for just $0.99! Sign up at skillshare.com/tai!

You can’t do everything alone! Go to ziprecruiter.com/tai for a smarter way to hire!

 

Jul 02, 2018
How You Can 2x Your Email Open Rate with Dr. Alex Mehr
54:03

Want to learn more? Visit tailopez.com/alliance or mastermarketeralliance.com to join the group!

“I know a lot of companies send emails as a brand. That’s a mistake. You should actually send it as a person.” - Alex Mehr

(click to tweet)

A website is useless without traffic.

It doesn’t matter how beautiful the design is. If nobody is landing on the site, then you’re unable to sell your product or service. And furthermore, you cannot refine the site to make it most optimized for purchases.

That’s why on today’s episode of The Tai Lopez Show, we are continuing last week’s conversation about online marketing with Dr. Alex Mehr. He is the CEO of MentorBox, an online book subscription service. In the past, he has run online businesses that have done over $1 billion in revenue, like the online dating website Zoosk. Tune in to learn his online marketing tips, so you can implement similar strategies to drive traffic to get customers to purchase your product or service.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When you’re optimizing for link-clicks—a lot of time you will end up with inferior traffic.” - Alex Mehr

(click to tweet)

Points to Keep In Mind

  • For video marketing, create videos under 1 minute for Instagram
  • Identify your dimensions or variables before testing your thesis
  • To sell higher price-point items, sell lower-price point items to have customers enter sales funnel
  • Optimize your websites to purchase or add to cart
  • People are making buying decisions based 100% off emotions
  • Use familiar faces on your advertisements to build page authority
  • Bombard a specific geographical region with ads and then extrapolate insights to the entire country
  • Try to put $.50 of every $1 of return back into marketing efforts
  • Do not test for the one winning ad; different ads resonate with different people
  • If you have a hook that works, repeat it over and over again
  • Optimizing for link-clicks or impressions will send inferior traffic for potential purchase
  • Play with different backgrounds on your ads
  • Read The 7 Habits of Highly Effective People and Pre-Suasion

To learn more visit tailopez.com/alliance or mastermarketeralliance.com!

The Tai Lopez Show is produced and managed by Kast Media. Learn more at KastMedia.com

Jun 25, 2018
How To Be A Master Marketer
48:22

Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

“If you are a master marketer, you will not be broke for the rest of your life.” - Tai Lopez

(click to tweet)

Marketing is noise.

But great marketing cuts through that noise and speaks to the consumer in ways that other products do not. That’s why a great product needs great marketing. Without the proper messaging, the product will never reach the public and remain on the shelves inside the factory.

On today’s episode of The Tai Lopez Show, we are discussing how to be a master marketer. Whether it’s creating content that immediately hooks the audience or using Facebook and Instagram ad platforms, this conversation will help no matter what industry or product you are marketing. Tune in to learn these strategies, so you can apply them to your product or service.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“More video marketing. Even Amazon now allows video reviews of products. People watch video.” - Tai Lopez

(click to tweet)

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

Points to Keep In Mind

  • Develop a ninja sixth sense by trial & error and osmosis
  • Studies show that it’s not so much your salary as much as the direction it’s moving
    • The human brain operates around momentum
  • Be skeptical of the modern education system
  • Great marketing hooks the viewer immediately upon seeing it
  • Every marketing window closes in about 7 years
  • Ads on Instagram is still a growing ecosystem
  • Livestreaming is a type of interactive marketing
  • Facebook now has a built-in coupon feature for restaurants
  • Juxtapose tones by making a serious brand funny or a funny brand serious
  • Understand the 25 Cognitive Biases to be a human whisperer
  • Real estate has made the most millionaires out of any industry in history
  • Read Hooked or Contagious to understand marketing

Want to learn a new skill? Get 2 months of Skillshare for just $0.99! Sign up at skillshare.com/tai!

Jun 18, 2018
Part 2 with Ben Greenfield: Why Your Cholesterol Must Be Higher Than You Think
10:45

Credit card debt? Student debt? Mortgage? Check out lightstream.com/tai to learn about your best loan ever.

“I hope your cholesterol is high because high cholesterol is associated with living a longer time and being smarter.” - Ben Greenfield

(click to tweet)

Every year there’s a new diet.

And with enough publicity, we will latch onto whatever promise it preaches. The unfortunate truth is that no one diet will fix our problems. Health comes from a combination of diet, exercise, nutrition, and lifestyle. When we combine all of these forces, our body will respond in the positive direction.  

That’s why on today’s episode of The Tai Lopez Show, we are discussing how to assess our cholesterol and other blood-related metrics with Ben Greenfield. This is Part 2 of our conversation with the immersive journalist. Ben has written articles for Men’s Health and other widely known publications about his experience with the latest supplements, injections, and surgeries. From stem cells to high-intensity training, Ben gathers a unique vantage point from subjecting his body to this array of tests and experiments. Tune in to today’s episode to learn how to best navigate the often confusing health landscape!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“In the absence of plant matter, saturated fat is inflammatory.” - Ben Greenfield

(click to tweet)

Low rates, great service. Your best loan ever, guaranteed. Visit lightstream.com/tai to learn more.

Points to Keep In Mind

  • Most corn-based products are GMO, but most popcorn is non-GMO
  • Cholesterol acts as a repair mechanism in the body, transporting fats throughout the body
  • As you age, your cholesterol rises because you need more cholesterol for repair
  • There is talk in the nutrition sector of high HDL being indicative of systemic inflammation
  • Your HDL to triglyceride ratio should be favorable
  • High cholesterol is associated with living a longer time and being smarter
  • You don’t want high cholesterol in the presence of high hemoglobin or H1C
  • Glucose can adhere to cholesterol particles
  • The problem with the ketogenic diet is the lack of fiber

Rates with AutoPay. Good Credit Only. Learn About Our Rate Beat Program Today! Visit lightstream.com/tai to learn about your best loan ever.

Jun 11, 2018
How You Can Live To 200 with Ben Greenfield: The Effects of Stem Cell Therapy, PRP, and NAD Injections
50:49

Problems hiring? Go to ziprecruiter.com/tai for a smarter way to hire for FREE!

“My telomere length has shown that my biological age has dropped from 37 to 20.” - Ben Greenfield

(click to tweet)

Aging is no fun.

But it’s an inevitable part of life, right? Well, as science evolves, technologies are brought to the public that can in fact reverse aging. Whether it’s stem cell therapy or NAD injections, the consumer now has options to bend space and time.

On today’s episode of The Tai Lopez Show, we are discussing the power of these technologies with Ben Greenfield. Ben is an immersive journalist who takes it upon himself to try out these supplements, injections, and surgeries himself. From his vantage point, we learn firsthand what is involved through this process. Listen to today’s episode to learn about Ben’s experience, so you can be an informed consumer if you choose to try out any of these methods.

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“HGH can actually increase aging due to excess anabolism. I’m a bigger fan of things like colostrum and goat milk, things that cause endogenous growth hormone production.” - Ben Greenfield

(click to tweet)

Learn about a smarter way to hire for FREE at ziprecruiter.com/tai!

Points to Keep In Mind

  • Our bodies require stem cells to heal properly
  • The best type of muscle to have is what powerlifters has
  • Studies show that using blood-restriction devices can have anti-aging effects
  • Physicians aren’t legally allowed to inject you with stem cells
  • Dark, rich foods like blueberries, chocolate, and wine increase stem cell production
  • Stem cell therapy requires removing stem cells from your fat
  • Bone marrow is better for anti-aging, and stem cells from fat is better for joints
  • Stem cells are too large to cross the blood-brain barrier
  • Sugar increases the permeability of your blood-brain barrier
  • NAD injections are more bang-for-buck than stem cell therapy
  • HGH has a time and place, but can actually increase aging due to excess anabolism

You can’t do everything alone! Go to ziprecruiter.com/tai for a smarter way to hire!

Casper is the award-winning mattress w/ 20,000 5-star reviews. Get $50 off yours at casper.com/tai using promo code “TAI”

 

Jun 08, 2018
Why You Can Make $100,000/Week By Seeking Mentors: The Power of Osmosis
01:08:13

“Nothing is going to change quickly until you have someone walk you through it.” - Tai Lopez

(click to tweet)

We think we can do everything ourselves.

But the reality is that even if we can, it is almost always not the most efficient road to success. Whether it’s building a business or learning a new skill, shouldering the entirety of what’s in front of you will present more obstacles than had you sought out a guide or mentor.

That’s why on today’s episode of The Tai Lopez Show, we are discussing the power of mentorship. When we put ourselves in the company of successful people, our brains turn on their natural learning mechanism: osmosis. We pick up their habits, start thinking how they think, and learn how to navigate problems as swiftfully as they do. Listen to today’s episode to learn how to find these mentors and absorb their knowledge, so you can reach the heights they find themselves on!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“People lie but numbers don’t. I meet people that say, ‘Tai, I’m super skilled at making money.’ I respond, ‘Okay, show me the money.’” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Instead of blaming external things, take matter into your own hands
  • The average person scrolling the Internet is going fast
  • Show human faces on your marketing material
  • Use the K.I.S.S. (Keep It Simple & Stupid) mentality when marketing
  • Don’t use generic photography in your marketing materials
  • Use headlines that clearly state the problem you’re solving
  • Pick a website URL that is easy-to-understand
  • Articulate the emotional benefits, not the features
  • Understand that your educational system/upbringing has not equipped you
  • Find mentors, guides, and people to shadow in the industries you want to be in
  • For personal brands, don’t use underscores in your Instagram name
  • Resist the tendency to jump projects as an entrepreneur
  • Understand that there is a finite amount of money in the world
  • People lie but numbers don’t
  • Present yourself as the hardest worker when applying to jobs
May 28, 2018
How To Fix Ourselves Before Criticizing Others with Dr. David Buss
35:24

“Machiavellianism is when people pursue in an interpersonally exploitative strategy.” - Dr. David Buss

(click to tweet)

We are all flawed.

But instead of trying to fix our own issues, we point the flaws in other people. This is an inescapable part of the human condition; it’s easier to look outwards than it is to look inwards.

On today’s episode of The Tai Lopez Show, we are joined by world-renowned evolutionary psychologist, Dr. David Buss, to discuss how to fix ourselves. Professor Buss is the author of The New Science of the Mind, and currently teaches at the University of Texas at Austin. He has previously taught at Harvard and the University of Michigan, and today he explains the mechanics behind human psychology.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“We evolved in small groups, and all groups have status hierarchies. From an evolutionary perspective, reproductively relevant resources always accrue to those with the highest status.” - Dr. David Buss

(click to tweet)

Points to Keep In Mind

  • Host networking events at your house once a month and invite people you want to connect with
  • Bullying is a massive predictor for psychological problems
  • Machiavellianism is a trait in people who pursue in an interpersonally exploitative strategy
    • This can be masked in charisma
  • Narcissism is a sense of entitlement and skewed value of others vs. value of themselves (welfare-tradeoff ratio)
  • Agreeableness is flexibility, patience, gentleness, and forgiveness
  • Conscientiousness is diligence, prudence, organization, and perfection
  • High psychopathy scores are void of empathy and impermeable to learning how to improve
  • Entrepreneurs score the worst on dark triad tests
  • Narcissism is tied to creativity and intelligence
  • Biggest red flags in long-term mate: high neuroticism or low agreeableness
  • High psychopathy scores are incapable of being fixed

Resources

May 21, 2018
Do You Know Social Media? The $10,000/Month Marketing Agency
09:04

“The easiest money-maker and best service to offer is paid ad management (PPC).” - Neil Patel

(click to tweet)

Posting engaging content to social media comes easy to the digital native.

But many business owners today don’t know how to use the platforms. That void is the opportunity for the tech-savvy generation. We can package our photography and tweet skills into a social media marketing agency and provide value to those who need our help.

On today’s episode of The Tai Lopez Show, we are joined by Neil Patel. Neil is a New York Times Bestselling Author, and Entrepreneur magazine named him a Top 10 Marketer. In this discussion, he covers all things related to social media: how to cold-email a CEO, what websites to use when trying to lock in high-paying clients, how much to charge your clients when first starting out. To be successful in business today, you need to know online marketing inside and out, and that’s what we’re teaching you on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Email the investors. They’re the guys who write the check. They’re the guys that say hire this guy.” - Neil Patel

(click to tweet)

Points to Keep In Mind

  • Recently-funded startups get pressure from investors to spend money to make the next Uber. Use Crunchbase news to find which ones just received their money
  • Most business owners don’t know how to use social media.
  • Solicit business by explaining your value in a video
    • Point out that you can do the job for cheaper than what the job posting offers
  • Craigslist over Indeed.com if you’re just beginning to seek out clients online
    • Those businesses are smaller and more willing to take you on
  • When pitching your services via email - email both the CEO and the investors with where you think the company is messing up and how you can fix it
  • The easiest money-maker and best service to offer is paid ad management (PPC)
  • Google AdWords, Facebook Support Center, and YouTube is the new ad-school
  • Start with small adjustments, like slightly improving the banner image on a Facebook page
  • Charge a flat fee plus a percentage of spend
May 14, 2018
DNA? Artificial Intelligence? 3D printers? Listen to American Innovations
07:55

Listen to American Innovations on iTunes and learn/listen on the American Innovations website here.

 

iTunes link: https://itunes.apple.com/us/podcast/american-innovations/id1370092284?mt=2

 

American Innovations: https://wondery.com/shows/american-innovations/

 

Search “American Innovations” on Apple Podcasts or wherever you listen to podcasts.

 

American Innovations is hosted by bestselling author Steven Johnson, who The Wall Street Journal called “one of the most persuasive advocates for the role of collaboration in innovation.” This podcast is brought to you by Wondery, the network behind Business Wars, Tides of History, and Dirty John.

May 10, 2018
12 Foundations To The Good Life: Health, Wealth, Love & Happiness
21:24

Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

“How do you figure out what career to choose? You have to think of yourself as a detective and look for clues.” - Tai Lopez

(click to tweet)

Your 6-pack doesn’t matter if your bank account stresses you out.

And it doesn’t matter how much money you have if your friends aren’t supportive of you. The juggling act of life is not easy, but if we don’t rise to the challenge of it, then we will end up with lopsided strengths and crippling weaknesses.

On today’s episode of The Tai Lopez Show, we are discussing the 12 foundations to health, wealth, love, and happiness. To live the good life, you must conquer each of these four domains at the same time. How you do this is by deliberately and methodically placing energy into finding your strengths in each. By examining your mind map or conducting The Saturday Test, you will find your passions and move forward in the right direction. Tune into today’s episode to apply these learnings to your life plan.

You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“At the end of the day, what does it matter if you have a 6-pack if your bank account stresses you out?” - Tai Lopez

(click to tweet)

The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

Points to Keep In Mind

  • Studies show 80% of people don’t like their career
  • It is very possible entrepreneurs start businesses they don’t like
  • Think of yourself as a detective looking for clues when figuring out a career
  • Use The Saturday Night Test to understand your true interests
    • What do you talk about on a Saturday night, when no work is needed to be done?
  • If you have to take a vacation from your job, you should never come back
  • Read Flow by Mihaly Csikszentmihalyi to achieve optimal performance
  • Set up your business to be on the Internet, so you can achieve automatic income
  • The scientist Helen Fisher says that our mind map is formed between the ages 14-18
    • This determines our interests and passion; what we should choose as a career
  • Take a psychometric test to figure out what you should do for a living
  • Do not underestimate the power of what you grew up around

Want to learn a new skill? Get 2 months of Skillshare for just $0.99! Sign up at skillshare.com/tai!

Download the highest-rated podcast app Castbox for FREE here!

The Tai Lopez Show is produced and managed by Kast Media. Learn more at KastMedia.com

Apr 30, 2018
The $1 Million Body: What Biology Can Teach You About Business
15:07

Problems hiring? Go to ziprecruiter.com/tai for a smarter way to hire for FREE!

 

“Biology works by trial & error, and then it keeps the best. If you apply that to business, it’s a very powerful heuristic.” - Tai Lopez

(click to tweet)

In evolution, the environment selects which genes to push forward.

And in business, the market determines which ideas are successful. Both biology and entrepreneurship rely on something external to tell them what to do. Thus, we can learn how to build a business from examining the principles of biology.

On today’s episode of The Tai Lopez Show, we are discussing why trial and error is the most effective approach to building something great. While developing your product or service inside a locked room might seem like the right thing to do, you must let the environment influence the design. If you don’t, you run the risk of building an idea that people won’t want. So tune in to today’s episode to learn why your $1-million idea only comes from listening to your environment!

You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“People learn the most by osmosis. Just being around other people. There should be more internships, apprenticeships, and shadowing.” - Tai Lopez

(click to tweet)

Learn about a smarter way to hire for FREE at ziprecruiter.com/tai!

 

Points to Keep In Mind

  • Shadow mentors in careers or industries that you’re interested in
  • Get out of the city at least once/month
    • Go back to your roots and be amongst nature, animals, and serenity
  • Writing down 3 things you’re thankful for every night has the same effectiveness as anti-depressant medication
  • Understand that you get what you pay for in life
  • Carbohydrates are produced through photosynthesis in plants, grains, etc.
  • Protein costs significantly more than carbs to produce
  • They can now genetically engineer foods to have amino acids people are deficient in
  • Apply biology’s trial & error system to your business
  • Your body has built-in defense mechanisms to prevent disease

 

You can’t do everything alone! Go to ziprecruiter.com/tai for a smarter way to hire!

Download the highest-rated podcast app Castbox for FREE here!

The Tai Lopez Show is produced and managed by Kast Media. Learn more at KastMedia.com

Apr 23, 2018
$47,000/Year: Why Your Education Doesn’t Need College
13:02

“Go shadow people. A dentist, a doctor, a business person. Go shadow for a day or two and see if you like it before you shell out $47,000 per year.” - Tai Lopez

(click to tweet)

Nobody is skeptical of traditional academic institutions.

Yet everyone has an opinion about self-education. The total student loan debt in the United States is now $1.3 trillion, but the attention gets put on the $500 online course that teaches relevant skills like social media marketing or real estate principles.

That’s why on today’s episode of The Tai Lopez Show, we are responding to a comment from Reddit on the validity of self-education. This post accuses those who sell self-education as being scam artists, and by picking apart this argument, we are able to see the value in self-education compared to its alternatives. For a substantially smaller portion of the academic institution’s price, one can receive better and more applicable education. Tune in to today’s episode to learn the value and relevance of what you’re learning on The Tai Lopez Show!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Don’t root against the underdog. The system is what fights progress.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • It’s important to clarify the things people have mixed-up ideas about
  • Compare self-education to traditional academic institutions to put the money in perspective
  • Uber cut out the middleman to create a decentralized business
  • Shadow people working in the professions you’re interested in before committing your own money to studying them
  • On average, becoming a millionaire takes 12-20 years
  • Understand that nothing is free in this world
  • Be prepared for the upsell academic institutions will try for at the end of your undergraduate degree
Apr 16, 2018
Do You Have $100? Why Starting A Million Dollar Business Today Is Easy
59:09

“The best marketing is to demonstrate. I don’t tell you why you should listen to me. I show you.” - Tai Lopez

(click to tweet)

If everybody knew how to do e-commerce, this opportunity wouldn’t exist.

But instead people choose skepticism over knowledge. They hear the words “dropshipping” and “e-commerce” and immediately think “That’s a scam!” Why they do this is for their own personal problems, but the reality of making money online is that it’s the great frontier of 21st century business. For under $100 today, you can start a business that can net you millions in under a year.

On today’s episode of The Tai Lopez Show, we are discussing how to make money online. There are many steps involved: selecting a domain name, purchasing a URL, driving traffic to your site or product through social media advertising. Executing each of these steps is the key to launching a successful business on the Internet. Tune in to today’s discussion to learn how and generate a revenue stream that puts you one step closer to financial freedom!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“It used to cost at least $100,000 to $200,000 to get into business. Today, you can literally start a business for under $100.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Think about business ideas from an angle of what you use in the house
  • You want to launch businesses that have competition
    • Example: McDonald’s only has 10% of the fast-food market
  • Choose a simple, memorable domain name
  • Use GoDaddy or Namecheap when purchasing a domain name
  • Look through AliExpress when finding a source for your product
    • AliExpress will do the shipping for you when someone orders your product
  • Use Shopify or ClickFunnels to build an online store on your domain
  • Today, you can literally start a business for under $100
  • When Jeff Bezos started Amazon in 1994, the website cost $100,000
  • Use Facebook ads to target specific demographics of people online
  • The best marketing is demonstration; show, don’t tell
  • To become rich, you must become a master of common sense
  • Understand that huge brands can disappear (ex: Myspace and American Apparel)
  • There’s no change without a change in routine
  • Don’t blame external resources
  • There are 3 reasons people are broke: procrastination, fear, and overanalysis
Apr 09, 2018
Turn $2,000 Into $250,000: How To Drive Traffic Using Online Ads with Alex Mehr
45:59

“Most people today drive traffic using Facebook Ads or Instagram. Especially if you have a visual product that looks interesting.” - Dr. Alex Mehr

(click to tweet)

Learn powerful skills for FREE here with MentorBox!

Creating a website isn’t enough.

While you listened to the advice that you need an online presence, you haven’t fully captured the message. A website without traffic is like a store without people. But the difference between having a website and owning a store is that you can manually bring in traffic by harnessing the power of online advertising platforms.

On today’s episode of The Tai Lopez Show, we are joined by Dr. Alex Mehr. He is the CEO of MentorBox, an online book subscription service. In the past, he has run online businesses that have done over $1 billion in revenue, like the online dating website Zoosk. Today, we hear his insights on what it takes to launch a successful online business. Tune in to hear his expertise and take your business to new heights!

Learn new skills insanely fast for FREE with MentorBox here!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“There’s no change without a change in routine. The only way you hit goals is by changing your ways.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Try to start businesses in industries with pre existing competition over completely unknown markets
  • Try not to ask your friends how much money their companies are making
  • You can use 3 word domains for your business URL
  • Research your domain name to make sure you’re not infringing on copyright
  • U.S college debt is currently anywhere from $1.3 billion to $2 billion
  • Use Shopify over ClickFunnels for design purposes
  • Use apps like Recurly, Bold, or Recharge to turn your online business into a subscription model
  • The average person makes a 3% raise every year
  • Create non overlapping ad sets to make sure you’re hitting all demographics
  • Think of Facebook Ads in terms of pizza: campaigns, ad sets, and targeting
  • Consider the pricing structure that labels the product as free but charges for shipping
  • Use Aliexpress to dropship products from overseas
  • Integrate video into your website for better storytelling
  • Understand that people don’t want to stand out; they want to be part of a group

Learn new skills insanely fast with MentorBox here!

Apr 02, 2018
$20-30K/Month: How Your Website Could Net You Enough To Quit Your Job
01:54:01

“There’s 4 different levers you can pull to make money online: website design, creative quality, targeting, and advanced Facebook Ads settings.” - Tai Lopez

(click to tweet)

If you give a man a fish, he’ll eat for a day.

If you teach a man a fish, he’ll eat for the rest of his life. We’ve all heard this expression, but have we ever thought how it applies to ourselves? For those of us with entrepreneurial dreams, your level of education might be what’s stopping you from launching that business idea or taking a pre existing business to the next level.

That’s why on today’s episode of The Tai Lopez Show, we are discussing how to go from rags to riches by improving the marketing materials on your website. From the website design to the creative quality of your ads, there are many different avenues for you to monetize on the Internet. In this discussion, we dissect each of these and how targeting all of them will help take your business, whether a full-time job or dropshipping side hustle, to the next level!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Nothing will make your website look less professional than misspellings.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Read The Millionaire Next Door to learn how to become a millionaire
  • On average it takes 12-20 years to become a millionaire in the United States
  • Use the K.I.S.S. (Keep It Simple & Stupid) mentality when marketing
  • Don’t use generic photography in your marketing materials
  • Use headlines that clearly state the problem you’re solving
  • Articulate the emotional benefits, not the features
  • Understand that your educational system/upbringing has not equipped you
  • Find mentors, guides, and people to shadow in the industries you want to be in
    • Every success story has mentors: Dr. Dre, Albert Einstein, Mark Zuckerberg, etc.
  • Contrary to popular belief, the social media agency is not saturated
  • When starting a social media marketing agency, evaluate the business’ marketing materials
  • Don’t blame external factors for your lack of success
  • Use .com over .net/.co when choosing a domain name
  • Show comparison charts that visualize why your product is better than the competitors
  • If your product isn’t selling, take it off your website (opportunity cost)
  • Look to Apple’s website design for inspiration
  • There are 4 different levers you can pull to make money online: website design, creative quality, targeting, and advanced Facebook Ads settings
  • It’s better to follow your visitors than force them into something
  • Tell specific stories that clearly articulate the value proposition
  • Use the full names on the testimonials of your product/service
Mar 26, 2018
How You Go From Broke to $1 Million: The Power of Education
01:32:31

“If you get too far behind financially in your life, it’s almost impossible to catch up.” - Tai Lopez

(click to tweet)

You can either be right or rich.

So if you’re not rich, then you’re most likely holding onto your opinions too strongly. You’re doing this because you’re afraid of being proved wrong. Well, in educating yourself by listening to others, you learn that you are wrong. And the moment when you accept this is the start to a life of wealth.

On today’s episode of The Tai Lopez Show, we are discussing how to go from rags to riches through self-education. When you pursue profit, the first step is making sure you have your head on straight. What industry are you tackling? What specific niche are you going to carve out? What are you going to do different than the competitors? Tune in today to learn how to approach the path to financial freedom!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The best investment in life is education.” - Tai Lopez

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Points to Keep In Mind

  • Studies show when you write something down, you absorb it 50% better
  • The definition of insanity is doing the same thing over and over again, but expecting different results
  • The average American saves 2% every year
  • Have an interruption pattern that sends you up, not down
    • Most people need massive pain to have interruption
  • Use visualization techniques to see what you want to do before doing it
  • Attach strong emotion to your goals
  • Real estate is the industry that has made the most millionaires  
  • Use the P.A.S.E. System (Practical, Action, Social, Emotional) to read people’s personality types and adapt accordingly
    • Practical - slow, accountant-types, think before they speak
    • Action - speak aggressively, say what you want, not easily offended
    • Social - those who believe social chit chat is most important
    • Emotional - introverted, not very talkative to strangers
  • Invest in avenues of education that will pay itself off
  • Don’t use generic terms; people need specificity
  • Integrate reviews into your website design
  • Don’t use stock photography on your marketing materials
  • Tell stories on your website and any other marketing messaging
Mar 19, 2018
How To Market Your Business Like Apple
41:47

“It’s good to convey your authority, but it has to be authority that translates to how you can help the customer.” - Tai Lopez

(click to tweet)

Marketing is storytelling.

And the core of storytelling is simplicity. Take Apple for example. If you visit their website, you will find they are driving you to one product. If you visit an Apple store, the directions are simple: browse. At each customer touchpoint of their business, they are delivering a simple message for you to understand and absorb.

On today’s episode of The Tai Lopez Show, we are discussing the ins and outs of the storytelling required to effectively market. From how to design your website to what content you should be posting to your personal social media pages, this discussion has answers to all marketing questions. Tune in to apply these insights, so you can ensure a long and healthy career as a marketer!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Go into business in something where a large group of people wake up and say, “You know what’s the problem in my life? This.” - Tai Lopez

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Points to Keep In Mind

  • Scientific studies use babies to remove societal influence/bias from the experiment
  • Don’t use stock photography in your marketing materials
  • Look at the Kardashians for influence on story and relatability
  • People lie, but numbers don’t
  • Use case studies on your website (ex: weight loss before/after photos)
  • Answer the Who/What/Where/When/Why of your business on your website
  • Implement urgency into your product messaging
  • Analyze minutes watched instead of views when interpreting your video content
  • Confucius said: “The man who chases two rabbits catches none.”
  • Follow Jay Samit to learn about internet disruption
  • Position the messaging to answer why the customer should care
Mar 12, 2018
The 3 Biggest Mistakes Entrepreneurs Make
03:17

“To get to the top floor, you go up stairs step-by-step. If you try to jump too many steps ahead, you fall and break your neck. Don’t rush your business growth.” - Tai Lopez

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Being an entrepreneur has its pros and cons.

The same bone that causes you to become an entrepreneur is the thing that will trip you up. You see things in a different way and it bothers you. When you react too passionately to your vision for a better solution, you will try to build your business too quickly and burn it to the ground.

On today’s episode of The Tai Lopez Show, we are discussing the 3 biggest mistakes entrepreneurs make and what they can do instead. It is important to constantly manage your ambition and passion with realistic expectations. Shooting for the stars and missing doesn’t leave you on the clouds; it has you crashing back onto planet earth. Tune in to apply these insights, so you can ensure a long and healthy career as an entrepreneur!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Few people are successful without a business partner. One should be behind-the-scenes, and the other should be in the limelight.” - Tai Lopez

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Points to Keep In Mind

  • Treat growing your business like climbing stairs
    • If you try to make your first business a success right away, you will fail
    • Grow your business in stages correctly
  • Don’t believe in: if you shoot for the stars then you’ll hit the moon
    • You will probably just crash
  • Read Working Together by Michael Eisner to understand business partner dynamics
  • Business partners should split introvert/extrovert duties
  • Become a learning machine and you will cut the learning curve by 10 years
  • Learn from other people’s mistakes: books, seminars, conferences, etc.
    • Don’t be the entrepreneur who only learns from his/her mistakes
Mar 06, 2018
The 6 Biggest Factors of Credit: How To Build A $3 Million Credit Line
21:50

“Checking your credit for your own personal use does not hurt your credit. This is a myth that gets passed around because people don’t understand credit.” - Stephen Liao

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Credit is a highly misunderstood space.

We believe myths like checking our credit score hurts the number. We mistakenly think that there’s a limit to how many credit cards we can take out. When we clear up the confusion, we can see the potential and opportunity this space provides.

That’s why on today’s episode of The Tai Lopez Show, we have brought on Stephen Liao to teach us how to sift through the world of credit cards. Stephen dropped out of Stanford to figure out the credit card game just a year ago, and today he has a credit-limit that exceeds $3 million spread across 220 different credit cards. If he’s not flying first-class, he’s on a private jet. And if he’s not staying at the Waldorf Astoria, he’s at the Ritz-Carlton. Tune in today to learn his secrets on building a good credit score and scoring free perks!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Only spend what you have. If you only spend what you have, you never go into debt.” - Stephen Liao

(click to tweet)

Points to Keep In Mind

  • Use Credit Karma to check credit
  • Try to keep your credit card utilization under 9%
  • Only spend what you have
    • If you only spend what you have, you never go into debt
  • Hard inquiries hurt your credit score and soft inquiries don’t
  • If you need to file a dispute, do it at CFPB.gov
    • They have to respond to you within 14 days
    • They will remove hard inquiries 9 out of 10 times
  • Age of credit history factors in: oldest account and average age
    • You can’t help your age of credit history
    • Try to have an age of credit history over 9 years
  • Try to have at least 21 lines of credit being reported
  • Checking your credit for your own personal use does not hurt your credit
  • Correlation does not imply causation when opening new credit cards
  • Combine hard inquiries by applying for multiple credit cards from a bank on the same day
  • Humanize yourself when talking on the phone with the banks
    • This helps the teller see you as a person, not just a number
  • There is no direct way to remove hard inquiries
Mar 05, 2018
Best of the Week: How To Get Out Of Your Head, Why 1.1 Billion YouTube Views Is Easier Than You Think, and Breaking Your Customer’s 3 False Beliefs
30:12

“Knowledge isn’t power. It’s applied knowledge. Wealthy people know the theory and the applied.” - Tai Lopez

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Plateaus are part of the process.

