The Strength Matters podcast is a weekly show for health and fitness professionals who want the systems, tools, and resources to grow and scale a successful fitness business. Hosted by Head Coach Josh Kennedy and Strength Matters founder, James Breese. Join the world’s leading experts in helping personal trainers and coaches uncover cutting-edge training solutions and share them with you.Strength Matters is a system of training and education for fit pros and experienced enthusiasts who want to optimize performance and enhance their health span.The central question that drives our work is, “How can we train smarter?” To answer that question, we like to talk about science-based ways, made simple, to solve practical health and fitness problems.However, science doesn’t always have the answers. That’s why our work combines both science and practical real-world experience. What works in a textbook, doesn’t always work in real life. This is why we like to talk about and share our client results with you… the good, and the bad, so that we can all learn from them, move forward to live, and perform better.