If your business is stagnant, it’s not your fault. But not doing anything about it, that is something you can blame yourself for. Provoking growth inside your business or personal brand requires creativity. And at the core of creativity, is a deeper well of knowledge to draw from.

That’s why on today’s episode of The Tai Lopez Show, we are taking a moment to recap some of this week’s highlights. From understanding the college decision with Patrick Bet-David to learning how to break your customer’s false beliefs, the unprecedented level of knowledge-dropping today will have you thinking twice before your next business move. Tune to harness your personal and professional power and take it to the next level.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Our job as marketers is to break people’s false beliefs. How you do this is by telling personal stories of when you had that same false belief be broken.” - Russell Brunson

(click to tweet)

Points to Keep In Mind

  • Attack people’s false beliefs when marketing products
  • There are very few things you get worse at the more you do them
  • To be able to sell to the masses, you have to understand people’s false beliefs
  • The three false beliefs people have are about:
    • 1) their need for the product
    • 2) their internal ability to use the product
    • 3) how external factors will influence their use of the product
  • Tell stories of you shattering those same false beliefs
  • Seeing others’ struggles exposes the illusion of your own suffering
  • Recreation is overrated
  • Try to embed ‘edutainment’ inside your content
  • There is a component of education and another of entertainment
  • There is a lot of money inside content that is both funny and educational
  • Knowledge is useless unless you learn how to apply it
  • Treat your approach to becoming wealthy as engineering an airplane
  • Reprogram your mindset to be more efficient
  • Bill Gates says he will always choose the lazy person to do the job because that person knows how to do it the quicker way
  • Reprogram your mindset to be more efficient
  • Don’t go to a 4-year college; instead, take the classes that apply to your career
  • Studies show people learn 30% better online than in-person
  • The more you learn, the more you earn
  • Watch Milton Friedman and Phil Donahue interviews to learn fundamentals of capitalism
  • Get specific on your target audience
Mar 04, 2018
0 to $1 Million: Why Applying Your Knowledge Is Most Important
10:56

“What separates people on the path from zero to a million are the people who use better tools. Sharpen your axe.” - Tai Lopez

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It’s easy to feel productive.

If you find tasks and do them, you will finish your days with that feeling of accomplishment. But sometimes we have to ask ourselves: “Is this really what I want to be doing?” Stepping out like this is the application of knowledge, where you put your understanding of how the world works against what you’re doing in your day-to-day to help it.

On today’s episode of The Tai Lopez Show, we are discussing the value how to apply your knowledge. If we think about our brain as axes that chip away at life, we must recognize when ours is becoming dull from the daily grind. Today’s insights will help you reach the conclusion that gathering knowledge is equally (if not more!) important as applying that knowledge in your day-to-day.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Knowledge isn’t power. It’s applied knowledge. Wealthy people know the theory and the applied.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Shy extroverts are very different than introverts but have similar first impressions
  • Read Personality By Daniel Nettle to learn how to read people using the Big 5
  • Knowledge is useless unless you learn how to apply it
  • Treat your approach to becoming wealthy as engineering an airplane
  • Reprogram your mindset to be more efficient
  • Bill Gates says he will always choose the lazy person to do the job because that person knows how to do it the quicker way
  • Reprogram your mindset to be more efficient
  • Spend hours sharpening your brain, and then you will go out and execute
  • Don’t be a slave to productivity, and think about how to spend your time instead of just working all the time
  • It’s harder to stay in shape for ten years than it is to make money for ten years
Mar 03, 2018
Your Customer’s 3 False Beliefs: How To Break Them with Russell Brunson
09:45

“Our job as marketers is to break people’s false beliefs. How you do this is by telling personal stories of when you had that same false belief be broken.” - Russell Brunson

(click to tweet)

People aren’t buying your product because they believe a story.

The story is something they’re telling themselves. It’s a list of reasons why they don’t need, can’t use, or won’t value your product/service. How you break this story is by getting them to hear a story about someone with those same false beliefs be broken.

On today’s episode of The Tai Lopez Show, we are joined by Russell Brunson, owner of ClickFunnels.com, a website-builder that has sales funnels cooked into it. How Russell built this 9-digit SaaS company is by attacking people’s false beliefs. Today, we learn how to embed this consumer psychology into our marketing materials. Tune in to take these insights into your business or personal brand!

And you can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The reality is when you first start something you’re gonna suck. But if you keep doing it, the less and less you’re gonna suck and eventually you’ll be good.” - Russell Brunson

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Points to Keep In Mind

  • Put $10 in Facebook ads behind videos of you endorsing your product - those who don’t make content lose
  • Attack people’s false beliefs when marketing products
  • There are very few things you get worse at the more you do them
  • To be able to sell to the masses, you have to understand people’s false beliefs
  • The three false beliefs people have are about:
    • 1) their need for the product
    • 2) their internal ability to use the product
    • 3) how external factors will influence their use of the product
  • Tell stories of you shattering those same false beliefs
Mar 02, 2018
$0 to $100 Million in 7 Years: Top Business Lessons with Patrick Bet-David
27:04

“The name isn’t important. What is important is the story behind the name.”- Patrick Bet-David

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You can rely on your own experience to learn.

And you can also learn from others. Those who only pursue the former strategy live a brutal life of challenges that could have been prevented had they opened their ears to the others’ stories. Which brings us to the second, learning from others.

On today’s episode of The Tai Lopez Show, we are learning from Patrick Bet-David, who has succeeded with both his personal and business brands. A child-refugee from Iran, Bet-David ultimately landed in America where he founded his insurance company, PHP Agency, which now employs over 6,000 people. And in more recent years, with the rise of the Internet and social media, Bet-David knew he had to launch his personal brand, Valuetainment, which has 400,000+ subscribers on YouTube.

And don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I think shadowing is a very useful tool. Learn from others, see what they’re doing right, what they’re doing wrong, and where you can do better.” - Patrick Bet-David

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Points to Keep In Mind

  • Shadowing people is the most important lesson in business
  • Hire people with fire and ambition
    • Personality is secondary
  • Brand yourselves and the company brand
  • There needs to be a story behind your company name
  • When making content, try to be both educational and entertaining
  • Don’t go to a 4-year college; instead, take the classes that apply to your career
  • Studies show people learn 30% better online than in-person
  • The more you learn, the more you earn
  • Watch Milton Friedman and Phil Donahue interviews to learn fundamentals of capitalism
  • Get specific on your target audience
Mar 01, 2018
How Edutainment Will Get You 1.1 Billion YouTube Views
11:33

“If you can make something that’s genuinely educational and funny simultaneously, there’s serious money in that.” - Tai Lopez

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People get too fixated on genre.

They think their personal brand needs to convey a specific tone all the time. Funny, thought-provoking, artistic, whatever the obsession is doesn’t make sense; genre is a categorization structure created by the gatekeepers. But today, with the Internet having torched those gates and made the Wild West of content, there is no such thing as genre. You can create whatever you want.

That’s why on today’s episode of The Tai Lopez Show, we are discussing a new genre called edutainment. By combining elements of education and entertainment, you are able to blur the lines between the two. This has your audience seeing content they never thought existed. Tune in to learn the process and implement this tone into your marketing materials!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you download enough books, you will become a money-making machine.” - Tai Lopez

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Points to Keep In Mind

  • Try to embed ‘edutainment’ inside your content
  • There is a component of education and another of entertainment
  • There is a lot of money inside content that is both funny and educational
  • Our education system is flawed because we are taught subjects we do not need
  • Recreation is overrated compared to making money
  • Viral videos need to start with entertaining and bleed into educational
  • Look at books as someone (the author) giving you all his/her wisdom for $10
  • YouTube clicks cost much more nowadays
  • Try to work smart, not hard
  • Try to sense what the next big trend is and get there before the masses
Feb 28, 2018
How To 2x Your Output With ½ The Input
24:07

“Correct a fool, and they will hate you. Correct a wise person, and they will love you.” - Tai Lopez

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We can’t work harder if the system is broken.

Well, we actually can and many of us do, but that’s exactly the problem. Putting more energy into a leaky infrastructure is the wrong allocation of resources. We should constantly be evaluating and tinkering our workflow, as we learn more about ourselves and what our strengths and weaknesses are.

On today’s episode of The Tai Lopez Show, we are discussing what’s at the heart of productivity. Diligence, conscientiousness, organization, prudence; these are the core tenants of a reliable and dedicated worker. Tune in today to learn how to apply these fundamental principles to your daily practice and take your professional hustle to the next level!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When people tell you the truth, it stings for a second. And then it goes away.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Working hard has a different definition for everyone
  • It’s not your fault, it’s the system’s fault for not teaching what a day’s work is
  • Be aware of when writing a to-do list is a step backwards
  • Germans instill a sense of discipline in their people: if you have something to do, just start it and you’ll be halfway there
  • Use your common sense: how do you make the situation better than it was before?
  • K.I.S.S. - Keep It Simple Stupid
  • Conscientiousness is diligence, prudence, organization, and perfection
    • This is the number one predictor of success in business
  • One bad apple spoils the whole bunch
  • Prudence translates to decision-making
  • Agreeableness is flexibility, patience, gentleness, and forgiveness
    • This is not that correlated with success
  • Diligence translates to hard work; when something is challenging, you invite the challenge instead of shying away
  • There’s 3 types of people: those who make things happen, those who watch things happen, and those who wonder what happened
Feb 27, 2018
Mastering Your Mind: How To Get Out of Your Head with Jay Shetty
09:43

“When I have an idea, I want to know as much what the Dalai Lama thinks as what the Mark Zuckerberg thinks. Because that polarity allows me to not get lost in the echo chamber.” - Jay Shetty

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When you have nothing, you figure out what to do when you have something.

For those of us living in the first world, this is a challenging concept to wrap our heads around (because we have so much.) Inducing poverty or struggle would bring us this enlightenment, but the learning curve to get there would be difficult. The next best option is talking to those who have put their minds through this type of growth.

That’s why on today’s episode of The Tai Lopez Show, we are talking with the master of this technique, Jay Shetty. Jay, who was once a practicing monk in India, deprived himself of food and shelter to reach enlightenment. He is now an award-winning host & storyteller with the Huffington Post. He is part of the 2017 Class of Forbes 30 Under 30, and today we are fortunate to here his insights on meditation and mindfulness.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“There’s a great verse in the Bhagavad Gita that says: detachment doesn’t mean you own nothing; detachment means nothing owns you.” - Jay Shetty

(click to tweet)

Points to Keep In Mind

  • The world of business requires striving
  • Detachment doesn’t mean “you own nothing,” rather, it means that “nothing owns you”
  • Don’t get trapped in the perception of yourself
    • Charles Cooley, “I am not what I think I am, and I am not what you think I am. I am what I think you think I am.”
  • Seeing others’ struggles exposes the illusion of your own suffering
  • Gandhi, “I was sad that I didn’t have any shoes, but then I saw a man with no feet.”
  • Let your consciousness evolve from survival to service for others
  • Remember that awareness doesn’t always feel good, but is the first step to self-improvement
  • You elevate your consciousness when you evolve it from survival of yourself to service for others
Feb 26, 2018
Best of the Week: How To Net $400,000/Year, Why You Have More Power Than You Think, and Is Being A Sore Loser The Secret To Winning?
34:50

“Maybe we can enlighten ourselves (or each other) by studying the tactics the techniques of the outliers.” - Tai Lopez

(click to tweet)

Everyone has a different version of success.

But that doesn’t mean we can’t learn something from how others achieved their version. By listening to the stories of successful people, we can refresh and reframe our understanding of our own success. In doing this, we develop a more accurate and honest northstar for our day-to-day.

On today’s episode of The Tai Lopez Show, we are taking a moment to recap some of this week’s highlights. From understanding the nuances of the credit card industry to hearing how the greats like Odell Beckham Jr. approaching winning vs. losing, this week’s snapshot will help us take our personal and professional lives to the next level. Tune in to apply these learnings to your daily practice!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You have to believe you can succeed. You have to believe in an individual capacity to do better than what you are doing.” - Ben Shapiro

(click to tweet)

Points to Keep In Mind

  • Agreeableness is flexibility, patience, gentleness, and forgiveness
  • Conscientiousness is diligence, prudence, organization, and perfection
  • High psychopathy scores are void of empathy and impermeable to learning how to improve
  • Use Dark Triad Personality Test to find out how people score on machiavellianism, narcissism, and psychopathy
  • Nothing besides military is solved by a federal government
  • Studies show that quality of education is more determined by factors like how the family treats education than any sort of government system
  • The problem is people looking to the federal government for solutions; localism is the solution
  • The single greatest predictor of poverty is being born into single motherhood
  • The focus of marriage has moved from the production and raising of kids to “are you in love?”
  • Remember to be patient, even with high ambition
  • Being a sore loser is a good thing; it means you want to win that badly
  • Diet is the most important exercise, a 5-to-1 influence factor
  • Disembodied ghosts is a way to describe how today’s mental framework feels
  • Dysfunctional people attract dysfunctional people
  • The Dalai Lama has low stress because he meditates 3-6 hours a day
  • Lectures are not how people learn, instead seek out mentorship and osmosis
  • Love is a verb, not a sentiment
  • Love is not giving your kids hugs and keeping them off crack/cocaine
    • Love is sending them into the world with the major life skills mastered
  • Try to keep your credit card utilization under 9%
  • Treat your credit limit as how much money you have
  • Utilization rate, payment history, and derogatory marks affect your credit score
  • Age of credit history factors in: oldest account and average age
    • You can’t help your age of credit history
    • Try to have an age of credit history over 9 years
  • Try to have at least 21 lines of credit being reported
  • Correlation does not imply causation when opening new credit cards
  • For those under 18, get authorized on your parents/relatives’ cards to build rapport with banks
  • Weightlifting triggers hormone signaling in a way cardio does not
Feb 25, 2018
How To Maximize Your Health, Wealth, Love, and Happiness
11:52

“Teach parents a different definition of ‘love’. Love is not hugging your kids all the time. Love is sending your kids into the world with the major fundamental life skills. Love is a verb, not a sentiment.” - Tai Lopez

(click to tweet)

We grow up sitting in classrooms listening to teachers lecture. 

And now, as adults, we look back on those lectures and think: what was the point of that? For most of us, the entire experience, from history to calculus and kindergarten through college, was one big waste of time. The lessons learned are not equipping us get the most out of life today.

On today’s episode of The Tai Lopez Show, we are discussing how to maximize our health, wealth, love, and happiness. With the education system hardwiring an ineffective mental framework, it is now up to us to reverse this and get the most out of life. Tune in to today’s rant to hear how to start the process of prioritizing the big umbrellas of life and move forward in the right direction!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The only thing you should be focused on is how life works.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Some doctors believe that we will one day be able to live until 700 years old
    • Involves managing oxidative stress
  • Decode the way life works by understanding health, wealth, love, happiness.
  • Happiness requires managing stress and anxiety
  • Disembodied ghosts is a way to describe how today’s mental framework feels
  • Dysfunctional people attract dysfunctional people
  • The Dalai Lama has low stress because he meditates 3-6 hours a day
  • Lectures are not how people learn, instead seek out mentorship and osmosis
  • Love is a verb, not a sentiment
  • Love is not giving your kids hugs and keeping them off crack/cocaine
    • Love is sending them into the world with the major life skills mastered
Feb 24, 2018
How You Can Fly Private Jets and Drive Porsches For Free: Building Good Credit with Stephen Liao
47:12

“A high utilization rate hurts your credit score as much as missing a payment.” - Stephen Liao

(click to tweet)

It’s never too late to start building good credit.

Thinking into the future, there will come a day when you need to take out a large sum of money. This could be the down payment on a house or the seed money to start your business. If you don’t have a good credit score, it will be near impossible to do this without enormous interest rates. So, the time is now to start building the necessary credit foundation for when that day comes.

On today’s episode of The Tai Lopez Show, Stephen Liao teaches us how to sift through the world of credit card perks to be able to do just this. Stephen dropped out of Stanford to figure out the credit card game just a year ago, and today he has a credit-limit that exceeds $3 million spread across 220 different credit cards. If he’s not flying first-class, he’s on a private jet. And if he’s not staying at the Waldorf Astoria, he’s at the Ritz-Carlton. Tune in today to learn his secrets on building a good credit score!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“There are methods for you to purchase cash equivalence. Essentially, it’s legal money laundering. You pay off your credit card with cash equivalence, get your sign up bonus, and then pocket the $150.” - Stephen Liao

(click to tweet)

Points to Keep In Mind

  • Checking your credit for your own personal use does not hurt your credit
  • VantageScore is less accurate than FICO score
  • 850 is a perfect credit score
  • Try to keep your credit card utilization under 9%
  • Treat your credit limit as how much money you have
  • Utilization rate, payment history, and derogatory marks affect your credit score
  • Age of credit history factors in: oldest account and average age
    • You can’t help your age of credit history
    • Try to have an age of credit history over 9 years
  • Try to have at least 21 lines of credit being report
  • Correlation does not mean causation when opening new credit cards
  • For those under 18, get authorized on your parents/relatives’ cards to build rapport with banks
  • Get Chase Freedom for first card
    • $150 cash back for $500 spent
    • 5% money back (MB) for an intermediate credit card
  • You need a credit score of at least 600 to receive credit card perks
  • Try to get status with each card (ex: Delta’s status for travel allows you to upgrade to first-class for free)
  • If you’re in debt, look into Citi Simplicity to balance-transfer your debt (also, Chase Slate and Bank Americard)
  • Use Wallaby to use your credit cards more wisely
  • If you need to file a dispute, do it at CFPB.gov

 

Feb 23, 2018
How You Can Elevate Your Status Without Changing Yourself with Dr. David Buss
45:27

“We evolved in small groups, and all groups have status hierarchies. From an evolutionary perspective, reproductively relevant resources always accrue to those with the highest status.” - Dr. David Buss

(click to tweet)

We can’t deny how much status means.

As we stand in line waiting to buy the newest iPhone, it’s clear we’re doing it for the status symbol. Our current one works just fine, but the newest model from the most futuristic company on the planet is the microphone we need to tell the world: “I am of high status." 

On today’s episode of The Tai Lopez Show, we are joined by world-renowned evolutionary psychologist, Dr. David Buss, to discuss how we can raise our status. Professor Buss is the author of The New Science of the Mind, and currently teaches at the University of Texas at Austin. He has previously taught at Harvard and the University of Michigan, and today he explains how the principles of evolutionary psychology can be applied to you and your business.   

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Machiavellianism is when people pursue in an interpersonally exploitative strategy.” - Dr. David Buss

(click to tweet)

Points to Keep In Mind

  • Try to raise the status of your product
  • From an evolutionary perspective, reproductively relevant resources accrue to those with the highest status
  • Speak at conferences, no matter how big or small; reach out to the person in charge and say you will blast your email list
  • Host networking events at your house once a month and invite people you want to connect with
  • Bullying is a massive predictor for psychological problems
  • Machiavellianism is a trait in people who pursue in an interpersonally exploitative strategy
    • This can be masked in charisma
  • Narcissism is a sense of entitlement and skewed value of others vs. value of themselves (welfare-tradeoff ratio)
  • Agreeableness is flexibility, patience, gentleness, and forgiveness
  • Conscientiousness is diligence, prudence, organization, and perfection
  • High psychopathy scores are void of empathy and impermeable to learning how to improve
  • Entrepreneurs score the worst on dark triad tests
  • Narcissism is tied to creativity and intelligence
  • Biggest red flags in long-term mate: high neuroticism or low agreeableness
  • High psychopathy scores are incapable of being fixed
  • Neuroticism is tied to people who cannot handle stress well
  • Acquiring skills that most people don’t have is a minimum required skill
  • Surround yourself with people who are most things normal
  • The most powerful entrepreneurs are the most normal people
  • Personality characteristics are half-heritable, half-environmental
  • Watch ads and outline the psychological elements that tap into the 25 cognitive biases
    • The Lollapalooza Effect is when so many cognitive biases are being hit that people can’t help but buy
  • How we judge people is usually wrong
  • People can change by tweaking certain characteristics but not fundamental core traits

Resources



Feb 22, 2018
How To Embrace Your Competitive Side with Odell Beckham Jr.
08:01

“I’ve seen a lot of people who hate to lose. I might be the worst loser. If you’re not a sore loser, you’re not a winner.”- Odell Beckham Jr.

(click to tweet)

Competitiveness is often frowned upon.

Our friends and family want to see us succeed but don’t understand the level of grit required to get there. As a result, we subdue our inner beast to fit in with others. Reversing that tendency is easier than expected when you listen to the greats talk about their relationship with their competitive spirits.

On today’s episode of The Tai Lopez Show, we are joined by Odell Beckham Jr. of the New York Giants to discuss competitiveness. It is no secret that Beckham Jr. is the best wide receiver in the NFL, so today, he answers the question of what does it take to reach the highest level of success? Listen to Odell’s down-to-earth attitude to capture the newfound keys to the kingdom.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Money is something I’ve never had. It’s something I can provide for my family with. I don’t really care for it. It’s a principle. And it’s unfortunate because it ruins the world. Ultimately it’s not what’s going to determine my happiness.” - Odell Beckham Jr.

(click to tweet)

Points to Keep In Mind

  • Don’t let money be what determines your happiness
  • Embrace competitiveness; it’s what drives many people
  • Remember to be patient, even with high ambition
  • Being a sore loser is a good thing; it means you want to win that badly
  • Diet is the most important exercise, a 5-to-1 influence factor
    • Eat salmon with kale for high nutrition
  • Money is not the all-in-one solution to happiness
Feb 21, 2018
How Exercise Will Help You Live Longer
08:08

“The problem is we have not structured our medicine to look at it in a holistic, global way.”

(click to tweet)

We all know we need to exercise.

But it’s hard to know how we should exercise. Running, lifting weights, yoga, swimming, every type of exercise has its followers who tell you it’s the best exercise. With this much noise coming in, it can get difficult to determine who to listen to.

That is why on today’s episode of The Tai Lopez Show, we are joined by gerontologist Dr. Paul H. Kim MD to discuss the benefits of certain types of exercise. Dr. Kim’s expertise in genetics and hematology helps us determine how to best approach aging in the healthiest way possible. In today’s interview, we specifically look at the value of weightlifting and its effect on longevity.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“We aren’t creatures of intellect, we are creatures of movement.” - Dr. Kim

(click to tweet)

Points to Keep In Mind

  • Studies show that managing sleep, stress management, physical activity, and diet/nutrition is equivalent to the potency of pharmaceutical medication
  • Lifting weights builds muscle tissue and increases hormone signaling
  • K.I.S.S - Keep It Simple and Stupid
  • Download PolarBeat to track personal fitness
  • Push to exercise 87% of max heart beat for 60 minutes a week
  • VO2 max training looks at how efficiently your system burns calories
  • We aren’t creatures of intellect, we are creatures of movement
Feb 20, 2018
Why You Have More Power Than You Think with Ben Shapiro
18:22

     “You have to believe you can succeed. You have to believe in an individual capacity to do better than what you are doing.” - Ben Shapiro

(click to tweet)

We all sit at different positions on the political spectrum.

But regardless of where you stand, we can agree that harnessing the power inside ourselves is a more reliable method of self-help than government programs. Whether or not the government program can be better is a conversation about legislation. Today, we talk about the power in each of us to go about a day-to-day trying to do what’s right.

On today’s episode of The Tai Lopez Show, we are joined by political commentator Ben Shapiro. Ben is the editor-in-chief of The Daily Wire. As a political figure, Ben is subject to much criticism and controversy, but today we hear his raw thoughts on everything related to politics, the government, the education system, and much more!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you spend your life believing that the forces of the universe are raided against you, it’s going to make your miserable and make it impossible for you to succeed.” - Ben Shapiro

(click to tweet)

Points to Keep In Mind

  • Nothing besides military is solved by a federal government
  • Studies show that quality of education is more determined by factors like how the family treats education than any sort of government system
  • The problem is people looking to the federal government for solutions; localism is the solution
  • The single greatest predictor of poverty is being born into single motherhood
  • The focus of marriage has moved from the production and raising of kids to “are you in love?”
  • The whole reason society has an interest in marriage is to make sure there’s a mom and dad in the home
  • When dating, figure out values not common ground
  • Tutorial learning (what our education system employs) only works for 85% of the population
  • Albert Einstein, “The thing about smart people is that they seem crazy to stupid people”
  • Don’t force it, take the opportunities that come to you
Feb 19, 2018
Best of the Week: How Honesty Can 3x Your Profit, The 3 Traits You Need To Know About Yourself, and How To Make $45,000/Month Profit
01:11:38

“Most entrepreneurs fail at targeting. They have OK landing pages, good creative assets, but they don’t know how to target. Spend marketing dollars on the people who will actually purchase your product.” - Dr. Alex Mehr

(click to tweet)

You can’t make money without understanding people.

From negotiating deals to managing employees, every touchpoint of operating a business involves working alongside others. Without a basic understanding of human psychology, you will get taken advantage of by others, and as a result be unable to grow the business to its potential.

On today’s episode of The Tai Lopez Show, we are taking a moment to recap some of this week’s highlights. From discussing the most important personality traits to have in your employees to designing the highest-converting website layouts, today’s episode will empower you to push new boundaries in your personal and professional life.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you go to entrepreneur conferences and walk into a room with 500 entrepreneurs, you are now in a room of 500 insane people.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • When first starting out, create a more clean website
  • Use video marketing to sell yourself by broadcasting your authority on the subject
  • Sell products that people use, not what you prefer/like
  • Start with products with a price point lower than $100
  • Use ClickFunnels or Shopify to create your e-commerce store
  • It used to take 6 months to make a website, now it takes less than 60 minutes
  • Most narcissists don’t see themselves as narcissists
  • Extroverts like new things; introverts like routines
  • Machiavellianism is sneaky, two-faced, manipulative; linked to being bullied as a child
    • Characterized as people who pursue in an interpersonally exploitative strategy
  • Higher narcissism means higher extroversion and creativity
  • Childhood bullying is tied to higher levels of machiavellianism
  • Studies show men are more psychotic than women
  • Use Narcissism Personality Test to find out which how you score on: authority, self-sufficiency, superiority, exhibitionism, exploitativeness, vanity, entitlement
  • Don’t only learn from your own experience; listen to others’ mistakes to prevent them from entering your life
  • Don’t let ego get in the way of your methodology during times of success; do the risk analysis
  • Listen to your mentors
  • Study your past patterns/cycles to figure out what was behind times of success and failure
  • Refocus on the relationship on your customer
  • Being honest can double your click-through rates
  • Every online business has 3 elements:
    • How you’re going to drive people to the website
    • A landing page that offers a small exchange of value for email address
    • Lifetime value for visitor moving forward
  • You want to sell things with a price point less than $100
  • Making your online business subscription model will triple your revenue
  • Use ClickFunnels to start a website with sales funnels cooked into it
  • New entrepreneurs are better off selling other people’s products.
    • Next step is: white-label someone else’s product or come up with your own proprietary product
  • Use your iPhone to film intro video that will live on the landing page of the website
  • Difficult for visitors to leave if there is a picture of a human face looking out of the computer
  • Optimize your landing page mobile
  • Jeff Bezos’ original Amazon.com in 1994 cost $100,000
  • Think of Facebook Ads in terms of pizza: campaigns, ad sets, and targeting
  • Always optimize for conversion (usually for sales)
  • Try to make money while you’re doing other stuff
  • The key subscription models is retention
  • Make 3-4 minute video ads on YouTube and Facebook that route visitors to your site
  • Use USPTO.gov to check your name against existing trademarks
  • There’s no chance without a change in your routine
Feb 18, 2018
$45,000/Month Profit: How To Make Money Online
59:35

“People are procrastinators. Give them a reason to buy right now or else they won’t.” - Tai Lopez

(click to tweet)

The goal is robotic income.

This is the type of revenue stream that doesn’t require active work. Essentially, you’re making money while doing other things. To do this requires building a business that’s big enough to run by itself or selling product online. For us beginning entrepreneurs, we will start with the latter and use the powers of Shopify and Google Trends to supply niche products at their highest points of demand.

On today’s episode of The Tai Lopez Show, we are discussing how to make money online. By following a simple set of rules, you can create an online revenue stream to supplement whatever income you’re currently generating. Tune in today to hear how to integrate this

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“What do you have to do to make money in business? You have to make more money than you spend. And then you have to attract clients.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • 2 rules to business: make more money than you spend and attract clients
  • Force your website visitors into sales funnel conversions
  • Read The Selfish Gene by Richard Dawkins to learn how to simulate the future without doing it yourself
  • When first starting out, create a more clean website
  • Use video marketing to sell yourself by broadcasting your authority on the subject
  • Sell products that people use, not what you prefer/like
  • Start with products with a price point lower than $100
  • Use ClickFunnels or Shopify to create your e-commerce store
  • It used to take 6 months to make a website, now it takes less than 60 minutes
  • Test your marketing ideas using different Facebook campaigns
  • Sell on Amazon: most people prefer buying online there because credit card is stored
  • Show don’t tell; demonstrate your product and the reward you get from using it
  • People are procrastinators: give people a reason to buy now
  • Display social proof (how many people liked your product) on your website
  • Look to small franchises over small business owners
  • We all want: health, love, wealth, happiness
Feb 17, 2018
How To 3x Your Revenue Using Online Subscription Model with Dr. Alex Mehr, MentorBox
01:07:34

Learn new skills insanely fast with MentorBox here!

“Most entrepreneurs fail at targeting. They have OK landing pages, good creative assets, but they don’t know how to target. Spend marketing dollars on the people who will actually purchase your product.” - Dr. Alex Mehr

(click to tweet)

An online presence doesn’t just mean an opportunity to market your business.

It means create an online revenue stream. Even the brick-and-mortar restaurant can bottle their specialty mustard and sell online. As our society shifts more and more to a global digital economy, we must find ways to make money online.

On today’s episode of The Tai Lopez Show, we are joined by Dr. Alex Mehr. He is the CEO of MentorBox, an online book subscription service. In the past, he has run online businesses that have done over $1 billion in revenue. Today, we hear his insights on what it takes to launch a successful online business. Tune in to hear his expertise and take your business to new heights!

Learn powerful skills insanely fast with MentorBox here!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“New entrepreneurs are better off selling other people’s products. That’s the first step. Next step is: white-label someone else’s product or come up with your own proprietary product.” - Dr. Alex Mehr

(click to tweet)

Points to Keep In Mind

  • Every online business has 3 elements:
    • How you’re going to drive people to the website
    • A landing page that offers a small exchange of value for email address
    • Lifetime value for visitor moving forward
  • You want to sell things with a price point less than $100
  • Making your online business subscription model will triple your revenue
  • Use ClickFunnels to start a website with sales funnels cooked into it
  • New entrepreneurs are better off selling other people’s products.
    • Next step is: white-label someone else’s product or come up with your own proprietary product
  • Use your iPhone to film intro video that will live on the landing page of the website
  • Difficult for visitors to leave if there is a picture of a human face looking out of the computer
  • Optimize your landing page mobile
  • Jeff Bezos’ original Amazon.com in 1994 cost $100,000
  • Think of Facebook Ads in terms of pizza: campaigns, ad sets, and targeting
  • Always optimize for conversion (usually for sales)
  • Try to make money while you’re doing other stuff
  • The key subscription models is retention
  • Make 3-4 minute video ads on YouTube and Facebook that route visitors to your site
  • Use USPTO.gov to check your name against existing trademarks
  • There’s no chance without a change in your routine
  • Read The H Factor of Personality to learn how to categorize people
  • Be careful of how books become outdated in more tech-related categories

Learn new skills insanely fast with MentorBox here!

Feb 16, 2018
How Honesty Can 2x Your Click-Through Rate with Anik Singal
14:07

“People think entrepreneurs are risk-takers, but they’re actually the exact opposite.” - Anik Singal

(click to tweet)

There’s no worse place than rock bottom.

By definition, it’s the lowest point in your life. You lie on the floor of your office completely hopeless. But also by definition, rock bottom means that it will never get worse. There’s only one way to go from rock bottom, and that is up.

On today’s episode of The Tai Lopez Show, we are joined by Anik Singal, founder of e-learning company Lurn. Anik’s insights spread across many different domains of business: from picking yourself up out of rock bottom to making deals in the boardroom. In this interview, we hear Anik’s story about hitting rock bottom and how we must use honesty to rise from failure.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“It was okay I was in that situation. It wasn’t okay that I didn’t know why. I needed to know what the heck happened.” - Anik Singal

(click to tweet)

Points to Keep In Mind

  • You can tell who your real friends are in failure
  • Failure provokes introspection; take note of your answers to “Why?” during this time period
  • Be okay with failure but don’t be okay with ignorance
  • Don’t only learn from your own experience; listen to others’ mistakes to prevent them from entering your life
  • Don’t let ego get in the way of your methodology during times of success; do the risk analysis
  • Listen to your mentors
  • Study your past patterns/cycles to figure out what was behind times of success and failure
  • Refocus on the relationship on your customer
  • Being honest can double your click-through rates
Feb 15, 2018
Fail Quick, Fail Often: Why You Must Jump Back On The Horse
58:39

“I feel like once things are over 100 years old, people don’t care anymore.” - Tai Lopez

(click to tweet)

Why haven’t you started your own business?

If your answer is time, then you’re not managing your time well enough. If your answer is money, then you’re not seeing the value in failure. The truth about entrepreneurship is there’s no reason not to give it a try.

On today’s episode of The Tai Lopez Show, we are discussing a wide range of topics. From the current political climate to dating/gender norms, today’s discussion will help you take your personal and professional lives to new heights!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Don’t worry about what you look like. Not one guy on the Forbes 100 list is good-looking.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • America got involved in the Vietnam war to contain the spread of communism
  • Leeches were a big issue in the Vietnam War
  • There are no animal species that don’t have status hierarchies
  • Read Quincy Jones’ interview in Vulture
  • Learn marketing by looking at the The Beatles’ marketing efforts
  • Good-looking men tend to be lazy
  • Be aware of gender norms when evaluating who you want to be
  • Read Black Elk Speaks
  • You will get a phobia of horses if you don’t hop right back on after falling off
  • Most religions are founded around the idea of humans coexisting with animals
  • Most people forget that they can fail, especially narcissists
  • Jolliness is the most important trait in hospitality employees
  • Don’t mess with a patient, angry man
Feb 14, 2018
The 3 Traits You Need To Know About Yourself: Narcissism, Machiavellianism, and Psychopathy
01:13:57

“If you go to entrepreneur conferences and walk into a room with 500 entrepreneurs, you are now in a room of 500 insane people.” - Tai Lopez

(click to tweet)

The nature-nurture debate misses the point.

Discussing how much of who we are is genetic makeup vs. environmentally influenced is an unproductive conversation. It’s a high amount in both; we are raised by our parents, the same DNA that makes us up. What we need to be talking about is how to shift the hardwiring that comes from this upbringing.

On today’s episode of The Tai Lopez Show, we are discussing the value of personality tests in discovering where to push efforts for self-improvement. Unfortunately or fortunately, most of who we are comes from our parents, and in this conversation we talk about what to do with that reality. Blood is thicker than water, but it’s not thicker than common sense.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“People love people that subconsciously remind them of themselves. Narcissists love narcissists.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Think about your results as how you see the world
  • The 6 attributes of narcissism: authority, self-sufficiency, superiority, exhibitionism, exploitativeness, vanity, entitlement
  • Read The H Factor of Personality to learn how to categorize people
  • Most narcissists don’t see themselves as narcissists
  • Extroverts like new things; introverts like routines
  • Machiavellianism is sneaky, two-faced, manipulative; linked to being bullied as a child
    • Characterized as people who pursue in an interpersonally exploitative strategy
  • Higher narcissism means higher extroversion and creativity
  • Narcissism leads to higher levels of stress
  • Scientists say it takes the average person 67 days to break a habit
  • Conscientiousness is diligence, prudence, organization, and perfection
  • Scientists laugh at the Myers-Briggs test
  • We celebrate people with mental problems in the modern world
  • Men are more psychopathic than women
Feb 13, 2018
How To Increase Your Income in 2018
03:44

“Read every book, blog, and article on the subject. Go to every conference and seminar on the subject. Mastery brings wealth.” - Tai Lopez

(click to tweet)

We all want to make more money.

But wanting to isn’t good enough. You have to actually do it. Maybe it’s that your current full-time job provides a steady paycheck, affording you a lifestyle of comfort and flexibility. But what about that business idea that’s been chirping in the back of your head for the past few months? When will you start grinding on that and experience real freedom working for yourself?

On today’s episode of The Tai Lopez Show, we are discussing how to increase your income in 2018. For those of us with entrepreneurial ambition, it’s difficult to know which avenue to take our efforts. We might know we want to start a business, but can’t decide the exact industry or space. Today, we take a moment to bring in the focus and talk about how to increase your income this year.  

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Take something you already know how to do and become a world-class expert at it.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Mastery brings wealth
  • #1 way to increase your income is shadow somebody
  • Take something you already know how to do and become a world-class expert at it
  • To become an expert on a subject, read every book, blog, and article
    • Go to every conference and seminar
  • Rarely do you meet a wealthy person who isn’t a master at some skill
  • Another great way to increase wealth is starting a social media marketing agency
Feb 12, 2018
Best of the Week: How To Go From $0 to $7,000/Month, Who Are Your True Allies?, and Why Discipline Sets You Free
49:35

“The thing about e-commerce and dropshipping is you can do it part-time. You don’t have to quit your job.” - Tai Lopez

(click to tweet)

Hearing others’ stories helps us reframe our own.

When you recognize the fibers of another person’s narrative to be parallel to your own, you rack focus for a second. The typical hamster wheels of thought stop. And when you come back to your own narrative, you have a new, healthier, and more nuanced perspective on that part of the story.

On today’s episode of The Tai Lopez Show, we are taking a moment to recap some of this week’s highlights. From Jocko Willink giving the insider scoop on Navy SEAL training to Daymond John breaking down productivity, the range of content and perspective will allow us to rack focus on our own story. Tune in to push new boundaries in your personal and professional life.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Obsession with your business is the same as obsession with your kid. You don’t look it as a daily job; you look at it as the process. You know you’re not going away, just like you know you aren’t giving your child up for adoption.” - Daymond John

(click to tweet) 

Points to Keep In Mind

  • The world will throw tremendous challenges at you
    • Keep this in mind when you party
  • Nietzsche’s ‘will to power’ is what we call willpower today
    • It’s more the power of yourself, not power over other people
  • When you party, party hard; and when you work, work hard  
  • You won’t instantly make the money you want to make
  • Save $15k-$20k before quitting your job
  • A liar can only see his/her side of the story
  • Variability is the sign of truth
  • Envy is the only sin that doesn’t feel good in the moment
  • At least 50% of the population suffers from attachment disorder
  • Words are always easier than action
  • Use Narcissism Personality Test to find out which how you score on: authority, self-sufficiency, superiority, exhibitionism, exploitativeness, vanity, entitlement
  • Think of breaking off relationships as breaking bones; it’s better when it’s a clean break
  • Money is a great slave and horrible master
  • If you have to take a vacation from your job, you shouldn’t go back
  • Be careful of the email inbox trap where you are focusing on fixing other people’s problems and not your own
  • 80% of Navy SEALs quit during the training
    • Usually 1 hour of sleep per night during peak training
  • The idea that we can’t maintain military presence in countries for extended periods is false
  • Under Saddam Hussein, Afghanistan civilians were being tortured
  • In the initial phases of the Iraq War, American troops fought alongside Iraqi soldiers
Feb 11, 2018
Party or Work? Why You Can (And Should!) Do Both
57

“Yes, there’s fun and games, and I like to play them when I can. But I don’t forget the next day, I have to wake up, get out of bed, and face life.” - Tai Lopez

(click to tweet)

It’s the weekend.

Your friends want you to go out later tonight. Drinking with them means laughs, stories, and a good time; all essential parts of your formula to happiness. But you also have big plans to grind on your business tomorrow. What is the cost of recreational fun and how does it compare to achieving your entrepreneurial dreams?

On today’s episode of The Tai Lopez Show, we are talking about how to have the proper mindset. With so many temptations of fun and games coming our way, it’s important to recognize that they are not the solution. Yes, it’s important to have fun, but you must always keep a return back to normalcy and work in the back of your head.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When you party, party hard. And when you work, work hard. But don’t get it twisted. Be disciplined when you work.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • When you party, party hard; and when you work, work hard
  • Be disciplined when you work
  • Lift weights for both the physical and mental benefits
  • The world will throw tremendous challenges at you
    • Keep this in mind when you party
  • Nietzsche’s ‘will to power’ is what we call willpower today
    • It’s more the power of yourself, not power over other people
Feb 10, 2018
How To Throw A House Party with Chad Goes Deep
09:13

“Wanting to revive house parties is a purely altruistic move. Girls have nothing to do with it. And alcohol has nothing to do with it.” - Tai Lopez

(click to tweet)

Most parties are lame.

But every now and then, you come across one that speaks to you. It’s hard to describe why; something about the energy in the room just feels good. You’re meeting people you want to meet and talking others who have interesting things to say. How do you replicate this?

On today’s episode of The Tai Lopez Show, we are joined by comedy group Chad Goes Deep. In this conversation, we clear up the confusion regarding parties, specifically what makes a good house party. Tune in to sharpen your understanding of parties so you know how to throw the best one possible the next time you commit to hosting!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you take on the responsibility to set up a party, it’s up to you to set the environment up to a certain standard.” - Chad Goes Deep

(click to tweet)

Points to Keep In Mind

  • The more you earn, the more you learn
  • A party doesn’t need to be shut down to be a good party
  • A maximum freedom parties means you don’t have to pay for your drinks
  • If you take on the responsibility to set up a party, it’s up to you to set the environment up to a certain standard
  • Whenever people get commissions, they hustle
Feb 09, 2018
Who Are Your True Allies? The Secret To Detecting Lies
01:20:53

“Humans are less happy now. For many reasons, but it’s really because life has become too complex. And what’s complex is the messaging.” - Tai Lopez

(click to tweet)

You can’t make money without understanding people.

And the biggest part of understanding people is knowing who are your true allies. Without this ability to decipher, you will start businesses with enemies and get slighted every step of the way. With this skill, you will create productive work environments that foster honest collaboration.

On today’s episode of The Tai Lopez Show, we are discussing the importance of being able to detect lies. From the media feeding you misleading headlines to your best friends saying they “love you,” convoluted messaging is everywhere. Developing a radar to distill the truth from the nonsense can be what takes you to new heights. Tune in right now to make a step in that direction.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You don’t need that many hugs. People are getting too soft in the modern world.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Deluding bias is the human’s tendency to lie
  • Action is the translation of truth
  • The definition of love is you go above and beyond
  • Stepparents have a 100x higher changer of abusing kids
  • Read The Selfish Gene by Richard Dawkins
  • You will find the true allies in life once you learn to discern the nonsense from truth
  • The longer laws get, the more corruption there is in society
  • When you oversimplify problems, you start to blame others when the fault is yourself
  • Everyone loved Hitler when he first came to power
  • Try to interpret the vibe of those around you over the content/words
  • Read Freud’s Civilization and Its Discontents
  • What’s causing unhappiness is the complexity of the messaging
  • A liar can only see his/her side of the story
  • Variability is the sign of truth
  • Envy is the only sin that doesn’t feel good in the moment
  • Words are always easier than action
  • Use Narcissism Personality Test to find out which how you score on: authority, self-sufficiency, superiority, exhibitionism, exploitativeness, vanity, entitlement
  • Think of breaking off relationships as breaking bones; it’s better when it’s a clean break
Feb 08, 2018
How To Go From $0 to $7,000/Month Dropshipping Online
10:34

“The thing about e-commerce and dropshipping is you can do it part-time. You don’t have to quit your job.” - Tai Lopez

(click to tweet)

We all have full-time jobs.

They provide us with a regular paycheck and health insurance. The side hustle is the thing that, once big enough, will replace your full-time job. And dropshipping is the perfect side hustle to get you to that point where you can finally work for yourself.

On today’s episode of The Tai Lopez Show, we are joined by two fans who have successfully made this transition with an online dropshipping business. By directly targeting their customers using Facebook ads, they are able to successfully convert online traffic into paying customers. The secret to this is that there is no secret. Tune in right now to launch a dropshipping business or take your currently existing operation to the next level!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Don’t try to sell something you would buy.”

(click to tweet)

Points to Keep In Mind

  • You don’t need a big social media following to sell online
  • You won’t instantly make the money you want to make
  • Save $15k-$20k before quitting your job
  • Don’t sell something you would buy
  • Think outside the box
  • Use Shopify to sell online
  • It’s okay to ‘waste’ about $2,000 in Facebook Ads in the beginning
  • Get free browser Chrome extensions (ex: Facebook Audience Plus)

 

Feb 07, 2018
Daymond John: How Selfishness Makes You More Productive
30:31

“The #1 reason small businesses fail is because of overfunding.” - Daymond John

(click to tweet)

We all want to be more productive.

After our morning coffees, we have great ambitions for the day. And at the end of the day, we are disappointed with not reaching our morning’s goals. The trick to productivity is diagnosing where you go wrong during your day and fixing it. From becoming more selfish to giving yourself praise to working smart vs. working hard, there are many strategies you can integrate into your daily routine.

On today’s episode of The Tai Lopez Show, we are joined by Daymond John. He is most well-known for his appearance on the hit show Shark Tank. As a teenager, he started the hip hop-inspired clothing line FUBU, while working his job at Red Lobster for $30,000/year. In this interview, we hear his insights on entrepreneurship, productivity, and what money actually means. He is the author of Rise and Grind. Tune in to hear his insights and take your daily hustle to the next level!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Obsession with your business is the same as obsession with your kid. You don’t look it as a daily job; you look at it as the process. You know you’re not going away, just like you know you aren’t giving your child up for adoption.” - Daymond John

(click to tweet)

Points to Keep In Mind

  • Obsession is being focused on the process, not any sort of results
  • 2 ways to operate business: either reduce costs and/or increase sales
  • 3 ways to deal with customers: buy new one, upsell current one, or make one buy more frequently
  • Read The Power of Broke to learn how money is a superficial high
  • Over 60% of Forbes 1000 are self-made men and women
  • The #1 reason small businesses fail is because of overfunding
  • The people who tell you to quit your day job are selling insecurity
  • Money is a great slave and horrible master
  • If you have to take a vacation from your job, you shouldn’t go back
  • Be careful of the email inbox trap where you are focusing on fixing other people’s problems and not your own
  • Read The Everything Store to learn the story behind Amazon
  • The top 10 richest men have more money than the bottom 3.5 billion combined
  • Productive people are selfish, give praise to themselves, and meditate on their goals
  • An entrepreneur questions the system and everything around them
  • Sometimes being born into wealth is a disadvantage


Feb 06, 2018
How Discipline Sets You Free with Navy SEAL Jocko Willink
55:46

“You don’t want to be surrounded by ‘yes-men.’ You want to be surrounded by people who are going to say, “Hey Boss, I have a better way.” - Jocko Willink

(click to tweet)

Pick a trait and learn from someone who has mastered it.

For example, if you struggle with discipline, there’s no better person to to learn it from than a Navy SEAL. Their infamous training regimen filled with sleep deprivation and physical exhaustion has granted them access to the highest level of insight on what the human body is capable of. Their discovery is that contrary to popular belief, it’s discipline that helps us break away from our shackles and allows us to be free.

On today’s episode of The Tai Lopez Show, we are joined by Navy SEAL Jocko Willink. He is the author of 3 New York Times Bestsellers, most notably Extreme Ownership: How U.S. Navy SEALs Lead and Win. Willink’s insights spread across multiple domains: from discipline to foreign policy, all the way to how to run a business. Tune in to hear his insights and take your daily hustle to the next level!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I wake up at 4:30. That’s a really good root of personal discipline. When you make the decision to not snuggle back with your pillow, you will feel better.” - Jocko Willink

(click to tweet)

Points to Keep In Mind

  • If you struggle with discipline, seek out martial arts to train yourself
  • Under Saddam Hussein, Afghanistan civilians were being tortured
  • In the initial phases of the Iraq War, American troops fought alongside Iraqi soldiers
  • The problem on the battlefield is that there is not enough decentralized command
  • Most of the door-to-door fighting has been done by Iraqi soldiers
    • ISIS has gone from 70,000 to just over 1,000
  • Personal discipline will set you free by making you feel good in the long-run.
    • Thus, you won’t make choices that try to make you feel good in the short-term
  • Napoleon said if you execute a plan that you know is wrong, you’re culpable
  • Life is part art (the human gut instinct) and part science (the metrics)
  • Once you’re no longer afraid to die, then you will just care about the people around you
  • Contrary to popular belief, the military doesn’t stifle creativity
  • Subjects in school should be taught together, as the interwoven story they are
  • There’s people who aren’t more anti-war than those who serve
  • Quick wars are good wars and heavily influenced by level of preparation
Feb 05, 2018
Best of the Week: How To Quit Your 9 to 5, Why You Are Not an Introvert or Extrovert, and The Secret To Getting 1.1 Billion YouTube Views
01:13:03

“Our infrastructure determines what we do. And we’ve become emotionally and economically dependent on our infrastructure.” - Joel Salatin

(click to tweet)

Making money requires being healthy.

And being healthy requires money. The trick to a successful life is balance, and the moment we lean too much in one direction, we compromise the equilibrium. From our dating lives to our entrepreneurial pursuits, our health monitoring to self-education, each sector of our life needs distinctly different but equal attention.

On this week of The Tai Lopez Show, we spoke with a wide range of experts. From Dr. Blaser explaining the effect antibacterials are having on our body to YesJulz sharing how to grow empire using the power of social media, this week’s episodes had us thinking critically about our day-to-day choices. Tune in to hear the highlights and take your game to the next level! 

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When somebody says social media or paid advertising is expensive, they don’t get it.” - Joe Soto

(click to tweet)

Points to Keep In Mind

  • Never be the first or last to try a new trend
  • In the long-run, there’s no excess profits of anything
  • The top-ranking ETF of 2017 was in cryptocurrency
  • American Idol made $100 million through SMS text messaging
  • Current trends: tiny houses, cannabis, backpacks
  • Sweden uses 40% of the antibiotics we use
  • Epidemics come from the lack of diversity in our current living situations
  • Kids born by C-section are more prone to disease (celiac disease, juvenile diabetes, etc.)
  • There’s a lot of overlap between viral and bacterial infections
  • A Denmark study showed that antibiotics increase risk of inflammatory bowel disease by 14% in kids
  • We’ve engineered a system where the doctor-patient relationship is sterile
  • If you examine kids carefully, you will learn most don’t need antibiotics
  • Antibiotics change the metabolism in adults
  • People are making a lot of money from germaphobia
  • Our good bacteria fights the bad bacteria; this is the problem with anti-bacterial products
  • Hospitals and doctors like C-sections because they’re scheduled
  • Nietzsche’s ‘will to power’ is what we call willpower today
    • Mastering willpower turns obstacles into nothing
  • Absolute power corrupts absolute power
  • Blockchain technology could empower people to vote with less barriers
  • Our infrastructure determines what we do
    • We’ve become emotionally and economically dependent on our infrastructure
  • Centralization of people causes problems
  • Our survival is no longer dependent on us making good decisions
    • We don’t move in the direction of our skills because of this
  • There are 3 ways to grow your Instagram: Waiting, collaboration, and paid advertising/giveaways
  • An eBay ‘powerseller’ has done over $100,000 in sales
  • Find deal sites that need product like yours to feature/sell when seeking customer acquisition methods
  • Understand that you will make mistakes as you grow your business
  • There’s power in collaboration across all demographics, gender, and ages
  • You can only empower others to fight the fight by sharing with each other
  • Have faith in yourself and the journey; believing in something that doesn’t exist requires this

 

Feb 04, 2018
Why You Are Not an Introvert or Extrovert: Use Your Willpower To Be Both
19:47

“It’s about willpower. Not the will to have power of others, but the will to have power of yourself. To the point that all obstacles become nothing.” - Tai Lopez

(click to tweet)

Don’t label yourself an introvert or extrovert.

Because the moment you do, you will start justifying behavior that fits inside that label. You’ll bail on networking events, telling yourself, “I’m allowed to stay home because I’m an introvert.” And the same goes for extroverts, not locking their door to focus on their latest project.

The truth is there’s no such thing as a pure introvert or extrovert. All of us are somewhere along that spectrum. The trick is figuring out how to maintain equilibrium.  

On today’s episode of The Tai Lopez Show, we are discussing how to harness our willpower to stay in the middle of the introvert-extrovert scale. So often life gets in the way, and we lose sight of the big picture, those skills we know we need to hone to achieve our goals. Today we bring the focus back and take a look inward.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you’re an introvert, use willpower to get out of your house and meet people. If you don’t have the balance, something will feel wrong in your life.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Combat the tendency to lean too introverted or extroverted by trying to make it 50/50
  • Whenever you’re unsure of how to split a decision, go with a 50/50
  • Read Quiet: The Power of Introverts to understand the power of introversion
  • Read How to Win Friends & Influence People to understand the power of extroversion
  • An ambivert is a person who has a balance in extroversion and introversion
  • Read The Story of Philosophy by Will Durant to understand the big philosophers
  • Nietzsche’s ‘will to power’ is what we call willpower today
    • Mastering willpower turns obstacles into nothing
  • Your willpower is a muscle; exercise it and it will become stronger
    • This is how doing things that don’t make you money actually make you money
Feb 03, 2018
How To Fix The World’s Problems with Dr. David Buss, Alex Mehr, and Joel Salatin
01:24:39

To learn more, check out the MentorBox Podcast here!

“Our infrastructure determines what we do. And we’ve become emotionally and economically dependent on our infrastructure.” - Joel Salatin

(click to tweet)

Stating the problem does nothing.

But proposing a solution is everything. From poverty to politics, technology to the education system, in just about everywhere you look there is corruption and exploitation. But how can we fix these core issues in society? This is where the conversation should exist, around what sorts of ideas, innovations, and technologies can be integrated to make the world a better place.

And on today’s episode of The Tai Lopez Show, we are having that conversation. At a roundtable with Dr. David Buss, Alex Mehr, and Joel Salatin, we discuss the solutions to the pressing issues in today’s political/social climate. This conversation traverses free will, politics, the human condition, blockchain technology, evolutionary psychology, and much more. Tune in to carve a more nuanced lens on the world.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The only model of leadership that works is putting those who don’t want to lead in leadership positions.” -  Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Asexual species are not as successful as successful ones
  • Read Free Will by Sam Harris to learn why humans don’t have free will
    • The fact that we’re choosing our behaviors is an illusion of free will
  • Well-intentioned government projects usually don’t do well (ex: the housing projects)
  • Need-based transfer is an indirect reciprocity
  • Frame the Republican vs. Democratic debate as a man vs. woman personality type difference
  • How tribes handle hunting vs. gathering with differing variance foods reveals how we should cooperate
  • Blockchain technology could empower people to vote with less barriers
  • Our infrastructure determines what we do
    • We’ve become emotionally and economically dependent on our infrastructure
  • Centralization of people causes problems
  • Our survival is no longer dependent on us making good decisions
  • Journalists are related to high traits of psychopathy
  • Twitter and current surveillance methods are a Blockchain 1.0
  • We create a set of idealized beliefs about people because we no longer live in small villages and know their histories
  • There are 33 states with active secession in play
  • Read The Sovereign Individual

To learn more, check out the MentorBox Podcast here

Feb 02, 2018
Are Antibiotics Killing You? Dr. Martin Blaser
01:01:21

“We’ve grown up in under an antibiotic umbrella where we think antibiotics are going to cover and cure everything.” - Dr. Martin Blaser

(click to tweet)

When a doctor prescribes an antibiotic, we take it.

We do this because the medicine significantly reduces our pain and suffering. But what we don’t realize are the long-term effects of the antibiotics. Studies show that antibiotics alter our metabolism and contribute to many other diseases like Alzheimer’s and celiac disease. The relief they bring in the moment has attached pain and suffering that we experience later on in life.  

On today’s episode of The Tai Lopez Show, we are joined by Dr. Martin Blaser, the Director of The Human Microbiome Project at NYU’s School of Medicine. Dr. Blaser has 28 patents, and is the author of Missing Microbes, a book that examines how our species is devolving with the declining supply of microbes in our system.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Our system is completely backwards. It’s a false economy. People are making a lot of money out of germaphobia.” - Dr. Martin Blaser

(click to tweet)

Points to Keep In Mind

  • Humans are actually a partnership between microbes and us (equal numbers of cells)
  • Without microbes we would not be alive
  • There is evidence that our supply of microbes is disappearing
    • Evidence that this is at the root of the rising rates of autism, celiac disease, Alzheimer’s, etc.
  • Most probiotics have not been tested in scientific studies over the long term
  • Kids who take on average more antibiotics than others turn out fatter
  • We only look at the benefits of antibiotics because doctors are too concerned about liability
  • Babies pick up their mother’s microbes in the birth canal
    • Rising rates of cesarean sections are preventing this from happening
  • 70 years ago, agriculture experts figured out that if you feed antibiotics to animals, they gain weight faster
  • Some cities have an antibiotics in their drinking water
  • Sweden uses 40% of the antibiotics we use
  • Epidemics come from the lack of diversity in our current living situations
  • Kids born by C-section are more prone to disease (celiac disease, juvenile diabetes, etc.)
  • The rate of juvenile diabetes is doubling every 25 years
  • A Denmark study showed that antibiotics increase risk of inflammatory bowel disease
  • We’ve engineered a system where the doctor-patient relationship is sterile
  • Antibiotics change the metabolism in adults
  • We need better diagnostics to determine viral vs. bacterial infections
  • Food preservatives are antibacterials destroying our microbiome
  • Our good bacteria fights the bad bacteria; this is the problem with anti-bacterial products
  • Hospitals and doctors like C-sections because they’re scheduled
Feb 01, 2018
Why Quitting Your 9 to 5 Is Easier Than You Think with YesJulz
16:06

“There’s a great disconnect between the culture and the big brands trying to get our attention.” - YesJulz

(click to tweet)

Do you work a 9 to 5?

If your answer is yes and you have any entrepreneur in your blood, then you’re most likely not too happy with your current state. But what if quitting your 9 to 5 to launch your company wasn’t as hard as you thought it was? Hearing others tell their stories sheds light on this indisputable truth.

On today’s episode of The Tai Lopez Show, we are joined by social media influencer and branding expert YesJulz. Her rise to prominence has come through sheer domination on all social media platforms. Check out what she has to say about entrepreneurism, gender dynamics, and quitting your 9 to 5.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“We need women to be more comfortable and feel empowered enough to say exactly how they feel. We’ve grown accustomed to trying to be polite.” - Yes Julz

(click to tweet)

Points to Keep In Mind

  • We need women to feel comfortable enough to say exactly what they feel
  • Where you’re at in your life should influence the city you live in
  • Pisces are the most creative types
  • Big brands are looking for a way to connect with the consumers
    • This is an opportunity for social media influencers
  • Difficult as an entrepreneur to motivate yourself when going through personal life dilemmas
  • Understand that you will make mistakes as you grow your business
  • There’s power in collaboration across all demographics, gender, and ages
  • You can only empower others to fight the fight by sharing with each other
  • Have faith in yourself and the journey; believing in something that doesn’t exist requires this
Jan 31, 2018
How To Get 1.1 Billion YouTube Views: The Secret To Catching Trends Early
31:00

“Catch trends before most people. You’ll make a hell of a lot more money. In the long-run, there’s no excess profits of anything.” - Tai Lopez

(click to tweet)

Try to catch trends before they’re trends.

Because once they are, it’s too late. The masses have caught on and CNBC is reporting to the world that they should invest in that asset. To know whether or not something is the next big trend requires seeing the big picture, as well as the small details. Reading books, listening to podcasts, continuing your education in whatever way; this is how you have clear enough vision to see the trends.

On today’s episode of The Tai Lopez Show, we are discussing how to catch trends early. Through my experience affiliate marketing over the past ten years, we look at big developments in the online marketing world. These success stories illuminate the indicators to be on the lookout for when trying to catch the next big trend.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you download enough books, you will become a money-making machine.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • If you don’t have a college degree, get into commission sales (cars, financial services, etc.)
  • Find mentors and tell them, “If you teach me what you know, I’ll work for you for free”
  • Selling life insurance is the most difficult sell
  • A click in financial services used to cost around $.20/click
    • Today, life insurance services cost $17/click
  • Catch trends before most people
    • In the long-run, there’s no excess profits of anything
  • The top-ranking ETF of 2017 was in cryptocurrency
  • Current trends: tiny houses, cannabis, backpacks
  • If you only push others’ products, try to to develop your own product this year
  • Try to embed ‘edutainment’ inside your content
    • There is a lot of money inside content that is both funny and educational
  • Recreation is overrated
  • Try to sense what the next big trend is and get there before the masses
Jan 30, 2018
How To Make Clients $20,000/Week Using Social Media
12:01

“When somebody says social media or paid advertising is expensive, they don’t get it.” - Joe Soto

(click to tweet)

Social media is the most effective marketing channel.

This is because you can target the eyeballs that see your ad. Billboards and TV commercials see the eyes of everyone, but an Instagram/Facebook ad can be purposefully put in front of already-motivated buyers. If you have a type of shoe that millennials are wearing, then display that ad on the news feeds of 24-30 year-olds living in the big cities and watch your conversion rates rise.

On today’s episode of The Tai Lopez Show, we are discussing the importance of social media marketing. From understanding the difference of the live streaming platforms to hearing the insights on taking restaurants on as clients, today’s lesson will help you launch your social media marketing strategies to the new heights.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Ten years ago, it was blogging. You would write an article. Now it’s vlogging. By 2020, 80-90% will be video content.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • You don’t need a huge following to make money from social media
  • There are 3 ways to grow your Instagram: Waiting, collaboration, and paid advertising/giveaways
  • An eBay ‘powerseller’ has done over $100,000 in sales
  • Find deal sites that need product like yours to feature/sell when seeking customer acquisition methods
  • Identify podcast influencers you could do guest interviews on
  • Vlogging is the future on all platforms
    • By 2020, 80%-90% will be video content
  • Use YouTube Live to grow your following
Jan 29, 2018
Best of the Week: How To Look Past Politics with Ben Shapiro, Mastering Your Mind with Jay Shetty, and Why Diet Is Most Important with Odell Beckham Jr.
01:05:34

“When something is politically incorrect, that means it’s actually correct. Politically incorrect is just a way to brush over reality.” - Michael Knowles

Curiosity fuels skill.

To get the most out of life means maximizing knowledge in all aspects of it. How to be a better father translates to how to be a better boss. Learning how to talk about politics will better your interview skills for the next job. To gather new skills, you have to constantly be learning and asking questions, and the avalanche of skill development will consequently tumble forward.  

On this week of The Tai Lopez Show, we spoke with a wide range of experts. From political commentators Ben Shapiro and Michael Knowles to NFL wide receiver Odell Beckham Jr. to meditation/mindfulness expert Jay Shetty, this varied insight will help us take our personal and professional lives to the next level.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You need patience. Everything’s fixable. But everyone has their own clock.” - Jay Shetty

(click to tweet)

Points to Keep In Mind

  • Remember that awareness doesn’t always feel good, but is the first step to self-improvement
  • The most successful people in the world choose education over entertainment
    • Entertainment numbs you
  • Find 5-10 minutes to think about what you’re grateful for
    • The more specific your gratitude is, the deeper it is
  • Read Thinking, Fast and Slow by Daniel Kahneman to separate the voice of your mind from the voice of your intelligence
  • When conducting marketing split tests, you need at least 52 results for statistical significance
  • Using statistical significance calculations, seek out over 98% certainty in the math
  • Create a simple system to better your hiring practices
    • Ask the question: would you date or marry this person?
  • Your workstation should have a big monitor, a mouse and keyboard to lessen the risk for carpal tunnel
  • iPhone 8 plus is better than the X because it’s simpler
  • Too abstract to point out reality vs. theory logic in political arguments
  • Pay attention to the the fact that Oprah has never dealt with bad press when considering her for president
  • Understand crime and sexual assault happens across the border when thinking about immigration
  • Political orientation is rooted in lens/worldview/first principles
    • What does it mean to be a human?
    • Does God exist?
    • Where does my freedom come from? Where do my rights come from?
  • The angrier you get about something, the more you’re revealing you don’t understand the issue
  • Being a sore loser is a good thing; it means you want to win that badly
  • Diet is the most important exercise, a 5-to-1 influence factor
    • Eat salmon with kale for high nutrition
  • Money is not the all-in-one solution to happiness
  • The problem is people looking to the federal government for solutions; localism is the solution
  • Studies show that quality of education is more determined by factors like how the family treats education than any sort of government system
  • Nothing besides military is solved by a federal government
  • The single greatest predictor of poverty is being born into single motherhood
  • The focus of marriage has moved from the production and raising of kids to “are you in love?”
  • The whole reason society has an interest in marriage is to make sure there’s a mom and dad in the home
  • When dating, figure out values not common ground
  • Tutorial learning (what our education system employs) only works for 85% of the population

 

Jan 28, 2018
The Power of Simplicity: How To Make $1 Million/Year Using Common Sense
11:39

“Everything that it takes to make $1 million/year, there isn’t one thing that isn’t common sense.” - Tai Lopez

(click to tweet)

We’ve all felt analysis paralysis.

Usually it’s because we mistake the detail in front of us for being a productive step towards completing the overall vision. It doesn’t feel good when we fall victim to this cognitive error. We become paralyzed by our mind’s hold over us and can’t see the big picture.

On today’s episode of The Tai Lopez Show, we are talking about the power of simplicity in business. Using boxing as the metaphor, the one who doesn’t overthink the fight usually comes out on top. Learn the strategies here, so you can snap out of analysis paralysis the next time it takes aim at you.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“What makes you win a boxing is conditioning. So you should just jump rope for 30 minutes, but everyone wants the fancy thing.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Don’t overthink the complexities of business
  • Get one big monitor for you workstation
    • Also: a mouse and keyboard to lessen the risk for carpal tunnel
  • iPhone 8 plus is better than the X because it’s simpler
  • Create a simple system to better your hiring practices
    • Ask the question: would you date or marry this person?
  • There are no tricks to business; it is all common sense



Jan 27, 2018
How To Master Your Mind with Jay Shetty
23:59

“When I first started meditation, it didn’t make me feel good. It made me feel like a bad person.” - Jay Shetty

(click to tweet)

We have many different voices inside our heads.

Some tell us to do the right thing, and others don’t. Knowing which to listen to can become confusing in today’s age of distraction. That’s why everyone is meditating, to try to access some sort of unique thought that isn’t the byproduct of an Instagram or Facebook feed.

And if you're not meditating, then one of your meditating friends is prescribing meditation to you. It all makes sense that stillness of mind has risen as the self-help remedy to remove the Internet’s toxins.  

And on today’s episode of The Tai Lopez Show, we are talking best meditation practices with Jay Shetty. Jay, who was once a practicing monk in India, is now an award-winning host & storyteller with the Huffington Post. He is part of the 2017 Class of Forbes 30 Under 30, and today we are fortunate to here his insights on meditation and mindfulness.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When I have an idea, I want to know as much what the Dalai Lama thinks as what the Mark Zuckerberg thinks. Because that polarity allows me to not get lost in the echo chamber.” - Jay Shetty

(click to tweet)

Points to Keep In Mind

  • The world of business requires striving
  • Detachment doesn’t mean “you own nothing,” rather, it means that “nothing owns you”
  • Don’t get trapped in the perception of yourself
    • Charles Cooley, “I am not what I think I am, and I am not what you think I am. I am what I think you think I am.”
  • Seeing others’ struggles exposes the illusion of your own suffering
  • Gandhi, “I was sad that I didn’t have any shoes, but then I saw a man with no feet.”
  • Let your consciousness evolve from survival to service for others
  • Remember that awareness doesn’t always feel good, but is the first step to self-improvement
  • The most successful people in the world choose education over entertainment
  • The more specific your gratitude is, the deeper it is
  • Read Thinking, Fast and Slow by Daniel Kahneman to separate the voice of your mind from the voice of your intelligence
  • Use social media to start curating your feed with mindfulness/meditation sources


Jan 26, 2018
How To Be The Best with Odell Beckham Jr.
17:31

“I wanted to be better than them when I came out of the womb. I was born into competitiveness.” - Odell Beckham Jr.

(click to tweet)

To be the best requires unrelenting ambition.

You can never be satisfied with your current status because the moment you are, you stop progressing. But how does that sort of relentless drive affect other aspects of your life? Is it possible to keep that laser focus compartmentalized and live a normal life outside of your passion?

On today’s episode of The Tai Lopez Show, we are joined by Odell Beckham Jr of the New York Giants. It is no secret that Beckham Jr. is the best wide receiver in the NFL, so today, he answers the question of what does it take to reach the highest level of success? Listen to Odell’s down-to-earth attitude to capture the newfound keys to the kingdom.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I’ve only done stuff that’s touched the surface. When I think about where I’m supposed to be at, I realize I’m short-changing.” - Odell Beckham Jr.

(click to tweet)

Points to Keep In Mind

  • Remember to be patient, even with high ambition
  • Being a sore loser is a good thing; it means you want to win that badly
  • Diet is the most important exercise, a 5-to-1 influence factor
    • Eat salmon with kale for high nutrition
  • Money is not the all-in-one solution to happiness
  • Be aware of fake friends when you become successful
  • Don’t think that tomorrow is promised; do whatever you can do today, today
  • Follow what your heart desires, the rest is just noise

 

Jan 25, 2018
How Donald Trump Broke Mass Media and Political Correctness
01:00:05

“When something is politically incorrect, that means it’s actually correct. Politically incorrect is just a way to brush over reality.” - Michael Knowles

(click to tweet)

Donald Trump is a controversial figure.

Over the past year, we’ve watched him tweet from his hip, insult his colleagues, and call countries bad names. It’s clear that no previous president has come close to this type of behavior, and from our vantage point, we feel that’s legitimate enough reason to be alarmed. But is anything good coming from this?

On today’s episode of The Tai Lopez Show, we are joined by political commentator Michael Knowles. Michael is known for his book Reasons to Vote for Democrats, which is just a collection of 256 blank pages. Regardless of your political orientation, his insights on the political climate are well thought out and deserve our attention.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Donald Trump cracked that politically correct veneer of mass media and really opened up conversations for Americans.” - Michael Knowles

(click to tweet)

Points to Keep In Mind

  • All conservatives want to do is shrink government
  • Teddy Roosevelt is the founder of progressivism
  • Consumer confidence is at an all-time high in recent history
  • 80% of Haitians live on less than $2/day
  • Too abstract to point out reality vs. theory logic in political arguments
  • Pay attention to the the fact that Oprah has never dealt with bad press
  • Crime and sexual assault happens across the border  
  • You can’t make your own opinion without listening to everybody
  • Smart people aren’t omnipotent
  • Political orientation is rooted in lens/worldview/first principles
    • What does it mean to be a human?
    • Does God exist?
    • Where does my freedom come from? Where do my rights come from?
  • The angrier you get about something, the more you’re revealing you don’t understand the issue
  • Thick skin is most important in political conversations
  • Never argue something ad hominem
  • Entitlement reform is how you protect from the rising national debt

 

Jan 24, 2018
How To Improve Your Website Performance by 100% with Split Testing
07:03

“The devil you know is better than the devil you don’t know.” - Tai Lopez

(click to tweet)

Think of split testing as dating.

By comparing performance, you can make choices on which path you’d like to go down. This is the reality of online marketing, that we are able to put users through funnels of testing and then analyze the metrics to optimize site performance.

On today’s episode of The Tai Lopez Show, we are reviewing A/B testing. Which metrics should you be on the lookout for? What do they say about your site performance? How can you improve your copy headlines to engage more users? The answers to these questions are in today’s episode of The Tai Lopez Show.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“There’s 2 trillion average people you can hire. Wait for the outliers.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Read Outliers By Malcolm Gladwell
  • When conducting marketing split tests, you need at least 52 results for statistical significance
  • Using statistical significance calculations, seek out over 98% certainty in the math
  • Call the page you are testing “the challenger”
  • Think of split testing as dating to understand pros/cons
  • Have your copywriters develop different headlines
Jan 23, 2018
Ben Shapiro: What’s Wrong With America?
44:34

“If you spend your life believing that the forces of the universe are raided against you, it’s going to make you miserable and make it impossible for succeed.” - Ben Shapiro

(click to tweet)

What’s wrong with America?

If you’ve been mildly awake in the past year, you’ve sensed the panic in the air. But the panic is the problem. People displace blame to governmental forces, so they can justify their own story. Certainly there are causes and social issues that are exempt from this analysis, but for the most part, we as a society underestimate our individual agency when we choose to believe that a government is stopping us from pursuing our goals.

On today’s episode of The Tai Lopez Show, we are joined by political commentator Ben Shapiro. Ben is the editor-in-chief of The Daily Wire. As a controversial political figure, Ben is subject to much criticism and controversy. Today, we hear his thoughts on everything related to politics, the government, the education system, and much more.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You have to believe you can succeed. You have to believe in an individual capacity to do better than what you are doing.” - Ben Shapiro

(click to tweet)

Points to Keep In Mind

  • Jealousy fuels tribalism
  • Success requires believing in an individual capacity to succeed
  • According to the Brookings Institute: in the United States, there are 3 things to ensure you’re not poor: don’t have kids before you’re married, graduate high school, and get a job
  • The position of President has too much power
  • Be aware of how media warps messaging
  • Nothing besides military is solved by a federal government
  • Studies show that quality of education is more determined by factors like how the family treats education than any sort of government system
  • The problem is people looking to the federal government for solutions; localism is the solution
  • The single greatest predictor of poverty is being born into single motherhood
  • The focus of marriage has moved from the production and raising of kids to “are you in love?”
  • The whole reason society has an interest in marriage is to make sure there’s a mom and dad in the home
  • When dating, figure out values not common ground
  • Tutorial learning (what our education system employs) only works for 85% of the population
  • Albert Einstein, “The thing about smart people is that they seem crazy to stupid people”
  • Don’t force it, take the opportunities that come to you
  • The quality of immigration is largely dependent on the quality of the system you are immigrating to
Jan 22, 2018
Best of the Week: How To Be More Productive, Building Rapport In Business Meetings, and Why Living To 700 Is Possible
47:51

“Warren Buffett says, ‘The secret to wealth is to put all your eggs in one basket and then watch the basket.’ He’s not saying don’t diversify. He’s saying pay attention to what you’re doing.” - Tai Lopez

(click to tweet)

Success is more than just a bank account.

We constantly hear this but how often are we setting goals in other areas of life and measuring our progress? Physical health, personal projects, the number of domains besides financial status worth our success-oriented attention is vast. What’s important is figuring out what your own definition of success is, and weighting each column appropriately.

On today’s episode of The Tai Lopez Show, we are taking a moment to recap some of the greatest moments from this week. From discussing health and longevity with Dr. Kim to hearing startup insights from Anik Singal, the level of knowledge-dropping has us taking our business and personal health game to the new heights.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“We are 99% bacteria and 1% human.” - Dr. Kim

(click to tweet)

Points to Keep In Mind

  • The death of dreams is in procrastination
  • K.I.S.S. - Keep It Simple and Stupid
  • The education system robs you of your common sense
  • Think through your ideas before presenting it to other people
  • Work on tasks for 20 minutes
  • Use the P.A.S.E. System (Practical, Action, Social, Emotional) to read people’s personality types and adapt accordingly
    • Practical - slow, accountant-types, think before they speak
    • Action - speak aggressively, say what you want, not easily offended
    • Social - those who believe social chit chat is most important
    • Emotional - introverted, not very talkative to strangers
  • Get people’s phone number; e-mails are going extinct
  • Don’t let ego get in the way of your methodology during times of success; do the risk analysis
  • Listen to your mentors
  • Study your past patterns/cycles to figure out what was behind times of success and failure
  • Be honest, open, and implement and take action
  • Don’t let people borrow your equipment
  • Keep the things that are important to you close to you
  • Nobody cares about your business and your life as much as you do
    • Even your friends and family
  • Watch everything, even automated income
  • There’s no such thing as an automaton because the law of the entropy
    • A car is an automatic machine but still needs to be driven and maintained
  • Look at your genetic makeup to find out where to start your regimen
  • We are 1% human and 99% bacteria
  • Hormones are important for signaling in our aging
  • Hormones are more than testosterone: thyroid, cortisol, human growth hormones, insulin
  • Studies show that managing sleep, stress management, physical activity, and diet/nutrition is equivalent to the potency of pharmaceutical medication
  • VO2 max training looks at how efficiently your system burns calories
  • We aren’t creatures of intellect, we are creatures of movement
  • Some ICOs don’t allocate 100% of the funds raised to backing the currency
    • HBB is able to send 100% of the funds: how they do this is figuring out the technology before raising funds

 

Jan 21, 2018
How To Go From Broke to $500 Million with Com Mirza
35:49

“Selling advanced products to people who don’t understand is a really tough formula. Simplify your marketing.” - Com Mirza

(click to tweet)

You will not succeed the first time around.

And it might not happen on the second. Or the third. If it takes a few attempts before you strike gold, that’s okay. Failure is a necessary step on the road to success. You learn what a business needs when you’re met by unconquerable blockers. The trick is to keeping your head down and persevering through the storm.  

On today’s episode of The Tai Lopez Show, we are joined by serial entrepreneur Com Mirza. After falling in love with Bill Gates, Com committed his life to starting software companies. It was not until his eighth that he was able to transcend his previous seven failures and launch what is now a net worth of over $500 billion.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The best bow and arrow is better than the first musket. Your first prototype might suck but you’re on the right track.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Do your due diligence on who is backing the coin to determine legitimacy
  • There are rumors that Mark Zuckerberg is going to launch his own ICO at Facebook
  • Many people think cryptocurrency is a fad because there is no value exchanging
  • All financial cycles operate in bubbles, and then bubbles burst
  • Habibi Coin is real estate-backed, currently raising $100 million
  • The best tip: make returns from crypto and then invest in real-world assets
  • Goldman Sachs is discovering that crypto has real value
  • A ponzi scheme is metaphorically described as a game of musical chairs
  • Some ICOs don’t allocate 100% of the funds raised to backing the currency
  • Get referrals to get past the gatekeepers
  • Selling advanced products to people who don’t understand the technology is an unproductive formula
    • The same people who once told you no will say yes once you simplify
  • Sell to the willing customers
  • Dubai has a great potential
  • The majority of millionaires are made through real estate
  • Be sure to have real estate assets in your investment portfolio, so you have stable returns to fall back on
  • People who invest in real estate typically think they’re going to make more money than they actually will
  • Ample investment opportunity in Dubai

 

Jan 20, 2018
Could You Really Live To 700?
35:17

“The problem is we have not structured our medicine to look at it in a holistic, global way.” - Dr. Kim

(click to tweet)

You can’t stop aging.

And that’s a good thing. There are many important benefits that come from aging. Our brain develops, our muscles form, and our systems mature. But at some point during the aging process, it turns on us and our body begins to break down.

Right now, depending on the ailment, we respond with treatment. Physical therapy for the injured back, blood-thinners for hypertension, and a new diet for diabetes. But scientists today are learning how to respond before the ailment presents itself. And as our technology continues to grow exponentially more powerful, the question of, “Can we live to 700?” becomes less and less unreasonable.

On today’s episode of The Tai Lopez Show, we are joined by gerontologist Dr. Paul H. Kim MD to discuss how realistic living to 700 will be. Dr. Kim’s expertise in genetics, aging, and hematology helps us determine how to best approach aging in the healthiest way possible.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If half of your lifespan is met with chronic diseases that you’re dealing with and ailing with, are you really enjoying life or able to be functional?” - Dr. Kim

(click to tweet)

Points to Keep In Mind

  • Clean your blood and look what’s occurring at your cellular level
  • The problem with lab testing is we’re responding to the results as parameters to treat you
  • Medicine looks at things too black-and-white when most diseases are grey
  • Diabetes and hypertension can be noticed far before the manifest (pre-hypertension and pre-diabetes)
  • Look at your genetic makeup to find out where to start your regimen
  • We are 1% human and 99% bacteria
  • Hormones are important for signaling in our aging
  • Hormones are more than testosterone: thyroid, cortisol, human growth hormones, insulin
  • Studies show that managing sleep, stress management, physical activity, and diet/nutrition is equivalent to the potency of pharmaceutical medication
  • VO2 max training looks at how efficiently your system burns calories
  • We aren’t creatures of intellect, we are creatures of movement
  • Heavy lifting activates hormone release
  • Telomere study tells us that there is a finite number of divisions to each cell
    • This is called “the hayflick limit”
  • New DNA technology uses microscissors to alter DNA code
  • Studies show young blood plasma transplants rejuvenates older patients
    • In plasma, it’s the mixture of beneficial molecules
  • At some point stem cells will enable us to build organ tissue to replace our decaying organs
  • We used to think stem cells were irreversible but new technology allows them to be engineered in multiple directions
  • Look at oxidative stress markers for indication of risk to cancer
Jan 19, 2018
The Secret To Productivity: How You Can Fix Your Laziness And Achieve More
51:41

“When people tell you the truth, it stings for a second. And then it goes away.” - Tai Lopez

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If you struggle with laziness, learn more about laziness.

In the age of information, where the answer to any question is a tap on the smartphone away, we no longer have the excuse, “Well, I just didn’t understand.” Gone are the days where the blind lead the blind. If you struggle with procrastination, learn more about procrastination to pinpoint where and why you struggle with it. In doing this, you will be able to change your behavior and come out on top.  

On today’s episode of The Tai Lopez Show, we are discussing productivity and conscientiousness. These are the top predictors of business success, so we are digging beneath the surface to understand why they are so important.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Correct a fool, and they will hate you. Correct a wise person, and they will love you.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Working hard has a different definition for everyone
  • It’s not your fault, it’s the system’s fault for not teaching what a day’s work is
  • Be aware of when writing a to-do list is a step backwards
  • Germans instill a sense of discipline in their people: if you have something to do, just start it and you’ll be halfway there
  • Use your common sense: how do you make the situation better than it was before?
  • Conscientiousness is diligence, prudence, organization, and perfection
    • This is the number one predictor of success in business
  • Prudence translates to decision-making
  • Agreeableness is flexibility, patience, gentleness, and forgiveness
    • This is not that correlated with success
  • There’s 3 types of people: those who make things happen, those who watch things happen, and those who wonder what happened
  • Be careful of paralysis by over analysis
  • Laziness is rooted in your body, trying to conserve
  • The death of dreams is in procrastination
  • K.I.S.S. - Keep It Simple and Stupid
  • The education system robs you of your common sense
Jan 18, 2018
How To Speak Naturally In Business
10:14

“You’d be surprised what happens when you speak in the way that comes natural to people.” - Tai Lopez

(click to tweet)

Don’t talk in a scripted way.

Humans can easily detect who is being a phony and who is not. This is something we must take into consideration when we’re in meetings, on sales calls, and presenting to clients. Above any piece of advice you’ve ever received, always remember that being yourself is the top priority.

On today’s episode of The Tai Lopez Show, we are discussing how to be natural in business meetings. With all the material we read on how to close the deal, it’s difficult to remember to be yourself. Today, we reinforce this lesson by stressing the importance of adapting yourself by recognizing who is on the other side of table.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You don’t just sit down at a business meeting and automatically talk about business. You have to build rapport and you have to ease into it.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Walk 4-6 miles a day
  • Don’t sound fake when talking
  • Use the P.A.S.E. System (Practical, Action, Social, Emotional) to read people’s personality types and adapt accordingly
    • Practical - slow, accountant-types, think before they speak
    • Action - speak aggressively, say what you want, not easily offended
    • Social - those who believe social chit chat is most important
    • Emotional - introverted, not very talkative to strangers
  • Get people’s phone number; e-mails are going extinct

 

Jan 17, 2018
The Psychology of Sales with Anik Singal
49:49

The Psychology of Sales with Anik Singal

“People think entrepreneurs are risk-takers, but they’re actually the exact opposite.” - Anik Singal

(click to tweet)

All sales textbooks seem to say the same thing.

Focus on the key benefits. Provide value. Don’t hesitate on the ask. The more we read these bulletpoints, the more we learn about ‘how to sell.’ But how do we integrate these tips into actually making deals?

The first step is to tell a story. Sales is not the right words; rather, it’s a sequence of the right plot points in a bigger story. Whether it’s telling that story through a pitch deck or a demo, the moment you captivate an audience’s curiosity for what’s going to happen next in a greater narrative is the moment you are making the sale.

On today’s episode of The Tai Lopez Show, we are joined by Anik Singal, founder of e-learning company Lurn. Anik’s insights spread across many different domains of business: from picking yourself up out of rock bottom to making deals in the boardroom, we can take our entrepreneur game to the next level from learning Anik’s story.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Most people think they need to be Batman in a sales situation. Instead, position yourself as Robin and make the thing you’re selling Batman.” - Anik Singal

(click to tweet)

Points to Keep In Mind

  • You can tell who your real friends are in failure
  • Failure provokes introspection; take note of your answers to “Why?” during this time period
  • Don’t let ego get in the way of your methodology during times of success; do the risk analysis
  • Listen to your mentors
  • Study your past patterns/cycles to figure out what was behind times of success and failure
  • Implement and take action
  • Hire how many people can be supervised, not how many people you can hire
  • The introduction of an ad needs to grab attention by answering: what’s in it for you
  • Position yourself as Robin and make the thing you’re selling Batman
  • Integrate storytelling to create connection, not credibility
  • We live in the age of interactive marketing; the day of direct marketing is gone
  • Use content to deliver value and build credibility
    • Make your content linear: lists or diagrams
  • Aim for 3-5 ‘Aha moments’; any more will be exhausting for your audience, any less will be disengaging
  • Integrate reason-respecting bias to shed perspective on the price of your product
  • The purpose of the pitch is to ask for a sale, but it’s really to provide value
  • Copywriting is not about trigger-words; it’s a sequence of a specific words that create a story
  • The best e-commerce content is a demo of the product



Jan 16, 2018
Why Watching The Basket Is More Important Than Putting Eggs In It
08:11

“Warren Buffett says, ‘The secret to wealth is to put all your eggs in one basket and then watch the basket.’ He’s not saying don’t diversify. He’s saying pay attention to what you’re doing.” - Tai Lopez

(click to tweet)

As your business grows, more hands will enter the pot.

People will want to work for you, clients will demand more from you, and investors will want to get in on the action. Knowing who to let in and who to let out is the key to ensuring that no cancerous cells enter your system. Because it only takes one to seriously set back the mission.

On today’s episode of The Tai Lopez Show, we are discussing how to stay aware of the intricacies of your business and life as they each grow more complex. Undoubtedly, more people requires more oversight, but there are ways to stay focused while not getting swallowed whole.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“There’s a misperception that automatic means: guaranteed. There’s a misperception that automatic means: no energy required.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Be sure to supervise if you delegate a task
  • Don’t let people borrow your equipment
  • Keep the things that are important to you close to you
  • Nobody cares about your business and your life as much as you do
    • Even your friends and family
  • Watch everything, even automated income
  • There’s no such thing as an automaton because the law of the entropy
    • A car is an automatic machine but still needs to be driven and maintained
Jan 15, 2018
How To Dominate Facebook Fan Pages
32:42

“It’s an unfair advantage. You’re literally in the same pool with all the people of Facebook instead of saying, “Hey come jump in my pool over here.” Anthony Morrison”

(click to tweet)

Do you build a website or use Facebook?

To drive traffic to your website requires diverting people away from their comfort zones. But building a following within Facebook, the world’s most used social media platform, is tending to the user. And thus, its higher conversion rate can be turned into a more profitable revenue stream.

On today’s episode of The Tai Lopez Show, we are joined by internet marketer and entrepreneur Anthony Morrison. Anthony specializes in harnessing Facebook fan pages into the valuable following/monetization avenue they have the potential to be.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Make the fan page grow virally without advertising. And while it’s growing, build an email list.” - Anthony Morrison

(click to tweet)

Points to Keep In Mind

  • Making money online requires traffic; Facebook already has the traffic
  • There are 2 billion active accounts on Facebook
  • Most people who have a Snapchat also have a Facebook
  • Facebook gives you insight on what’s working/not working on your fan page
  • People love vacation destination fan pages
  • Best niches/industries to build fan pages: travel and pets
  • Selling stuff isn’t the only way to make money online (ex: clicks, impressions, etc.)
  • Elon Musk said, “You get paid in proportion to the problem you solve.”
  • Hassle and headache accompanies selling physical products, not so much with digital
  • You don’t need to post your own stuff when building a Facebook fan page
  • People are conditioned to follow steps; incorporate that psychology into your marketing materials
Jan 14, 2018
I’m Worried About Us Humans
24:26

“The only thing you should be focused on is how life works.” - Tai Lopez

(click to tweet)

Today, it’s easy to be a ghost.

Amazon will instantly ship whatever you need, Netflix will broadcast whatever you want to watch, and Facebook will provide the virtual social interaction you think suffices. Across the board, the mental and physical requirement to be aware and present is the lowest it’s ever been. The effect of this is that we have become disembodied ghosts floating through our day-to-day.

On today’s episode of The Tai Lopez Show, we are discussing how to reverse this mental framework by addressing why we have become this way. How did the education system rob us of our curiosity? How did our parents love (or not love) us? Why did our ex cheat us on us and what does that say about me? Tune in to hear the details, and shed light on your daily stressors and anxiety.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Maybe we can enlighten ourselves (or each other) by studying the tactics the techniques of the outliers.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Some doctors believe that we will one day be able to live until 700 years old
    • Involves managing oxidative stress,
  • Happiness requires managing stress and anxiety
  • Disembodied ghosts is a way to describe how today’s mental framework feels
  • The Dalai Lama has low stress because he meditates 3-6 hours a day
  • Lectures are not how people learn, instead seek out mentorship and osmosis
  • Love is a verb, not a sentiment
  • Love is not giving your kids hugs and keeping them off crack/cocaine
    • Love is sending them into the world with the major life skills mastered
  • Stop being confused by life; everything has causal relationships
  • Sleep has the same potency as pharmaceutical drugs
  • Energy is the most correlated factor to making money
  • Use others’ wisdom, don’t rely on your own experience to learn
  • Read Collapse by Jared Diamond
  • People who seek power have high narcissism, machiavellianism, and psychopathy
  • Learn by doing experiments on other people
Jan 13, 2018
How To Take Your Marketing Agency To 7 Figures
04:03

“Once you identify what you’re best at delivering, only sell that one thing.” - Billy Gene

(click to tweet)

A marketing agency is easy to start.

But it is difficult to scale. As you gather clients, problems arise. How do you hire the right people? How do you create systems so you can train your new-hires to do the job the same way you were doing? Answering these questions while simultaneously running the business can send us running into the woods.

On today’s episode of The Tai Lopez Show, we are joined by digital marketing expert Billy Gene. Billy specializes in marketing for small businesses, and today he shares his insights on how to take your marketing agency to the next level by addressing all our questions.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The trick is to simplify. You can build a 7-figure agency by simply charging clients to have you retarget customers to their website.” - Billy Gene

(click to tweet)

Points to Keep In Mind

  • The reason you’re stuck is because when clients come to you, you do everything for them
    • Somebody you hire has to have 10 different skills to help you and your clients
  • Pick one service that gets people results and sell that
  • Results means customers and profit
  • Once you simplify, the sky is the limit
  • Identify 2-4 niches and repeat your process across the different areas
  • To scale quickly, train people by recording every single thing you do
  • If done properly, one account manager should be able to handle 30-50 accounts by themselves
Jan 12, 2018
Are The Golden Globes Corrupt?
21:44

“In 20 years, the Golden Globes will be completely different. The votes will be done through the blockchain and it will be verified and honest.” - Tai Lopez

(click to tweet)

Why wasn’t Wind River nominated for Best Movie?

Because The Golden Globes are centralized. The moment a system becomes centralized, it becomes corrupt. As soon as elected officials meet in a boardroom or votes are tallied behind closed doors, whatever that system’s goal was, is now compromised. This is the reality of centralization, and if you look across our society, you see it in every sector.

On today’s episode of The Tai Lopez Show, we are discussing centralization and how it permeates through every industry. With the advent of blockchain technology, we can be certain that this will not be the case in the near future.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“It’s like a calculator. Crypto and blockchain technology have the power to take out human emotion so you get better answers.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Centralization leads to corruption
  • Blockchain technology removes corruption by decentralizing
  • Integrate the 25 cognitive biases into your marketing material
  • In theory, democracy is supposed to elect the best candidate but this doesn’t happen
  • Laziness and procrastination are the killers to productivity
  • Invest in the causes you believe in

 

Jan 11, 2018
Make $750,000 Drop Shipping Dog Collars
07:05

“A lot of people make the mistake of ‘Oh I like this product, therefore I want to sell and market it.’ You can’t do that. You have to figure out what other people want and then just market that.” - Adrian Morrison

(click to tweet)

In digital marketing, there are many different avenues to choose from.

Email campaigns, social media, Google AdWords, the list goes on. How do you know which channel is the best for your product? And even if you do know which, how can you maximize the utility of the platform?

On today’s episode of The Tai Lopez Show, we are joined by internet marketer and entrepreneur Adrian Morrison. Adrian specializes in harnessing the Internet’s power to precisely target the most motivated sellers of your product. Tune in to learn more about his strategy.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You can’t be emotionally attached to the stuff you’re marketing because the goal is to make money.” - Adrian Morrison

(click to tweet)

Points to Keep In Mind

  • Facebook ads allows you to target specific age groups, demographics, groups of interest, etc.
  • You’re either winning or learning when running ads
  • If you’re doing a low-ticket sale ($10-$25), you want to see 1 sale in the first 3 days
  • Always be checking your progress against the question, “Do you want to be right or do you want to be rich?”
  • It’s very easy to see the formulas for success on social media by looking at others’ pages
  • Look at what other people are selling, not the products you think people need
  • Use AliExpress to find products to start drop-shipping brands
Jan 10, 2018
Get 10x The Output With ½ The Effort
18:43

“The most powerful words in life are ‘Can you help me?’ Don’t be proud. I don’t value pride.” - Tai Lopez

(click to tweet)

Productivity is a tricky thing to master.

That's because the more time we spend learning about it, the less productive we feel. The productivity books we read and podcasts we listen to are, in a sense, a distraction from the work we know we need to do. But that is all just our mind playing tricks on us. You have to spend time sharpening your axe. And our axe is our mind, and our sharpener is knowledge.

On today’s episode of The Tai Lopez Show, we are digging into productivity. 2018 is the year of getting ten times the output with half the effort. How you achieve these numbers is through a more productive daily routine.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Sometimes repercussions are all we need to fix our bad habits.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • The good news is: procrastination, laziness, and inefficiency are fixable problems
  • Work hard play hard, you cannot work every hour of every day
  • An efficiency goal is to create 2x the output with ½ the effort
  • Check your pride at the door when collaborating with others
  • Sam Walton’s management style is looking over the shoulder, not micro-managing
  • Respect people who make decisions
  • It’s the not the strongest or smartest who survive, it’s the most adaptable to the environment that they find themselves in
    • Learn to love change
  • Move forward with people by imagining a reality where you could choose whether or not you had this person in your life
Jan 09, 2018
How To Make 2018 Your Best Year Ever
50:36

“I’m not an optimist or pessimist, I’m a realist. Look at the facts. If everyone around you is dragging you down, then they have to go.” - Tai Lopez

(click to tweet)

Put on your blinders.

2018 is the year of focusing on what you want and getting it. If that was your attitude at the beginning of 2017, and you didn’t get it what you wanted, figure out why. Luckily, we live in the world of information and the answers to self-improvement are here. You cannot increase your output without decreasing something else.

On today’s episode of The Tai Lopez Show, we are discussing how to achieve our goals for the new year. So often we launch into January full of ambitions but not ready to implement the discipline required to reach them. This year will be different, as we learn the underlying causes for why our goals are either met or not met. The fact is this year will be as good as you want it to be.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“What’s more practical than understanding the scientifically validated psychology and personality traits of other human beings? The geometry and hypotenuse of a triangle? The school system scammed us all.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Try to learn early, neuroplasticity stops at around age 25
  • Procrastination is the killer of hopes and dreams, but the good news is it can be conquered
  • Studies show more dopamine receptors means higher ambition
  • Be mindful of whether you are negatively or positively reinforcing your goal-achievement
    • Is stress or reward driving you?
  • It’s almost impossible to self-correct our courses
  • We’re built to learn and do everything in groups
  • There is no change without a change in routine; try a change in social routine
  • It’s the not the strongest or smartest who survive, it’s the most adaptable to the environment that they find themselves in
  • Don’t be the sucker, be loyal only to those who are loyal to you
  • Seek out personality tests to better gauge those around you
    • Maslow’s: hierarchy of needs: 1) physiological, 2) safety, 3) love/belonging, 4) esteem, and 5) self-actualization
  • If you have major narcississists in your life, then are probably a narcissist
  • Beware of psychopathology and machiavellianism
  • Don’t have friends who aren’t agreeable
  • Conscientiousness is diligence, prudence, organization, and perfection
  • Turn off all notifications: social media is designed to make you unfocused
  • The average millionaire has 5-7 revenue streams in his/her life

Resources

Jan 08, 2018
How Arnold Schwarzenegger Got 20’’ Calves
12:23

“You’re only free when you’re the master of your thoughts.” - Tai Lopez

(click to tweet)

Sometimes the path to self-improvement requires brutal force.

And in a world where self-help books coddle your ego, achieving your desired results is difficult to manifest. Inviting criticism is a way to hack your motivation centers by giving others direct access to your ego. When you flaunt your weaknesses, the feedback you receive, if absorbed as pain but reoriented as fuel, can improve day-to-day performance.

On today’s episode of The Tai Lopez Show, we are examining a specific route for us to take on the road to self-improvement. While most tell you to surround yourself with support, this lesson is quite the opposite. Inviting criticism is something we understandably don’t do because of the potential ego damage, but if executed correctly, can result in a sure-fire way to fuel motivation.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If someone makes fun of you for being too skinny or too fat, ask a doctor if they’re right. If the doctor says you need to gain 20 pounds or lose 20 pounds, then listen to the doctor and be thankful you got those negative comments because they pushed you to health.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Arnold Schwarzenegger flaunted his weak legs to invite criticism to fuel his fire
    • He covered his upper body because that was his defense/protection
  • Sigmund Freud said that pain is subjective
    • Arnold Schwarzenegger repurposed the pain as motivation
  • Don’t try to fix stupid people
  • Sensitivity feeds upon itself
  • The Internet is a double-edged sword: good outlet for introverts but breeds unrealistic expectations about dialogue
  • Studies show that those who leave negative comments on social media have psychological pathology
  • Use negative comments as fuel not reason to take offense
Jan 07, 2018
Can Reading 8 Hours A Day Make You $200 Billion/Year Like Warren Buffett?
16:54

 

“Every single day you should read. And every single day you should act upon what you learned. Why do people think it has to be one or the other?.” - Tai Lopez

(click to tweet)

The woodcutter who doesn’t sharpen his axe cuts down fewer trees.

This is a lesson for all of us. In today’s world, where work is so unrelentingly emphasized, it’s hard to take time off the daily grind to sharpen our brains without feeling like you’re falling behind. But that’s the illusion. The woodcutter who doesn’t take time to sharpen his axe ends up being more unproductive in the long-run.

On today’s episode of The Tai Lopez Show, we are discussing the value of reading. When is the last time you read a book cover-to-cover? If that question is hard to answer, it’s time to recognize that your modern-day axe (your brain) is becoming dull from the daily grind. Today’s insights will help you reach the conclusion that gathering knowledge is equally important as applying that knowledge in your day-to-day.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“What separates people on the path from zero to a million are the people who use better tools. Sharpen your axe.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Learn to read people’s neuroticism when hiring
    • Too low of neuroticism is hippy-demeanor, will not be focused
    • But high neuroticism will overreact to small thing
  • Low conscientiousness is procrastination, laziness, not goal-oriented, etc.  
  • Shy extroverts are very different than introverts but have similar first impressions
  • Read Personality By Daniel Nettle to learn how to read people using the Big 5
  • Knowledge is useless unless you learn how to apply it
  • Bill Gates says he will always choose the lazy person to do the job because that person knows how to do it the quicker way
  • Reprogram your mindset to be more efficient
  • Spend hours sharpening your brain, and then you will go out and execute
  • Don’t be a slave to productivity, and think about how to spend your time instead of just working all the time
  • It’s harder to stay in shape for ten years than it is to make money for ten years
Jan 06, 2018
Part 2: What My 99 Year-Old Grandma Can Teach Us About Love, History, and Government
33:02

“The criminal-justice system is corrupt. The prisons are unfair. Innocent people get thrown in and forgotten about.”

(click to tweet)

Studying history sheds light on our present-day.

Our governmental systems don’t seem so flawed when we recognize that it’s been this way forever. Our dating habits no longer feel influenced by technology when we talk to an elder who made the same mistakes we did. Our life as a whole feels like a repeated beat, which brings relief to those of us who question our everyday.

On today’s episode of The Tai Lopez Show, I am talking to my 99 year-old grandmother about her life. Born in Germany and having lived through both World Wars, she has carved a uniquely profound lens on the world. Her insights make sense of the complexities in the world around us. From relationships to government, the distilled knowledge will help us navigate our day-to-day with more thoughtful analysis of life.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“In my time, people had to go to college. Today, not so much. The world has changed.”

(click to tweet)

Points to Keep In Mind

  • Many people pick the wrong occupations in life, important to stay true to yourself
  • In people, narcissism can be disguised as interesting
  • Families can change, but most stay the same over time
  • The world has changed where college is no longer a requirement for success
  • If gifted with your hands, seek out trade school over academic college
  • Intellectual curiosity is tied to seeking academic people
  • Most people submit to the effects of old age; exercise is key to living a long and healthy life
  • German influence is rooted around discipline
Jan 05, 2018
How To Raise $6 Million Capital
09:42

“When I came in with a pitch deck, it was one conversation. When I came in with a working prototype, it was another conversation and a lot friendlier.”

(click to tweet)

Raising capital isn’t like Shark Tank.

It involves a lot more meetings with a lot less glitz and glamour. Time after time, you stand in front of a boardroom, guiding a group of investors through your pitch deck and prototype. For those of us who’ve done this, we know the routine. For those of us who haven’t, we’re seeking advice on how to best approach raising capital.

In today’s episode of The Tai Lopez Show, we are joined by Crystal Rose of Sensay. Crystal has successfully launched three different tech companies, all involving different methods of raising capital. Today, she shares her insights on how to approach raising capital; and, once you’ve secured investment, how to best go about allocating those funds.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When you get overcapitalized, it’s actually a detriment. Because you then just go get fancy offices and focus on the furniture, what the lamps are going to look like.”

(click to tweet)

Points to Keep In Mind

  • Raising money is very difficult and necessary
  • Traditional VC route involves a drawn-out process of hundreds of meetings
  • A prototype will reveal that you need less money than you think and how easy it is to obtain users or customers
  • Only raise money when you need it and have a plan
  • Don’t arbitrarily pick a number; instead, have a roadmap
  • Harness the power of bots when building communication into your product
  • You must be smart with your money, even if you’ve raised a surplus of capital
  • There are many different types of capital
    • Human capital: what you believe you can earn money on
    • Social capital: the likes on our various networks
Jan 04, 2018
19 Lessons From Billionaire Mark Cuban
25:06

“You have to know more about your business than everyone else in the world. Otherwise, someone’s going to kick your ass.” - Mark Cuban

(click to tweet)

Learning from others has its time and place.

But at some point, we must figure out the answers ourselves. If you’re always the one seeking advice and mentorship from others, you won’t ever develop the skills to find out what your personal north star is trying to tell you. Once you tap into your own calling and curiosity, the world opens up and you discover your skills by listening to yourself.

This is exactly what happened for Mark Cuban. On today’s episode of The Tai Lopez Show, we are joined by the billionaire to discuss what it takes to reach his level of success. As a young 20-something, after discovering that he was skilled at technology, Cuban founded his first company, MicroSolutions. Since then, he’s gone on to forging a net worth of over $3 billion. He is the star of Shark Tank, the owner of the Dallas Mavericks, the author of How to Win at the Sport of Business, and a source of knowledge for all of us to tap into.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I’d be lying if I said I knew I was going to be a billionaire or that I thought it was even possible. It never crossed my mind. I just found whatever it took to motivate me.” - Mark Cuban

(click to tweet)

Points to Keep In Mind

  • The one thing you can control is effort
  • Find something you love to do, be great at, and find a way to sell it
  • Follow your curiosity, not your passions
  • Don’t look to others for answers, find them yourself
  • Find out what motivates you and do that
  • Look at how technology is being used today to figure out where it’s going tomorrow
  • Age is relevant to your entertainment-watching decisions
  • As you get older, you take the path of least-resistance

 

Jan 03, 2018
Hustling 101 The Altman Brothers
21:36

“I’m all about having mentors in your life. Successful people who push you and are positive to be around. Because there’s a lot of haters out there.” - Matt Altman

(click to tweet)

Real estate is the ultimate meritocracy.

The agent who sees the most properties and talks to the most people is likely to be the one making the most money. Most of the industries we work in share this undeniable truth, but technology has redefined this up-and-close hustle to be more about SEO and social media marketing

On today’s episode of The Tai Lopez Show, we are joined by The Altman Brothers. In 2008, after the market collapsed, they moved out of their multi-million dollar mansion into two-bedroom apartment. Now, in the past 5 years, they’ve sold over $2 billion in property. How they achieved their success was through a unique type of hustling that involved walking the hills of Hollywood and talking to the people standing in line at Starbucks. Tune in to learn their tricks and take your hustling mindset to the next level!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I love cold-calling because people hang up on me and I move onto the next one. It fuels the fire inside because you want to make that sale.” - Josh Altman

(click to tweet)

Points to Keep In Mind

  • Don’t invest too heavily in one thing; be diversified across the board
  • You have to be proactive; take people out to lunch
  • Many different avenues to make money in real estate: Commercial, lending, buy/hold, agent
  • In real estate, sit in at other people’s open houses; but don’t sit, get up and walk around with the visitors
  • You have to pay your dues to become successful
    • When you start out, you need a ‘servant’s heart’ and to put in ‘sweat equity’
  • Frame your candidacy as no-risk for the employer
  • The younger generation’s instant gratification mindset is frustrating for older employers
  • Invest in things you can touch, and/or things you believe in
  • Love what you do and you will work no day in your life
  • Real estate is one of the few jobs where you are your own boss 
Jan 02, 2018
The Altman Brothers & Million Dollar Listing: $2 Billion Sales In 5 Years
16:54

“The reason we’re all so successful is because our clients believe in and trust us.” - Josh Altman

(click to tweet)

You can learn something from every success story.

The question is how much can be applied to your own life. The software engineer who developed a new browser might not be able to teach us how to market our coffee shop. But the story of how two nobodies moved to Los Angeles to now become the biggest real estate moguls in the world is filled with lessons of the blood, sweat, and tears we can apply to our own mindset.

This is because real estate is the ultimate meritocracy. The agent who sees the most properties and talks to the most people is likely to be the one facilitating the most deals. Most of the industries we work in share this undeniable truth, but technology has redefined this up-and-close hustle to be more about SEO and social media marketing

On today’s episode of The Tai Lopez Show, we are joined by The Altman Brothers. In 2008, after the market collapsed, they moved out of their multi-million dollar mansion into two-bedroom apartment. Now, in the past 5 years, they’ve sold over $2 billion in property. How they achieved their success was through a type of hustling that involved walking the hills of Hollywood and talking to the people standing in line at Starbucks. Tune in to learn their tricks and take your hustling mindset to the next level!

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“We’re some of the few people who will tell you not to buy a property. And that’s been one of our biggest successes.” - Matt Altman

(click to tweet)

Points to Keep In Mind

  • Don’t invest too heavily in one thing, be diversified across the board
  • You have to be proactive, take people out to lunch
  • Many different avenues to make money in real estate: commercial, lending, buy/hold, agent
  • In real estate, sit in at other people’s open houses; but don’t sit, get up and walk around with the visitors
  • You have to pay your dues to become successful
    • When you start out, you need to have a ‘servant’s heart’ and put in ‘sweat equity’
  • Frame your candidacy as no-risk for the employer
  • The younger generation’s instant gratification mindset is frustrating for older employers
  • Invest in things you can touch, and/or things you believe in
  • Love what you do and you will work no day in your life
  • Real estate is one of the few jobs where you are your own boss
Jan 01, 2018
Best of Week: Understanding Crypto, Learning History, and Betting On Bitcoin
29:47

“If I would have told you to buy Bitcoin or Ethereum back in March, you would have looked at me like I have three heads. But now you have 13 million new Coinbase accounts.” - Dan Fleyshman

(click to tweet)

As we wrap up 2017, it’s time to look at this week’s highlights on The Tai Lopez Show.  

From dissecting crypto trends to understanding productivity, this week saw every dimension of The Tai Lopez Show. These moments deserve a second look, and today we’re taking the time to revisit the details discussed on air.

To continue your self-education, subscribe wherever you listen to podcasts (Spotify, iTunes, SoundCloud, etc.) to transform your time at the gym into a physical AND mental workout, or your daily commute into the inspiring hour of story and business insight required to take your entrepreneurial visions to the market.

And don’t forget to subscribe to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I understand there’s a hierarchy. I don’t care that my mom told me I’m special. I understand that this person’s more special than me in this area. So whatever he says, I’m going to listen to.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • People procrastinate because they don’t know what to do
  • Steem is a decentralized Reddit (get paid to make good content)
  • Be careful of any cryptos under 100 Bitcoin of volume
  • This is unlike any other market because the people closest to the news aren’t mainstream outlets (use Telegram app for leaks)
  • All problems are rooted in stubbornness: sensitivity, sensual, stupidity, and self-importance
  • Prevent injuries; Lebron James spends $1 million/year on his body; spend the $10 on a mousepad that prevents carpal tunnel syndrome
  • Not all cryptocurrencies need to be mined
  • People aren’t hiding who they are in the beginning of marriage; rather, it takes time for the full picture to be revealed
  • Think about how you can drive a car with a license; but no screening is required to have kids
  • Best exchange to get started is Coinbase
    • FDIC-insured and won’t crash as often as competitors
Dec 31, 2017
The 36-Second Plan To Master 2018
36

“If you want to increase your income in 2018, you have to increase your organization and reduce laziness and procrastination.” - Tai Lopez

(click to tweet)

A new year means time for a new you.

As 2017 comes to a close, we must take a moment to reorient our mindset before heading into the new year. What goals did we have for 2017 that we accomplished? And then what about the ones we weren’t able to? Why was this so? And how can we change our mindset so that we aren’t saying this same thing one year from now?

On today’s episode of The Tai Lopez Show, we are making a call to arms: how do you get the most out of your upcoming year? Laziness, procrastination, organization, conscientiousness: these are all the things we must be most mindful of in the upcoming year.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“People procrastinate because they don’t know what to do. Conscientiousness is everything.” - Tai Lopez

(click to tweet)

Dec 30, 2017
My 99 Year-Old Grandma Met Adolf Hitler
34:44

“I saw Hitler. It was outside. I thought he was crazy. The way he talked. Anyone who sees him knows he’s crazy.”

(click to tweet)

You can either learn history from a primary or secondary source.

With a secondary source, you’ll get the distanced bullet points: what year the war started, how many people died, which political parties ruled, and all those other dry details you need for your history test. With a primary source, however, you’re able to gain direct access into the emotion of that time period.

And right now, in the year 2017, the number of primary resources available for World War II is becoming increasingly smaller.

On today’s episode of The Tai Lopez Show, we are fortunate to be joined by a primary source, Tai’s grandmother. At 99 years old, she has lived through multiple world wars, and today we are gathering her firsthand account of the global climate. Her wisdom and insight on political and social issues has us thinking about how to see the world in the right way.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“All wars are terrible. Maybe you could get together, but you couldn’t with Hitler. He thought he could win the world.”

(click to tweet)

Points to Keep In Mind

  • Tai’s grandma’s best friend was Melita Maschmann, author of Account Rendered: A Dossier on my Former Self
  • There were close but unsuccessful assassination attempts on Hitler
  • Having students teach each other in groups, based on talent-level, has stronger education benefits
  • Language should be taught with speaking and understanding content, not by learning grammar rules
  • The elites were able to bypass the draft, lower socioeconomic classes were the ones drafted
  • People aren’t hiding who they are in the beginning of marriage; rather, it takes time for the full picture to be revealed
  • Think about how you can drive a car with a license; but no screening is required to have kids

 

Dec 29, 2017
Why Bitcoin Isn’t Crashing
19:03

“Bloomberg’s been talking about how crypto’s worth nothing for the past 4 years. That’s not playing out well for them right now.” - William Duplessie

(click to tweet)

Bitcoin took a dip last week.

But now it’s back to where it was, and the skeptics return to silence. As the market validates that cryptocurrency is here to stay, we must continue our education to stay one step ahead of the trends.

On today’s episode of The Tai Lopez Show, we are joined by Dan Fleyshman, William Duplessie, and Ben Greenburg to discuss the future of cryptocurrency. Their range of expertise in the crypto world spreads from business to technology, and on today’s episode they review what coins to look out for as we approach the new year.

For the full interview, check out The Bitcoin Crytpo Mentor Mastermind show, Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“6 times this year, Bitcoin has crashed has 30%. And every single time, it increased from 70% to 260% within three days.” - Dan Fleyshman

(click to tweet)

Points to Keep In Mind

  • Fiat money is currency that a government has declared to be legal tender, but it is not backed by a physical commodity
    • People are innately scared by these but blockchain technology is fixing that
  • You can bet for or against cryptocurrency
  • Not all cryptocurrencies need to be mined but there is a shortage of machinery required to do the mining
  • The main problem with cryptocurrency right now is the exchange networks are slow
    • 13 million new Coinbase accounts in the past year, and 1.3 million customer support complaints on backorder
  • Technical analysis applies to crypto markets because they aren’t mature
  • Increased volatility - the books are small because the blockchain can only support a certain amount of traffic
  • Decentralize your thinking by not getting your information from mainstream media
Dec 28, 2017
How To Be Great By Learning From The Best
13:51

“I understand there’s a hierarchy. I don’t care that my mom told me I’m special. I understand that this person’s more special than me in this area, so I am going to listen to what they have to say.” - Tai Lopez

(click to tweet)

Becoming the best is not rocket science.

If you hang around someone great and ask questions, then pretty soon you will be adopting their habits via osmosis. This is how humans learn, but the education system makes us believe learning has to involve classrooms and memorization.

On today’s episode of The Tai Lopez Show, we are taking a close look at how to be great. It’s something we all want but don’t know how to achieve. The good news is that the formula is simple but requires that we check our egos at the door and reflect honestly on why we haven’t achieved greatness just yet. Once we complete this step, the sky’s the limit.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Your life changes the day you say enough is enough.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Recognize who is great and take notes of what they did to get to their level
  • All problems are rooted in stubbornness; there are 4 types of stubbornness
    • Sensitivity: having too thin of skin
    • Sensual: being addicted to feeling good
    • Stupidity: not having the IQ to seek out advice/expert opinion
    • Self-importance: thinking your way is the best
  • Prevent injuries: Lebron James spends $1 million/year on his body; spend the $10 on a mousepad that prevents carpal tunnel syndrome
  • The school system doesn’t teach us how to organize our day
  • Conscientiousness is most important, defined as a combination of organization, diligence, prudence, and perfectionism

 

Dec 27, 2017
Crypto Investing 101: Blockchains, Mining, and What To Look For In A Trade
15:16

“Who knows what the fundamentals are? This isn’t traditional trading. You can’t be a value investor in the way you can on Wall Street.” - William Duplessie

(click to tweet)

Making money from cryptocurrency is daunting.

Sure, you can create an account on Coinbase, do the the traditional Bitcoin buy, and watch the money trickle into your account. But to maximize the opportunity that exists right now with crypto requires extensive education.

Even then, distilling data charts and juggling the news articles is an enormous to-do. From market cap to total volume, making sense of these numbers and conducting the additional qualitative research can send an eager investor into a spiral of not knowing what to think.

On today’s episode of The Tai Lopez Show, we are joined by cryptocurrency-expert, William Duplessie. William is an Associate at Science Blockchain, and his deep understanding of digital currency spreads across many domains. As he says, it’s all he “eats, sleeps, and breathes.” And in today’s episode, we are fortunate to learn his strategies on making sense of today’s crypto-world.

You can listen to the full interview at the Bitcoin Crypto Mentor Mastermind show and don’t forget you can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You don’t ever want to risk more money than you can afford to lose. And you really want to be educated before you trade cryptocurrency.” - William Duplessie

(click to tweet)

Points to Keep In Mind

  • Mining technology is transforming the cost to run cryptocurrency (a million dollars a day used to be spent on computing power)
    • Eos will be the first scalable blockchain because of it uses proof of stake, not proof of work
  • Beware of cryptocurrency ponzi schemes (Ethereum cash)
    • These are bad players taking advantage of a new industry, but will slowly disappear
  • George Soros almost bankrupt England with arbitrage tactics
  • Don’t ever invest more than you can afford to lose
  • Be educated when trading]
  • Steem is a decentralized Reddit (get paid to make good content)
  • Be careful of any cryptos under 100 Bitcoin of volume
  • This is unlike any other market because the people closest to the news aren’t mainstream outlets (use Telegram app for leaks)
Dec 26, 2017
Bitcoin to $1 Million? Why This Is Just The Start: William Duplessie
15:41

“I’m witnessing people make obscene amounts of money. I’m watching people clear hundreds of thousands of dollars in a day.” - William Duplessie

(click to tweet)

The Bitcoin headlines are taking over.

What was just $7,000 last month is now over $13,000. People are making millions, and the growth isn’t stopping anytime soon. Cryptocurrency is the new gold rush, and it is up to you to make the most out of it.

How to do this is through education. Blockchain, wallets, ledgers, ICOs - the terms surrounding cryptocurrency are dense and require research, education, and expert opinion to fully understand the entire landscape.

That is why on today’s episode of The Tai Lopez Show, I have brought on cryptocurrency-expert  William Duplessie. Since first discovering cryptocurrency in 2012, William has fully committed himself to understanding and analyzing the world of cryptocurrency. Now an Associate at Science Blockchain and a collaborator with the crypto-guru Brock Pierce, it’s all he “thinks, eats, and breathes.” In today’s episode, Duplessie shares his views on where cryptocurrency is headed, what are the best tools and products to use, and how to make the most out of your investment.

You can listen to the full interview at the Bitcoin Crypto Mentor Mastermind show and don’t forget you can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“What I can tell you is that the S&P 500 has done a 220% gain (adjusted for inflation) over the past 20 years. Bitcoin, over the past 5 years, has gone up over 7500%.” - William Duplessie

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Points to Keep In Mind

  • Cryptocurrency isn’t equity or stock, it’s more like gold in that its limited in its circulation
  • Start largest market cap coins and move down to the smaller markets
    • Bitcoin > Ethereum > Litecoin > Bitcoin Cash
  • When storing your physical wallets, bolt your safe to the ground
  • When evaluating cryptocurrencies, think duration of investment
  • There are no fundamentals in cryptocurrency trading
  • You can buy and hold all day, but trading requires extensive education

Resources

  • Coinmarketcap.com to learn about coins
  • Telegram app to monitor progress on cryptocurrency channels
  • Best exchange to get started is Coinbase
    • FDIC-insured and won’t crash as often as competitors
  • Use physical wallet to store (options: Trezor and Ledger)
Dec 25, 2017
Best of the Week: How To Read People, Make Crypto Money, and Market Like A Pro
01:04:49

“Kobe Bryant admitted that he purposefully copied Michael Jordan’s basketball game. Pablo Picasso said, “Good artists copy, great artists steal.” The question is: are you good or are you great?” - Tai Lopez

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Making money is not an IQ thing.

If it were, the valedictorians would be the richest people in the world. But that’s not the case; in fact, it’s the opposite. The wealthiest entrepreneurs in the world are the ones who abandoned the traditional education system to go on to pave their own road.

So, what determines wealth if it isn’t intelligence?

On today’s episode of The Tai Lopez Show, we answer this question by reviewing some of the best moments from this past week. From being methodical about your daily routine to figuring out the best way to learn from others, the tips and tricks discussed in today’s highlight reel will help you catapult your business and wealth to the next level.

To continue your self-education, subscribe wherever you listen to podcasts (Spotify, iTunes, SoundCloud, etc.) to transform your time at the gym into a physical AND mental workout, or your daily commute into the inspiring hour of story and business insight required to take your entrepreneurial visions to the market.

And don’t forget to subscribe to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Over time, the funny looking chimpanzee rose in status, not because he was funny looking, but because all the other chimpanzees were staring at him. This is how attention and status works with humans.” - Dr. David Buss

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Points to Keep In Mind

  • Many experts have an East Asia cryptocurrency investment thesis
  • Surround yourself with smart people, always try to be the dumbest person in the room
  • Net neutrality will induce Internet innovation and cause Web 3.0
  • Google is god (you no longer pray for answers), Amazon is our supermarket, Facebook is our social circle, and Apple is genitals (status symbol points to your reproductive health)
  • Try to increase the status of your product/business
  • Speak at conferences, no matter how big or small; reach out to the person in charge and say you will blast your email list
  • Host networking events at your house once a month and invite people you want to connect with
  • Machiavellianism is a trait in people who pursue in an interpersonally exploitative strategy
  • Rebalancing your portfolio requires checking your profits against the thesis of your investment
  • Studies show procrastination can be rooted in a fear of isolation
    • Tackle it in a group/social structure or don’t view it as so isolating
  • Don’t outsource marketing. Only you will understand you and your business in the intricate and intimate way that’s necessary to convey a marketing message.
  • Be careful of judging people without interpersonal interaction
  • In marketing, tell stories that make the audience see themselves in you; next time a police officer pulls you over, make him see himself in the driver’s seat
  • All problems are rooted in stubbornness; there are 4 types of stubbornness: sensitivity, sensual, stupidity, and self-importance
  • Use Dark Triad Personality Test to find out how people score on machiavellianism, narcissism, and psychopathy
Dec 24, 2017
How To Hack Your Daily Routine To Be As Productive As Possible
01:37:42

“We are sponges. Find a mentor and get inspired by hanging around that person.” - Tai Lopez

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A productive daily routine is difficult to achieve.

We all wake up in the morning, check our phones, and then go about our days doing the best we can. But then we finish our day and go to bed thinking: was that really the best I could do?  

Your daily life should be composed of tasks dedicated to either maintaining the life you’re living or trying to improve your life for some future date. If you’re disappointed with your daily routine, it’s because you aren’t attending to this rule. And if you believe you are, some trait is preventing you from seeing the picture clearly.

On today’s episode of The Tai Lopez Show, we are taking a close look at productivity. How can you squeeze the most juice out of your day? The first step is to be honest with yourself. Self-deception will disguise laziness as procrastination or stubbornness as ‘your opinion.’ So, before listening to this podcast, take a second to check your ego at the door and get ready to make the changes required to take your daily routine to the next level.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“We are born with animal brains. We only care about the now, and we are bad at planning for the future. The school system does not teach us how to rewire this. So now it’s your responsibility.” - Tai Lopez

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Points to Keep In Mind

  • Studies show using analog is more effective than digital, so use notepads to write down tasks, to-do’s, and ideas and use apps like Evernote to take pictures/back up
  • Be methodical; K.I.S.S. - Keep It Short and Simple
  • Get a PC with ergonomic keyboard and mouse; Macbooks are not made for productivity
  • Pay attention to how you spend your time at work
  • Recognize the greats and take notes of what they do to get to their level
  • All problems are rooted in stubbornness: sensitivity, sensual, stupidity, and self-importance
  • Prevent injuries; Lebron James spends $1 million/year on his body; spend the $10 on a mousepad that prevents carpal tunnel syndrome
  • Specify what message you are replying to in messaging tools like WhatsApp or iMessage
  • Conscientiousness is most important, defined as a combination of organization, diligence, prudence, and perfectionism
  • Spend 30 minutes to 1 hour organizing your day
  • Hack your reward system by rewarding yourself for accomplished tasks
  • You can’t enable progress without creating monotonous maintenance routines
  • Ask yourself what are your bad brain habits and then figure out how to rewire them
  • Parents love you because they see themselves/their DNA in you
  • In the morning, a) look at the big picture/scan your emails, b) then methodically go through your emails, c) write down a priority list
    • And at the end of the day, a) figure out what you’re doing wrong, and b) write down a short hypothesis on how to fix that
  • Find a mentor and get inspired by hanging around that person
  • No good habits are formed from people being nice to you
  • Powerful people take power naps, set a timer for 18 minutes
Dec 23, 2017
Marketing 101: Being Relatable / Being Real
01:17:52

“Emotional intelligence is knowing how to control your own emotions in sync with also reading how others feel about you.” - Tai Lopez

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Great marketing requires a storytelling finesse.

This is because audiences are smart, and can detect the tricks you might be trying to play. Say your video’s call-to-action is too explicit; a viewer will see that and turn the other way. Or if the product’s need is not rooted in enough emotional weight, the potential customer might not feel incentivized enough to purchase. Whatever the case may be, the cure to this is to tell relatable stories.

A relatable story is an emotional story. From the failure stories to the love stories, if the core of the messaging is rooted in something that the viewer or reader can relate to, the storytelling becomes much easier. No longer are you tiptoeing through the tripwires in the potential customer’s head; he or she is on the same page and will inevitably feel motivated to buy your product.

On today’s episode of The Tai Lopez Show, we are taking a close look at relatability. In a conversation with my brother, we discuss all things related to storytelling, marketing, and interpersonal relations. How can you be more relatable in each of these domains is the question we answer in today’s episode.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Anything you can do to make people see themselves in your story will automatically connect them with you. Next time a police officer pulls you over, make him see himself in the driver’s seat.” - Tai Lopez

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Points to Keep In Mind

  • Being real is being relatable
  • When trying to get what you want, present your need in a way that people can relate to
  • The Kardashians are successful because their family dysfunction, at its core, is relatable
  • Love is the most relatable theme in any marketing or storytelling material
  • Everyone can relate to being hurt, and the vulnerability that creates
  • You have to make the person see yourself in your shoes
  • People relate to the failure story; another reason to launch businesses and fail, it will help you relate in the future
  • Emotional intelligence is the soft skills, far different than the IQ they teach in school
  • If you’re ever losing the crowd, say “I want to tell a story about someone close to me who betrayed me”
  • Optimism bias causes a person to believe that they are at a lesser risk of experiencing a negative event compared to others
Dec 22, 2017
Dr. David Buss: Why Understanding Evolutionary Psychology Will Get You Rich
03:06:03

“We evolved in small groups, and all groups have status hierarchies. From an evolutionary perspective, reproductively relevant resources always accrue to those with the highest status.” - Dr. David Buss

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It’s no secret that a greater understanding of people will lead you to more success in business.

From hiring to collaborating to managing to pitching, almost every touchpoint of business involves interacting with people. And if you’re not interacting, you are most likely working on your product that will ultimately affect or influence people. Thus, a greater understanding of human behavior and psychology will undoubtedly help you take your business to the next level.

But how you choose to learn about human behavior is what will determine your level of knowledge and ultimately separate you from the competition. And that is why we are so focused on evolutionary psychology. To study evolutionary psychology is to understand the human being from the core; how did we evolve over the past hundreds of millions of years to be the way we are today.

On today’s episode of The Tai Lopez Show, we are joined by world-renowned evolutionary psychologist, Dr. David Buss. Professor Buss is the author of The New Science of the Mind, and currently teaches at the University of Texas at Austin. He has previously taught at Harvard and the University of Michigan, and today he explains how the principles of evolutionary psychology can be applied to business.   

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Aside from intelligence, conscientiousness is the best single predictor of work performance.” - Dr. David Buss

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Points to Keep In Mind

  • Try to raise the status of your product
  • Speak at conferences, no matter how big or small; reach out to the person in charge and say you will blast your email list
  • Host networking events at your house once a month and invite people you want to connect with
  • Machiavellianism is a trait in people who pursue in an interpersonally exploitative strategy
  • Narcissism is a sense of entitlement and skewed value of others vs. value of themselves (welfare-tradeoff ratio)
  • Agreeableness is flexibility, patience, gentleness, and forgiveness
  • Conscientiousness is diligence, prudence, organization, and perfection
  • High psychopathy scores are void of empathy and impermeable to learning how to improve
  • Entrepreneurs score the worst on dark triad tests
  • Narcissism is tied to creativity and intelligence
  • Biggest red flags in long-term mate: high neuroticism or low agreeableness
  • Neuroticism is tied to people who cannot handle stress well
  • Surround yourself with people who are most things normal
  • The most powerful entrepreneurs are the most normal people
  • Personality characteristics are half-heritable, half-environmental
  • Watch ads and outline the psychological elements that tap into the 25 cognitive biases
    • The Lollapalooza Effect is when so many cognitive biases are being hit that people can’t help but buy
  • If you’re product isn’t selling, people aren’t being rewarded enough when being marketed

Resources

Dec 21, 2017
Tai's Diary: How To Restore Mental Health, Fix Laziness, Find Your Superpower and Get Rich From Cryptocurrency
32:25

“Don’t outsource marketing. Only you will understand you and your business in the intricate and intimate way that’s necessary to convey a marketing message.” - Tai Lopez

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It’s your duty to find your superpower and figure out a way to market it to the world.

But laziness, procrastination, and every other excuse in the book prevent us from achieving that. We tell ourselves stories that are convincing enough in the moment to justify sitting on the couch instead of burning the midnight oil chipping away at our dreams. But our awareness of this pattern is the first step to changing the reality.

On today’s episode of The Tai Lopez Show, we have an audio diary that covers the mechanics of this behavior. If you struggle to find motivation or want to solve your laziness, then today’s episode will not only shed light on what wires need to be recircuited but how you can go about fixing them.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Reach down, find your differentiating superpower (small or large), and ride that as far as you can go.” - Tai Lopez

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Points to Keep In Mind

  • Go on retreats to catch up on reading, writing, thinking, projects, or anything
    • Travel 50-100 miles away from house to a rural place
    • Bring members of your team or go solo
  • The anxiety around procrastination is the root of laziness
    • Instead of thinking about the pain of doing something, just do it
    • In a sense become a robot by thinking the task is your duty
  • Studies show procrastination can be rooted in a fear of isolation
    • Tackle it in a group/social structure or don’t view it as so isolating
  • Don’t outsource marketing
  • Be careful how you judge others without personal interaction
  • The best marketing advice is to be you
  • Whenever you do sales or marketing, people live to find objections with it
  • There’s 4 types of stubborness: self-importance, sensitivity, sensuality, and stupidity
Dec 20, 2017
Making Money By Debunking Bitcoin Myths
14:11

“In order for me to be happy in life, I have to have two things: changing the world at scale and having fun. And it’s a constant rebalancing.” - Jeremy Gardner

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Everyone has an opinion on Bitcoin.

Some think it’s fairy dust, and others feel like they know the magnitude of what’s coming. Regardless of who is speaking, a cryptocurrency conversation will have a range of perspective and conviction.

But the truth is, that to understand cryptocurrency, you have to immerse yourself in conversations with expert opinions. They are the ones closest to the action, so their perspective is the one we must check all rumors and news headlines against.

On today’s episode of The Tai Lopez Show, we are joined by crypto-expert, Jeremy Gardner. Since 2012, Jeremy has had front-row seats to all things crypto-related. He is the founder of the decentralized prediction blockchain Augur, which at a market-cap of $300 million is said to be the most undervalued crypto-project in Silicon Valley. He is also the brains behind San Francisco’s ‘Crypto Castle,’ a residence for crypto-experts to live, meet, and converse. Jeremy’s diverse crypto-resumé qualifies him as a premier resource in understanding how each technology informs our investment decisions.

* For the full interview, check the BitcoinCrypto Mentor Mastermind podcast. And don’t forget, you can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The whole crypto market is based off of speculative value right now. That doesn’t mean I’m going to sell. It can still continue to go up exponentially.” - Jeremy Gardner

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Points to Keep In Mind

  • Bitcoin assets can be undervalued and in a bubble at the same time
  • Ripple is a chain of ledgers designed to transfer large sums of money between financial institutions with more liquidity and speed
  • Rebalancing a portfolio is checking your assets against your investment thesis
  • When investing in tech, have a thesis about both the technology and the value of the technology
    • Unless your thesis on the technology (as opposed to the value of the technology) changes, you should always be rebalancing your portfolio
  • Algorithmic trading is the only way to trade; you will get burnt on sentiment analysis and social media alone, you need machine-learning
  • Only invest in long-term value
  • Be skeptical of any crypto company with a $1 billion valuation and a centralized team
  • Businesses are either parasitic (exploiting others) or symbiotic (helping others) or anywhere in between
Dec 19, 2017
How To Profit Off Crypto Dark Horses with Jeremy Gardner
20:30

“Crypto and Bitcoin assets can go down 90% tomorrow, and they’ll still be higher than their all-time high a year ago.” - Jeremy Gardner

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Cryptocurrency isn’t just about Bitcoin.

There’s Stellar, Eos, Steem, Salt, and many more blockchains, tokens, technologies, and coins to bet on. Sure, Bitcoin’s price is a reliable glimpse into the market’s pulse on cryptocurrency, but if you’re looking to invest in any of the alternative crypto technologies, research beyond Bitcoin is required.

Luckily, on today’s episode of The Tai Lopez Show, we are joined by the expert on alternative crypto technologies. Jeremy Gardner is the founder of the decentralized prediction blockchain Augur, which at a market-cap of $300 million is said to be the most undervalued crypto-project in Silicon Valley. Jeremy specializes in evaluating each crypto from an unbiased point of view. His thorough understanding of how each technology works and fits into the greater landscape will help us navigate more nuanced investment decisions.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“People remember what you were right about not what you were wrong about.” - Jeremy Gardner

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Points to Keep In Mind

  • When investing in tech, have a thesis about both the technology and the value of the technology
    • Unless your thesis on the technology changes (as opposed to the value of the technology) you should always be rebalancing your portfolio
  • Algorithmic trading is the only way to trade; you will get burnt on sentiment analysis and social media alone, you need machine-learning
  • Only invest in long-term value
  • Be skeptical of any $1 billion + crypto company valuation without real world application
  • Net neutrality will just cause the Internet to innovate, a Web 3.0
  • No better place to learn than Twitter; brilliant people having conversations in real time
  • ‘Proof of stake’ vs. ‘proof of work’ when evaluating mining technologies
    • Proof of stake is less computationally intensive
  • 70% of applications don’t need censorship-resistance

Resources

  • Stellar is an open-source protocol for value exchange
  • Iota is a very scalable blockchain for Internet Of Things (IOT) and supply chain
    • Can handle mass transactions
  • Ethereum is the technology many cryptos are built on top of in the real-world
  • Neo is the Chinese Ethereum, not recommended
  • Quantum over Neo because of real-world application
  • Steem is a crypto Reddit, runs on the Eos network which can handle mass transactions
  • Salt helps you secure cash from your cryptocurrency
  • Eos is more decentralized but less censorship-resistant
    • Can take tens of thousands of CC transactions per year
Dec 18, 2017
Best of the Week: How To Build a $100 Million Marketing Strategy, Why Cryptocurrency Is Just Getting Started, & The Next Trillion Dollar Industry
50:46

“Our job as marketers is to break people’s false beliefs. How you do this is by telling personal stories of when you had that same false belief be broken.” - Russell Brunson

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This past week was filled with some of the best knowledge-dropping ever witnessed on The Tai Lopez Show. From Russell Brunson sharing how to make $100 million by marketing to the masses to Brock Pierce explaining the nuts & bolts of cryptocurrency to Jay Samit showing us why augmented reality will take over the world, this week’s interviews deserve a second look, and today we’re taking the time to recap some of the best moments.

To continue your self-education, subscribe wherever you listen to podcasts (Spotify, iTunes, SoundCloud, etc.) to transform your time at the gym into a physical AND mental workout, or your daily commute into the inspiring hour of story and business insight required to take your entrepreneurial visions to the market.

And don’t forget to subscribe to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Augmented reality technology will enable us to have access to all of mankind’s knowledge up until that point, so that we can make the best decision possible every time.” - Jay Samit

(click to tweet)

Points to Keep In Mind

  • Be excited when people shoot your ideas down
    • Stubbornness or sensitivity will kill you, you can either be right or rich
  • Become the Steven Spielberg of telling the movie that is your brand
    • If you have a family business, show pictures of your family on your website
  • People buy into people: Steve Jobs said buy into me, not Apple
  • Look at your website analytics and figure out how to tell a simple story
  • Make content and put a little money behind in ads to figure out your voice
  • Just start: there’s few things in this world you do more than once that you get worse at
  • To be able to sell to the masses, you have to understand people’s false beliefs and shatter them
    • The three false beliefs people have are about: 1) their need for the product, 2) their internal ability to use the product, and then 3) how external factors will influence their use of the product
  • Get the customer to trust you, then your company, then the product (in that order)
  • Augmented reality will empower the older, wiser generations to help inform the machine-learning software to grow smarter
  • If you put $100 into cryptocurrency in 2010, you would have $100 million right now
  • There are many ways to make money if you find a market nobody’s looking at  
  • Confucius said: “The man who chases two rabbits catches none.”
  • When hiring, view talent as talent
    • A genius maid will be better at marketing than someone who thinks he/she is a genius at marketing
  • The reason people build a personal brand is because the one thing you can differentiate for sure is your personal brand.
  • Use personality questionnaires when hiring to understand people (ex: STAR)
    • S is Structure/System: the engineer, person who builds the bridge
    • T is Thinker: the strategist, person who foresees problems with the bridge
    • A is Action: the visionary, person thinking about the next bridge/solution
    • R is Relationship: the synergist, person who keeps people together
  • Cryptocurrency is currently in an emotional market based on sentiment being driving force of prices
  • A good teacher transfers knowledge to you, not tells you what to do
  • A huge investment sector will break out once real estate goes to blockchain technology, (“I want to buy $100 of that house”)
  • Read the Innovator’s Dilemma to learn how the incumbent gets disrupted by the startup
Dec 17, 2017
Billion Dollar Business Ideas: Augmented Reality with Jay Samit
12:37

“Augmented reality will eliminate the fear of others and make the world a better place.” - Jay Samit

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Over the past few years, we’ve witnessed augmented reality technologies develop.

But products like Google Glass and QR codes made us skeptical of whether this technology had a place in the real world. Then there was Pokémon Go, which caught the world’s attention, made over $1 billion dollars, and made any AR-related doubts vanish from our minds.

On today’s episode of The Tai Lopez Show, we are joined by augmented reality-expert Jay Samit. He is the Independent Vice Chairman of Deloitte and the bestselling author of Disrupt You! Jay joins us today to widen our understanding of augmented reality. He shares what the latest developments are in AR technologies, and how they will undoubtedly influence our industries and lifestyles in the years to come.

Also you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“We’ll now have more control over our environment because our environment will conspire with us to succeed. Not against us.” - Jay Samit

(click to tweet)

Points to Keep In Mind

  • Augmented reality isn’t just about adding to the environment, it’s about subtracting
  • An example of the implementation of AR in an industry is the airplane cargo-packers
    • AR glasses would make it 3D tetris and save airlines billions in jet fuel
  • AR softwares can tell if a person’s gait is suspicious or body temperature is high (risk for ebola)
  • Think about opportunity first and then worry about privacy
  • Tinder goggles would make profile apparent in real-life (ex: halo hologram above person)
  • Machine-learning allows the software to get smarter with each new data point
    • AR would allow people to always have access to all of mankind’s knowledge up until that point.
Dec 16, 2017
The Next Trillion Dollar Industry? Augmented Reality with Jay Samit
30:54

“If the PC changed the world. And then the Web changed the world. And then mobile changed the world. Then augmented reality is exponentially bigger because all of those feed into it.” - Jay Samit

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It wasn’t just the miners who got rich during the Gold Rush.

It was the apparel companies, the shovel manufacturers, the restaurants and bars in the area; with any trillion dollar industry comes the opportunity for many million dollar businesses to pop up. Augmented reality is the next trillion dollar industry, and it’s time you carve out your portion of the pie.

On today’s episode of The Tai Lopez Show, we are joined by Jay Samit, the bestselling author of Disrupt You! to educate us on how to disrupt the augmented reality world. He is the Independent Vice Chairman of Deloitte, and his experience in technology spans across many different industries. His insights on how technology disrupts industry will help you carve out your million-dollar niche in augmented reality before anyone else does.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Every month there’s a new self-made billionaire. They didn’t go to the right schools, they don’t come from the right families, but they are looking at how the world changes and how to seize an opportunity from that change.” - Jay Samit

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Points to Keep In Mind

  • Pick a competitor-free industry and stake your claim as the world’s expert
  • When dinosaurs fight for turf, be the mammal that sneaks in and carves out a corner
  • Augmented reality isn’t just about adding to the environment, it’s about subtracting
  • Examples of new AR technologies: software that can tell if a person’s gait is suspicious or if body temperature is high/at risk for ebola
  • Big opportunity with AR to bypass employee training and equip new-hires with technology that makes them a professional (ex: electricians)
  • Lots of opportunity in the UI/UX of AR-technologies
  • Moore’s Law says the price of AR or any tech will halve each year
  • AR integrates perfectly with cryptocurrency  
Dec 15, 2017
How to Make $100 Million By Understanding People
19:39

“Pay attention to trends. What I do know, is that I’ve never met somebody born in April who I haven’t gotten along with. It’s not 100% perfect science, but there is something there.” - Patrick Bet-David

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Hiring is one of the greatest challenges in growing a business.

How do you know who to hire? What defines a good candidate? Is it focus? Charisma? Technical ability? Obviously it depends on the position and ideally you'd want the best of all worlds, but that’s hard to achieve and compromise has to be made.

So the real challenge becomes understanding people. To hire right requires knowing what types of people are required to succeed, what types of people you’re currently employing, and thus, what type of person you need to hire.

On today's episode of The Tai Lopez Show, we are joined by Patrick Bet-David, Founder and CEO of PHP Agency, and also the face of his personal brand Valuetainment. Patrick fled Iran at age 10 and stayed in a refugee camp in Germany before eventually landing in America. He now runs a multi-million dollar insurance company, and today he provides us with his views on the types of people required to launch and grow a successful company.

You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Once an introvert believes, you have to get out of their way. They’re gonna get what they want.” - Patrick Bet-David

(click to tweet)

Points to Keep In Mind

  • Use personality questionnaires when hiring to understand people (ex: STAR)
    • S is Structure/System: the engineer, person who builds the bridge
    • T is Thinker: the strategist, person who foresees problems with the bridge
    • A is Action: the visionary, person thinking about the next bridge/solution
    • R is Relationship: the synergist, person who keeps people together
  • When interviewing, find the interviewees point of motivation to take action
    • If it’s it not there, do not hire that person
  • The wealthiest people in the world are mostly introverts
  • You can judge a lot by how long someone works with their family
  • Shadowing people is the most important lesson in business
  • Hire people with fire and ambition
    • Personality is secondary
Dec 14, 2017
7 Growth Strategies To Scale from $0 to $100 Million Company with Patrick Bet-David
01:26:15

“The name isn’t important. What is important is the story behind the name.”- Patrick Bet-David

(click to tweet)

The opportunity for your personal brand is greater than the opportunity for your business' brand.

The people who ask, "Do you really need both?" are failing to see this truth. With a personal brand, you are able to differentiate yourself from the competition in a wildly unique way. The landscape caters to individuality; it’s a platform for self-expression. However, with a business’ brand, the story behind the product or service inevitably gets diluted by the fact that it is a product or service and not an individual.

This means that succeeding with both brands requires different sets of skills. Maybe you’re shy and don’t believe you can be in front of a camera promoting who you are or what you represent. Or maybe it’s the opposite, that you aren’t sure what the story is behind your product or service, or if you do, you don’t know how to tell it.

On today’s episode of The Tai Lopez Show, we are joined by Patrick Bet-David, who has succeeded with both his personal and business brands. A child-refugee from Iran, Bet-David ultimately landed in America where he founded his insurance company, PHP Agency, which now employs over 6,000 people. And in more recent years, with the rise of the Internet and social media, Bet-David knew he had to launch his personal brand, Valuetainment, which has 400,000+ subscribers on YouTube.

Patrick discusses the challenges one faces when growing a business or brand in today’s episode. From selling such an unsexy product like insurance figuring out who to hire when growing his team, Patrick Bet-David has a lot to teach us and we are hear to listen and learn.

And don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I think shadowing is a very useful tool. Learn from others, see what they’re doing right, what they’re doing wrong, and where you can do better.” - Patrick Bet-David

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Points to Keep In Mind

  • Get specific on your target audience
  • Confucius said: “The man who chases two rabbits catches none.” Read Gary Keller’s The One Thing to figure out your one rabbit
  • Find competitive markets that you can put one twist to make new markets with no competitors - The Blue Ocean Strategy
  • Find a way to minimize mission, the smaller you get the more you can make
  • When hiring, view talent as talent
    • A genius maid will be better at marketing than someone who thinks he/she is a genius at marketing
  • Use personality questionnaires for hiring (ex: STAR); most will tell you the same thing
  • When interviewing, find the interviewees point of motivation to take action
  • Read The Quiet Power of Introverts
  • You can judge a lot by how long someone works with their family
  • Shadowing people is the most important lesson in business
  • Social media will equalize the world by sharing information barrier-free
Dec 13, 2017
Why Bitcoin Could Go Up to $1 Million Dollars with Brock Pierce
21:48

Sign up for my new Bitcoin Cryptocurrency Mastermind Here

“It’s not hard to see the future. Getting the timing right is the part you need to get right.” - Brock Pierce

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The golden rule is: Only invest in things you understand.

And with cryptocurrency, what needs to be understood is more complex than the average investment decision. It’s not a company’s stock or sector of the economy you’re betting on. It’s an entirely new monetary system you’re saying that people will adopt.

This extra dimension to the investment adds research. Terms like ‘blockchain’ and ‘ICO’ are things we must know. Understanding when and where to use virtual vs. physical wallets is part of the investor’s responsibility. And trying to learn why Bitcoin can go from $7,000 to now $14,000 in one month will separate you from the other crypto-investors.

Fortunately, we live in an age where we can seek out expert opinions, and today we are joined by the Chairman of the Bitcoin Foundation and Cofounder of Blockchain Capital, Brock Pierce. Brock has been in the digital currency game for the past 20 years, and on today’s episode of The Tai Lopez Show, he covers everything cryptocurrency-related.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“A billionaire isn’t someone with a billion dollars. A billionaire is someone who has positively impacted the lives of a billion people.”- Brock Pierce

(click to tweet)

Points to Keep In Mind

  • Cryptocurrency technically defined is a monetary system based on math and cryptology governed on a peer-to-peer basis.
    • It works on a blockchain technology - which is a decentralized and distributed digital ledger, used to record transactions across many computers. This makes it so that the record cannot be altered retroactively.
  • If cryptocurrency reinvents money, then ‘money is power’ will shift to ‘technology is power’ or ‘consciousness is power.’
  • Easier to think about cryptocurrency as digital gold or Gold 2.0 because it isn’t good for transactions (yet)
  • Cryptocurrency is a bubble but so is everything else
  • Currently in an emotional market based on sentiment being driving force of prices
  • The blockchain will bring security to Data Transport Protocol
  • Read the Innovator’s Dilemma to learn how the incumbent gets disrupted by the startup
  • If buying your first coins, use exchanges (these are your on/off-ramps into this world)
  • Once you have procured coin, move it to both a virtual wallet and a physical (hardware) wallet
  • For virtual, think about desktop/mobile needs for security purposes
  • For physical wallets, have a backup placed in another location

Sign up for my new Bitcoin Cryptocurrency Mastermind Here

Dec 12, 2017
Live Website Critique: How To Make Money Online
51:23

“Tell a story. Each of you needs to become a Steven Spielberg. Someone who can tell the amazing story that is the movie of your brand.” - Tai Lopez

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Marketing is storytelling. And with your website, the story must be simple.

Who are you? What product are you selling? Why are you selling it? These are the questions floating around in the visitor’s head, so it is the company’s responsibility to provide those answers on their website.

But so many times I visit a company’s website and am blown away by how they choose to bombard me with information I don’t need.

On today’s episode of The Tai Lopez Show, we teach you how to make money from your website by going through a number of followers’ websites and diagnosing the issues with each. From copywriting to photography choices to overall site layout/design, the opportunity to tell a killer story requires executing on all fronts, and that’s why I’m here to help.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Education is the most outdated part of the global system. Online education is the future. Your kids and grandkids are going to look at you and say, “You didn’t learn online? You went to schools and buildings? What’s wrong with you?” - Tai Lopez

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Points to Keep In Mind

  • A good story is one that can be easily understood
  • Showcase what you sell and the faces behind the company
    • Kim Kardashian’s Instagram posts get twice the engagement when she shows her face
    • Studies show 6-month olds track human eye movement
  • You have to sell reward not pain
  • Don’t be self-important, Apple and Amazon don’t have a big logo on their website
  • Use video: Google conducted a survey that by 2020 all internet activity will be watching video
  • ‘Before and after’ imagery sells, especially with weight-loss products
  • About Us section needs to be about the person, not the company
  • Nobody ever woke up thinking “I need to register today,” so don’t use the CTA ‘Register Now’
  • You have to sell high-appetite products
  • Robotic income is when you make money online while doing something else
  • Use Alibaba or Amazon fulfillment for a white-label, drop-shipping brand
Dec 11, 2017
Best of the Week: How to Fly First-Class For Free, Driving Traffic To Your Website, & Making Your Brand A Movement
31:57

“We built a tribe of people who have a shared belief, a vision, that they’re going somewhere.” - Russell Brunson

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This past week was filled with highlights on The Tai Lopez Show, and today we’re taking a second to recap some of the best moments. From learning strategies on how to drive online traffic to understanding the ins and outs of credit card perks to reframing our understanding of branding as a tribe’s movement - this week saw guests Neil Patel, Stephen Liao, Lavar Ball, and Russell Brunson take our knowledge to the next level.

This caliber of education and knowledge-dropping is routine on The Tai Lopez Show. Subscribe wherever you listen to podcasts (Spotify, iTunes, SoundCloud, etc.) and transform your workout or daily commute into the inspiring hour that gets you taking your entrepreneurial visions to the market.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You don’t have to get customers with Google Trends. If it’s up and coming, that means everyone is Googling it. If you create the product, you can make a ton of money.” - Neil Patel

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Points to Keep In Mind

  • Use Google Trends to find what holes are in the market with little competition
  • Get certified on Google Adwords and use YouTube to learn how to do Facebook Ads
  • Don’t act like a stranger (“Nice to e-meet you!”) in cold-emails to CEO. If he/she forwards internally, the new point-of-contact will assume you two know each other
  • Establish relationships with banks by paying 90-100% of your credit card payment. This will make the time when you need to do a CLI (credit card line increase) easier
  • For those under 18, get authorized on your parents/relatives’ cards to inherit rapport with banks
  • In marketing, tell the stories necessary to break people’s false beliefs
  • Introverts can still make great content despite what they might think.
  • Extrovert + introvert make best business partners - read Working Together by Michael Eisner if seeking advice on business partnership
  • Real estate is where dumb people get rich
Dec 10, 2017
400: 1,000 New Paying Customers Per Day: How To Make Your Brand A Movement
09:21

“I thought if we’re a software company, then we’re just a commodity that will eventually get priced out. We needed to build something bigger, where people felt part of a movement.” - Russell Brunson

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The movement behind a product is more important than the product itself.

Take Apple for example. Yes they create some of the sleekest and most well-functioning products in the space, but it's not the iPhones and Macbooks that fueled the tech-giant's rise to what is now valued at over $900 billion. It's what having an iPhone or Macbook says about you.

This is the reality of today's business landscape. Brands operate as tribes, and if you own the brand's product, then you are behind that tribe’s movement or message. You’re wearing the ID badge that tells others you speak the language of that tribe, and if you see others with the same product as you, you know you can have a conversation with them.

On today’s episode, we have Russell Brunson, owner of ClickFunnels.com, talking about brand tribalism. In the early days of Russell’s launch, he had ClickFunnels enthusiasts create a tribe called “FunnelHackers.” Since then, Russell has helped business owners spell out the message of their tribe as well through the use of his tool.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I’m a big pattern guy. If I see a pattern, I look at the pieces to understand the elements of the movement. Then I know how to amplify it.” - Russell Brunson

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Points to Keep In Mind

  • If you don’t create a movement behind your brand, you will lose to those who do
  • Apply Maslow’s hierarchy of needs: 1) physiological, 2) safety, 3) love/belonging, 4) esteem, and 5) self-actualization to your brand
  • Be on the lookout for what users of your product begin to call themselves - ClickFunnels users coined the term “FunnelHackers” and Russell followed by making t-shirts
  • If you succeed building a tribe, users of your product will not view your product as a tool but rather as part of their identity
    • Therefore, they will view the competition as threatening, not enticing
  • People just want to belong to something  
    • The rise of gang membership tracks with the decline of the family unit (David Buss)
Dec 09, 2017
399: From $0 to $100 Million in 3 Years: Russell Brunson’s 5 ClickFunnels Marketing Secrets
01:40:14

“The reality is when you first start something you’re gonna suck. But if you keep doing it, the less and less you’re gonna suck and eventually you’ll be good.” - Russell Brunson

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Starting a business once required a lot of time, money, and energy.

But today, if you have an idea for a business, you can launch it almost immediately. Gone are the times of needing to write a business plan and get investments before discovering if your idea fits into the market. Now, in less than an hour, you could find a product source online, open a web store, and begin selling your idea.

Today we are joined by Russell Brunson, owner of ClickFunnels.com, a website-builder that has sales funnels cooked into it so that you can do one thing very easily and well: get customers landing on your website immediately. This was the problem Russell wanted to solve. He, like many of us, had hundreds of business ideas buzzing in his head and wanted to streamline the process to getting a product into the market.

Learn about Russell’s path to building a 9-digit SaaS company on today’s episode of The Tai Lopez Show!

And you can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“People who buy stuff buy stuff. If someone’s not willing to give me $5 for shipping & handling, they’re never going to give me $100/month for software.” - Russell Brunson

(click to tweet)

Points to Keep In Mind

  • “Winnow the wheat from the chaf” - find the customers who will pay by setting up payment walls and go after those that make it past them
  • Extrovert + introvert make best business partners - read Working Together by Michael Eisner if seeking advice on business partnership
  • Best headline: How To [Insert Good Thing] Without [Insert Bad Thing]
    • People are motivated by reward and avoidance of pain - hitting both of those is a double psychological bias, called the Lollapalooza Effect
  • Put $10 in Facebook ads behind videos of you endorsing your product - those who don’t make content lose
  • Email campaigns will never be replaced
  • Good copywriting isn’t just the right words. It’s putting the right things in the right place
  • The most powerful word in the English language is “imagine”
  • To be able to sell to the masses, you have to understand people’s false beliefs and shatter them
    • The three false beliefs people have are about: 1) their need for the product, 2) their internal ability to use the product, and then 3) how external factors will influence their use of the product
Dec 08, 2017
398: 20 Million Reward Points & $3.2 Million Credit Card Limit: How Stephen Liao Went From 0 to Credit Wiz
55:57

“When I first started, I had no idea what credit card points were. Now I stay at Ritz-Carltons and fly first-class for free.” - Stephen Liao

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The best way to learn history is to travel the world for free.

But our school system doesn’t teach us this. We’re tested on the year the Mongols invaded Europe instead of learning how to score free travel points from credit card companies so we can actually go visit Europe.

Today, Stephen Liao teaches us how to sift through the world of credit card perks to be able to do just this. Stephen dropped out of Stanford to figure out the credit card game just a year ago, and today he has a credit-limit that exceeds $3 million spread across 220 different credit cards. If he’s not flying first-class, he’s on a private jet. And if he’s not staying at the Waldorf Astoria, he’s at the Ritz-Carlton.

This is all because he’s figured out how to hack the credit card companies and beat them at their own game. Between the cash back, the flight miles, the discounts at other vendors, he distills all of it on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Make this a law in your brain: only spend money that you physically have in your bank account. That way you’ll never go into debt and never miss a payment.” - Stephen Liao

(click to tweet)

Points to Keep In Mind

  • Play the long game on credit cards. Don’t ever spend money you don’t have
  • If you need to file a dispute, do it at CFPB.gov
  • Discover it® for a beginner credit card
  • Chase Freedom with 5% money back (MB) for an intermediate credit card
  • Chase Sapphire Reserve for an advanced credit card
  • Establish relationships with banks by paying 90-100% of your credit card payment. This will make the time when you need to do a CLI (credit card line increase) easier
  • For those under 18, get authorized on your parents/relatives’ cards to build rapport with banks
  • Ask friendly questions to the people at call-centers
  • For people with bankruptcy history, adopt HUCA (Hang Up Call Again) philosophy when dealing with credit card companies over the phone
  • Use uscreditcardguide.com to research each card’s points
  • Figure out how to get ‘status’ with each credit card
  • With Chase Sapphire Reserve/Preferred call annually to waive retention fees
  • Try to get status with each card (ex: Delta’s status for travel allows you to upgrade to first-class for free)
  • Join Tai Lopez’ credit mentorship at tailopez.com/credit
  • Build business credit for business owners
  • Don’t just seek out credit cards with cash back
    • There are some that let you convert membership rewards (MR) points to cash back
  • Secured credit cards are for students or the unemployed
    • You give the amount of money that starts your beginning credit line (ex: Capital One Platinum)
Dec 07, 2017
397: How To Be A Big Baller: Lavar Ball On Marketing, Parenting, and Being The Best
07:53

“Whatever you do, you’re gonna have to suffer the consequences good or bad. So do you.” - Lavar Ball

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There’s nobody out there like Lavar Ball.

For the past year, we’ve seen him take over headlines, making controversial statements about the talent of his son Lonzo or justifying the $495 price tag on his Big Baller Brand sneakers. For the critics, this is fodder to create the next news story. But for us marketers, this is utter genius to watch and learn from.

There’s an old saying that any press is good press, and it seems that Lavar Ball lives by that. But the more you listen to him in interviews, the more you learn that he’s just doing him. He actually believes his son is better than Stephen Curry, and that his shoe is worth that price. He’s not doing it for the headlines; he’s doing it to be true to himself.

On today’s episode of The Tai Lopez Show, we catch Lavar for a few minutes to talk about his marketing and life philosophies. If there’s one thing we can take away from Lavar, it’s that staying true to your vision is what’s most important.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The key to life is doing what you love to do, and if you happen to get paid for it, you won.” - Lavar Ball

(click to tweet)

Points to Keep In Mind

  • Be true to yourself and do marketing your way
  • Anytime you’re in the limelight you’re gonna have 50% of the people like you, and 50% of the people who don’t
  • Get behind your children’s passions and make it fun
  • To get the best out of people, you have to know their strengths and play to them.
  • Sometimes less coaching is the best coaching
  • Your team will lose if there’s no flow between the members
Dec 06, 2017
396: How You Can Quickly Make 6 Figures A Month with Social Media & Email
10:15

“Email the investors. They’re the guys who write the check. They’re the guys that say hire this guy.” - Neil Patel

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When soliciting business or seeking out clients online, it’s important to be as efficient and effective as possible. But too often we get trapped in our old habits that aren’t producing the results we need. Not only is it hard to realize when this is going on, but even if you can - it’s equally, if not more challenging, to find out who has the answers and what advice they can offer you to change your ways.

Luckily, Neil Patel is here to clear up the whole picture. He’s a New York Times Bestselling Author, Entrepreneur magazine named him a Top 10 Marketer, and today - he spells it all out for us: How to cold-email a CEO, what websites to use when trying to lock in high-paying clients, and finally what (free) online resources are there to help you become the best online marketer.

To be successful in business today, you need to know online marketing inside and out, and that’s what we’re teaching you on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The easiest money-maker and best service to offer is paid ad management (PPC).” - Neil Patel

(click to tweet)

Points to Keep In Mind

  • Don’t go after the big guys when engaging on social media or seeking out clients
  • Craigslist over Indeed.com if you’re just beginning to seek out clients online
  • Recently-funded startups get pressure from investors to spend money to make the next Uber. Use Crunchbase news to find which ones just received their money
  • When pitching your services via email - email both the CEO and the investors with where you think the company is messing up and how you can fix it
  • Google AdWords, Facebook Support Center, and YouTube is the new ad-school
  • You just have to be better than most people
Dec 05, 2017
395: 5 Hacks To Get More Paying Customers, with Forbes Top 10 Marketer Neil Patel
43:14

“If you’re pitching an investor and they say no, they’re not saying no. They’re just saying not right now.” - Neil Patel

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In business, regardless of your product or service, an effective online strategy is essential to your success.

Whether that means a well-designed website that converts visitors into customers, or an engaging social media presence that dialogues with customers - it’s mandatory to infiltrate the Internet and show up on people’s screens if you want to succeed in today’s business world.

However, having the intention to do that and actually doing it are two different things. Fortunately today, we are joined by the best internet marketer around; no person is better at driving traffic than Neil Patel. Neil is a New York Times bestselling author, Entrepreneur magazine named him a Top 10 Marketer, and today he is sharing his secrets by distilling the complicated world of online marketing.

For those of us looking to take our business to the next level - Neil will share his methods to seek out and lock down higher-paying clients and investment money. How do you frame yourself as a social media marketer, what value can you offer in PPC advertising, and what can Google Trends offer you.

Learn all of that and much more, on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I look for someone who is very good at one thing, not kind of good at a lot of things” - Neil Patel

(click to tweet)

Points to Keep In Mind

  • Don’t go for the big guys and instead seek out smaller clients
  • If you are looking to launch a physical product, use GoogleTrends to find what holes are in the market and opportunities
  • Investing is a long-term game, especially with currency and real estate
  • K.I.S.S. - Keep It Simple and Stupid
  • Helping investors for free and building authentic relationships is the easiest way to make money
  • Scratch their back before you ask them to scratch yours
  • “The man who chases two rabbits catches none.” Focus and be very good at one thing
  • Don’t act like a stranger (“Nice to e-meet you!”) in cold-emails to CEO. If he/she forwards internally, the new point-of-contact will assume you two know each other
  • An important element in a cold email is to ask for them to forward it: “If you can, please forward this to the person in charge of marketing so that I don’t waste any more time.”
  • For writers, use Udemy and Google Trends to find what topics people are interested in
  • Get a superpower and build around that superpower
  • Figure out what you do like by figuring out what you don’t like
  • If you’re going to invest, think long-term strategies. Things go up like crazy, and they go down like crazy, the way you win is by thinking long
Dec 04, 2017
394: How to Use VRIN Score & Social Media to Build an 8-Figure Business
22:25

“When you poll your audience, you discover their values, which allows you to align your content/product/service better with what they value” - Tai Lopez

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While a lot of people can make some money even with poor marketing techniques, when you start talking about 8-figure and above businesses, you need to really, REALLY know what you’re doing.

Today, I am talking about how you can use social media and an understanding of human behavior to create a funnel that takes cold traffic and brings them all the way to the point of purchase.

In dating, most people will not sleep with a potential mate until they have spent a minimum of 7 hours with them, and in marketing we see a very similar thing: Unless you can find a way to spend a good amount of time with potential buyers, you will have a very hard time converting cold traffic into customers.

But if, through social media and carefully crafted funnels, you are able to continually show up to them, time and time again until, over time, you have achieved those 7 hours, the likelihood that they will become customers increases exponentially.

That is what I am teaching you how to do on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Hard work is only 20-25% of the formula for success” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Master the 25 cognitive biases to understand the fundamentals required to grow your social media following
  • Use the VRIN score:
    1. Value
    2. Rarity
    3. Inimitable (could you do it yourself?)
    4. Non-substitutable
  • When you poll your audience, you discover their values, which allows you to align your content/product/service better with what they value
  • Don’t post if the average of the 4 VRIN factors is less than an 8
  • To get to an 8-figure business, you have to have a funnel that is incredibly convincing
  • Hard work is only 20-25% of the formula for success
  • A certain amount of time is required to build enough trust to get a sale, and this can be accomplished either in-person, or through social media
  • There will always be a small amount of people who buy from you even when your marketing is bad. But to get to the 8-figure level, you need to be very, very good at marketing
Dec 03, 2017
393: How to Rank Well in Google and Get Free Traffic to Your Site
07:39

“Consider reaching out to the top 20 websites in your space, and asking if you can interview them, and they interview you, to get some powerful backlinks to your site” - Tai Lopez

(click to tweet)

If you sell anything through a website, good organic traffic will be absolutely essential to your potential success.

When it comes to being able to achieve really good traffic from google, you need to understand “Search Engine Optimization,” or SEO, and that is what we’re talking about on this episode of The Tai Lopez Show.

So whether you have a site that you currently sell through, or are considering heading that direction anytime in the future, this episode will be essential for you to listen to and learn from, to sell more online.

Learn how, on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Page 1 of Google for a term that is relevant to your business is absolutely essential to good organic traffic” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Ranking well on google will bring a lot of free traffic to your site and to your product
  • Page 1 of Google for a term that is relevant to your business is absolutely essential to good organic traffic
  • Consider buying a domain name that matches the keyword you are looking for
  • You can add an extra word if you need to, in order to get the domain name that has your keyword phrase in it, but avoid dashes
  • You need to get links pointing back to your site from other sites that are relevant and trusted in your space
  • Consider reaching out to the top 20 websites in your space, and asking if you can interview them, and they interview you, to get some powerful backlinks to your site
Dec 02, 2017
392: How to Use Sex Appeal to Achieve Massive Profit Margins and Sell More
10:29

“Irrational in the consumer world is latin for huge margins” - Scott Galloway

(click to tweet)

When you can introduce sex appeal into both your product and your marketing, you will see your margins and profits soar. This is one of the secrets to the appeal and massive margins of Apple, and today Scott Galloway is digging into how to use sex appeal and an appeal to the irrational urges in marketing and product design to be massively successful in business.

Humans can sense beauty in someone else, even at 50 paces away, and from any angle, because we are programmed to sense it even before we see it, so when you can find a way to bring that element into your business, you will find that you are far more successful.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you can tap into sex appeal in your marketing and product design, you will be able to attain massive margins” - Scott Galloway

(click to tweet)

Points to Keep In Mind

  • If you can tap into sex appeal in your marketing and product design, you will be able to attain massive margins
  • Even if you’re in a monogamous relationship, increasing your sex appeal will still be a strong urge for you because of evolution
  • You need to tap into irrational margins in business, because the margins created by sex appeal will be the largest of any margins
  • Someone can tell of someone else is beautiful from any angle, from 50 paces away. We sense it
  • Markets value recurring revenue companies at a multiple of revenue versus a multiple of profits, so a business built on this model can get a much more favorable valuation
Dec 01, 2017
391: The Secret to Getting Your Product on Retailer’s Shelves
14:03

“When what you say vibes with what people already think, it will be well received” - Tai Lopez

(click to tweet)

When it comes to selling physical products, you will gain massive amounts of value through getting your product placed on retailers shelves. In fact, for many small business owners, getting a distribution deal with a massive chain store is a dream.

But that is the problem: The companies know that, which means that their first offer will probably be a terrible deal for you, and could likely even put you out of business!

That is why today we’re talking about the right way to negotiate a deal with a large retailer, to get your product on their shelves without getting screwed in the process.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“In negotiating, you need to be the flame not the moth, meaning you need people to chase you, not the other way around” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • When it comes to selling physical products, getting your foot in the door at retailers can be a massive advantage
  • After you have your product, you need to get it out to influencers so that they will start talking about it and getting people excited about it
  • When you do this well, people will start walking into stores, expecting to see your product, and will start asking about it
  • At first, the stores won’t think anything of it, until 2-3 people per day are asking about it, and then they will start to dig into it
  • At this point they will reach out to you, but they know that they have all the leverage at this point, so this is not the right time to make a deal with them
  • As they come and ask, you need to find ways to say no nicely for about a year while you build online and evangelize your customers until they are raving fans of your product
  • The whole point of all of this is to get to the point where you have power and can negotiate a contract that is fair
  • You will only be able to negotiate a deal that is fair with retailers after you have had the self control to say no for long enough until they want your product badly enough that they are willing to come to good terms with you
  • In negotiating, you need to be the flame not the moth, meaning you need people to chase you, not the other way around
  • If you want to meet someone at a networking event, the best impression you can make is if you know someone who knows the person, and can tell them that they “have to meet you” for whatever reason
  • For some reason, astrology will go a long way with women
  • In marketing, you should always consider that people love themselves the most, so anything that reflects themselves back to them will be well-loved
  • When what you say vibes with what people already think, it will be well received
Nov 30, 2017
390: 17 Ways to Motivate Yourself and Overcome Procrastination
32:52

“Motivation is essential to success, but you need to LEARN how to motivate yourself” - Tai Lopez

(click to tweet)

Motivation is required for success. It’s as simple as that. But while most people understand this truth, few people take the time to learn how to motivate themselves effectively and well. People learn a few of the things that motivate them, like money, or relationships, or achievement, and they put all their energy into that one aspect.

But below I’m outlining the 17 different aspects of what motivates you, and how you can use them to achieve more.

In all of this, it’s importance to have balance. Too often people get all caught up in one or two of the below, and put 90% of their effort into those things. Instead, work on spreading these out evenly in your life, around 5% or so for each, to make sure your life is as fulfilling and happy as possible.

“The secret to being able to change is understanding why things are the way they are” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Motivation is essential to success, but you need to LEARN how to motivate yourself
  • Life is about doing and enjoying stuff
  • The secret to being able to change is understanding why things are the way they are
  • Everything in life is a trade-off of some good and some bad
  • One of the most painful things in life is not being able to make sense of what happens
  • ALL 17 of the below things must be experienced to feel fulfilled
  • Don’t focus on any single one of the below things. Work for a mix of all 17

17 Reasons

Ambition

  • Achievement: Accomplish difficult tasks, overcome obstacles, and become an expert
  • Recognition: Be recognized for what you do
  • Exhibition: Impress others with your actions or words

Materialism

  • Acquisition: It’s ok to have some materialistic goals. Use it as motivation
  • Order: Make things clean, neat, and tidy
  • Retention: Hoarding things- within balance
  • Construction: Build some things, get your hands dirty

Defense of Status

  • Infavoidance: Concealing a handicap or a failing
  • Defense: Defend yourself
  • Counteraction: Make up for failure by trying again, have pride

Human Power

  • Dominance: Control one’s environment
  • Deference: Admire a superior person, praising and yielding to them
  • Autonomy: Breaking free from constraints
  • Contrarience: Being oppositional
  • Aggression: Forcefully overcome an opponent
  • Abasement: Surround and submit to others, and accept punishment
  • Blame Avoidance: Shifting and stifling blame-worthy impulses
  • Harm Avoidance: Desire to avoid harm
  • Infavoidance: Avoiding being humiliated or embarrassed

Affection Between People

  • Affiliation: To be close and loyal to another person
  • Sex: To form relationships that lead to sexual intercourse
  • Rejection: Reject certain people and things
  • Nurturance: Help the helpless, feed and keep them from danger
  • Succorance: To have one’s needs met by someone else
  • Play: Have fun, laugh, and relax

Exchange of Information

  • Sentience: Seek out and enjoy sensual experiences
  • Cognisance: Understand, be curious, ask questions and find answers
  • Exposition: Deliver information to others
Nov 29, 2017
389: How You Can Achieve More Through What You Eat
58:24

“Good eating lifestyle is not a diet, because it’s not limiting. It’s a lifestyle” - Tai Lopez

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The Gracie Diet is an eating lifestyle, developed by the Gracie family of Brazilian Jiu Jitsu fame, and designed to combine the correct foods with each other, to give you energy and health to accomplish what you want in life.

But even more fundamentally, in this episode I talk about why it is important to be willing to experiment. Those who have done incredible things have always been willing to experiment, to try things out and see if they work, and whether that’s diet, lifestyle, habits, or anything else, everyone is different, and so experimentation is often the only way you can know if something is right for you specifically.

“When starting a new lifestyle, take it slowly and in stages” -Tai Lopez

(click to tweet)

Points to Keep In Mind

  • The fuel you put in your body is going to affect your performance in a powerful way
  • Most people don’t pay nearly enough attention to how certain foods make them feel
  • Many people are guided almost entirely by the pleasure of eating
  • Good eating lifestyle is not a diet, because it’s not limiting. It’s a lifestyle
  • Most people lack potassium in their diet
  • Eat fruit for dessert
  • A 24 fast once per month is a great cleanse
  • If you write down everything that you eat, you will realize that you’re not eating the way you want
  • When starting a new lifestyle, take it slowly and in stages
  • Make sure you hang out with people who eat similarly to the way you want to eat, because it will affect you greatly
  • Be constantly willing to try out different things, to find out what works for you
  • Willingness to experiment is extremely important to success
  • Take naps

“Willingness to experiment is extremely important to success” - Tai Lopez

(click to tweet)

Nov 28, 2017
388: Best of the Week: Sales Techniques from a Master, How to Get 10.9 Million Followers, and Why Google is God
01:18:27

“The moment someone meets you, they need to get the impression that you can help them reach their goals” - Jordan Belfort

(click to tweet)

Last week was a blockbuster week for the Tai Lopez Show, and today we’re reviewing some of the highlights, from the real “Wolf of Wall Street,” Jordan Belfort’s crazy stories and advice on how to become a master salesman, to the specific techniques I use to grow my social media 10 10.9 million followers, to Scott Galloway’s incredibly insightful analysis of the “big four,” Google, Apple Amazon and Facebook, why they have achieved the massive success that they have, how we can learn for them, and what it means for society as a whole.

If you are not subscribed to The Tai Lopez Show, you need to be, because this is the kind of information and education that we are bringing to you every single day. Subscribe in Spotify, iTunes, or wherever you listen to podcasts, and make it a part of your daily commute, when you’re working out, or doing anything else, so that you can systemize learning to make it a daily pursuit, and get a little better every single day.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Study the most successful companies in history of develop a model for what you want to do” - Scott Galloway

(click to tweet)

Points to Keep In Mind

  • We all enter adulthood with certain insecurities that can screw up our motivation for what we are doing
  • When you have all those insecurities, you think fame and wealth will solve them, then you become rich and famous and still feel the same way, you start looking for other outlets
  • Every idea has a certain amount of value intrinsic to it, but that amount is either multiplied or subtracted from, depending on how the person is able to express it to others
  • Human communication is 45% body language, 45% tone of voice, and 10% words
  • Eye contact is essential to developing any level of trust
  • The moment someone meets you, they need to get the impression that you can help them reach their goals
  • If you make a bad impression, it takes 7 subsequent meetings to change that
  • We’ve been conditioned to respect elders and allow them to control the flow of the conversation, so getting into that position will allow you to control the sale
  • You have to act as if before you can become that way
  • Persuasion is a linchpin skill for success
  • If someone is really committed to learning the skills required and putting in the time required, it’s almost impossible for you not to succeed
  • Without fear there is no courage
  • The fastest growing company in history was built off social media
  • The social proof of your following on social media is very important
  • Start with a global campaign to grow your Facebook following, to decrease the cost per follower
  • You should shoot for a minimum of 10k followers on each platform
  • If you grow your Facebook fan page, you can redirect a lot of them to Instagram
  • Use share for shares to grow Instagram, but share somebody else’s content before asking them to share yours
  • I recommend posting approximately 7X per day
  • Twitter is the platform that allows the most activity
  • Use live streams for intense attention
  • Companies in the past would underpromise and overdeliver, big tech has flipped that formula and reporters seem to put up with it
  • 80% of our phone time is spent in-app, and 6 of the top 10 apps are owned by Facebook
  • In the age of big tech, we need to start thinking about if what is good for the consumer always good for society
  • Study the most successful companies in history to develop a model for what you want to do
  • Our instinct, since we emerged from caves, is to always want more, because the penalty for less was death
  • Apple has the margins of a lamborghini with the production capabilities of a Toyota
  • Irrational in the consumer world is Latin for ‘huge margins’
  • Recurring revenue business models allow companies to not have to discover new customers constantly
  • As a company, you will be in a good position if you are perceived as a career accelerant
  • Apple is able to control the customer experience through their physical stores
  • Get a job, and whether you think you will stay there long term or not, focus aggressively on it while you’re there
Nov 26, 2017
387: The Secret to Apple’s Success: How To Achieve Massive Profits with Scott Galloway
08:34

Buy Scott’s book “The Four” and his others here.

“Our instincts, ever since we emerged from caves, is more. We always want more, because the penalty for less was death” - Scott Galloway

(click to tweet)

Apple has managed to do something that no other company in history has: Combine the lowest cost of goods through mass production with the highest profit margins available only to luxury brands.

This combination has resulted in a company that has massive profits, and the most valuable company in the world.

This demonstrates the value of finding a way to appeal to irrational urges and instincts, like status and mate-worthiness, in your marketing and product design.

Learn how Apple was able to pull this off, and what it means for how you can achieve massive margins in business, on this episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The more for less business strategy is usually the company that is the most valuable in the world” - Scott Galloway

(click to tweet)

Points to Keep In Mind

  • In the modern age, we don’t tend to depend as much on a superbeing “God” for answers, but we still have anxieties, so Google is now filling that role
  • Google is our modern-man’s God
  • Facebook taps into our need to love and be loved
  • The number one indicator of your chances to make it to 100 is the number of people that you love
  • Our instincts, ever since we emerged from caves, is more. We always want more, because the penalty for less was death
  • The more for less business strategy is usually the company that is the most valuable in the world
  • Apple is the new signal that you have good genes, and are a good mate
  • Apple has been able to pull off the impossible: It can secure components for the lowest price, and then charge the highest price for it
  • Because Apple taps into our irrational urges, it is the most profitable company ever

TaiLopez.com/TheFour

Nov 25, 2017
386: Apple is Sex, Google is God, Facebook is Heart, & Amazon is Consumptive Gut, with Scott Galloway
37:28

Buy Scott’s book “The Four” and his others here.

“Old media has basically been co-opted into being the investor relations PR department for big tech” - Scott Galloway

(click to tweet)

Scott Galloway is here today to talk about his new book “The Four,” which discusses the major four tech companies, Apple, Google, Amazon, and Facebook, and the ramifications of the world we live in.

In the process, we talk about how marketing works in today’s information economy, why irrational urges are the best space to work in because they provide massive margins, how Google has come to replace God in our lives, and why the more boring, less sexy industries are often the best opportunities to make good money.

Learn about all of that and more on this episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The question we have to wrestle with is: Is what is good for the consumer always good for society?” - Scott Galloway

(click to tweet)

Points to Keep In Mind

  • Amazon does a very good job of dominating the news cycle with features announced carefully for this purpose, sometimes more for the purpose of the PR than for the feature itself
  • Old media has basically been co-opted into being the investor PR department for big tech
  • Traditionally, companies would try to under promise and over deliver. Because of the current news cycle, the reverse is the case with big tech
  • The big four tech companies are getting to the point where they are starting to effectively replace religion in our lives
  • Big tech is bringing very complex moral questions with it
  • 80% of our phone time is spent in app, and 6 of the top 10 apps are owned by one company: Facebook
  • Most of the money spent on advertising is with big tech companies
  • As tech does better, it lowers prices, the reverse of the trend we see in traditional companies
  • People now look to Google for truth, rather than traditional sources
  • The question we have to wrestle with is: Is what is good for the consumer always good for society?
  • We’ve had job destruction in the past, we’ve just never had companies as good at it as big tech is today
  • Our evolutionary instinct is to want more, because lack causes starvation. But in the current first-world dynamic of plenty, this has some unintended consequences
  • Irrational urges on the part of the consumer can lead to massive margins
  • More households have a recurring revenue relationship with Amazon Prime than voted in the 2016 presidential election or have a landline
  • Brands may need to start to open stores to maintain their irrational margins
  • The more boring the industry, the higher the potential ROI

TaiLopez.com/TheFour

Nov 24, 2017
385: The FAST Way to Grow Instagram & Facebook (20k/day)
11:05

“The more followers you have, the easier it is to get more followers” - Tai Lopez

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When you are starting to grow your social media following, you need to remember the impact that “social proof” will have on your results. Social proof means that people see that other people are interested in you, and it makes them more likely to check you out, and ultimately follow you on social media platforms.

This is why it is not of paramount importance, starting out, that you only target the customers that will be worth the most to you, but rather that you initially focus on the followers that will be less expensive to acquire, before reaching out to the followers that will be the more expensive to acquire, and potentially worth more to your business in the long run.

Do not forget this essential step of developing social proof, early on in the process of building your social media following. Learn how to do it on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Shoot for a minimum of 10k followers on each platform” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Use a global campaign on Facebook to start
  • Use the format: “If you like X, like my page”
  • Starting with a global campaign makes it less expensive to get your first followers
  • The more followers you have, the easier it is to get more followers
  • Shoot for a minimum of 10k followers on each platform
  • Use Facebook to grow other platforms
  • On Instagram, share someone else’s content, and then ask them to share yours- only AFTER you have shared theirs

TaiLopez.com/Manage

Nov 23, 2017
384: 10 Strategies to Grow Your Social Media (10.9 Million Followers)
01:30:16

Only 18 hours left to let me grow your social media for you! TaiLopez.com/Manage

“Social media is responsible for the fastest growing business in history” - Tai Lopez

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Social media has turned into the most valuable asset you can build, whether for your business, or even for your personal brand. These days, social media can skyrocket your business, and some of the fastest growing businesses today rely on it for their marketing.

Today on the podcast, I am teaching you the 10 strategies that I use to grow my social media following by massive numbers every single day, so that you can do the same thing. Or, I am simply offering you the opportunity to let me grow your social media for you.

Whether you want to do it yourself, or let me do it for you, investing in social media growth is essential to your long-term success, and I am showing you exactly how to do it on this episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Profit in business comes from repeat customers, so do a good job for people and they will come back” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Social media is responsible for the fastest growing business in history
  • You must master the game of social media if you want to be successful
  • Learn and understand how to use Facebook pages
  • You can use Facebook to get followers on all of the other platforms
  • Start with a global campaign, and boost certain content with very simple call to actions, telling people to like the page
  • Starting with a global campaign allows you to get the cost per action down to a low price point
  • High follower count is important because the more you have, the easier it is for you to get more, because of the social proof of your follower count
  • 10k followers on each of the main platforms is a minimum you should shoot for to start
  • A good format is, “If you like X, like my page.” Consider adding a photo of you with X
  • If you grow your Facebook page, it becomes much more easy to grow your other platforms, especially Instagram because the ad platform is the same
  • Instagram share for share:
    • First, share somebody else’s content
    • Let them know that you did
    • Then, you can come back later and ask for them to reshare something of yours
  • While Twitter is more difficult to make money from, it is still very valuable, and often undervalued today
  • On Twitter, you have to post more often. I recommend approximately 7 times per day, and you have to post natively to Twitter, not through other platforms like Instagram
  • While more people watched Instagram stories than Snapchat, Snapchat has better user engagement
  • When a platform is difficult to grow, it can be easier to compete, if you can crack the code
  • Again, with Snapchat, you can take your Facebook followers and redirect them to follow you on Snapchat
  • Use Facebook as the anchor to grow your other social media accounts
  • Use live for powerful, intense, urgent attention
  • Social media followers are not just for your ego, they are the new way to reach people
  • Email marketing is still extremely important
  • The game of business is to invest, and social media, when done right, can have a very high return on investment
  • Social media followers are very valuable in the long term because, after you have initially paid to gain them, you can then still get in front of them continually in the future
  • You do not need to do blackhat social media activity in order to grow. You can do it the real way!
  • You can gauge the quality of your life by your level of stress when you go to bed, and when you wake up
  • Profit in business comes from repeat customers, so do a good job for people and they will come back
  • Always start out by building a relationship, and then do bigger and bigger things

TaiLopez.com/Manage

Nov 21, 2017
383: How to Control Any Sale Through Body Language and Tonality, with Jordan Belfort
20:18

“Body language has a way of slipping under the radar of the conscious mind, and communicating directly with the unconscious mind” - Jordan Belfort

(click to tweet)

If you want to get good at sales, you have to learn how to be perceived as an expert in whatever it is that you are selling. This is because when you speak and act as an expert, and the person you are talking to starts to view you as an expert, you are allowed to control the flow of the conversation, which is one of the most important things when it comes to being good at sales.

But there are specific steps to being perceived as an expert, and a lot of it has to do with the way you talk, your body language, tonality, and what you are saying. Today, Jordan Belfort is explaining exactly how to be perceived as an expert in whatever it is that you are selling.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you make a bad first impression, it takes 7 subsequent good impressions to change that” - Jordan Belfort

(click to tweet)

Points to Keep In Mind

  • Human communication is 45% body language, 45% tonality, and only 10% words
  • Words matter greatly when you’re speaking, but you need to understand that you’re communicating even when you’re not speaking
  • Body language has a way of slipping under the radar of the conscious mind, and communicating directly with the unconscious mind
  • Lack of eye contact will make people not trust you
  • When someone has first contact with you, they need to believe that you are worthy of making a sale
  • If you make a bad first impression, it takes 7 subsequent good impressions to change that
  • The only way that you can make every sale the same is by being perceived as an expert, because that is the only way you will be allowed to control the conversation
  • Confidence starts with “acting as if”
Nov 21, 2017
382: Jordan Belfort: The REAL Story Behind the Wolf of Wall Street
01:02:28

“A lot of people have great ideas and concepts, but if you don’t know how to express them to others and persuade them, you will not be able to do much with your ideas” - Jordan Belfort

(click to tweet)

Today’s guest is none other than the Wolf of Wall Street Himself, Jordan Belfort, and we’re talking about sales, how to learn to be a better salesman, and more generally, how to become more persuasive in everything you do in life.

A lot of business people have good ideas and concepts for their business, but in reality, the value of their idea is either multiplied or drastically reduced by their ability to persuade others of their idea!

This is why sales is important to everyone, not just people who do or plan to make their living as a “salesman.” If you want to be successful, you will have to learn how to convince others, and Jordan’s Straight Line System is the proven strategy to teach you how to do that.

Learn all of that and much more, on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Strategic preparation is essential to good sales” - Jordan Belfort

(click to tweet)

TaiLopez.com/Wolf

Points to Keep In Mind

  • A lot of people have great ideas and concepts, but if you don’t know how to express it to others and persuade them, you will not be able to do much with your ideas
  • Even people who are natural at something follow certain rules and strategies, they just do it naturally. But anyone can learn them
  • Strategic preparation is essential to good sales
  • Your prospect needs to be 10 out of 10 on your product, trusting you, and your company, before closing
  • Rookie salespeople skip the qualifying section of the sales process. First of all, you need to make sure your prospect is in the market in the first place
  • By asking smart questions, you can get into solid rapport with prospects
  • Your prospect has to believe that you really care about them
  • Your prospect has to understand that, fundamentally, you’re just like them
  • Every idea has a certain amount of value to it. But the way it is presented either multiplies that value, or takes away from it
  • Persuasion is a learnable thing
  • Human communication is 45% tone of voice, 45% body language, and only 10% words
  • Body language has a way of slipping under the radar, and going right to the unconscious mind and creating a gut reaction
  • When someone makes their first impression of you, they should be thinking:
    • This person is sharp as a tac
    • This person is enthusiastic
    • This person is an expert in the field
  • If you make a bad first impression, it takes 7 subsequent meetings to turn that around
  • When you’re perceived as an expert, it gives you the opportunity to control the flow of the conversation
  • The first stage of confidence comes from acting as if
  • Study the best, in detail, to model it and eventually become it
  • Resilience has to do with the fundamental belief that you have what it takes to be successful
  • Once you learn how to communicate, it changes who you are, and you become the successful person you could be
  • Without fear, there is no courage
  • Objections are nothing more than smoke-screens for uncertainty

 

TaiLopez.com/Wolf

Nov 20, 2017
381: Best of the Week: Speed Reading, Adventure Vs. Accomplishment, & the 25% Success Formula
39:48

“See life as an adventure, rather than an accomplishment” - Tai Lopez

(click to tweet)

This week, we had powerhouse guests on, talking about the practical things you need to know to be successful in business and life in general.

On this best of the week episode, we’re talking about how to become a faster reader, how languages help you and how to learn them faster, why it’s better to view life as an adventure rather than a list of accomplishments, why you should set your identity as a lifelong learner, and how to choose the best business to go into online and then be successful in it.

Learn all of the above, plus so much more, on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“It’s better to be rich than to be right” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Scan at least 3 words at a time, to read faster with better comprehension
  • Use a pacer when reading, and set the pace for your eyes to follow
  • You will make more money if you know more languages
  • If you have children, one of the best gifts you can give them is an education in different languages while they’re young
  • Total immersion, without all of the rules, etc, is the best way to learn a language
  • To learn something, it has to feel important
  • See life as an adventure, rather than an accomplishment
  • Your goal is not always to be right, your goal is to figure out what is right no matter what it is
  • It’s exhausting to work on something that you’re not passionate about
  • A business partner is like a marriage, so you need to very carefully vet anyone you are considering bringing on as a partner
  • It’s better to be rich than to be right
  • Approach life with the idea that you can learn to do anything
  • Mentors are essential. Learn from them instead of trying to reinvent the wheel
  • Working hard is only 25% of the formula
  • Tools are essential to the process of making money online
  • Teaching people how to do things, and how to make money doing those things, is one of the easiest and fastest ways to start making money online
  • A lot of people take for granted what they do for their job, when there are actually more ways to make money with it than you may be thinking of
  • If there are no competitors for your business, it might be because there is no demand for it
  • A lot of times, it’s a good idea to choose a market where there are competitors, but you know what differentiates you
Nov 19, 2017
Trailer: Coming Monday: The REAL Wolf of Wall Street, Jordan Belfort
03:02

The REAL Wolf of Wall Street stopped by the house, and wanted to drive my Lamborghini. Stay tuned, full interview coming Monday!

Nov 18, 2017
380: How You Can Start a Passive Income Stream Today: Lessons Learned in 9,000+ Businesses
10:23

“Start marketing by giving away things for free” - Travis Rosser

(click to tweet)

Business ideas are everywhere, if you know where to look for them. Today, we’re talking through some business ideas that can get you up and earning money online fast.

The key is to take either your profession or your passion, educate people around it, build an online course, ideally include a business component to it (like how to earn money doing whatever you are teaching), and then sell and host it through a platform like Kajabi.

Using this formula, you can get setup earning passive income fast. Get all the details on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Most people will not be paying customers, so the top of your funnel needs to be wide” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • You can turn your profession or your passion into a business
  • To market, just get out into the world and be yourself!
  • If people think they know you, they will buy from you
  • Start marketing by giving away things for free
  • Most people will not be paying customers, so the top of your funnel needs to be wide
  • Ideally, you want to be in a space where there is some demand, but you can also create a monopolistic effect
Nov 18, 2017
379: 3 Steps to Online Revenue: $4,000,000/Month: Travis Rosser, founder of Kajabi
29:25

“Working hard is only 25% of the success formula” - Tai Lopez

(click to tweet)

Today we’re talking with Travis Rosser, the founder of Kajabi, about what it takes to start to generate revenue online.

Even if you don’t instantly get rich or start making millions per month, if you can just learn how to generate a few hundred, and then a few thousand, dollars on the side each month, you are starting to get closer and closer to being able to quit your day job, and put all your time and effort into doing what you love!

That is what Kajabi helps people do, and that is what we are teaching you how to do, on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Conscientiousness is the personality trait most associated with success” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • In order to make money online, the first thing you need to figure out is what tools you are going to use
  • Too many people are trying to reinvent the wheel. Instead, get very good at learning and using the tools online
  • Working hard is only 25% of the success formula
  • Conscientiousness is the personality trait most associated with success
  • Do your research!
  • Today, it’s usually not a good use of your time to build your tools from the ground up, because usually there is something out there that already does it
  • Educational programs are one of the quickest, easiest ways to start making money online
  • Consider your profession when thinking about how to make money online: What is your profession, and can you create education around it?
  • No matter what you do, most people will not be your customer, and that is ok
  • Competitors prove that there is a market for what you’re doing
  • You have to learn to think deeper than the surface takeaway
  • Figure out your specific niche, and then go find those people!
Nov 17, 2017
378: How Tom Uses Identity to Drive Behavior: $400,000,000 in Revenue
11:57

“We fall in love with people and things that remind them of themselves” - Tai Lopez

(click to tweet)

What you believe about your own identity will drive your behavior. This is why, if you give yourself the identity of a learner, of the best and fastest learner in any room, and really convince yourself that that truly is your identity, your behavior will follow and you actually will become that learner.

This is an important truth: Identity drives behavior. So be purposeful about what you set as your identity! Our identities are not set in stone. Instead, they are defined by us. Too many people allow other people to define their identity, when it is yours to define!

Learn how to do all of this, to truly define what you want your identity to be, on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Throw out the idea that there are limits to what you can learn” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • We fall in love with people and things that remind them of themselves
  • Marketing has to vibe with what people already believe
  • Start in Marketing with people who already have a similar view to yours. Then, in the coming years, you can expand to evangelize from there
  • Throw out the idea that there are limits to what you can learn
  • Behavior is driven by identity, to make your identity never to back down from a problem
  • While the vast majority of knowledge is unknown to you at the moment, change your mindset to one that understand that almost any of it can be known and understood
  • Don’t invest time and energy into inventing the whole. Instead, have mentors!
Nov 16, 2017
377: How to Sell 1,500,000 Physical Products Per Day with Quest Bar Founder Tom Bilyeu
54:30

“Most people build self esteem around being right, good, or something else. Instead, build your self esteem around being the fastest, best learner” - Tom Bilyeu

(click to tweet)

Today we’re talking with the founder of Quest Bars about how he was able to build a health bar empire. Quest Bars sell 1.5 million bars per day, and today he is giving us a behind the scenes view of what it takes to do something on that scale, and just importantly, what it feels like to achieve the much success.

Tom places a tremendous amount of emphasis on where your self esteem comes from. If your self esteems comes from being right, you will feel too threatened to admit when you’re wrong, and learn from it. But if your self esteem instead comes from the idea that you are an incredible learner, the best learner in any room, you will be willing to admit when you’re wrong.

Just like he says, your behavior is driven by your identity. So the process of defining to yourself what your own identity is, will change your behavior, and in fact is one of the most powerful ways to change your behavior to be what you want it to be.

Learn how to achieve incredible success in whatever you plan to do in life, on this episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When your marketing, there has to be a subconscious thing that vibes with what your customer thinks about themselves” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • What you build your self esteem around matters
  • Most people build self esteem around being right, good, or something else. Instead, build your self esteem around being the fastest, best learner
  • Being a constant learner is the only way that you are going to achieve great things
  • Make your goal the adventure, rather than being right
  • Influencers are a powerful way to launch
  • Business partners are like a marriage: You need to really, really know the person before you agree to anything
  • When you do a really good influencer campaign, people will start going into stores, expecting them to be sold there, and asking about it, which will pressure the stores to stock your product
  • Say no to stores who want to carry your product, keep building online, evangelize your customers until they love you, and then in a year or so you can negotiate a deal that’s much better for you
  • What you chase moves away from you, and what you deny moves closer. So attract what you want, but don’t too much of a chaser
  • You have to play the long game
  • When your marketing, there has to be a subconscious thing that vibes with what your customer thinks about themselves
  • You should believe that you can learn to do literally anything
  • Behavior is driven by identity
  • Make your identity what you want it to be, and your behavior must follow
  • Use mentors instead of constantly trying to reinvent the wheel
Nov 15, 2017
376: The Secret to Learning Languages Quickly
05:36

“Knowing more languages will always help you make more money” - Tai Lopez

(click to tweet)

Today, a lot of people discount the value of learning other languages, thinking that you can always use an interpreter, or soon even a machine to interpret for you, in the event that you need to communicate with someone who does not speak your language.

In reality, if you speak another language, you will be able to make more money. It’s as simple as that. People buy from you based on whether they like you or not, and if you can communicate with them in a more real, personal way, without the barriers imposed by an interpreter or machine, you will have the opportunity to make far more money.

In addition, the exercise to your brain, and expanding your thought processes through learning other languages, is incredibly valuable.

Learn how to go about learning new languages quickly, with David Mills, on this episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“To learn languages, make it conversational and natural, don’t start with rules” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Knowing more languages will always help you make more money
  • Negotiations and business goes good or bad, often, based on how much someone likes you
  • To learn languages, make it conversational and natural, don’t start with rules
  • In order to get good at something, you need to make it very important to your subconscious
  • Full immersion in language learning works so well because it makes learning the language incredibly important to you
  • Your brain can learn incredible amounts, but it has to get the idea that it is important in order to learn
Nov 14, 2017
375: 18 Practical Tips to Make $11,000 Profit Per Day Online: David Mills
29:09

“You don’t necessarily want to start with your best idea, because it will be your worst execution. Just start something!” - Tai Lopez

(click to tweet)

David Mills has made $40 million off of his internet business, and currently makes $11,000 in pure profit per day online, so today I am talking with him about how exactly he was able to accomplish all of that, so that you can learn from it and achieve those same kinds of results in your own business.

A lot of today’s episode is about SEO, which stands for Search Engine Optimization, and is absolutely essential if you want to generate organic traffic from Google. If you master SEO, you will always have free traffic to your business, which means you will not need to spend as much on paid traffic, which is how you can increase your profit margin.

Learn on this and more, on today’s episode of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Only about 1% of entrepreneurs understand how important organic traffic is” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Even if your website is terrible, find a way to go through the full process of getting it up, so you know how to do it
  • Your first attempt will always be the worst
  • You don’t necessarily want to start with your best idea, because it will be your worst execution. Just start something!
  • Only about 1% of entrepreneurs understand how important organic traffic is
  • One of the best places to hide a dead body is on page 2 of Google. You have to be on page 1
  • Whatever you are selling, try to buy a domain name that matches a few of the words people will be typing in
  • You need to get links to your website from other websites around the content of your website
  • Reach out to the top 20 websites, and offer to swap interviews with them
  • Practice reading with something that is making you read faster and faster
  • When you’re practicing something, you have to let go of being a master of it
  • It’s been proven over and over again that you will make more money if you know more than one language
  • Learning language needs to be conversational, and full immersion is the best
  • Your brain can learn an incredible amount, but you have to show your brain subconsciously that it is important
  • To make money online, sell a simple product that you use everyday, and you know how to improve
  • You don’t have to be intimidated by SEO

TaiLopez.com/OMG

Nov 13, 2017
374: Best of the Week: Giving away $2.2 Million, $287k Per Day, & How to Sell
44:20

“Never tell people how much you make, especially if it is a lot. It just puts a target on you” - Tai Lopez

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The wise general does not reveal his secrets. That is what Sun Tzu tells us in The Art of War. Too many entrepreneurs and business people want to brag about how much they make, their accomplishments, and what they’re doing. But in reality, if you do that, you are just putting a big target on their head.

Instead, making people think you’re doing less than you are. That you’re making less money than you are. At least until it is the right time. In this way, you do not draw too much attention, until you can handle that attention.

There are a lot of parallels between business and war, this is just one of them. Learn about it, and so much more, on this special best of the week edition of The Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Break your larger goals into smaller, specific goals” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Never tell people how much you make, especially if it is a lot. It just puts a target on you
  • Entrepreneurs should read The Art of War
  • Don’t negotiate with fools, cut them out
  • Start a business around something you are curious about
  • With enough time and specific goals, you can do almost anything
  • For many, when you see something that is beyond you reach right now, the drive to get that thing will drive you to the next level
  • What goes you out of procrastination is ambition, and ambition comes from having a specific goal
  • Give yourself the advice you would give your younger sibling
  • Break your larger goals into smaller, specific goals
  • Everyone needs allies
  • ICO’s provide a way to give users and everyone in the world an opportunity to own a portion of the company
  • Marketing requires a fundamental understanding of human behavior
  • Humans make decisions based on emotion much more than they think they do
  • If you want to raise capital, you need to be likeable
  • In business, treat everyone like they’re your family
  • You need to get started, and see small success at first, to get motivated to do the rest of the work to be successful
  • The most important sale is to yourself: You must believe in the product in order to sell
  • Obscurity is the real reason you will fail
  • Use money to get attention
  • In real estate, if you invest in multi-family units, you spread out the risk
  • The middle class lulls you into complacency
  • It’s ok to be grateful, but never be satisfied
  • You can do anything, as long as it’s not forever. Don’t be too picky, especially if you’re broke
  • As long as you maintain cash flow, you don’t lose when markets go down
Nov 12, 2017
373: How to Invest When You Don’t Have Money: $700 Million in Real Estate
11:08

“Find a way to make a very small amount of money, to show yourself that you can do it. Then, you expand from there”

(click to tweet)

It can be difficult to start building wealth when you’re at zero or lower. But you can definitely start from anywhere, and, in reality, that is every self-made entrepreneur’s starting point.

Grant Cardone stopped by the house to talk about the process of building wealth through sales and real estate. Learning sales is important to any starting point in building wealth, and selling something immediately, no matter how small, will give you the confidence required to start gaining momentum and cashflow in your business.

If you want to learn how to build wealth starting from nothing, listen to this conversation with Grant Cardone on the Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you’re going to get rich, it will be from helping other people get rich”

(click to tweet)

Points to Keep In Mind

  • Find a way to make a very small amount of money, to show yourself that you can do it. Then, you expand from there
  • If you’re going to get rich, it will be from helping other people get rich
  • Don’t be too picky about what you do when you’re broke
  • Don’t ever get so fancy that you’re not willing to do the dirty work
  • When you have cash flow, it doesn’t matter if your investment goes down in value
  • With enough time, value will return in the real estate market. If you have cash flow, you can wait through the touch times until it goes back up
  • America is headed more and more toward renting instead of owning, so it’s a good time to become a landlord
  • Selling is survival
  • Trust your intuition when you’re an expert in the space
  • You have to look at a lot of deals to find the right one
Nov 11, 2017
372: Grant Cardone: $287,000 Per Day & $700,000,000 in Real Estate
01:17:39

“Haters give me energy, and spur my on to greater things” - Grant Cardone

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Grant Cardone is on the podcast today to bring some of his characteristic fire and educate you on how to make money. If you’re at all interested in sales or real estate, you probably know Grant’s name, and today we’re talking about why sales is essential to success in every area of life, as well as how to generate real wealth and cash flow through a careful, thoughtful real estate strategy.

Whether you’re interested in sales, real estate, business in general, or just in living your best life, this conversation with Grant Cardone will leave you with new ideas, and tactics to get the most out of your time on earth.

Learn how to get obsessed and live life at the peak of your ability with Grant Cardone, today on the Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“The middle class is a trap that lures you into empathy” - Grant Cardone

(click to tweet)

Points to Keep In Mind

  • You should have massive vision, and then break that massive vision down into mini-goals
  • Money doesn’t make you happy, but lack of money can make you very unhappy
  • The world is dangerous, you have to look out for yourself first
  • Everybody needs a plan for when things go wrong
  • Obscurity is why you will fail
  • “Haters give me energy, and spur my on to greater things” - Grant Cardone
  • Use money to get attention
  • When you look for real estate, you look for big, healthy, long-lasting trees
  • Houses were built, not for you to have a dream, but for banks to make money
  • Always ask if you’re on the winning or the losing end of every transaction
  • The middle class is a trap that lures you into empathy
  • Always be grateful, but never be satisfied
  • Live frugally enough that you can get on the right side of cashflow
  • Everything goes in a cycle. The market will go up and the market will go down
  • Safety is created by diversity, but wealth is created by focus
  • Most people don’t bet big enough. Don’t play a little game, go all in
  • Don’t get too fancy in sales. Have a full pipeline
  • Treat objections not as objections but as complaints
  • Everything you do in life will have some component of sales
  • You should only be afraid of one thing: Leading a crappy life
  • You can build multiple flows of income, but do not neglect the first one
  • People need to stop hating on things they don’t understand
  • As long as you have cash flow, your real estate investments are pretty safe
  • You need to constantly be keeping the right people in your friend group, and getting rid of the bad influences
Nov 10, 2017
371: Crystal is Giving Away $2.2 Million: How to Raise $6,000,000
09:11

“Raising capital is very difficult, but often very necessary”

(click to tweet)

Crystal has raised $6 million for her startup, so on this episode she is teaching the exact path to raising capital. Whether you’re looking to raise money from investors, considering an ICO, or any other path to raising money, Crystal is walking through exactly what you need to know.

But one of the most important things when raising money is to avoid the temptation to fall into complacency, seeing how long your runway to profitability is, and how much money you can spend before you run out. Even after you have raised money, you have to be frugal in your choices to really turn your business into something that generates consistent profit.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Not having a ton of money at first forces you to be practical”

(click to tweet)

Points to Keep In Mind

  • Raising capital is very difficult, but often very necessary
  • While raising capital is essential, it is also dangerous, because it can make you apathetic
  • Have a specific plan for a specific dollar amount, and how you will use the capital. Go in with all the math figured out
  • Do a seed round, then figure out how to get traction, and then raise more once you have the traction part figured out
  • Not having a ton of money at first forces you to be practical
  • Never throw money at a problem
  • Capital is very important, whether it is money, social capital, or another kind

TaiLopez.com/Sense Use the promo code “Tai” for a discount!

Nov 09, 2017
370: How Crystal Raised $6 Million, & 3 Million Users, for Her Bitcoin/Cryptocurrency Company
59:17

“Often times, leveraging other people’s money is a better and faster route to profitability than bootstrapping” - Tai Lopez

(click to tweet)

Bitcoin is all over the news these days, but do you understand it? If you want a primer on what bitcoin and cryptocurrency is all about, this episode is for you.

Crystal raised $6 million for her crypto startup, so she is the expert. If you want to understand the future of currency, especially in the digital space, this episode will teach you exactly what you need to know.

Catch the trend, and understand where the future is headed, on this episode of the Tai Lopez Show!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When you raise money, you need to be careful not to get apathetic about still hitting revenue goals” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Collaborative intelligence is coming
  • Often times, leveraging other people’s money is a better and faster route to profitability than bootstrapping
  • Raise money when you need it, and have a plan for what exactly you are going to spend it on
  • When you raise money, you need to be careful not to get apathetic about still hitting revenue goals
  • Low funds force you to be disciplined, so be careful not to get undisciplined if you raise money
  • At the end of the day, in business, you need to know how to connect with people
  • Most people think they are logical, but very few are
  • Digital currency is looking more and more like it will be the way of the future

TaiLopez.com/Sense Use the promo code “Tai” for a discount!

Nov 08, 2017
369: Why You Should Do 17 Experiments Every Single Day
09:10

“You should be testing at least 17 things per day if you can” - Tai Lopez

(click to tweet)

Are you experimenting every single day?

A lot of people either don’t like to experiment, or don’t think to. But, in reality, experimentation is the only way that you can take the guesswork out of your decisions.

If you have been working on a decision, and trying to figure out which is the best way to go with something, you need to find a way to break the components of the decision down into experimental aspects, and then measure the results.

You should try to do at least 17 different small experiments every single day.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Experiment and test every aspect of your life, and measure the results” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • You should be testing at least 17 things per day if you can
  • Experiment and test every aspect of your life, and measure the results
  • When you experiment, you will be surprised at the small things that will actually make a difference in your life
  • People lie, but numbers don’t
  • If you think or say you’re smart, prove it
  • Any attack on your current states is not an attack on your person. Use it as an attempt to mold who you will be in the future
Nov 07, 2017
368: How Being a Little Selfish Motivates You to Beat Procrastination
14:55

“Ambition comes from a goal, and often a finite, dollar-sign, goal” - Tai Lopez

(click to tweet)

Goal-setting is one of the most important skills for you to develop. Without real, tangible and specific goals, you will have a very hard time motivating yourself to beat procrastination. But if you instill the right goals in your life, they will motivate you to get off the couch, conquer your procrastination tendencies, and do great things!

But it is very important that you understand how to set the right goals. If your goals are completely selfish, they will not feel like they have enough of a higher, more noble goal behind them to get you to really get to work. But if your goals are purely for others and lack any element of selfishness, you will lack the motivation

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Pick tangible items that are a little bit selfish to give motivation to your goals” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • The more money that people think you have, the more you’ll get sued, gold diggers, etc
  • The wise general doesn’t reveal all his strengths
  • Business is like war: You have to think several weeks ahead
  • Don’t go to war with idiots, because they don’t have anything to lose
  • Fade away from people rather than making a big deal out of cutting them out of your life
  • Always start business that take little startup capital
  • Test your products for cheap before putting money into it
  • People will find money for the things that they really want
  • Often the drive to get something that seems too expensive will drive you to make more money
  • Ambition comes from a goal, and often a finite, dollar-sign, goal
  • Give yourself realistic time-lines for your goals
  • Pick tangible items that are a little bit selfish to give motivation to your goals
Nov 06, 2017
367: Best of the Week: Tips & Tricks to be Persuasive, Why Work is 20% of the Formula, & How to Market
55:42

“Find a way to start your call in charge of the conversation” - Tai Lopez

(click to tweet)

If you know how to pick up the phone and sell, you will never be poor. This week, we talked about a lot of different things, one of the most important of which is learning the ability to sell.

A lot of people don’t like the idea of selling. They cannot help but conjure up images of sleazy salespeople. But the reality is that an ability to be persuasive, which is at the core of good selling, is going to be absolutely essential to any endeavor you might undertake in life, whether it has to do with business or not!

In this best of the week episode, we also dive into why humans are illogical and what to do about it, how to use pattern interruption to take charge of a conversation, why people buy based on vibes and how to take advantage of that, why you must master the art of reading people, and why the solopreneur is not a good route to go long-term.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Humans are not logical, even if they think they are” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Using the right tools and technology is essential to success in anything, and especially sales
  • Top sales people talk less than 30% of the call
  • Face to face interactions come out of good phone calls
  • Find a way to start your call in charge of the conversation
  • Use pattern interruption to set the tone for who is in charge of the conversation
  • Bring people so much value for free that by the time people get to your landing page, they are ready to buy
  • Humans are not logical, even if they think they are
  • People buy from you based on vibes
  • You have to sell people based on yourself
  • If people buy into you on a personal level, they will buy your product from you
  • Not everyone can vibe with you, and you have to go in understanding and knowing that
  • As a salesman, you must have thick skin
  • You’re probably underestimating the value of polling
  • Sell to the willing
  • You must master the art of reading people
  • Almost no one can scale to 8 figured as a solopreneur
  • You have to learn the fine art of phasing people out of your life
  • A narcissist in your life will inevitably, perhaps accidentally, steal from you
  • Work is 20% of the formula for success
  • To make money, you have to have thick skin
  • Time is precious. You have about 50k hours of your prime, don’t waste it!

Chorus.ai

Nov 05, 2017
366: Rant: “What Are You Protesting??”
05:24

“If you want to make money, you have to have thick skin” - Tai Lopez

(click to tweet)

The world is full of people who get upset and choose to comment negatively about the strangest, most nonsensical things. But, if you are someone who is trying to do great things in the world, it’s important to remember that when someone hates on you, they are probably saying more about themselves than they are about you.

When people start to look at their life and realize that it hasn’t quite shaped up to be all that they wanted it to be, that’s when they start looking for others to hate on. That’s what you should probably just feel sorry for your haters, since their hate is usually a reflection of themselves more than anything.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Most people who criticize you are saying more about themselves than anyone else” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • If you want to make money, you have to have thick skin
  • Most people who criticise you are saying more about themselves than anyone else
  • People choose the wrong things to protest. Focus on what matters
  • Major in major things, and minor in minor things
Nov 04, 2017
365: 5 Business You Can Start THIS Week for Less than $100
33:35

“Make enough money that you can give, not only to yourself, but to others” - Tai Lopez

(click to tweet)

Today, I’m talking about 5 business ideas that you can start immediately, this week, that will cost you less than $100 to get started. Lots of people complain about not having enough money to start a business and get ahead, when the reality is that it takes far less capital than you think to start a lot of businesses.

So I am giving away ideas.

I am also willing to give away ideas because I know that building a successful business is in the execution, not the idea. So take action, seize an idea and don’t waste time, and then get down to work executing on your idea!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Many people vastly overestimate the value of their idea. The real value is in the execution” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Consider reviewing items, and driving traffic through affiliate links to make money
  • Branding takes time, because you are building a perception in others of what you are good at
  • E-commerce can be very lucrative, and today, is extremely inexpensive to start
  • Many people vastly overestimate the value of their idea. The real value is in the execution
  • Creatives should get paid, but they need to look for creative ways to make money in the internet age
  • Cryptocurrency will change a lot about the world we know
  • If you are your own worst critic, nothing anyone says can get to you
  • When you are your own worst critic, you can teach yourself, and self-regulate
  • If you want to make a lot of money, you cannot be easily phased
  • Have better things to do with your life than talk crap to people
  • You have, at most, 50k hours of prime life. Don’t waste it!
  • Make enough money that you can give, not only to yourself, but to others
  • The world does not need more opinions, it needs real action, focused in the right direction
Nov 03, 2017
364: Why Your Marketing Sucks & How to Fix It
11:36

“Early adopters will buy even when your marketing is bad. You need to appeal to more than these people” - Tai Lopez

(click to tweet)

The average woman needs about 20 hours spent with a man before she is willing to sleep with him, and this teaches us something very important about sales: Just as women are risk-averse, and so do not want to sleep with anything, the average customer needs to get to know you before they will feel comfortable giving you their money.

This is why you content needs to be long enough, while still staying consistently interesting and engaging, to get enough “face-time” for your prospective customers to trust you. In addition, being able to actually see your face, via video, will also go a long way to building trust quicker.

When you combine all of these factors, you will be able to build a sales funnel that brings in new people and convinces them to trust you enough to buy from you.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Most people need to be making longer content than they are” Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Understand that it takes time, and repeatedly showing up in front of people, to get them to want to buy from you
  • Early adopters will buy even when your marketing is bad. You need to appeal to more than these people
  • Find ways to show up in front of people more often, and increase the number of hours you spend in front of them
  • Most people need to be making longer content than they are
  • Video is powerful- use it!
Nov 02, 2017
363: What You’re Doing Wrong in Business- Thrive Talk
01:06:40

“Always ASK your audience what they want- don’t just assume you know!” - Tai Lopez

(click to tweet)

When you learn something new, and find out that you’ve been doing something wrong in business or life, you should be happy about it, because it means that you know exactly what you need to change to improve your results!

Today, I’m talking about several of the most common mistakes people make, both in business and life, to help you know exactly what you need to change to improve your results.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Poll your audience once per month at minimum” Tai Lopez

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Points to Keep In Mind

  • Always ASK your audience what they want- don’t just assume you know!
  • Poll your audience once per month at minimum
  • Get excited when you find out that you’re doing something wrong in your business, because that means you know how to improve right now!
  • If you never have people complain about your price, you’re probably doing it wrong
  • As you start to make money, people will try to take that money from you
  • Many people need to learn the fine art of phasing people out of your life who is bad for you
  • Master the 25 cognitive biases
  • Use the VRIN score to judge the likelihood of something to succeed:
    • Value
    • Rarity
    • Inimitable
    • Non-substitutable
  • Hard work is only 20% of what is needed to achieve success
  • Vlogging is powerful, and you should probably be using it
Nov 01, 2017
362: How to Persuade Anyone, Make More Money, and Be More Successful
13:13

“If people like your vibe, they will be likely to buy from you” - Tai Lopez

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To be successful in anything in life takes an ability to sell, or more generally to be persuasive. Whether your focus is business, or even if you’re simply deciding where to go out tonight and have to convince your friends of your idea of where to go, you’re going to be selling.

Today’s episode digs into the specific techniques in sales that will take you from not knowing what you’re doing and having a low level of persuasion, to having the ability to effectively persuade others, and so be able to lead your best life and see the success you are desiring in it.

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Enthusiasm will go a long ways in sales” Tai Lopez

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Points to Keep In Mind

  • Good salespeople start with questions, bad salespeople start with features
  • You can’t sell the solution if you don’t know what the need/problem is
  • Keep the prospect talking as much as possible
  • People hate silence on the phone, if you leave silence, people will start to reveal more and more about themselves
  • Choose which “frame” you want to use to show why someone should buy from you
  • Salespeople have to have incredible amount of positiveness in their attitude
  • Enthusiasm will go a long ways in sales
  • Even genius people are not super logical. You have to appeal to emotions
  • If people like your vibe, they will be likely to buy from you
Oct 31, 2017
361: 7 Secrets to Increase Sales
01:13:30

When you combine a great tone with a great pitch, that’s when the magic happens

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Getting good at sales has a very specific formula to it, and when you learn that formula, you can dominate the sales industry. Because, instead of flailing around and trying new things out all the time, never knowing if they’ll work or not, when you have a formula you know what works, and from there you can simply hone and refine that formula.

Today, I’m talking with Chris Smith of Curaytor about what goes into highly effective and persuasive sales. We talk about how too many people focus on features over benefits, when the benefits actually sell the product, why you should listen more and talk less, how to use tone, and much more!

Don’t forget, you can listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

Talented people start with questions

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Points to Keep In Mind

  • If you’re not afraid of the phone, you’ll never be poor
  • Instead of focusing on the features, go “feature, benefit, then tie-down”
  • You must get your prospect to agree with you
  • Don’t jump to the pitch, there are a lot of steps that lead up to the pitch
  • When you combine a great tone with a great pitch, that’s when the magic happens
  • Your sales pitch must not seem too scripted
  • Time destroys all sales. Follow up quickly
  • It’s almost impossible to overpay a good person
  • You need the prospect to speak a lot when you have them on the phone
  • Talented people start with questions
  • You can’t sell a solution if you don’t know what the problem is, and what is needed
  • Enthusiasm is essential to selling
  • Nobody closes all deals, to thick skin is essential
  • Get called out by qualified people who can help you out

Curay